Edina artist James T. Swenson, 72, '76, has captured the "THERE'S JUST ONE U" uniqueness of the University in this limited edition It's perfect for your home or office. The p r£ t gift for lithograph. graduating senior ) Gopher fans, or fu tur and favorite alumni! Proceed go to the Univer ity of Minn ota 1988 Hom coming eel brati n: "Th res Just One "

The lImned edill on pnnl was produ cd from an o nglnal wal rcolor on high qualIt) p ll ncutral paper that meets archival standards. ollrles), of Kolorpress. Ur ala and Il oward Givcn , olo rbrtlc Inc .. T li pe Cit r . and Ih e Inner it) Paper ompan\'. ORDER TODAY "There' Just One " Mail payment Desc ri ption Quan ti ty Cost Per It em To tal B Jame T. wen on and order form to limited Edition $150 lm age Ize 21 v,!" by 29" UllIver It)' of hnne ota FOLInda tlon ramed I;:e 28'./' by 3-+ I, ,.. 120 Mornll Hall Fram ing Selection Quantity Cost Pe r Item Total 950 igned lim ited ed iti ons UnIVersity of hnne ora ArtISt proof available Mmneapoli , t 55 -+ 55 A Beige Mat Dark Green Fnlme $ 95

B. Tan Mat Maroon Frame $ 95 Pi ca c ship 10 ( Pl ea e Print)

C. Maroon Mat Brushed Gold [rame $ 95 ~a~m~e ______

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Framed $ 20 ~t~a~tc~ ______~Z~ IP~ ______TOTAL ~~------Plea e all ow 6-8 weeks for d liver y. IANUARY l FEBRUARY 1988 VOLUME 87, NUMBER 3

FEATURES EDITOR II I l lcOLUMNS Jean Marie Hamilton

COPY EDITOR 7 Check It Out 33 Some of Our Graduates: Joan Torkildson By Ann Mueller Of Dreams and Homes EDITORIAL ASSISTANT Introducing the University's new By Kimberly Yaman Kimberly Yaman library computer system designed to Alumni in the news. INTERNS help you locate your favorite book and Ste e Indrehus provide other helpful information. 35 Minnesota Campaign: 100 + ! Sus.an Martin By Kimberly Yaman PRODUCTIO ASSISTANT 10 Pat Fallon in Memorial The University's drive to endow fac­ Pat Aukema By Karin Winegar ulty chairs reaches 110. DESIG A look at the tough Irish kid who Churchward Hopp Design Associates made it into the University through 37 Alumni: Overdrive PHOTOGRAPHER General College doors, graduated, By Paul A. Eisenstein Tom foley and moved on to become chair of the Ruth Reck was the first woman in EDITORIAL BOARD hottest ad agency in the country. physical chemistry at General Motors Paul Dienhart Research Laboratories. Jean Marie Hamilton Mathews Hollinshead Pamela laVigne 39 Faculty: The Cheese Lynn Marasco Marcy Sherriff Stands Alone Maureen Smith By Ann Mueller EXECUTIVE EDITOR Cheese, sour cream, butter, and other Marcy Sherriff products may soon be cholesterol free ADVERTISING SALES if food science and nutrition assistant Paul Mikkalson professor Susan Harlander's research

MINNESOTA ALUI'v1NI ASSOClATIO proves successful. ECUTIVE COMMlTTEE 41 PRESIDENT The Sports Page: Fred Friswold, '58 One for the Students By Brian Osberg VICE PRESIDENT Kenn th (Chip) Claser '75 ew and remodeled recreational facilities for students have been SECRETARY Sue Bennett, '65, '67 approved.

TREASURER l. Steven Goldstein, '73 43 Minnesota Alumni Association: "There's Just One U" MEMBERS Marcia ApP"I, '74 By Kimberly Yam an Tom Borman, '76 Alumni and friends are gearing up to Ron Handberg. '60 15 Sports from A to Z celebrate the University in 1988. Lauris Krenik, '54 By Wendy orberg Carol Pine, '07 Gopher football and basketball got 48 National President: A PAST PRESIDENT you down? Take cheer in alpine Harvey Mackay, '54 Noble Cause skiing, rodeo riding, and 24 other By Fred Friswold E ECUTIVE DIRECTOR sports at the University. Margaret Sughrue Carlson How can alumni help the Minnesota Campaign? 23 Hello, Good-bye M""'tsC'/a IS pubh hed b,monthly by the Mm· A passing glance at 1987. n ta AlumnI ASSOCIation for It members and 50 Executi e Director: Diary of uther committed fnends ot the Umverslty of a Homecoming Crisis 11Onesota MembershIp IS open t all past and 28 Some Like It Hot By Margaret $u lIme Carlson r' ~nt students, faculty, stalf and other t"ends By Mary Morse Reschedule homec ming so the Twin ho WIsh to be IOvolved 10 the advancement of Her best-selling new book. Hot e UnIversIty Annual dues are $25 i08le 5 can play in the World Series? Sure, usband/ wlfe. L.fe membershIp dues are $400 Flashes, has been compared to Erica why not? ngle $450 husband WIfe Installment hf long's Fear of Flyill . Depre ion t mbersh,ps are available. For membershIp tormallon or servIce. call or wnte MIOne ota baby Barbara Raskin, '55, in pr file . lumnl As oelallon. 100 MOrrlll Hall lOa IDEPARTMENTS ~ ureh Street SE, MIOneapo), MN 55~55 012· 4·2323 C pVnght C) 1988 by the MIOnesota Cover lumnl A soclatlOn 45 Cia Notes photogra~h by Kay Chemush 47 Calendar "I'm not a good gambler. I've usual/ lost in my few attempts. When my wife ane' I resolved to ell our house an I eek a retirement apartment oj ome kind, we considered tI options: purchase, rent, Ie 2, join a cooperative-and th n the literally unique life-care opportunity at Friend hip ii/age. "True, we might never use its Health Center, but gambling on freedom from future health needsjust didn't seem very bright. Sure, we could ay 'well, it can't happen to us, ' but we know that it can. Just as Dr. Har Id lien. Prore~~or it happened to somefriends Emeritu~or[ngi1~hand lIngui\tlc\ at the niver\ilyor who elected another option and "GAMBLING ~ l lnne\ola and hi, \\ ile. Eli7abclh now regret that choice. " ON FREEDOM FROM FUTURE HEAl TH NEEDS UST DIDN'T SEEM RY BRIGHT." Friendship Village of Bloomington is the r------, only true life-care commuruty in the entire state of Minnesota. So, we're the only commuruty where you can enjoy a comfort­ able private re idence with numerou personal and maintenance ervices, dirung, transportation, financial ecurity, and the availability of unlimited nur ing care at the cost of just two e tra meal per day. We're Nrume ______the only community where you can enjoy a retirement lifestyle totally free from worry of ddr~~. ______any kind, for entry fee tarting at $49,750. ilyl tate/Zip ______For more details about riendship Village, call (612)831-7500. Or mail u the coupon. Telephone ______ge.__ _ Like the Ailens, why gam ble? ingle ___ Married ___ Wid \ ed __

o Managed by Life are er i ce~ orp ration 69 L______J MINNESOTA ALUMNI ASSOCIATION ":"~ ·· 1 : N "'.; ' F '··~ · 0 C '.. U ; S - BOARD OF OIRECTORS " ...• '. - - t. . d Fnswold PRESIDENT neth (Chip) Glaser VICE PRESIDENT Bennett SECRETARY I teven ColdstelO TREASURER Write Home. Okay, Phone Home I-i """Y Mackay PAST PRESIOENT

AT-LARGE MEMBERS

~ ",ia Appel Carol PIOe Tb mas H Borman Sue Platou Being the editor of Minnesota is some­ In our efforts to better serve our mis­ n French Tish Reynolds times as lonely as being the May tag sion, we planned to not onJy include a Ro anne Givens Maryan Schall repairman. I rarely hear from anyone. In Letters to the Editor column but also R n Handberg Nancy Selleck the past year, we've received onJy a dozen solicit more opinion essays from our read­ Hal Johnson JO'fph Sizer or so letters from our readers, and most ers and institute a status report to be uuns Krenik James R. Sutherland Ed ndes Paul Taylor of those were either gracious thank-you written by deans and directors of the lanle Mayeron Richard Tschudy letters from subjects of articles or letters University's major colleges, schools, and Chuck ichols Michael W Unger that polHely pointed out our errors. We're institutes. But frankly, we're having trou­ so lonely around here, we actually appre­ ble. We are having difficulty finding con­ ludy Crew Student Body President ciate both kinds. Last week, after our tributors who are willing to "tell it like it Minnesota Student AssOCLltlon November/ December issue finally hit the is" and give our readers the " inside Sue Streitmatter President Student Alumni Associahon front doorsteps, we heard from Professor scoop." We have been told that it has lames twton Past President Gerald M. Siegel, who wrote to tell us become clear that the "tell it like it is" and Student Alurnnl Assoaahon that the issue was " mformative and "inside scoop" content would likely not Stephen Roszell Assoaate Vice President warmly moving." That was it. If you serve the school or University very well . Development and Alumni Relations count telephone calls-for some reason, The impression exists that the central Russell Bennett President letter writing appears to be a dying art, administration would frown upon an hon­ MIOnesota Foundahon Board of Trustees and phone calls to the editor appear to be est response to our request and that the RECIONAl REPRESENTATIVES the wave of the future-then we heard article would stir up conflict of little MINNESOTA from one more reader: Craig Sahlstrom. benefit to anyone. lames Fl inn Jean Jaclush We had listed him as the 1986-87 president Even if that is not a correct assump­ Alfred France. Ir. Margaret Matalamalo of the Minnesota Alumni Association's tion, it is a chilling perception. DouJcl as Cregor Brian Quigley agriculture alumni society in "Honors In recent surveys in U. S. ews &

je5>le l. Ha~n RegIon I '87," in which we thanked our volunteers World Report, in which deans from Steve FranCISCO RegIon U for their service for the previous year. around the country ranked the top schools Donald T. Franke Region III Craig called to say that he hadn't been in their respective studies, Minnesota's Duane Burnham Region rv president in 1986-87 and wanted a correc­ Medical School did not rank in the top Harold Mehn RegIon rv tion published. I suppose if we stop mak­ ten, the Law School ranked nineteenth, DKk lol\nson RegIon V Budd Peabody Region VI ing errors, we could stop hearing from Engineering ranked fifteenth, and the u nu Tumbleson RegIon VII our readers altogether. Business School did not rank in the top lohn rerry Region VIII To remedy that, we are making some twenty. When presidents were asked to Erwin T omash RegIon VIII changes around here. name the top ten national universities, We are redesigning Minnesota, and we CO STITUENT REPRESENTATIVES Minnesota did not rank in the top 25 . need your help. Last year, life members True, ranking surveys have their critics. Warren Sulerath Agnculture of the Minnesota Alumni Association con­ And improving rankings takes time. And s-eve Chnsllanson Band Alumni Andrew Streifel Biological ScIences tributed $12,000 to help us improve Min­ the surveys included major private Barbara Stephens Foster Blad. Alumni nesota. Because of their generosity, we're schools. And the job the administration Richard I Anderson Dentistry going to revamp the look of the magazine has undertaken to improve the Universi­ Robert P"IreI Education and add some new features, columns, and ty's ranking is a difficult one and has been lohn Perry For.."lry departments, including a permanent Let­ redefined as "improving quality. But we S ~.ro n Rein Ceneral College ters to the Editor column. wonder how anything can be accom­ lee Ann Blersdorf Gold Club Glenda Cramer Home Econorrues It's important to hear from our readers plished if honest critiques cannot be Wilham E. Johnson Hospital Administration on the issues we raise in the magazine as made-and the public is not tru ted to rei r Obermeyer Industnal Relations well as on other issues they believe are hear them. lohn Kugler Institute important but neglected. Opinion and We'll have more on our redesign at a 01 Technology issues are two of the essential ingredients later date. For now, do a lonely editor a LOUise lalma lournallsm of this magazine, and our coverage of DaVid S Doty law favor and start those cards and letters Kalhe nne Hystead wberal Arts and them raises a more serious question. coming. Here, I'll give you a starter. University College Our editorial mi ion is "to build up­ Would you like to know how a University Alan ShapirO M Club port and enthusiasm for the University by law degree rates hat a Univer it ". Barber lanagement presenting the people and activities that M.B.A. is worth? How the College of I, IIOe Smith Medical make it one of the top public universities Biological Sciences is doing. What prob­ Ie I LIOne Medical Technology in the nation." RI' ard Flrtko Military Science lems the College of Uberal Art is facing () In L SmIth Mortuary Science In our feature articles, we try to "inter­ Would you like u to tell it like it is, or K ~y Robinson Nurse An.."thetlst pret the major achievements and activities give it to you PR style 1;, MacKer\Zle urslnS of the University as they relate to the Our editorial goal a] 0 tates that the D Id Holmstrom Pharmacy larger community and to present major H "University, its urrounding community, Id LeppIOk Public Health issue in education from the Minnesota S. Abraham and worldwide alumni achie ers are the Umversity Women experience." Feature are meant to "in pire S. y Thorson VetPnnary Medicine ources f editorial material for inne- action, to increase understanding." sota." We're waiting to hear from y u.

AR) FEBRUAlR) lQ Atl ESOD\ 5 To compete successfully, managers and relation. For enior operating-level executives must find answers fast. Solid managers who must tran late organizational solutions and fresh ideas depend on trategy into bottom-line re ults. acquiring and using new information well The Minnesota Learning starts with an inquisitive Executive Program mind, ready to investigate new ideas and think in different ways. It's The Minnesota Executive Pr gram enhanced by challenging teachers, emphasizes corporate trategy in the areas of skiUful students, knowledge of real marketing, finan e, operati on , and problems, and time for reflective organizati nal design. For enior executive thinking. with corporate or major divi i n trategic re pon ibilities. At the University of Minnesota, the Executive Development Center offers programs that help managers at aU In-House Programs and levels of experience sharpen their Management Development analytical abilities. Available programs Assistance include: Executive Development Center fa ulty wil l work with and for you to develop a program The Minnesota that best suits your organization' needs. Management Academy Whatever the program, sessions offer The Minnesota Management Academy thought-provoking and insightful focuses on general management principles, discussions, the kind that can help you finance, communications, and information do your job better. systems. For newer managers or professionals with technical backgrounds For questions or more information, who assume management re ponsibilities. please contact: BiU Scheurer, Director The Minnesota Executive Development Center Management Institute Curtis L. Carlson School of Management The Minnesota Management Institute University of Minnesota concentrates on operating management Minneapolis, MN 55455 programs in the areas of management 612/ 624-2545 control, finance, marketing, operation , informati on systems, human resource The University Of Minnesota is an equal development, and busine -government opportunity educator and employer. AS YOU OPEN THE DOORS TO The first day of school this fall was Wilson Library on the University's West i also a day of firsts for the 24-year-old Bank, flashbacks from your student years ~ native of Germany. This was her first day enter your mind. You pause, remembering of school in a new country, her first time the frustrating searches through endless in Wilson Library, and her first time on a aisles for what seemed like nonexistent computer. "There is no difficulty doing publications. this-it says everything on the screen," Forget the memories. Today using the Rickert says. 'Tve found the book listing, University libraries is as easy as typing a I just don't know how to find it in the computer key to access a catalog system Library now." named LUMINA. Although the two classification systems Whether you are looking for a good used at the University libraries, Library of book, pursuing a new interest, furthering Congress and Dewey decimal, will not an education, or researching a project, use change, library users will spend less time of the computerized University library on fruitless searches by using the new system is an option for aU members of the computerized system. Minnesota Alumni Association. LUMINA, an acronym for Libraries of As you walk into Wilson's lobby and the University of Minnesota Integrated pa t the library information desk, you etwork Access, enables the library user notice that people are ignoring the massive to find books located anywhere on the wooden Public Union Catalog that lines three Twin Cities campuses from anyone the entire west wall, as well as avoiding of its nearly 80 terminals. Professor Rob­ the cumbersome microfiche readers . ert Estelle, audiovisual archivist in the Instead, people are heading straight for humanities/social sciences libraries, won one of several IBM computer terminals. a Iibrary-spon oced contest by choosing Hesitantly, you look over the shoulder the name LUMINA, which symbolizes of a student seated at the terminal. As she scholarly enlightenment. orthwestern presses a key, a screen appears: 'Welcome University in llJinoi created the oftware to LUMINA, the computerized catalog of being used, the orthwe tern On-line all University library holdings." Total Integrated Sy tem ( OTIS), in Forget all of your computer phobia 1970. "The automated y tem i more anxieties. If you can type at least four than just an on-line catalog," sa ath­ letters per minute and can fo llow simple leen Gorman, assistant to the Universit directi ns, LUMINA will take you on a librarian. "The y tem will ultimatel guided tour of how to find a publicati n automate a number f function in the in any of the eighteen University Iibrari . Univer ity librarie , including acqui i­ After all, if Maria Rickert can do it, tions, serials contr I, and circulation. you can, too. "One of the nice t thing ab ut A refresher course in library use. Try it-you 'II like it

BY ANN M UELLER

)ANUAR FEBRUAR) 10 111/ 1 ES TA LUMINA is that it helps overcome the errors, spelling errors, or including arti( ies geographical limitations of our decentral­ (a, an, the) as the first word in a title If ized library system," Gorman says. after working on the system for a f ' W Instead of going to the Public Union minutes you need assistance with y ur Catalog in Wilson, only to find that the search, type an h and LUMINA " ill publication is located in a distant depart­ provide a help screen with suggesti\ ns mental library, a user can use any of the about what to do next. If you want to terminals to search LUMINA, which will start over again at any time, type iT a soon include most of the libraries' 1.6 new search command, or type e and .he million titles. introductory screen will appear. To find a specific book, you can read Even though the University's syst m the laminated instruction booklet attached will be one of the largest on-line auto­ to each terminal, but following the on­ mated library systems in the country, screen directions LUMINA provides when "some schools have more entries, such as a program begins is just as easy. A sign UCLA and the Florida center, which posted on the top of each terminal reads: serves nine state campuses and has more ''To start: type e and enter." No matter than 400 terminals," says Charlene where the previous user has left off, a Mason, director of University Libraries typed e will automatically return you to Automated System. the introductory screen. From there, it's "Based on functionality, only records just a matter of reading the search since 1978 are on the system," Mason options, choosing a letter, or typing part explains. "But we will be converting the of a title, and hitting the "enter" key. rest of the card catalog within a year." In anticipation of LUMINA, library officials stopped updating the comprehensive card catalog entries in Wilson in 1983, with the "The automated system is more than more recent publications appearing on supplemental microfiche. Now, almost all just an on-line catalog. The system will of this material, with a few exceptions, will be brought together on LUMINA. ultimately automate a number of func­ Items requiring complex cataloging procedures, such as government publica­ tions, maps, music scores, sound record­ tions in the University libraries, includ­ ings, or other audiovisual materials, won't be found on LUMINA. To find these ing acquisitions, serials control, and materials, library users should ask a librarian. circulation. " Non-Roman languages that use char­ acters instead of the Roman alphabet, such as Chinese, Hebrew, Arabic, or LUMINA's three search areas are the Japanese, won't be on the automated same as the traditional card catalog's: system either. "You have to have special author, subject, and title. The introduc­ terminals to enter non-Roman materials,". tory screen asks which search you'd like Gorman says. "LUMINA isn't at that and tells you how to begin. A search point yet." Instead, publications using command is begun by typing a for author non-Roman characters will continue to search, t for title search, sm for a subject have their own card files . search using medical headings, and 5 for Knowing where to find a book is just all other subject searches. If you're unsure the beginning of what LUMINA will be of the full title or of an author's full name, able to offer library users. type as much as you know. If the title is By winter quarter 1988, faculty whose long, type only the first few words. Then . offices are equipped with personal com' press "enter." puters that have telecommunications Next, an index screen will appear giv­ capability will be able to dial into ing you a range of items related to your LUMINA by entering a preassigned access search. For an item's biographical infor­ code. Later in the quarter, professors on mation, enter the number listed to the left the Twin Cities campus with access to of the entry you'd like to see, and a screen LUMINA will be able to use their com' resembling a standard card catalog entry puters to have material delivered to a will appear. This screen will list the item's campus address. LUMINA will also be call number as well as the name of the accessible through the 26 microcomputer libraries that own the item. labs on campus and to the coordinate But suppose you do something wrong. campuses of Morris, Duluth, Waseca, and LUMINA helpfully suggests a list of pos­ Crookston. Long-distance phone costs a sible mistakes, such as typographical user incurs will be the only cost of using

8 JANUARY I FEBRUARY 1988 MINNESOTA L' ~INA. search LUMINA to see if the University By spring 1988, faculty and staff with libraries collection includes the items listed a( ess codes will be able to dial into by the commercial data bases. Ll 'MINA from home from telecommuni­ LUMINA will eventually expand its c; -ions-equipped personal computers. current listing of magazines, newspapers, C i-campus dial-up access will also be and journals the libraries carry to include a' ailable for other libraries in the specific articles in periodicals. But the re.ource-sharing MINITEX system in software isn't written for this yet. "We're N\l rth Dakota, South Dakota, and Min­ trying to access other telecommunications ntsota. Other libraries will be able to dial networks for data bases for periodical inr LUMINA to request interlibrary loans article searching," says Mason. 'We're and catalog information on behalf of their trying to make data bases available local library users. any way we can, but we want By spring or summer of 1988, KEY­ to take it slow so we don't WORD/BOOLEAN will become an overload the system." added benefit of LUMINA. BOOLEAN is Once you a search strategy that allows you to enter have checked a subject search without using the Library LUMINA and of Congress subject headings, which are discovered that used by most academic and public librar­ one of the librar­ ies . Before BOOLEAN, users had to check ies has the item you to see what subject headings corresponded need, you need to to their topics, because the predetermined know whether that subject headings did not always reflect item has been checked common language. For instance, the out. This information Library of Congress subject heading for will be available Alzheimer's disease is "presenile demen­ LUMINA in 1989. tia," a subject heading that might be include circulation infor­ overlooked during a search. mation about each item, In a KEYWORD/ BOOLEAN search, LUMINA will use an inven­ all the user has to remember is a key word tory process similar to that used in gro­ in the title or subtitle of the item, and cery stores. In most large supermarkets, LUMINA will display all records with that cashiers run an item's lined bar code over word in it. 'We're deciding now what a sensor machine, which automatically fields we will have searchable," says Cer­ records the price as well as keeps running ise Oberman, University libraries' public inventories of stock. By as early as fall services planning officer. 1988, most of the 4 million publications "BOOLEAN search will allow you to in the University's eighteen libraries will take concepts and mix, refine, and match have similar bar codes on them. To get to them together in different proportions," this point, library staff will manually Oberman says. After it is implemented, inventory the libraries' collections. As a you will be able to take two key words result, you will be able to find circulation found in the title or subtitle of a publica­ information for each item in LUMINA, tion and link them together in four differ­ including whether an item is checked out, ent ways by using "and," "or," "not," or has been received but not yet cataloged, "adjacency" to get a more narrowed was sent to the bindery, or is on order. search strategy. For instance, if you are Students will be issued new identifica­ looking for materials on a specific topic in tion cards with bar codes on them, per­ the field of education, you might input mitting library staff to place or remove "education" and "elementary," "edu­ holds on records to quickly recall checked­ cation" adjacent in the title to "elemen­ out books. tary," or "education" not in "elementary." And that is all there is to LUMINA. In the future, LUMINA will also act as Now that you have working knowl­ a gateway to information in other sys­ edge of LUMINA under your belt, it's tems. If you can't find certain bibliograph­ time to test your skills. ical or statistical information in the on­ 'We encourage you to explore the line catalog, you will be able to access system on your own," Gorman says. "You commercial data bases without leaving the can't break it. You can't make it crash or terminal. Oberman sees this as particu­ go down. But if you feel uncomfortable larly useful because many electronic data with it, the library staff will still be there bases are no longer available in print, but to help. We think .you will be as excited are accessible only through computers. As about LUMINA as we are." is now the case, if any fee is incurred, you will be billed. After finding information in Ann Mueller, '87, is a free-lance writer a commercial data base, the user can then and former Minnesota intern.

