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DMC Brochure DRIVING FORWARD TOGETHER info.dmc-dalgroup.com www.dmc-dalgroup.com facebook.com/dal.motors DAL MOTORS CO. LTD 3 CONTENTS DAL Motors Co. Ltd has been an integral part of the Sudanese automotive sales industry from the early nineties. A subsidiary of DAL Group Engineering Division, the company is now a market leader in terms of model range, national reach, after- sales services, show room capacity and number of repair shops. CHAIRMAN’S MESSAGE 4 MANAGING DIRECTOR’S MESSAGE 5 DAL GROUP 6-11 DAL MOTORS COMPANY 12-13 ABOUT OUR BRANDS 14 SERVICES 16 HOW IT WORKS? 18 DRIVING FORWARD TOGETHER OUR GROWTH 20 GENUINE PARTS 22 BOSCH DIESEL CENTER 26 DAL Motors showrooms present models OUR LOCATIONS 28 that accommodate the Sudanese taste CUSTOMER SERVICE 30 and elements, while showcasing the best DIGITAL PRESENCE 31 technology, design & performance from Japan, SOCIAL MEDIA 32 Germany and South Korea. WHY DAL MOTORS? 33 4 DAL MOTORS CO. LTD DAL MOTORS CO. LTD 5 CHAIRMAN’S MESSAGE DAL ENGINEERING DIVISION’S OUR COMMITMENT TO SUDAN - DEEP KNOWLEDGE AND EXPERIENCE MANAGING DIRECTOR’S MESSAGE “We believe that our strength is derived from the diversity of WE ARE AS GOOD AS OUR PEOPLE both our people and our customers; we have the privilege of dealing with a range of businesses and consumers across many sectors. We touch the lives of people every day through our products and services, and as much as we believe that is a privilege, we realize the great responsibility that comes with it. “To become a Regional Company, we must have the right people in place, we need to Our focus on quality will ultimately lead to improved financial be creative and have the ability to develop and operational excellence. We are committed to growth in our and to have a vision but also resilience in existing business and new ones, all along aiming at the highest delivering this vision.” operating standards. It is this commitment that motivates our Osama Daoud Abdellatif considerable investment in innovation, product development Chairman, DAL Group and quality systems; the driving force behind the Group’s constant pursuit of excellence. Motasim Daoud Abdellatif DED MD, DAL Group We will work systematically to achieve continuous improvements, setting targets, adding value, and measuring progress. It is very important that our deeds match our aspirations.” 6 DAL MOTORS CO. LTD DAL MOTORS CO. LTD 7 DAL GROUP IS WORLDWIDE DAL GROUP PARTNERS London Beijing Madrid Riyadh Khartoum Dubai Juba N’Djamena Addis Ababa Kuala Lumpur Nairobi Dodoma 8 DAL MOTORS CO. LTD DAL MOTORS CO. LTD 9 DAL GROUP HISTORY TODAY WE ARE THE LARGEST AND MOST DIVERSIFIED BUSINESS CONGLOMERATE IN SUDAN 1951 1984 1994 1996 1997 2002 2015 DAL Group started as Beginning of the Expansion of the Group’s Inception of the Group’s flour Entered the medical The Group started up its DAL Group stepped into Sayer and Colley to Group’s operations in scope to encompass the and dairy sectors. Now the sector – now a activities in the beverage the mining sector, covering operate the Caterpillar the agricultural services automotive sector with largest Food company in Sudan major distributor sector with Coca-Cola – now the operations, supplies franchise in Sudan sector – now a major Mitsubishi– now the largest with a wide array of locally of pharmaceutical the largest bottler in Sudan and services industrial farmer in Sudan multi-brand provider developed and owned brands products of trucks, buses and such as SAYGA Milling, CAPO passenger-cars in Sudan Dairy, NOBO Pasta and Zadna platform of Traditional food products. 10 DAL MOTORS CO. LTD DAL MOTORS CO. LTD 11 We Operate Successful Business Across Different Sectors (Food, Agriculture, Engineering, Mining, Medical, Property, Development and Education) The largest and Presence in 8000 most diversified 16 Countries Employees from Conglomerate in Spread across 26 Plus Sudan 4 Continents Nationalities 12 DAL MOTORS CO. LTD 13 In 2003, the DAL Motor Company’s core focus of products and services was further enhanced to include trucks and buses, and hence the vision to reach more states and to service more clients outside the capital was realized. In 2005, DAL Motors was appointed as the exclusive distributer for the Mercedes- Benz range of Passenger Cars. And finally, in 2009, DAL Motors was appointed as the sole authorized distributor for KIA Motors in Sudan. DAL MOTORS COMPANY DAL Motors was established in 1994 with an appointment as OUR the sole distributer for MITSUBISHI Motors in Sudan. Armed Nationwide High GOAL with a clear vision of bringing a fine product and service into Quality Sales and Sudan, DAL Motors provided a full range of automotive sales together with a comprehensive setup of after-sales services. After-sales Outlets. To satisfy every budget, taste and requirement, DAL Motors provides a wide range of Designed with a comprehensive facility intended to maximize its passenger and commercial efficiency, the company boasts setting new unprecedented standards vehicles. Thus, ensuring a for the auto sales industry in Sudan. DAL Motors provides excellent and consistent availability of various auto grades and options. efficient after-sales services through skilled technical support intended to guarantee a thorough customer satisfaction. 