uiess o rvd acs t fi nancial to resources andcapital. access provide to businesses Bank workwithsmalltomediumsized President andGroupDirectorforSignature Vice Senior Stark New Marta and Offi Administration York ce Business Small US Pravina Raghavan,DistrictDirectorforthe to startandadvancetheirbusiness. for NAWBO, providesresourcesforwomen and, as amemberofthe Board ofDirectors Practice GroupforJaspanSchlesingerLLP Linda Agnew isapartnerintheLitigation provide muchneededmentoring. with girlsandadultstoteachleadership of theGirlScoutsSuffolk County, works involved. Yvonne Grant,President&CEO connection tothegoalofgettingwomen introduce themselvesanddescribetheir Shybunko-Moore letthesixpanelists and womeninbusiness. Moore isanadvocateforbothsmallbusiness Business Owners(NAWBO). Shybunko- Island’s National Association of Women Member and former President of Long of GSEDynamicsInc.,anHIA-LIBoard Shybunko-Moore, PresidentandOwner The panelwasmoderatedby Anne each other.” event toget women involved inempowering economic engine and we are hosting this businesses in America areaverystrong women-owned businesses.“Women-owned On LongIslandalonethereareover4,000 and generate more than $1.9 trillion in sales. US. the They employ more than 13 million people in fi rms women-owned million According to Alessi-Miceli thereare10.1 access tocapitalastheserelatewomen. workplace equity, child care, mentoring and challenged theattendeestogetfeedbackon Women’s EconomicEmpowermentandshe Gillibrand hadconvenedaroundtableonLI Senator . In October, Terri Alessi-Miceli, PresidentHIA-LIcredited become arecurringevent. spectrum oftopicscoveredthatthiswill obvious from the turn-out, enthusiasm and Conference. Isayinaugural,becauseitwas 30 wasHIA-LI’s inaugural Women’s Boulton CenterinBayShoreonNovember The ExecutiveBreakfastheldatthe YMCA by ChristineDatz OUE3 - SU 1 31VOLUME -ISSUE

HIA-LI Celebrates Women’sHIA-LI Economic Empowerment the Heard Around The Island Page 19 you canaskformore.” parity,” shesaid“but it is alsonegotiable, as Raghavan’s government job, “itkeeps defi such are ned, scales pay where even get it?”Negotiation is always anoption, a factor; trained to benegotiators and fearisalso Raghavan noted that “women are not ask forwhattheyareworthandnegotiate. availability.” But,womenhavetolearn offer in terms of maturity, experience and on this,“Anolder woman hasmore to earning power. Tayne hadapositivetake or aging parents) also impacts women’s to takecareoffamilies(youngchildren Leaving the workforce for a period of time have potential. proven performance,butaredeemed to may nothavethesameexperience,or for women diffiwho arepassedover for men who hurdle a cult is it agreed all but movement to performance measurement neutral, especially withageneralcorporate this trendasmovingtowardsgender- their performance.Somepanelistssee potential, while women are judged by tendency formentobejudgedbytheir addressed someoftheissues.Oneisa Reasons forthisare many and the panel gaps incompensationforwomen. in manyotherareastherearestill equity raised was that inspiteofmovestowardsequality Shybunko-Moore point fi rst The who helpwomenadvance.” she is“weneed to remember those men and powerofmen, she wouldnotbewhere observing that without thehelp,knowledge Shybunko-Moore beganthediscussionby if theyarenothealthy. can notbesuccessfulcaretakersorworkers services for womenemphasizing that they LIJ, coordinates educational and health Women’s Health ServicesatNorthShore FACP,of MD President ViceShah, Neeta tosupport immediate orextendedfamily. trying while issues fi nancial the stress anddistressofdealing with Women’s Agenda mitigates of the Work and Family Committee for Viceand Member President Board and PC fi Offi Law The H. rm, Tayne, Leslie of ces Leslie H. Tayne, Esq.,ownerofherown I needthis job, what if I don’t The Official Newspaper ofHIA-LI The OfficialNewspaper & NewMember Profi les HIA-LI NewMembers New Members New and Neeta Shah, MD – VP of Women’s Services of North Shore LIJ HealthSystems. ShoreLIJ ofNorth –VPofWomen’s Services and NeetaShah,MD of Women LeslieTayne, BusinessOwners, Esq.–LIWomen’s Agenda&Law Offi ces ofLeslieH.Tayne the U.S.SmallBusinessAdministrationNYOffi –PresidentoftheNationalAssociation ce, LindaAgnew –DistrictDirectorof Dynamics,Inc.,PravinaRaghavan ofGSE Shybunko-Moore –PresidentandOwner oftheGirlScoutsSuffolkCounty,(Moderator)Anne Signature Bank,YvonneGrant–President&CEO PresidentTerriPanel ofPresenters(LtoR)HIA-LI Stark–SeniorVicePresidentof Alessi-Miceli,Martha merge thatwiththenewroleofworker.” hormones tobecaretakers,sowehave “A blendmovesyouforward;it’s inour day, but80/20oneday, 30/70another. Shah encouragedbalance,not50/50every women some experience splittinghomeandworklives, confl ict the Addressing mistakes. make to room them confi give and dence competition, developselfesteem,boost creating allgirlexperiencesthatfoster Grant seesonewayofsolvingforthisby negotiate andtheyshould.” may notbethebest,womendon’t always fi“the that saying agreed, Agnew offer rst W elcome Page 13

laBel 5355. 631-543- [email protected] at Ridley to register for this event contact Jackie or information more For Hauppauge. at The Hamlet LegislativeWind Watch Golf Club, & Breakfast on Tuesday, Meeting January 10, 2012 Annual LI Breakfast whichisthe2012HIA- Join usfor our nextExecutive relationship managersarewomen. Chemical Bankthatshowedthebest and interaction.Starkcitedapollby such astheirabilitytofostercomfort there arealsostrengthswomenbring There maybeobstacleswomenface,but JANUARY 2012JANUARY Page 2 Hauppauge Reporter January 2012 infrastructure needsoftheHauppaugeIndustrialParkthatwillfostercontinuedgrowthbusiness. 19 •HeardAroundthe Island 18 Year •HappyNew &Well Wishes 15 •Ready,Set,Goals! 14 Checklist •HomeSecurity 13 •Welcome MemberProfi Members&New New les 10-11 •AnnualHolidayLuncheonphoto spread 7 •Welcome Two BoardofDirectors Business Leaders tothe HIA-LI New 6 •HighlightingaLeader WhoReliesonCustomerRelationships 24th AnnualBusiness trade Show&Conference 4-5 •HIA-LI’s UpcomingEvents 3 •HIA-LI Identify and develop plans to address critical -Infrastructure oftheHauppaugeIndustrialPark:Identifyanddevelopplanstoaddresscritical and apowerfulforceeconomicengineforregionaldevelopment.Ourmember Offi ce Environmental CommitteeMeetingattheHIA-LI Monday, Jan30–8:30am Offi ce Business DevelopmentCommitteeattheHIA-LI Wednesday, Jan25–8:30am Manufacturing CommitteeMeetingatSCCC Wednesday, Jan25–8:30am Hauppauge. Mentoring CommitteeatDaleCarnegie Training, Friday, Jan20–8:30am the HIA-LIOffi ce at Meeting Committee Energy/Utilities/Infrastructure Friday, Jan20–8:30am International Trade Committeeatthe HIA-LIOffi ce Thursday, Jan19–8:30am Healthcare CommitteeattheHIA-LIOffi ce Tuesday, Jan17–8:30am Sales CommitteeMeetingattheHIA-LIOffi ce Friday, Jan13–8:30am Entertainment/Sports CommitteeMeeting Wednesday, Jan11 –9:00am Education CommitteeattheHIA-LIOffi ce Monday, Jan9–8:30am Membership CommitteeattheHIA-LIOffi ce Friday, Jan6–8:30am Trade Show Committee Meeting at the HIA-LI Offi ce Thursday, Jan5–8:30am Offi ce Computer Technology Committeeat the HIA-LI Wednesday, Jan4-8:30am Committee Meetings -Healthcare Initiative:Exploreexistingandemerging strategiesforcontaininghealthcarecosts. and survival.PromotetheHIA-LI Annual Trade ShowandConferenceasaforumforimportant -Workforce DevelopmentInitiative:Developsolutionstoattract,blendandretainemployees -Manufacturing RevitalizationInitiative:Profi leManufacturingonLIhelpingobtainfunds -Environment ofBusinessSuccess:Createforumstoeducateandconnectbusinessgrowth to operatemoreeffi cientlyandcreateopportunitiesforaskilledmanufacturingworkforce. -Virtual HIA-LI:Enableourmemberstocollaborate,connectanddeliveraddedvalue connection anddiscussiononeconomic,businessworkforcedevelopmentissues. -Alternative Energy“GoGreen” Initiative:Profi leandpromoteenergy effi ciency to HIA-LImembers.Educateandshowcaseenvironmentalenergy services. companies representtensofthousandsbusinessprofessionals. by sharingknowledgewithcurrentandfuturememberstheglobalworld. HIA-LI istherecognizedvoiceforbusinessonLongIsland HIA-LI 2012HIA-LI Positioning &Initiatives Statement HIA-LI PositioningStatement: JANUARY 2012 and keepyouthonLongIsland. Initiatives:

