Media Information Pack WELCoME To Introduction PINk MEDIA GRoUP pinkmediagroup.com

AUSTRALIA'S GAY & LESBIAN MEDIA SPECIALISTS

Welcome to Pink focused media Media Group, channels including 's Gay magazines, websites, and Lesbian Media major phone apps, Group. Pink Media major gay and Group specialises in lesbian events connecting brands throughout with the gay and Australia, gay lesbian community and lesbian and the pink dollar. radio, signage in the major gay We represent over 40 clubs and pubs, media owners across mobile billboards all gay and lesbian and more.

Ph. 02 93577220 www.pinkmediagroup.com [email protected] Introduction THE LGBTI CoMMUNITY

HEY BIG SPENDER! Pink opportunities An estimated 1 in 10 Australians are same sex attracted, this makes the market around 2.2 million people with an estimated $20 billion of disposable income. This presents a huge opportunity for Australian brands and businesses to reach and engage the gay and lesbian market. Pink Smart Gay and lesbian consumers are Pink Media Group is Australia's gay and lesbian typically single or double income no media specialist. We have years of experience kids (SINKS & DINKS) meaning extra working with agencies in Australia and London cash in the household and higher which help us understand your work and disposable incomes Gay and lesbian requirements. You can buy a campaign across these consumers are commonly known media owners with us at the same price you would as trendsetters and groundbreakers obtain if they sold directly. We provide campaign and once engaged with relevant strategy, management and reporting as a one advertising that talks to them they are stop shop. known to be very brand loyal.

Ph. 02 93577220 www.pinkmediagroup.com [email protected] Introduction UNIQUE PINk APPRoACH THE oNE-SToP SHoP FoR LGBTI MEDIA

Gay and lesbian media can campaign within a 5 km EXPoSING be a new environment for radius of your business, we businesses, brands and pride ourselves on having YoUR BRAND agencies that have not had the right solution for your previous exposure to the valued investment. varied options available. To A UNIQUE We are unique because Over the last 12 months we we select the right media have run successful cam- MARkET mix for your unique brand paigns for Google, Durex, or business. Whether it Ansell, Host Plus, Tourism be a national campaign Gold Coast, Northern Terri- across a varied range tory Tourism, Lonely Plan- of highly suitable print et, Lifestyle Channel, EMI and digital formats or a Music, IVF Australia, Lady mobile phone advertising Gaga, PRINCE and more!

Ph. 02 93577220 www.pinkmediagroup.com [email protected] Media PRINT Partners AUSTRALIA'S MoST TRUSTED LGBTI NEWS PRoVIDER east coast | starobserver.com.au

Sapphires sparkle Australia’s leading gay and lesbian newspaper on screen page 17 Est. 1979

ONLINE starobserver.com.au ISSUE 1136 Friday 10 August 2012 FACEBOOK Star Observer TWITTER @star_observer Gay marriage this year? It’s understood the proposed legislation Government would not stand up in the history, there comes a time when no equality will increase as couples married would pass through Tasmania’s Lower High Court. amount of excuses should stand in the in Tasmania demand recognition from House but its chances in the Upper Giddings said she expected the rest of way of doing what is right.” other Australian governments, and as it Public support for marriage equality House remain uncertain. the country would be watching this issue Tasmanian Gay and Lesbian Rights becomes clear that the sky doesn’t fall in has reached a record high as states and Constitutional law expert closely. Group spokesman Rodney Croome said when same-sex partners wed.” territories promise to go it alone on the Professor George Williams “It is my hope that the Commonwealth it was logical for Tasmania to take the lead Australian Marriage Equality national issue if Federal Parliament fails to change has backed the premier’s Parliament will also act on this issue in since it was the first state to enact a civil convenor Alex Greenwich said Tasmania the Marriage Act this year. plan and has previously the not too distant future, noting that union scheme and recognise overseas had become a beacon of hope for A Galaxy poll released this week shows said any challenge there is support [for] same-sex unions on marriages. hundreds of thousands of Australians. support at 64 percent just a few days by the Federal all sides of federal politics,” she said. “Tasmania will be more socially “Same-sex couples marrying in after Tasmanian Premier Lara Giddings “There will always be excuses, inclusive, we will build stronger Tasmania will also show the rest of pledged to introduce gay marriage laws arguments and questions of timing when relationships and families, our economy the nation that the sky doesn’t fall just by the end of 2012. moving on difficult and controversial will benefit and we will dispell our because two people of the same sex Giddings made her announcement at issues. lingering reputation for intolerance declare their love and commitment,” the Labor State Conference in Hobart on “But just as we have responded to forever,” he said. Greenwich said. Saturday, August 4. other forms of discrimination throughout “Nationally, pressure for marriage READ MORE: Pages 3 and 5.

