November/December 2019
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November/December 2019 Magazine 2 019 GOLD BOOK Tile Industry Resource Guide www.tile-magazine.com THE GO-TO GROUT FOR RELIABILITY, VERSATILITY AND PROVEN RESULTS. The ultimate performance cement grout. I Uniform consistent color I No efflorescence I Stain resistant I Lightweight for superior handling Available at The Home Depot I Ideal for all grout joint sizes up to 1/2" and tile distributors nationwide. CustomBuildingProducts.com DOWNLOAD CUSTOM’S MOBILE APP 800-272-8786 November/December 2019 Vol. 16, No. 8 www.tile-magazine.com Magazine Features 11 Contractor Spotlight 12 Technical Focus: Flatness tolerances, self-leveling underlayments and radiant uncoupling mats 16 Technical Focus: Moving beyond the traditional tile backer board 18 The international platform for tile 24 Total Solutions Plus celebrates 10 years 12 Gold Book: 2019 Tile Industry Resource Guide 30 Manufacturers by Products 38 Manufacturers 47 Distributors 53 Associations & Trade Shows Departments 6 Editorial 8 Industry News 28 Featured Product 28 Calendar 54 Ad Index 18 November/December 2019 On the cover: The all-new Chapter 7, Cubist™ collection from Jeffrey Court, Inc. features more than 35 new product offerings. Commonly known Magazine for its use of two-dimensional parts that come 2 019 together to create a larger perception of depth GOLD BOOK Tile Industry Resource Guide through the use of perspective, the new collection features 18 stone mosaics, three fi eld tiles and corresponding fi nishing pieces. The natural stones available in this collection are honed and polished Thassos, Nero Marquina and Bardiglio marble, offered in a 2- x 4-inch mosaic called Abstract, a parquet-inspired mosaic called Avant, and an overlapping hexagon design named Carve. Matte silver and gold metal pieces are www.tile-magazine.com also present as accents to the honed Thassos mosaics. Also available in this new collection are glass mosaics and 1 7/8- x 9-inch fi eld tiles in four colorways — Ice, a clean white; Ash, a white with light gray tones; Clay, a unique blend of beige, cream and blue hues; and Cobalt, a rich blue shade with variation. 24 TILE Magazine Vol. 16, Issue 8 (ISSN: Print 1555-0567 and Digital 2329-2911) is published 8 times annually, Jan/Feb, Mar, Apr/May, Jun, Jul/Aug, Sep, Oct, and Nov/Dec by BNP Media II, L.L.C., 2401 W. Big Beaver Rd., Suite 700, Troy, MI 48084-3333. Telephone: (248) 362-3700, Fax: (248) 362-0317. No charge for subscriptions to qualified individuals. Annual rate for subscriptions to nonqualified individuals in the U.S.A.: $149.00 USD. Annual rate for subscriptions to nonqualified individuals in Canada: $184.00 USD (includes GST & postage); all other countries: $209.00 (int’l mail) payable in U.S. funds. Printed in the U.S.A. Copyright 2019, by BNP Media II, L.L.C. All rights reserved. The contents of this publication may not be reproduced in whole or in part without the consent of the publisher. The publisher is not responsible for product claims and representations. Periodicals postage paid at Troy, MI and additional mailing offices. POSTMASTER: Send address changes to: TILE Magazine, P.O. Box 2146, Skokie, IL 60076. Canada Post: Publications Mail Agreement #40612608. GST account: 131263923 Send returns (Canada) to IMEX Global Solutions, P.O. Box 25542, London, ON, N6C 6B2. Change of address: Send old address label along with new address to TILE Magazine, P.O. Box 2146, Skokie, IL 60076. For subscription information or service, please contact Customer Service at: Phone: (800) 952-6643 Fax: (847) 763-9538. 4 www.tile-magazine.com I November/December 2019 MOODYBLUES AZUL SCALLOP HARBOR GRAY KENZZI TAMENSA DELLANO EXOTIC BLUE Skip the paint. Forget the wallpaper. Now more than ever, the design world is transforming walls into showstopping architectural features with pattern and subway tile, 3D mosaics, and ledger panels. Whether creating a focal point with a floor to ceiling porcelian tile bathroom or giving a backsplash a second life with marble, wonder walls have arrived. Take your tile style up a notch with a seamless design approach combining natural stone planks, trendy large format tiles, and mosaics to complete this floor to ceiling tile oasis. MSISURFACES.COM Slabs & Countertops • Porcelain & Ceramic • Luxury Vinyl Tile • Hardscapes • Natural Stone • Decorative Accents TILE ® Editorial Group Publisher David A. Madonia • [email protected] (201) 286-7391 Associate Publisher/Regional Advertising Manager Janelle Minghine Looking toward 2020 [email protected] • (734) 340-5211 Jennifer Richinelli, Editorial Director [email protected] • (201) 291-9001 ext. 8611 Heather Fiore, Editor nother year has seemingly quite fascinating to see. For years now, [email protected] • (201) 291-9001 ext. 8616 flew by and I’m sure I’m tile manufacturers have been imitating Shannon Shortt, Art Director not the only one who feels natural stones — incorporating real- this way. I can’t believe we’re life textures and defects — to offer Jennifer Allen, Production Manager A [email protected] • (818) 657-7199 already wrapping up 2019. Sometimes I a sustainable alternative, which only wish time would just slow down, but I’m continues to flourish. Jasmine E’Lon, Brand Marketing Coordinator also eager to see what new Not too long ago, I Regional Advertising Manager things 2020 has in store. returned from Nashville, Steve Smith [email protected] • (406) 522-4163 In addition to the TN, where I attended continued efforts to tackle Total Solutions Plus, the Turkey Hilmi Zafer Erdem global warming and its annual networking event [email protected] • 90-0212-257-76-66 detrimental effects on our for the tile industry. Head Fax: 90-0212-287-00-99 society, the upcoming leap over to page 24 to see Publishing and Sales Office: year will also mark the some of the new products 210 Route 4 East, Suite 203, Paramus, NJ 07652; next presidential election, that were introduced (201) 291-9001 as well as the planned during the interactive, Corporate Office: launch of NASA’s Mars three-day event. BNP Media II, L.L.C. 2401 W. Big Beaver Rd., Suite 700 2020 mission to study the The next thing on Troy, MI 48084 habitability of Mars in my agenda is The Phone: (248) 362-3700, Fax: (248) 362-0317 preparation for future human missions. International Surface Event (TISE), Big things are happening. which is scheduled to take place at the CORPORATE As I begin to prepare for next year, Mandalay Bay Convention Center in Chief Experience Officer: Darrell Dal Pozzo which is only a couple of months Las Vegas, NV, in late January 2020. Human Resources & Information Technology Director: away, I’m given time to reflect on As one of the leading national tile and Rita M. Foumia everything that has happened over the stone events of the year, this trade show Production Director: Vincent M. Miconi Finance Director: Lisa L. Paulus last year. At the end of September, is always a marker to signify the start of Creative Director: Michael T. Powell I returned from Cersaie, the largest the 2020 season for tile professionals. If Clear Seas Research Director: Beth A. Surowiec international exhibition for ceramic tile you happen to see me roaming the show Chief Event Officer: Scott Wolters and bathroom furnishings, which is held floor, feel free to stop me. I would love Audience Marketing annually in Bologna, Italy. This year’s to hear what you think and what we here Lauren Atsalakis – Senior Integrated Media Specialist Katie Gamble – Integrated Media Manager edition welcomed more than 112,000 at TILE Magazine can do to make your professionals from all over the world, reading experience that much better. Directory Development Erin Mygal – Directory Development Manager as well as 900 exhibitors — the largest You can also follow my live feed (248) 786-1684 • [email protected] contingent of companies the show has from industry events on Instagram at Online Development ever hosted. To view some of the top tile @heather_of_tilemagazine. Nikki Smith – Online Development Director trends I observed, head over to page 18. Until then, I hope you all have a happy (513) 248-0395 • [email protected] I was also fortunate enough to and healthy end of the year. For subscription information or service, attend Marmomac, the largest please contact Customer Service at: international exhibition of stone design Sincerely, (800) 952-6643 • Fax: (847) 763-9538 [email protected] and technology, for the second year. It was a good chance for me to see List Rental Postal Email Contacts Associate Publisher/Regional Advertising Manager how tile products are competing with Janelle Minghine their natural stone counterparts. The [email protected] • (734) 340-5211 evolution of technology has allowed Regional Advertising Manager for tile replications that are almost Heather Fiore Steve Smith exactly like the real thing, which is Editor [email protected] • (406) 522-4163 Single Copy Sales www.tile-magazine.com/scs Reprints Stacey Hurley • [email protected] 6 www.tile-magazine.com I November/December 2019 ™ Floor Heating System Complete with a high performance floor heating wire, an uncoupling mat, a Wi-Fi enabled thermostat and the world’s first heat conductive thin-set additive. ™ Thermal Pack Utilizing Thermal Diffusion Technology™, heat generated from the STRATA_HEAT™ Wire is uniformly distributed throughout the adhesive, providing faster floor heat-up! Mat Uncoupling mat for easy and secure wire placement. Wire Allows multiple wire spacing combinations. The most advanced and efficient floor heating solution for your next installation. www.laticrete.com | 1.800.243.4788 A-8858-1119 ©2019 LATICRETE International, Inc. All trademarks shown are the intellectual properties of their respective owners. Globally Proven INDUSTRY NEWS MAPEI GROUP’S PRESIDENT Veronica and Marco, who were appoint- PASSES AWAY ed as CEOs in July 2019.