THE BULLETIN
ADVERTISINGMEDIA KIT 2021-2022 We’re Central Oregon’s local, daily news source. INFORMING, ENGAGING, INSPIRING, AND EMPOWERING. REACHING OVER 31,000 LOCAL READERS EVERY DAY and connecting more local businesses with Central Oregon than any other local print and digital media source.
NEWS | FEATURES | COMMUNITY | SPECIALTY PUBLICATIONS | EVENTS The Bulletin Advertising Media Kit 2021-2022 2
Circulation PRINT AND DIGITAL BY THE NUMBERS
26 To Portland 97 To The Dalles WASCO THE BULLETIN IS READ BY To Salem Warm Springs 22 ings OVER 31,000 PEOPLE A DAY. MADRAS To Mitchell Metotolliiuuss JEFFERSON 26 CCuullveverr CROOK Ca man To Eugene Camp Sherman 26 20 Terreerrebbonnonnee Black ButtButte PRINEVILLE COVERING THE CENTRAL OREGON MARKET REDRMEDOMNDOND SISTERS 126 PRINEVILLE 242 SISTERS 20 126 Powwellell BButtuttee IN PRINT & DIGITALLY To Eugene TuTummalaloo BENEND Alfalfa Tumalo The typical reader of The Bulletin in print NATIONAL 97 20 and online tends to be a HOMEOWNER, FOREST NW 20 BETTER EDUCATED, AND EARNING A SUNRIVER Millican BEND NE HIGHER INCOME when compared to the general adult population. LLaaPININE Alfalfa To Eugene Colorado Ave. 58 DESCHUTES Bear Creek Rd. The Bulletin is delivered throughout Central 20 LAKE Oregon to over 13,000 households with a SW GilcGilchrrisist SE combined print and digital distribution. The Crescerescentt 97 Bulletin is sold in over 300 locations around FFoort RRoock the area. The city of Bend is our highest ChC ristmas Valley concentration of readership. H T A SSilverilver Lakake BLM 97 To Klamath Falls M A
L To Lakeview LAND
K 31
PROFILE: The Bulletin is part of Central Oregon Media Group. Publishing seven days a week, The Bulletin is the primary newspaper for Central Oregonians, providing in-depth news reporting, community listings and events, and local business advertising. The portfolio includes a daily edition digitally and a print edition six days per week, special news products and numerous lifestyle and community focused publications.
WHO VISITS www.bendbulletin.com: Bendbulletin.com is the #1 local news site in Central Oregon, recording over 1.3 million pageviews from over 262,000 unique monthly visitors. Over 60% of our traffic comes from mobile. Source: August 2020 Google Analytics
IN PRINT & ONLINE [email protected]
5320 4SW U1ppe-r 3Terra8ce D3r, Su-it0e #2300 B8end,4 OR The Bulletin Advertising Media Kit 2021-2022 3
PRINT AND DIGITAL NEWS PUBLICATIONS Products Sunday • October 18, 2020 Serving Central Oregon since 1903 • $3 LAST CALL FOR OCHOCO BREWING CO. BUSINESS, C1
IN PRINT BEND CITY COUNCIL
IncumbentsINSIDE: CLASSIFIEDS, lead MARKET in campaign RECAP & WEATHER contributions Challengers also received PAC donations but $84,710.59. is from PAC cash and in-kind Bruce Abernethy’s seat, had ports candidates who support Published seven days a week and read by over 31,000 Central Oregonians, Every candidate in the Bend contributions. The money $16,459.75 from the Central human rights issues, and the are mostly supported by individual donors City Council race has received is from PACs formed by the Oregon Association of Realtors Oregon Laborers PAC. money from political action Central Oregon Association and Bend Chamber of Com- Only three have not received By BREnna VISSER estate industry, according to committees, or PACs, in some of Realtors, Deschutes County merce PACs. In comparison, money from a PAC: August The Bulletin campaign finance documents. form. Democratic Central Com- B Rita Schenkelberg, a mental Paul Johnson, who is running Incumbents on the Bend As of Tuesday, City Coun- For Anthony Broadman, mittee, the Bend Chamber of health counselor who is chal- against Broadman for Mose- The Bulletin is a trusted source of news and information for the region. City Council so far have raised cilor Chris Piper led the pack, an Indigenous rights attor- Commerce, and Liuna Local lenging him for Abernethy’s ley’s seat; Anon Bubba Walters, significantly more money than having raised $101,239.54, ney running to fill the seat be- 737, a laborers union based in seat, had raised $28,767.30, who is running for the seat that SPORTStheir challengers, thanks to according to the secretary of ing left vacant by Councilor Portland. with only about $2,000 coming will be vacated by Abernethy; THE BULLETIN • SUNDAY, OCTOBER 18, 2020 large donations from political state’s campaign finance re- Bill Moseley at the end of the Of the $19,521.92bendbulletin.com/sports he has from Strengthening Central and Ron “Rondo” Boozell, who action committees represent- cords. Councilor Justin Living- year, roughly $23,000 of the raised, Michael Hughes, a hemp Oregon PAC, which is a non- is challenging Piper. ing small business and the real ston was second, having raised total $58,072.64 he has raised lawyer running to fill Councilor partisan organization that sup- See Council / A10 The Bulletin is written and divided in various sections that pair reader COLLEGE FOOTBALL FOOTBALL TOP 25 INSIDE: DEAR ABBY, HOROSCOPE, PUZZLES & FEATURES No. 1 Clemson 73 Georgia Tech 7 interest and give coordinated advertising opportunities to our advertisers. No. 2 Alabama C1 No. 3 Georgia late One DuckDRIVE-BY and Charger JAZZ to another BAND CHASES No. 4 Notre Dame 12 Louisville 7 usiness No. 5 N. Carolina B Florida St. late THE BULLETIN • SUNday, OcTOBErPANDEMIC 18, 2020 BLUES AWAYbendbulletin.com/business No. 11 Texas A&M 28 Mississippi St. 14 I AY epte er No. 13 Miami 31 Pittsburgh 19 DAILY FEATURES South Carolina 30 No. 15 Auburn 22 THE REGION’S NEW HUB FOR Kentucky 