Ronkonkoma. New MemberBreakfast– Windows ontheLake,Lake Friday, Jan27-8:00am–10:00am Meville Marriott. O’Connor, CEO–BridgehamptonNationalBank. Browne, President–DowlingCollegeandKevin of DepartmentEconomicDevelopment,Jeremy State DevelopmentCorp.(ESDC)&Commissioner Panel: Ken Adams, President&CEO–Empire Featured P.C. Co., & Zureck Viggiano, Albrecht, – Moderated by: Thomas J.Murray, Managing Partner AVZ 2011-2012 LI Economic Survey & Opinion Poll. Surveying the Future of LI Business. Resultsofthe Executive Breakfast–LIEconomicSummit… Thursday, Jan26–8:00am-10:30am 170 BridgeRoad,Islandia. arrive you if without aprospectivemember. The GarageEatery, $30 member. prospective qualifi ed a Networking Event– Admission isfreeifyoubring Thursday, Jan12–6:00pm8:00pm Watch GolfClub,Hauppauge. Wind Hamlet The Vecchio. Patrick supervisor Town Supervisor Elect Tom Croci(invited)andSmithtown County LegislatorJohnKennedy(invited),Islip Town (invited), NYS Senator Lee Zeldin (invited), Suffolk Ed Mangano(invited),NYSSenatorJohnFlanagan Steve Bellone(invited),NassauCountyExecutive Senator Mike Fitzpatrick,Suffolk CountyExecutiveElect US includes: Chuck Schumer (invited), NYS Assemblyman Panel Corp. Construction Breakfast –ModeratedbyJackKulkaCEO, 2012 HIA-LI Annual Meeting&Legislative Tuesday, Jan10–8:00am10:30am Networking Events Training, Hauppauge Green IndustriesCommitteeMeetingatSandler Monday, Jan30–10:00am OF EVENTS OF

NY 11787. POSTMASTER:Sendchangeof addressnoticestoHIA atthe addressnotedabovetoJaniceFanning,Editor, Phone Chairperson oftheBoard 225 Wireless Blvd.,Suite101,Hauppauge,NY 11788. Application tomailatPeriodicalPostageRateisaccepted atSmithtown, (631) 543-5355,[email protected]. The HIA doesnotendorsetheclassifi eds/display advertisementsornecessarilyagreewith Thomas J.Fallarino,CPA Richard S.Feldman,Esq. Subscriptions 2,500, Paid Outside - County Subscriptions 1,150, Distribution Outside the Mail 300, Copies not Distributed 50, Subscriptions 2,500,Paid Outside-CountySubscriptions1,150,Distribution OutsidetheMail300,CopiesnotDistributed 50, the opinionsexpressedinarticleswritten for thisnewspaper. Total number ofcopies(netpressrun)4,000,PaidIn-County Corporate Secretary Rivkin RadlerLLP Hia-li Hia-li Law Offi ceofFredrickEisenbud The HauppaugeReporter– The Offi cialNewspaperoftheHIA -(USPS017-655)ispublishedmonthlybytheHIA, Littler Mendelson,P.C (631) 543-1774 (516)-357-3000 AIRECO RealEstateCorp. Dowling College Community DevelopmentCorpofLongIsland (631) 244-3420 Dr. ElanaZolfo Ernest E.Hoffmann (631) 293-4525 Island ChristianChurch W &HStampings Cedar KnollsInc. 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              ns or if registrant cannot attend attend cannot registrant if or ns

President - Dowling College College - Dowling President Hear about: Moderator CEO - Bridgehampton National Bank National Bridgehampton CEO - Thomas J. Murray           Featured Panelists Thank you to our Sponsors our you to Thank

            Jeremy Browne, Browne, Jeremy    ation ation Corpor Development State Empire - and CEO President                Pre-Payment & Registration is Required Registration & Pre-Payment  Kevin O’Connor, Kevin O’Connor,      Managing Partner - Albrecht, Viggiano, Zureck & Co. Zureck Viggiano, Albrecht, - Managing Partner                To register contact Jackie To      

  (ESDC) & Commissioner of Department of Economic Dev Economic of Department of & (ESDC) Commissioner           Ken Adams, Ken 

Market and Job Growth Growth Job and Market Housing LI Relocation, and Expansion in Predictions

 No refunds for cancellatio for refunds No          ility of Credit to Businesses Businesses to of ility Credit Availab Rating, Confidence Economic Island The Long 631-543-5355 or [email protected]

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HIA-LITRADE2012 SHOW SPONSORSHIPPACKAGES

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) January 2012 Hauppauge Reporter Page 5 on to back that up at the next to back that up at

631-543-5355 (5/24/12) hia-li.org/tradeshow2012  “ROI”. Stands 6 feet tall tall feet 6 Stands Display Digital 17” Standard Capability Wrap Full-UnitVinyl plugs charging phone cell 18 Tips Charging 18 Compatible with 95% of Devices

♦ ♦ ♦ ♦ ♦ Alicia at 631-543-5355 Contact at Alicia unit around wrapping brand Company photo) in shown (as available. also ♦ We have cell phone recharging stations that will will that stations recharging phone cell have We cell their recharge to attendees show trade allow commercial second 30-60 your delivering phones while show trade B2B largest the at audience captive to a Island. Long parts of your the most positive “ROI” is one of that the must communicate team Your have the “Show Then your team must services. & Tell” results; the how to measure understanding in them guide must team Your meeting. their or how unique says “no matter Ideas Happen” “Making of author the Belsky, Scott fruition.” to ideas great carry that teams and individual the is it be, may ideas radical attendee the so that appointment the sell and sizzle, the sell to is job team’s sales Your upon the benefits of your service. wait to invite you to expand can’t an When your environment. enter attendees wins the day after “Boothmanship” you in to call attendee ask this and then cards you, exchange to sell is there to attendee new leads positive up the follow to opportunity an your team give will This 3 weeks. they smile, a with booth your leave your booth visitors to the When show. the from a part of the façade. and become present a positive effect a prospect, so create several levels of never know which suspect will become You put If you are going to add an ad specialty, packages to give to these visiting prospects. prospects, and avoid the chatchkie hunters. it into the packages for distribution to real want your prospects leaving You popcorn in the booth”. not to “spill your Remember then ready, speech your 15 second elevator means have And that more. anxious to learn that those for conversation the expand you then, only and then, up, back second 60 your seem real. you what about know more to anxious and enriched leave to prospect your want You you do your job, done have you if for now, focused time, more a at but offering; are is “Time prospect. your next engage to you available make and leave, to them want money” we fail to plan” “Nobody plans to fail, but all too often, Show & Tell Show & your services will How your services Of Course! Of Course! Of Course! Of Course Betcha! If You you waste the not just “What to”? share the Show off your wares. tell why they should use you. MUST Let’s consider just some of your options: just some of your consider Let’s HIA-LI 24th Annual Business Trade Show & Conference & Show HIA-LITrade Business Annual 24th Marty Greenstein Events & Celebrations Amazing The Event Pros Group 631-404-6969 631-467-6628 / cell [email protected] www.eventprosgroup.com

The Show offers the opportunity to The Show offers the opportunity to The Show offers Is your booth’s overall look inviting? Is your booth’s message? Does your booth have an inviting display overall message? Does your booth visually define your the “How to” Does your booth say we offer Is your booth just another big sign, or does it invite questions? Is your booth just another big sign, or does speaks to your message? Have you created an environment that Is your booth cluttered and confusing? with brochures all over the place? Is your booth over-filled Is your team eating, drinking and visiting with each other? Is your team dressed alike, demonstrating that they really are a team? Is your team both knowledgeable and willing to share? Have they been trained to look for the pain and make an appointment? Do they know how to deal with the gatherers and other sales people? Experience”? the “Wow they offer Will Is it a networking opportunity? opportunity? Is it an educational Is it a selling opportunity? Could it be a great investment? it be a waste of time & money? could Or, opportunity! at the Show! Visuality Only you can define your booth’s at the show! Approach Only you can define your booth’s at the show! Presentation Only you can define your booth’s you! Best People to represent Only you can assign your booth’s What will your team in your booth share? as collateral material to support the story? What will your team offer prospects? packets for different there be different Will

