Sponsorship Opportunities Rescuing Animals From Cruelty, Neglect, and Disaster

Friday, November 2, 2012 Cipriani 42nd Street, New York City PURPOSE To the Rescue! New York supports the life-saving work that the HSUS Animal Rescue Team carries out every day.

Thanks to our supporters, our highly trained Animal Rescue Team is on the front lines at a moment's notice to rescue animals in peril. We work with law enforcement agencies to help Investigate illegal animal cruelty, and every year we rescue thousands of animals from fighting operations, hoarders, and other dangers. Whatever and wherever the disaster--from the wrath of hurricanes to the filth and neglect of puppy mills--our team is dedicated to the safety and protection of animals and their communities. IN ATTENDANCE 500 social, business, and political leaders; HSUS benefactors; celebrities; and members of the press ONLINE humanesociety.org/totherescue, Twitter #totherescue, and Facebook on.fb.me/RescueBenefitNY

CO-CHAIRS HONOREES Amanda Hearst and Georgina Bloomberg, from The HSUS's Friends of Finn Committee Singer-songwriter Colbie Caillat and Cathy Kangas, CEO of PRAI Beauty Group HONORARY COMMITTEE Kaley Cuoco, Ellen DeGeneres and Portia de Rossi, Emily Deschanel, Kathy Freston, Tricia Helfer, Carrie PROGRAM Ann Inaba, Wendie Malick, Rose McGowan, Maria Menounos, Moby, Paige Rense Noland, Pauley Cocktail reception, scrumptious gourmet vegan dinner created by Perrette, Chynna Phillips and William Baldwin, Charlotte Ross, Hal Sparks, Hilary Swank, Loretta Swit, celebrity chef Tal Ronnen and Cipriani, musical performance by two-time Michael Vartan Grammy Award–winning singer Colbie Caillat, live auction, and a special appearance by the Animal Rescue Team LEADERSHIP COMMITTEE Roberta Ashkin, Ian Bass, Arthur Benjamin, Wendy and Howard Berk, Leslie Bhutani, Barbara Brack, ABOUT THE HSUS James Costos and Michael Smith, Gale Epstein, Jennifer Faga, Janie Greenspun Gale, Linda Goddard, The HSUS is the nation’s largest and most powerful animal protection Frances Hayward, Cathy Kangas, Stacey and Don Kivowitz, Mary and Peter Max, Patrick McDonnell and organization. Established in 1954, The HSUS seeks a humane and Karen O’Connell, Judy Ney, Lida Orzeck, Marian Probst, Annie Schulhof, Debra Shore sustainable world for all animals, including people. We are a leading disaster relief agency for animals and provide direct care for thousands FRIENDS OF FINN COMMITTEE of animals at our network of sanctuaries, wildlife rehabilitation centers, John Bartlett, Fabiola Beracasa, Lorenzo Borghese, Katy Brodsky, Tom Brodsky, Annie Churchill, Tony and mobile veterinary clinics. The HSUS serves as America’s mainstream Cummings, Charles Ferri, Samantha Kleier Forbes, Lauren Grafer, Henry Harper, Jennifer Jablow, Daisy force against cruelty, exploitation, and neglect, as well as the nation’s Johnson, Michael Katz, Kick Kennedy, Dylan Lauren, Sabrina Kleier Morgenstern, Dalia Oberlander, most trusted voice extolling the human-animal bond. Kimberly Ovitz, Stephanie Riggio, Kim Rushton, Katrina Szish, Wesley Wang ABOUT THE FRIENDS OF FINN HSUS JUNIOR COMMITTEEE Friends of Finn is a committee founded by Amanda Hearst that is made up Katy Mayerson, Chair of next generation leaders dedicated to working with The HSUS to stop the inhumane treatment of dogs in puppy mills. The Friends of Finn raise funds for educational and public awareness initiatives and rescue efforts. Animal Rescue: The Impact of Sponsorship

Why Rescue is Needed When natural disasters strike, it’s not just people that have to be evacuated or rescued; animals need saving, too. Local agencies may need help to evacuate animals ahead of a major storm, rescue them in the aftermath of a disaster, or provide temporary shelter for pets while families make new living arrangements.

