Systematic Innovation e-zine Issue 216, March 2020 In this month’s issue: Article – If TRIZ Is So Good Why Isn’t Everyone Using It: 2020 Article – Case Study: David-versus-Goliath Service Providers Not So Funny – Stairways To Heaven? Patent of the Month – Super-Resolution Microscopy Best of The Month – Uncharted Wow In Music – Baby One More Time Investments – Bioelectronic Implant Generational Cycles – Turning Point Biology – Beehive Redux Short Thort News The Systematic Innovation e-zine is a monthly, subscription only, publication. Each month will feature articles and features aimed at advancing the state of the art in TRIZ and related problem solving methodologies. Our guarantee to the subscriber is that the material featured in the e-zine will not be published elsewhere for a period of at least 6 months after a new issue is released. Readers’ comments and inputs are always welcome. Send them to
[email protected] ©2020, DLMann, all rights reserved If TRIZ Is So Good Why Isn’t Everyone Using It: 2020 Seventeen years ago, we wrote an article in this ezine, ‘If TRIZ Is So Good Why Isn’t Everyone Using It (Part 24). It wasn’t part 24, but already, in 2003, it felt like it was. We were prompted to re-visit the article recently because we’ve had a rash of questions from people asking us pretty much the same question. For a while we took the easy option and pointed them to the article. Then, a few weeks ago, we decided perhaps it would be wise to re-read the article ourselves to see if anything had changed in the last seventeen years.