                            Century shoppers want to know the details; and they want these details now! How now! details these want they and details; the know to shoppers want Century

st The HIA-LI Trade Show & What It Could Mean To Your Company, IF! Company, Your To Mean It Could & What Show The HIA-LI Trade Your messengers of concept, (Sales Team) Team) (Sales messengers of concept, Your That being said the HIA-LI Trade Show is an Event Marketing Opportunity! Trade That being said the HIA-LI HIA-LI has created the “Event” for you to market your goods and services. & imagination interest the scripts to capture the sets and create you must design the Now, This may be the best opportunity to brand your company all year. of your visitors. 21 Get their interest and sell the appointment! You want your attendees to leave anxious to leave want your attendees You and sell the appointment! interest Get their to acquire the benefits of your product & services. The HIA-LI Trade Show is just that, it is a great opportunity to Show is just that, it is Trade The HIA-LI How as well as work for and with their company, your services will benefit their us not to “spill all the popcorn in Be careful, the “Sandler System” teaches company. the lobby”……. 2) Does your booth speak to your desire to share the “How To”? To”? the “How to share desire booth speak to your 2) Does your Show? How do you see it? Trade What is the HIA-LI So where do we go from here???? that! if attention, attendee’s the capture to seconds 6 only have you that know We story visually? tell your booth really 1) Does your booth? you in your team represent 3) How will your Let’s consider, what the “HIA-LI Trade Show” will mean to your company: Show” will mean Trade what the “HIA-LI consider, Let’s You have created an environment within the booth; don’t let the façade go unused. unused. go the façade let don’t booth; the within an environment have created You Use the photos and other enhancements by pointing to the elements within. It makes the environment “User Friendly” rather than just a façade. do we get them to the selling table? The temptation is to try to close there and then… and then… there try to close is to temptation The table? selling to the them do we get with saying, that Try and appointments. contacts make to but your there tempting It’s when work on attention full to absorb and to see, you want their here are they that all will make them feel that you value there business and the best solution for them. It’s would rather take all the time necessary You do not want to “just make a quick sale”. The best time to make that happen to create the best approach to reaching their goals. is at a focused one to one meeting, or if appropriate a meeting with their team. Page 6 Hauppauge Reporter January 2012 Roundtable atEmpire NationalBank HIA –LIHighlightsALeader whorelies onCustomerRelationships HIA I amagoodmanager.” “People have followed me,” from one venture to another, “whichleads me to believe doesn’t fi t, they leave.” To that end, he expects people to t thefi culture, not vice versa. again echoesmessagesfromotherCEOs“theculture works foritself,ifsomeone Describing himselfaseither the easiestorworstpersoninworldtowork for, he they aregoodathesays,“Ifollowup,butIdon’t micro-manage.” and, possibly, replace him, “this ismy‘secret’ tosuccess.”Letting his staff dowhat than me and give them autonomy.” Ultimately, he seeks people who will be successful are smarter Manditch says“ifIhaveatalent,itispickingpeople.hirepeoplewho referrals leadtobusinessgrowth. record ofexcellent customerservice. Their customersfollow, andloyaltycustomer time. He also hires branch managers with an established book of business and a track He relies on customer relationships he and the bank founders have established over larger institutionalcousins. legislation, unfairly pointsoutManditch,asaresultofpractices undertakenbytheir from takingrisks. And, community banks havebeensubjected tomorerestrictive relationships andeconomicuncertainty will oftenkeepbusinessesandpeople now? Historically,does abankgrow But, how clientsarereluctant to movebanking branch incentralNassauwithinthenext12months. The Port Jefferson branch opened in February’09andplansare in the works toopena ’08. April in branch Shirley a by followed Islandia, in fiEmpire’s opened branch rst began the process to form a new venture – Empire National Bank. In February 2008, quickly realized “I couldnolongerworkforsomeoneelse.”Notreadytoretire,he While Manditch continued on inaconsulting role atNY Community Bancorp, he which wasultimatelyboughtbyNew York CommunityBancorpin2005. Even withtheeconomicobstaclesoftime,bankgrewintoasuccessfulventure then. challenge greater even an diffi was the it now, of culties spite in it, sees he As Long IslandCommercialBank. market in thelate 80sandearly 90s butManditch does. Hewasinthethroesofopening Commercial Bank. Noteveryone will recall the effects of thecrashin the housing In 1987,thatisexactly what happened.Manditch,andothers,formedtheLongIsland though…let alonetwo,”quippedManditch. for himselftobecomepresidentofabank.“IneverthoughtI’dgivebirthbank, 1972 hedidjustthat. his experience he continuedtoadvanceandgrowsetagoal As Early onthough,hedecided he wouldprefertoworkincommunity-basedbankand institution. banking large a at 1965 in teller a as career banking his began Manditch that –challenges,notareasontofail. but ithasnotheldhim,orthebank,back. The challenges of adowneconomyarejust others inthisRound Table Like series,thetiming of hisventuremaynotseemtobeoptimal, bank. his growing on, focused and busy, is and venture latest his fi of year fth As CEO&Chairman of theBoardEmpire National Bank, Manditch is entering the banks, thesearequalitiesthatseemtohaveservedhimwell. sharing his vision. As a driving force in the founding of twoLongIsland community meeting him. Heisdirect in hisapproach, sure ofwhathethinks and notreserved about Douglas Manditchisamanofconviction. This issomething that strikesyousoonafter By ChristineDatz nomto o t rgse fr hs vn cnat ake ily t 3-4-35 or 631-543-5355 at Ridley Jackie [email protected]. contact event this for register to or information 2012. 16, February on Thursday,Series CEO the of head the into Join usforthenexteventinourGet he recommended; now Ireadaboutthebankfailuressocanlearnwhathappened.” There wasonebook what you’reinterested in. Right book recommendation. “Read Kothe ofFactxBacktomakea Manditch was askedbyRobert failing. Onalessseriousnote, actions to protect banks from consequences ofgovernment regulation and the impacts and with Q&A touchingonbanking The Round Table concluded continue toimprove.” will besteadier, morestableand it but year, diffi cult another be does seetheupside,“2012will dire, he Although thatsounds 2017.” and I don’t see arecovery until national issue. Itbeganin2007 reminded Manditch.“Nowitisa primarily a regional crash,” market to recover. That was took until1994forthehousing crash happened in 1987 and it still beawhileoff. “The last projects that improvements may he isoptimistic, though he On theoutlook for the economy, CONFUSED WITH ALL THE CHANGES COMING TO YOUR COMPANY’S HEALTH PLAN APRILBY 2012? 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or bike to work to pay for some of their commuting can program This dollars. tax-free with expenses produce considerable savings for employees and can reduce taxable payroll for employers. a Guaranteed Ride Program, Rideshare also offers 511NY to get who rideshare employees lets that net, safety a happen by they need to go when emergencies the place providing transportation free of charge.* In just minutes your employees can register in the and identify, system, ridematching Rideshare 511NY and travelers in their area who other commuters contact also Rideshare 511NY carpooling. in interested are provides access to real-time traffic, transit updates, and trip planning. Rideshare, you can enhance a phone call to 511NY With your employee benefits programon money and time employees save that solutions with transportation of our with one schedule a meeting To their commute. Long Island representatives, call 631-479-3093 or visit 511nyrideshare.org. *Some limitations apply. Joe Campolo is Managing at Campolo, Partner Middleton He specializes & McCormick. in representing individuals and businesses involved in routine or complex legal matters. He served honorably in the Marine Corps, and attended then Stony Brook University and Law Fordham School. with some of the largest law After practicing firms on Long Island, Joe became in house General Counsel to a national technology served having community, Island Long the in active very also is Joe Association Alumni as President of the Stony Brook University and as President of Abuse Child Prevention Services (CAPS). In Directors, of Board HIA-LI the to elected being recently to addition he also serves on the Board for the Make-A-Wish Foundation of Suffolk County and the Social Alliance Enterprise of Long Island. of Brookhaven Small Business Town Joe is also a member of the Advisory Council, and is on the faculty at Stony Brook University, Program. He has where he teaches Business Law in the MBA published articles and advisories in numerous publications and has appeared on many local television, newspaper and radio programs. company, where he was promoted to President. company, Having broad experience in both commercial litigation and practice today focuses on business litigation transactions, Joe’s (including non- UCC, RICO, contracts, employment, Property, Intellectual breakups, antitrust, securities, compete and breach of fiduciary duty shareholder/member claims), as well corporate experience transactions. He has vast and commercial real estate in forming companies, raising capital and ultimately helping those other liquidity event, or acquisition, sale, merger, companies with a as well as representing and advising the Boards of those entities (for both for-profit and not-for-profit entities). He has successfully tried cases in both State and Federal Court, has been involved in numerous arbitrations and mediations, and has conducted administrative hearings and state agencies. before many federal Fortunately, there are solutions for businesses that want solutions for businesses that there are Fortunately, options. commuting better employees their offer to free, offers Rideshare, sponsored by NYSDOT 511NY services to encourage your employees to customized travel options. choose greener and more cost-effective a commuter There are plenty of good reasons to offer benefit program at your workplace.bicycle transportation, public vanpool, or take carpool, Employees who congestion. traffic reduced to contribute work to walk or Fewer cars on the road means less time stuck in traffic, less pollution, and increased business productivity. their cut can too. Employees saves money, Ridesharing travel other carpooling; by half in costs commuting can transportation public and vanpooling like options reduce costs, as well. services help you design, free Rideshare’s 511NY launch, support and operate will survey representative Rideshare 511NY A your program. commuter benefits potential calculate needs, commuting your employees’ customized a to produce options identify savings, and with cost savings for both solution transportation employees and employers. The commuter tax benefit vanpool, transit, who take commuters allows program Mr. Rudy Holesek founded Apollo HVAC HVAC Apollo founded Holesek Rudy Mr. contracting firm, in Corp., a mechanical its specialized spun off 1972 and in 2004 Advanced created and division controls Control Solutions, Inc. both President of today as continues Mr. firms with Holesek offices on Long Island and in Under his leadership, these New Jersey. skilled and companies employ over 100 Combined, dedicated men and women. HIA-LI new two welcome to is pleased series. Recently, his his “Champions of Industry” series. Recently, Business Leaders to our Board of Directors our Board to Leaders Business