This kiki is marvellous!

oVER 30 YEARS The Scissor Sisters return to our shores next month, promising to throw a hell of a kiki for Australian fans. We caught up with the band’s adora-bear, Babydaddy, to talk about their multi-city tour and their fourth studio album, Magic Hour. oF LGBTI NEWS INFO: Read more on page 19. EXPERIENCE

BABYDADDY: “We weren’t aware Launched in 1979 as the Sydney based of the impact it would have. That’s what makes it pretty Star and most recently re-branded special.” with expanded eastern seaboard reach

  as Star Observer, this publication   ,        !  ( $ )#$&!#  *&$("'  ,         ! ( $ )#$&!#  *&$("'  , 28&.'8%+38,'742%/-#4 continues to lead in the quality and    ( $ )#$&!#  *&$("'  Opportunities & $"##  -'%!'&& $%+   depth of its coverage of local, national 91+%'2*/6.+23*'1'%/--'.&'&&1+5'#6#801+%'(/1#01+5#3'$48'1#.&+.%,4&'2 -/.3*21')+231#3+/. -/.3*2%/-04,2/183*+1&0#138+.241#.%'#1'%/--'.&'&&'#,'1&',+5'18%*#1)'#.&23#-0&438" #2'&/.3*' 1'23+)'0,42 1'23+)'0,42#.& *1'23+)'6+3*,'#3*'1#%%'.3'&+.3'1+/1-/&', and international LGBTI focused news. Comprehensive lifestyle, entertainment, popular scene coverage and even sport sections add to Australia's leading LGBTI publication. Star Observer, published weekly (every Friday) across the eastern seaboard with an audience of 49,840+ per week

A publication PREMIER EVENTS

Ph. 02 93577220 www.pinkmediagroup.com [email protected] STAR oBSERVER Media oNLINE Partners AUSTRALIA'S MoST TRUSTED LGBTI NEWS PRoVIDER east coast | starobserver.com.au

Enews & The Star Observer website is a daily frequency website in addition to the social must read Star Observer print edition. media options The website boasts a loyal readership and unique browsers of over 48,000 per available month and a social media community of 12,000+ opportunities followers. Title Channel Readership $ Full Page Size mm Bleed mm Deadline Star observer (m/f) Print 49,840 (N,V,Q) $2,310 280 x 310 5 Weekly

Title Channel Unique Users Price Leaderboard Skyscraper Tower starobserver.com.au Digital 48,000 $15-25 CPM 728 x 90px 100 x 600px 160 x 600px

Ph. 02 93577220 www.pinkmediagroup.com [email protected] EVo MEDIA Media PRINT Partners REACHING LGBTI CoMMUNITES ACRoSS THE NATIoN national | gaynewsnetwork.com.au

EVo MEDIA READERS ARE THE PERFECT CoNSUMER

Insight Australia's largest publisher of local LGBTI aged care: Looking after ourselves Community Brisbane Hustlers: Rugby Union revitalised gay and lesbian news publications, Interview Accidental activist: The ‘Rip&Roll’ legacy glossy national magazines and the WE ARE FAMILY Gay News Network. EVO Media CELEBRATING have six publications around Australia and one digital network. In print since 1991, (Queensland monthly), SX (Sydney weekly), MCV ( weekly), Blaze (Adelaide fortnightly), AXN (monthly) and the SX, MCV, Blaze and QLD Pride Compacts (pocket annuals) are

Issue #581 22 February 2012 Australia's most desirable free, full gloss news-zines targeting the gay, lesbian and fashion-conscious CULTURE: THE QUALITY IN A PERSON OR SOCIETY THAT ARISES FROM A CONCERN FOR WHAT IS REGARDED AS EXCELLENT IN ARTS, LETTERS, MANNERS & SCHOLARY PURSUITS. communities. 2 Whether it's the very latest September 2012 Issue #114 cultmagazine.com.au news, metro-culture, fashion,

FEATURE HABITAT entertainment, reviews, DEAD EUROPE REALISED INSIDE GAVIN BROWN’S STUDIO ver since Christos Tsiolkas’s masterful novel Dead Europe ong a commentator on popular culture and its excesses, clubbing news or culture, was published in 2005, the overwhelming consensus has Melbourne-based painter Gavin Brown opens the doors to sci-fi turns in abc tv’s outland E L done it, and test audiences are raving. Page 38 Page 50 Barack ChillOut Calvin Obama 2012 Hannaford SPACED EVO Media cover it with His gay Stampede Ballet’s next THE DISCO evolution to Daylesford generation OUT EXORCIST & MORE AT SUFF humour and a lively edge, edicated to nurturing Dculture through the making these magazines a promotion of independent must read cover to cover. challenge the conservative Combined, these titles boast well as providing a platform for exhibition, exposure and critical discussion, the Festival the highest distribution and widest operate outside established The Disco Exorcist reach of any free gay publications in Sick Frain’s Sexually Frank Keyhole Rossellini. GERMAINE Australia.