14 DAL MOTORS CO. LTD DAL MOTORS CO. LTD 15 DRIVINING FORWARD TOGETHER Sudan’s largest ABOUT OUR BRANDS multi-brand DAL Motors Co. Ltd. is currently the sole distributor for a large international automotive brand portfolio. Our exclusive range includes Mitsubishi Motors, Mercedes-Benz, Daimler Truck automotive and Buses, Kia Motors, Higer Bus, Bosch and Bridgestone, in addition to various franchises company. providing various automotive solutions. 16 DAL MOTORS CO. LTD DAL MOTORS CO. LTD 17 UNRIVALLED DAL MOTORS SERVICES REPUTAION IN SUDAN. The sole distributor of a wide range of international brands of passenger cars, trucks and buses New and preowned passenger and High-tech body repair Quick service 1 commercial vehicle sales 2 facilities 3 A network of fully equipped, Leasing, rental and fleet well-stocked parts and service Mobile workshops management 4 facilities across the country 5 6 Call centre and CRM 24 hour emergency operations to offer 24 hour Fleet Support number 7 8 customer service and support 9 18 DAL MOTORS CO. LTD DAL MOTORS CO. LTD 19 HOW IT WORKS? DAL Motors Co. Ltd. now operates showrooms in Khartoum, El-Obeid, Kosti, Wad Medani, El Gadarif & Port Sudan. To honour its commitment for after sales service and parts provision, DAL Motors Co. Ltd. also operates fully equipped service workshops in Khartoum, El-Obeid, Wad Medani, Atbara, Nyala, El Gadarif & Port Sudan. SIX DISTINGUISHED 8 NATIONWIDE 25 PARTS 200 VEHICLES/DAY : 25,000 LINE ITEMS BEST ACCESSORIES FOR BRANDS SHOWROOMS CENTRES CENTRES CAPACITY IN STOCK PRODUCTS NON-BRANDS ALSO Six distinguished brands: Nationwide Showrooms: 25 fully equipped, high- Parts centres with a total At any one time, we have Distributing the best Comprehensive after-sales MITSUBISHI Motors, Khartoum , El-Obeid, Kosti, technology service and daily capacity of more than an average of 25,000 line products from German, products for all brands Mercedes-Benz, KIA, Fuso, Wad Medani, Al Gadarif & parts centres 200 vehicles In Khartoum, items in stock across our Japanese, Chinese, Turkish and after-market products Haiger & FAW. Port Sudan El-Obeid, Wad Medani, Al parts warehouses and Emirati markets. and accessories for non- Gadarif & Port Sudan brands. 20 DAL MOTORS CO. LTD DAL MOTORS CO. LTD 21 OUR GROWTH WHAT Opening of DMC’s Opening of Port Opening of KIA state of DRIVES US 1999 main offices and 2007 Sudan showroom 2014 the art showroom, parts & showroom in Kilo 8. service complex. Opening of Port Sudan and Alobeid workshops 2003 Opening of 2009 General 2015 Opening of Port Sudan Distributor of KIA Algadarif Spare parts Motors in Sudan. showroom and Centre. parts centre 2005 Authorized general 2010 Opening of distributor of Alobeid showroom Mercedes-Benz in Bosch Diesel Sudan. Centre 22 DAL MOTORS CO. LTD DAL MOTORS CO. LTD 23 NATIONWIDE HIGH QUALITY SALES AND PRODUCTS AND SERVICES AFTER-SALES GENUINE PARTS OUTLETS. • Mitsubishi • Mercedes-Benz • Daimler Truck and Bus • Kia Motors • Bosch Service DAL MOTORS CO. LTD 25 24 DAL MOTORS CO. LTD TRACK RECORD OF ESTABLISHING BUSINESSES WITH BENCHMARK STANDARDS. 26 DAL MOTORS CO. LTD DAL MOTORS CO. LTD 27 COMMITMENT TO BE NUMBER ONE PRODUCTS AND SERVICES DOMESTICALLY. BOSCH DIESEL CENTER Utilizing the latest equipment and technologies, the Center offers: • Professional services and solutions for diesel systems; • The best testing and calibration machines in the Middle East for different mechanical pump brands. 28 DAL MOTORS CO. LTD DAL MOTORS CO. LTD 29 Outlet Name Available Services Location OUR LOCATIONS 1 Truck & Bus Service Center Service & Parts Bahri industrial Area BRANCHES 2 KIA Center Showroom, Service & Parts Khartoum , Kilo 8 3 Body Repair & Bridgestone Tyre Center Service & Parts Khartoum, Alsahafa 4 Khartoum Industrial Area Center Parts only Khartoum Portsudan 5 OneStop Petronas Quick Service Khartoum, kilo 8 6 Alsoug Alshabi branch Parts only Khartoum Atbara 7 Khartoum North Center Parts only Khartoum, Bahri, Kafouri 8 Elobeid Showroom Showroom, Parts & Service Alobeid Omdurman Truck & Buses Service Centre 9 Kosti Office Showroom Kosti 10 Algadarif Office Showroom, Parts Algadarif Khartoum , Kilo Khartoum, Alsahafa Parts 11 Atbara Office Showroom Atbara Bahri Industrial area Wad Madani 12 Port Sudan Office Showroom, Parts & Service Portsudan Service 13 Khartoum North industrial area branch Quick Lube Bahri Algadarif Kosti 14 Bosch Service Center Service & Parts Khartoum Industrial Area Elobeid Showroom 15 Alsoug Almahli branch Bridgestone Tyres Khartoum 16 Wad Madani Office Showroom, Service & Parts Wad Madani Nyala 17 Khartoum 3 branch Parts Only Khartoum 18 Alshingiti branch Truck & bus Parts & Service Omdurman 19 Nyala Office Parts and After Market.
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