Natural disasters don’t happen every day, but animal cruelty does. It takes different forms, from extreme neglect to HSUS

he the intentional infliction of pain and abuse. y / T e l i R e The cruelties we are fighting include puppy mills where dogs—our best friends—are packed into barren facilities ll

iche and made to live in conditions of extreme deprivation and squalor; animal fighting operations that force animals to M fight to the death for sport; and cases of unspeakable neglect where animals are denied the basics of humane care. The scale, complexity, and urgency of animal cruelty cases demand a strategic, multi-faceted response.

What We Are Doing The HSUS Animal Rescue Team is in the forefront of efforts to save animals from peril. With a team of field responders and trained volunteers, The HSUS can deploy a fully equipped response team and provide necessary The HSUS Animal Rescue Team veterinary care and placement. The team includes experts on illegal animal cruelty and fighting and uses its mobile is in the forefront of efforts to animal crimes lab—equipped with the latest in forensic technology—to assist law enforcement. The HSUS also offers a $5,000 reward and national tip lines to pursue animal fighters and illegal puppy mill operators. save animals from peril. Recent Success In 2011, a series of tornadoes, historic floods, wildfires, and storms took their toll on communities across the United States. Working in tandem with local authorities and other animal welfare groups, the Animal Rescue Team helped rescue and care for a total of 2,369 animals displaced because of natural disasters.

The team also deployed to more than 50 situations of significant animal cruelty last year, working with local agencies to rescue more than 6,000 animals from puppy mills, animal fighting operations, and hoarders. The Animal Rescue Team responded to 712 calls on the HSUS animal fighting tip line, paid out its 100th reward for tips leading to successful animal fighting cases, and worked with colleagues at Humane Society University to train more than 2,000 law enforcement personnel in cruelty and fighting investigations. THE FUTURE For every animal we are able to rescue, there are many more we cannot reach. Many rural and underserved communities have limited animal control services, while others are cutting budgets for cruelty enforcement during tough economic times. Such cutbacks put even more animals at risk.

Your sponsorship of To the Rescue! New York allows us to save even more lives. Here are just a few ways your donation can help us accomplish our goal.

POTENTIAL IMPACT OF $100,000 SPONSORSHIP HSUS he

/T • Support the HSUS Animal Rescue Team in removing 1,000 animals from disaster sites and ani l i the worst puppy mills and animal fighting operations y M

ath • Pr ovide medical supplies to care for more than 10,000 animals in our emergency shelters K • Pay for vet care for 5,000 animals removed from disasters or cruelty • Pur chase a rescue vehicle and responder equipment to rescue animals from disasters and cruelty • Pr ovide one year of funding for the Cruelty Rescue Fund to assist local law enforcement with cruelty response work in their community

Potential impact of a POTENTIAL IMPACT OF $75,000 SPONSORSHIP $100,000 sponsorship: • T rain 4,000 law enforcement agents nationwide in illegal animal cruelty and fighting investigations vet care for 5,000 animals • Pur chase equipment to set up temporary shelters for 2,000 animals rescued in four operations • Fund our animal fighting ewardr program for two years removed from disasters or cruelty. POTENTIAL IMPACT OF $50,000 SPONSORSHIP • Assist our partners in placing 1,000 animals in shelters and rescues • Pr ovide vet care for 2,500 rescued animals • Develop training materials for law enforcement on investigating animal cruelty • Pr ovide matching funds for the Cruelty Rescue Fund to assist local law enforcement with cruelty response work in their community

POTENTIAL IMPACT OF $25,000 SPONSORSHIP • Maintain rescue team vehicles and the mobile animal crimes lab for one year • Pr ovide toys, bedding, and other enrichment for more than 5,000 animals • Pay for up to 10 veterinarians to deploy in 10 rescues SPONSORSHIP Levels and Benefits

Platinum Sponsor | $100,000 (exclusive sponsorship) • Exclusive listing as Platinum Sponsor with company name and/or logo on select event collateral and press materials—leading acknowledgement in promotional materials, including news releases, publicity, and advertisements (if confirmed before print deadline) • Exclusive listing as Platinum Sponsor in evening’s program book (if confirmed by print deadline) • Special onstage recognition of you, your company CEO, or designee by HSUS President and CEO Wayne Pacelle, with opportunity to address the audience ook