34 No. 18 Tennessee 7 OUTDOOR ADVENTURES Each week in this section, you will find the area’s Local, State & National News, Business, No. 23 Virginia Tech 40 most complete guide of what’s open and closed; Boston College 14 outdoor activities and events; top picks of places to explore; conditions of hiking and biking trails, NFL fishing holes, water flows, camping spots, parks and more — as well as features from outdoor writers Editorial, Weather, Comics and Puzzles 49ers’ Garoppolo and field experts. on a short leash Jimmy Garoppolo was a full participant in practice Wednesday and he’s expected to start at quarterback when the Running San Francisco 49ers face the Los Angeles Rams in a critical NFC West division the Triple matchup Sunday night. Garoppolo will be on a Crown on very short leash Sunday, probably an even shorter leash than the one he Deschutes WEEKLY FEATURES had against the Miami Dolphins in Week 5. Play- ing in his first game since River sustaining a high right ankle sprain in Week 2, Garoppolo finished the game 7-of-17 for 77 yards, Kid Scoop no touchdowns, two in- terceptions and he was TUESDAY: AP file photos sacked three times during San Diego Chargers’ quarterback Dan Fouts, left, is pictured in action in San Diego against the New York Giants in October 1980, as he set a career-high of 444 passing yards in a the 49ers’ 43-17 loss. 44-7 rout. Los Angeles Chargers quarterback Justin Herbert, right, sets up to pass during a game against the New Orleans Saints in New Orleans on Monday. Both quarterbacks Garoppolo’s mobility starred at the University of Oregon before going on to professional careers with the Chargers. and ability to drive into his throws were clearly lim- ited by the injured ankle The Summit Express Jazz Band plays from the back of a flatbed truck Friday while driving down Wall Street in downtown Bend. Ryan Brennecke/Bulletin photos and Shanahan benched Former Oregon and Charger great Dan Fouts, of Sisters, likes what he sees in Justin RyanHerbert Brennecke/Bulletin photos GO! Magazine, Screen Time, Outdoors him at halftime and in- Patrons fill the Ochoco Brewing Company in Prineville during its last day of operation Oct. 10. THURSDAY: serted back C.J. Beathard. BYThe MARK Summit MORICAL Express • The Bulletin Jazz Band, and black suit with Halloween Residents at If Garoppolo does start The Great Drive-Out Touchmark at an upbeat group of musicians pumpkins Friday evening as he hoto courtesy o ucas Riet ann against the Rams, Shana- Mt. Bachelor who wear colorful suits, rolled out played the trombone in the band. Anna agner keeps her kayak on han said he won’t hesitate brought a touring band Village listen to bench him again if he an Fouts can relate to Justin Fouts — Fridaythe longtime evening Sisters on aresident vintage who flat- starred Burtonceptions, said Fridayin those was four the games band’s — but he has yet to win. track with a deep brace at Ben struggles and produces a to all corners of Bendas a uarterbackbed Ford at Oregon truck 1970-72 and played before music his Hall first liveFouts performance has been watching. since the “I’m just a fan of both fromham alls.their performance similar to his Herbert — and not only because of Fame NFLthrough career withdowntown the San Bend, Diego makChargers- pandemicteams,” began.Fouts says He’s of missed Oregon per and- the Chargers. “And balcony as day against the Dolphins. theBY MA KSummit CHAN Explore Central Oregon By KyLE SPuRR 1973-87 —ing has stops enjoyed along watching the way. Herbert The band start at forminga real for fan crowds of Justin’s. but Because also going I played the position, I or The Bulletin “Lots of guys go out Express Jazz FRIDAY: Fouts playedThe for Bulletin the same uarterbackHeather hittle the last e amines four games a rock forshe thehas dugnow up Los at the An- hite irsee Agate there’s Bed so in manythe Ochoco things National he’s doing, orest. and experiences there and they have planned to take another route to shows as a spectator. The term Triple Crown is D Last gelesday Chargers. for Prineville’sthat I had that I can relate to and empathize with him Bandgenerally plays used to describe an things that prohibit them A six-piece jazz band found through the east side of Bend on “I’ve missed live performances college and pro footballa teams way to as bring the younglive music to evThe- formerSaturday Oregon and star, the who west was side drafted Sunday. sixth of anyon typecertain since things March,” — especially Burton losing early in your ca- aken ie hittle/Bulletin photos fromaward the for backwinning a group from being their best. But overall by the Chargers last spring, has thrown for reer. But he certainly is playing like a winner.” ofof athree flatbed important events in if you can play, you still ery corner of Bend this week- The event, called the Great said. “It’s always fun to perform uarterback. 