West Midlands
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Taking Part 2016/17: WEST MIDLANDS 1 This report provides an overview of the arts and cultural engagement of adults living in the West Midlands. Data is taken from the Taking Part Survey 2016/17 and makes comparisons with 2010/11. All statistically significant differences are noted in the text and on the charts: - a statistically significant difference is a difference which is probably true and not due to chance - a non statistically significant difference is probably not a true difference and is likely to be due to chance * on the charts indicates a statistically significant difference between 2010/11 and 2016/17. + on the charts indicates a statistically significant difference between the region and England overall. More information about the Taking Part Survey can be found in Appendix A. A Technical Note on the survey is in Appendix B. 2 Contents The West Midlands Region .................................................................................................................................... 4 The adult population in the West Midlands region .......................................................................................................... 5 Creative workforce of the West Midlands .......................................................................................................................... 6 Creative clusters in the West Midlands .............................................................................................................................. 6 Adult engagement in the West Midlands .................................................................................................................. 7 Adult arts attendance in the West Midlands ............................................................................................................ 15 Adult arts participation in the West Midlands .......................................................................................................... 17 Digital engagement in the West Midlands ............................................................................................................... 19 Donations in the West Midlands ........................................................................................................................... 22 Appendix A - About the Taking Part survey ............................................................................................................. 25 Appendix B - Technical note ................................................................................................................................ 26 3 The West Midlands Region The West Midlands is one of the nine regions of England; it consists of the western part of the Midlands, encompassing the cities of Birmingham, Wolverhampton and Coventry, but also covers the predominantly rural shire counties of Herefordshire, Shropshire, Staffordshire, Warwickshire and Worcestershire. The 2011 census showed that the population of the West Midlands was 5,602,000. Sample size The adult sample size for Taking Part 2016/17 in The West Midlands region was 953 (national sample size 9,352). 4 The adult population in the West Midlands region This section outlines the key characteristics of the West Midlands adult population based on their responses to the Taking Part survey 2016/17 demographic questions: • In the West Midlands region, 50.2 per cent of adults were female and 49.8 per cent of adults were male. In England 51.1 per cent were female and 48.9 per cent male. • In England 86.6 per cent of the adult population belonged to a white ethnic group and 13.1 per cent another ethnic group. In the West Midlands 85.5 per cent of adults belonged to a white ethnic group and 14.2 per cent another ethnic group. • In the West Midlands region 28.9 per cent of adults reported that they had a long standing illness or disability. In England 29.6 per cent of adults reported this. • In the West Midlands over half of the population belonged to the upper-socio economic group (54.7 per cent) and 45.3 per cent the lower socio-economic group. In England 59.3 per cent belonged to the upper and 40.7 per cent the lower socio-economic group. Figure 1: Age group of adults in the West Midlands – 2016/17 10.4% 12.0% 16-24 13.4% 25-44 45-64 33.4% 65-74 5 30.6% 75+ Creative workforce of the West Midlands DCMS official statistics report key figures and trends on employment in the Creative Economy and the Creative Industries1 2. - Creative Economy - there were 184,000 jobs in the Creative Economy in the West Midlands in 2015, 6.9 per cent of all jobs in the region. This was an increase from 145,000 jobs in 2011. - Creative Industries - there were 111,000 jobs in the Creative Industries in the West Midlands in 2015, 4.2 per cent of all jobs in the region. This was an increase