C • Company name and/or logo on “red carpet” logo wall, which will appear in print and online outlets

huck • Company name and/or logo displayed on lighted Gobo and screens during event program C • Company name and/or logo prominently displayed throughout event venue • Full-page advertisement, placement of choice, in printed program (if confirmed before print deadline; placement subject to availability) • T wo (2) tables (20 guests total) with premiere seating The Animal Rescue Team • Option of hosting HSUS President and CEO or celebrity/VIP guest at your table helped local agencies • Photo opportunities with HSUS celebrity/special guests • Photographer coverage for sponsor PR usage post-event rescue and care for 2,369 • Opportunity to provide custom gift bag with company’s logo (if sponsorship confirmed by print deadline) animals displaced by • Opportunity to provide up to two (2) items for inside gift bag (if received by placement deadline) natural disasters last year. • Recognition on To the Rescue! website with company acknowledgment and link to the company’s home page • Recognition of sponsorship in event email blast • L ogo included on To the Rescue! Facebook event • Recognition through relevant social media channels including The HSUS’s Twitter account and To the Rescue! Facebook event, potentially reaching hundreds of thousands of people • Recognition through activities at the Social Media Lounge during the event, potentially reaching hundreds of thousands of people • Pr oduct placement opportunities during event (subject to approval) • Use of HSUS logos and messaging for approved marketing purposes for one year • Compilation of all press coverage received in association with the event (provided post-event) SPONSORSHIP Levels and Benefits

Gold Sponsor | $75,000 • L isting as Gold Sponsor with company name and/or logo on select event collateral and press materials, including news releases and publicity (if confirmed by print deadline) • L isting as Gold Sponsor in evening’s program book (if confirmed by print deadline) HSUS

he • Company name and/or logo prominently displayed throughout event venue y / T e l

i • V erbal recognition from the stage by HSUS President and CEO Wayne Pacelle R e ll • Full-page advertisement with prominent placement inside printed program (if confirmed by print deadline) iche

M • T wo (2) tables (20 guests) with premiere seating • Option of hosting VIP or a celebrity guest at your table • Photo opportunities with HSUS celebrity/ special guests • Opportunity to provide an item for the gift bag (if received by placement deadline) Our work with law • Recognition on To the Rescue! website with company acknowledgment and link to company’s home page • Recognition of sponsorship in event email blast enforcement officials included • Recognition through relevant social media channels including The HSUS’s Twitter account and To the Rescue! raids on two suspected Facebook event, reaching hundreds of thousands of people • Recognition through activities at the Social Media Lounge during the event, potentially reaching hundreds dogfighting operations in of thousands of people North Carolina, where we • Pr oduct placement opportunities during the event (subject to approval) found 47 dogs and puppies. • Use of HSUS logos and messaging for approved marketing purposes for one year • Compilation of all press coverage received in association with the event (provided post-event) SPONSORSHIP Levels and BenefitS

Silver Sponsor | $50,000 • L isting as Silver Sponsor with company name and/or logo on select event collateral and press materials (if confirmed by print deadline) • L isting as Silver Sponsor in evening’s program book (if confirmed by print deadline)

HSUS • Company name and/or logo displayed throughout event venue he

/ T • Half-page advertisement inside printed program (if confirmed by print deadline) ani l i • One (1) table (10 guests) with premiere seating y M ath

K • Opportunity to provide item for gift bag (if received by placement deadline) • Recognition on To the Rescue! website with company acknowledgment and link to company’s home page • Recognition of sponsorship in event email blast • Recognition through activities at the Social Media Lounge during the event, potentially reaching hundreds of thousands of people This January, the team • Pr oduct placement opportunities during the event (subject to approval) helped remove and place • Use of HSUS logos and messaging for approved marketing purposes for one year 11 wild animals from an • Compilation of all press coverage received in association with the event (provided post-event) unaccredited roadside Bronze Sponsor | $25,000 facility in Mississippi. • L isting as Bronze Sponsor with company name and/or logo on select event collateral and press materials (if confirmed by print deadline) • L isting as Bronze Sponsor in evening’s program book (if confirmed by print deadline) • Signage at the event • Half-page advertisement inside printed program (if confirmed by print deadline) • One (1) table (10 guests) with preferred seating • Opportunity to provide item for gift bag (if received by placement deadline) • Recognition on To the Rescue! website with company acknowledgment and link to company’s home page • Use of HSUS logos and messaging for approved marketing purposes for one year

For more information on event sponsorship opportunities, contact Jennifer A. Hickman at 301.548.7710 or [email protected] tables and tickets

Champion Table | $20,000 • Listing on event invitation (if confirmed by print deadline) • Listing in evening’s printed program (if confirmed by print deadline) • One (1) premium location table (10 guests) ranaman B usch B ie l u J