1,195 yards, with nine touchdowns and three inter- See Fouts / truck.a sport. Its most popular use have to go out there and end without the risk of crowds Drive-Out, was organized by the for people and have all the hard is in horse racing, as the title perform,” Shanahan told gathering during the ongoing Tower Theatre. work you put in be enjoyed.” awarded to the winner of the reporters Wednesday. COVID-19 pandemic. Matt Burton, 33, wore an orange See Jazz / A11 Kentucky Derby, Preakness and Real Estate, High ankle sprains Belmont Stakes. Winning all SATURDAY: usually take at least four Ochoco Brewing Co. three of these in the same year is weeks to heal and even an incredible accomplishment then a player could expe- COLLEGE FOOTBALL | OREGON STATE BEAVERS SKIING | COVID 19 in thorough- rience lingering effects. bred racing. Garoppolo attempted To a small to come back after three DigBY MICHAEL KOHNfor • The Bulletin history group of local Central Oregon Homes & Business (monthly) weeks, and the injury Defense looking to takeFuneral set in SalemU.S. resorts for adaptSouth to newSister’s Clark Glacierhighly skilled clearly affected his perfor- in the Ochoco National Forest whitewater “The kayakers, the WATER mance against Miami. By MICHaEL KOHn oseph Barker spent the past de- Main Street in downtown Prineville. Garoppolo was a full another step forward this fall after the pair, bothnormal located on the patchesamid of ice remain.pandemic A ceremony Capitol in Salem. A smaller con- significantlyTriple over theCrown past three de- The Bulletin cade building upslopes one of ofthe South most Sister, areBarker’s about story to is familiarmarking to its many death, in the sponsored by tingent of mourners will hike up cades as climatemeans change something warms uite up differ- participant in practices numbers recognizable business names in brewpub business, as craft beer makers on Thursday and Friday INSIDE Lewis and Clark are two names be erased from existence. the Oregon Glaciers Institute, will to what is left of the glacier and the planet, deprivingent and has the more glaciers to do with BY JESSE SOWA JPrineville. In just a few months,BY MAKEN IE all that HI LE BY THOMASand • The pubs Bulletin PEIPERTstruggle to make a profittions amid and to embrace a new big rapids than fast horses. It’s leading up to the game synonymous with the Pacific One of the two glaciers, the be held at two locations Sunday. conduct an Instagram livestream of the cold weather and snowpack Corvallis Gazette-Times aren’t• Oregon Ducks DE Kayvon Thibo- hard work was pulled out from under Associatedstatewide Press social distancing and masknormal or- while skiing and snow- not a race or prize per say, but against the Dolphins. Sha- Oregon State made a signif- deaux workingNorthwest to become —a bet- theirhim names by the etched coronavirus one pandemic. named after WilliamDENVERders. Clark, — Helmet,The gog- main boardingevent is planned amid a pandemic. for of the area. needed to sustainmerely them. the accomplishment of Event Calendar, Color comics, nahan said they didn’t icant jump forward between ter all-aroundin player, history. B3 But the glaciersBarker’s named business,.S. Forest the serviceis Ochocoeffectively roads Brewing gonezigzag gles,— through only skis Sales a Check. fewof the canned Hand and1 p.m. sani- bottled on beerthe steps That ofcould the meanOregon wearing Oregon’s glaciers have shrunkDo cume nt 3. qxd paddling2/ 22/ 05 thruSee Glacier Benham,1: 07 /PM A9 Dillon Pa ge 13 SUNDAY: hold anything back for Ga- years one and two under headthere, and Company, closed its doors permanently tizer,have face remained covering, strong reservation during the masks,pan- standing 6 feet apart and Lava Island Falls success- roppolo during the prac- coach Jonathan Smith. “Our experience and also last weekend,mountains ending nearly and 10wooded years of landscapes Check.demic, of which the has helped the larger, well- in lift lines about the fully on the same day. If one has tices and was convinced That showed both statisti- just being coachable. That’s serving craft beers to thirsty customers in Roughlyestablished seven breweries, butINSIDE small craft length of a typical ski , looked at any of these rapids, he was ready to go. we are Bend Bulletin - Sunday cally and in keeping the Bea- something that we focused TODAY’SCrook County. WEATHEROchoco Favorite NationalSteve malt Dykes/AP beverages Forest. file Getting monthsbreweries the after full thatthescope coro-rely on draught• ItalianINDEX beers and no dine-in service, rid- We thisuse recycledis no small newsprint feat, and should — The Oregonian INSIDE The Bulletin UsuchOregon as Show State Me linebacker the Honey Avery Wheat, Pri- food sales from taprooms and pubs have An Independent Newspaper only be attempted by experts vers in more games. on last year,” junior defensive navirus cut the ski sea- PARKSwomen ing lifts only with your netuckyof the lands Pale Alethat and spread Last overDay IPA 45,000Business/Life will acres seen east revenues C1-8of PrinevilleEditorial plummet. A5 Lottery B2 Obituaries A11 who have the proper skills and
RobertsPartly reacts sunny after making a dominate SUN/THU Next up But what about theSports third —all Former backpretty Oregon Jaydon great Grant said after son short at the height group and no large gear to safely accomplish it. Parade, Features, Gardening, Beer, Restaurant liveplay on in duringHigh memory 69,a game Low only. against42 Ar- Classifieds “SmallB5 brewersHoroscope rely far more1st WorldC3 on Market Recap B4 Puzzles C4 season with the firstDan game Fouts, of Sisters,Wednesday’s likes what practice. he begins where the pavement ends. of spring break, resorts gatherings for an apres Vol. 118, No. 292, A successful or, as kayakers Barkerizona State Pagewas hopefulin B6 Corvallis that in his No- busi-Dear Abby draughtC3 salesLocal/State and at-the-brewery CupA2-3 event sales,”Mon. of Comics C5-6 Sports B1-4 30 pages, 4 sections U|xaIICGHy02330rzu now just a few weekssees away in Justin Herbert.wornHe usedB1 the example of a across the nited States drink. would say, a “clean” run is de- Coaches and players alike mistake being highlighted nessWhilevember would the 