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Desert Diamond the Whitehall Galveston Island FALLFALL+HOLIDAYSUMMER + HOLIDAY 2016 20142015 THE DEFINITIVE GUIDE TO HOUSTON MEDIA KIT The Original Road Warrior H-TOWN’S BEST BRUNCHES, BARS & SNAPPY HOURS DESERT DIAMOND Luxurious Dubai BEST LOCAL BETS THE WHITEHALL See, Eat, Shop, Go! Remodeled, Rebranded, Reenergized GALVESTON ISLAND A New Golden Era Houston’s Best Steakhouses ABOUT US Welcome to Houston Hotel Magazine, the HYPER-LOCAL FEATURES Our features profile local celebrities and personalities, definitive guide for discerning travelers to Houston. outstanding chefs and cultural features that are unique to the Conveniently located in the best hotel rooms and area. Designed by an award-winning staff, we bring to life the suites in the city, HHM is all about Houston: where to parts of Houston we love in a way that nobody else can. go, what to do, and how to get there. From the finest IN EVERY ISSUE restaurants to world-class shopping, HHM gives its welcome Publisher’s note discussing the issue readers the scoop on everything that’s worth doing and the rundown A quick tour through what’s got the Houston seeing in one of the most exciting cities in the world. Hotel Magazine staff buzzing right now HHM only features the events and places we feel best shopping The best boutiques and shopping define our city. HHM shows readers the way to a great the scene Who, What, Where and Why of everything exciting in Houston stay in Houston. attractions The best things to do while in town dining The best places to eat, drink and be seen SEASONAL FEATURES Depending on the season, we create special sections that highlight different verticals. Seasonal features may focus on art galleries, spas, steakhouses or shopping. HoustonHotelMagazine.com • Pete Northway, 214.507.8801, [email protected] • Darla Ripley, 214.557.2722, [email protected] HOTEL DISTRIBUTION DOWNTOWN HOUSTON MUSEUM DISTRICT ENERGY CORRIDOR Crowne Plaza Downtown Hotel Zaza* Hotel Sorella CityCentre DoubleTree Hilton Downtown Omni Hotel at Westside Embassy Suites Downtown GALLERIA Sheraton West Hotel Four Seasons Hotel Aloft Galleria Westin Memorial City* Hilton Americas* DoubleTree Hilton Galleria Hotel Icon Houston DoubleTree Hilton Greenway Plaza WESTCHASE Hyatt Regency Embassy Suites Galleria Hilton Westchase Magnolia Hotel Hotel Derek* The Sam Houston Hotel Hotel Granduca Houston HOUSTON The Westin Downtown* Hotel Indigo INTERCONTINENTAL AIRPORT Marriott Hotel West Loop* DoubleTree Hilton Intercontinental Airport MEDICAL CENTER Omni Houston Hotel Hilton North Hilton Plaza Medical Center Royal Sonesta Hotel* Marriott Airport at George Bush Intercontinental Houston Marriott at Texas Medical Center Sheraton Brookhollow Hotel Marriott North Sheraton Suites Galleria Sheraton North at George Bush Intercontinental Westin Galleria* Westin Oaks* *available at concierge desk HoustonHotelMagazine.com • Pete Northway, 214.507.8801, [email protected] • Darla Ripley, 214.557.2722, [email protected] CIRCULATION & DEMOGRAPHICS WE ARE LUXURY ABOUT OUR READERS Published quarterly, Houston Hotel Magazine is located in over 10,000 rooms and suites and con- AVERAGE HOUSEHOLD INCOME: $250,000+ cierge desks in the city’s finest hotels. With current hotel occupancy at 70 percent and an average of two AVERAGE AGE: 45 YEARS OLD persons staying two nights, HHM’s potential reader- ship is 14,000 persons every two days for a monthly, COLLEGE GRADUATE: 80%+ unduplicated total of 210,000 people per month. Each issue will potentially reach over 600,000 hotel AVERAGE LENGTH OF STAY: 2.45 DAYS guests over the three-month publication period. A full-page ad in HHM generates a potential CPM (cost per thousand) of $5.07. HoustonHotelMagazine.com • Pete Northway, 214.507.8801, [email protected] • Darla Ripley, 214.557.2722, [email protected] DEADLINES & RATES FALL/HOLIDAY 2016 ADVERTISING RATES Space Closing August 30, 2016 Materials Deadline September 9, 2016 SIZE 1X 2X 3X 4X In-room Distribution October-December 2016 1/2 Page (RoB) 2,200 1,950 1,700 1,450 Full Page (RoB) 3,850 3,520 3,190 2,805 SUPERBOWL 2017 Full Page (FoB) 4,620 4,235 3,850 3,520 Space Closing December 2, 2016 Materials Deadline December 9, 2016 Inside Back Cover (IBC) 4,950 4,620 4,290 3,960 In-room Distribution January-March 2017 Double Page Spread (RoB) 5,610 5,280 4,950 4,620 Double Page Spread (FoB) 7,700 7,370 7,040 6,710 SPRING 2017 Inside Front Cover (IFC) 7,040 6,710 6,380 6,050 Space Closing March 10, 2017 Materials Deadline March 20, 2017 Back Cover 8,250 7,920 7,590 7,260 In-room Distribution April-June 2018 SUMMER 2017 Space Closing June 9, 2017 Materials Deadline June 19, 2017 In-room Distribution June-September 2017 POSITIONS AD MATERIAL DEADLINES Premium: Front of Book (FoB). Run of Book (RoB); any