GCC Market Entry Project Business Plan Implementation Methodology Pillars consultancy www.PILLARS-EG.COM
[email protected] 1 Teckell – GCC Market Entry Project Table of Contents : Implementation Methodology • Strategic thinking • International opportunities evaluation Business Plan • Market entry strategy planning Implementation Methodology • International business planning presented to • International business management structure Key Next Steps • Agree on methodology TECKELL - Balilla Collection • Agree on Scope of Implementation www.teckell.com • Agreement on Time for Implementation • Agree on project Financial Terms BY Developed by Osama Abou Mousallam Jan 2012 2 3 Overview & Our Understanding “Glassy & Classy” • Perfected in Italy • One of a kind in the world • Turned table of sport into a luxury item • Ever piece is hand made • Crystal glass 4 Product Range Under the auspices of the 2003 Gulf Council Unification (GCU) Customs Union Agreement, the GCC members adopted an across-the- board common external tariff rate of five percent (5%) for most products. The GCC also agreed to develop a list of products to which higher tariff rates will apply. Likewise, certain staple items such as food and pharmaceutical products are exempt from tariff. 5 Product Details Teckell – Green Teckell 6 Product Details Teckell – Gold Teckell 7 Product Details Teckell – Coffee Teckell 8 Product Details Teckell – Krystall Teckell 9 Product Details Teckell – Total Krystall 10 Table of Contents Consumer : Understanding GCC Consumers • Marketing : Markets Trade Consumer Next Steps 11 12 13 About Foosball Product History & insights Foosball is a social game that requires two- four players. Even beyond the requirement for multiple players, when people play foosball it is typically in a social setting with socializing occurring during play.