Mr. Holesek is an instrument rated commercial pilot and uses uses commercial pilot and rated instrument an is Holesek Mr. his airplane for business and pleasure, has flown numerous missions including transplant patients as a volunteer pilot for Animal Rescue Angel Flight NE, and is a volunteer pilot for Paws. Flights and Pilots N’ As both a business owner and resident of of energy conservation, Holesek understands the importance Long Island Mr. His company continues a clean environment and job creation. conservation projects and to demonstrate leadership in energy innovative for 2005 and 2004 in LIPA by recognized been has systems design and implementation. One such award was Inception”. the Program’s for “The Largest Participation Since Apollo was In featured 2004 on the Discovery Channel in Pat Summerall’s Mr. Holesek is a member of the ASHRAE and HIA-LI, and is the 2012 Chairman-Elect of the USGBC-LI Chapter and the Vice President of BOMA-LI Chapter. He is the for the 2009 Farmingdale College’s Award recipient Year Man of the of 50 LIBN’s and 2010 in Award 60 Over 60 SPBLI’s Foundation, in 2011. Award Around 50 these companies design, build, service and maintain HVAC HVAC maintain and service build, design, companies these Systems in over 10 million square Automation and Building institutional buildings. feet of commercial, industrial and and rebates energy in dollars million 1 over secured company incentives for his clients. The Employee Benefits Program that Works for You Works for that The Employee Benefits Program Rideshare: 511NY Rita Adrion Rita Employer Outreach/Grant Manager Rideshare 511NY 35 Pinelawn Road, Ste 216E 11747 Melville, NY (631) 479-3096 Fax # (631) 393-2669 [email protected] 511nyrideshare.org Looking for a free benefit to offer your employees that Why not let 511NY will help them save money and time? Rideshare customize a commuter benefits program that Transportation Texas The works for your business? research, on transportation authority a leading Institute, additional see an will commuter average the that predicts 3 hours of traffic delays by 2015, with the potential cost by $900 for every commuter increasing of commuting in the U.S. The 2007- Community Survey reports that about 75% of Long 2009 U.S. Census American the meaning to work, alone drive Island residents of more spending be will of your employees majority their time and paycheck just getting to and from work. Page 8 Hauppauge Reporter January 2012 Keeping Healthyat Work health problems. a physicianfamiliar with occupational be workrelated andshouldbeseenby a warning that the health problem may on the weekend or during vacation is which getsworseatworkandbetter to health problems. Any health condition trained specifically diagnose, prevent and treat work related are doctors health problems.Occupational medicine noise canleadtopermanent and serious to asbestos,mold,toxic chemicals, or heavy lifting and unprotected exposure construction, hazardousactivities such as safe workplace. Hazardous activities in is legallyresponsibleforprovidinga According to OSHA,the employer decide uponthehighestpriorities. and management and employees jointly where employersprovide the resources solution requires a team approach, healthy workplace. The most successful related health problems and creating a a combination of preventing work Keeping healthy at workrequires Fax #(631)289-1428 (631) 289-1405 Medford, NY 11763 1741-B NorthOcean Ave. Stony BrookUniversity Environmental Health Center(LIOEHC) The LongIslandOccupationaland Dr. Cocchiarella Health Programs in Architectural Programs Drafting andElectronic www.IDTI.com Technology exercises at set intervals. Workstations hand specific perform and workstation workers toresttheir eyes, adjusttheir install computer programs which remind breaks, varythetypeofworkandeven the to worker. Employerscanencouragerest fit not is workstation a when or breaks rest insufficient with work wrist which develops from repetitive finger and office workers is carpal tunnel syndrome, common upperextremityproblem among to health concerns atwork. The most a healthy lifestyle and alert management maintain to need employees first, safety work related problems through putting delayed. Management needs toprevent or areoverweight,recovery is often When employeesaretoo stressed,smoke or safety isnotregularly emphasized. more frequentwhenemployees are rushed are strains andsprains. Accidents are The mostcommon workplaceaccidents pro-active, healthy work environment. work related problems and developing a Wellness begins with preventing common program. on an integrated health and wellness to a$3.00savingsforevery$1.00spent The magnitude of the savings can be up care and workerscompensation costs. productive workforcewithlowerhealth health problems,haveahealthier more that proactive employers who prevent confirm now studies scientific Multiple which youneedtoraiseyourvoicebe shortness ofbreath.. A noisyworkplace, in repeated sinus infections, cough and to complaints of runnyorstuffed nose, infectious agents suchasmold,can lead contaminated with excessdust,fumesor Preventable problems suchasair abdominal strengthandburnscalories. a seatingtostandingpositionimproves such asnot using yourhandsto arise from position regularlyiscritical. Simple steps standing while working. Changing looking intostandingdeskstoincrease desk forlunch.Moreworkplaces are around, takethestairs,andleaveyour important togetupfromyourdesk, walk backache and other health problems; it is movements. Prolonged sitting leads to positional changes, twistingorextreme lifting, prolonged sitting without with excessiveandimproperor is backstrainorsprainwhichcanoccur problem body lower significant most The adjusted. their computer workstation appropriately need tobeespecially attentive to having Susceptible individuals such asdiabetics are supportedandthe spine iserect. the forearms bent upwardsordownwards, wrists are kept in aneutral position, not need to be optimally adjusted so the SPONSOR SPOTLIGHT

KEEPING CURRENT employees stayhealthyatwork. Health to help long island businesses and Department is fundedbytheNYSof Environmental Health Center (LIOEHC) The Long IslandOccupational and successful workplace. Year’ sstarttoahealthier and more health topicsofinterestareagreatNew and educational programs at work about incentives for healthylifestylepractices in vending machines and the cafeteria, activities such asprovidinghealthy food work schedules, along with wellness solutions such asjob rotation, alternating a healthier workplace. Administrative concerns andagreeduponsolutionsfor Workplace wellness teams can identify teachers andmusicians. are athighrisk,alongwith nurseryschool welders, mechanics, more than20db. Constructionworkers, together candecreasenoiselevelsby in your arteries. Earplugs and earmuffs of stresshormoneswhichproduceplaque causes thebodytoproducehigherlevels problems andastrokebythreefold.Noise workplace can increase your risk of heart at risk.Recent studies indicate anoisy heard putsyourhearingandoverallhealth and forkliftoperators January 2012 Hauppauge Reporter Page 9 FULL MEDIA FABRICATORS a single source for all your printing and media needs for all your a single source

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Food Drive Co-Chairs (L to R) Robert Kothe – Factxback.com Websites & Videos and Denise Davis – Adecco with Paule Pachter - Long Island Cares, Inc. – The Harry Chapin Food Bank. HIA-LI's AnnualHolidayLuncheon-December 13,2011 Inn &SpaandTheAlternativeBoard. Thank youagaintoourSponsors:People’s AllianceFederal CreditUnion,EastWindCaterers,

Susan Smith - Violet’s Florist January 2012 Hauppauge Reporter Page 11 Photos by (L to R) Alex Canaan – ACS Consulting, Doug Shindler - US Coffee (2011 Food Drive Food (L to R) Alex Canaan – ACS Consulting, Doug Shindler - US Coffee (2011 Drive Multi Site Winner), Food Product Donation Winner), Nancy Jacobs – SCNB (2011 l Drive Single Site Winner), Lizette Flefi Food Hanita AlexanderSunrise Medical Lab (2011 - Drive Co-Chair),– Adecco (Food – Sunrise Medical Lab, Denise Davis Elana Sissons - LI Cares, Island Cares, Paule Pachter – Long Inc. – The Harry Bank, Robert Chapin Food Kothe Drive Co-Chair). & Videos (Food Websites – Factxback.com