page at Rates are based on advertiser-supplied, press-ready digital copy the discretion of publisher. Be sure to communicate any special with contact proof. Closing: Materials due 24 days prior to placement considerations with your representative when you publishing. If ad materials are submitted after the materials place your order. We will make every effort accomodate special deadline, any special placement requests are forfeited. placement requests, but not all may be possible. CONTENT STANDARDS FREQUENCY The publisher reserves the right to refuse any advertisement The magazine is published quarterly and is available to readers that does not meet its requirements (refer to the Artwork during January–March; April–June; July–September; October– Specifications page for artwork guidelines).No coupons or tear- December. offs in the advertising will be accepted. Advertisers represent that they have the right to publish the material in their ads and TERMS & AGENCY COMMISSIONS assumes all risks attendant thereto, including defects in the Special discounts for prepay and contiguous multi-page advertised product and/or failure for that product to perform. placements. Ask your sales representative for details. Advertising agencies should mark up net rates to allow for their commissions. If your business also has a presence If your business also has a presence in Denver, consider adding Denver in Dallas, consider adding Dallas Hotel Magazine to your ad buy to Hotel Magazine to your ad buy to increase your exposure and savings increase your exposure and savings even further. even further. HoustonHotelMagazine.com • Pete Northway, 214.507.8801, [email protected] • Darla Ripley, 214.557.2722, [email protected] ARTWORK SPECIFICATIONS DOUBLE-PAGE BLEED FULL-PAGE BLEED FULL-PAGE NON-BLEED 1/2-PAGE VERTICAL 1/2-PAGE HORIZONTAL Trim Size: 18" x 10.875" Trim Size: 9" x 10.875" Art Size: 8.375" x 10.375" Art Size: 4" x 10.375" Art Size: 8.375" x 5" Safe Area: 17" x 9.875" Safe Area: 8" x 9.875" Safe Area: 8" x 9.875" Bleed size: N/A Bleed size: N/A Bleed Size: 18.25" x 11.125" Bleed Size: 9.25" x 11.125" Bleed size: N/A Note: full-page, non-bleed Note: full-page, non-bleed ads Leave 1.25" (.625" on each side) space Note: full-page, non-bleed ads are ads are offset 1/8" from are offset 1/8" from gutter for between smaller text/important graphics offset 1/8" from gutter for visibility. gutter for visibility. visibility. where they cross the gutter. Submit each page as a single PDF with bleeds and crop marks. BLEEDS AND SAFE AREA EXPORTING PDFs FILE NAMING Full-page bleed ads should be 9" x When you export your final PDF for submission, please To help us ensure your ad is trafficked 10.875" with a .125" bleed on ALL DO NOT INCLUDE color bars, registration marks or file properly, please use this file name format for sides. Any important information (text, details. Set crop marks to .25" offset. Multipage ads your submitted PDFs. logos, etc.) should be within the safe should be saved as individual PDFs (each with bleeds) EXAMPLE: area .5" in from the trim size. with the order of appearance indicated in the file name HOUSTON_Fall2014_AdvertiserName_01.pdf as “01,” “02,” etc. (City)_(Issue)_(AdvertiserName)_(page order, if multiple) AD MATERIAL REQUIREMENTS WEBSITE ADDRESSES IN ADS Advertisements must be submitted in a 300dpi, print-ready In order to make a website (URL) or email address clickable in PDF file with 1/8" (.125") bleeds and crop marks set to at the online version of the publication, you must create this part of least .25" offset. All art elements in the PDF file must be your ad as live, editable text. Converting the URL to outlines or CMYK color model; no RGB files accepted. PostScript and building it into an image will render it unclickable. An address Open Type fonts only; no True Type fonts accepted. Rich CMYK does not need to have “www” or “http://” at the front to be black maximum density 180%. Any files that do not follow these clickable. The same consideration goes for phone numbers, as guidelines will be rejected for corrections and resubmission. Any smartphones can only detect live text as an actionable item. alterations made by HHM due to incorrect specifications will result in a charge of $125 per hour to the advertiser. RETURNED MATERIALS The publisher will hold materials submitted by the advertiser FILE DELIVERY for six months, unless materials are specifically requested to Email the file to [email protected] or be returned at the advertiser’s expense. After that period, the upload the file at HoustonHotelMagazine.com by selecting the publisher is no longer responsible for storing materials. File Upload tab. Please include your company’s name in your file names (see File Naming guide above).
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