FANDOMS! WHAT’S TRENDING AND HOW YOU CAN BRING FANS TO YOUR LIBRARY PCI WEBINARS | CARRIE ROGERS - WHITEHEAD | ROGERS -
[email protected] I’M A BIG GEEK • I love the power of fandoms to bring people together. Their universal stories bring together people of different cultures and backgrounds. WHAT THIS WEBINAR COVERS Bringing fans in the library Fandom trends • Outreach • Streaming services • Marketing ideas • TV • Social media • Graphic novels • Partnerships • Podcasts • Displays • Gaming References FANDOM & GEEK TRENDS TV, BOOK, MOVIE, AND VIDEO GAME TRENDS TV FANDOMS • CW- Gen Z station and place for YA adaptations • The 100 • Supergirl • The Flash • Riverdale • Batwoman (new!) • Arrow • DC: Legends of Tomorrow SOME POPULAR TV FANDOMS Dr Who The Walking Dead Star Trek Discovery BBC AMC CBS MORE POPULAR TV FANDOMS Bob’s Burgers Sherlock A Discovery of Witches FOX BBC AMC VIDEO GAME FANDOMS • Mobile games • PC Games • RPGs • MMORPGS • Console games SOME VIDEO GAME FANDOMS World of Warcraft Fortnite Mario MMORPGS All platforms Video games ESPORTS “Over half of eSports fans are between 18- 34 and many teens make up the fan base. …These typical fans are highly engaged. Like a football fan who has a season pass and tailgates each home game, an eSport fan will spend a significant amount of time and even travel, for their games.” “Fans aren't just spending time on eSports, they're spending money. It's estimated by Mindshare North America that expenditures on eSports will reach over a billion dollars in 2019. Some of the biggest celebrity