2019. survive forest Gov.is diverse Kate withBrown’s flora andand fauna,said Canada Bart the Watson,are area picking is also chief rich economist season,with B2 for the “We’re very optimis- fined by keeping the boat on point to experience with a while watching tape in the po- COVID-19 restrictions, but the revenue up Brewersthe pieces Association, and fig- a nonprofit trade tic about skiing this course and not flipping over. large group of veterans re- out.sition room.” The coach is not lostgeologicrect during it. history the second that can half be of uncovered summer justuring beneathassociation. out how the soil.to“Draught safely Three reopen distribution sites within winter,” is big- said Dave Byrd, direc- Flipping over creates risks of proved too much to stay in business. ger than package sales for most brewers, L.A. Rams at San Francisco turning as a reason why more only talking to that player but “I would say our experience this winter. While many of the tor of risk and regulatory affairs pushing the kayak off course, “We haven’t been anywhere near the and the majority of breweries get most of and if the kayaker is not able When: 5:20 p.m. Sunday positive steps can be made, — Josepheveryone Barker, else in attendance. thereally national helps forest in that boundaries way,” Grant are particularlydetails bountiful, are still being with worked six more withinat the Colorado-based National Inspections, Business. volume we need to keep going, and if we their revenue from at-the-brewery sales.” to roll up, or flip the boat up- A rock with a possible agate or asper inside. TV: NBC but they say there are other ownerStore of Ochoco that mentally and return keepsaid. going we will just be past our eye- out, resortNationwide, leaders craft are asking beer sales by Skivolume Areas Association. Crook County thatOregon bring State rockhounds and pebble puppies in droves. Skiing right, they will have to wet exit factors as well. Brewingto the nextCo. practice and cor- balls in debt, andSee be totally bankrupt/ guestswere to down curb 10%their during expecta- the first half of See / or swim out of the boat, thereby eight ways from Sunday,” said Barker, the year, said Watson. forfeiting a clean run. A swim who opened the brewery in 2011 on N. See Brewery / C2 park near the turnoff and walk in big water is not only danger- Armed with buckets, shovels about 100 yards to the agate ous but also re uires the con- and a large pickaxe, my sister, bed boundary which is marked sumption of a bootie beer. This Heather, and I set out to White on trees around the perimeter. is when a kayaker who swam Fir Springs public agate bed ou can also tell you’ve arrived a rapid has to consume a beer about 5 miles off U.S. High- at the right place by all the dug- from within their paddling foot- way 26 on Forest Road 3350. out holes where previous rock wear after the run. The footwear The road is a well-maintained hunters have turned up the soil is most often a disgusting neo- gravel path up to the turn- and other rocks in search of prene rubber bootie, and the Specialty publications include Central Oregon Golf Preview Businesses need livability on the ballotoff toin the agate Central beds, which is ones with Oregon rough jasper-filled beer is typically warm, a far cry marked by a sign. After that, thundereggs. There is always from a mint julip. This, as one his election season com- need, and affordability has be- The next City Council will thewho road can’t is incredibly afford a bumpyplace to live the possibilitythan 450,000 of finding child carean slots can imagine, creates a lot of in- INSIDE and full of holes trenches and agate, petrified wood or other centive to execute a clean run. munity livability issues come a thing of the past. inherit the ongoing struggle shouldand areonly making be attempted do in other interestingdisappeared rock in over the beds,the summer The Triple Crown on the De- have appeared in stump BUSINESS Employers know attract- with the housing shortage. withways. a high ground clearance but jasperin the is U.S., the mostwith 63%common of work - schutes River starts at Benham Tspeeches and as ballot mea- By Katy Brooks ing new talent to our growing They will be charged with An increasing transient pop- ing parents reporting difficulty vehicle, preferably one with and distinctive for its smooth Falls and is approximately 10 sures, potentially having a pro- workforce is hindered by our utilizing Bend’s Urban Re- 4-wheelulation drive and for the some growing of the num -cinderfinding or brownish somewhere color tointer- take miles in length and contains found impact on businesses lack of affordable housing. newal Area as a means of in- dicierber sections.of mobile lodging and tentsmixed their with children the rougher while rock they work. the most difficult and danger- covering that very popular local sport and Pulse of Oregon and their employees. Attend will address overburdened Candidates seeking office are creasing affordable housing. Ifwill you be decide a significant to forgo issue the to re-it’s formedBusinesses in. and their employees ous whitewater rapids within A log building at the Independent Mine site any debate and you will hear roadways to improve livabil- facing an enormous outcry Council’s task will be to sow moresolve difficult for those section who of are road, elected are feeling thisSee keenlyOchoco in/ C Bend. the Deschutes Paddle Trail. about the lack of workforce ity and connectivity for busi- from businesses as they watch the seeds of an urban core this fall. An