JANUARY I FEBRUARY 1988 MINNESOTA 9 in Memorial

He's alive ince 1981 Pat Fallon has been chair of Fallon McElligott, the Minneapolis agency known for and well creating some of the most memorable, amusing, and effective ads in the business: Gold 'N' Plump and leading Chickens in combat; the 7 South 8th bad haircuts the nation's series featuring Einstein, Medusa, and Nixon; Minnesota Federal Savings and Loan bits with hottest rival bankers prancing to "Hit the Road, Jack" and "1 Can't Give You Anything But Love." ad agency. Clients have included such prestigious and diverse accounts as the Wall Street Journal, Federal Express, US The stadium West , the Episcopal Church, Porsche, and Rolling Stone. is awaiting Partner Tom McElligott, '70, handles creative aspects, Fred Senn is head of account services, Irv Fish serves as chief its fate financial officer, and Fallon heads up new business and strategies for the fum, which has annual billings of $135 million, a minimum account size of $5 million, and a self­ imposed limit of 2S accounts. Their perfonnance has earned By Karin Winegar coast-to-coast praise and a passel of awards, including Agency of the Year by Advertising Age magazine. "1 was lucky to be in the right place at the right time with the right partners," says Fallon, 41. "And I have a great deal of stamina, and that can make the difference in this business. I don't require a hell of a lot of sleep. I'm very detennined." At work, Fallon appears crisp and conservative in penny loafers and pinstripe shirt, digital watch, and hom-rimmed glasses. Fallon McElligott offices in the 701 Building are filled with traditional furniture: English hunting prints, plaid Chesterfields, green pig suede annchairs, eel-skin cigar boxes, butler's tables. Like Fallon, the polished, conservative office veneer hides a rascally and irreverent underside. "My incongruity is that I look very straight, and I'm not," he says. "That surprises people. I went into the Cabooze the other night, and I felt like a narc, like a G-man or something. I love music, but I don't do bars. I'm like Ozzie Nelson. I go home from work at 6:30 and stay there. I've never been to Runyon's. I'm kind of a dork, I'm out of sync. Movie stereotypes of ad people? Tell me that when I'm eating a tuna sandwich over my desk trying to get a presentation ready:'

10 JANUARY I FEBRUARY 1988 MINNESOTA

pORTFOLIO s h wf ty u an

7 South 8th lor Hair: art director, Dean Hanson ; copywriter, Jart Olsen: photography, Kerry Peterson and stock. Minnesota Zoo ' art director, Bob Barrie; copywriters, Mike Lescarbeau and Phil Hanft: photography, R. Hamilton Smith : illustration, Leland Klanderman and Dan Craig. AMF art director, John Morrison, Mike Fazende, and Dean Hanson ; copywriters, Tom McElligott, Rod Kilpatrick, and Bill Miller: photography, Dennis Manarchy, Tom Berthiaume, and the Image Bank.

12 JANUARY I FEBRUARY 1988 M INNESOTA allon has the kind of chutzpah to chat an anchor in some people's lives that liked knew that academically I would be fine at Uf Ktor Tom Cruise in a hotel lobby, all University football. We had thousands of some point. During high schooL it just thl while pretending not to recognize him. very heartfelt letters of support from elidn't matter to me. Then when I discov­ HJ impish streak can manifest itself in around the state; you wouldn't believe ered I had screwed up so much that it pr ,ks that male friends are reluctant to how moving they were. really might affect my life, I took tests reI e in public but that keep them laugh­ "I really believe that had somebody and got in." ing fo r weeks. He can also, they say, be been able to devote full time and resources He got in with a vengeance, landing in "0 JOionated, ornery, and issue-ori­ to the campaign, we would have won. the Iron Wedge honorary society, serving ent ,d"-sometimes in a good cause. We were short on money and time. as president of the Board of Presidents, When he's deelicated to something, it's "1 was very frustrated," he says. '10 a Beta House, the Interfraternity Council, harg the decorum, says Charlie Hoag, a elifferent life, I would liked to have quit and what he calls "all that boy stuff" for c10!>f friend and retail sales manager for my job and gone at it, given it a real go. fraternities. th Star Tribune . "He plays from his 'Tm extremely competitive, the world's heart. When he campaigned to keep the worst loser, very immature," he adds. e eamed a B.A . in philosophy in Gophers at the Brickhouse [Memorial "Even though I was always trying to be 1968, "for what reason I have no Stadium L there was nothing insincere an athlete [in high school]. I wasn't a very idea," he says. 'lt seemed like the about that." good one. I had to work real hard. I tried thing to do. I like to read, so I Fa llon was cochair of a Save Memorial football, wrestling, dumb things. And I have a double major in philoso­ StadIum committee in 1984. was small, and so being competitive phy and humanities. It allowed "'I cared because it seems to me Univer­ meant just making the team. It seems like me to take essay tests, which I sity sports should be played on University it's worked out here-I can do better in was reasonably good at. I had no long­ facihties and not in downtown Minneap- business and win more often. I like to term career goal, nothing. My family 01i5, ' says Fallon, who treasures the mem­ win. I don't know exactly what motivates didn't have a lot of money. I grew up on ories of "walking through campus with me, but it isn't so much money. I like 15th and Second A venue, a downtown the leaves and marching bands and seeing money, but when things come down to us urchin. I had to work fairly hard to get a game outdoors in the sun in arguably getting an account versus someone else, I through school. and at that point I was the most famous, historical sports facility just want to get it!" sick of being poor. m the state. And he unabashedly enjoys succeeding 'Tve never been one to respond well to ''The issue was not presented honestly by the rules of his partnership: 'We don't authority, and I somehow had the sense by the University," Fallon says. "And do good lunches, we don't do clubs, we that advertising would offer some free­ furthermore the issues were very mixed: don't play golf, we don't network. We dom. So I interviewed with a bunch of The Viking problem of weather wasn't the just do it by doing brilliant work. It's self­ agencies and went to work for Leo Burnett Gopher problem of weather. I feel the satisfying. in Chicago, which I was told was the best University of Minnesota has a tremendous 'We had a strong, focused self-identity even though it paid the least, in an heritage and a marketing tool to get when we started," says Fallon, who account training program. I spent most of people to campus, and they walked away teamed up formally with McElligott, the time in meclia and research. I went from it Senn, Fish, and artistic director ancy there with thoughts of working for a year Rice in 1981. (He and McElligott had free­ and going back to graduate school in ight football in downtown lanced for nine years previously as Lunch humanities or art history; I never elid, Minneapolis is something that Hour Ltd.) 'lt hasn't wavered one inch because I liked [the work] so much." doesn't connect with me, " he from day one. It's based on our original Today the downtown urchin has more says. "The fact that a handful mission statement, which took about a than compensated for his background: of influential businessmen year to write down and was kind of Last year, Fallon, McElligott, Fish, and pulled this off seemed disgust­ embarrassing to say out loud because we Senn sold majority interest in their firm to ing to me. They orchestrated didn't have any dient , we just had these ew York-based Scali, McCabe and Lou Holtz to come in, and he gave a pep dreams: to be the best creative agency in Sloves, for $6.5 million plus payments talk. We had an outsider orchestrate America." based on annual profits. In adelition to its where we will watch football for the rest And he will admit, "most people would 400 ew York employees, Scali has 1,200 of our lives, and then he left. say we're certainly one of the best." more in offices throughout eight coun­ "He's a rah rah, an interesting, colorful Doing great work seems to have tries. But the United States is turf enough guy. And the same group that orches­ redeemed Fallon from a stretch of rough for Fallon. trated the move pumped him up, and years a a teenager. 'Tm not as interested in international wound him up, and sent him in the "I was kind of Mr. Anything for a business as I should be," he say . "That's room-we were crushed. Laugh. I was extraordinarily self-centered, very out of sync with the times, 1 know. "What was said publicly and privately couldn't have cared les what my parent We understand the nuances of our culture were two elifferent things. They had a thought. I had a couple of bru he with quite well . The agencies that try to under­ horrible football program, and they the law-bizarre things that are embar­ stand the nuances of other cultures uper­ blamed it on the facility and were encour­ rassing. 1 was girl-nuts. I wa ju t a ficially usually sho t themselves in the aged to do it by the p ople wh wanted elisa ter." foot. We might do it ju t enough to get in to bring the games downt wn. It wa a He characterize himself as a "runaway trouble. Part four uce is kn wing back-room deal. Then all the revi i nist Catholic. 1 ran away about f urth grade­ what we're good at and not trying to be history made it look like it didn't happen." it ju t didn't ever click with me, never all thing to all people. ometimes when Fallon loves football but rarely g e to made sense to me." we've turned people down, it's been taken a ~ame in the Dome. "It's not the ame," And hi high ch 01 scholastic record as arr ganee. It' not meant to be; it' elf­ hi ys. "I ven u d t fly back f r the was 0 di mal that he was only offered realit . We aren't right for everyone." Sf' ring game when I liv d in Chicago, but General liege admis ion at the Univer­ Fallon say hi agency' campaign uc­ t~ s pretty much t k the joy ut of ity of Minnesota. "I couldn't get into ceed not ju t because the are "brilliant," fe ltball for me, alth ugh I still upport ollege, I had to take tests t get into the but al becau e the "must be ba ed in a ,letics. I think that m ve really cut ut U. But I kn w I c uld d the tuff. And I truth and give c n umers creelit for having

UAR'I I FEBRUAR'I lQ MI ES TA 13 some intelligence. We also don't do sexist absenteeism, turnover-all of which is It's like Appalachia, they all look I e advertising. " very expensive." Calvin Griffith. My son and I go up a'ld In half a dozen years, Fallon McElligott Fallon is a confessed hard-charger in a read a lot, and 1 do a little fishing." has grown from an initial staff of seven to profession that is legendary for burnouts. He travels often, and not surprisin Iy a current staff of 120. But quality, not His workdays begin at 7:00 a.m.-4:00 he also loves Ireland-not because h i> size, is what spurs Fallon. And his success a.m. in a crush. But he says he tries "to fourth-generation Irish on virtually b th has made him wary rather than soft. 'We not be out of town more than two nights sides, but because of the unpretenti us­ don't have aspirations to be the biggest a week, although I do a lot of day trips. ness of the Irish. '1 love the graciousness agency anywhere. Size isn't what drives I've had to try to take control of that, or and simplicity of the country people," he us; we want to be the best." I'd be nothing but this business. says. ''The Irish are poor and overtaxed, That means "not taking our press clip­ "I was told yesterday that I'm an upper but they're so wann and happy. And they pings or ourselves too seriously and select­ 1 percent candidate for a heart attack don't have anything. That's just how they ing the right clients that buy us for what right now," he says, referring in part to are. we stand for. Having the integrity and work tempo, in part to personal domestic candor to do relatively candid self-assess­ stress. Yet he is trim, a onetime marathon should be better at vacations tha.1 ment. Not rationalizing when we do bad runner. '1 work out a lot with weights ,\ 1 am," says Fallon. 'Tve never work. Agencies slip into bad habits when and run a lot. Out of 120 people, we have taken a long one, say two weeiG they don't recognize their failures . When nineteen marathon runners-bizarre. I travel so much that my ideal most agencies do bad work, they say, We're really very fit as a company." vacation is just to go to norU,em 'The client wouldn't let us do things.' Our "I always think of Pat Fallon as a kid Wisconsin, and 1 know that clients hire us for what we can do. When who's playing grown-up," says Charlie sounds sick. But I fly so much we fail. nine times out of ten we have to Hoag. "He works his ass off; he's one of Tomorrow, Columbus, Ohio. Tuesday, point our fingers at ourselves. the highest-charged guys I have ever met Orlando. Wednesday, Columbus. Thurs­ "Agencies are really frail , even as suc­ and known. I don't know where he gets day I'm going to Denver, and Friday I'm cessful as they are on the outside. I live in all his energy." going to Venice, Italy, to speak to a group fear of, as we grow, are we changing? I'm Fallon's merry prankster spirit extends on 'Fueling the Entrepreneurial Fires.' " not changing, but when you add people to his office as well . The entrepreneurial fires that brought little things start happening. So I'm con­ "One of the great secrets to his agency's Fallon and his team extraordinary success stantly trying to step back and see. Are success is they're all buttoned up, but have not alienated him from his friends, we changing? Are we behaviRg as we they're loose," says Hoag. ''They work however. should behave?" hard, but they also play hard. When "His friends are still his friends, nothing Fallon McElligott people go out on pres­ has gone to his head, and it hasn't for any all on McElligott's reputation for entations, they usually check their slide of the partners," says Hoag. treating employees well-trips, trays first, or invariably there can be very One local business reporter called Fal­ parties, bonuses-has not varied embarrassing slides on the screen. It's all lon "waspish," and he can be sharp and from its beginnings, either. And in good humor, but Pat's been known to impatient. Pat Fallon admits he is a wonder­ slip a slide. '1 have a reputation for being kind 0 ful boss. "Yet I know of no one more P.R. outspoken," Fallon admits. "And when 'We are so great with our people conscious, who covers every base," Hoag people meet me, it doesn't square. I don't it's unbelievable," says Fallon. 'We don't adds. "You can do the simplest thing for think I'm acerbic; I can be. I don't dance lose people, and we don't let our clients them and get heaps of thank-yous; the very well : when people ask me sometlung bully people. We've had three people follow-through is highly creative. Pat's I assume they want an honest answer, and leave us and come back within three mind has to go 36 hours a day." I give it to them." weeks. The president of our firm left and Currently separated from his second This capacity also causes employees to gave one of our clients the best four weeks wife, Fallon has a son, Kevin, sixteen, by seek him out for advice. 'Tm intuitive of his life and came back. Nothing is more his first marriage and a daughter, Megan, and people around here tell me far more important to us than our people; that's two, by his second. When he speaks about than I want to know about their lives, I why we have succeeded. It isn't because his family, Fallon modifies his air of urban can't manage my own life, but around the four of us are so brilliant. It's because steam and creative frenzy . here I'm like Ann Landers or Dr. Ruth or we recruit great people. There's no politics "I'd much rather be married than not something, It's just bizarre." or anything counterproductive. We're married," he says ruefully, adding that he Through his corporation, he also gives after one thing and that's great work. has begun to fear that others will think of to good causes, donating the company "Advertising people, creative people him as " the Elizabeth Taylor of skills to three public service client a year aren't driven by money. They're driven advertising. ''That's our way of giving back," says by being able to do great work. And if "1 know quite a few real good mar­ Fallon. "1 don't know of a company that they can do that and make a lot of money, riages, 1 really do. First marriages. 1 know gives back more." why would they leave?" 'em up close. That keeps me hopeful. But Although time eludes him, Fallon has Fallon McElligott staff receive annual I see myself as two marriages . . . oh no regrets about his choice of career. bonuses consisting of a $100 base and $50 God. My family is really important to "I was just going to avoid growing up, for every month of employment as well me, my son has been an anchor in my and I have been able to avoid growing up as other bonuses based on performance. life. He's my best friend, my son, my doing this. It's pretty fun . It's fun mg The building houses a gym. The doorless father, a great kid. He's so responsible I I successful and actually being compen ted offices are glass walled and follow a was such an idiot at his age, and he's such for something you'd probably do circular floor plan. And little office hier­ a nice kid. 1 wouldn't have wanted to anyway." archy is evident, Fallon contends. "And know me at his age. it's fun I This business can't be drudgery "I like the outdoors a lot. I have a Karin Winegar is a reporter for the tar or your work shows. And it shows cabin in northern Wisconsin, and I like to Tribune who has written for Ilumel lU$ through politics, (poor] advertising, spend time just vegetating with the locals. state and rlational publications.

14 JANUARY {FEBRUARY 1988 MINNESOTA SPORTS

A scorecard for fans looking for omething to cheer about

To the dismay of some and the delight of others, a part of the university reputation-building game rests on the shoulders of the jocks. With that in mind, we decided to look at all five University of Minnesota campuses, to see how Minnesota's best tearns enhance the reputation of the University and even the state. While we were at it, we looked past the major sports-those that draw the money and the fans-to the sports that on a smaller scale draw students together, encourage individual discipline and excellence, and generally provide something to write home about. Here, from A to Z, is a brief corecard of the sports being played and practiced on a University of Minnesota campus. BY WENDY NORBERG

So what if Buck Hill (the The 1Q87 World Serie closest ski practice area) is Champion Minnesota Twins just that. The Twin Cities aren' t the only BASEBALL ALPIN E ki club has been team in town. arsity men's consi tently strong at the team are fielded at Crooks­ national I vel. In 10 87 the ton, uth, Morris, and the om n fini hed first in Twin Cities. The Gophers region I ompetition and we second in last season' advanced to the nationals Big Ten playoffs and had a where they placed fourth in 36-25 record. The UMD slalom. The team placed sev­ Bulldogs finished second in enth in the nation in giant the ational Intercollegiate lalom and lalom com­ Conference (NlC), had i.x bined. The men ended last players named to the all-NlC eason with a fifth-place team, and Pat Berqui t regional finl h. Alpine skiing igned with the Kansas City is also offered at th Univer­ Royals. ity of Minnes ta-Duluth (UMD).

J ruAR FEBRUAR) 10 IS SPORTS

The men's and women's The DISC sport club pro­ EQUESTRIAN sports at a met­ FOOTBALL is played on ev ry CREW clubs pull together motes Frisbee sports, primar­ ropolitan university? The campus. The Gophers, com­ exceptional teams at the ily for ultimate (Frisbee Twin Cities campus offers a peting in the Big Ten, f;n­ Twin Cities campus, where football) team comp tition. rod club for men and ished third in 1986 with a 6- they train up and down the Disc golfers, freestylers, and women that competes as 5 ree rd and played in the Mississippi. Competition is disc-throwing amateurs can part of the National Intercol­ Lib rty Bowl. The UMD based on weight categories join either the informal Twin legiate Rodeo Association. Bulldogs had their seven­ and crew size. Minnesota's Cities club or one of UMD's Th club owns its own teenth consecutive winning heavyweight men took the olde t clubs, the Great Lakes mechanical bull for training season, and the University of Dad Vail Gold Medal in Disc Club. purposes, and also offers Minnesota, Morris, Cougars Philadelphia in 1987. The noncompetitive activities. were 1986 conferencp women annually train and The University of Minne­ champs, both in the NYC. participate in the Head of sota, Waseca, campus has a The Cougars, ranked elev­ the Charles Regatta in Bos­ Rough Riders club that par­ enth by the National Associ­ ton. UMD also offers a row­ ticipates in and holds horse ation of Intercollegiate ing club that trains in the St. shows and offers members Athletics (NAIA), finished Louis River Bay area. field trips and clinics that tie with an 8-1-1 record. The to the school's light horse University of Minnesota, management program. They Waseca, Rams and the UnI­ also have a rodeo club offer­ versity of Minnesota, ing intercollegiate rodeo Crookston, Trojans compete competitions. in the Minnesota Commu­ nity College Conference (MCCC). Men's, women's, and coed recreational and intramural flag and touch football are also played on all campuses.

ola S FETY MAN AT IIIN aPT

16 JANUARY I FEBRUARY 1988 MINNESO TA SPORTS

In ( l'MNASTICS, the Gopher You thought hockey would OK, here's ICE HOCKEY. On A highly visible club known men on the Twin be next, right? Wait until "I" the varsity level, the for its ups and downs, the (itl campus finished 7-1 for ice, because first we'll Gophers and Bulldogs in the JUGGLI NG dub on the Twin 2nd .hird in the Big Ten with take note of HOCKEYBALL, Western Collegiate Hockey Cities campus gathers regu­ 01 in odkin taking all­ the most popular of several Association (WCHA) are larly on Northrop mall to around, horizontal bar, and women's intramural sports past national champs or con­ practice the deceptively sim­ parallel bar honors. The at Crookston. Played with a tenders. Six players-Guy ple task of throwing objects o , also third in the Big regu la tion stick on ice, but Gosselin from Duluth and in the air, catching them, Ten were led by Marie sans skates and puck and John Blue, Tom Chorske, and throwing them again. Roethlisberger, a National substituting a ball and boots, Corey Millen, Todd Oker­ The club performs often for Collegiate Athletic Associa­ hockeyball is a cross lund, and Dave Snuggerud charity groups, senior citi­ ti on (NCAA) all-American between hockey and broom­ from the Twin Cities cam­ zens, children, and halftime who took second in the ball, another popular intra­ pus-were named to the shows. uneven bars competition and mural sport that substitutes 1988 U.S. Olympic team. wa.i Big Ten all-around a broom for the stick and is The Gophers were second in champion . played by coed teams. Got the WCHA and third in the that? nation last year. The Trojans finished 15-1 last year in the MCCC. • In 1974 a wom­ en's hockey club was founded on the Twin Cities campus. The team won the 1987 Border Gub Champi­ onship and finished third in the national championships. This year, Mary Brown was named to the U.S. World Team.

U RY FEBRUARY}Q SPORTS

Since soccer involves KICKS, When it comes to LINKS, the At the University, MARTIAL In 1986 the NORDIC ski team, it Ian ed here to save the "5" Gophers offer varsity golf ARTS are practiced by a a Twin Cities club sport, for something else. Not yet a competition for both men number of clubs, including captured the national cham­ varsity sport at the Univer­ and women. Last year the Ai ido Yoshmkai, Chinese pionships for women at he ~ity, soccer is played by both Gopher women were third in Kung Fu, Karate, Judo, Jap­ National Collegiate SkI men's and women's club the Big Ten and sent Kate anese Karate, International Championships. In 1987 he teams on the Twin Cities Hughes to the national tour­ Karate League, Tae Kwon women repeated as national and Duluth campuses, and nament. The University's Do, rai Chi, Vechi-Ryu champs, led by T em Pauls, by many students recreation­ own nine- and eighteen-hole Karate Do, and Vo Lam Viet individual national champ, ally or in intramural compe­ courses are home for both Nam Original Kung Fu . The team trains year-round tition on all campuses. The teams, and recreational and Each takes a unique for individual races-10K Twin Cities men's club has intramural play is offered for approach to the martial arts; for women ancf15K for en participated for fifteen years the entire University com­ some offer competitive tour­ Organized Nordic recrea· in Midwest intercollegiate munity. The Duluth Bull­ nament participation, and tion, competition, and competition. The women dogs also have a men's team, others emphasize exercise, instruction are also available have had three consecutive which finished second in the meditation, self-discipline, or on the Duluth campus. winning seasons and finished NIC and NAlA District 13 self-defense. The Judo club 17-1 in 1986. The team plays championships last year. took four gold medals and an independent schedule The team has also been to one silver in various divi­ against collegiate and club the NCAA Division II sions at the 1987 Canadian teams and has ended the last nationals for seven consecu­ Border Open. three seasons winning the tive years. unofficial Big Ten champi­ onship tournament.

18 JANUARY I FEBRUARY 1988 MINNESOTA SPORTS

Tw of the OLDEST organ­ A number of sports use the We haven't yet found any­ Two RUGB Y clubs are com­ lZ clubs on the Twin Cities many University POOLS , one playing organized peting in Gopherland. The ,a p s are the badminton including Gopher men's and QUO IT -a game in which flat men's team competes lu , ..vhich boasts some of women's varsity swimming rin of iron or rope are annually in Big Ten and he b -t players in the state, and divl ~g teams. Last year, pitched at a stake, with Midwest championships and and t e fencing club, which the women's swim team was pO ints awarded for encir­ attends tournaments in Mil­ sent gela Longworth, Lisa second in the Big Ten, and c it-but surely varia­ waukee, New Orleans, and La ey, and Travis Erickson Sue Roell placed first in four tions of the game are being Winnipeg. Members have t th Junior Olympics. Bi Ten championship practiced in dorm rooms on one on to play for the U.S. truction is avaiJable and events. She then placed every campus. national team. The women's ractices are scheduled regu­ fourth in the nation and par­ contingent was formed in larly for these sports. The ticipated in World Univer­ 1978 and, though still build­ fencing club provides equip­ sity Games competition. ing the program, captured ment , holds classes for • The water polo club for third in the nation last year. beginners, and offers coach­ men was first organized in Karen Ryan, Mary Sullivan, mg to the more experienced. the 1930s, and the Minne­ Laurie Reese, and Cynthia sota Marlinette synchronized Bystrak made the U. S . competition, among the first national team. collegiate sports for women, was founded in the 1940s. • Other clubs that encourage getting wet include the new triathlon club, a water-skiing club for recreational or tour­ nament skiers, the sailing club, and the scuba club, which fields an underwater hockey team and offers cert­ ification, local diving oppor­ tunities, and trips.