September 6 – 9 www.suf.com.au GREER WRITES

INSIDE FOR CULT In the wake of the Olympic Games, MELB FRINGE 13 Australia’s most controversial and SYDNEY FRINGE 18 famous feminist Germaine Greer pens an exclusive opinion piece on BRIS FESTIVAL 16 sport and sexual difference. Page 57. ART & ABOUT 15

Ph. 02 93577220 www.pinkmediagroup.com [email protected] EVo MEDIA Media oNLINE Partners REACHING LGBTI CoMMUNITIES ACRoSS THE NATIoN national | gaynewsnetwork.com.au

Enews & Facebook options available opportunities

Title Channel Distribution $ Full Page Size mm Bleed mm Deadline AXN Cult (m) Print 27,000 (nat) $2,376 225 x 270 5 Monthly MCV (m/f) Print 20,000 (vic) $2,171 245 x 340 5 Weekly SX (m) Print 23,000 (nsw) $2,286 245 x 340 5 Weekly Blaze (m/f) Print 10,000 (sa) $1,628 245 x 340 5 Bi-Monthly Queensland Pride (m) Print 18,000 (qld) $1,829 245 x 340 5 Monthly Summer Guide Print 58,000 $3,000 195 x 270 5 Annually

Title Channel Unique Users Price Leaderboard Tower Island gaynewsnetwork.com.au Digital 20,000 $25 CPM 728 x 90px 300 x 600px 250 x 250px

Ph. 02 93577220 www.pinkmediagroup.com [email protected] DNA Media PRINT & oNLINE Partners AUSTRALIA'S BEST-SELLING GAY MAGAzINE national | dnamagazine.com.au

DNA READERS SPEND 600% MoRE oN CLoTHES AND GRooMING PRoDUCTS THAN THE AVERAGE AUSTRALIAN MALE* *Australian Bureau of Statistics

DNA was launched in number one gay media site Enews, Australia in 2000 and is in Australia with a fun, sexy available in bookstores and attitude including news, Facebook & event newsagents throughout blog articles, galleries and sponsorship Australia, Canada, US, hot topic forums in which options UK and Europe. DNA readers actively participate. available has become Australia's bestselling magazine for dnamagazine.com.au gay men. Every month has over 100,000 registered DNA includes great feature members and in excess stories, celebrity profiles, of 1.5 million page pop culture reviews and impressions per month. sensational photography of some of the world's sexiest male models featured in their fashion editorial dnamagazine.com.au. DNA's website is the opportunities Title Channel Distribution $ Full Page Size mm Bleed mm Deadline DNA (m) Print 67,000 (nat) $2,740 220 x 275 5 Monthly

Title Channel Unique Users Price Leaderboard Skyscraper Pop-Ups dnamagazine.com.au Digital 100,000 $25 CPM 463 x 122px 224 x 800px 490 x 694px

Ph. 02 93577220 www.pinkmediagroup.com [email protected] AVALoN MEDIA Media PRINT & oNLINE Partners PUBLISHING FoR oVER 20 YEARS national & global | lotl.com | curevemag.com

THE NATIoN'S oNLY

OUTMUSIC AWARDS

WIN VIP TICKETS LESBIAN DETAILS INSIDE -FoCUSED PUBLISHER

KAREN WILLIAMS KELLI CARPENTER BUTTERFLY BOUCHER

curveTHE BEST-SELLING LESBIAN MAGAZINE win EXCLUSIVE NEW WORKOUT tMEDIAN INCoME $85,372 OUTMUSIC SECRETS FOR AWARDS MOMS-TO-BE VIP LUXURY PACKAGE THE WORLD-FAMOUS t60% oF READERS USE PRoDUCTS FINANCE DYNAMO REVEALS HOW TO BE WEALTHY AND WISE, STARTING NOW! +HOT UNDER THE COLLAR! & SERVICES ADVERTISED SENSATIONAL STYLE TIPS FOR THE BOARDROOM SUZE

$5.99 USA & CANADA/ AUD $7.95 READERS SUPPoRT LESBIAN CURVEMAG.COM t  ORMAN   OCTOBER 2012 VOLUME 22#8 FRIENDLY BUSINESSES Started in 1989, LOTL is Australia's only magazine solely targeted at lesbians, bisexuals and queer women. Over its 20+ year history, LOTL has united the lesbian community and documented the change in attitudes and acceptance for gay women in Australia. With a loyal 61,000 readership, LOTL is the most targeted and effective way to reach lesbian women Australia wide.

media est.1998 opportunities Title Channel Readership $ Full Page Size mm Bleed mm Deadline LoTL (f) Print 61,000 (nat) $1,800 210 x 297 5 CURVE (f) Print 183,000 (usa) $6300 393.7 x 266.7 5

Title Channel Unique Users Price Leaderboard Skyscraper Island lolt.com Digital 13,000 $25 CPM 728 x 90px 120 x 600px 250 x 300px curvemag.com Digital 250,000 $25 CPM 728 x 90px 120 x 600px 250 x 250px Enews, Facebook & Event Sponsorship options Available

Ph. 02 93577220 www.pinkmediagroup.com [email protected] FUSE Media PRINT & oNLINE Partners EXCLUSIVE LINk To CANBERRA METRo canberra | fusemagazine.com.au

THE CAPITAL'S GUIDE To THE LGBTI CoMMUNITY Fuse magazine, now in its fifth year, offers advertisers an exclusive link to the gay and lesbian community in Canberra and Sydney Metro. Printed bi-monthly, each issue offers readers a broad range of interesting and informative articles, features and photo spreads.

Fuse content covers everything from entertainment to politics, news, fashion and grooming, fitness and health, arts and travel, technology, reviews, pictorials and the social scene.