increasing number of fam- See iver / C housing, our growing pop- nesses, their employees and their employees move further that will be accessible by car, Businesses are also looking ilies have had to decide who ulation of homeless and the our community. out of town to find an afford- bike or foot. for candidates who are attuned stays home with their children, need for more child care to al- Likely the most complex able option, or they move away City Council and Deschutes to the lack of child care. It has especially impacting women low employees to come back of these issues is our hous- because they can’t find housing County commissioners will become a defining moment of and their careers at twice the to work. And Measure 9-135, ing shortage. Available inven- at all. No doubt this will be an also be challenged to help our the pandemic. According to rate of men. Magazine covering our medical community. And there’s more! Bend’s transportation bond, tory falls woefully short of our ongoing policy discussion. growing population of those The Washington Post, more See Livability / C2
OVER 1.3 MILLION DIGITAL PAGE VIEWS A MONTH The Bulletin’s daily news coverage is available at www.bendbulletin.com. An online subscription includes full access to all The Bulletin’s news stories, featured publications, virtual newspaper, archives, videos, online events calendar and more. Non-subscribers can still enjoy many online publications and features for free, as well as have ten free news articles every thirty days. The Bulletin offers a daily email newsletter as well as www.bendbulletin.com
IN PRINT & ONLINE [email protected]
5320 4SW U1ppe-r 3Terra8ce D3r, Su-it0e #2300 B8end,4 OR The Bulletin Advertising Media Kit 2021-2022 4
NICHE PUBLICATIONS Special Projects AND COMMUNITY GUIDES YOU ARE OUR FOCUS RIDES . EXHIBITS . RODEO . GAMES . FOOD . CONTESTS . FUN FOR ALL AGES All publications are written and designed with a focus on life in Central Oregon. Several of our annual publications have won multiple awards for design, content and photography including: Best section Cover, Best in Oregon, Best in the Northwest and Best National awards.
EAR H T O E F H T C
E the Redmond 0 N
1
T
9
R JULY 31ST - AUGUST 4TH
1 A
FEATURED PUBLICATIONS INCLUDE:
L
E
C O
R N
I
E S G
O N SPOKESMAN THE OFFICIAL 2019 FAIR GUIDE IS PUBLISHED BY: THE DESCHUTES COUNTY FAIR IS PRESENTED BY:
the Redmond Pulse of Oregon Magazine: is a quarterly glossy magazine created to SPOKESMAN ADVERTISING SUPPLEMENT help promote, encourage and maintain an active and healthful lifestyle
OUR COMMUNITY/TOWN PUBLICATIONS INCLUDE: 2019 Sisters Magazine, and Under The Sun (Sunriver). All specialty publication advertising spaces are full color. Sizes, rates, Youth Activity Guide
A guide to publication dates and deadlines are available upon request. Central Oregon and out-of-area CAMPS, PROGRAMS AND ACTIVITIES for children of all ages
Deadlines Advertising Supplement THE BULLETIN GO! MAGAZINE Publication Day Advertising Deadline Publication Day Advertising Deadline Monday (digital only) 5:00 p.m. Thursday Thursday 5:00 p.m. Monday Tuesday 5:00 p.m. Thursday Wednesday 5:00 p.m. Friday TV (SCREEN TIME) Thursday 5:00 p.m. Monday Publication Day Advertising Deadline Friday 5:00 p.m. Tuesday Thursday 5:00 p.m. Friday Saturday 5:00 p.m. Wednesday Sunday Features & Business 5:00 p.m. Tuesday THE SPOKESMAN Sunday Main & Sports 5:00 p.m. Wednesday Publication Day Advertising Deadline Wednesday 5:00 p.m. Friday Classified line ads deadline 1 business day prior to publication at Noon. Classified line ads deadline at Noon on Tuesday.
Display ads in the Saturday Classified Real Estate NICKEL MARKETPLACE (TMC) Section deadline at Noon on Wednesdays. Publication Day Advertising Deadline Wednesday 5:00 p.m. Wednesday For Obituary deadlines Call 541-385-5809 Classified line ads deadline at 10:00 a.m. Friday.
IN PRINT & ONLINE [email protected]
5320 4SW U1ppe-r 3Terra8ce D3r, Su-it0e #2300 B8end,4 OR The Bulletin Advertising Media Kit 2021-2022 5
Print Rates PRICING AND DISCOUNTS DOLLAR VOLUME RATES* Volume based on annual spend Bulletin Bulletin Nickel Nickel Spokesman Spokesman Volume Bulletin Spokesman Level Classified Classified Marketplace Marketplace Classified Classified Level Display Display Display Line Ads Display Line Ads Display Line Ads OPEN OPEN $37.38 $22.94 $24.82 $5.52 $4.60 $0.50 $22.42 $2.50 1 $800 $20.93 $6.43 $13.89 $1.54 $4.60 $0.50 $6.28 $0.70 2 $2,500 $20.56 $6.31 $13.65 $1.52 $4.60 $0.50 $6.16 $0.69 3 $5,000 $20.18 $6.20 $13.40 $1.48 $4.60 $0.50 $6.06 $0.68 4 $7,000 $18.69 $5.74 $12.41 $1.38 $4.60 $0.50 $5.61 $0.62 5 $10,000 $17.94 $5.51 $11.91 $1.32 $4.60 $0.50 $5.38 $0.60 6 $15,000 $16.45 $5.05 $10.93 $1.22 $4.60 $0.50 $4.93 $0.55 7 $20,000 $15.70 $4.82 $10.42 $1.16 $4.60 $0.50 $4.72 $0.53 8 $25,000 $14.95 $4.59 $9.92 $1.10 $4.60 $0.50 $4.49 $0.49 9 $40,000 $14.20 $4.36 $9.43 $1.05 $4.60 $0.50 $4.27 $0.47 10 $65,000 $13.46 $4.13 $8.94 $0.99 $4.60 $0.50 $4.04 $0.45
Space rates are cost per column PREMIUMS inch. To calculate column inches, PICKUP DISCOUNT Color multiply the number of columns by Premium Charge Applies to Receive a 30% discount Charge the height in inches. after the first run of your Section 20% Space Standard Example: ad. Applies to ads that run Fronts A 2 col. x 2 inch ad = 4 column within 7 days of the original Position inches. At level 1 price, Bulletin with no design changes. 15% Space Standard Guarantee Display is $20.93 per column inch. Discount does not apply 4 column inches x $20.93 = $83.72 to color charges.