)ANUAR) FEBRUAR) lQ 1'.11 ESOTA 19 SPORTS

In SOFTBALL, men's, wom­ The University has varsity The UNIVERSITY offers more Varsity women's VOLLEYB LL en's, and co-rec slow-pitch TRACK·AN D·FIELD competi­ clubs and teams than there is a fast-paced, fan-pIe ll1g leagues are offered regularly tion on all but the Crookston are lette of the alphabet. sport on all five campu ei. every spring. The Duluth campus. The Waseca Rams Organized sports that didn't Last year the Gophers were Bulldogs women's varsity men took their third straight make our "first cut" include 21-11 overall, 13-5 in the con· team was 12-0 last year in conference championsh ip aerobics, archery, arm wres­ ference, and second in th Btg conference play. The women last year with the help of tling, bowling (Twin Cities Ten. The Duluth women Bull· Trojans from Crookston also high- and triple-jumper Joe men finished fifth in the dogs finished 12-0 for their won their conference title. Healy, who set state and nation and were ranked sec­ fourth straight Northern Sun Women's varsity softball is regional junior college rec­ ond last year). boxing (for Conference (NSC) title-their also played by the Waseca ords. The Rams women also men and women), cycling, seventh in eight years with the Rams, the Morris Cougars, had a successful year, led by figure skating, handball. rac­ league. The team made the and the Gophers. double national champ quetball, rock climbing, rod final sixteen in its first trip to Patrice Hageman in the two­ and gun, skydiving, squash, the NCAA Division II region· mile and 3,000 meters. Intra­ table tennis, tennis (Gopher also The women at Crookston mural track-and-field com­ men were second in the Big took first in their conference petitions are organized for Ten last year). and weight as well . The Twin Cities dub those former competitors training and lifting. includes both men and who get the springtime itch women and competes in the to lace up the old spikes United States Volleyball Asst:r again. ciation (USV A) and has ;, men's intercollegiate team that competes in the Northern Intercollegiate Volleyball Conference (NNC). The men placed sixth in the nation last year. Regular and sand vol· leyball tournaments are scheduled intramural and ret· reational activities for men and women on all campuses. SPORTS

Th. opher WRESTLING team Varsity competition in cross­ YOU thought we'd forget one ZEN knife throwing is one of pIa sixth in the Big Ten last country running, or X· of the most popular sports in the few sports at the Univer­ but nt three individual COUNTRY as it's often abbre­ both participation and spec­ sity for which you might have ,err rmers to the NCAA viated, is offered on the Twin tating· basketball. Not a trouble finding a partner. At .ournament where Dave Cities, DuJuth, and Waseca chance, when every campus an institution where 35,CXXl De n, wrestling at 190 campuses. Highlighting the offers varsity teams for both people participate annually in poun , finished second in the 1986 a n for the women's men and women. The Twin recreational sports on the natIOn . The t am placed nine­ Gopher squad was a ninth­ Cities has a women's dub, Twin Cities campus alone, teenth. All the University pia e finish in District 4 com­ and the sport is played by someone can always be found campuses offer men's varsity petition. The Bulldogs won men, women, and co-rec with a mutual interest in competition, and the Bulldogs both the men's and women's intramural teams in three­ doing or watching your favor­ boast a NAlA national cham­ individual titles, and sent both man, five-man, full-court, ite athletic activity at any pion, Mike Hirschey. Men squads on to national compe­ and half-court competition. competitive or recreationaJ partiapate in intramural tour­ tition. Patrice Hageman, top Informal and open league level. Knives, anyone? raments at Waseca and the woman for the Waseca Rams, play, and even free-throw Twin Cities. won the region and placed competitions, are regularly Wendy orberg is the for­ second in national competi­ scheduled. The Bulldogs were mer editor of Campaign tion at that level. 24-7 overall and 11-0 in con­ ews. ference play last season, win­ ning five of the last six NlC titles.

U R\ FEBRU R\ 1088 MI. ESOTA 21 WITHOUT YOUR MEMBERSHIp, MINNESOTA MAGAZINE COULD TAKE ON A WHOLE NEW LOOK.

How would you feel if you failed to renew your But time may b running out. And you wouldn't annual membership? want to jeopardize your support for the University. Or the Kind of empty inside? At a loss for words? continued pUblication of Minnesot;; magazin . Would you? That's how students and alumni of the University Wi didn't think so. of Minnesota would feel. And frankly, we'd be disappointed . Just call the Minnesota Alumni 0 'ation coll ct Hopefully though, you hav n't forgotten to renew at 612-624-2323 and ren w your annual membership today. your annual membership. It's quick, easy, and better than feeling aU empty in id . THE UNIVERSITY OF MINNESafA ALUMNI ASSOCIATION 100 Morrill Hall , 100 hurch treet S.E., MiMeapolis. MN 55455 . (612) 624-2323 New years for the University are an odd business. The University's fiscal new year starts in July, and the school year starts in September. Still, something can be said for celebrating a new year's promise and a past year's contributions in January. In 19B7 the University said hello to some welcomed newcomers: Mary Helt­ sley, dean of the College of Home Eco­ nomics; Paul Magee, dean of the College of Biological Sciences; Arthur L. Caplan, director of the Biomedical EthiCS Cen­ ter; Lawrence lanni , chancellor of the University of Minnesota, Duluth; Karen e 0 OO~- ......

Wolff, director of the School of Music; and G. Edward Schuh , dean of the Humphrey Institute. The University also said good-bye to some old friends. Regents' Professor of Biochemistry Stanley Dagley , a kind and gentle man, died in October. Regents' Professor of Economics Walter Heller died of a heart attack in June. The country lost not only the "best-known economist in the country," said the Washington Post's Hobart Rowen, it lost a man who " educated not only Kennedy and Johnson, but a whole generation of Americans " The University was also saddened by the suicide death of John Brantner, professor of clinical psychology, who spoke to thousands on the subjects of death, dying, aging , and sexuality. We also lost Walter Houser Brattain, University alumnus and 1 956 winner of the Nobel Prize for physics, who died of Alzheimer's disease at the age of B5. We said welcome back to Walter Mondale, who came home to practice law, and bid good-bye to Garrison Keillor, who left home to be left alone. We skipped classes to cheer for the world-champion Minnesota Twins and changed homecoming to wave our Homer Hankies. We gave a Minnesota welcome to Justice Sandra Day O'Connor and Congresswoman Patricia Schroeder and a not-so-Minnesota welcome to Vice President George Bush , who was rudely harassed by students as he delivered the Carlson lecture. The dread disease of AIDS made its presence felt on campus as condoms were distributed in Coffman Union , and the University Hospi­ tals became one of nineteen AIDS treatment evaluation units in the country. And as Americans asked what Gary Hart was doing with Donna Rice, the University's new media ethics center pondered the plethora of issues raised in a year that was filled with scandals. We bid a permanent good-bye to Temporary North of Appelby , and said so long to Floyd of Rosedale, the Little Brown Jug, and record­ breaking senior quarterback Rickey Foggie. Also gone but not forgotten are AI Johnson's Clothier and the Coffeehouse Extempore. Supporters of the University raised $290 million toward a $300 million goal. But the legislature, in its usual battle of the budget, gave a show of support for Commitment to Focus but little money. The University pondered saying good-bye to the schools of veterinary medicine and dentistry but decided to say hello again after the brouhaha quieted. Hello 19BB, good-bye 19B7.

) UAR FEBRUARY lQ Professor John Brantner 1922-87 "What I do to increase the understanding of the prob­ lems of the aged and to ameliorate their condi­ tion rewards me directly and concerns me deeply. It is certain that I shall be either dead or a member of this cur­ rently disad­ vantaged and misunderstood group. A World Championship Senes

8 4 3 2 7 2 4 11 5 4 2 Focusing Commitment The University approved higher entrance standards and decreased enrollment and eliminated General College's degree-grant­ ing priVileges, but was $18milhon short of its request to correct underfundlng of Instruction . 1 988

University of Minnesota Alumni Association ON THE MOVE TO GREAT DESTINATIONS

TO OUR MINNESOTA ALUMNI AND FRIENDS The Minne ota Alumni As ociation travel program for 1988 is our mo t unique and exciting one yet. We11 be crui ing down the Nile and exploring ancient Egypt, visiting exotic de tination in Thailand and Nepal, eeing China and cruising the Yangtze River, experiencing Africa's best game viewing in Tanzania, ampling orne of the diversity of Russia, and relaxing on cruise in New England and on the Amazon and Danube Rivers. Our trip have been de igned with you in mind to provide once-in-a-lifetime educational and cultural experi­ ences. Join us and your fellow alumni and friends in experiencing the richness and diversity of the major continents of the world. Sincerely, 7n~~~ Margaret Sughrue Carlson Executive Director

Please note: Estimated tour prices are from Minneapolis.

CHINA TANZANIA May 1988 August 1988 This exciting 18-day trip combine air travel to the Thi II-day afari to the almo t untouched and dm­ diverse Chine e cities of Beijing, Chongqing, matically beautiful game park of northern Tan­ Xian, Shanghai, and Hong Kong with a three-day zania i like going to a new frontier. A companied cruise down the Yangtze River. Highlight in lude by expert guide ee the greate t con entration f educational lectures on the hi tory and culture of wildlife and experience the be t game viewing to China, eeing the spectacular Three Gorge on the Africa in the Ngorongoro Crater and the Tarangire, Yangtze and the 7,500 life- ized terra cotta tarue Serengeti, and Lake Manyara national park . Hig 1- at Xian, and visiting an agricultural commune. lights include excellent photo opportunitie , lodg-: offering panoramic view of the pectacular I J- Approxim£lte ost: $4,700 cape , a tented h tel, and a vi it to Olduvai G '1', where orne of man' earlie t fos il were found . Approximate cost: $3,700 THAILANDINEPALiHONG KONG February 1988 This exotic 17-day trip provide a glimp e of three different countries and culture . Vi it exotic Bangkok and the northern city of Chiang Mai in Thailand, the heights of Kathmandu and the celebrated 'TIger Top Jungle Lodge in Nepal, and fast-paced, cosmopolitan Hong Kong. Highlights include seeing the beautiful art and architecture of For more information: please return Thailand, wild-game viewing and a jungle elephant afari in Nepal, the attached card to the Minnesota and a cruise through the beautiful " Fragrant Harbor" of Hong Kong AlulllIll As ociation or call Elaine Hughes on a motorized Chine e junk. at (612) 624-2323. Appraumate cost: 3.900

DANUBE RIVER CRUISE September 1988 On thi popular 13-day trip, you will crui e through even different countrie with an ease and comfort not po ible in a land trip. Visit e otic I tanbul, cruise the Black Sea, top at citie in Romania, Bul­ garia, Yugo lavia, Hungary, and Czecho lovilia, and end the cruise with time to e plore and enjoy the charm of Vienna Highlights ~ include educational lecture on hipboard to enhance your under- ~ tanding of the countrie vi ited, pecial runners in I tanbul and o Budape t, and a private con ert in Vienna. Appro:anwte co t: $3.200

EGYPT October 1988 Thi exciting 14-day trip provide an in-depth look at both an ient and modem Egypt, with three full day in Cairo, a three-da Nile River cruise, vi it to the major temple and m numents of ancient Egyptian ivilization, and a vi it to the M diterranean city of AI an­ dria. Highlight include a vi it to the Egyptian exhibit at th Briti h Museum in London before ani al in Cairo, a luxury train rid from Cairo t Aswan, and a flying tour to Abu imbel. Appraumate a t: 3.400 AMAZON RIVER! CARIBBEAN CRUISE March 1988 This relaxing II-day cruise i like two different trips; pend five day crui ing the Amazon from Manaus in the heart of South America to the colorful colonial Portugue e town of Belem, and another five day VISit­ ing Devil' 1 land and the i lands of Tobago, Barbado , Guadeloupe, St Maarten, St. Barthelemy, St. Thomas, and the Dominican Republic. Highlights include a serie of hipboard lecture on the Amazon portion of the trip, a vi it to a primitive Amazon village, and the many beautiful beache and friendly people of the Caribbean. Apprarimale co I: $2.500-$4.000

RUSSIA June 1988

Thi unusual 14-day trip how several different face of Rus. ia, combining the more familiar urban de tin - tion f Leningrad and Mo cow with vi its to Thili i, Yerevan, and hi in the culturally and hi tori ally rich outhern re ort area of the So iet Union. High­ light include visit to the major point of intere t in each city, uch as the Hennitage Museum in Leningrad and the Kremlin in Mo cow, and e cursion to everal beautiful lake and a wine-fanning area in the outh­ em region. Apprarimale COSI : $3,000

NEW ENGLAND CRUISE July 1988

rui e aboard th luxuriolli lipper i i a ht harbol':l

h. Apprarimole COsl: 1.700-$_'/00 Good-bye Sweet Feet Senior quarterback Rickey Foggie broke five Gopher rec­ ords and was only the third NCAA Divi­ sion I player to surpass 2 ,000 career yards rushing and 4 ,000 career yards passing .

SOME L IKE IT

ARBARA RASKIN 'S OT FLASHES HITS THE EST- SELLER LIST-BUT H, MOMMA WAS NEVER !KE THIS • • •

Although our nests have been depopulated, they are not completely empty.

Currently, because of economic shortfalls, many of the yuppies we spawned

have returned home to live with us. Although some of them are married, most

of them remain in heat and are busy exchanging old SA T scores for LSA Ts or

MCATs. Our daughters worry about their eggs getting stale while they become

lawyers and astronauts. Our sons are busy acquiring MBAs, BMWs and IBM­

PCs. They read spread sheets or flow charts, quote Dow Jones averages rather

than poetry, do coke instead of drink it, and like bright lights and big cities.

We are not yet ready to die. First off, we still have the kids' old dogs growing

incontinent on our worn-out carpeting and nowadays they have to be coaxed to

eat enough. Also, we still haven't finished the ironing. We could never finish the

ironing, and there will surely be four thrice-dampened cotton shirts still waiting

in their yellow plastic laundry basket when we finally throw il1 the towel.

Since we are not the sort to go gently into that good night, when we do succumb

we want to be at home on our own comfy sofas. Long accListomed to

bequeathing old party dresses to our cleaning ladies, at the last moment we will ., probably donate a selection of used or ans to sam nearby hospital. On thing

is perfectly clear. W hav all decided upon closed-coffin funerals. If f r s m

reason the coffins must be open, we want to be buried with our stmglass s n.

BY ARY M ORSE Wilting, drenching, sour heat. Bone­ Raskin sold her first story when sh Has drying, searing heat. Heat as purifier. twelve. 'Tve been writing since r Ie Iled Heat as exonerator. Heat as connector. how to print and began submitting my The heat of Hot Flashes, the best-selling fiction and poems very early. I reread that "Finished with our school- novel by University of Minnesota alum­ first published story awhile ago, alld it nus Barbara Raskin, is unrelenting. wasn't so bad. It was called 'Shoes me Several reviewers have compared Hot ing, we ignored careers, in Pairs,' and it was really about the ~ame Flashes to Fear of Flying, Erica Jong's issues that we're looking at today." unabashedly erotic blockbuster. Raskin Raskin graduated from high school at married young, and grew relishes the comparison. "A novel or two sixteen and entered the University of Min­ emerges each decade which seems to con­ nesota. Her major, not unexpectedly, was up with our kids during tain the zeitgeist of a generation," she English . She finished her undergraduate says. "I'm very proud that so many critics degree in three years (B .A., 1955) and was the 1960s when one socio- have said [Hot Flashes} is a manifesto for accepted at the University of Chicago. my generation. where she earned an M.A . in English and political revolution after was awarded a literary prize for her "THERE ARE BOOKS THAT creative writing. She met her first hus­ another rolled over us. The truly demonstrate how women band, Mark Raskin, at the University of are feeling about themselves and Chicago. They married in 1957. Fifteen their existences at the time. I luckily and years later, the marriage foundered in the Beatniks, the Beatles, the happily achieved that with Hot Flashes. wake of Mark's indictment for anti-Viet­ I've been really pleased about how [my nam protests, and the couple eventually Hippies, the civil rights book} touched a nerve among women." divorced in the late 1970s. In 1984 RaskIn Raskin's generation of women, she married Anatole Shub, a former foreign movement, the anti-war says, were the "nice girls. We did every­ correspondent for the Washington Post thing nice. Our shoes matched our purses. and now a state department official . movement, the ecology We wore white dickies under our sweat­ Despite her marital difficulties, which ers. We did everything according to some left her a single parent with custody of movement, and finally, the conformist impulse. We all dressed alike. three children, Raskin resumed her writ­ We all looked alike." ing, publishing three novels-Loose Ends women's liberation Were. Did. No more. Raskin's nice (1972), Anthem (1977), and Out of Order girls-personified in her novel by the (1979)-and numerous articles and col­ movement. " quartet of Sukie, Diana, Joanne, and umns for the Washington Post, Wash mg­ Elaine-have grown up. "I think I was tonian, the New Republic, and other trying to write a 'message' nove!, " Raskin influential newspapers and magazines. says. "Even though I told a fictional story with fictional characters, I did want to ASKIN READILY ADMITS SHE say that my generation is a terrific gener­ intended to write a commercial suc· ation. I wanted us to become more self­ Rcess when she laid out the story line conscious about how wonderful we are, for Hot Flashes. She described her pre­ and more conspicuous so that people take vious three novels as "failures." Yet she note of us and don't sweep us under the insists she could not have conceived-nor historical carpet." executed-Hot Flashes without the per· Raskin was born in Minneapolis in spective that turning 50 has given her. "I 1935, earning her bona fide membership wanted to write the autobiography of my in the "Female Depression Babies," her generation," she says. "But I could nol anthropological label for the women who have done it a minute before I did . I had inspired Hot Flashes. Her father, Samuel to have my [own) hot flashes to think of Bellman, practiced law and served in the this book." Minnesota legislature. In traditional post­ Indeed, Raskin's frank descriptions of World War II fashion, Raskin's mother a physical sensation once relegated to cared for her home and her two children hastily whispered conversations have no (Barbara was the oldest). doubt contributed to the novel's widl" Perhaps the only notable difference spread appeal . But in whole, the book is between the Raskins and a typical Minne­ less about hot flashes than it is about agl" apolis family of the 1940s and 1950s was old, albeit universal, subjects such as men Judaism . " I had the chance-just and women, women and women, and recently- to meet Bob Dylan's mother in women and their children. New York," says Raskin. "Even though According to a brief summary xpla· she was from Hibbing and r was from the nation of menopause prepared by pnoy Twin Cities, our experiences in Minnesota Wise Dudoff, M.D ., and in erted into the were not that much different- we were Hot Flashes press packet, hot flashes uch both functioning in a minority Jewish as those suffered by Diana, the Columbia environment. " anthropology professor who narrate the A precocious and highly literate child, story, can be controlled by hor one

30 JANUARY I FEBRUARY 1988 MINNESOTA repla ement therapy. "As I read," Dudoff That men today are taking the time to pia s, "I wanted to reach out and tell understand a book like Hot Rashes points ·an. that she could be 'cured' of her hot to a definite thaw in the cold war between ashb. Sukie might have actually been the sexes, says Raskin. "Men and women vea " both understand the issues now. We're "Hot flashes are rolls of Ew n though that material appears in talking about things more succinctly than ever before. Women's complaints are bet­ e p 'ess packet and has surfaced as an unreasonable, unseasonable ue ,n her promotional appearances on ter formulated. I even believe we're mov­ 1tlonal talk shows, Raskin is somewhat ing toward some kind of reconciliation patient with the "scientific" aspects of between the sexes." heat that create a rush-a ot flashes. "I didn't do any medical Raskin views that reconciliation as par­ arch on hot flashes before I began ticularly possible between younger men flush that floods the face riting this book," she says. "I'm really and older women. "Men of 30 are much ot even interested in the medical aspects. better educated about sexual relationships from neck to hairline. A just wanted to handle [hot flashes) than the men of my generation," she says. ctionally as a metaphor. Sometimes I "So the women and these men are drawn hot flash is itchy, prickly, d them 50 times a day, twice in an together through a mutual understanding. our. And how I describe them in my I also think the men and women of my and provocative-like a k is how they felt. " generation have begun to make up a bit." Diana's hot flashes metamorphose into sudden spike of fever that ashbacks and commentaries that seem Ras­ HE WOMEN OF HOT FLASHES , 's tribute to female friendship. Her char­ represent a generation whose lives produces a mean and ders, she maintains, are based on women Twere shaped, as Raskin wrote in e knew and knows. 'We are not only "An Open Letter to the Women of My 'vors," she says, "but we're innovators. Generation," by social motion that doesn't cranky irritability. " ven though Sukie is dead, she is a survivor. happen in 100 years in more traditional urviving 15 not simply about immortality, societies. ut about how you handle life crises. Growing up and completing the bulk Excerpts from Hot R ashes , St. omen of my generation have handled so of her coJlege education in the Midwest Martin's Press. ew York, © 1987 y crises so well that we have much to made the contrast between expectations Barbara Raskin , mit to our daughters. Surviving is an and reality even more startling for Raskin. ttitude, an approach to life." 'When I was at the University of Minne­ For many Female Depression Babies, sota, we had folk heroes like Kerouac and en precipitated the crises. Midlife Ginsberg, but these people lived a life vorce experienced by her and many of beyond my imagination." er friends-and the ensuing custody and Her move with then-husband Mark to ina nci al tangles- prompted Raskin to Washington, D.C. , in 1958 meant that she xamme the ties that still bind women to encountered-and reacted to-the social hei r first, or "biological," husbands. upheavals of the 19605 and 1970s a few ther, younger men, such as Sukie's lover years earlier than her midwestern counter­ eff, often become healers of the wounds parts. "Minnesota is a pretty political ealt by their fathers' generation. state," she says, "but Washington is super­ "My characters are composites of a lot political: the U.S. Congress feels to us like f my girlfriends," Raskin says. "I took our city council . . . we follow politics heir different facts and experiences to like kids follow baseball teams." ake a collective portrait. But actually, Although Raskin is not sure that living y characters took on a life of their own, anywhere else in the country could replace are the clothes they wanted to wear. I the fervor of Washington living, she ound an empathy with all my charac­ believes the female characters of Hot ers-even those that don't seem likable Rashes, though based in Washington and n the surface. the East Coast, speak for women every­ 'We have so many different kinds of where. "As I traveled across the country omen that are our friends-some are talking about this book, people who saw If-confident achievers while others are me told me this book was as important as hy. History has affected each of us anything they've ever read." ·ffe rently. " Her month-long promotional tour Men are sometimes seen as treated ended in ctober. "It's sort of a transition arshly in Hot Flashes, so Ra kin has time for me now," he says. ''I've ju t ound the responses of male interviewers come off promoting this big best-selling eartening. "I was struck by the fact that book, and now it's time to start another. ost of the men who interviewed me had It's a little cary, but I have a much ead my book and und rst d it very material and so man tories left to tell." ell - and enjoyed it," he says. "Men like y 'look because it tells a lot of secrets Mary Morse is editor-in-chief of Chil­ bo. t women we d n't u uaJly tell." dren's Magic Wind w magazine.

JANUAR I FEBRUAR lQ88 1<11 £SOT. 31 ~- -

Jim Rogers Tonight. Weeknights. 9-midnight. With our hot li t of guests, it' n wand r thi how i cookmg. weco RADIO 8·3·0 c 1987 weco R, Il o M E o F o u R G R A o u A T E 5 Of Dreams and Homes

BY KIMBERLY YAMAN

When she first bought it, Judy OIausen's, '67, "dream home" was a derelict 109- year-old commercial builcling in down­ ...... HO !II~-USE & GARDE .... town Minneapolis that once served as a brothel. Olausen, a nationally recognized photographer, spent nearly a year reno­ vating the builcling, researching the archi­ tectural details of its period to . ensure authenticity. Her work paid off in more than just home owner's satisfaction: her loft home received a 1987 Metropolitan Home of the Year Award from the maga­ zine Metropolitan Home.

Another home in the news was the guest house of David and Penny Winton, '74, president of the Minnesota Alumni Asso­ ciation in 1985-86. The two-bedroom guest house, designed by Frank Gehry, was featured in the October 1987 issue of House & Garden. The home, a cluster of six individual sculptural elements, received the 1987 The October 1987 issue of Psychology Distinction. His father pinned rus own House & Garden Design Award for Arcru­ Today featured a cover story on day­ 1965 naval gold wings on Hiatt during the tecture and was recognized for its startling dreams written by Eric Klinger, professor ceremony. Hiatt will report to Mayport forms and unconventional materials, of psychology at the University's Morris Naval Air Station in Jacksonville, Rorida, including Minnesota dolomite limestone, and Minneapolis campuses. Entitled "The where he is assigned to fly the SH-60B sheet metal, and unresinated Finnish ply­ Power of Daydreams," the article related lAMPS helicopter. wood framed with detailed aluminum. daydream research findings that resulted fro m research conducted by Klinger. The esearch indicates that daydreaming man­ ~es t s the daydreamer's core psychological processes . Daydreaming also may be a na tural way of using brain power effi­ ciently by keeping the mind active and helping the daydreamer cope and create while doing tasks that require less than fu ll attention.

Former University student Eddie Albert, two-time Academy Award nominee, has joined the cast of the popular CBS televi­ sion series "Falcon Crest." Albert, who resides in California, was in the Twin Gties in October to serve as keynote speaker at the Metropolitan Senior Feder­ ation's third annual Senior Opti ns, a resou rce and life-style e position that showcases products, services, and activi­ ties for seniors, pre-retire s, and hildren of the elderly. Albert sp ke on "A Happy" Healthy Life-style for 'Seas ned' Citizens."