With over 10,000 readers Fuse offers highly targeted advertising opportunities.

opportunities Title Channel Distribution $ Full Page Size mm Bleed mm Deadline Fuse (m/f) Print 10,000 (act) $800 344 X 241 5 Bi-Monthly

Title Channel Price Top Banner Side Bar fusemagazine.com.au Digital $25 CPM 468 x 60px 222 x 222px

Ph. 02 93577220 www.pinkmediagroup.com [email protected] oUT IN PERTH Media PRINT & oNLINE Partners AVAILABLE FRoM 200 LoCATIoNS IN WESTERN AUSTRALIA perth | outinperth.com

   CoVERING NEWS & EVENTS IN WA BEN BROWN OUTinPerth is a free monthly Looking Tough full gloss magazine focusing on diversity in sexuality and gender. OUTinPerth is found in over 200 BELINDA locations in Western Australia. With 35,000+ readers this CARLISLE colourful free to street magazine PUNK, POP & PARENTING keeps loyal readers interested and informed every month. PATRICK COWARD FORTUNE FAVOURS THE BRAVE Alongside the print publication VENUE EXPLOSION OUTinPerth also publish stories more than we can handle? online and through social network platforms. OUTinPerth Online SallyEnews, Sara )335%s!UGUSTFREE MONTHLY draws in readers everyday FROM THE FRONT LINE with quality entertaining and Facebook & event interesting editorial to keep sponsorship readers engaged in every issue. options APPEALING How does Monday in Tokyo sound? Tuesday in Iceland? What about Wednesday in Hong Kong? Wherever, available whenever it’s another day, another adventure in the all INK new MINI Coupé and Roadster. Two doors.OPENING Two PARTYseats. TALES OF OUR CITY OPENING PARTY Six-speeds. A true sports car with a PHOTOSturbocharged - HONEY COMING OUT! PHOTOS - HONEY engine and speed-sensitive spoiler. Find out how much adventure you can handle at Auto Classic MINI Garage. THE MINI COUNTRYMAN SALE ON NOW

From $109 A WEEK* AUTO CLASSIC MINI GARAGE WITH A $2,199 DEPOSIT PAID BY AUTO CLASSIC MINI 49 Burswood Rd, Victoria Park, 6100. OR $40,100 DRIVE AWAY UNTIL JUNE 30 2012

Ph 1300 382 173. A/H: 0406 805 595. THE BIGGER 4 DOOR MINI BE MINI. Auto Classic MINI Garage 49 Burswood Road, Victoria Park. 1300 382 173. autoclassicmini.com.au

www.autoclassic.minigarage.com.au *On a drive away price for a MINI Countryman with manual transmission and non-metallic paint of $40,100, a $2,199 deposit, monthly repayments of $472.10 and a final payment of $20,035. Total amount payable is $48361. Offer available from MINI Financial Services (a division of BMW Australia Finance Ltd, Australian credit licence 392387) on a consumer loan over 60 months at 8.27% pa. Cannot be combined with any other offers. Terms, conditions & approval criteria applies. While stocks last on new vehicles ordered & delivered by 30/07/2012. Image is for illustration purposes only. LMCT 2271

BE MINI.

opportunities Title Channel Readership $ Full Page Size mm Bleed mm Deadline oUT in PERTH (m/f) Print 30,000 (wa) $1,687 260 X 395 5 Monthly

Title Channel Price Leaderboard Banner Block outinperth.com Digital $25 CPM 728 x 90px 468 x 60px 300 x 250px

Ph. 02 93577220 www.pinkmediagroup.com [email protected] Q NEWS Media PRINT & oNLINE Partners 400 DISTRIBUTIoN oUTLETS ACRoSS QUEENSLAND queensland | .com.au

LGBTI QLD CoVERED Queensland's only fortnightly lifestyle magazine, QNews, caters exclusively to the gay and lesbian consumer and consists of 40 - 60 superior quality environmentally friendly, full gloss colour pages. Qnews offers the best in news, movies, theatre, events, fashion, homewares and what's hot! Qnews has 400 distribution outlets and is continuing to grow. QNews is widely distributed through the Brisbane club and cafe scene and throughout Queensland and, with the addition of the entire printed version Enews & available online, Facebook truly reaches gay and lesbian options readers throughout available Queensland. opportunities

Title Channel Readership $ Full Page Size mm Bleed mm Deadline Q-News Print 45,000 (qld) $1,477 210 X 297 5 Bi-Monthly

Title Channel Unique Users Price Leaderboard Block Enews qnews.com.au Digital 51,000 $25 CPM 728 x 90px 300 x 443px 150 x 150px

Ph. 02 93577220 www.pinkmediagroup.com [email protected] JoY 94.9 Media RADIo Partners 216,000 LISTENERS PER DAY melbourne | joy.org.au

AUSTRALIA'S oNLY LGBTI RADIo STATIoN

JOY 94.9 is an independent voice for the diverse lesbian and gay commu- nities and has 216,000 listeners in Melbourne and more online. Joy 94.9 is accessible via podcasts, blogs and online streaming. It is an award win- ning radio station featuring music,

Enews, talk, news and current affairs, arts and cultural programs. Facebook & event JOY 94.9 has two advertising options. sponsorship options These include digital leader board banners on the JOY 94.9 website and available broadcast space. Joy 94.9 broadcast space includes spaces for 30 second and 15 second spots. JOY 94.9 are able to produce advertisements based upon a script, provided by the client. All scripts must be submitted to Pink Media Group a week prior to the cam- paign.