NON CONTRACT RATES Bulletin Bulletin Nickel Nickel Bulletin Spokesman Spokesman FULL Rate Classified Classified Marketplace Marketplace Display Display Line Ads Display Line Ads Display Line Ads COLOR Obituaries $29.90 $4.60 $13.69 Price by Charitable $29.90 $19.93 $2.22 $4.60 $0.50 $13.69 $1.52 column inch Civic Rate Under 10” Celebration $29.90 $19.93 $2.22 $4.60 $0.50 $13.69 $1.52 $50 Sponsorship $29.90 $19.93 $2.22 $4.60 $0.50 $13.69 $1.52 10” to 61” $150 Legal $71.30 $50.60 $5.62 $22.43 $2.50 Open Public $35.36 $24.52 $2.73 $22.43 $2.50 Over 61” Body Legal $250
*All spend in any product or service counts toward annual volume level IN PRINT & ONLINE [email protected]
5320 4SW U1ppe-r 3Terra8ce D3r, Su-it0e #2300 B8end,4 OR The Bulletin Advertising Media Kit 2021-2022 6
Insert Rates PREPRINTED INSERT PRICING THE BULLETIN AND CENTRAL OREGON MARKETPLACE ... COVERING CENTRAL OREGON WITH NON-DUPLICATED COVERAGE. The Bulletin, along with The Central Oregon Marketplace (TMC), delivers your advertising message to the households in the Central Oregon area. Central Oregon Marketplace is delivered to The Bulletin’s non-subscribers by carrier and third-class mail.
PREPRINT INSERT RATES A B C D E The Bulletin/ The Bulletin/ The Bulletin/ The Bulletin/ The Bulletin/ Marketplace Marketplace Marketplace Marketplace Marketplace Spokesman Spokesman Spokesman Spokesman Spokesman Size OPEN 12-23 dates annually 24-35 Dates annually 36- 51 dates annually 52+ dates annually Single Sheet $58 $52 $45 $40 $39 $35 $33 $30 $29 $26 4-12 Tab; 2-6 Standard $70 $63 $54 $48 $47 $43 $41 $37 $36 $32 16-14 Tab; 8-12 Standard $76 $68 $58 $52 $51 $45 $44 $39 $38 $35 28-36Tab; 14-18 Standard $81 $72 $62 $56 $54 $48 $47 $43 $40 $37 40-48 Tab; 20-24 Standard $86 $78 $67 $60 $58 $52 $51 $45 $44 $39 52-60Tab; 26-30 Standard $92 $83 $71 $64 $62 $55 $54 $48 $47 $43
TERMS & CONDITIONS 1. Preprinted supplements can be inserted into The Bulletin, Redmond 4. Zoned preprint distribution is available in both The Bulletin Spokesman and Central Oregon Marketplace (TMC) at the rates listed and Central Oregon Marketplace (TMC). Check with your sales above. These rates apply to preprints ordered by single advertisers. representative for availability. A 10% premium will be added for The Bulletin does not accept any pre-printed, multi-advertiser inserts. all zoned preprints. 2. Published preprint rates apply to machine-inserted preprints 5.75” x 5. Circulation figures by zone are updated quarterly and are available 4.25” minimum to 10.5” from the fold up 11.5” maximum size. Single from your advertising representative. Preprints will be billed for sheets must be printed on minimum 60 lb. stock; other handling quantity inserted. charges may apply. 7. Minimum insert charge is $400.00. 3. Four page tabloid sections should be quarter-folded to reduce 8. No zoning available on Sundays preprint spoilage. 9. No inserts on Monday. IN PRINT & ONLINE [email protected]
5320 4SW U1ppe-r 3Terra8ce D3r, Su-it0e #2300 B8end,4 OR The Bulletin Advertising Media Kit 2021-2022 7
PRINT Print Ad Specs AD SIZES & COLUMN WIDTHS
6-COLUMN STANDARD ROP MEASUREMENTS 4-COLUMN TABLOID MODULAR PAGE Tabloid pages are made ROP STANDARD COLUMN MEASURE up and billed at 4 columns wide. A full page is billed at 10.5 inches Full page size...... 10.7” x 20.25” deep. (GO! MAGAZINE & SCREEN TIME TV) Width of column...... 1.6458” 1/16 page...... 2.332” x 2.5” Depth of column...... 20.25” 1/8 page ...... (Horizontal) 4.831” x 2.5” Inches per page...... 121.5” 1/8 page ...... (Vertical) 2.332” x 5.166” Gutter measure, between pages...... 7916” 1/4 page ...... (Horizontal) 9.83 x 2.5” 1/4 page ...... (Vertical) 4.831 x 5.166” Columns...... Width in inches 1/2 page ...... (Horizontal) 9.83” x 5.166” 1 Column...... 1.6458” 1/2 page ...... (Vertical) 4.831” x 10.5” 2 Columns ...... 3.4583” Full page...... 9.83” x 10.5” 3 Columns ...... 5.2708” Double Truck (8 columns + gutter)...... 20.58” x 10.5” 4 Columns ...... 7.0833” 5 Columns ...... 8.8958” 6 Columns ...... 10.7083” Double Truck (12 columns + gutter)...... 22.2082”
9-COLUMN CLASSIFIED/MARKETPLACE PAGE MEASUREMENTS Full page size...... 10.7125” x 20.25” Width of column...... 1.12” COMMON 3 col. X 10” Depth of column...... 20.25” ROP SIZES Inches per page...... 182.25” Quarter page Vertical CLASSIFIED/MARKETPLACE STANDARD COLUMN MEASURES Columns ...... Width in inches 3 col. X 20.25” 1 Column ...... 1.120” 2 Columns ...... 2.319” Half Page 3 Columns ...... 3.518” Vertical 4 Columns ...... 4.717” 5 Columns ...... 5.916” 6 Columns ...... 7.115” 7 Columns ...... 8.314” 8 Columns ...... 9.513” 9 Columns ...... 10.7125”