The Liverpoole Shuffl Thank you again to our Sponsors: People’s Alliance Federal Credit Union, East Wind Caterers, Alliance Federal Thank you again to our Sponsors: People’s Inn & Spa and The Alternative Board. HIA-LI's Annual Holiday Luncheon - December 13, 2011 13, December - Luncheon Holiday Annual HIA-LI's Page 12 Hauppauge Reporter January 2012 t he W C S E- ust oci e ver com st om al r y ive m m M W er om t edi o eb ce get ent a S D S M er ear your esi t hey ar vi gn ket ch ces ar busine i Engi e ng sear ne ching in O Em P C pt w f ay- ont r 30 i ont f m ai or per ent i T O l zat H . t of ser M act he c aupge, T - i pot u ar D m cl a on s ser p i A evl i t vewbgr i ket p e n a ck venu, o ent t ( vices i r 80) t r w i i n M v e k ng opm ial n g e i angem r e t c client n - r o you t N 978- S e e ent oup. e i Y o uit n t d s t f h 178 of g . s g e 3417 e com f at 50 e ent er . SuffolkCounty BarAssociation ** Co-chair, Environmental Committee (2011 to 2012) County BarAssociation Nassau 2012) to (2011 Committee Environmental * Chair, With A Smarter Tax Strategy Smarter A With inl wo a poie h iel ouin o mrv yu financial your improve to solution position. Isn't it time you ideal made Israeloff, Trattner & Co. the part of your team? provide can who sionals profes- dedicated of team a with performance financial your optimize to strives Co. & Trattnerintegrity. Israeloff and service personal of tradition a with skills class world combines that firm consulting management and with a partner you can trust: A leading certified public accounting, financial strategy tax your on Workprofitability. greater toward team your Move FORENSIC ACCOUNTING, FRAUD ENGAGEMENTS & EXPERT TESTIMONY EXPERT & ENGAGEMENTS FRAUD ACCOUNTING, FORENSIC MERGER & ACQUISITION CONSULTING • CPE, CLE & PEER REVIEW PEER & CLE CPE, CONSULTING• ACQUISITION & MERGER Lilia Factor*, Robin Romeo, Fred Eisenbud, Rob Dooley** Dooley** Rob Eisenbud, Fred Romeo, Robin Factor*, Lilia 350 Fifth Avenue, ,New Avenue, Fifth 10118350 NY TECHNOLOGY DOMESTIC & INTERNATIONAL TAX PLANNING & COMPLIANCE INTERNATIONAL& TAX& PLANNING DOMESTIC BUSINESS, PROFESSIONAL PRACTICE & LICENSE V LICENSE & PRACTICE PROFESSIONAL BUSINESS, E Move TowardMove Your Goal E ACCOUNTING & AUDITING • MANAGEMENT CONSULTINGMANAGEMENT • AUDITING & ACCOUNTING n n F F ROYALTYESTATE& FINANCIAL PLANNING • AUDITS v v C E- i i 212.239.3300 r R r R OMMACK o o MAIL E n E n , HUMAN RESOURCES & MARKETING CONSUL MARKETING & RESOURCES HUMAN , 6165 m m D D WWW C e e : E E n n ALL FE Visit us on the web at www.israeloff.comat web the on us Visit t t R L R J L , a a ERICHO ERICHO N l l a @ . a I I :

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January 2012 Hauppauge Reporter Page 13 Party Logistics rd party manufacturers and to 3 rd The Maurer Foundation for Breast Foundation for The Maurer Health Education Wamboldt Penelope Executive Director 120 Commerce Drive Suite 106 11788 Hauppauge NY (516) 535-5370 (631) 524-5160 [email protected] www.maurerfoundation.org has The Maurer Foundation Since 1995, awareness been dedicated to raising of Breast Health through our mission Education. USGBC Capogna Vince Executive Director 150 Motor Parkway Suite LL70 11788 Hauppauge NY (631) 473-3654 [email protected] Advocates for the www.usgbc-LI.org Design, Construction and operation of “green” buildings. Art Desin /The Workplace Referred by Group White Leaf Floor Care, Inc. Paul Kelly Owner 11787 49 Steven Place Smithtown NY (631) 434-5340 oorcare.com info@whiteleaffl oorcare.com www.whiteleaffl & Grout Cleaning / Tile High End Carpet / Upholstery / Flood Removal Services Yoga White Lotus Massage & Carolyn Calvacca 922 Wheeler Rd 11788 Hauppauge NY (631) 656-5551 [email protected] www.whitelotusmassageny.com Studio to Yoga Therapeutic Massage & Stretch Detox and Heal Ameriprise Referred by Jim Barlow/ 631-356-9763 EMBERS ROFILES Manufacturing Strat Master LLC Manufacturing Strat Master P M Manufacturing Strat Master LLC Manufacturing Strat Master and consumer- MSM is an Industrial Engineering-based consulting business specializing in the HBA chain MSM can resolve your operating problems through a variety of techniques including supply cost- MSM also focuses upon reducing your operating costs. I have successfully led corporate these an analytical, results-oriented approach to improving your operations. Naturally, MSM offers Many of the larger Health and Beauty manufacturers canthave portions (recently) transferred signifi Bohemia NY 11716 Bohemia NY (631) 589-3828 [email protected] www.marsvenuscoaching.com Life, Career and Business, Executive, Training and Relationship Coaching Services Group North Shore Financial Irene Rutolo Financial Services Executive North 2929 Expressway Drive 11749 NY Suite 200 Hauppauge (631) 851-5764 [email protected] Executive Search RSA Ruth Sklar 8th Floor Avenue 260 Madison 10016 NY York New (212) 213-2929 [email protected] www.rsaexecutivesearch.com Executive Search is all about the business of recruiting “Entrepreneurs” for investment portfolios, new and re- engineered environments, as well as established companies seeking “Out of The Box” thinking. The EGC Group Allison Greenberg Account Supervisor Whitman Rd Suite 200 Walt 1175 11747 Melville NY (516) 935-4944 (516) 942-3915 [email protected] www.egcgroup.com Full Service Advertising Agency. The Green Project of Long Island Joe Sinnona Director Avenue 51 Oswego 11561 Long Beach NY (516) 897-2700 ongisland.org info@thegreenprojectofl Educating the Communities of LI on Going Green companies. Generally speaking, the recipients of the Their management teams usually consist of a handful of senior managers, each of whom iscompanies. “new” work have been small to mid-size US The cost structure of these companies often precludes themresponsible for multiple business functions. The mission of MSM is to provide ad-hoc in support functions. from having full-time management staff resources to this market segment. Del Laboratories, Lederle Laboratories, Sterling products industries. My extensive experience (Coty, supplyDrug and Revlon) includes the successful formulation and implementation of operating strategies, include thechain redesigns and the management of complex cross-functional projects. Major projects startups and shut-downs of multiple plants, Distribution Centers, Laboratories and corporate headquarters. mapping, cationcapacity andanalysis, determinationbottleneck ofidentifi economic run sizes. These and process-related waste while reducing dock-to- to eliminate non-value-adding activities tools seek and Classical (KPI’s) Indicators Key Performance of appropriate introduction The stock lead times. outcome will be lowerutilized. In most instances, a byproduct of a successful IE methods may also be operating costs. all facets –reduction programs and Continuous Improvement programs. Involvement encompassed andi.e. idea generation, project management and prioritization, administration, budgetary accountability program publicity. Cost savings were obtained through capital cations,projects with economic justifi Analysis (package redesign) projects, labor reductions, etc. Value industries and into non-Operational activities. core competencies are portable into non-target Background Background of their in-house manufacturing and Distribution to 3 EW N

