REPORT MAPPING MEDIA HOUSES FOR SAY IT LOUD RADIO DRAMA Produced By: Tariro Chikumbirike [email protected] 1 1. Introduction Early Unintended Pregnancy (EUP) continues to be a major public health concern in the Sub- Saharan region, with adolescent girls experiencing the highest rates of pregnancy in the world (UNESCO 2018). The COVID-19 pandemic exacerbated the situation, with the specific country imposed lockdowns significantly contributing to an increase in EUP as young people has to spend most of their time not in school. According to UNESCO, in the Eastern and Southern Africa (ESA) region, for many adolescent girls, sex, marriage, and pregnancy are not voluntary or consensual, and many lack access to information to make informed decisions. In 2013, the adolescent fertility rate in the ESA region was reportedly two times higher than the world average at 108.2 live births per 1,000 girls (UNFPA, 2016). Demographic and Health Survey (DHS) data compiled in 2012 revealed that by age 17, at least one in five young women in six countries in the ESA region had started childbearing. A high proportion of pregnancies among adolescent girls, aged 15 to 19 years, are unintended, ranging from 39 per cent in Tanzania to 59 per cent in Kenya. One of the greatest health challenges associated with adolescent pregnancy is unsafe abortion with the consequences of severe complications (UNESCO). EUP impact is mainly felt by low and middle-income girls living in rural areas and with low levels of education. Adolescents in poor rural areas, with no education, have birth rates almost three times those observed in urban areas, with a secondary or higher education. Lack of knowledge of modern contraception and low access to family planning are among the main causes of early and unintended pregnancy. Against this background, UNESCO produced a regional radio drama which will serve as a conversation starter and ice-breaker on issues pertaining to EUP in selected East and southern African countries. The radio drama, which was produced regionally, will be adapted by countries as per country dictates for acceptability. 2 2. Let’s Talk Campaign The “Let’s Talk!” campaign is a social and behaviour change campaign to reduce EUP across 21 countries in the ESA region. The campaign was commissioned by the Technical Coordinating Group (TCG) of the ESA Ministerial Commitment. The joint effort was borne out of a recognition that EUP is affecting an increasing number of adolescents throughout the ESA region, and a cohesive plan is needed to effect change (UNESCO). 3. Campaign Vision and Mission A social and behavior change (SBC) campaign is an evidence-based, organized effort that combines innovation and creativity to deliver messages that motivate individuals, families, communities, organizations/institutions, policymakers and social systems to change behaviors and social norms. The regional EUP campaign for ESA aims to create momentum for change at each level of the social system in each of 21 ESA Commitment nations. 3.1 Vision An Eastern and Southern Africa region where all adolescents feel empowered and have the knowledge, information, agency and support to prevent early and unintended pregnancies and unsafe abortions, and reach their full potential. 3.2 Mission To engage relevant stakeholders to motivate policy-, social-, and behavior- change that contributes to reducing and ultimately eliminating early and unintended pregnancy and unsafe abortion among adolescents throughout Eastern and Southern Africa. 3 4. Listing and Mapping of Radio Stations The overall objective of the exercise is to produce a report with a list of potential radio stations to have an appreciation of current and existing radio stations (national and community radios (CRs) to determine what capacities are available or not on the ground for each of the target countries. This will help UNESCO to identify stations that could air the Say It Loud Radio drama. The initial plan was for the mapping exercise to be carried out during a regional advisory committee meeting which had representation of journalists who were trained during the regional media training conducted by UNESCO in Johannesburg, South Africa. The COVID-19 pandemic led to the cancellation of the workshop, resulting in the Consultant re-working the mapping and identification modalities. The identification and mapping of the radio stations was done through a desktop review and concretised during the time that the pre-testing of the radio drama series was pretested. This was ideal as the producers identified the stations that would adopt and adapt the series as it is and those that could have potential challenges in terms of getting buy-in as well as sensitivities to the issues being tackled by the radio drama. 