DEAKIN RESERVE SCOREBOARD NAMING RIGHTS EXPRESSIONS OF INTEREST

1 INTRODUCTION

Greater Shepparton is a vibrant, diverse community Greater Shepparton is recognised as ’s less than two hours north of Melbourne in the heart regional sporting capital, with facilities that attract a of the Goulburn Valley, the food bowl of Australia. broad range of national and international sporting events, including basketball, BMX, soccer, netball As a growing regional centre with a vibrant cultural and even beach volley ball. mix of people, our community comprises 65,593 residents living within 60+ localities. However As a sporting mecca, the likes of Shepparton Sports Shepparton does service a much larger population City, Aquamoves and Deakin Reserve are shining of approximately 250,000 people as it is the main examples of why Greater Shepparton has claimed service centre in north east . the title of regional Australia’s sporting capital.

2 Greater Shepparton City Council Deakin Reserve Scoreboard EOI DEAKIN RESERVE

Deakin Reserve is Greater Shepparton’s premier Greater Shepparton City Council (GSCC) provides sportsground facility centrally located on the corner direct management and operations of Deakin of Harold, Skene and Nixon Streets in Shepparton Reserve, including maintenance, development, catering primarily for Australian Rules Football, bookings and promotion. , netball and a number of major community Achievements over the past 20 years reflect the festivals and events. successful collaborative approach between the Deakin Reserve land was reserved by then Council, the Advisory Committee and user groups. government as a recreation reserve in 1877, and then The primary users of Deakin Reserve are: named in 1949 in honour of Alfred Deakin. • Shepparton Football Netball Club The Reserve has an estimated spectator capacity of • Shepparton United Football Netball Club 10,000 people. • Shepparton Cricket Association The Reserve is used most weekends of the year on • Central Park/St Brendan’s Cricket Club Saturdays for Goulburn Valley League(GVL) Football, • Girl Guides Association of Victoria A Grade cricket, junior football and Auskick which will provide huge exposure to the prospective sponsor. Other Major Users of the Reserve include: Tenant clubs Shepparton United FC & Shepparton • Goulburn Valley Football League Bears FC often host other GVL clubs from towns • Victorian Country Football League such as Mansfield, Euroa, Echuca, Benalla, Rochester, • Shepparton Junior Cricket Association Seymour and Kyabram which will also provide • Shepparton Junior Football Association ongoing publicity to a wide catchment. • Notre Dame Secondary College. Deakin Reserve has an Advisory Committee More recently Deakin Reserve hosted AFL clubs, (previously a Committee of Management) which is Richmond and Melbourne, as part of the 2019 JLT made up of community members and 2 Councillors. Community Pre-season Series. The Advisory Committee plays a key role supporting Council to plan, develop and promote the Reserve.

3 FACILITY USE

Deakin has a heavy schedule of usage Deakin is now a regular venue for AFL pre-season concentrated around the Australian Rules Football matches having hosted five past matches over and Netball season from March to October each recent years. year, and cricket from October to April. The Deakin Reserve Future Directions Plan and Each year Deakin plays hosts to the Preliminary Landscape Master Plan which are now adopted by and Grand Final days for the Goulburn Valley Council, outline the infrastructure improvements Football League which showcases the venue as that should be prioritised in planning for the future Shepparton’s premier Australian Rules Football of the Reserve with the upgrade and renewal of the facility. The Reserve also supports sports training, Digital Scoreboard being one of those priorities. regional levels of football, large cricket events and cricket grand finals. The playing arena caters for more games of football and cricket than any other venue in the Goulburn Valley.

4 Greater Shepparton City Council Deakin Reserve Scoreboard EOI PROPOSAL

GSCC in conjunction with the Deakin Reserve YOUR BRAND HERE! Advisory Committee and users are pleased to invite 4:45pm SG GOALS BEHINDS TOTAL your Expression of Interest for naming rights to a new RICHMOND larger digital scoreboard with the intention for video capability included. MELBOURNE0 0 0 0 GSCC, the Committee and the user groups all have a vision to increase the size and quality to a larger scoreboard that is commensurate to a five Star 0:00 0 20190 JLT COMMUNITY 0 0Quarter 1 facility, and also to accommodate the calibre of major events held at the Reserve. YOUR BRAND HERE! The proposed new scoreboard will include: • Full matrix colour outdoor LED display scoreboard P7.8mm – 7.0m X 3.0m (21.0m) • PC Controller and associated control cards • Solid Sports Software Suite – Solid AFL Scorer App© – Solid Simple Cricket App© – Solid Standard Cricket App© – Solid Cricket Interface App© – Solid Player Trigger App© www.GREATTHINGS.COM.AU – Solid Game-Day-Script App© – Solid Hot-Keys App© – SolidLIVE© • Video Processor (standard system plays video files, processor is required for linking “live” feed Shepparton Show Me – TV, cameras, etc.) • Wireless control (Notebook, router & hi-gain ant.)

sheppartonshowme.com.au

5 FULL NAMING RIGHTS PACKAGE

Full Naming Rights Opportunity Two permanent signs above and below digital Securing of naming rights arrangements will be scoreboard with sponsor branding for the period formally launched and announced providing both of sponsorship agreement to be negotiated but PR and social media opportunities. limited to a maximum of 10 years. Expressions of Interest must detail sponsorship Full digital screen display advertisement included in proposal and will close at 4.00pm 31 May 2019 each use of the digital scoreboard, permanently set and must be emailed to: for the period of the sponsorship to be negotiated [email protected] but limited to a maximum of 10 years. Expressions should be addressed to These ads can be updated as required by the Manager Parks, Sport & Recreation and marked: sponsor to support any specific campaigns and/or Deakin Reserve Scoreboard Expression of messaging. Interest – Naming Rights. Ads can be updated as required by the sponsor to support any specific campaigns and/or messaging. Examples of permanent signage can be included to indicate the size.

6 Greater Shepparton City Council Deakin Reserve Scoreboard EOI 7 www.greatershepparton.com.au