EMBER M EW ELCOME N 245 N. Walnut Street 245 N. Walnut 11758 NY North Massapequa (856) 778-1668 (856) 439-9400 [email protected] www.greentechenergy.com specializing in Energy Services Company lighting. Jet Media Corp Niko Andromanakos President Suite 401 150 Motor Parkway 11788 Hauppauge NY (631) 787-8475 [email protected] www.jetmediacorp.com Advertising, Promotional Full Service item Digital Marketing & Mailer Company. Lincoln Solutions Group Ben D’Cruz Business Consultant 11784 Selden NY PO Box 86 (631) 320-9391 [email protected] www.lincolnsolutionsgroup.com Enhancing leadership abilities to achieve excellence and improve life by providing extreme enablers for leaders improve cantly and employees to signifi t, customer satisfaction, operating profi Lean & Six Sigma and business quality. Training. Manufacturing Strat Master LLC David Lerner Principal 43 Cedar Ridge Lane 11746 Dix Hills NY (631) 356-9763 [email protected] Manufacturing and Distribution Engineering Consulting for Consumer Products Industries. Referred by Right Management Coaching Mars Venus Liza Tsapenko ed Coach Certifi Drive 4 Westminster W 631-524-5151 www.MaurerFoundation.org For more information, please visit www.MaurerFoundation.org or call (631) 524-5151 today. The Foundation’s breast health education programs take place in schools, campuses, breast health education programs take place in schools, campuses, The Foundation’s health corporations, and other community groups and events. Highly trained breast The programs educators help dispel myths, fears and inhibitions regarding breast cancer. promote the role of lifestyle changes, including regular exercise and proper nutrition, They encourage attendees to pay attention to in reducing the risk of breast cancer. product food choices, fat intake, portion sizes and information contained on food Attendees are also given the unique opportunity to practice proper breast self- packaging. examination on silicone breast models. By the end of the program, a seed of knowledge has been planted, a seed that will help save lives. The Foundation was established in 1995 by breast surgeon Dr. Virginia Maurer. Responding Responding Maurer. Virginia Dr. surgeon breast by 1995 in established was Foundation The to the need in her own practice, she first made breast health education programs available The success of these programs encouraged her to reach to her patients and their families. out to the general public and establish the Foundation. The Maurer Foundation is a 501(c)(3) not-for-profit based in Hauppauge, NY. The The based in Hauppauge, NY. The Maurer Foundation is a 501(c)(3) not-for-profit on mission is to save lives through breast health education that focuses Foundation’s breast cancer prevention, early detection, risk reduction and healthy lifestyle choices. Gio Marketing Int’l Philip Giocondi President 26 Sherwood Gate 11771 Oyster Bay NY (516) 624-0174 [email protected] www.pjgio.awugreen.com Go Green - Exceptional Products at Reasonable Prices! Energy Services Green Tech Eileen Fox Marketing Manager Empire Defensive Driving APW Ramona Buschel-Tracy 3 Belmart Road Hicksville 11801 NY (516) 510-7327 [email protected] http://www.empiresafetycouncil.com/ yousave10/ Reduce your auto insurance by 10% for 3 years and up to 4 points on your driver’s license. Alliance Federal Referred by People’s Credit Union PAFCU Eastern American Data Voice Inc. Data Voice American Eastern Paul Schmidt President Executive Vice 11101 NY 42-50 27th St. LIC 937-3434 (718) 937-3600 (718) [email protected] www.EADV.com Solutions Company providing products, service for small to medium size companies for over 40 years. Referred by Scott Fenwick/Webline Designs Citibank, N.A. Citibank, Stuart N. Berman President Senior Vice Memorial Highway 730 Veterans oor 2nd fl 11788 Hauppauge NY (631) 265-4484 631-265-4888 [email protected] Training Referred by Rich Isaac/Sandler Page 14 Hauppauge Reporter January 2012 Plan Ahead for Post-HolidayCanadianReturns business partner. the right logistics carrier who will also beyour fi you nd that – imperative and – possible is then speakwithseverallogistics providers. It time to identifyyourtoplogisticsneeds,and to have a strongpresence. Instead,take the it’s aneasilyrecognizable name and seems logistics providerisrightforyou,justbecause Don’tmeet thoseneeds. assumethata needs, and not every logistics provider can Logistics right the Partner: Everybusinesshasuniquelogistics have you sure Make patronage. can wincustomers’ loyalty and continued web-based tracking,timely processing –you pre-paid packaging, easily accessible RMAs, experience – policies clearly communicated, that your customershave a positive returns your businessfromcompetitors. Byensuring to interact with customers,anddifferentiate look uponreturnsasanadded opportunity Mind:It’s important to of Frame Positive effectively. holiday returnsseasonwillrunsmoothlyand Here are a fewtipstoensurethat your post- network intotheirplans. a bordercrossingandCanadiandistribution confimust that Canada in bases customer gure signifiwith businesses for true cant especially Thisis service. customer effi and on ciency place to handle returns withanemphasis ahead, withwell-oiled supply chainsin businesses have realized the value of planning much as8percent ofoverallsales.Successful on coming,withreturnsaccounting foras for manybusinesses,theholidayreturnskeep door, than the fi rst returns start to appear. And No sooneristhelastholidayshipmentout http://blog.purolatorinternational.com www.purolatorinernational.com Home SecurityChecklist next location. out. Make it diffi cult and they will move onto the likely itwillhappen.Burglars wanttogetinand the easieritistobreak-inalocation, themore be aneasyremedy. Itisallaboutopportunity; measures toshorethissecurityweakness, can around doorsentrancescanbeeasily broken, easy accesstotheinteriorofhome. Glass entrances. Slidingglassdoorscanpresentan your Survey fi step. great rst a is place, take to a burglary diffi for it cult making but target, a ensure yourhomeorbusinesswillnotbecome There areno-foolproofwaystocompletely likely tobebrokeninto. steps totakeinordermaketheirlocationless homeowner needstoreviewsomeimportant to lookforwhenseekingoutaplacerob,the present uniqueopportunities. They knowwhat this timerobberiesincrease because homes The darkwintermonthsarehereandduring www.worldwidesecurityusa.com SHiPPinG SeCURitY Jericho, NY 11753 2 JerichoPlaza,Suite305 Purolator International and ServiceQuality Sales Field of President Vice John Sweeney 516-294-6434 Garden City, N.Y. 11530 Commercial Ave1 World WideSecurity President &CEO Ken Mara, to come home to, if you cannot see what is to come home to, if you cannot see what is outside. This isalsoaverydangeroussituation move aroundthe homeundetectedfromthe of thehomeandmakeiteasyfor aburglar to a darkhouse;theseitemsobstruct theinside like andshrubs—just hedges trim fi include: x or business.Someoftheitemsrecommended to to haveasecurityprofessionalreview yourhome One ofthebestwaystoprotectyour propertyis they usedtolooklike. and unobtrusive,agreatdeparturefromwhat other smartphonedevice.Camerasaresleek business onyourcomputer, iPhone,iPador case view what is happening at your home or new systemorastand-alonesystem.Inevery to existing security systems, added on with a any size.Camerasystemscanbehookedup are anoptionforahomeownerandbusinessof Cameras havebecomeveryaffordable andtruly being seen,don’t givethemdark placestohide. for everyoutsidedoor. Remember, intrudersfear interior lights,securitycamerasanddeadbolts sensors foryouroutdoorlighting,timers being vacantinclude:perimeterlighting,motion simple stepstoremedythelookofyourhome to seeifsomeoneishomeornot.Somevery because itgetsdarkearlyandisveryobvious During thewintermonths,break-insincrease your uniqueneeds. partner who understands your businessand plan ahead and makesureyouhave a logistics benefi to is though, key The road. the down ts returns plan is inplace will have enormous Taking the time now tomake sure yourholiday with thatbusinessinthefuture. policy was a factor in their decision to shop of consumerssaidthatacompany’s returns percent 58 fi that LLC found advisors nancial experience and infact,a2008studybyKPMG Essential: important part oftheir overall customer is Service Customers view the returns process asan Customer Good accommodate yourbusypost-holidaysurge: a returnsmanagement processthatwill partner, workwiththat provider todesign your meets needs: Once you have selected a logistics best that service the Choose o o o opportunities. and offers rapidrepairandreplacement to obtain pre-authorization for all returns, your products.RMA requirescustomers an insight into customer attitudes about better manage your inventory, and gain can you that fl so the returns track of ow – The RMA processallowsyoutobetter Returns Material Authorization (RMA) their accountstatus. Customers can also have 24/7 access to which return labels can be generated. to useanelectronic interface through option, E-Returnsallowsyourcustomers E-Returns – A very consumer-friendly designated warehouseorDC. your to travel then will returns U.S., the Customs asasingletransaction. Oncein U.S.-bound other shipments sothattheytravelthrough with combined are packages U.S.-bound arrive attheCanadian border, and Canada. returns from for option effi cient especially Returns Consolidation – This is an seek out suppliers with the lowest prices. seek outsupplierswiththelowestprices. based oncashon-hand,andaremorelikelyto many customerstodayaremakingdecisions loyalty orlongrelationshipswithwholesalers, Rather thanmakingbuyingdecisionsbasedon Their Understanding BetterCustomers' Needs by Decision- Improve Making Must Wholesalers #1: during thebusyshoppingseason. a higherlevelofcustomerservice,especially make their fi rms operate successfully and provide are threetacticswholesalersshouldimplementto still maintaining an attractive profi t margin? Here How dowholesalersproducemoreforless,while about businessoperations. strategic be and closely, fi more monitor nances streamline theiroperationstoeliminateerrors, and customers their servicing effi in more cient lower costtocustomers. Wholesalers mustbe wholesalers today must provide goods at a The demand for inventory is up; however, forefront ofconsumerspendingpatterns. to spend,yetbargain shoppingremainsatthe billion. Shoppers are showing a willingness highs. Total spending reached an estimated $52.4 up bothonlineandinstores,reachinghistoric Holiday,Thanksgiving traffi were spending and c survey conductedbyBIGresearchoverthe2011 According toaNationalRetailFederation www.vai.net [email protected] the probabilityofaburglary. (AIREF), foundalarmsystemswillhelpreduce Industry ResearchandEducationFoundation of ResidentialSecurity, fundedbythe Alarm deterrent, accordingtotheGreenwichStudy in progress. A homealarmsystemisagreat going oninside,youcouldwalkinaburglary and CustomerDemands 2011 Year-End ConsumerSpendingBringsNewPurchasing Patterns for Less While Maintainingan Attractive Profi tMargin Three Tactics Wholesalers Must Adapt in2012toProduce More SaleS Specializing inCorporate CateringandCompanyBarbeques. Hot Food•Deli Wraps •PizzaGrillSaladsDessert •Bakery 3010 Veterans Highway Fax: 631-585-6774 631-588-9500 Ronkonkoma, NY 11779 120 ComacStreet VAI Sales Director Dan Bivona, 631-585-6767 Bohemia www.thegarageeatery.com Celebrating 15 Years (1997-2012) KEEPING CURRENT Businesses alsoneedanERP systemthatcan wholesalers’ bottom-lines. helping decreaseerrors,whichinturnaffects decreases theamountofpaperwork,ultimately waiting forinventorytobecomeavailable.It replenishment ofpickingfacesandevenprevent the optimizes routes offorklifts,andcanbeusedtotriggerthe devices these Using inventory. RFID devicesenablereal-timeaccountingof ways andpicks. software, eliminatingtheneedtoperformput-a- resources byutilizingscanningandnew WMS another waywholesalerscansavetimeand 99-percent accuracy rate. Cross docking is a of example an technology growinginpopularityduetoa are systems picking Voice and tablets. applications thatcanbeviewedonsmartphones open tooffering theirgoodstocustomersthrough ERP software. Additionally, wholesalersmustbe like barcodescanning,voicepicking,RFID,and streamline processes. This includessolutions solutions thateliminatewaste,reduceriskand It’s imperativethatwholesalersusedevicesand New Technologies into Their Warehouses To Integrate Ready Be Must Wholesalers #2: expenses. which haveapositiveeffect oncostsand determinations andmakesmarterdecisions, Analytics toolsallowwholesalerstomakethose they require. expensive toretainbecauseofthenaturewhat there arecustomersthatdriveupcostsor However, expenses. profi out leeching without ts wholesaler’s budgetandtheycreaterevenue Their ordersdonotputundueconstraintsona Good customersarelikegoodinventory. prospective. you love safe by reviewing it from a security is yourmostimportantasset;keepitandthose will letyouknowwhattolookoutfor. Your home your in profi neighborhood. This is valuable information and le crime a for department police If youareanewhomeowner, contactyourlocal Fax: 631-582-3696 170 BridgeRoad 631-582-4141 Islandia January 2012 Hauppauge Reporter Page 15 What three things am I doing with my staff am I doing three things What to make them more effective? every month month tothings am I doing each What three performance?improve my month tothings am I doing each What three healthier?make myself happier and • • • goals, analyze whereOnce you write down your goals. Hold in relation to these you are right now, your goals side-by-side.your present actions and a structural, will create tension, The differences that seeks resolution.not an emotional tension, band that stretchesThink of it like a rubber future, moving you fromforward, from present to you want to be.where you are to where your list of goals where you can see post Finally, goals on your with engaged Being every day. them a daily basis keeps your eye on the ball; it reminds to,you of what you said you were committed priorities.competing with faced when especially goals must be part of everydayCreating effective dolife, not a one-time exercise that we all annually—and then forget about for the on an rest the secret. Everyday, And here’s of the year. index card, write down one action step you will uptake today for each of your goals. Keep that havewe’ll Eve, Year’s New next and days 365 for Year! a whole new you to celebrate! Happy New Ellen Cooperperson is Chief Executive Officer of Corporate Performance a Consultants, management consulting Inc., firmFamily basedCPC’s of President also is She NY. Island, on Long Business Division. Ms. Cooperperson has more entrepreneurs, helping experience of years 25 than family business owners, corporations and multi- national company leaders envision, execute and and personal goals. exceed their professional KEEPING CURRENT KEEPING What three obtainable things am I accomplishing in my business or job? Next, take a look at potential obstacles and obstacles at potential take a look Next, achieving are preventing you from behaviors that previously you if example, For want. what you income generate a certain annual resolved to you, beyond what stopped for your business, in fun Did you get involved market conditions? you from things” that distracted projects, “shiny easy to get distracted—like your goinggoals? It’s towels, seeing you needinto a room to get paper and then...you try toto empty the waste basket, that “Why am I here again?” I suspect remember, enough of this kind ofthere has, in the past, been that following guidelinesfailure to convince you goals is a waste to establish and making the effort of time. step in committing toPerhaps the most important not that down. (Yikes, your goals is to write them that you have again. Stop claiming Yes, again!) no time to write down your goals. Maybe you’re dojust too busy doing things that have nothing to with the results you want. I believe that people wantresist writing down goals because they don’t to be held accountable for achieving them. But awriting down goals focuses your attention; like magnetic force, it begins to attract the things you want and gives you the feeling of direction in life. evengoals, your down write to time out carve So if it means scheduling “goal time,” as if you had an appointment with a demanding client. When you create your goals, be sure to state them as if they already exist—as isnot aspirations. For example: “My business final results, growing by 15 percent each “I year...” make five Picture the outcome, what sales calls every day.” you want to be saying to yourself and others about goals.your achieved have you when feel you how toIn creating goals, answer questions like these help you focus on creating success: • The number one reason that most people don’t get that most people don’t The number one reason know what they don’t what they want is that they want. think they often, people create goals they Too “should” pursue. But what pursuits or activities toare important enough for you to be committed achieving, now and in the future? I’m not talking power24-hour the from up spring that things about livesour about fantasize we when get we surge not a bad start!). (although that’s being different reallythat things I’m talking about achieving matter in your life. In fact, one of the biggest issues with goals is their self-centric nature: They’re all about and get acquire more stuff me—howcan I make more money, admiration. Maybe people aren’t other people’s able to accomplish their goals because they’re And of spiritual and human values. devoid empty, ofbe to how ponder should we year this maybe There are a whole lot ofmore service to others. people out there who can benefit from what need but we don’t do. Sure, we all need money, we beto need doesn’t it And it. with obsessed be to at the center of our personal mission. Consider the wisdom of tikkun olam, the ancient Jewish directive to “make the world a better place.” to occur, which must be eliminated. At the which must be eliminated. to occur, to makewholesalers must be ready same time, place orders in logistics as customers adjustments By smaller quantities. yet in more frequently, environment about the warehouse getting smarter realities of the supplyand adapting to the new act with new agility tochain, wholesalers can and avoid past market demands take on today’s mistakes. Ellen Cooperperson Corporate Performance Consultants, Inc. 490 Wheeler Road, Suite 148 Hauppauge, NY 11788 ( 6 3 1 ) 3 0F 0 a - x 0 0 # 0 9 ( 6 3 1 ) 3 0 0 - 4 2 0 4 Motivation Ready, Set, Goals! Set, Ready, It is costly to store, receive, pick, package andIt is costly to store, receive, tasksAnd with so many transport inventory. involved in this process, inefficiencies are bound What do you reallyStart with the key question: that question again, the one want? (Darn it, there’s eatthat sends people running to the refrigerator to the question Still, it’s their nervousness away.) you’ll have to address if you’re going to keep the motivation needed to stay on top of your goals. #3: Wholesalers Must Focus on EfficiencyWholesalers Must #3: So how can this year be a game-changer? First, in you need to be willing to do things differently Resolutions into Year’s order to turn your New reality in 2012. integrate solutions and devices to effectively and and devices to effectively integrate solutions efficiently streamline warehouseprocesses. management many of us perform the At the end of the year, Resolutions, Year’s New of making annual ritual thesetting ambitious goals for the next year with enthusiasm of a Latino soccer announcer screaming after a score, “Goooooooooooooooooooooooooal! And by February, our resolutions end up fizzling, make couldn’t just that ball soccer deflated the like it through the goal posts. www.cooperperson.com Page 16 Hauppauge Reporter January 2012 LOOK FOROUR REVIEWS ON... • FREEBin&Rack SystemorFREE Vehicle •FrontOfLineExpressWrap Service •LongIslandsLargest Inventory At SmithtownNissanWe KnowYour CommercialVehicle IsTheLifelineOfYour Business. .COM See UsToday &CustomizeOneThatFitsYour BudgetandYour CompaniesNeeds! y • Loaner Vans Available Hotline#800-293-0637 •Commercial Service J .