opportunities 30 x 30 second ads. . $3000 + GST Production . . . . . $750

Ph. 02 93577220 www.pinkmediagroup.com [email protected] oX LIVE Media DIGITAL RADIo SYDNEY'S GAY RADIo, BRoADCASTING LIVE Partners FRoM THE HEART oF oXFoRD STREET sydney | www.oxlive.com.au

OX Live is Sydney's gay radio station, available online and via mobile devices. Broadcasting live from the heart of Ox- ford Street. A Sydney gay radio station has been missing from the market, this new station already has 8,000 listeners streaming to the channel.

opportunities 100 x 30 second ads . $3000 + GST Production . . . . . $750

Ph. 02 93577220 www.pinkmediagroup.com [email protected] Media GRINDR MoBILE Partners oVER 300,000 MALE USERS AUSTRALIA-WIDE

THE AVERAGE DAILY USAGE IN AUSTRALIA FoR GRINDR USERS IS 1.5 HoURS

Grindr first launched in 2009 and has exploded into the largest and most popular all-male location- based social network in the world.

Whether you want to target consumers in your neighbourhood or Australia-wide, Grindr is the ideal way to reach highly engaged people, exactly where you want to reach them. Options include banner ads through the Grindr application which are available on the home page and within chat windows where users interact with each other, or geo- targeted broadcast messages which can be sent to Grindr users based on their geographic location. Pink Media Group offers Grindr campaigns at a rate of $15 CPM. Ads can be served within a 1km radius or anywhere in Australia or New Zealand. opportunities Title Channel Users Price Grindr (m) Digital Mobile 326,000 (nat) $15 CPM

Ph. 02 93577220 www.pinkmediagroup.com [email protected] PINk SoFA Media oNLINE Partners oVER 500,000 MEMBERS national | pinksofa.com.au

A oNLINE DATING SITE FoR LESBIANS!

Pink Sofa was started 12 has grown to become the group making Australian years ago to help lesbians world's largest community lesbians a very attractive connect with each other for for lesbians boasting a audience for products ranging love, friendship and support membership of 500,000 from travel to cars and within a friendly, comfortable women globally. everything in between. and safe online community. 23% of lesbians in couples Since its launch Pink Sofa are in the highest income opportunities Title Channel Members Price pinksofa.com.au (f) Digital +500,000 $25 CPM

Ph. 02 93577220 www.pinkmediagroup.com [email protected] GAYDAR Media oNLINE Partners 452,935 MEMBERS AUSTRALIA-WIDE national | gaydar.net

Gaydar's online destinations are ranked among the largest and most closely targeted lifestyle sites in the world. Globally now has 6.2 million members in more than 140 countries and territories. With Gaydar, you are never more than a couple of clicks away from your next date. Gaydar is the home to gay men. Gaydar has been around for 12 years and has 452,935 users Australia wide. Gaydar offers web banner advertising. opportunities Title Channel Members Price gaydar.net Digital 452,935 $15 CPM

Ph. 02 93577220 www.pinkmediagroup.com [email protected] www.guidetogay.com online specifications proudly serving our community since 1997 GUIDE To GAY Media oNLINE Partners AUSTRALIA'S GUIDE To THE SCENE national | guidetogay.com Size Dimensions File types Max size

Island 300x250 fash, jpg, gif, png 50kb Island Short 300x100 fash, jpg, gif, png 30kb online specifications www.guidetogay.com Top/App 300x50 jpg, gif, png only 20kb proudly serving our community since 1997 Long Island 300x600 fash, jpg, gif, png 50kb Leaderboard 728x90 fash, jpg, gif, png 50kb Standard 468x60 fash, jpg, gif, png 30kb Square (content footer) 125x125 fash, jpg, gif, png 30kb Square (content footer) 150x150 fash, jpg, gif, png 30kb

eDM / email specifications, ask your account manager for more information Flash fles must have URL embedded. Size Dimensions File typesNo data phishing permitted. MaxAll tracking size must be built into your banner or link url. Self service ad specs are available online. Enews, Facebook & Islandevent 300x250 fash, jpg, gif, png 50kb Island Short 300x100 fash, jpg, gif, png 30kb

sponsorshipTop/App 300x50 jpg, gif, png onlyget 'app20kby click the app icon to download now!

options Our mobile app uses a 300x50 banner. Only gif or jpg permissable. Long Island 300x600 fash, jpg, gif, png 50kb available Leaderboard 728x90 fash, jpg, gif, png 50kb CoMMUNITY, EVENTS Standard 468x60 fash, jpg, gif, png 30kb Square (content footer) 125x125 fash, jpg, gif, png 30kb AND A GUIDE To Square (content footer) 150x150 fash, jpg, gif, png 30kb

