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The Cultural and Creative Industries in Nigeria

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The Cultural and Creative Industries in Nigeria IMMAA Scientific Committee: Paulo Faustino, Porto University (Portugal) Eli Noam, Columbia University (USA) Elena Vartanova, Lomonosov Moscow State University (Russia) Monica Herrero, Navarra University (Spain) Seongcheol Kim, Korea University (South Korea) Steve Wildman, Michigan State University (USA) John Lavine, Northwestern University (USA) Christian Scholz, Saarland University (Germany) Editorial Board: Vol. 5 Paulo Faustino, Porto University (Portugal) Eli Noam, Columbia University (EUA) Title: Journal of Creative Industries and Cultural Studies – JOCIS Paul Clemenz Murschetz Berlin University of Digital Sciences (Germany) Elena Vartanova, Lomonosov Moscow State University (Russian) Editorial Directors: Tena Peri Perišin, University of Zagreb (Croatia) Terry Flew, Queensland University of Technology (Australia) Monica Herrero, Navarra University (Spain) Paulo Faustino, Porto University (Portugal) Seongcheol Kim, Korea University (South Korea) Steve Wildman, State Michigan University (EUA) Authors: John Lavine, Northwestern University (EUA) Paulo Faustino, Elke Schuch, Sascha Sistenich, Dzmitry Boichanka, Patrick-Yves Badillo, Christian Scholz, Saarland University (German) Dominique Bourgeois, Kelechi C. Samuel, Valerie Thiele, João Neves, Dinara Tokbaeva, Mónica Francisco Campos, Santiago de Compostela University (Spain) Rodrigues and Sara Konieczna Alan Albarran, North Texas University (EUA) Rui Cádima, NOVA University Lisbon (Portugal) Layout: Formalpress/Media XXI Robert Picard, Oxford University (UK) Cover Art: Lígia Figueiredo Designer Sónia Virgínia, State University of Rio de Janeiro (Brasil) Fernanda Ribeiro, Porto University (Portugal) Proofreading: Jorge Pedro Sousa, University Fernando Pessoa (Portugal) Dinara Tokbaeva | Westminster University Min Hang, Tsinghua University (China) Mónica Rodrigues | Formalpress/Media XXI Alfonso Tabernero, Navarra University (Spain) Joana Lopes | Formalpress/Media XXI Gregory Lowe, Tampere University (Finland) Margarida Dias | Formalpress/Media XXI Georgios Tsourvakas, Aristotle University of Thessaloniki (Greece) Blind peer review, resourcing to external peer reviewers Armando Malheiro, Porto University (Portugal) Biser Zlatanov, Sofia University (Bulgaria) Ownership: Formalpress, LDA - Media XXI – Publishing, Research and Consulting Cinzia Dal Zotto, Neuchatêl University (Switzerland) All rights reserved. No part of this publication may be reproduced, stored in a retrieval system, Francisco Belda, Sao Paulo State University (Brazil) or transmitted in any form or by any means, electronic, mechanical, photocopying or microfilming, Terry Flew, Queensland University of Technology (Australia) recording or otherwise, without permission of the publisher. Dominique.Bourgeois, Fribourg University (Switzerland) Company Address: Formalpress – Publicações e Marketing, Lda. António Machuco, Porto University (Portugal) Kiyoshi Nakamura, Waseda University, (Japan) Lisbon Region: Av. 25 de Abril Nº8 B C/V Drt., José Alvarez, Juan Carlos University (Spain) 2620-185 Ramada José Cavaleiro, Lisbon Mass Media School (Portugal) Telephone: 217 573 459 Patrick Badillo, University of Geneva (Switzerland) Fax: 217 576 316 Elisa Cerveira, Porto University (Portugal) Yu-Li Liu, National Chengchi. University (Taiwan) Oporto Region: Rua João das Regras, 150, 5º esq. Franco Papandrea, University of Canberra. (Australia) Traseiras, 4000/291 Porto Amit Schejter, Penn State University (EUA) Telephone: 225 029 137 George Sylvie, University of Texas (USA) Dwayne Winseck, Carleton University, (Canadia) Company website: https://www.mediaxxi.com/journal-of-creative-industries-and-cultural-studies/ Petrodos Iosifidis, Westminster University (UK) John Oliver, Bournemouth University, (UK) Legal Deposit nº: ISSN: 5-607727-158028 00005 Jesus Timoteo, Complutense University of Madrid (Spain) Fernando Zamith, Porto University (Portugal) Marialva Barbosa, Federal University of Rio de Janeiro (Brazil) Ilya Kiriya, National Research University Higher School of Economics (Russia) Hans van Kranenburg, Radboud University Nijmegen (Netherlands) Mark Deuze, Amesterdam University (Netherlands) Catarina Menezes, Leiria Polytechnic Institute (Portugal) Guillermo Mastrini, Nation Universidad of Quilmes (Argentina) Nico Carpentier, Vrije Universiteit Brussel - Free University of Brussels (Belgium) Janet Wask, Oregon University (EUA) Robert Defillippi, Suffolk University (EUA) José Simões, Saint Joseph University (China) Antonio Hohlfeldt, Pontifice University of Rio Grande do Sul (Brazil) Erik Hitters. Rotterdam University (Netherlands) Adilson Cabral, Fluminense University (Brazil) Mike Friedrichsen, Humboldt University (German) Cinzia