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M ne 757 P - Anual 9am r usi o G Co M d r .4309 c o e m - uct w & 4pm sa LI m y i Ji Busine e o o g @ ng r ns u ci i r ji ng Sufolk GET GREAT NOW FOOD l a b e l u s s s T rade i n C e s Sho s w January 2012 Hauppauge Reporter Page 19 st which is being which is being to The course, Your Press Release SUBMIT Stony , will be joining the faculty of Stony (AVZ) Albrecht, Albrecht, Viggiano, Zureck & Company, jfanning @hia-li.org Other GBM Services, Inc. is moving as of January 1 2012. Our new ce corporate will offi be located All 11788. NY Hauppauge, Blvd. Marcus 85 at our other pertinent information such as phones, fax, and emails will stay the same…Kenneth Laks, a principal in the taxation practice CPA, of P.C. Brook University as an adjunct professor in the Laks will be teaching Mr. 2012 spring semester. course entitled Federal a 3-credit undergraduate Income Taxation II. as part of the Business Management offered curriculum, will meet on Mondays and Fridays from 12:50 PM until 2:10 PM, and will run for 13 weeks beginning January 23… and ePublishing, to complement its existing complement its existing and ePublishing, to , services…GrooveCar print communication for car shoppers, one of the leading destinations that it launched a newly has announced today www.GrooveCar.com... designed home page at Active Web Group, Inc. a announced (AWG) The businesses. Analysis for online Free Link seeking to to all businesses analysis is offered maximize their web presence. Visitors to AWG’s webpage, http://www.activewebgroup.com/link- participate in this to are encouraged analysis/ will determine AWG evaluation opportunity. the quality of existing links and participants will links in-bound of value the about more learn to any successful search engine optimization This initiative allows corporate (SEO) program. decision-makers rsthandto howview theyfi may AWG’s achieve their online business goals through customized Internet Marketing campaigns and passed the initiatives…Maloya has successfully ANAB accredited registrar phase II audit of an to obtain the cation.A ISO9001:2008 year certifi long dedication to implementing a web based quality management platform for company wide collaboration to provide an exceptional customer Hug President, Reto experience. Maloya’s the asserts, “Our employees embrace quality and We continual improvement process from the start. provide employee communication informally employees all to formally and basis, daily a on at quarterly company meetings to keep a high to continually and quality, emphasis on safety, keep our employees aware of our vision and long- high implemented a has Maloya term strategy. performance, company�wide, quality use a web We based on the ISO9001 framework. system based revision control system with background processing to inform us when certain events need attention… Rivkin . Pictured , CEO, Brookhaven , The Design Capital from 10:45 AM to 4:45 AM to 4:45 from 10:45 th American Heart Association Thomas Ockers in the conference room of the conference room in details, call 631-822-3000 or H2M in conjunction with Long org/npt… visit Island ichristianc. Blood Services, is hosting its semi-annual blood drive at the 575 ces.Broad The Hollow Road offi Long Island Blood Services Mobile Unit will building be ce offi H2M the of lot parking the in up set January 20 on Friday, Planning Group, Inc. at 720 Smithtown Bypass- They will also 11787. NY Smithtown, Wing, East on “Practical Money be holding a 4 session course Jan on 9:30PM – 7:00PM from Management” will be held The classes 18,25 and Feb 1, 8 2012. College, in the Boardroom at St. 155 W. Joseph’s For reservations 11772. Roe Blvd Patchogue, NY (631) call please courses, these on information and 979-6161 x101…Grief and Bereavement Group This at 7:30 pm. Wednesdays starting in January, is a dential confi and informal meeting those who have lost someone close to them work help to At Island though the grieving process. Christian , 400 Elwood Rd, East Northport. For Church PM. H2M employees are already signed up and PM. H2M employees are already signed up and would like to invite members of the community to join them in donating blood during what is now While one of the two most critical times of year. blood donations are needed year round, the critical can people three to Up June. and January are times donation… t from one person’s benefi As part of its recent rebranding efforts, As part of its recent rebranding efforts, AlphaGraphics, Inc., a print and marketing business 300 nearly with franchise communications centers worldwide, has announced the launch of its website. interactive and more user-friendly new, ects the The refl website, www.alphagraphics.com, expanded marketing service offerings, company’s which include online marketing, direct marketing, mobile marketing, email marketing brand identity, New Products and Services New Products Recently, Recently, the hosted a Long Island Heart Walk & 5K Thank Run You breakfast at ces the of offi Radler, LLP in Uniondale. For more information Radler, American on how to become involved with the Heart Association’s 2012 Long Island Heart Walk & 5K Run being held at on September 23, 2012, please contact the Jones Beach Association at 516-450-9104 American Heart or visit www.longislandheartwalk.org here are Long Island Heart Walk & Chairman, 5K Run Memorial Hospital Medical Center and Cheryl Korman, American Heart Association Board Member and Partner at Rivkin Radler who hosted the breakfast.