Benefactor Table | $10,000 700 • Listing on event invitation (if confirmed by print deadline) Cats found at a sanctuary • Listing in evening’s printed program (if confirmed by print deadline) licensed for 200 • One (1) preferred location table (10 guests) 5 Months The HSUS helped provide care and shelter Patron Ticket | $2,500 100 • Listing in evening’s printed program (if confirmed by print deadline) P ercent of treatable, adoptable cats • Two (2) preferred location seats placed, including ferals and FIV+

Supporter Ticket | $1,000 • General seating

Patrons and Supporters may request to be seated at a table with friends and family who have also purchased individual tickets. The HSUS cannot guarantee placement but will make every effort to satisfy your request. Sponsor form

m YES, I (we) will attend The HSUS’s To the Rescue! New York. m I (we) will be unable to attend To the Rescue! New York, but wish to make a contribution of $______9,124 Animals that the Animal I would like to reserve the following: Rescue Team helped in 2011 Sponsorship Levels Tables and Tickets m Platinum Sponsor $100,000* m Champion Table $20,000* 2,369 m Gold Sponsor $75,000* m Benefactor Table $10,000* Animals helped at disaster m Silver Sponsor $50,000* m Patron Ticket $2,500* sites across the country m Bronze Sponsor $25,000* m Supporter Ticket $1,000*

6,775 Coc nta t name title Animals removed from puppy mills, hoarders, and fighting operations Company

50+ AddreSS CitY State Zip Code Times the team deployed to situations of significant Telephone (daytime) Fax e-mail animal cruelty For all Sponsorship levels, table purchases, and Patron tickets, how would you like your name 2,116 to appear on printed materials? Law enforcement officials trained to investigate cruelty and fighting Payment Options m Check in the amount of $______(Please make payable to The Humane Society of the United States) m Charge in the amount of $______m Visa m MasterCard m Discover m American Express

Card NumbeR exp. Date 3-digit code on back (Visa/MC) or 4-digit code on front right of Amex

Name as it appears on CARD Signature

Please send form and checks to: HSUS To the Rescue! New York, Attn: Kevin Rowan, 700 Professional Drive, Gaithersburg, MD 20879 Phone: 301.258.3155 Fax: 301.548.7700 Email: [email protected]

*The HSUS does not provide acknowledgement of sponsorship for the purpose of tax deductibility. Please consult your tax advisor if you have questions. The HSUS is a 501(c)(3) not-for-profit organization. GUEST LIST AND SEATING PREFERENCE FORM

GUEST LISTS For Sponsors (all levels), Champions, and Benefactors, please list the guests (including yourself) 877-TIP-HSUS who will be seated at your table. Each table can accommodate up to 10 people. The Animal Rescue Team’s animal fighting tip line

67 Average number of calls per month to the tip line

$5,000 Reward for tips leading to convictions for animal fighting

100+ Rewards paid by The HSUS since the tip line began

1,421 Animals rescued from fighting operations in 2011 SEATING PREFERENCES FOR INDIVIDUAL TICKETS For Patrons and Supporters, if you would prefer to be seated with friends or family members who have also purchased individual tickets, please list their names below (including your own name, for up to 10 people total). The HSUS cannot guarantee placement but will make every effort to satisfy your request.

Please send form and checks to: HSUS To the Rescue! New York, Attn: Kevin Rowan, 700 Professional Drive, Gaithersburg, MD 20879 Phone: 301.258.3155 Fax: 301.548.7700 Email: [email protected] ADVANCE SUPPORTERS SPONSORS Roberta Ashkin The Bach Family Foundation Arthur E. Benjamin PLATINUM SPONSOR Wendy and Howard Berk Eric and Joan Bernthal James D. Berwind Barbara and Reg Brack James Costos and Michael Smith

Anthony Cummings Do Unto Others The Fournier Family Foundation Friends of Main Line Animal Rescue Janie Greenspun Gale and Jeff Gale Sunny and Brad Goldberg Hanky Panky Tata and Henry Harper Frances Hayward

Jack Black LLC Cathy and Ed Kangas Khosla Ventures Stacey and Don Kivowitz Mary and Peter Max Dr. and Mrs. William W. McCutchen, Jr. Patrick McDonnell and Karen O’Connell Judy Ney Gavin Polone

Marian Probst Mr. Sumner Redstone and special thanks to Paige Rense Noland for her steadfast commitment to animal welfare