EVERYTHING GAY eDM / email specifications, ask your account manager for more information Flash fles must have URL embedded. Guide To Gay: The leading lifestyle, travel information, entertainmentNo data phishing permitted. and lifestyle All tracking must be built into your banner or link url. and entertainment portal for the global for the increasinglySelf service savvy ad specs and are available educated, online. LGBTI community. The site and associated income-rich and time-poor market. printed products have been joined by our A website that not only delivers the 'scene' incredibly popular online video streams, but the community as a whole. The wider get 'appy click the app icon to download now! podcasts and broadcast segments. gay community don't live in the ghetto and Guidetogay.com continues to be the don't live and breatheOur themobile party app uses scene. a 300x50 We banner. Only gif or jpg permissable. destination of choice for both Australians are diverse, we are far reaching and we and internationals looking for high quality reach a massive market place. opportunities Title Channel Price guidetogay.com (m/f) Digital $30 CPM

Ph. 02 93577220 www.pinkmediagroup.com [email protected] MANHUNT Media oNLINE Partners 80,000 MEMBERS AUSTRALIA-WIDE national | manhunt.net

Manhunt was launched in 2001 in the US and since then has gained huge popularity around the world. With 80,000+ members throughout Australia and targeted advertising options available Manhunt.net provides a great platform for advertisers to reach gay males. 70% of Manhunt members are between the ages of 21 and 54, and spend an average of 20+ minutes each visit to the site. Pink Media Group has Global Opportunities Available run campaigns such as the recent safe sex Durex campaign across our media opportunities options including Manhunt. Title Channel Members Price manhunt.net Digital 80,000 $25 CPM

Ph. 02 93577220 www.pinkmediagroup.com [email protected] AUSSIEMEN Media oNLINE Partners 100% FoCUSED oN AUSTRALIA national | aussiemen.com.au

Enews & A NEW Facebook Look FoR options available AUSSIEMEN AUSSIEMEN online and mobile has joined Pink Media Group. The recently relaunched dating site has 150,000 members in Australia. AUSSIEMEN is 100% focused on the Australian gay/bi/ curious dating market.

The website offers banner advertising whilst also providing email distribution to 50,000 gay men. opportunities Title Channel Members Price aussiemen.com.au (m) Digital 150, 000 $25 CPM

Ph. 02 93577220 www.pinkmediagroup.com [email protected] out of AVANT CARD oUTDooR Home 6.2 MILLIoN PEoPLE EACH WEEk

THE BEST THINGS IN LIFE ARE FREE! Avant Card is free and self-selected by an attentive, relevant audience and can be found across Australia by more than 6.2 million people each week. Avant Card offers a highly targeted venue selection designed to be picked up by an audience that is interested in what's on offer, ensuring high cut through and minimum wastages. Pink Media Group ensures the Avant Card distribution is targeting the inner city professional, fashionable, gay community. We ensure the right locations, with high visibility within gay friendly districts in cities across Australia distributing in venues such as cafes, restaurants, universities, cinemas, bars, clubs, galleries, museums and theatres.

opportunities: Quoted on request

Ph. 02 93577220 www.pinkmediagroup.com [email protected] SYDNEY MARDI GRAS Events EVENTS CELEBRATING LGBTQI PRIDE sydney| www.mardigras.org.au

AUSTRALIA'S PREMIER 12 month sponsorship Opportunity LGBTI EVENT t Guide logo as premium sponsor Sydney Gay and Lesbian Mardi such as enewsletters, facebook t Facebook posts regarding Gras (SG&LMG) is Australia’s fanpage and www.mardigras.org. Liberati - at least one per month principle organization for au. Sponsorship opportunities are t Hospitality at Mardi gras events the lesbian, gay, bisexual, available to organizations whose transgender, and queer core principles align and provide t Fair day 50 - 80k stall communities (LGBTIQ). SG&LMG a mutually beneficial partnership. t Harbour Party - 3500 logo consistently communicates to the placement LGBTIQ communities through the Sydney Mardi Gras Parade, Harbor t Float in parade Party, Fair Day, Women Say t Parade product sampling Something and digital platforms

Ph. 02 93577220 www.pinkmediagroup.com [email protected] Events EVENTS CULTURE AND CoMMUNITY SINCE 1988 melbourne | midsumma.org.au

CELEBRATING Enews, Facebook & event GLBTQI ARTS sponsorship Midsumma, Melbourne's annual options queer celebration, is a festival of available arts and cultural events spread over 70 different venues throughout Melbourne. The festival is presented over three weeks from mid January to February and, having been held annually since 1988, is a significant attraction on the Melbourne festival calendar. Each year over 100,000 individuals throughout Melbourne and Australia participate in and attend festival events. The Midsumma Festival brings a diverse mix of artists and performers together under a single umbrella for an impassioned celebration and innovative presentation of queer arts and culture. The festival program is made up of a wide range of events and activities including visual art, theatre, spoken word, cabaret, film, live music, sport and social and opportunities political forums and debates. Title Channel Members Sponsorship midsumma.org.au Digital 120,000 Packages

Ph. 02 93577220 www.pinkmediagroup.com [email protected] DAYLESFoRD CHILLoUT Events EVENTS ATTRACTS MoRE THAN 25,000 PEoPLE regional victoria | chilloutfestival.com.au

Daylesford ChillOut is the largest RURAL celebration of gay, lesbian, bisexual and transgender pride in rural and AUSTRALIA regional Australia. Running over the Labour Day long weekend and centered in the spa country town of SHoWS ITS Daylesford, ChillOut attracts more than 25,000 people for four days of PRIDE fun and celebration.

