The Strip: Las Vegas and the Symbolic Destruction of Spectacle
The Strip: Las Vegas and the Symbolic Destruction of Spectacle By Stefan Johannes Al A dissertation submitted in the partial satisfaction of the Requirements for the degree of Doctor of Philosophy in City and Regional Planning in the Graduate Division of the University of California, Berkeley Committee in charge: Professor Nezar AlSayyad, Chair Professor Greig Crysler Professor Ananya Roy Professor Michael Southworth Fall 2010 The Strip: Las Vegas and the Symbolic Destruction of Spectacle © 2010 by Stefan Johannes Al Abstract The Strip: Las Vegas and the Symbolic Destruction of Spectacle by Stefan Johannes Al Doctor of Philosophy in City and Regional Planning University of California, Berkeley Professor Nezar AlSayyad, Chair Over the past 70 years, various actors have dramatically reconfigured the Las Vegas Strip in many forms. I claim that behind the Strip’s “reinventions” lies a process of symbolic destruction. Since resorts distinguish themselves symbolically, each new round of capital accumulation relies on the destruction of symbolic capital of existing resorts. A new resort either ups the language within a paradigm, or causes a paradigm shift, which devalues the previous resorts even further. This is why, in the context of the Strip, buildings have such a short lifespan. This dissertation is chronologically structured around the four building booms of new resort construction that occurred on the Strip. Historically, there are periodic waves of new casino resort constructions with continuous upgrades and renovation projects in between. They have been successively theorized as suburbanization, corporatization, Disneyfication, and global branding. Each building boom either conforms to a single paradigm or witnesses a paradigm shift halfway: these paradigms have been theorized as Wild West, Los Angeles Cool, Pop City, Corporate Modern, Disneyland, Sim City, and Starchitecture.
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