from 80,000 jobs in 2011. Creative clusters in the West Midlands In their recent report3 NESTA and Creative England used the latest data and official definitions to map the creative industries in the UK. They identified 47 creative clusters across the UK – 43 of which are in England. Although London and the South East are important components of the UK creative industries, so too are the North, Scotland, Wales and Northern Ireland. The report identified one creative cluster in the West Midlands region: • Leamington Spa - categorised as an area of ‘high concentration and high growth’ 1 The Creative Economy includes the contribution of those who are in Creative Occupations outside the Creative Industries as well as all those employed in the Creative Industries. The Creative Industries are a subset of the Creative Economy which includes only those working in the Creative Industries themselves (and who may either be in Creative Occupations or in other roles e.g. finance). 2 DCMS (2016) Creative Industries: Focus on Employment – available https://www.gov.uk/government/statistics/creative-industries-2016-focus-on 3 NESTA and Creative England (2016) The Geography of Creativity in the UK: Creative clusters, creative people and creative networks – available: http://www.nesta.org.uk/sites/default/files/the_geography_of_creativity_in_the_uk.pdf 6 Adult engagement in the West Midlands Figure 2: Adult engagement with the arts – at least once in the past year 100.0% 90.0% 86.9% 84.1% 81.9% 79.7% 81.4% 79.3% 75.7% 76.2% 75.9% 76.2% 77.4% 80.0% 72.9% 74.5% 74.0% 73.5% 73.4% 70.5% 70.5% 72.3% 72.2% 70.0% 60.0% 50.0% 40.0% 30.0% 20.0% 10.0% 0.0% North East North West Yorkshire & East Midlands West Midlands East of London South East South West England Humber England 2010/11 2016/17 * * Nearly eight in ten adults in the West Midlands had engaged with the arts at least once in 2016/17. The proportion of adults in the West Midlands who had engaged in the arts was similar in 2010/11 and 2016/17 – 75.7 per cent and 76.2 per cent respectively. 7 Figure 3: Adult engagement with the arts –three or more times in the past year 100.0% 90.0% 80.0% 73.5% 70.6% 67.9% 70.0% 67.3% 63.9% 63.3% 64.7% 63.7% 62.1% 60.7% 61.2% 59.5% 58.1% 60.0% 56.1% 56.8% 56.8% 57.4% 52.7% 50.0% 41.0% 41.7% 40.0% 30.0% 20.0% 10.0% 0.0% North East North West Yorkshire & East Midlands West Midlands East of London South East South West England Humber England * * 2010/11 2016/17 Around six in ten adults in the West Midlands had engaged with the arts three or more times in 2016/17. The proportion of adults in the West Midlands who had engaged in the arts three or more times was similar in 2010/11 and 2016/17 – 58.1 per cent and 62.1 per cent respectively. 8 Figure 2b: Adult engagement with the arts – Figure 3b: Adult engagement with the arts – at least once in the past year (2016/17 only) three or more times in the past year (2016/17 only) In 2016/17, 76.2% of adults in the West Midlands had In 2016/17, 62.1% of adults in the West Midlands had engaged in arts at least once in the past year. engaged in arts three or more times in the past year. 9 This was statistically similar to England as a whole (77.4%). This was statistically similar to England as a whole (63.7%). Map image created using Datawrapper Figure 4: Adult attendance of museums and galleries 100.0% 90.0% 80.0% 70.0% 56.1% 60.0% 53.3%55.3% 54.2% 54.1% 52.8% 50.9% 52.3% 48.9% 48.4% 49.4% 50.0% 47.2%45.1% 46.6% 45.4% 46.4% 44.3% 42.5% 39.9% 40.6% 40.0% 30.0% 20.0% 10.0% 0.0% North East North West Yorkshire & East Midlands West Midlands East of London South East South West England Humber England * * * * 2010/11 2016/17 * In 2016/17 nearly half of adults in the West Midlands had visited a museum or gallery at least once in the past 12 months. The proportion of adults in the West Midlands who had visited a museum or gallery was similar in 2010/11 and 2016/17 – 40.6 per cent and 46.6 per cent respectively. 10 Figure 4b: Adult attendance of museums and galleries (2016/17 only) In 2016/17, 46.6% of adults in the West Midlands had visited a museum or gallery in the past year. This was statistically lower than England as a whole (52.3%). 11 Map image created using Datawrapper Figure 5: Adult use of public libraries 100.0% 90.0% 80.0% 70.0% 60.0% 50.0% 43.1% 42.4% 43.1% 38.8% 39.9% 40.5% 38.8% 39.7% 40.0% 35.0% 35.8% 36.6% 35.8% 35.6% 33.6% 34.2% 32.6% 34.0% 29.8% 30.0% 27.1% 27.4% 20.0% 10.0% 0.0% North East North West Yorkshire & East Midlands West Midlands East of London South East South West England Humber England * * * * * * * * 2010/11 2016/17 Around a third of adults in the West Midlands had used a public library service at least once in 2016/17. The proportion of adults in the West Midlands who had used a public library service was similar in 2010/11 and 2016/17 – 36.6 per cent and 34.2 per cent respectively.