opportunities Title Channel Audience Sponsorship chilloutfestival.com.au Digital 25,000 Packages Sponsorship opportunities: Quoted on request

Ph. 02 93577220 www.pinkmediagroup.com [email protected]

Did you know that gay and lesbian travellers are great customers? ChillOut 2012 Major Partners positively influenced by companies advertising ChillOut 2012 ‘Queer Country Pride’ is set for the Labour Day long th with or supporting weekend 9 -12th March. ChillOut is the largest festival of its type in gay and lesbian regional and rural Australia attracting an audience of more than organisations 25,000 people to Daylesford Victoria. We proudly invite you as a ChillOut Major Partner. discretionary spend As the largest gay and lesbian festival in rural and regional Australia of the gay and lesbian and the most well attended festival and special event in Hepburn market in Melbourne is Shire, ChillOut enjoys significant interest from local, national and more than $1 billion international media and an ever-growing number of visitors. each year on ‘arts’ According to recent estimates by Hepburn Shire Council ChillOut entertainment delivers an economic benefit exceeding more than $8 million to businesses within Hepburn Shire. In 2005, ChillOut was voted by US restaurants at least travel portal www.gay.com as ‘the most important gay and lesbian once every month event in Australia.’ Our communications campaign generates widespread and lasting impressions in both national and international media and our website alone will see more than 400,000 hits real estate this year monthly. ion is spent each year on holidays Whether your interest is supporting an important community event in rural Victoria or reaching a significant target audience within the gay each year on fashion and lesbian community and their friends and families, your and vanity products sponsorship of ChillOut will create lasting value for your organisation. each year on CDs, DVDs and books ChillOut Daylesford is an incorporated corporation run by a passionate and capable volunteer Management Committee including individuals with years of experience with ChillOut. Collectively we least once a month also share significant skill and experience in marketing, business Note: Independent research from development, communications, operations and event management. Significant Others provided to bnew s. Each year ChillOut raises significant funds for a nominated ‘worthy cause’. ChillOut has raised over $160,000 for Community groups in its 14 year history including record breaking funds in 2010 ($32,000 for the Local CFA) & 2011, ($34,000 for the Alannah & Madeline Foundation). CoASToUT Events EVENTS CoFFS HARBoUR NSW FESTIVAL regional new south wales | coastout.com.au

CoastOut is the Coffs Coast's premiere gay, lesbian and friends HANGING 10 festival held each year on the Coffs Coast featuring the world's only gay and lesbian surfing competition, WITH THE LGBTI busy and varied arts and cultural program, and a string of outdoor events. Advertising opportunities CoMMUNITY include the CoastOut Festival Guide distributed in Sydney, Melbourne, Brisbane and beyond and also opportunities sponsorship opportunities. Title Channel Audience Sponsorship coastout.com.au Digital 2,500 Packages Sponsorship opportunities: Quoted on request

Ph. 02 93577220 www.pinkmediagroup.com [email protected] QUEERSCREEN sydney | queerscreen.com.au Screen MELBoURNE QUEER FILM FESTIVAL melbourne | mqff.com.au TELEVISIoN

SYDNEY GoES To THE MoVIES Sydney's Queer Screen is a year- round event culminating in March. Queer Screen's events are popular with over 20,000 people attending to watch over 100 films. Sponsorship op- portunities with Queer Screen start at $5000 which includes ads before each film, website activity and logo recogntion.

LIGHTS, CAMERA, MELBoURNE Melbourne Queer Film Festival's mis- sion is to provide innovative, diverse, accessible and entertaining quality screen events. MQFF is held in March with over 20,000 people attending. Sponsorship opportunities start at $5000 which include ads before each film, website activity and logo recognition.

Sponsorship & advertising packages available

Ph. 02 93577220 www.pinkmediagroup.com [email protected] VENUES Screen SoCIAL, TELEVISIoN, oNLINE & oUTDooRS ACCESS THE BEST GAY & LESBIAN VENUES IN oNE PLACE

Example

EAT, opportunities DRINk & A2 posters x 4 weeks: $250 each ADVERTISE! Social Media: Quoted on request Promotional teams: Quoted on request Pink Media Group has access to the most popular gay nightclubs in Australia, using signage and digital screens your message can be displayed for the highly active and social gay and lesbians.

Pink Media Group is partnered with Sydney clubs and pubs, including Stonewall, Arq, The Oxford and The Columbian and Melbourne clubs and pubs The Grey Hound and The Peel.

Ph. 02 93577220 www.pinkmediagroup.com [email protected] outdoor MoBILE BILLBoARDS & Public oUTDooRS

Take your message Square in Sydney where BIGGER IS to the people with a your message can huge digital screen on make a huge impact to BETTER the back of a truck. thousands of people in Options include events the day or night right in and festivals where the heart of Sydney's your message can gay and lesbian hot spot. be highly visible to thousands of people. We are also arranging regular spots in Taylor opportunities: Quoted on request

Ph. 02 93577220 www.pinkmediagroup.com [email protected] World SoCIAL MEDIA SoCIAL Wide Web OVER 400,000 FANS ACROSS PINK MEDIA GROUP PARTNERS