Daniel S. Hiatt, '85, of Blo mingt n, Min esota, was awarded gold wing as a nay I aviator at Whiting Field, Florida. Gra luating with highest h n r , Hiatt rec( ved a certificate of merit and was pia 'd n the omm dore' Li t with ~~~II~o~I~~~~t:~nown to his University classmates as Edward Albert Heimberger-has JOined the cast of CBS's

UAR FEBRUAR 1988 1\1/ E OT. 33 Repre ntative Patricia Schroeder (0- 01- Arlene Stan field and Guanren Xu h. ve orado), '61, briefly entertained a run for received the Outstanding Alumni Aw ~ d. the 0 mocratic pr sidential nomination Stansfield, '48, of Golden Valley, Min le­ but in Dec mber announced that she sota, Land O 'lakes consum r aff, rs would not seek the nomination, partly director, was honored for her accompl h­ becaus her four-month e pI ratory cam­ ments and public service in th fi I of paign- including a ri s of "Run, Pat, home conomi s. Stansfield's consU ' er Run" fund-raisers- brought in I s than affair departm nt is considered a ml del half the $2 million she believed she ne ded for other companies, and th consu ner to mount a creditable run. At a press advisory committee that sh stablis led conference announcing her d cision not to has received national r cognition. run, Schroeder also said, "I could not bear Xu, '50, who serv d as a r • reh to turn very human contact into a photo fellow at the University for ev ral y ars opportunity." set up China's first laboratory to inv li­ A f w w eks after h r announcement, gate peaceful uses of atomic energy and Schr der, who coined th term "Teflon trained hundreds of scientists to use radi~ pre id nt" in reference to President Ronald i otopes and ionizing radiation in agncul­ Reagan, came up with a new epith t to tural research . Using Xu's methods, describe the recent fluctuations n Wall scientists improved more than 100 crop Str et: "That's not a bear running around varieties; increased silk production with on Wall Str et, nor a bull, but a kanga­ low-dose irradiation of silkworms; roo." She added that kangaroos are improved insect control through induced "tough, resilient, and adaptable to all sterility; improved animal vaccines; and kind f terrain and hardship_ In other developed more efficient and economical words, if you think the kangaroo market uses of fertilizers. Among his many hon­ is g ing to disappear, guess again ." ors and awards are recognition by the Schr eder, a Univer ity of Minnesota Col­ Chinese government in 1944 and 1946 for leg of liberal Arts (CLA) honors gradu­ contributions in rice genetics and hono r­ ate, was honor d in June by the University ary membership in the Academia Sinica, Minnesota doesn't usually do wedding announce­ with the Outstanding Achievement the Chinese equivalent of fellowship in the ments. We've made an exception in this case because Award, the highest award the University National Academy of Saenc . the bride and groom met on a Minnesota Alumni best ws on its alumni, which was pre­ Association hiking trip to Germany and Switzerland In June. Nancy Jamieson, '55, '83, and David Hubbell , sented to her while she was on campus to Kimberly Yaman is editorial assistant for '49, were married January 2. Congratulations. deliver the ClA commencement addr ss. Minnesota.

CONrI ING ED CATION EXTEN ION .. . PROVIDL G PROFESSIONAL DEVELOPMENT OPPORTUNITIES

7 5 t' Ii /I R S .-_------­----- "I anended " PLAYl nferen e ------

CONTINUING EDUCATION AND EXTENSION

aney 77) mpson, BFA 1981 Piano Teacher, h e-fallce Musi ian T7Je U"IIoer.iity 0/ Master of Musi due 19 AlillllCSOlfl ;s all eCjlllll opportll"i/y To request a catC/fo) oj I/Ol/credit programs, edllClltor a"d (.,,,pIO)'(!t· call 6_4 7 '-I . M N N E s o T A c A M p A I G N 100+ !

BY KIMBERLY Y AMAN

s of November 2, 1987, the Min­ nesota Campaign had raised $290,868,307 for the University, and 110 chairs and professorships had been established through private gifts of $250,000 or more. Da vid Michael Winton and Sarah (PeMY) Rand Winton, '74, past president of the Minnesota AlUITU1i Association, have pledged $500,000 to establish the Winton Chair in Liberal Arts. The gift will be matched by the Permanent Univer­ sity Fund to provide a $1 million endow­ ment. Scholars from any discipline within the College of Liberal Arts (CLA) will be d,osen by the CLA dean in consultation with the donors to occupy the chair for seven-year terms. A $500,000 gift from the Union Pacific Corporation, matched with $500,000 from the Permanent University Fund, has been designated to support two programs: a new Logistics Management Research Cen­ ter in the Carlson School of Management, and an endowment in the history depart­ ment of the CLA. Management sciences Celebrating the University of Minnesota Foundat ion's silver ann iversary November 13 at a Presidents Club professor Fred Beier has been appointed dinner were Elsie Lampert Fesler, twenty other found ing family members, and more than 300 guests. to direct the research center, an interdisci­ plinary research facility for the manage­ Outstanding Achievement Award, the an academic discipline within the school. me nt of logistics, distribution, and University's highest honor for alUITU1i who orthwestem Mutual Life Insurance has transportation. The CLA professorship in have achieved distinction in their fields. contributed $50,000 to initiate a second early modem history will be established Two $1 million chairs have been initi­ chair for the school to promote health and as pa rt of the Center for Early Modem ated in the School of Public Health, and disease prevention. History, one of the few centers in the fund-raising drives are under way to Dorothy Lestina Sheppard, '29, has country doing research in comparative gather additional support for these chairs. pledged more than $250,000 to initiate world history from 1400 to 1800. The gift One chair will research innovative ways private fund-raising for a new swim center ho nors William S. Cook, '48, retired to provide services to the elderly who on the Minneapolis campus. The swim Union Pacific chair, president, and chief require sustained help. The creation of center will feature an Olympic-sized pool execu tive officer and a recipient of the this chair will establish long-term care as and diving area for recreation and com­ petition. Sheppard, who established the first scholarship endowment for women's athletics, which ensures ten swimming scholarships annually, was the first induc­ tee into the University of M innesota Women's Athletics Hall of Fame and was also named to the University's Aquatic HaJJ of Fame. An anonymous donor has given a gift of $334,000 to fund a $1 million chair in the College of Pharmacy for the research of safe, effective, and economical drug therapy for the elderly. An advi ory group from the college will select a scholar to build a gerontological pharmacother­ apy unit with service, research, and teach­ ing resp nsibilities. As the Minnes ta Campaign reaches its final six months, it i broadening it ~n iv-rSlty of Minnesota Foundation founding members attending the Presidents Club dinner were, from left, O. appeal to alumni who wi h to participate. er jlth Wilson, Jay Ph illips, Carlyle Anderson, George Russell , Les Malkerson, and John Pillsbur y. Alumni participation is key to a successful

JANU R FEBRUARY 1088 MI £SOrA 3S conclusion of the Minnesota Campaign, paign-no matter what their size-will academic positions, providing fellow, ips because even with the success to date, determine the direction of the University's and scholarships for high-ability stud, lts important initiatives remain in need of future. and by enabling the University to .ur: funding. "Throughout the past two years of the chase laboratory equipment, comp rs During the coming months, campaign Minnesota Campaign," says Bennett, and library holdings to provide \ Itai leaders and University students will invite " we've been struck by the level of resources to faculty and students alumni to make an unrestricted gift to the response we've received. These are key "The University has set a pr ced t In campaign and help make the University signs that people care about the institu­ higher education that focuses the Un ver­ one of the top public universities in the tion . They feel that this is a chance to sity's resources on what it does best," ays nation. make a difference in the future of the Bennett. "The Minnesota Campaign the "Alumni have the greatest stake in the University during the next 50 years." largest and most extensive fund-ral ing University," says Russell M . Bennett, Bennett stresses that alumni contribu­ venture in the history of the UniverSI y_ campaign executive committee chair. tions will make a difference by providing is designed to assist the University in "Through their success they make the support for minority students seeking achieving this aim. University's reputation. And, likewise, access to the University thr ugh scholar­ "This is the University's first university_ their contributions to the Minnesota Cam- ship and preparatory programs, endowing wide capital campaign," he says. "It's the only one of its kind. And because thlS is a spedal effort. we are asking alumni to give to the University gifts that may be Becketwoodl larger than they have made in the past. "Alumni gifts, more than any other • I every hOrl)e is bpilt with represent commitment to the University three unIque Views. and to the state, and create a momentum at~ that carries the University toward Its goal." A Sensible View. If you're 55 or over and no longer want the burden of a single family dwelling, Becketwood offers you the ease and independence of maintenance-free living. As a cooperative residential community, Becketwoods financial advantages make good sense for your retirement or pre-retirement years. A Convenient View. At Becketwood, lifes necessities and amenities are virtually at your doorstep: • 2'Yhour security and emergency services • Underground heated garage • Craft and woodworking facilities • Library, solarium, community rooms • Formal restaurant; guests welcome • Barber; beauty, deli and coffee shops • Private van service • MTC bus service; minutes from shopping, downtown Only Becketwood provides you with over three dozen deluxe services and design features for a lifestyle full of social activity as well as privacy. A Scenic View. Inside and out Becketwood offers you the charm of an English country manor. Look out your window and • Five new University of Minnesot.1 you'll enjoy the beauty of 12 wooded acres along the bluffs of the Foundation (UMF) trustees were elected and seven reelected in October 1987. New Mississippi River. Look about your home and you'll feel the comfort UMF trustees are L. D. (Desi) DeSimone. and security of all-new soundproof masonry construction. Plus, a executive vice president of 3M Company, wide range of floor plan options including solarium living rooms, Sage F. Cowles, dancer and choreogra­ vaulted ceilings, balconies, fireplaces ana bay windows. pher; David M . Lebedoff, attorney and Visit Becketwood today. And take in the best view of all - the chair of the University Board of Regents; Walter F. Mondale, attorney and former one from your own two eyes. U.S. vice president; and Roger P. Parkin· son, president and publish r of the Becketwood Tribune. Reelected were Sandra K. Butler. 4300 West River Parkway _ Minneapolis, MN 55405 Curtis L. Carlson, Luella G. Goldberg. Erwin L. Goldfine, Vernon H. ath. (612) 721-6438 Wenda W . Moore. and Dale R. 0 1 th o Retiring from the board of truste 5 ere Nicky B. Carp nter, Donald B. stank. Open daily 12-5 P.M. Priced rrom $59,000-$174,000 St phen F. Keating. and Larry Wi! t. Beck twood Is a non·profit. nons ctarian ornrnllnlty spons r'd by th Episcopal hllrch 11 0m orMinn sota. 11 altorparli ipalion we lcom . Kimberly Yaman is editorial assist to/ Minnesota.

36 JANUARY I FEBRUARY 1988 MINNESOTA A L u M N I Overdrive

BY PAUL A . E I SENSTE I N

ne good thing can be said about flying. Strapped into your seat at 35,000 feet, racing from one end of the continent to the other, you t plenty of time to ponder your prob- ems without the distraction of the phone, 'ends, or colleagues. For nearly two decades, Ruth Reck, 64 , has spent "too much" time strapped to airline seats, with a career that can ake her from the beaches of California to glacier on the Sino-Soviet border, rolling p nearly a quarter-million miles a year- d a lot of Frequent Flyer credits. Still, e problems Reck hopes to solve don't eJve her much time for mindless diver­ ions during her travels. An assistant anager with General Motors Research GMR) Laboratories in Detroit, Reck's osen career is physical chemistry; her rrent assignment: painting technologies. ut since the early 1970s, Reck has ocused her attention on broader issues d In the process has become a leader in he study of environmental science, a field f research that explores the complex elation hip between elements as diverse s aerosol cans, automotive emissions, unlight, and ozone. "I have been interested in environmen­ aJ ISSUes for many years-[particularly] he degree to which man can impact on he global environment," says Reck. "If e can understand something about how onwtlons change and what the motiva­ ions are, we can perhaps anticipate, per­ aps even ward off problems. "You really can't do global modeling A leader in environmental science, Ruth Reck, '64, was the first woman in physical chemistry at General Motors ithout being on the road," Reck says just Research Laboratories in DetrOIt. fore rushing off to a seminar in Wash­ ton, D.C. "The average member of the called greenhouse effect. delivered lectures aero the United States environmental] community spend half Reck has alway been firm in her and Europe, serves on a number of scien­ he tIme traveling as much as 200,000 commitment to science; as early as age tific bodies, and is currently the chair of iles a year." three, she explains, she fancied a career in the Environmental Research Review Com­ One current topic of research that has medicine. "Long before I got to school, I mittee of the Argonne ational labora­ ttracted Reck's interest and experti e is knew it was important that I accomplish tory, as well a U.S. delegate to the United he impact of aerosol substances such as something in life ." At the age of eighteen, ation' Scientific Council on Problems hlorofluorocarbons on the ozone layer. she became the youngest graduate in the of the Environment (SCOPE). She ha Zone is a comple 0 ygen molecule that history of Mankato State University in also worked for the U.S. State Depart­ oncent rates in the upper atmo phere Minnesota. In 1964 he earned a Ph.D. in ment, helping to develop the Bilateral here it acts as a shield, filtering out phy ical and inorganic chemistry from the Environmental Treaty with the S viet ur.h of the sun's harmful ultraviolet University of Minnesota. She al 0 spent a Union-an assignment that took her to radiation . In recent studi , scienti t have year f postdoctoral tudy at Brown Uni­ the Sin -Soviet b rder. 'scc ver d that the ozone layer over the ver ity, studying ound propagation and Reck' role a pioneer goes well be ond ou t~ Pole is hrinking, and they hope t rarified ga es. her re earch activitie . Though toda dtrstand why as well as what the Reck's curriculum vitae run a full nearly 30 women are in GMR' research roader implications might be. R k has fift n page, Ii ting more than 100 papers facilities, when Reck joined in 1 65 he so conducted orne f the pi n ering and publicati ns. But as her travel ched­ wa the first woman in her field, a circum- rch into envir nm ntal issu uch a ule clearly demonstrate , she d e not tance that presented both pp rtunity cid precipitation (acid rain). and the s - confine hers If to the res arch lab. he's and re p n ibility. "It was not ea y f r

)ANUAR FEBRUAR\ 19 ESOTA 3 me to assume my role. The initial w nen TROPICAL FORESTS: in any field are critical. If they don't < lOW You. the proper attitude, they could cloSt the THE MINNESOTA C ONN ECTION door for many years. I'm a headst ong The 'U'. person, something that can be diffiett at Bringing science and public policy to bear times. Some p ople aren't used to W( llen on the crisis in tropical forest conservation being finn in their minds and knoWlng The world. their positions." Saturday, March 5, 1988 That firmness may have been a prob­ ... in an hour. Bell Museum of Natural History lem in the early years of Reck's career, but today it is earning her nothing but For program information phone respect. Citing her "outstanding cherruQ) (612) 624-1852 UNIVERSITY engineering career and activities,' the Affiliate Council of the Engineering Soci. ety of Detroit recently presented her with the coveted annual Gold Award. This ~ ~,,~,- the first time that the Gold Award was presented to a woman. weekdays at 10:30 "I was very pleased and surpnsed Reck says of her award. "As far as women are concerned, the engineering community is very tough." . Reck says that men and w omen approach their research differently, "Women feel they're a part of nature. A conference sponsored by while men feel it's very important to KUOM="AM UNIVERSITY OF MINNESOTA control nature. Even in the choice ot • Bell Museum 01 Natural Hlslory { ,1\ F H SIT \ I' { H I. I ( H .~ II I (I words used to describe lhings, there is a • Ecology and BehaVioral Biology For a free program schedule call • Professional Developmenl difference, and sometimes it is difficult for Continung Education and ExtenSion 625-3500 MINNESOTA DEPARTMENT OF NATURAL RESOURCES women to communicate with men witho ul • Nongame Program choosing their words carefully." Continuing Education and ExtenSion MINNESOTA ZOO Those who know Reck say she has no University of Minnesota An eQual opportunity educator and employer The University of Minnesota IS an equal opponunlty educator trouble communicating her thoughts and and employer that when she speaks-to paraphrase a commercial- the environmental commu· nity listens. Sol Baltimore, chair of the The Un ive rsity of Minnesota Engineering Society of Detroit, says Red "I love the University. School of Nursing is "one of the most amazing people I Dean's Distinguished Lecture Series know- talented, bright, motivated." I'm an active member of When he isn't pursuing her out ltit the Alumni Association "Orchestrating duties, Reck can be found at the GMR labs located at the General M tors Tech­ and really appreciate Your Career" nical Center, a sprawling square-mile campus in Warren, Michigan, just north the exceptional of Detroit. There her interests encomp~ atmosphere and not only environmental science but abo diverse fields of research such as magnet· convenience of the ics and optics-she helped to design a nell headlamp. Alumni Club. The Despite her hectic work schedule, Red: food is very good also devotes long hours to a social "career that includes teaching Sunday school and and the membership serving as a church youth counselor and as price is right." a reader for the Society for the Blind Angela Barron McBride, Ph.D. . R.N. National Diabetes Association. Ron Handberg Professor and Associate Dean "I don't view success as such an elusive Vice President & General for Research, Development concept," Reck says finnly. "Nothing ~ Manager-WeCO TV and Resources Indiana University accomplished without a heck of a lot of 1960, School of Journalism work. You have to be willing to work Alumni Club memb r inc ]980 January 28, 1988, 3:30 p.m. not when someone demands it but Radisson University Hotel [because you] have an overpowering con' 615 Washington Ave. S.E. Minneapolis cern to do it. "If you don't drive your elf, notiling ~ For further information, call accomplish d ." 612-625-3020 50 TH FLOOR IDS TOWER -- Mark your calendar for : Paul A. Eise/lstein rU/l S til e D.·tro tl FOR MEMBERSHIP INFORMATION April 23- Bureau, an international, nlultil lCdil PLEASE PHONE (612)624-2323 Nancy Lovejoy. R.N ., D.N.S.C. news service. He writes frequel1 t'v 01 automotive subjects.

38 JANUARY/ FEBRUARY 1988 MINNESOTA F A c u L T y The Cheese Stands Alone

BY ANN MUELLER

ithin the next ten years, health­ conscious Americans may be able to sit down to meals rich with butter, cheese, sour cream, d even ice cream for dessert without vmg ei ther themselves or their doctors eart attacks. Among her many projects, u..can Harlander, assistant professor of ood microbiology in the department of ood science and nutrition, is developing technique to convert certain products onnally high in cholesterol into reduced rev n cholesterol-free foods . But the possibilities don't stop there. . -sensitive people, who are more likely o deve lop osteoporosis because they void a major source of calcium in their ·ets, may be able to drink milk without dverse effects. Cheese may be aged in to six months instead of the usual ostly three years. Elderly people may eat ally developed nutritious foods their nsitive systems can accept. The list is mingly endle . 'The techniques that Dr. Harlander has evelo ped can be applied in a great num­ of ways to other foods and plants," ys Marlon Harmon, vice president of USing recombinant DNA technology, Susan Harlander is working to reduce the cholesterol present in fermented roduct research at the National Dairy dairy products to a harmless compound called coprostanol. esea rch and Promotion Board. The ouneil is eager for the U.S. Department organisms that are already approved for taking graduate classes related to her f Agriculture to approve Harlander's use by the Food and Drug Administration. research, she realized she was accumulat­ roposal to genetically engineer choles­ 'We are attempting to improve food ing enough credits to work toward a ero l-reducing dairy starter cultures, products. All we are really doing is select­ master's degree. She then transferred to tending her current one-year feasibility ing those properties that will give us a the School of Dentistry as an a istant tudy funding . good end product with desirable proper­ scientist where she worked on developing "Biotechnology is a new buzzword," ties. It's really evolution and natural selec­ a vaccine for dental caries with her hus­ ys Harlander, whose calm assurance tion, but genetic manipulation­ band, Charles Schachtele, professor of akes it easy to e plain her popularity as biotechnology-allows us to do that microbiology and dentistry. She received public speaker. Harlander has become a much, much faster. " her master of science degree in microbiol­ ational and international food biotech­ The basic principle Harlander u es as ogy in 1978, and a PhD. in food science ology spokesperson. In 1985 she organ­ she works with bacteria is the same one with an emphasi in food microbiology, zed the first Biotechnology in Food that plant breeders have been using f r in 1984. She was manager of research and rocessing conference, which was thousands of years: selecting plants that development and senior research micro­ ttended by more than 360 scientists and have desirable qualities and cro ing them biologist at a small research firm, Diag­ ood industry and government represen­ to obtain improved breeding lines. The nostic, Inc. , until 1985 and joined the atives from 25 countries. tomato plant, for example, was originally University's food science department in Although breakthroughs in biotechnol­ a bitter-tasting weed from South America 1984. gy or genetic engineering, such as cloning that was cultured into the ta ty fruit we While continuing her molecular biol­ f the human growth hormone, in ulin, know today. ogy work in the dental chool and pursu­ nd interferon genes, have received a lot "It's been a long haul," say Harlander, ing her d ctorate degree, a breakthr ugh f publicity, Harlander i concerned that whose wn varied career has evolved to occurred that changed the focus of her hen the public hears about genetically produce a unique background for the research: A bacterium to pr duce human han ~ed food, it will wrongfully a ume compl research she p rforms. insulin wa geneticaH engineered. The he worst. After receiving a bachelor of science cloning of the human gr , th h rm ne 'T here's a lot of media coverage and degr e in biology in 1971 from the Univer­ and interferon genes 0 n foil wed. onCe rn about genetic engineering and ity of Wi c nsin, Eau Claire, Harlander "We began to apply recombinant 0 io t.'Chnology," Harlander says. "Pe pi worked as a junior ci nti t in th depart­ techn logy f r cloning genes from oral e 'ery concern d ab ut what they con­ ment f genetic and cell bi I gy at the strept cocci," Harlander plain . "All the umr ; therefor , we work nly with tho University f Minne ta until 1974. While t ols were available f r applying thi

JANUAR FEBRUAR\ 19 30 technology to the dairy streptococci, the would be converted to coprostanol. Thai organisms used for the production of mi lk could then be used for ice cre- III Or Informative. cheese, yogurt, and other fermented milk other nonfermented dairy products. products." "Once the cholesterol-reducing 'enes Accessible. Harlander had an opportunity to test are identified, they could be transfer ~ to her ideas in the laboratory of her Ph .D . other starter cultures that are us' d to adviser, Larry McKay, a professor of food make other fermented foods. Meat prod. Human. microbiology. McKay had been working ucts are high in cholesterol," Harl lOder with dairy streptococci for more than says. "In fermented meat products such i! fifteen years. His pioneering work in plas­ pepperoni and salami, where we ddd a mid biology established the foundation microorganism to carry out the fe enta. TALKING for applying recombinant DNA technol­ tion, exactly the same concept could he ogy to these industrially important micro­ applied." organisms. He discov red that many Harlander is always thinking of future SENSE properties vital for successful dairy fer­ applications of this technology such as 11 ::W a.m. to :~::W p.m. mentations were unstable because they are engineering starters that produce "natural associated with plasmid DNA. Plasmids antibiotics to increase shelf life of prod­ weekdays are small, circular DNA molecules that ucts, or accelerating the aging of cheese exist independently in a bacterial cell. Loss by cloning the genes responsible for np­ of plasmids can create problems for dairy ening, or making dairy products more l processors. Harlander's doctoral thesis digestible for lactose-intolerant individuals involved developing a model system for by increasing the level of lactase enzyme cloning these plasmidmediated genes. produced by the starter culture. Using recombinant DNA technology, The emergence of fermented foods andl Harlander hopes to engineer dairy starter certain dairy products a~vehicles of traJ\\­ cultures that are capable of reducing the mission of a deadly pa'thogen, Listena KUOM="AM cholesterol present in fermented dairy monocytogenes, has prompted Harlander I 'I \ F ){ " I T \ i'l Ii I. I ( ){ A I I I II products to a harmless compound called to examine construction of starter cultures For a free program schedule call coprostanol. "Coprostanol is less readily capable of producing "natural" antiblotJa 625-3500 absorbed in the body than cholesterol and that will inhibit growth of this organism does not contribute to coronary heart in fermented foods. Contamination of 31 ContInuIng EducatIon and ExtenSIon UnIverSIty ot MInnesota disease," Harlander says. "The choles­ Mexican-style soft cheese with l1stena An equal opportunity educator and employer terol-reducing genes can be isolated from resulted in the deaths of more than 50 organisms that exist in nature and engi­ people in alifomia in 1985. The presence neered into dairy starter cultures. When of Listeria in ice cream has prompted these strains are used in a fermentation, numerous product recalls. "The ultimate along with producing acid and enzymes goals in applying recombinant DNA tedt­ HI have fond memories for flavor development, they will convert nology to starter cultures," Harlander the cholesterol present in the product to says, "are healthier and safer products for of my days as a student coprostanol," says Harlander. The ulti­ the consumer and more economical p~ and the Club allows mate goal is to develop reduced-choles­ cesses for the food manufacturer." terol or cholesterol-free dairy products Harlander is also working with tN me to maintain a that can be tested for their serum choles­ Department of Horticulture to develor connection with my terol-reducing potential in baboons, the strawberry plant tissue cultures that WIi. animal model used in coronary heart be coaxed into producing the chemicab University. I use it for disease studies. This phase of the study responsible for strawberry flavor and will be conducted in collaboration with aroma. In the future it may be possible to both business and social Glen Mott, professor at the University of clone genes responsible for flavors or occasions. It has the best Texas Health Sciences Center in San sweeteners into dairy starter cultures 50 Antonio. these components would not need to be view in town and 'We are at a fairly early stage in these added to the product, saving producerl members feel a great studies," Harlander says. 'We have just time and money. "Because ingredienb completed a one-year feasibility study and produced by bacterial fermentation are sense of belongin ." are currently isolating and cloning the cho­ considered 'natural,' and consumers want lesterol-reducing genes. Then it's a matter of 'natural' rather than 'artificial' ingredien ts. Ron Meshbe her screening and getting the enzymes to func­ there is an incentive for manufacturers to Att rn y-Meshb h r Si nger & tion in dairy starter cultures. use them in their products," Harlander p nc , Ltd. "We don't anticipate that the copros­ says. B L'55&JD'57, UofM Alumni lub Member ince 1973 tanol will alter the taste or texture of the Consumers want safe, nutritious, na tu­ final product." ral , and in pensive fo ds to eat; th rood Once the system works in cheese, the industry wants to be able to produce the;! cholesterol-reducing genes would be products more efficiently so they make a inserted into starter cultures used for other profit. Harlander hopes to bridge that h