4.1 Methodology Initially, the consultant carried out a desktop review of radio stations using internet resources and calls with the regional grouping in Botswana, Eswatini, Lesotho, Namibia, Malawi, Mozambique, South Africa, Zambia and Zimbabwe. Additional information on Stations from Uganda and Tanzania was also sourced and incorporated. 4 4.2 List of Potential Radio Stations for UNESCO EUP Drama Country Station Target Botswana Yarona FM Youth RB1-Radio Botswana 1 Adult contemporary RB2-Radio Botswana 2 Community Gabz FM Adult Contemporary Radio Botswana Family Duma FM Family Rera Oonline Christian Online-youth Eswatini Eswatini Broadcasting and Family Information Services TWR Africa Christian Hala Radio Online-youth Radio Ec-Mekohen Family Radio Drini Web-youth Radio Bou-Saada Web-youth Lesotho Radio Lesotho Family Ultimate Youth Harvest FM Community Joy Radio Community MoAfrika FM Youth Tsenolo FM Community Radio Maria Lesotho Christian 357 FM Community Malawi Zodiak Broadcasting Station Family Capital FM Community MBC Radio 1 and 2 Family YONECO FM Youth Radio Islam Islam Radio Maria Malawi Christian Times Radio Malawi Community Star Radio Malawi Community Trans World Radio Christian Vibe Radio Community Dziyende Community Community Angaliba Community Radio Community Nyathepa Community Community Mozambique Radio Mocambique Family LM Radio Family Radio Econtro Youth Radio Pieia Community Radio Maria Mozambique Christian Mega FM Youth 5 Radio Fot Lichina Community Mega Kizomba Community Radio Cidade Community Radio Capital Christian KFM Christian Radio Miramar Christian A Voz do Islam Islam Namibia Hit Radio Youth Radio Miramar Community Energy 100 FM Community Radio Wave Community NBC Radio Family NBC German Family German speaking Katutura Community Community UNAM Radio Youth/Students NBC Afrikaans Family Afrikaans speaking Kudu FM Community NBC Othiherero Family local language speaking NBC Damara Family local language speaking NBC Ovambo Family local language speaking South Africa Ukhozi FM Youth/Family SAFM Adult/Contemporary Radio 702 Family Umhlobo Wenene Family Kaya FM Youth/Family Radio 2000 Adult Contemporary Thobela FM Community Bush Radio Family YFM Youth Jacaranda Adult Contemporary Cape Talk Community Gagasi FM Family Kwekwezi Community Ligwalagwala FM Family Kwekwezi FM Family SABC Radio Stations (10) Family/Community Community Stations (60) Community Tanzania Multiple Stations shared separately as annex Uganda Multiple stations shared separately as annex Zambia 965 Rock FM Community 6 Breeze FM Family Chikuni Radio Community Flava FM Youth Hot FM Zambia Community Power FM Zambia Family Radio Maranatha Christian Radio Phoenix Youth Zambezi FM Community Radio Maria Christian Radio Ichengelo Community ZNBC Radio 1 Family ZNBC Radio 2 Family ZNBC Radio 4 Family Radio Kanbangabanga Community Zimbabwe Capitalk Community Classic 263 Adult Contemporary Diamond FM Community Hevoi FM Community National FM Family Power FM Youth Star FM Youth ZiFM Youth Radio Zimbabwe Family Nyaminyami Community Skyz Metro Community 98.7 Community In addition to the listed countries, Uganda and Tanzania were stated as having different dynamics to southern African countries. Potential stations to be used were not to be easily identified due to the existing country dynamics in the broadcasting sphere. Resultantly, two separate schedules for the two countries were compiled, with the pre-testing exercise eventually providing guidance on potential stations that could be used to adapt the radio drama without many hindrances. Below is a list of the initially identified stations; 7 Tanzanian Stations Name of Radio Region Frequency Approximate station coverage 1 FADECO Radio Kagera, Karagwe 100.8 FM 1,200,000 2 Radio Kwizera Kagera, Ngara 97.9 MHZ 3,500,000 3 Mpanda FM Katavi 97.0 MHZ 900,000 4 Pangani Tanga 107.7 MHZ 950,000 5 Kahama FM Shinyanga 90.8 MHZ 2,000,000 6 Radio Karagwe FM Karagwe 91.4 fm 600,000 7 Radio Fadhila Ruvuma, Masasi 95.0 MHz 1,200,000 8 Pambazuko FM Morogoro 89.5 MHZ 500,000 9 Kilosa FM Morogoro 102.5MHz 650,000 10 Voice of Tabora Tabora 89.0 Mhz 1,200,00 11 Nuru FM Iringa 93.5 MHz 650,000 12 Mazingira FM Mara 91.7 MHZ 500,000 13 Radio Chemchemi Rukwa 95.5 MHZ 340,000 14 Jamii FM Mtwara 90.4 MHZ 230,000 15 Micheweni Kaskazini 97.4 MHZ 350,000 Pemba 17 Loliondo Arusha 107.7 MHZ 400,000 18 Boma Hai Kilimanjaro 89.4 MHZ 300,000 19 Kitulo FM Njombe 97.0MHZ 500,000 20 KAGERA Kagera/Bukoba 250,000 COMMUNITY 21 Dodoma FM Dodoma 98.4 MHZ 1,200,000 22 ORKONEREI FM Manyara 94.4 MHZ 600,000 23 Sengerema FM Mwanza/ 98.8 MHZ 900,000 24 Sibuka FM Simiyu 98.8MHZ 900,000 25 Zenjj FM Unguja 96.9 MHZ 1,200,000 26 Kyela FM Mbeya 96.0 MHz 950,000 27 Radio Uvinza Kigoma 96.5 MHZ 230,000 28 Upendo FM Coastal/ PWANI 107.7 MHZ 200,000