With over 400,000 fans across SoCIALLY AWARE PinkMedia Group partners we provide our clients with a busy social media TRENDSETTERS scene. On each booking we encourage our media partners to talk about the campaign we are running with their WITH THEIR FINGERS media via Twitter, Facebook or both. With passionate fans that get involved oN THE PULSE in the community, social media makes the perfect space to get noticed by the trend-setters and ground-breakers in the gay and lesbian community. opportunities: Quoted on request

Ph. 02 93577220 www.pinkmediagroup.com [email protected] PINk REWARDS Pink Media oNLINE & SoCIAL Products SHoPPING & DEAL SITE FoR GAY & LESBIAN CoNSUMERS. pinkrewards.com.au | pinkrewards.co.uk

A SITE FoR THE PINk DoLLAR www.pinkrewards.com. au is a new shopping and deal site for gay and lesbian consumers. Pink Rewards offers deals for the entire LGBTI community and has special categories such as Rewards for the Boys, Rewards for the Girls and a Luxury Section for top-end brands, services and products. We have a fast-growing number of clients and followers on Facebook and we also advertise Pink Rewards in big, colourful, full page ads in our gay and lesbian media partner publications and digital space to draw in gay and lesbian consumers. opportunities Sell Products on Commison, For More Details Contact Our Sales Staff. Banner Ads: $25 CPM Pink Media Group offers a free listing on Pink Rewards for the duration of any campaign run through Pink Media Group

Ph. 02 93577220 www.pinkmediagroup.com [email protected] Pink Media Enews oNLINE Products 2500 EMAIL RECIPIENTS AND GRoWING

EXPoSURE To CoRPoRATE PARTNERS, CLIENTS AND BUSINESSES IN AUSTRALIA Pink Media Group in Australia. has an Enews This presents database of 2500 opportunities for email recipients our clients to and growing. gain exposure Currently we send an to the business enewsletter monthly world. Excellent to business partners, opportunities exist media industry for charities, travel contacts, clients, providers and service interested parties providers to gain and businesses exposure.

Included with all Pink Media Group campaigns

Ph. 02 93577220 www.pinkmediagroup.com [email protected] Pink Media TALENT EVENTS Products BRAND AMBASSADoRS AND FACES oF CAMPAIGNS

Pink Media Group has access to drag BoB DoWNE JoINS queens, drag kings, gay and lesbian celebrities, brand ambassadors, PINk MEDIA GRoUP! promotional staff, product sampling teams all available for events and campaigns.

The most recent addition to our talent pool includes camp comedian Bob Downe.

Mark Trevorrow created his alter ego Bob Downe in 1984 and has toured the world as the Prince of Polyester ever since. Bob's last production stage show, WORLD WAR BOB, premiered to acclaim at the 2009 Adelaide Cabaret Festival, with a return season at Her Majesty's in April 2012. Bob's most recent TV appearance was hosting the 2010 Sydney Gay and Lesbian Mardi Gras Parade broadcast for Foxtel/Arena.

Since 2002, Mark Trevorrow has established a parallel career singing, acting and broadcasting as himself. He is heard regularly on ABC Local Radio and his 2004 nostalgic talkumentary series 'The Way We Were' was a ratings winner on the national broadcaster. He has also featured regularly on 'Kath & Kim', as 'Darryl' the menswear salesman, and will appear in the forthcoming 'Kath & Kim' movie. opportunities: Quoted on request

Ph. 02 93577220 www.pinkmediagroup.com [email protected] SPARTACUS GUIDE Global PRINT, oNLINE & MoBILE 1,700,000 CoPIES SoLD SINCE 1981 global | spartacusworld.com

With over 1,700,000 t Spartacus International THE GAY copies sold since 1981 the Gay Guide a Spartacus International comprehensive guide MAN'S TRAVEL Gay Guide, website and similar to content phone application remains from Lonely Planet the gay man's travel and similar guides but BIBLE bible, even in 2013! The specifically for gay members of the Spartacus travellers. editorial team are busy t Spartacus International making sure all entries Hotel and Restaurant of the guide are as up to Guide 2012, the world date as possible. wide guide on where to eat and stay if you're gay! Spartacus has three t Spartacus International different guide options, Sauna Guide, a including: worldwide sauna guide.

Ph. 02 93577220 www.pinkmediagroup.com [email protected] SPARTACUS GUIDE Global PRINT, oNLINE & MoBILE 1,700,000 CoPIES SoLD SINCE 1981 global | spartacusworld.com

Each of the guides provide Pink Media Group have a including full page ads in an opportunity to highlight close relationship with the the guide. We can arrange a your business with ad space editor of Spartacus and we meeting with you to show you that will make your business are able to offer a full range the guides. stand out from the rest. of print advertising space opportunities

Title Channel $ Full Page Size mm Bleed mm Deadline Spartacus Guide (m) Print $2350 140 x 210 5 Annually Spartacus Hotel Guide (m) Print $1940 140 x 210 5 Annually Spartacus Sauna Guide (m) Print $1240 117 x 187 5 Annually

Title Channel Price Sizes spartacusworld.com Digital $25 CPM Varies

Ph. 02 93577220 www.pinkmediagroup.com [email protected] 1% from all campaigns goes to charity For more information go to pinkmediagroup.com/charity

Ph. 02 93577220 www.pinkmediagroup.com [email protected]