40 JANUARY I FEBRUARY 1988 MINNESO TA ~ T H E s p o R T 5 p A G E One for the Students

BY BRIAN OSBERG

I rei 'ember the seemingly endless under­ ound tunnel to the Field House and iIIiams Arena, the antiquated lockers in Coo ~ e Hall. and the ever-present dust rom the dirt track. The Field House, Williams Arena, and Cooke Hall are still the only athletic facilit ies available to tudents on the University's Minneapolis campuS. That will change with the imple­ mentation of the Sports Facilities Master Plan. The $85 million long-range facilities plan calls fo r a three-phase development. Under the plan, a recreational sports and physical education facility for students, taff, and faculty is the first priority, followed by close attention to providing necessary facilities for high-quality inter­ collegiate athletic programs. In the firs t phase, recently approved by the University Board of Regents, new and renovated recreational sports facilities on both the Minneapolis and St. Paul campuses w ill be provided. Phase I . eludes a total renovation of Cooke Hall and the St. Paul gymnasium. It also rnvide for new racquetball, squash, and The Un iversity's making plans to incorporate Memorial Stadium In a three·phase development beginning with asketball courts to be located in Front of an Olympic·caliber sw im center. Cooke Hall . The centerpiece of the first phase is the though there are plans to preserve and says Quirk. "These films are important onstruction of an Olympic-caliber swim­ reuse the bricks of Memorial Stadium and historical documents. All of Bernie's boys ming center in the center of Memorial Williams Arena. "Our sports facilities are will be most grateful for any assistance in tadium . The University has been condi­ the worst in the Big Ten right now," says this matter." tionally awarded $3 million by the Min­ Stephen Tollison, assistant director of the esota Amateur Sports Commission to University's sports facilities department. Alumni News build the center. The other funds will "When we get done, we are going to have orne From the state legislature and private first-class recreation Facilities." Reed Larson, 1974-77, member of the 1976 urces, including University fund-raising Gopher national championship hockey Forts. The swimming center is scheduled Football Films team, has successful4r recovered from an to be completed in time for the 1990 automobile accident and is again playing Olympic Summer Sports Festival. Called for Clipping for the ational Hockey League Boston The second phase anticipates the need At this year's reunion of the Bernie Bier­ Bruins. • Three former Gophers were fo r new facilities for intercollegiate athlet­ man Football teams, the decision was among five Minnesota sports legends es. Under this plan, a 15,OOO-seat basket­ made to produce a documentary film of inducted into the Minnesota Hall of Fame: all arena would be built at what is now the Bierman years. But Footage of the big Bud Grant, 1946-49, who won nine letters the bowl end of Memorial Stadium. A plays is missing From the game films that in three diffferent sports at the University O,DO O-seat hockey arena would be are stored in the University archives. The and coached the Minnesota ViLngs for oeated at the present Williams Arena footage was apparently used to develop eighteen years; John Mayasich, 1952-55, asketball site alongside a newall-purpose two highlight films , which cannot be who was a three-time all-American xhibition gym. The facilities plan caUs located. Alumni are being asked for their hockey player for the Gophers and a Or the completion of Phase II by the mid- help in locating the missing Films and member of the 1956 and 1960 Olympic 99Os . footage. teams; and Dick Siebert, who coached the Phase III calls for a new field house. According to Jim Quirk, '48, who Gopher baseball team for 31 years and The planned facilities development attended the reunion, one of the films was whose teams won three national champi­ Wou ld be financed through a combination made in 1936 and the other was made in onships. • The 1987 inductees into the f s. udent fees, legi lative appropriation, 1951 when Bierman retired. If anyone University's Aquatics Hall of Fame are and private Funding. Given the current knows the whereabouts of these films, Minneapolis attorney Bill Milota, '63, a lo~ term, no-cost lease at the Hubert H. please contact Quirk at 1-619-757-9168. three-time all-American and Williams ur \phrey Metrodome, there are no plans "We will return the originals to anyone Scholar; dermatologi t and a istant clini­ touild a football arena on campus, who sends us the Film for our project," cal professor at the University of Minne-

JANUARY FEBRUARY 10 MI £SOTA 41 sota Hospitals John Bergman, '64, a four­ sen captain by his Gopher teammat· >. By time all-American and an American tradition, the Gopher captain is narr 'd as record holder; and Twin Cities engineer a senior and passes a torch to the lnior Raymond Hakomaki, '43, "the flying Finn players at the awards banquet. Fogg also from Gilbert, Minnesota," an all-Ameri­ received the Bronko Nagurski Most valu­ can sprinter. • The 1927 Gopher football able Player Award, which he won f.'r thf team held its 60th reunion in the Twin third year in a row. Other Gophers I 'ceiv. Cities during the weekend of this year's ing honors at a banquet at the Mi nr ?apo. Michigan-Minnesota football game. lis Athletic Club were Darrell Tho P50n • Kermit C. Mattison, '27, of Minneapolis (Bruce Smith Outstanding Offensivf writes us that he bought his first season Player), Jon Leverenz (Carl Eller Out. football and basketball tickets the year he standing Defensive Player), Chip loh. graduated in pre medicine, and he's had miller (Bobby Bell Outstanding pecia! season tickets for both sports every year Teams Player)' Brian Bonner (Butch ash since, except for 1944 and 1955. That's 58 Competitiveness On and Off the Field years. His daughter and two sons also Award). and Dan Rechtin (Paul graduated from the University. Hats off Unselfishness and Dedication Award) to Kermit. Football Scores Gopher Notes Minnesota 24, Northern Iowa 7 Junior Eileen Donaghy overtook two run­ Minnesota 32, California 23 ners to win the Big Ten individual cross­ Minnesota 30, Central Michigan 10 country championship; the women Minnesota 21 , Purdue 19 Gophers finished third at this year's cham­ Minnesota 45, at Northwestern 33 pionships. • The University's freshman Minnesota 17, Indiana 18 wrestling recruits are rated the best in the Eileen Donaghy Minnesota 9, at Ohio State 42 country by Amateur Wrestling News. Minnesota 17, at Illinois 27 turning point was the tough homecoming Minnesota 20, Michigan 30 Football Wrap-up loss to Indiana with the Gophers missing Minnesota 22, Wisconsin 19 a last-minute field goal. • Twenty-six of Minnesota 20, at Iowa 34 After jumping to a 5-0 start, the Gopher 41 living Gopher captains were on hand football team finished with a disappoint­ November 24 to pass the torch to Rickey Brian Osberg, '73, '86, is Minnesota l ing record of 6-5, 3-5 in the Big Ten; the Foggie, senior quarterback who was cho- sports columnist. NNESOTA A L U M N I ASSOCIAT o N "There's Just One U"

BY KIMBERLY YAMAN

hat begins with a flotilla on the Mississippi, includes a presiden­ tial debate at Northrop Audito­ rium, and ends with a mystery? It's 'There's Just One U," a week-long pen house at the University of Minne­ ta And you're invited. 'There's Just One U" will take place e week of October 2-8 and is a chance 0 sample the University and celebrate the latlOnship between the institution and I e community. "It's an opportunity to ve everyone a chance to come to the niversi ty and touch it and really under- tand what it's all about-that it's a great ademic institution and a critical and portant part of this community," says enneth (Chip) Glaser, '75, vice president f the Minnesota Alumni Association and hair of the "There's Just One U" steering ommittee . "It's a very exciting time to be art of the University, with its outstand­ service, a commitment to become one f the top public universities in the nation, nd the community support of that com­ The University's "There's Just One U" committee is hoping to make history by hosting a presidential candidate itment as demonstrated through the debate sponsored by the League of Women VotE'rs during homecoming in 1988. inneso ta Campaign." The week of activities begins October tion, and fine arts will abound as Univer­ the committee meets monthly and its . Plans for the opening ceremony that sity band director Frank Bencriscutto membership has blossomed to more than ay include a flotilla on the Mississippi directs a kaleidoscope of Minnesota musi­ 75 . The twenty individual subcommittees hat will carry some Minnesota notables cal talent and an art fair takes place on dealing with the particulars meet as often nd the Minnesota Marching Band from the Washington A venue pedestrian as necessary. t. Paul to the River Flats area near the bridge. "Coordinating something on this scale inneapolis campus. The week will end with traditional is a mind-boggling task," says Glaser. Nter the opening ceremony, a presi- homecoming activities: royalty corona­ 'The subcommittees handling the logistics en'ial debate featuring the Democratic tion, parade, pepfest, and the homecom­ have a good share of responsibility and d Republican nominees for the U.S. ing game. are doing a great job with it. Several residency will be held in Northrop Audi­ The concept of 'There's Just One U" groups work with the collegiate units on orium . The debate is one of a series of began in October 1986 as the University the individual school and college sympo­ ebates traditionally sponsored by the looked at the opportunities created by the sia and events. One works on the pre i­ eagu of Women Voters and held at tremendous success of the Minnesota dential debate. Another acts as a liaison arious sites throughout the country. "We Campaign, the three-year, $300 rrullion with the University's homecoming com­ e obviously delighted to be able to campaign to raise funds for the Univer­ mittee. Every time the committee gets nchor There's Just One U' on such an sity. 'We saw how much interest was together as a whole and the subgroups vent ," says Glaser. ''To be able to host a being generated in the University by the share what new plans they've nailed residential debate really encapsulizes the Minnesota Campaign, and we thought down, the e dtement grows." tone of our celebration: that the Univer­ that there should be a fitting way to The week-long event is designed to be ity is a place where things are always conclude the stewardship of that cam­ self-supporting, obtaining income through appening, always taking shape." paign," says Glaser. 'The be t thing we merchandising and orne additional fund­ The week will continue with various could see wa to bring in all the people raising. Some of the symposia will be ol\egiate events, including a Medical who made the campaign a success and cosponsored by the individual chool or hool symposium October 5 f aturing show them all the things they made po - colleges involved and corporation or 11.S Surgeon General C. Everett Koop as sible." That led to the open house plan. foundations. eyn te speaker, the dedication of the In November 1986, a committee was 'We're not imply asking for finandal University's new electrical engineering and formed that comprised nearly 40 Univer­ sponsorship: we would like to invite indi­ Computer science building, and the CarI­ sity alumni, faculty members, students, vidual corporation to really partidpate in n ' chool of Management's annual Pills­ and community members who met quar­ spon ring events," says Stephen . R - urv-Leo Burnett lecture. University terly through the planning pr ce and zel!, ass date vice president f alumni rela­ Pre, .dent Ken neth H. Keller will mod rate strategy and design proces es . Now, with tions and development and University f a p" el discussi n n the future of educa- only eight months to go until the event, Mones ta Foundation ecutive director.

JANUARl FEBRUAR 19 MI E OrA 4J Here is a listing of 'There's Just One Tuesday, October 4 School of Nursing reception/ dinr r U" events scheduled to date. Watch this (University Dorm Day) column for updates. Regents' Professor symposium Wednesday, October 5 Continuing Education and Extension Medical School: 'The Future of • eal Sunday, October 2 food sale and entertainment: food at 1890s Care in the United States," featun g C Opening ceremony at River Flats Park prices, "Chautauqua: An Educational Everett Koop, surgeon general ( th: near Minneapolis campus Entertainment from Continuing Education United States Presidential debate, 7:00 p.m. , orth­ and Extension" Dedication of new electrical ent; ·neer. rop Auditorium Home Economics event ing and computer sciences building General College event Monday, October 3 College of Forestry event College of Pharmacy: Melendy L:'CIun Regents' Professor symposium School of ursing: 'The Future of College of Dentistry event Minneapolis Chamber of Commerce Nursing Research in the United States," College of Biological Sciences ev nls Homecoming Luncheon featuring Ada Sue Hinshaw, first director School of Public Health event Carlson School of Management's Pills­ of the ational Center for ursing College of Education event bury-Leo Burnett Lecture Series Research CoUege of Pharmacy dinner University of Minnesota, Morris, cam­ University of Minnesota Foundation pus dinner/ program, Morris, Minnesota Presidents Club dinner Thursday, October 6 (All-Campus Open House) GARPIELO UnJ ted f'eal w-c: SyDdJealc. inc. Regents' breakfast: installation of new Regents' Professors Panel discussion: 'The Future of tif University," moderated by Universitj President Kenneth H. Keller Burial of time capsule "Issues and Ideas" series: discussion (! the presidential debate eo Gopher Sportacular golf All-<:ampus convocation Gopher Sportacular tennis College of Liberal Arts and School ri Music: Musical Kaleidoscope Gopher Sportacular sports forum Gopher Sportacular social hour/d.inne:

Friday, October 7 (All-Campus Open House) CoUeg of Liberal Arts and School Music: Musical Kaleidoscope Art fair, Washington Avenue pedes­ Our Spectacular Sports Weekend trian bridge Homecoming coronation, orchestra is something to cheer about! Institute of Technology Alumru Soo ety: Science and Technology Day Homecoming bonfire and firewor . $ 9 : · uJte. per nJght 8 up to fOUT people Saturday, October 8 Celebrate the big game In a big way at the Minneapolis Emba y ulte Homecoming activities: pancakt hotel. And here's what you can look forward to: breakfast, parade, 10K run A luxurious two-room suite complete with li ving room. private bedroom, Art fair, Washington Avenue ped~ and wet bar with refrigerator. tnan bridge Electrical engineering and computer . Free breakfast cooked-to-order every morning in our beautiful courtyard atrium. Complimentary two-hour manager' reception every evening. ences open house Institute of Agriculture, Forestry and Plus an Indoor pool. whirlpool, sauna, and more. And, the weekend's not Home Economics event, St. Paul campUS over after the big game. There's great shopping on Icollet Mall and the entertainment ana excitement or downtown Mlnneapoll avallabl Homecoming game: University of Mill" through skyway connection. nesota vs. orthwestern UniverSIty. Hubert H. Humphrey Metrodome EMBASSY Closing ceremony =~= Homecoming dance S~Ji~S- Oh, and the mystery: Will this vear homecoming game be rescheduled b I-BOO-EMBASSY ------­ of another Minnesota Twins World You don't have to be a fat cat to enjoy The Suite Life. drive? " We would be thrilled," DOWNTOWN/ CENTRE VILLAGE Glaser. ''It would really cap the wee 425 S. 7th Streel MinneapoJi (612) 333·3111 or I ·BOO·EMBASSY Minutes from Williams Arena Kimberly Yaman is editorial assist t for "Price 15 per sulle. per night up lO (oW" people Prlday and Saturday nl hl. Minnesota.

44 JANUARY t FEBRUARY 1988 MINNESOTA c L A 5 5 N o T E 5

University of Minnesota's Distinguished Service I in adrrumstrabon. education, and technical assist­ AC CUlTURE Medal. ance In programs in the United States. Turkey, Uganda Kenya. Tanzarua and Egypl. 1elson '1 Kenneth Sherper has been named director '41 Paul Meehl of Minneapolis. Regents' pro- I retired as dean of adult education at American the U.S Agency for International Develop­ fessor of Psychology. pro essor of psychiatry. University in Cairo in 1986. program In the Yemen Arab Republic. A and professor at the Center for Philosophy of foreign service officer. Sherper will oversee Science at the University, has been elected a '63 John Karalis of Cupertino California. has a ncy's programs in agriculture. educational member of the aliona! Academy of Sciences. been named vice president and general counsel of child survival. and village wateT systems Apple Computer. Karalis had previously served I\'!'U as a Food fOT Peace program, '61 William Gorske has been elected chief I as senior vice president and general counsel of financial officer and senior VIce president of Sperry Corporation and as vice president and 69 Robert Herdt has been named director of I Medtroruc. a manufacturer of implantable medi­ assistant general counsel at Honeywell. Rockefeller Foundations Agncultural Sciences cal devices. located in Minneapolis. 'on in ew York City. Herdt also serves as '73 Susan Marrinan of Roseville, Mirmesota lund professor in Cornell University's depart- '62 Roger Schmitz of South Bend. Indiana. has been elected vice president of the board of H. t 0 agricultural economics Herdt had previ- has been named vice president and associate B. Fuller Company. Marrinan serves as general usly erved as sentor economist for the provost of the University of olre Dame. counsel and chief legal officer for the company. ,daMn's agncultural sciences divisIOn and has served as scientific adviser with the Consult­ '64 Taimi Ranta of Poplar. WISConsin . has '78 Richard G. Braman of linneapolis has live Group in International Agricultural retired as professor of English at Illinois State joined the law firm Gray Plant. 100ty >footy arch Secretariat at the World Bank in Wash- University Ranta. who has taught at the univer­ &: Bennett on and as head of the agricultural economics sity since 1959, was inducted in 1957 as a member ent of the International Rice Research of the Order of the White Rose of Finland First Alan Page of SI. Paul was guest speaker tute on Los Banos. Philippines. Oass and has been knighted by the Finnish at Metropolitan State University's com­ government for research. publications. and fur­ mencement ceremonies. Page, former professionaJ DENfISTRY thering relations between Finland and the United football player with the Imnesota Vikings and States. She has also rec-cived honors for her work the Chicago Bears, is a special assistant attorney in children's and young adults' literature and has general for the state of Minnesota. 80 Laura Eng of SI. Paul was named 1986 served as president of the Lnternaoonal Children's ,'oman of the Year by the Highland ParJ.. chapter Uterature Association. the Business and Professional Women's Organ­ IliBERAL ARTS uon. Eng is a practicing dentist in St Paul. '73 Donald Cassata of Bloomington, Mirme­ sota. was selected a 1087 Bush Leadership Sum­ '37 William E. Go rdon of Lawrence Kansas. mer Fellow and particIpated in a summe~ has been awarded the first Richard Lodge Prize leadersrup program seminar at Harvard Univer­ by the Adelpru Umverstty School of Social ~ or Sity. Cassata. president of 10rthwestem College in recognition of his 'outstanding contributions 57 Gary J. Green of Falcon Heights. Minne­ of Chiropractic is the first person in the chiro­ to the development of social wor theory. Gor­ , has been named labor relations counsel by practic profession and in chiropraCtic educahon don is professor emeritus 0 the George \: arren 1onnesota urses Association Green was to receive the fellowship for study at Harvard Brown School of Social Work at Washington rmerly general counsel to the Minnesota Edu­ University. Uruversity Ln SI. Louis and is adjunct professor of tion o\ssociallon. the School of Social Welfare at the University of '76 John Rappole ot Kingsville. Texas. has Kansas. 65 "\alter Higbee of Spearfish South received the Texas A&:I University Alumni Asso­ Oia has received Black Hills State College's ciation's Distinguished Research Award for 19 7. '76 Craig Bahr of Bettendorf Iowa. has been tnguished Faculty Award. A professor of Rappole, associate research scientist at Texas A I named vice presjdent of marketing for isual education at the college for more than University was cited for his research achieve­ Solutions a firm that manufactures and distrib­ 'en ty years. Higbee was cited for the success of ments In the natural history and ecology of bird utes closed-circuit magnification ystems and special education program he has developed. migratIOns In orth America and lexico. Rap­ speech-synthesi -equipped microcomputers for was selected Outstanding Educator of pole was also recognized for his efforts to identify the visually tmpall'ed enea 1974-75 and Outstanding Teacher in the detrimental effects of deforestation in Central uth Dakota 1976. and South America on nugratory birds. now '79 Jo ce Thorson of St. Paul has received the consld red the research that first called world 19 7 Award of Merit from the Wisconsin Assoc­ 78 Judith Moseman of ew Bnghton Min­ attention to this problem, ation of Homes and Services for the Aging. ta has been named vice president for student Thorson. director of volunteers and social actl\.;­ e at Bethel College in St Paul. '81 John D. Dwyer of St Paul has been named ties at St John's Home of Wwaw..ee, was dted associate academic dean of the 51. Catherine for her establishment of a program that brings campus of the CoUege of 5t Catherine. together elementary school children and nursing home residents.

uel Goldich of LaJ..ewood Colorado receIved an honorary doctor of SCIence degree IlAW IMEDICAL SCHOOL rom orthern Illinois University. GoldlCh a Orm r orth rn Illinois UniversIty faculty mem­ '60 Ralph trangis of linneapolis ha been '43 Oarence Rowe of I. Paul was named nd a pioneer in the geoSCIences. was cited elected director of Tiger International and Flying charter recipient ot the linnesota P 'chiatric or h work on the g logic history of the Lale Tiger Une. Strangis is a prinapal partner of the Society's lQ80 Private Practitioner of the ) ear pe ~ or regton and hIS pioneenng use of mass law finn Kaplan. Slrangi and plan. Award. Rowe, clinical professor emeritus 0 psy­ metry in geochronology. Goldich created chiatry at the University 0 'linnesota was ated b 30ch of i otope geology and partICipated in Ralph elsen of 10rgantown West ir­ not only for his professional contributions but lit )undi ng of the International Geochemical gIOia , ha been honored by the atlOnal Univer- also for his community service. Rowe served as y, HIS dissertalton research on mmeral ity Conhnuing Education Assoaall n for rus 3(). the first director of the Hamm Oinic in St Paul. b: ty during rock w athenng i sltll widely year career In higher education and continuing founded the I. Paul chapter of the cademy of t and both a mineral and a fo il have been educallon el on recrived a Fello~ of ExtenSIOn Religion in Mental Health, and since lQ has m j fo r hIm. Goldich IS also a recipient of the J..ey and a certtficate of recognition for his rvlce served a consultant to the t. Paul lmneapo-