OTHER MECHANICAL INFORMATION 6 col. X 10” 1. The Bulletin is printed offset. Half Page 2. Standard page advertisements exceeding 18 inches in depth Horizontal will be charged at full column depth of 20-1/4 inches. Tabloid size advertisements exceeding 9 inches in depth will be billed at full tabloid depth of 10.5 inches. The minimum size ROP display advertisement is one column by one inch. Strip ads may be any column width by minimum 1.5 inches deep, maximum 6 columns wide. Wider strip ads are allowed as space is available and subject to 25% premium. 3. Unique premium ad spaces are available. Contact your sales representative
IN PRINT & ONLINE [email protected]
5320 4SW U1ppe-r 3Terra8ce D3r, Su-it0e #2300 B8end,4 OR The Bulletin Advertising Media Kit 2021-2022 8
Press Ready SpecsSPECIFICATIONS FOR PRINT
ELECTRONIC SUBMISSION PREPARING FILES FOR UPLOAD Central Oregon Media Group gladly accepts electronic submission Files will not upload if not properly named. Please ensure your of press ready advertising and commercial print files. PDF file is named using a .pdf suffix. Ads will not upload if this file Files should be uploaded to our FTP site at: ads.bendbulletin.com name suffix is not included. For example a correct name would be: ‘MySundayAd.pdf’. Multiple Page-Ready PDF files with the Complete instructions are available online at that website. appropriate suffix may be uploaded. In addition, you may choose Alternatively, print advertising files under 25MB can be emailed to ‘stuff’ multiple ads into a single archive for uploading using a to your advertising representative. compression utility such as Stuffit or Winzip . Stuffed archives will upload only if the appropriate file name suffix is used (.zip, .sit, Templates for all ad and publication sizes are gladly provided upon .sea, .hqx, .bin). For example ‘MySundayAds.hqx’. request. Please call your Bulletin sales representative to obtain a template. DEADLINE NOTIFICATION REQUIREMENTS FOR PRESS-READY FILES This process does not guarantee space in The Bulletin. In order to The Bulletin accepts press quality PDF files that meet the following guarantee space you must call your advertising sales representative specifications: and reserve before 4 p.m. 4 days prior to regular Monday through • Contain high resolution (250 - 300 dpi) CMYK or grayscale photos Sunday publication. • CMYK or grayscale graphics (no Pantone, or RGB elements) • No Rich Black (100% Black, not CMYK mix) PROTOCOL • All fonts embedded (or turned to outlines) Initiate an ad insertion order with a representative at The Bulletin. Image Preparation Before you submit your electronic ad, please check all graphic All photos should be sized as near as possible to the final print elements and fonts and complete a successful output to your size. Photos that are enlarged or reduced by more than 25% in the postscript laser printer. page layout application will lose sharpness and image quality. Any Complete submission of the Electronic Ad Delivery Form and shadow in excess of 90% can be expected to print solid black. Plan associated files. for a dot gain of 25% and a total ink limit of 240%. The Bulletin will take every precaution to insure care is taken with Image and Quality Issues advertiser files. We will make every effort to process your ad as A common issue that hinders quality reproduction is the use intended. However, The Bulletin is not responsible for unusable of “Rich Black.” When an area of solid black ink coverage in material, delays or missed schedules due to file errors, errors text or a graphic also contains Cyan, Magenta and Yellow, print in advertisement, software bugs, improperly prepared files, reproduction, sharpness and clarity may suffer. This commonly incompatible (non-Macintosh) PC files, corrupted or unusable fonts occurs inadvertently when text is copied from other desktop or unclear instructions. publishing applications, when ‘registration black’ is chosen as a text color, or when fields of RGB black are converted to CMYK. Typography and Rules COPYRIGHT DISCLAIMER: Type set smaller than 6 point should be avoided. The advertiser is solely responsible for the content of the ad Use 10 point type minimum to reverse out of a single color and for obtaining permission to use photographs, fonts, or any background. Use 12 point type minimum to reverse out of a four copyrighted material. color screened background. Do not reverse serif type smaller than 12 points. ONLINE SUBMISSION OF THE Do not reverse serif type within screened areas containing less than a 70% screen of 2,3,or 4 colors. Do not reverse serif type in yellow ELECTRONIC AD DELIVERY FORM or other light colored background. Do not reverse small type over IS REQUIRED FOR ADS.BENDBULLETIN.COM colored images. Reverse copy should be set in bold-face type for best reproduction. Screened Text Please avoid screening serif type with fine or medium weight fonts. Type screened at 90% or more will reproduce as solid.