Friday, Friday, Victoria Victoria (CHS) of of Jon Peterson’s Jon Peterson’s of . All sessions are All sessions are . rd Certilman Balin Adler & Adler Certilman Balin Jon Peterson who starred as Delta Computer Group Song Man Dance Man, on through April 3 through is a rollercoaster Man Dance Man Song th from 9:30am – 11:30am at Our Lady from 9:30am – 11:30am th 3 special performances special 3

and 8:00pm. John W. Engeman Theater at Northport Magazine’s list of the Top Ranked Law Top list of the Fortune Magazine’s , returns to the Cabaret season’s in last Emcee the night for an entertaining Theater Engeman W. John of nostalgia. of the giants of seven of the lives through the ride world: Fred Astaire; entertainment 20th century Jr; Davis Sammy M. Cohan; George Kelly; Gene Anthony Donald O’Connor; Bobby Darin; and Newley…Catholic Health Services Long for program training sponsoring a is Island volunteers who are interested in becoming a CHS This free program Spiritual Care Companion. skills necessary the required individuals will offer who are sick or to people and listening for caring such topics cover classes will training The elderly. sick, how to be a good the to of ministry as: goals how to respond to crisis and grief and more. listener, and of time sharing your gift about more Learn presence as a CHS Companion and Spiritual Care nursing in a living hospitalized, who are those help looking are particularly We home, or homebound. Those interested for Spanish speaking volunteers. Tuesday, on session an informational may attend February 7 from 9:30am – 12:30pm. Light refreshments will be from 9:30am – 12:30pm. Light refreshments will be served. For further information, please call Carol Cella at 631-465-6307 or Trish Luvin at 631-465- 6306…The Institute for Financial Education will be teaching a 6 session the Registered Financial Consultant designation course leading to beginning Jan 6, 2012. The classes will be held Events award earned her a second “Purple Pump Award,”a Award,”a Pump “Purple second a her earned award pin – to acknowledge Swarovski purple-jeweled her contributions… of Robin appointment the announced Fenske as include Her responsibilities Coordinator. Dispatch dispatching calls, customer incoming managing and updating job to job sites, tracking technicians progress eldand servicecompleting reports.fi She service customer related brings over 15 years of to would also like They role. the to experience of Humberto the appointment announce Rejas His include responsibilities as GE Field Engineer. and moves installations, with support providing Park Appliance GE Serves at of Oracle/Sun repair He brings over 30 KY. Data Centers in Louisville, technician service computer a as experience of years and eld fi Campolo, engineer.... McCormick, Middleton that announced has LLP & Tringone has joined the Marketing. She will be responsible for managing rm fi as Director marketing rm’s campaigns, of and implementing the fi relations public and initiatives business development Before joining Campolo, Middleton & efforts. global a NBTY, worked at Tringone McCormick, where she assisted company, supplement nutritional teams with marketing and the brand management campaigns… advertising inclusion its announced to Hyman, LLP is pleased in Firms in the United States, which appeared in the December 26, 2011 “Investor’s The rmslist recognizedof infi the report will Guide” also issue. and law.com, CNNMoney.com, on featured be martindale.com… The announces January 13 at 8:00pm, Saturday, January 14 at January 13 at 8:00pm, Saturday, 3:00pm one-man-show, one-man-show, of Consolation, 111 Beach Drive, West Islip. There There Islip. West Beach Drive, of Consolation, 111 will be 6 training sessions which will run February 28 from Robert G. HEARD AROUND THE ISLAND THE AROUND HEARD Drantch was presented with a , at an awards luncheon where , President of Johs, Attorney Frederick C. and Commerce, Industry Advancement for (left) congratulates Technology Teachers Federal of Teachers President and CEO Allen, Credit Union to Commitment ACIT Allenreceivedthe Mr. Field the in Award Excellence and Leadership of Financial Services. and Good Catholic Samaritan Home Care Home , both members of Catholic Health Services Care of Long Island, have been named on the 2011 HomeCare Elite are so proud to have List. “We HomeCare of the as a member recognized been ects not onlyElite. on This ourrefl high scores for fi nancial ects quality of care indicators, but also refl Polit, said MaryEllen benchmarks as well,” Executive President Vice and Administrative Chief cer…Alcott Offi HR (www.alcottgroup. Group Counsel in-house its that announced recently com) Dawn Davidson Moxxie the from Award Recognition” “Special According to Moxxie Network Founder Network. Ms. Drantch, last and President Beth Meixner, was award winner, Year” of the “Mentor year’s participation outstanding for her year this recognized of new policy a initiating in role proactive and The mentors. for all calls conference monthly Appointments, and Honors Promotions The Design Capital Planning Group, Inc. Group, Planning Design Capital The is excited to announce the addition of Joan Bubaris, ed Certifi Financial Bubaris brings over 20 years Ms. their team. Planner ®to of experience with her as nancial a advisor fi cations with such qualifi as; Series 7 License, Investment Advisor Representative, NY State ed ed, Partnership in Certifi Certifi Long- Term Health Care and also licensed for Life and York. 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