AR\ FEBRUARY 1 lis Archdiocese Marriage Tribunal. Rowe has james Peterson, '63, '69, Orland Park, IlinOtl contributed to five books on psychiatry and has February 3, 1987. Peterson was h ad of tela served several professional organizations. reclamation and soil science ction of th vietr!> Provocative. politan Sanitary District of Greater Chic, john Paul Stapp of Alamogordo, Texas, ;0. lit has been named 1986 Baylor University Distin­ was active in several civic and profe »Onl organizations. Responsible. guished Alumnus, the university's highest alumni award. Stapp was responsible for the founding of Gene A . Rowland, '51, Hollywood, M. "Yland Usable. two U.S. Air Force laboratories: the Aeromedical February 2, 1987. Rowland served as dip ctor ~ Facility at Edwards Air Force Base in California industrial productivity and quality at t e U.S and the Aeromedical Field Laboratory of Hollo­ Defense Department and had worked or man Air Force Base in New Mexico. The author National Bureau of Standards. Prior to h , mov of more than SO medical and research papers and to the Washington area, Rowland was a pa twelve textbook chapters in various publications, in an architectural engineering firm in MI'l/\ Stapp has been the recipient of more than twenty and worked for the U.S. Rubber Company KUOM medals and awards, including the University of Minnesota's Distinguished Alumni Service Paul Semple, '33, Washington, D.C., Decemb!r Award. 18, 1986. Semple, who finished 33rd in the 1 SATURDAY Boston Marathon, served in contract work W)' Beginning at noon Horatio Van Cleve of Winston-Salem, the former War and Defense departments and featuring: North Carolina, has been named professor emer­ then with the former U.S. Renegotiation Board itus of family medicine at the Bowman Gray a government contract renegotiator. He reltnd - University Courses School of Medicine at Wake Forest University. from government work in 1969 and had SIIIC! On-the-Air served as a tax and securities consultant. - The Best of '45 Elizabeth McGrew of Evanston, Illinois, Dale Staupe, '80, Eau Claire, Wisconsi n, 'ovem. TALKING SENSE University of lIIinois professor emerita, received ber 8, 1986. the 1985 Mary Thompson M .D . Award from Mary Thompson Hospital for her research contri­ Hugo Thompson, '23, Black Mountain, NO:\l butions in cytopathology. Carolina. An ordained United Church of Chns; minister, Thompson was also a professor ~ '46 Alvin Schultz of Minneapolis has been religion and philosophy at Macalester Coli named chair elect of the board of governors of from 1943 to 1968. After leaving his teaclung the American College of Physicians. duties at Macalester, Thompson taught at Millr KUOM="AM kin University in Decatur, Illinois, and retlltll I'" F H S ITY l ' I ' KI.I I ' H A I I IO from teaching in 1974. For a free program schedule call PUBLIC HEALTH I Milton Thompson, '23 , Cambridge, OhiO. 625-3500 December 5, 1986. '49 Earl Dresser of Eden Prairie, Minnesota, Contlnurng Edu cation and Extension has been named 1987 Hospital Administrator of june justus Throdahl, '24, Hopkins, Minnesoti University of Minnesota the Year by the United Methodist Association of August 16, 1987. Throdahl was a member of tIw An equal opportunity educator and employer Health and Welfare Ministries. Dresser retired as Hopkins School Board from 1950 to 1969, serv president and chief executive officer of Methodist as board clerk and as its representative on 'Ir Hospital in 1986 after 25 years as an administra­ Hopkins-Minnetonka Parks and Recreahon tor at the hospital. Board. Throdahl also held leadership positions m the Girl Scouts from the neighborhood to regioNi levels, served as coordinalor of the Hoplunt IDEATHS American Field Service chapter, and was involl'!Il in Americans Abroad. She was a member ~ ONE Arnold Aslakson, '32, San Diego, California. Delta Delta Delta sorority and was active Clarence Bohner, '28, Mesa, Arizona, February many community organizations. OF THE 13, 1986. Robert Van Fossen, '25 , Naples, Rorida, Decw ber 31, 1986. Van Fossen, a MiI1I1eapolis atlOJ11l! Harold Iverson, '40, Edina, Minnesota, December for SO years and the first president of the MUIJ\!' 7, 1986. BENEFITS apolis Jaycees, retired in 1977 from law practiCf George Alexander Koplow, '37, Potomac, Mary­ Regarded as a specialist in labor relations, VMl land, january 4, 1987. Fossen was named chair of a Minnesota commis­ OF sion to study problems in the MiI1I1eapolis public Marguerite Rush Lerner, '45 , Woodbridge, Con­ schools in the 1950s and was often called upon 10 necticut, March 3, 1987. Lerner was a professor help settle labor disputes. Van Fossen was actiVl LIFE. of clinical dermatology at the Yale School of in several professional and civic organizations. Medicine from 1973 to 1980 and head of the dermatology clinic in the University Health Ser­ RusseU Waller, '35, Crosslake, Minnesota, March vices in New Haven, Connecticut, from 1971 to 13, 1987. Waller, a journalist and publisher, wa> 1980. She was also the author of fifteen children's the owner of Algona Publishing, a subsidiary 01 books and in 1965 received the Brotherhood the Midwest Newspaper chain. His papers, \hi Award for her book Red Man , White Man , Algona-Upper Des Moines and the Kossulh African Chief. In recognition of her work in County Advance, have received the Iowa News' children's literature, a Marguerite R. Lerner prize paper of the Year Award, and Waller was \hi for creative writing by a medical student was recipient of several awards, including the IOWI established at Yale in 1980. Master Editor and Publisher Award from \hi Iowa Press Association. Waller retired in 1985 Harold Macy, 'SO, St. Paul, December 1, 1986. and continued to write opinion pieces for \hi and had begun work on Cecil Magid, '37, Chi cago, December 9, 1986. New York Times h~ autobiograph y . Waller was active in several Donald L. Merrill, '26, Pipestone, Minnesota, professional and civic organizations. Get this engraved brass Alu mni Gold March 12, 1987. Card free, whe n you become a Li fe Member of Harold Wilmot, '23, Litchfield, Minnes ta, M3) the Minnesota Alumni Associati on now. Just call , AU Z. Nelson, '31 , Peterborough, New Hamp­ 23, 1986. A fellow of the American College 01 shire, February 14, 1987. Nelson had served as a Physicians and Surgeons and a past r irenl 01 natural resources specialist in the U.S. Depart­ the Harold S. Diehl University of Mi nnesoll THE MINNESOTA ment of Agriculture and had also served with the Medical School Award, Wilmot was eng ed ,n National Resources Planning Board, the U.S. medical practice in Litchfield for more II an.5iJ ALUMNI ASSOCIATION Department of the Interior, the National Lumber years. He was cofounder of the Lilchfiel CitOi 612-624-2323 Manufacturing Association, and the U.S. Depart­ and was active in many civic and profe SIOnJI ment of Commerce. orga niza tions.

46 JANUARY I FEBRUARY 1988 MINNESOTA c A L E N D A R

JAf\.UARY St. Cloud Alumni Chapter Reception Memorial Union, Minneapolis St. Cloud, Minnesota. Call for campus. information: 612-624-2323. 3 Ed ucation Alumni Society Board 24 Black Alumni Society Board Meeting Meeting 21 College of Home Economics Alumni Call for details: 612-{'24-2323. 5:30 p.m., Campus Club, Coffman Society Board Meeting Memorial Union, Minneapolis 6:00 p.m., 46 McNeal Hall. St. Paul 27 Sun Coast Alumni Chapter Event campus. campus. Speaker: John aj arian , University of Minnesota Regents' Professor and University Women Alumni Society 26 Medical Alumni Society Board chair of surgery department. Noon, Board Meeting Meeting East Bay Golf and Country Club, 4 30 p.m., call for location: 6:00 p.m., Campus Club, Coffman Largo, Rorida. 612-624-2323. Memorial Union, Minneapolis campus. IMARCH 27 College of Liberal Arts/ University College Alumni Society Spectrum 1 Nursing Alumni Society Board Lecture Meeting 7:00 p.m., call for information: 5:00 p.m., Campus Club, Coffman 612-624-2323. Memorial Union, Minneapolis campus. 28 Black Alumni Society Board Meeting Call for details: 612-624-2323. 2 Pharmacy Alumni Society Board Meeting 4:00 p.m. , 5-130 Unit F, Minneapolis IFEBRUARY campus.

2 Education Mentoring Program 8 Medical Alumni Society Board 4:30 p.m., Campus Club, Coffman Meeting Memorial Union, Minneapolis 6:00 p.m., Campus Club, Coffman @ 1958 United Feature SyndIcate. Inc campus. Memorial Union, Minneapolis campus. noopy and his friends are going to the U. The 10 Education Alumni Society Board mversity of Minnesota Art Museum, that is. The useu m is hosting the " Graphic Art of Charles Meeting University Women Alumni Society hulz" through February 7 in its th ird and fourth 5:30 p.m., Campus Club, Coffman Board Meeting Ioor galleries at Northrop Auditorium. Admission is Memorial Union, Minneapolis 4:30 ree. Peanuts memorabilia and more than 124 draw· p.m., call for location: ngs of Snoopy, Lucy, Charlie Brown, Woodstock, and campus. 612-624-2323. he gang were organized by the Oakland Museum in 985. For more information, call 612·624·9876. 11 College of Biological Sciences 9 Education Alumni Society Board Alumni Society Board Meeting Meeting 4 College of Biological Sciences 7:00 p.m., 127 Snyder Hall. St. Paul 5:30 p.m., Campus Club, Coffman Alumni Society Board Meeting campus. Memorial Union, Minneapolis 7:00 p.m., 127 Snyder Hall, St. Paul campus. campus. 16 Band Alumni Society Board Meeting 10 College of Biological Sciences Public Health Alumni Society 7:00 p.m., call for location: Alumni Society Board Meeting Mentors Reception 612-624-2323. 7:00 p.m., 127 Snyder Hall, St. Paul 5:00 p.m. , Campus Club, Coffman campus. Memorial Union, Minneapolis 18 Phoenix Area Alumni Chapter E ent campus. Speaker: John Gutekunst, Gopher 15 Band Alumni Society Board Meeting fo tball head coach. 7:00 p.m. 4:30 p.m., call for location: B College of Liberal Arts/ Univer ity 612-624-2323. College Alumni Society Board 19 Sun City Alumni Chapter Event I eeting Speaker: J hn Gutekunst, Gopher 17 Black Alumni Society Board Meeting b:30 p.m. , call f r locati n: f tball head coach. 6:30 p.m., The 4:30 p.m., call for location: '>12-624-2323. Lake Club, Sun City, Arizona. 612-624-2323.

9 aand Alumni Society Board Meeting 22 Public Health Alumni Society Board For more information on calendar e ents, 7:00 p.m., call for locati n: Meeting call the Minnesota Alumni A ociation at )12-624-2323. 4:00 p.m., Campus Club, CoHm n 612-{'24-2323.

AR) FEBRU R) 1088 (0,1/ E OTA 4~ A Noble Cause

As a boy, I could never understand it. University excellence. Our victory cele­ My grandfather had been a congressman bration will take place a month before for nine terms, which meant he knew a next Thanksgiving, and the University lot about the importance of winning, but will clearly have a lot for which to be in every election he contributed money to thankful. Every one of us participating in his opponent's campaign. That behavior the campaign will have good reasons to seemed particularly strange for a man be proud. who was committed to the Grand Old In this context, the Minnesota Alumni Party "till death do us part." Association (MAA) has been searching for When I asked my mother to explain, our proper role in the campaign. We are she said, "He believed in the democratic excited about it and fully support its system even more than in his own party objectives. Many of our members are Fred Friswold, national president of the Alumn i Association, is president of Oain or his own candidacy. He knew that the actively involved in various aspects of the He has been an alumni association member system couldn't sustain itself without vol­ campaign as callers, contributors, and years and has served on the board of directors. untary contributions to candidates of both alumni society leaders working with the parties, so he practiced what he believed." various college deans soliciting support unmet needs. I've recently served in I always admired my grandfather even for endowed chairs or new programs. Our ership roles for a church, a hospital, though we never had the opportunity to question, however, is whether that the United Way. I've been involved become close. I admired him even more involvement is enough or whether we can fund-raising for each and know the ' when I came to understand why he con­ make a special contribution as alumni. tance of being able to raise funds tributed to the opposition's party. There The MAA has considered casting its special projects that fall outside of is something noble about believing in an support to one of the particular projects regular operating budget. However, I idea or an institution so much that you that has arisen out of Commitment to also served on the finance committ are willing to personally sacrifice for it. Focus, University President Kenneth H. each organization, and I shudder to Being able to visualize an important Keller's blueprint for excellence. Anyone of trying to manage the finances of cause according to its benefits, rather than would be proud to support the many these organizations if 95 percent of its cost, takes a special person. Being willing exciting and worthy programs. However, volunteer contributors were to to pay a price to make the vision a reality we have concluded that, aside from sup­ how to spend the money. The Uni takes an even more special person. porting projects initiated by their own now faces this situation with respect I was reminded of these truths in colleges, association members can maxi­ the Minnesota Campaign, and it creates discussions about the Minnesota Cam­ mize the value of their contributions to special role alumni can play in paign with other alumni. The campaign is the Minnesota Campaign by giving undes­ funds that are free of restrictions and a noble idea . It involves the development ignated funds . tape. of private, voluntary funds to build on Contributing unrestricted funds isn't as In the weeks ahead, each of us the best features and strengths of the tangible or exciting as supporting a spe­ have an opportunity to participate in University of Minnesota to help it become cific project of personal interest. However, Minnesota Campaign. In the initial one of the top institutions in the nation. the dollars given in undesignated gifts are the campaign was focused on It's an idea that will bring the University the most valued gifts the Universi ty large gifts for specific chairs national recognition as not only one of receives. grams. Now the campaign will the largest but also one of the finest The University gathers talented people to include gifts both large and institutions of higher learning. It's an idea with good minds- undergraduate, gradu­ all the friends of the University, that will emphasize that Minnesota is a ate, and professional students; faculty; its most important constituency great incubator of excellence in academics visiting professors; and lecturers. These alumni. It will also place emphasis on and research, as well as baseball. fine minds deal in ideas for which the that are free of restrictions and permit The Minnesota Campaign is built on University should serve as an incubator. University to do whatever needs to the premise that enough caring people will Undesignated funds will help to tum their done, when it needs to be done. voluntarily contribute $300 million to a ideas into new courses, special studies, or We hope to give alumni the nn'nnrlhr. state-supported land-grant university. innovative research projects. Flexible gifts nity to participate in this historic Even with Curtis L. Carlson's outstanding enable the University to take action when taking. Many alumni will receive leadership, both financially and person­ new research or teaching opportunities from President Keller or Curtis L. ally, such an objective seemed out of arise, rather than wait until long-term son. Students will also be cont reach at the outset. Any doubts, however, funding can be worked out. alumni by telephone to present the have been removed. It is clearly an idea I was astounded to learn that more tunity to participate in the campa' whose time has come. than 95 percent of the funds committed to The MAA staff and board of -':_ ,.r,nO,_ As we move into the final months of date to the Minnesota Campaign are des­ have set 100 percent participation n the three-year campaign, more than $290 ignated for a particular chair or pro­ Minnesota Campaign as our own million has already been committed by gram-a circumstance that limits the We hope you'll join us and be g ner" US generous people who share the vision of University as it tries to respond to many supporting this noble cause.

48 JANUARY I FEBRUARY 1988 MINNESOTA We make more loans than any library in the country. Even more than the Library of Congress.

NIVER ITYOF MINNESOTA '-~ LIBRARIES ~ _ FrY ur In£ rmati n Diary of a Homecoming Crisis

September 22. Dear Diary: So, I'm an rush-hour traffic was not on their menus. incurable optimist. When Star Tribune We suggested helicopters or police escorts, writer Howard Sinker called me, asking but logistical sense prevailed. what the Minnesota Alumni Association October 5. Alternative Strategy Num­ (MAA) would do if the Minnesota Twins ber 3. Dusting off the cobwebs in our won their division, and if they won the minds, we remembered what old-fash­ American League championship, and if ioned tailgate parties were like. Menus they played in the World Series on Satur­ were eclectic-anything that was in the day, October 17-the same day the Uni­ refrigerator went into the picnic hamper. versity's homecoming game is scheduled­ So instead of looking for one food provi­ I answered that it would be a magical der, we called every friend we knew in moment for Minnesota sports, we'd be the food industry with a simple message: Margaret Sughrue Carlson is executive director of the delighted, and we could gladly change our "Due to the success of the Twins, we've Minnesota Alumni Association. whole schedule. I just couldn't help it. got a homecoming crisis. Please call September 29. Should we reschedule today." Allan Krejci of the Geo. A. Hor­ Barber Shop Chorus was the hors homecoming or wait and see? The Twins mel Company was the first to step to the d'oeuvre and the men's chorus, cheerlead­ have an exclusivity clause in their Hubert line, offering 3,000 all-meat wieners. He ers, and dance line were the main course H. Humphrey Metrodome contract that referred us to Metz Bakery for buns. John the University marching band was the guarantees them 24-hour use of the stad­ Jacobson of the Pine Tree Apple Orchard dessert. They warmed our hearts ar.d ium if and when a play-off game is couldn't supply apples for all 3,000 delighted our ears with a blaze of color scheduled. The University's external rela­ expected guests, but he pledged the collec­ and sound. Don Cassidy, Twins tions team looked into our crystal ball tive support of the Minnesota Apple tion manager, received a good luck and decided to go for it. Our reasons were Growers Association for Haralson apples. horseshoe from Fred Friswold, and simple: the opposing team, students, fans, With the menu almost complete, we crowd went wild. We held our breath and alumni need time to adjust their still hit challenge after challenge. Arrid during the door prize raffle, especially plans, and all of us are ardent Twins fans. Extra Dry was given to the staff. Chin Up when two coveted Twins play-off tickets The move is on. was our motto. And finally, Old Dutch were given away, courtesy of last year s September 30. Change homecoming­ potato chips, Pabst beer, Coca-Cola, and MAA president, Harvey Mackay. where to begin? Revamp twelve months cookies from Super Mom's were donated I could write even more, dear dIal)' of preplanning, reschedule nineteen events to shore up our menu. As the staff found because this is the story of just one event sponsored by the Homecoming CommH­ temporary storage for 50 cases of potato Each event had its own joys and traumas tee and the MAA, and do it all in only chips and worked out the details of wiener Sixteen days of crisis management blum

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University of Minnesota Alumni Association

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EDITOR L-IFE _ A_TURE_' _ S_____ ~ I I I COLUMNS J.. n M ~ ne Hamilton

COpy EDITOR 6 Double Take 32 Communications: J o~n T orkildson By Bj~m Sletto The MacWrite Stuff EDITORIAL ASSISTANT Picture this: A University professor By Karal Ann Marling Kimberly Yaman has collected close to 5,000 images of The art of computer-generated desk­ INTERNS things educational. top publishing explored. Steve Indrehu5 Susan Marton 35 Books: The MFRB (Minnesota PRODUcnO ASSISTANT Faculty Review of Books) Pat Aukema By Kent Bales DESIG A survey of what selected faculty Church wa rd Hopp Design Associates members are reading_ PHOTOGRAPHER Tom Foley 37 Minnesota Campaign: EDITORIAL BOARD Over the Top Paul Dlenhart By Marcy Sherriff Jean Marie Hamilton Mathew HolLnsh.. d 13 Prairie Romanesque The campaign reaches $.305 million_ Pamela laVIgne By Paul Clifford Larson lynn Marasco 39 Some of Our Graduates: Marcy Sherriff The architecture of H. H. Richardson Maureen Smit h influenced the architects of the day Bowling for Scholars By Kimberly Yaman EXECUTIVE EDITOR and can be seen across the prairie, At Marcy Sherrill the University, Pillsbury and ichol­ Alumni news notes. ADVERTISING SALES son halls reflect his style. Paul Mik kalson 41 Minnesota Alumni Association: The Alumni Factor MINNESOTA ALUMNI ASSOCIATIO 16 See Dick, Gary, Jesse, Bruce, ECLITIVE COMMIITEE Paul, Al, Pat, Mike, Bob, By Kimberly Yarnan Alumni playa role in recruiting high­ PRESIDENT George, Al, Pete, and Jack Run Fred Fri wold, '58 By Chuck Benda ability students. Four alumni-political scientists and VICE PRESIDE T Ken n th (ChIp) Glaser, '75 consultants Robert Squier, Howard 4J The Sports Page: Penniman, Richard Scammon, and Grappling with Success SE RETAR'Y By Brian Osberg ue Bennett, '65, '67 Norman Ornstein-eye the presiden­ tial race. Wrestling coach J Robinson wants to TREASURER make Minnesota a wrestling state. L. Steven Goldstein, '73 22 The Law of "You Can Fool ME lBERs 45 Alumni: A Brief Case Marcia Appel, '74 Some of the People Once" Tom Borman, '76 By Michael Finley for Cartooning Ron Hand berg, 'bO An update on the theory of rational By Kevin Quinn Lauris KrenIk, '54 Carol Pine, '07 e pectations propounded by four Greg Howard took a break from law University economists in the 1970s. to give birth to Sally Forth. PAST PRESIDENT Harvey Mackay, '54 In the long run, we may all be dead, say these economi t , but in the 46 Faculty: Triage EXECUTIVE DIRECTOR By BNm Sletto Margaret s ughrue Carlson meantime, we make rational deci­ sions in respon e to economic policy, Nursing profe or Sheila Corcoran studies deci i n making. M"""sotn is publl,hed bImonthly bv the Mon­ n.,ota Alumn I Assoclallon lor it ' m~mbe", and other commItted Inends of the University of IDEPARTMENTS 48 National President: Improving Min nesota Member,h,p is op~n to all past and the Student Experience Pfl are $-100 makes rewarding good teachers a \I f I~ , $450 hu ,band w li . Inslallment Ide 31 Calendar pri rity. In nb.r

AMINNESOTA CEI~EB 0 ON CAMPUS IINNESOTA ALUMNI ASSOCIATION BOARD OF DIRECTORS IN fOe U 5 Fr .. wold PRESIDENT Ke n h (Ch,p, Glaser VICE PRESIDENT Sue nnell SECRETARY l en oldstem TREASURER Postscript Ha Mackay PAST PRESIDENT

AT·LARGE MEM BERS

1,1., I Appel Carol Pine Th J' H Borman Sue Platou Can we talk? I am not exactly sitting agency, whose award-winning ads, past lohn rench TlSh Reynolds behind a blizzard of letters, but I am no good work, affirmative action policies, R ne Given Maryan SchaJi longer lonely. After my plea in the last and public service have all but been Ron H4ndberg Nancy Sellecl.. issue of the magazine, I received six letters forgotten by the general public, is working H.I 1 John~n Joseph Sizer laum Krenl" James R. Sutherland to the editor, six phone calls, and four to change the current perception. Ed Land.,. Paul Taylor poems. In addition, Institute of T echnol­ One reader called wondering what the J,me layeron RIchard Tschudy ogy Dean Ettore infante, Medical School public reaction to our article had been; Chu k N,chols MIchael W Un er Dean David Brown, College of Liberal another, whom I didn't get to talk to, left Arts Dean Fred Lukennann, and College a message saying that the article was a ludy Grew Student Body PresIdent Mmn ta Student Associallon of Agriculture Dean C. Eugene Allen have slap in the face to all women. Another 5.... StreItmatter PresIdent agreed to write status reports on their reader said she assumed our production Student Alumni Assoclallon colleges in the coming issues-and they've schedule was such that we weren't able to lames Newton Past PresIdent agreed to "tell it like it is." respond to the controversy surrounding Student AlumnI Assoclallon What our readers told us is that, in the Fallon and hoped we'd let our readers Stephen R"",.II Assoc.ate V.ce Pres.dent words of Richard E. Riis, '39, of St. Paul, know that we, and the University, do not Development and Alumni Relallons "PR style is not what readers need or condone sexist advertising or sexism of ~US>t1i Bennett PresIdent Mmnesota Foundallon Board 01 Trust"", want. Facts and infonnation, yes. . . . All any fonn. The University doesn't. I don't. will benefit by a factual base of report­ But then I also don't think that the work REG IONAL REPRESENTATIVES ing. " Ervin W. Schultz of Brainerd, Min­ of Fallon McElligott is sexist. MI NNESOTA nesota, writes: "By all means keep telling Keep those cards and phone calls com­ I,m., Am" Jean Jac"'sh it responsibly: accountability-responsibil­ ing, because starting next month a page Allned Franc •. Jr Margaret Matalama". ity-I sense this is your goal ." Reader Douglas Gregor Bnan Qu.gley fuJI of your thoughts becomes a regular Schultz, by the way, introduced a new feature . This issue-with the help of our

J It L Hansen RegIOn I twist in the letters-to-the-editor game­ "worldwide alumni achievers" -should Sttv. Franc"",,o RegIOn 11 typewriter talk. Cynthia A. Gehrig wrote provide fodder for your letters. Donald T Franke ReSlon III to tell us to "accurately represent the Four University alumni-Richard Duane Burnham RegIon IV programs of the University of Minnesota Scammon, Howard R. Penniman, Robert H.. old MellO Reg.on IV to your reading public. If what you mean DIck lohn n RegJon V Squier, and orman Ornstein-are Budd P .body Reg.on VI by finding 'the inside scoop' is to give an respected political scientists or political unu, Tumble. n Reg.on VII honest and objective assessment of pro­ consultants who are observing with inter­ lohn Perry Re .on VIII grams and departments, then you hould est the race for president. Our production En-,n Toma h Reg.on VIII do so. If your purpose is to expose in a deadline was such that we published this CO TITUENT REPRESENTATIVES sensational way, then I'm opposed to that. issue before the Iowa and ew Hampshire Tell us weaknesses as well as strengths; W.",·n Stlltr.th Agriculture primaries, 0 you will have another good 5t"e (hmh.nson Band Alumni we hould have an objective representa­ chance to see if we-and they-hit the Ancr.\\ tre.lel B,olo8' al SClench tion of the University before u<;." mark. To help illustrate OUf story, we Barbara Stephens Foster BI.d. Alumni Our phone calls to the editor were called on Alan E. Cober, one of the lawrence Irgens Dentistry another matter altogether. All but two country's top illustrators, and political Robert Pnl rei EducatIOn were regarding our story on advertising lohn Perry cartoonist Jack Ohman of the Oregonian. For try e ecutive Pat Fallon of Fallon McElligott Sharon Rem General Co liege Ohman attended the University of Min­ lee Ann Blersdorf Gold lub in Minneapolis. While the issue of the nesota from 1978 to 1980 and wa a Glend. Cramer Home Econom,cs magazine featuring Fallon was at the cartooni t for the Minnesota Daily. His W,ll,am E John on Ho pltal Admin. trat,on printer, Fallon and his agency became work has appeared in previous i ues of P'ttr Obermeyer Industnal Relatlons embroiled in a controversy that wa cov­ Minnesota, and he was eager to help us lohn Kugler In,tltute ered in the local and nati nal media. out again. of T echnol"sy When the director of the women's center Loul". J.lm. lournal",m Our per onal fa orite, however, in the at Mankato State University, after eeing DavId Doty La\\ response-generating story category is our ~.the"ne Hy tead L.beral rt, and a presentation f wor\.., by one f Fallon communication column, "The Mac rite UniversIty oliege McElligott's ubsidiaries, wrote to the Stuff," by Profe or Karal Ann larling. Alan haplt" M lub agency complaining of se i m in the In it readers will find a veiled reference to .... y Iidrber t<.lanal\em

1 R H APRIL lQSS 1/ 'ES TA 5 There's more to the study of education iconics than meets the eye By Bjprn SJetto

In the summer of 1983, professor· of education Ayers Bagley encountered something remarkable in a sunny, medieval church near Norwich, England. Scanning a stained glass window in the south wall, he discovered a curious intrusion among the figures depicted. The window showed a beautiful representation of what should have been St. Anne teaching the Virgin Mary to read. Instead, a priestly head, full bearded, had replaced St. Anne's head, and the Virgin, with short hair, had a boyish look. 0 These mutations, which el ewhere might be interpreted as a practical joke, weren't the product of an artisan's irreverence. The window, most likely originally composed of fifteenth-century glass, was probably restored in the nineteenth cen­ tury. 'Whoever put [the window 1 back together either did not know the once-popular tradition of the Virgin's reading lesson, or was per uaded not to resurrect such nonbiblical imagery," says Bagley. "In any case, the outcome suggests that someone imposed the views of a later time onto the original artwork." o A nationally known student of education iconics­ the study of education imagery- Bagley earches for significance in even the most incongruous picture. For the last 25 years, he has been a frequ nt visitor to museums, libraries, and historical ites throughout Patronage of the art and ciences, once a Western Europe and the United States, and he has privilege of princes, is here satirized in a portrait of the emiliterate, nouveau ri he gathered enough images of education themes to make Andrew Carnegie, who gave million to support public librarie . From Punch' his collection the most extensive of its kind in the Almanac (or 1910. Portrait by Bernard world. Bagley doesn't plan to stop ther ; in the Partridge, alia "Andrea del kibo" (Le., Del artoJ . future, he hopes to institutionalize the coll cti n.