IN PRINT & ONLINE [email protected]
5320 4SW U1ppe-r 3Terra8ce D3r, Su-it0e #2300 B8end,4 OR The Bulletin Advertising Media Kit 2021-2022 9
Services PRINT AND DIGITAL MARKETING SERVICES DESIGN AND PRODUCTION SERVICES AVAILABLE
E-TEARSHEETS Electronic Tearsheets are provided free of charge.Upon request, a tearsheet of any ad four inches or larger is provided on the day of publication. Co-op billing and other tearsheets are available by mail once per month. All tearsheets must be ordered in advance of publication, to ensure timely delivery. The Bulletin cannot guarantee tearsheets for late orders.
PROOFING SERVICES The Bulletin provides free proofs of ads composed by PRESS READY AD SUBMISSION The Bulletin when materials are received by the deadlines The Bulletin will accept press ready electronic ads at the published in this media kit. Proofs are available to check specifications outlined on ads.bendbulletin.com. The accuracy of text and copy, as well as images, based on the Bulletin is not responsible for file errors. The Bulletin will original layout submitted. Excessive changes after deadlines not be responsible for unusable material, delays or missed are subject to Bulletin approval based on time available schedules due to file errors or improperly prepared files. The before publication. The Bulletin is not responsible for errors Bulletin has the right to publish an ad “as is” if necessary to submitted with original materials by the customer. meet deadlines. The Bulletin reserves the right to eliminate agency commissions when file assistance is required.
SPECULATIVE ADVERTISING DESIGN Spec ad concepts and design ideas are available, free of GRAPHICS LIBRARY charge, with no obligation for publication in The Bulletin. Our graphics library is rich with images and readily available to Bulletin customers. Selected images are available for use outside The Bulletin for a fee. See your Sales Representative AD PRODUCTION for additional information. There is no charge for new ads designed by The Bulletin for use in Central Oregon Media Group publications. A PDF copy of a completed ad that has been published in The LOGO DESIGN Bulletin is available as a courtesy, for publication in another Logo design is available and multi-media ready for only medium whose specifications match The Bulletin’s. Requests $200.00 per hour. The logo is provided with full rights of for PDF copies require 3 days advance notice. usage to the advertising customer.
IN PRINT & ONLINE [email protected]
5320 4SW U1ppe-r 3Terra8ce D3r, Su-it0e #2300 B8end,4 OR The Bulletin Advertising Media Kit 2021-2022 10
Whiteboard Media is an affiliate of EO Media Group focused solely on digital advertising. Our team builds customized campaigns that reach motivated consumers, boosting your online presence while maintaining a focus on business growth. In addition to Bendbulletin.com and Google Display we offer all full digital agency products and services. See our Whiteboard Media Kit for more information.
BASE RATES DESKTOP MOBILE SIZE Bendbulletin.com & RedmondSpokesman.com. ROS & TABLET WEB 300x250; 300x600; 970x90; 970x250 AD 320x50 (Mobile Leaderboard) Large X 970x250 CPM Leaderboard 50,000-249,999 Impressions...... $15 250,000-499,999 Impressions...... $10 500,000-1 Million Impressions...... $9 Leaderboard X X 970x90 Mobile App...... $14 GOOGLE DISPLAY CPM Medium ...... $11 Rectangle X X 300x250 ADD ONS CPM Remarketing...... $6 Half Page X 300x600 PREMIUM POSITIONS Flat Rate Bulletin Home Page Takeover/1 Day...... $550 Bulletin Home Page Takeover/3 Days in 1 Week...... $1,100 Bulletin Section Front Takeover/1 Day...... $275 Story Banners X 970x90 Bulletin Section Front Takeover/3 Days in 1 Week...... $550 Spokesman Home Page Takeover/1 Day...... $350 Spokesman Section Front Takeover/1 Day...... $175 Bottom Banner X 970x90 Native Advertising...... $440 Native Content Creation...... $165 Mobile Native Content half page print ad...... $440 X 320x50 Native Content full page print ad...... $880 Leaderboard
Mobile 600 - 750 word story that will be hosted in the Home X 320x50 Page Top Stories of bendbulletin.com for 3 days and Banner for an additional 10 days in the From Our Advertisers Section. All ad placements on the article page will be sponsored by advertiser. • bendbulletin.com miminum impressions 50k/month • Impression tiers are for total flight IN PRINT & ONLINE [email protected]
5320 4SW U1ppe-r 3Terra8ce D3r, Su-it0e #2300 B8end,4 OR