Internet Users Survey 2016
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ftrend INTERNET USERS SURVEY 2016 STATISTICAL BRIEF NUMBER TWENTY SURUHANJAYA KOMUNIKASI DAN MULTIMEDIA MALAYSIA MALAYSIAN COMMUNICATIONS AND MULTIMEDIA COMMISSION ISSN 1823-2523 MALAYSIAN COMMUNICATIONS AND MULTIMEDIA COMMISSION, 2016 The information or material in this publication is protected under copyright and, except where otherwise stated, may be reproduced for non-commercial use provided it is reproduced accurately and not used in a misleading context. Where any material is reproduced, the Malaysian Communications and Multimedia Commission (MCMC), as the source of the material, must be identified and the copyright status acknowledged. The use of any image, likeness, trade name and trademark in this publication shall not be construed as an endorsement by the MCMC of the same. As such, the inclusion of these images, likenesses, trade names and trademarks may not be used for advertising or product endorsement purposes, implied or otherwise. Published by: Malaysian Communications and Multimedia Commission MCMC Tower 1, Jalan Impact, Cyber 6 63000 Cyberjaya, Selangor Darul Ehsan Tel: +60 3 8688 8000 Fax: +60 3 8688 1000 Aduan MCMC: 1-800-188-030 http://www.mcmc.gov.my 1 TABLE OF CONTENTS INTRODUCTION ............................................................................................................................... 4 SURVEY BACKGROUND ................................................................................................................. 4 SURVEY OBJECTIVE AND SCOPES .............................................................................................. 4 METHODOLOGY ............................................................................................................................... 5 ANALYSIS ......................................................................................................................................... 6 AT A GLANCE ..................................................................................................................................... 7 EXECUTIVE SUMMARY .................................................................................................................. 8 MAIN FINDINGS ............................................................................................................................ 10 INTERNET USE AND NON-USE .................................................................................................. 10 PROFILING THE INTERNET USERS ........................................................................................... 11 DEMOGRAPHICS ........................................................................................................................... 12 States ........................................................................................................................................... 12 Ethnicity ...................................................................................................................................... 13 Gender ......................................................................................................................................... 14 Age Group ................................................................................................................................... 15 SOCIO-ECONOMICS ..................................................................................................................... 17 Educational Attainment............................................................................................................ 18 Income Disparity ....................................................................................................................... 20 TRENDS ........................................................................................................................................... 22 Technology Device .................................................................................................................... 23 Most Preferred Internet Access: Technology and Place ................................................... 24 What do Netizens Do Online? ................................................................................................. 27 Information is power ................................................................................................................ 30 Social Networking ..................................................................................................................... 33 Connecting to Public Services ................................................................................................ 38 Internet Banking ....................................................................................................................... 42 Virtual Retail Therapy .............................................................................................................. 48 Cloud Storage and Smart Home ............................................................................................ 56 2 CONCLUSION .................................................................................................................................. 59 TABLES .............................................................................................................................................. 60 LIST OF ABBREVIATIONS .......................................................................................................... 73 LIST OF TABLES and FIGURES ................................................................................................ 74 3 INTRODUCTION SURVEY BACKGROUND The Internet Users Survey (IUS) is a series of purpose-built surveys conducted by the Malaysian Communications and Multimedia Commission (MCMC). Since 2012, it replaced the Household Use of the Internet Use Survey (HUIS) to cater the paradigm shift of Internet use in Malaysia. The strategic intent of the survey is to: 1. estimate the percentage of Internet users in the country; 2. monitor digital divides among users; 3. study the attitude and behaviour of users towards Internet use; and 4. identify the recent trends in Internet use. The survey findings would gauge the country’s standing of Information and Communications Technology (ICT). Thus, it serves as a barometer to relevant stakeholders to carry out enhancement measures. SURVEY OBJECTIVE AND SCOPES The Internet Users Survey 2016 (IUS2016) main objective was to collect data for the compilation of descriptive statistics pertaining to access of the Internet by individuals living in Malaysia. In particular, this survey was accentuated at several areas pertaining to current trends which involve: 1. patterns of getting information among users and non-users; 2. emergence of new online activities; 3. exhaustive use of social networking from frequency to societal issues; 4 4. adoption of users to access public services via Internet; 5. use and non-use of online financial management; and 6. e-commerce experience from the perspective of consumers. A preliminary survey was conducted prior to IUS2016 to gather supporting information mainly focusing on general Internet usage covering access places, devices, duration, trust and importance. The findings from this survey are used to complement the prior survey. The definition of terminologies adopted in this survey are based on international standards and existing frameworks. METHODOLOGY The sample population was drawn from the main users of hand phones with Mobile Station International Subscriber Directory Number (MSISDN) identical to randomly generated numbers. The survey adopted confidence level of 95% and precision of ±2% for Internet users while ±5% for non-users. There was only one stage of sample selection as the survey adopted a simple random sample (SRS) approach. Sampling was done across networks with probability proportional to size of the networks in terms of subscriptions. The survey was canvassed using a Computer Assisted Telephone Interview system operating out of MCMC CATI Centre in Cyberjaya and the questionnaire was also administered by CATI. Fieldwork for this survey started on 24 October 2015 and ended on 15 January 2016. The survey reached to a sample of 2,402 Internet users and 385 non- users. 5 ANALYSIS Data quality check was administered throughout the survey fieldwork and upon its completion. Next, basic frequency count was computed to assess the results pattern. Cross-tabulation was imposed between relevant indicators to identify significant relationships that would deduce meaningful inferences pertinent to the objectives. Important findings are featured in the form of a report complemented by supporting charts and tables for the convenience of fellow readers. Time series analysis was established in demographics and socio-economic tracking whilst the findings on current trends were analysed against evolutions that took place around the world. Information from external sources are included as supplementary data to support any discoveries. Finally, full results of the survey are appended in the form of percentage tables at the end of the report. 6 AT A GLANCE Internet use & non-use Trends DEVICES ACCESS Users Non- (own/use) users 90.7% / 89.3% | 22.1% 87.3% 85.5% --access the Internet-- 59.2% / 46.0% | 15.3% 77.6% 22.4% 58.7% / 15.8% | 86.8% using on- mobile the-go 40.6% / 30.3% | 14.0% broadband ONLINE ACTIVITIES 92.7% 90.1% 80.0% 70.9% 59.0% 36.2% 35.3% Texting Seek Info Social Leisure e-Gov e-Bank e-Shop Network Social Media Accounts 70.0% Ownership 65.5% e-BANKING 96.5%