6 MARCH / APRJ L 1988 M INNESOTA Personification of the seven liberal arts are among the earliest education images. Here they form a cur­ riculum pyramid lead­ ing from grammar to philosophy and celes­ tial understanding. The Hill of Knowledge, fif­ teenth-century paint­ ing, Florentine School, Musee Conde, Chan­ tilly. From a reproduc­ tion in The Age of the RenaiSS4Dce (McGraw­ Hill, New York, 1967). Po/ytechnicai In truetion, by the East German painter Harald Metzkes, reflects a form of reali m in art and a view of education stre ing practical, industrial ends. From a reproduction in Ursula Ke . elhut, Da Kind in der Kun t (Leipzig, 1977), plate 45. In 1959, the painting itself bung in the Junge Kun t gallery in Frankfurt on the Oder (Ea t Germany).

St. Anne teaching the Virgin to read wa for centurie a trong iconographic expression favor­ ing literacy for girls. It ha been transformed into an anonymou male instructional scene in this nineteenth

At the school of his mother's knee, a child studies eloquence and expressive gesture, key ingredients in a curriculum designed to support career in the church ministry or high gov­ ernmental office. Portrait of Mrs. Isaac Hite and Son, by Charles Peale PoLk, c. 1799. Baltimore, Maryland, Historical Society. From a reproduction in Antiques, volume 107 (March, 1975), page 513.

8 MARCH / APRIL 1988 MINNESOTA Blgley's ventures into iconics research With formal establishment and support collection is located at the University of star ·d soon after he arrived at the Univer­ for the project, Bagley's work took a giant Northern lllinois, the other is the Alt sity n 1960 to teach courses in the history step toward realization. Although West­ Archive in the Pedagogical Academy in of education. During his lectures, he fre­ ern culture is very rich in visual represen­ East Berlin. ~uently used illustrations to encourage tations of education themes, only a small Although the Education leonies Collec­ students to learn, he says. But he became portion of them had been examined by tion includes photographs copied from interested in the images them­ any scholar. Bagley's research the follow­ printed works, just as the orthem illinois and in what they could tell him ing decade helped move the iconics of and Alt Archive do, it has had the advan­ about the history of educational thought. education out of the historical shadows tage of the enormous improvements in and into the professional forums of edu­ color photography and printing. More­ "As time went cators. over, a very large proportion of the on," he says, " I In the beginning, Bagley focused on Education leonics Collection consists of identifying and collecting. He continued photographs made directly from the orig­ I~~~~~ illustrationsbegan to divide into cat-the studying images available in the United inal objects-museum paintings and egories: some repre­ States, but expanded his research to West­ sculptures, prints, drawings, stained glass, ~ sented sites and ern European libraries, museums, icono­ carvings in wood or stone, tapestries, m~~ii~~~i helped students get a graphic collections, churches, public frescoes. decorated stove tiles, painted 1 "~~Ji sense of location­ monuments, and other historical sites. His vases, wedding chests, intarsiated tables, the ancient grounds wife, Marian, professor of design in the sarcophagi, gravestones. ~~~::nla.!~ where Socrates department of design, housing, and Bagley realizes that his success in build­ taught, medieval schools of Paris, Oxford, apparel, accompanied him, conducting ing a distinguished education iconies col­ Camb ridge . Other slides showed seem­ studies in her own field, and often helped lection has been possible not only because mgIy candid teaching scenes-for e am­ photograph educational images on loca­ of his commitment to the field and capable ple, seventeenth-century Dutch paintings tion. assistance but also because of new and of vil lage chools. Some cenes were "She is an experienced detective with more advanced technology. Because of obviously fabulous-a wolf reciting the an e traordinarily keen eye," says Bagley. this, his responsibility, he says, is to try ABC's-or emblematic-a centaur teach- 'When you're in a grand cathedral or one to make the collection accessible to as 109 a prince to read-or mythological­ of the larger churches, intent on photo­ many people as possible-to let them Hercules murdering his teacher. These and graphIng sculptural reliefs or choir stall share in the good fortune. To accomplish kinds of images reRected ideas cen­ carvings of your subjects, you have first this goal, Bagley says he plans to encour­ tral to an understanding of meanings and to find them. This is not always easy, age others to help collect and catalog 0 values connected with education in West­ especially in dim light. She is usually first that he can focus his efforts on his most ern cultural history." to pick them out." ambitious plan yet: to computerize the Recognizing the intrinsic qualities of The Bagleys' travels were well planned iconics collection. the imagery and the growing need for and carefully structured. They meticu­ accurat representation to use in his lously designed itineraries based on cata­ The Bagleys took teaching, Bagley started photographing logs of collections in the countries they a first tep toward reproductions in books and periodicals were going to visit. Before their visit , the goal of making housed in the University and local librar­ they inquired into condition for photo­ the Education !con­ ies. "I realized my endeavor was mani­ graphing and photocopying in each in ti­ ies Collection more fold," Bagley says. ''There were the basic tution. Without uch planning, Bagley accessible when tasks of identifying and collecting, then of says, they could have had unpleasant they establi hed the classifying, and beyond that, there was surprises. For instance, photographing i Education Iconic the challenge of interpreting the imagery not allowed in the British Ubrary h used Endowment in the in the conte t of educational history." within the Briti h Mu eum. "You might Uni ersity of Min­ Bagley conducted hi collecting in ear­ be cordially permitted to photograph nesota Foundation in 19 . Bagle say nest, gathering image related to hi per­ prints in municipal collection in Basel or the primary purpo e of the endown1ent i sonal r earch and the needs of hi Antwerp. with pr per credential . but to foster research in the field of education st ude nts. A structured approach wa el ewhere b met with look of incredulity iconies. but for now penditure will be achieved when the Educati n !conic Pr j­ at the very mention of the idea," used to further devel pment of the collec­ eet wa established in 1976. To upp rt Bagley. "Prearrangement are essential." tion. the project, which repr nted the b gin­ Th Bagley ' persistence and dedicati n "r hope to find inqui itive people of all ning of his endeav r f in titutionalizing paid off. Over the past decad . the Edu­ ages who are planning trip to Europe for the tudy f educati n ic nics, h ught cati n !conies C llecti n ha gr wn to be purp es of enlarging their educati n: mor tary aid fr m hi department, c 1- the mo t comprehen ive of it kind, c n- Bagley say . "If the wi h t participate leg and University ag n ies. Sub tantial isting of thousands f 35mm lide . Onl in collecting educati n irnag , they can fun mg cam fr m th nt r for urri­ tw th r tanding c llecti n f educa­ do it n a volunteer ba i or for Uni ersit ulu II Devel pment. ti n ubject are comparable. One izable credit. What r have in mind are cathedral

1AR H PRtllO 1111 ESOT -\ 9 and churches, particularly those of culture of education." France, Belgium, England, Germany, Delving into the imagery of educ hon Switzerland, Italy, and Spain. What a has brought obvious rewards, B a~ley delightful and marvelous activity it would says. His research has not only mad his be to visit them, examining their fabric, courses more illuminating but also has carvings, frescoes, and sculptures for edu­ helped him appreciate educational hIstory cational images. Properly done, the results "in colors and textures of its visual testa· could make a magnificent contribution to ments." the study of education iconies. "But it would be the work of more '1 have been pn"· than a few discerning eyes and cameras: i1eged to get a Iittit in France alone there are hundreds of closer to traditions Romanesque and Gothic churches. How that trace bac thou· many have images offering insights into sands of years," Bag­ the history of education? Perhaps few; ley says. "To go to perhaps many. Who knows? Existing the sites and see the guides are insufficiently detailed. We must material expressiOns go and see." An interest in education iconics and of our predecessors art has taken Marian and Ayer Beyond the churches, Bagley says, has made me feel Bagley to Europe twenty times in there are numerous collections to be stud­ part of a long line of humanity. I think the last 25 years. ied in the stately homes of England and the way classical values have been Scotland, and in the palaces and chateaux expressed throughout the Middle Ages of continental Europe. and up to modern times tells us something Bagley himself plans to spend more about ourselves. It tells us somethmg time at the computer. Entering the educa­ about all those people who are related to tion iconics inventory into data banks is a us directly or indirectly. It helps us under· high priority, he says. He also hopes to stand our cultural legacy." use optical scanners on the images to But Bagley has reached no firm conclu· make them readable on computer screens, sion about the significance of a classical and in the future, he plans to record the image he saw a few years ago in the images on video disks. Chartres Cathedral, appro imately 50 miles south of Paris. 'We entered the For now, the Bag­ great western portal of the cathedral, leys keep the bulk of says Bagley, "and began a clockwise scan­ the collection in their ning of the figured surfaces. Immediately house, enabling them at our left, on a column capital-m tlus to maintain the proper twelfth-century Western Christian temperature and church-we saw a relief of the ancient humidity to ensure the Greek hero Achilles, as a boy, riding

,..,.,.-:..... _ ' 1 longevity of the slides. Chiron the Centaur, the mythical first .~~;l~I~ The rest of the slides educator in the Western world. It was ~ are kept on reserve in quite amazing. What is he doing there. I the Learning Resource Center in Walter thought. How can I explain this? Library for use by students enrolled in the "Could it have served an educational education imagery course. purpose? How does it relate to the seven 'We're at a stage in history when liberal arts sculpted on the exterior of the technological advances make it possible to arch over the right portal, west front. share our cultural wealth with more peo­ leading into the sacred space? About the ple than ever before," says Bagley. "Until time the reliefs were carved, there was all now the collection has been serving a illustrious cathedral school at Chartres. relatively small audience: students How do these facts relate?" enrolled in the education imagery course According to Bagley, such qu tions and scholars who attend conferences are among the many that the study of llIustrations heading paragraphs where advanced students and I have pre­ education iconics brings into focus. are reproduced from Emil Ricke, sented papers illustrated by slides from Der Lehrer (Leipzig, 1901), a study the collection. But I have a hunch there BNrn Sletto is a free-lance write' alld of the teacher in German cultural Mi 'Sota history, valued especially for its are many more people who would be photographer. He is a former engravings. interested in learning about the visual intern .

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APRIL 9·16, ADULTS AND KIDS WILL HAVE THE OPPORTUNITY TO SPEND AVERY SPECIAL WEEK TOGETHER. We've created this special week in celebration of and events on News 11 and for our very special some very important people-our kids. Visit these celebration on April 16-For Kids' Sake Day. Sha re sites listed below who have joined us to make this this day with a young friend and give the best gift of week fun for the whole family. Watch for more places all - the gift ohime!! FREE ADMISSION ALSO CHILDREN'S MUSEUM HISTORICAL SOCIETY MINNEAPOLIS PLANETARIUM Fri 4/8 & 4/15 5-8 PM M -SU (check times) 4 /16 only. Children free when accompanied by a parent. COMO ZOO STATE CAPITOL TOURS SCIENCE MUSEUM/OMNI THEATRE M -SU (check times) M-SU (check times) M-F only 3-9 PM. All admissions $2.50 (Mention "For Kids' Sake") WALKER ART CENTER M-SU (check times) AND MUCH, MUCH MORE!

=====© 1988KARE WREJJ H. H. Richardson Toward the close of the Victorian era, the architectural style of introduced H. H. Richardson transfonned the landscape. Taking fonns and themes from medieval European monuments, Richardson's America's first Romanesque style made America's first original contribution to architectural world architecture. Enonnously admired by the public as well style; his as by the critical establishment of his day, Richardson inspired hundreds of other architects to work in a similar vein. By the followers mid-l880s, cities that had been barely more than junctions or changed the stopovers a decade before vied with each other to create the landscape of most impressive stone bank, school, or public building, each the Midland tricked up in appropriate neo-medieval garb. At the University of Minnesota, where an exhibition prairies dedicated to Richardson and his followers and cocreators opens March 13 at the University Art Museum, Pillsbury and Nicholson halls are outstanding monuments of the Richard­ sonian style. Pattee Hall marks the transition from Richard­ son's Romanesque imagery to the severe classicism that supplanted it. The early development of the University's campus along what is now Pillsbury Drive was enlivened by a prolonged sequence of disasters. Fires, economic shortfalls, and planning quandaries all seemed to conspire in the early 1880s to keep the University from fulfilling its ambitious dreams. But in every instance, the disaster ultimately benefited the University's By Paul Clifford Larson architectural development.

MARCH / APRlL 1988 MI NESOTA 13 The first disaster occurred in 1881 Just after the passage of the state legislath act funding an extensive University bui·ding program. The good news was tha the campus would soon add to its two e tant Pattee Hall marks the transition buildings an engineering and ph 'sic! from Richardson's Roman­ esque imagery to the severe building, a museum, an assembly hall, a classicism that supplanted it. law building, and a number of agricultural Its capitals are all carved with college buildings. The bad news was that emblems of the ideals of legal the day after Governor Pillsbury signed practice. the act, the state capitol burned to the ground. But then again, there was good new~ . For however ready the state might have been in 1881 to sponsor a large university, it was still in the process of attracting an architectural corps up to the task. In the five years following the act of 1881 Minneapolis welcomed its first generation of highly trained and talented architects As a result, by the time the state budget had recovered in 1886, the possibilities for high-quality design in the new bUIldings were far richer than they had been III 1881. In addition, state authorities had become acquainted with the work of Min­ neapolis architect L. S. Buffington who had designed the new state house. The second disaster was a snafu in planning. The good news was that the ,------, University had acquired enough land for an agn­ cultural experiment sta· tion jus t east of the campus. The bad news was that it was a swamp. But then again, there was good news. The Agricul­ tural College had to Ix moved to a separate site, freeing up the long east west axis (now Pillsbury Drive) for architectural development related exclusively to the SClence and liberal arts. A third cycle of good I L--'-~~ _ ___,------" bad/ good news almost kept Pillsbury Hall from happening. March 13 an exhibition display­ ing the influence of H. H. Funds for the prospective science museum Richardson and his followers and classroom building were finally allo­ such as L. S. Buffington opens cated in 1886. But bidding on the plans at the UniversIty Art Museum. from Buffington's office vastly e ceeded Buffington's firm desIgned the $100,000 approved by the legislature. Nicholson (previous page) and But once more the wheel turn d, and e~­ Pillsbury halls at the University. governor Pillsbury stepped in and dON ted the entire sum required for the new f-uild- ing. A final disaster nearly prove, the undoing of the University e pansion pro' gram just as it was getting under w /. ~ 1888, a fire swept through th Id \go'

14 MARCH / APRIL 1988 MINNESOTA cult ral College building next to Pillsbury of the great fa~ade compositions of this or Hal , severely damaging the work under any other university campus. cal\: truction as well as displacing the During the year of the fire that threat­ chemistry department. No happy coinci­ ened Pillsbury Hall and necessitated dem.1! or benefactor stepped in this time, Nicholson Hall, a third significant build­ but none was needed. Pillsbury Hall was ing to show Richardson's influence was pushed to completion in 1889, and plans under way. This one did not require a were quickly developed for a new chem­ disaster to get built. In 1888, a College of istry and physics laboratory building. The Law was created; in 1889 it moved into fire that had destroyed a relic gave the its new building. The firm that designed University Nicholson Hall. the Law Building, now called Pattee Hall, Precisely who designed Pillsbury and was J. Walter Stevens of St. Paul. Once Nicholson halls has become a puzzle. more, the name of Ellis comes up, for Buffington hadn't because he functioned Buffington had hired Ellis away from more as a businessman than as a designer, Stevens's office. But the assembling one of the ablest corps of dates are wrong, and by drafters/ designers in the Midwest. any account, Stevens Among Buffington's employees, had nearly equaled Buf­ Harvey Ellis, who signed the presentation fington's success in drawings of both Pillsbury and Nicholson organizing a large pool halls, has achieved more fame than Buf­ of talent working under fmgton himself. Ellis was one of the his sole signature. premier architectural renderers in the Pattee Hall is the country. But unfortunately, his name on severest of the three the renderings fails to prove that he buildings and, apart designed the buildings, for major archi­ from the broad entry tects commonly assigned all of their pres­ arch, presents more of a entation drawings to the best artist in the neoclassical than a firm, without regard to who did the actual Richardsonian aspect. designing. Ellis had several peers equally However, it also con­ capable of generating both the designs. tains a splendid gallery Pillsbury and Nicholson halls compress on the east side, a sort into two years the dramatic shift in sensi­ of compressed cloister bility that was taking place in American that keeps the medieval architecture at the end of the nineteenth spirit alive. century. Pillsbury Hall, of rock-faced The three Richard­ sandstone, is the more picturesque. Its son-influenced buildings fanciful carving, varicolored stonework, along Pillsbury Drive and circular tower all play on Roman­ are intermingled with esque themes developed by Richardson as clear examples of Amer­ a Victorian . Pillsbury reads most dramat­ ican institutional architecture before and ically from a comer perspective, from after Richardson's influence took over. Pillsbury Hall's fanciful corving, varicolored stonewor . and cir· which the monumental entries, low The Mechanic Arts Building of 1886 (now cular tower all ploy on Roman· arcade, window ribbons, and protruding Eddy Hall) is an East Lake design still tied esque themes developed by tower expose both their depth and their to English architectural fashion; the old architect Richardson. contours. Library of 1895 (now Burton Hall) e em­ In its own way, Nicholson Hall is as plifies the passion for classical models that substantial a design as Pillsbury Hall, swept out Richardson's strain of American though it is much less pictorial. It captures individualism. Richardson in a post-Victorian mood, the As an architect, Richardson had suc­ mood that links many of his buildings and ceeded in breaking America's cultural those of his followers to early modernism. apron strings to England, creating an First, it is flat and conspicuously rectilin­ architectural style that did not simply ear. Carved stone is confined t founda­ echo an English fad. Working in his tion and trim; the remainder f the walls shadow, architects Buffington and Stevens are faced in beautifully spotted buff gave to the University a core of buildings Ro an brick. Nicholson HaJJ is also that remain among its finest architectural pial y designed to be appreciated from a monuments. stright-ahead perspective. The prolonged hig1 window ribbon, connecting first- and Paul Clifford Larson , an independent sto nd-story windows, and quiet entry architectural historian, is guest curator of tre tment of the front elevati n form one tile Richardson exhibition.

MARCH APRIL 1Q88 tJ ESOT. 15 16 MARCH I APRIL 1988 MINNESOTA Who has what it takes to be the next president of the United States? And what does it take? ee Dick, Gary, Jesse, Bruce, Paul, AI, Pat, Mike, Bob, George, AI, Pete, and Jack

BY CHUCK BENDA Run Every four years, Americans exercise their constitutional has to do with history and party allegiance. Seme areas right to choose the next president of the United States. traditionally vote Democratic, others Republican. The Beyond the basic framework of American electoral law, second reason has to do with the candidate's personality. how does the process work? Do the people from Iowa and ("The 'I like the cut of his jib' sort of thing," Scammon New Hampshire choose our presidents? Does the person says.) The third has to do with issues, although Scammon with the most money and the best campaign manager, prefers the term "images." pollsters, and political consuJtants win? Do we pick the "It isn't the issues that make or break a candidate," candidate who is most suited for the job? Or do we pick Scammon says. "Your basic effort in political work is to the person with the most political savvy? Among the stay as close as you can to the middle of the road. It's the nation's most astute profe sional campaign watchers are game of the 100 million. If you're perceived-rightly or four alumni of the University of Minnesota. Their obser­ wrongly-to be too far to the right, as Goldwater was, or vations shouJd leave you ready to play what Richard too far to the left, as McGovern was, you'll get clobbered. Scammon calls the "game of the 100 million." "I can tell you right now that the two nominees in 1988 are going to be a protectionist free trader versus a free "T he presidential election is what I call the game of trade protectionist. the 100 million," says Richard Scammon. "You're "I don't think that's bad for American politics. Most going to get roughJy 100 million people voting in Americans would describe themselves a being somewhere a presidential election, which means you have to get about in the middle f the road." 50 million votes to win. Getting 50 million Americans to With most of the candidates trying to find the middle agree on anything is pretty difficuJt." of the campaign road and much of the vote being decided Perhaps as well as anyone, Scammon, 72, under tands on the basis of personality, image, and perception, political what it takes to win the game of the 100 milli n. Currently consultants and campaign managers might appear to play director of the Elections Research Center in Washington, an inordinate role in determining the outcome of our D.C. , a private company that publishes biannual hand­ elections. Scammon doesn't ee it that way. books of American election re ults, Scammon received his "Good ones can help, and bad ones can definitely hurt," bachelor's degree in political cience from the University Scammon says, "but as a lawyer once said, 'The best case of Minnesota in 1935. He has served a an fficial elections you've got is the defendant.' observer for the Organizati n of American States and the "You can poli h the guy up, and you can tell him U.S. government, studying elections in everal for ign whether to cut his hair long or hort, but it' really the countries, including the Dominican Republic and Vietnam. candidate who's going to make an impact on the public, A recipient of the University' Outstanding Achievement not the handler." Award and former director of the Cen u Bureau, Scam­ Neither d es Scammon place con iderable t ck in the mon als erves as a eni r electi n c n ultant for NBC noti n that, as a nation, we are becoming m re ob essed Television. with candidates' personal live . People vote the way they do in m t American elections "It hasn't increa ed at all," Scamm n sa ,"neither in for three basic rea n , according t Scamm n. The fir t the amount of dirt digging, n r the amount of coverage.

MARCH rRlL 1088 MI £ O~ 17 Early Returns on the Once and Future Candidate The Democratic contenders weren't the only ones dismayed by Gary Hart's late reentry into the race for the presidency. Because of production schedules, our feature on the way Americans choose a president had been written, edited, and was awaiting typeset­ ting at the time Hart made his announcement. We did manage to track down Richard Scammon, however, for a few last-minute comments on the seemingly unsinkable Gary Hart.