Colapinto, Venice University (Italy) Jean Baptist Lesourd, University of Aix – Marseille (France) Francisco Rojano, Malaga University (Spain) Marco Gambaro, Milan University (Italy) Stavros Georgiades, Frederick University (Cypros) Richard Gershon, Western Michigan University (EUA) Óscar Mealha, Aveiro University (Portugal) Moisés Martins, Minho University (Portugal) Maria Manuela Gomes de Azevedo Pinto, Porto University (Portugal) Castulus Kobo, Macromedia University of Applied Sciences of Stuttgard (Germany) Zvezdan Vukanovic, Abu Dhabi University (Emirates) Editorial Directors: Terry Flew, Queensland University of Technology Paulo Faustino, Porto University Editorial Assistants: Joana Lopes | Formalpress/MediaXXI Ana Nascimento | Formalpress/MediaXXI Dinara Tokbaeva | Westminster University Mónica Rodrigues | Formalpress/Media XXI João Neves | Formalpress/MediaXXI Bruno Pires | Formalpress/MediaXXI Administration: Olga Fernandes | Formalpress/Media XXI Vol. 5 January - June 2020 ISSN:5- 607727-158028 00005 ABOUT FOREWORD THIS JOURNAL Terry Flew & Paulo Faustino 09 10 -11 ARTICLES REPORTS COVID-19 as an Accelerator of Innovation, Authentic Creativity: How Two Segments Qatar’s Northwestern University Hosts International Conference Management, Marketing and Communication of Nigeria’s Cultural and Creative Economy in the Creative and Cultural Industry are Promoting and Redefining Nigeria 134 - 137 Paulo Faustino Kelechi C. Samuel 14 - 29 68 - 87 INTERVIEW The Algorithmic Production of the Visual: Differentiation Through Newspapers Portrait Mode, Instagram, and the Automation Paywalls: Toward a “Gresham’s Law” of New Business Models and the influence of the Digital World. of Mobile Photography Information? Case Studies of Some Swiss An interview with Project Syndicate and French Daily Newspapers Dzmitry Boichanka by João Neves 30 - 49 Patrick-Yves Badillo and Dominique Bourgeois 142 - 147 88 - 107 Gay Consumers as a Niche Market: Changing Re- presentations of Male Homosexuality in German Data as a Competitive Advantage: Oppor- Advertisements from 2000 to the Present tunities for Publishers Under the Influence of the “Internet of Things” REVIEWS Elke Schuch and Sascha Sistenich Valerie Thiele 50 - 67 by Dinara Tokbaeva, Mónica Rodrigues and Sara Konieczna 110 - 128 150 - 155 About This Journal JOCIS is a Scientific Journal, created by It is focused on academic productions but MediaXXI/ Formalpress, in partnership also oriented to professionals and market with several international entities, such as who want to stay informed and expand International Media Management Academic their knowledge. Our innovative concept Association – IMMAA, and also with the complements the classic model of a collaboration of the Centre for Research journal in this area with interviews, study in Communication, Information and Digital summaries of scientific events, reading Culture (CIC.Digital), of the Faculty of Arts proposals and a breaking new creative and Humanities of University of Oporto and design that we’ll be constantly improving. the Faculty of Social and Human Sciences of University Nova of Lisbon. JOCIS emerges as an editorial initiative that seeks to position itself as an international Co-directed by Terry Flew e Paulo Faustino, reference and aims to stimulate production, JOCIS is thought, developed and designed sharing, dissemination and transfer of by a high qualified international team with knowledge on the creative and cultural respectful combined years of experience areas and activities. and peer reviewed by the most reputed academics and experts in the fields of Creative and Cultural Industries. Editorial Directors Terry Flew, Ph.D, Paulo Faustino, Ph.D and Post Doc, Professor of Media and Communication, University of Porto: Faculty of Arts and Humanities Creative Industries Department of Communication and Information Faculty, Queensland University of Technology, Sciences, Centre for Researching Communication, Brisbaine, Australia Information and Digital Culture CIC. Digital (Porto and Lisbon) JOCIS, 2020, V5, ISSN: 5-607727-158028 00005 |9 written by Valerie Thiele. Here the author business models and the influence of the analyzes and explores the application of digital world”. data in the advertising industry. Foreword We also present our readers the report The issue 5 of JOCIS also presents three about the first international conference book reviews. One of them is about of IMMAA (International Media By Paulo Fautino Communication, Media and Creative Industries Management Academic Association) on in the Digital Era, by Paulo Faustino, Iván media management, innovation, and Puentes and Francisco Belda. This book industry initiatives, which took place at examines the issues raised by the business Northwestern University in Qatar in 2019. models, entrepreneurship, and creation The keynote speaker
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