Social Media Manager (Americas)

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Social Media Manager (Americas) Position Summary: Reporting to the Senior Head of Marketing & Communications this position manages the club’s social media platforms in the Americas. This role will be based in New York and requires collaboration with headquarters in Munich to oversee the club’s fan services approach and digital/social initiatives. Responsibilities: Strategy • Optimize marketing & fan services strategy and propose new initiatives to reach growth and business objectives in US & LATAM • Enhance digital marketing efforts supporting the club’s commercial assets (partnerships, merchandise etc.) • Seek best and new ways to position the brand, service existing fans and reach new audiences leveraging club assets • Feed into development plans for future growth of FC Bayern Munich in the Americas Digital/Social • Support and work within the social media team to generate creative, on-trend ideas that make FC Bayern stand out in the sports and entertainment landscape • Manage and optimize fan services platforms and products (web, social, newsletter, merchandise, etc.) • Coordinate and optimize partner campaigns, projects and merchandise promotions across FCB digital channels (programming, planning, performance tracking) Fan Clubs • Point of contact for fans and fan clubs, overseeing requests and services (tickets, merchandise, integration in events, campaigns, projects, etc.) • Drive the development of integrated experiential programs by creating one of a kind, unique, memorable experiences and moments • Build data-driven campaigns to better understand and grow the fan base Required skill/Abilities: • At least five years of experience in social media within sport & entertainment • Excellent understanding of U.S. popular culture • First-rate awareness of digital/social trends • Knowledgeable and passionate about soccer • Exceptional work ethic with ability to prioritize workload • Perform other related duties as assigned Education and experience: • Bachelor’s degree Desired skills: • Fluent in Spanish or Portuguese • Proficient in Adobe Photoshop • Video editing capability Please send resumes to [email protected] FC BAYERN MUENCHEN LLC phone +1 212 230-9019 Advisory Board Joerg Wacker, Ernesto Bruce, Rudolf Vidal 286 Madison Avenue fax +1 212 230-9026 New York, NY 10017 www.fcbayernmunich.com FIFA CLUB WORLD CUP 1976 • 2001 • 2013 CHAMPIONS LEAGUE 1974 • 1975 • 1976 • 2001 • 2013 UEFA SUPER CUP 2013 CUP WINNERS CUP 1967 UEFA CUP 1996 GERMAN CHAMPIONSHIP 1932 • 1969 • 1972 • 1973 • 1974 • 1980 • 1981 • 1985 • 1986 • 1987 • 1989 • 1990 • 1994 • 1997 • 1999 • 2000 • 2001 • 2003 • 2005 • 2006 • 2008 • 2010 2013 • 2014 • 2015 • 2016 DFB CUP 1957 • 1966 • 1967 • 1969 • 1971 • 1982 • 1984 • 1986 • 1998 • 2000 • 2003 • 2005 • 2006 • 2008 • 2010 • 2013 • 2014 • 2016 SUPERCUP/GERMAN LEAGUE CUP 1987 • 1990 • 1997 • 1998 • 1999 • 2000 2004 • 2007 • 2010 • 2012 • 2016 .

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