Scammon on Hart: "Gary Hart is the Hulk Hogan of American politics. He can't stay out of the ring. He's a professional politician. To take him out of the race "Gary Hart is the Hulk would be like taking a drunkard from his last gill of grog. Hogan of American politic . "Like a professional wrestler, however, I don't He can't stay out of the ring. think he's engaged in a serious purswt. It's mostly He's a professional politician. posturing. I don't think he has a reasonable chance to be nominated. He has the same problem as Pat Like a professional wrestler, Robertson, Al Haig, and Jesse Jackson. More people however, I don't think he's say they'll vote against them than for them . When engaged in serious pursuit." that happens, you start out with such an anchor weight around your neck, you have little chance of surviving being thrown in the lake. RICHARD SCAMMON "For Hart to win, someone would have to prove Director, Elections Research Center that the whole Donna Rice thing was a frame . Then he would become a hero. But the real reason Hart "One hundred years ago we had one of the dirtiest fell apart on the Donna RJce thing was not Just campaigns in American history. Grover Cleveland was Donna Rice . I don't think there was a newspaper accused of fathering an illegitimate child and having it man in Washington who wasn't convinced that Hart adopted-which he admitted. His opponent, James G. was a longtime, notable, champion-of-the-year Blaine, was accused of stock-tighting. That happy cam­ womanizer. The fact that his wife forgives and paign was probably an absolute high-water mark for forgets is irrelevant. unadulterated dirt. "All that publicity may have helped him reenter "Television may have speeded up the process, but those the race as the Democratic front-runner, however. elements of personality and personal lives have always Sex is something everybody knows something about been damned important in American politics." and reacts to. You can talk about protectionism or With no incumbent running, Scammon anticipates a anti protectionism, argue about flagging the tankers wide-open race for the nominations. He thinks that Bob in the Persian Gulf or cutting the military, but all Dole and George Bush are the only true contenders in the this diminishes to a little pebble on the beach Republican party, with the others simply along for the compared to se . All that negative stuff gave him ride . high name recognition, although he was doing pretty "The Democrats have a real battle ahead of them," he well before he withdrew. says, adding that Bruce Babbitt, Paul Simon, and Richard "The main effect of Hart's reentry is going to be Gephardt have somewhat equal chances. Jesse Jackson will to further splinter the Democratic vote. It doesn't probably be perceived as being too far to the left of the mean the Democrats can't come together and win in middle of the road, according to Scammon, and Albert November, but it means the party managers have Gore needs to develop support in the South to become a more problems now than they did before. viable candidate. "Hart's candidacy may last all the way to the "I know there are a lot of people who think we have a convention. As long as he's got money and he's the crazy way of electing a president," Scammon says. "I don't center of attention-God knows the newspaper believe that. The American nomination process involves, people are going to follow him/ - he'll probably keep in a very personal way, the choices of a hell of a lot more running. This is the warp and woof of political voters than does the nomination process used in most sati faction for a political man . other democracies. In other countries, it tends to be "I don't think he has a chance to win-but you restricted to the party elite. can never be sure with politics. Funny thing happen "In America, it's open to every Tom, Dick, and on the way to the forum. " Harry-and I think that's just fine ."

18 MARCH / APRIL 1988 MINNESOTA consultant. He has advised hundreds of candidates, both in the United States and abroad. He also does a weekly segment on 'The Today Show" on BC, offering "an insider's look at the political process." Squier offers his insights into the role political consult­ ants play in deciding who the next president will be: "Modem politics have gone from a process driven by the political parties to a process that is more driven by the candidates and their campaigns. Paid media [television and radio advertisements] is the way about 90 percent of the voters make up their minds. If the candidates are equal and you have a bad campaign running against a good campaign, it will be a landslide for the better campaign. 'The danger is that a strong consultant could get a weak candidate nominated and someone that didn't deserve to be elected [could be elected). But the good thing about the process now is, I think you get strong candidates and, as a consequence, it's a very competitive system." During the 1988 campaign, that competitive process will reach a peak during the primaries. Although Squier isn't involved in the campaigns officially, having former clients running keeps him watching closely. He thinks that the Republican race is a two-man contest betwee.n George Bush and Robert Dole. "I think Dole is the better of the two candidates," "It's amazing what finding Squier says, "but he needs to define the theme of his campaign and develop a strategy to develop that theme. your face on the cover of He stumbles along from speech to speech without any kind Time and Newsweek will do of a clear theme. for your identity. And that '1f he can do that, then I think he could win the will happen the day after nomination and be a very formidable opponent. If not, Bush wins it by default." - Iowa , the day after New Squier says the Democrats are strong candidates with Ramp hire, the day after solid regional support, all needing to develop a national Super Tuesday. ' identity. "Jack Kennedy had that same problem, and he got along fine," Squier says. '1t's amazing what finding your ROBERT SQUIER face on the cover of Time and ewsweek will do for your Political Consultant and Filmmaker identity. And that will happen the day after Iowa, the day after ew Hampshire, the day after Super Tuesday [the t one point during the current presidential campaign, day in March when sixteen states, mo tly southern, hold Robert Squier found himself in the peculiar position presidential primaries). That series of covers begins to Aof having five former clients (Albert Gore, Paul define the candidates for a national audience. The process Simon, Michael Dukakis, Joe Biden , and Gary Hart) itself gives them the identity they need." running for the Democratic presidential nomination. Although he has no favorites among the six Democrats, 'We did what any brave person would do," Squier Squier does not think that Bruce Babbitt or Jesse Jackson says, laughing. 'We ducked." can win the nomination. He thinks Jackson may not even Although his professional involvement in the 1988 be aiming for the presidency. "1 think he's running for presidential race is limited to occa ional pro bono consul­ power in the system," says Squier. tation, Squier, 53, has been watching and helping candi­ In the future, Squier would like to see a major change dates run ever since hi days at the University. in the nomination process. "My senior year I was recruited to work on television 'We don't involve enough Americans soon enough," for the Orville Freeman campaign f r governor," say Squier say . 'We front-load the process onto a tiny group Squier, who was just finishing hi bachelor's degree with [Iowa, ew Hamp hire, and the Super Tuesday states):' an interdepartmental major. After he left the University, Squier favors replacing the series f primaries we now he pursued his interest in broadcasting and filmmaking, have with three major primarie : one in the Ea t, one in studying communications at Bost n University. His film­ the central part of the country, one in the est. Hi plan making eventually won considerable recognition, including would schedule the primaries a month apart and divide the prestigious Du Pont Columbia Award for a d cumen­ the country according to the current time zones. 'That tacy ca lled William Faulkner: A Life 011 Paper in 1980, would cut campaign c sts and allow candidates to cam­ but along the way he got back into the bu iness of politics. paign over a broader area," he say . "And it would also In 1968, he joined the Hubert Humphrey presidential prevent special segments of the constituency from" eeding campaign as director of televisi n. Since that time Squier out candidates before a large number of people had a has maintained a dual career as a filmmaker and p Iitical chance to make their choices."

MARCH APRIL 19 ESDI 19 lies in focusing too much attention on behavior that was once considered private and which may not have much bearing on whether a person is fit to govern. Helping candidates live up to the examining eye of the public is more than just a matter of avoiding scandal, says Ornstein. Political consultants leave little to chance as they plan strategies to help their candidates project a presiden­ tial image, but do they make winners out of also-rans? 'There's no question you need good people around you," Ornstein says, "but I'm skeptical of their significance in the final analysis. Many candidates have mounted massive campaigns in the past and gotten nowhere. Other candidates who don't have the resources or the where­ withal. or who certainly don't look like matinee idols or TV stars, have done just fine. " At 39, Ornstein is somewhat of a whiz kid in Washing­ ton political circles, having achieved the status and respect often reserved for older political scientists. He received his bachelor's degree in political science from the University of Minnesota when he was eighteen and his doctorate from the University of Michigan in 1972. Before joining the American Enterprise Institute, he taught at Catholic University. His keen grasp of American politics and willingness to speak his mind on a variety of issues have "We have to just cross our fingers made him a popular source for the national media. When it comes to assessing the 1988 presidential campaign, and hope that the roller however, Ornstein prefaces his remarks with what he calls coaster ride won't leave too many "a huge caveat." 'This process is topsy-turvy enough that bodies littered by the side." even picking a good group of candidates is problematic. "On the Republican side, clearly you've got two candi­ dates [George Bush and Robert Dole) who represent NORMAN ORNSTEIN continuity and four candidates [Pete du Pont, Jack Kemp, Resident Scholar, American Enterprise Institute Pat Robertson, and Al HaigJ who repre ent change. It' quite likely that the Republicans are going to cho e "T he presidential nominating process is like a roller somebody who represents a level of continuity-either coaster ride, " Norman Ornstein says. "It's a crazy Bush or Dole. process. The candidates inch along at an intermin­ "Bush has a lot of money and a major organization, ably slow pace up a long and seemingly endless track. but he is going to have to show a more a ertive and Then, as with a roller coaster, the candidates pause when individualized leadership than he has up to now. they reach the top, just before the Iowa caucuses in "Dole comes across as a strong, tough, determined Februll(Y . Then they rocket down at what seems like a leader-which works very well this tim around-but he million miles an hour for just a few seconds, leaving their comes across as senatorial, not presidential. He's going to stomachs and other vital organs behind. That few seconds have to show people that he can be presidential- be an is Iowa, New Hampshire, and Super Tuesday." executive and look at the broad picture." The American Enterprise Institute is a private think The Democrats have no prohibitive favorite, according tank in Washington, D.C., that focuses on public policy to Ornstein, and will likely take turns leading the pack. issues. Ornstein's specialty is American politics, including He ranks Paul Simon, Richard Gephardt, and Michael the election process. Dukakis among the most likely to succeed. In spite of "We have a ruthless and swift winnowing in, winnow­ early indications that Jesse Jackson leads the pack in voter ing out process, " Ornstein says. "And it is a process that recognition and broadly based support, Ornstein doesn't is not particularly rational or sensitive to the appropriate see him as a likely nominee, but rather a a candidate who considerations." will influence the convention. The difference between coming out of the early primar­ "The dark horse in this race, someon who could end ies a winner or a loser is based more on expectations than up surprising an awful lot of people, is Albert Gore," on actual level of voter support, according to Ornstein. Ornstein says. "He is the youngest candidate and, much The top vote getter may be perceived as losing a particular like Jack Kennedy in 1960, he has the attractiveness, the primary if that candidate is expected to get 40 percent of poise, the projection, to look presid ntial. And he also has the votes and gets only 30 percent. A candidate who gets a nice base in the South. 20 percent in the same primary may be perceived a winner "We have an open, fluid , and unpredictabl system . At if he or she is expected to get only 10 percent. this time [December 1987], only about 15 percent f The candidates' success or fai lure is also too dependent Americans are paying attention. The real choices wi ll n t on character and image issues to suit Ornstein. Looking at get made until early ne t year 11988J . We have to just the personal qualities of leadership that individuals have is cro s our finger and hope that the ro ller coaster rid won't perfectly reasonable, according to Ornstein, but the danger leave too many bodies littered by the side."

20 MARCH / APRIL 1988 MINNESOTA elected-or a good canclidate," he says. 'The system has changed only in the sense that the gadgets have changed. A century and a half ago, they had big parades with songs like Tippecanoe and Tyler Tou.' Those weren't especially edifying or educational ventures, and yet that was the basis on which many voters were making their decisions. It's essentially the same kind of thing that's been done throughout the history of most democratic countries." History also shows that presidential campaigns without an incumbent provide for more wide-open races, and Penniman doesn't think either party has an advantage gomg into the primaries. 'There are too few people involved at this point to lend a clistinct advantage," Penniman says. '1£ you get below the top 20 percent in awareness, you have a lot of difficulty getting people to name the canclidates, or even identify which party they belong to. 'The early part of the campaign is the time when canclidates are raising money and making their contacts with the party elite and that top 20 percent or so of the public. The rest of the people don't pay much attention until the primaries begin." The Iowa caucuses and the New Hampshire and Super Tuesday primaries won't determine a winner, accorcling to Penniman, but they will knock a few out of the running. Among the Republicans, Penniman follows the lead of most political analysts, agreeing that George Bush and , I worry less than mo t Bob Dole are most likely to survive the first few primaries. people about the amount of "Bush has an advantage because he's better known. And if he just doesn't get hurt in the first two primaries, money spent on presidential he may be on his way." campaigns. In many With Dole as a solid second choice, Penniman thinks it democratic countries, the unlikely that any dark horse will emerge among the Republicans The Oem crats face a different scenario. co t per voter is much greater '1t's an open race. Many of the canclidates seem to have than in the United State - trouble getting well under way, although that may change ometimes as much as come Super Tuesday. twenty times." "Jesse Jackson has the most support at this point-in big cities and in the South-but I think it is highly unlikely that he can get a majority." HOWARD R. PENNIMAN Reluctantly, Penniman allowed that regardless of other Adjunct cholar, American Enterprise In titute strengths and weaknesses, Jackson may be facing a racial barrier that America is not yet ready to cro when it ne of Howard R. Penniman's major duties at the comes to choo ing a president. "People are sure going to American Enterprise Institute has been to serve as work very hard not to make it look like it ha anything to Oeclitor of At the Polls, a series of 35 book examining do with his being black, but I think that's a problem." elections in various democratic countries. Previously a onethele , accorcling to Penniman, Jackson couId professor of political science and government at Yale and have a significant impact on the Democratic convention, Georgetown, Penniman received his d ctorate in political especially if he garners 25 percent of the vote. science from the University of Minnes ta in 1941. He also "I don't think we're going to see a clear-cut winner works as an elections consultant for ABC Televi ion. among the Democrats before the convention." Having pent most of his 72 year scrutinizing the political One thing Penniman would like changed ab ut the process, specifically elections, Penniman now spends little current process is the time spent campaigning. time worrying about many of the p pular critici ms of the "It's too bad that we have to take a long a we take in American presidential election pr c this operation," Penniman says. "We know ome pe pIe "I worry less than mo t people ab ut the amount of are going to be canclidates the day after the la t election is money spent on presid ntial campaign ," Penniman ay. over. People get bored with it, and I think that drives "In many democratic countries, the c t p r v ter is much voters away. greater than in the Unit d tate - om time a much as "But I d n't think we'll change that. The pe pIe in twenty times." c ntrollike it the way it is. Everybod want to get a head The notion that p Iitical c n ultant have t 0 big f an start." impact doe n't wash with P nniman, either. "I don't think [p Iitical con ultant , m dia cache 1 Chuck Benda is a fr e-lance writer and loml r editor 01 make it any m r lik Iy you'll get a bad candidate Minnesota.

M R H PRIL 19 ESOTA 21 l

22 MARCH I APRIL 1988 MINNESOTA THE LAW OF "You Can Fool Some of the People Once"

CONOMICS. THE "D[SMAL Tinkering with the which government economic f recasters science," as it has been called viewed the gro patterns. or macroeco­ since th days of Adam Smith. econom) may work nomics, of production nationwide. Simply M de[s, time series, autoregres­ once, sa) the put, Keynes advocated continu us gov­ ions. Panels of economist mak­ rational expecta­ ernmenta[ tinkering with the economy­ Eing blithe contrapuntal oreca ts on unday incentives and disincentive , pending morning interview program while the tionists, but then increases and spending reducti ns, tax charts behind them sag. So mart, 0 the public wises up (uts and tax hikes-to achieve hort-term obscure, 0 contradictory. economic objectives. Economist maJ..ing When it comes to economic , members and adjust accord­ public p licy were the puppeteers, and the of the American public ometime em ingly. An update on dance wa really their dance. "In the long but puppets, dancing to the zigzag run," went a famou eynes remark, "we rhythm f inc me and outgo. [n th pa t the theor) that et are all dead." dozen years, however, a revoluti n ha the economics But in the 1970s. Keynesiani m ud­ taken place in the field. That r v luti n denly ran out of ga ,a ituation deve[­ created today's "new cla ical ec nomic ," projession on edge oped that re isted yne ian dethroning Ke ne ian econ mic theory when it was cham­ manipulation. Stagflation, r the imulta­ and stab Ii hing in it place the "rati nat pioned neous coupling f lowed-d wn pr duc­ e p tati ns" approach to f re a ting and by jour ti nand ped-up inflation, wa imp ible m d ling. Minne ota played a d minant University econo­ under Keyn ian the ry . F rmal debunk­ r Ie in thi tran formati n. And acc rding mists in the 1970s ing f the linchpin of Ke n iani m. to rational p ctati n , m rican are which perienced it ri and fall during pupp t no m r . the ennedy and J hn n admini tra­ Until 1970, Keyne ian theory, named B Y tion , came from the Universit of Mio­ for Briti h m n tarist John Ma nard MICHAEL ne ota, and a handful f pi neer Keyn (1883-1946). wa th I n through FINLEY e. p nent of rati nal e pe<:tation .

R H PRIL lOSS 11 ES T4 2J The pioneers are Thomas Sargent, Neil depletionary. Thus, r action unden Jts Wallace, Edward Prescott, and Christo­ action, and economic policy backfires pher Sims. All except Sargent are still with Sargent, by any account one of the the University- Sargent recently moved two or three seminal living fieur In on to the Hoover Institute in Palo Alto, economics, met Wallace while he ( ar­ California. Sargent, along with Robert gent) was in the army. "For me it w. s a Lucas of the University of Chicago, is good match," says Sargent. "I think it's considered the leader of the rational because of what both of us knew and expectations theory. Sargent, who traces what both of us didn't know. his interest in the field to the failure of 'Leon Hurwicz [now Regents' Professor both his grandfathers' businesses during of Economics] talked in 1949 about the need the Depression, has led the way in the to model strategic behavior. He said that development of econometric models with Keynesian models were ignoring the fact equations that reflect the effect of chang­ that individuals aren't just stupid players ing behavior. who responded passively to what the gov. ernment did. They have the option to ALLACE, WHO HAS BEEN change their strategies as the government at the University since 1963, changes its strategies. That's rational expec. is the most libertarian, free­ tations-and Hurwicz was ignored for W market of the four in his twenty years." overall approach, and his studies concen­ Sargent and Wallace brought rational trate on monetary issues . expectations to national attention in 1971 Sims, the most sympathetic of the four with an article titled "Rational Expectations: to the idea of government intervention, is The Optimal Monetary Instrument and the THOMAS less a rational expectationist than an econ­ Optimal Money Supply," which advanced SARGENT ometrician, and has developed the tools the proposition that only unanticipated used by the other three. According to monetary shocks, surprise tax cuts, and the Sargent, he is their most sophisticated like can have real effects. The essay was critic. controversial, and the vituperation the Prescott is the most recent addition to rational expectations crowd unleashed help-; the core group (1980) . He worked with explain the rational expectationists' delight Lucas on some of the earliest studies of today in proclaiming that Keynesianism is rational expectations, and like the others, forever vanquished. he has a co-appointment with the Minne­ Most rational expectationists ten d apolis Federal Reserve research division. toward the conclusion that th govern­ The cumulative impact of Sargent, ment should abstain from an active stab I­ Wallace, Prescott, and Sims upon contem­ lization policy, since workers will protect porary macroeconomic theory has been themselves in anticipation of governmen­ so great that at one point they were tal strategy. Only when workers are sur­ dubbed the "Four Horsemen" of rational prised and make mistakes will a real expectations-a sobriquet they hate. change in output occur. Some take this as Briefly, rational expectations holds that an encouragement to build surprises into Keynesian interventions were bound to economic policy. But even that is undesir­ fail because they failed to take into able, say rational e pectationi ts, because account that human beings, informed of of the confusion generated by surprise. government policy, tend to take measures in their own interest, which tends to thwart the intent of the given policy. HE FOUR MINNESOTA ECO . People aren't puppets- they do what they omists complained that Keynesian need to do to survive. analysis is based on many assump­ A tax cut provides a good illustration. T tions about how the economy The public, knowing a tax cut is coming, operates rather than on sound economic N ElL wants a piece of the action. Labor, expect­ theory. And that analysis mistakenly WALLACE ing demand to rise, pushes for higher assumes that people will behave as they wages. Business, with an eye to rising have in the past, even when the ec n mic demand, is willing to pay them. When the rules of the game are changed. "P pie tax cut finally arrives, its benefits are recognize th truth and stop making the already discounted: its goals were increas­ same mistakes," Sargent says. 'When they ing output and reducing unemployment, do, they eliminate the planned eff ts of the but the results are simply more inflation. policy. The people in Washington a-en't When people know that government that much smarter than anyb dy else." will tolerate inflation, or energy conserv­ Edward Prescott says that the poll ical ing, or the depletion of savings, they will process demands mor straightforw Ird, protect themselves in ways that are them­ long-term planning and foreca ting. ' { OU selves inflationary, energy-wasting, or (Continued on pa,' 28)

24 MAR H / APRIL 1988 MINNESOTA OR A WHILE, THE ECONOMICS protege of Sargent and Prescott, Manuelli world talked about rational expec­ earned a Ph .D. at Minnesota in 1986. He tations as a "freshwater" biosphere, serves on the economics faculty at Stan­ Fsince all its top exponents taught at ford University. Says Simler, "For several noncoastal institutions-the University of years [Manuellil ran Sargent's class as a Minnesota, the University of Chicago, the recitation. The room was packed to over­ University of Rochester, and Carnegie-Mel­ flowing. He is exceptionally able." lon University in Pittsburgh. John Roberts. Roberts is the Jonathan With the move of Thomas Sargent from B. Lovelace Professor of Economics at Minnesota to the Hoover lnstitute in Cali­ Stanford University. He earned his Ph.D. fornia (he continues to consult WIth the at Minnesota in 1972. "Stanford was very Federal Reserve in Minneapolis), rational intent on getting one of the original four expectations has finally found the sea . Sar­ for their faculty," says Simler. "They were gent, who looks back fondly on his Minne­ very lucky to get Roberts instead-he's an sota days for its "supportive environment, a outstanding mathematical economist." kind of sleepy, very unpretentious, truly Lars Hanson. A student under Sargent, dispassionate, and very professional" mi­ Hanson is a professor of economics at the lieu, says that the change doesn't matter. University of Chicago. Before that he Part of the power of Sargent's message, worked at Carnegie-Mellon University. and that of his colleagues', lies in the Hanson earned his Ph.D. at Minnesota in response it has elicited from a new gener­ 1973. "He became a full professor in the ation of younger economists. When Sar­ blink of an eye," says Simler. gent visited Harvard and MIT several Simler says that "by far, the most years ago, some students' response to hiS talented people are flocking to the rational approach was so positive that they trans­ expectations camp. And that is as it ferred to Minnesota to complete their should be-rational expectations model­ graduate work. As a result, Minnesota ing is so hard and so demanding that it graduates with a rational expectations will have to draw upon the very best." framework are peppering the faculties and The attraction of the most gifted to the staffs of universities, government bodies, rational expectations field is a new wrinkle and think tanks all over the world. for a department that has historically been Each economist is widely published, as a leader in economics. Walter Heller, who well as hailed within select circles as a for many years was the quintessential brilliant leader in a changed field . N. J. Keynesian in the United States, was a Simler, chair of the economics department jewel in the University's crown until his at the University of Minnesota, ticks off death last year. At one recent time, four their names like a proud father: of the University's seventeen Regents Pro­ Andrew Mas-Colell. A professor of fessors were in some way connected to economics at Harvard, Mas-ColeLl earned economics-Heller, Leo Hurwicz, John his Ph .D. at Minnesota in 1972. The Chipman, and Vernon Ruttan. University has trained numerous Spanish Simler points out that rational expec­ students, the foremost being Mas-Colell, tations and the department are far from with underwriting from the Andreas synonymous. At the same time, he says, Foundation. "The Spanish student are a the group is fortunate to be able to breed apart," Simler says, "and Mas­ support one another's successes despite Colell IS one of the top mathematical often vehement disagreement on principle. economists of his generation ." "It's a balancing act, but we seem to be Robert Townsend. Town end is "an pulling it off. Heller howed us the way." economic theorist of the first ran\..., " Both Simler and Federal Re erve according to Simler. "He's not micro and research director Arthur Rolnick, Ph.D., he's not macro-he resist labeling." A economics, 10 73, himself a distinguished professor of economics at the University alumnus, credit Heller with the depart­ of Chicago, he is published and quoted a ment's stature today: it was recently widely as Sargent, with whom he was ranked among the top ten economics featured in Conversations with Ecollo­ departments nationally, an astoni hing mists (1983). achievement for a land-grant university. John Geweke. A profes or of econom­ Another critical figure ha been profes­ ics at Duke Univer ity, Geweke earned a sor John Kareken. Kareken wa responsi­ Ph.D. at Minnesota in 1975. Geweke is a ble for approaching the Federal Reserve widely published econometrician and a with the idea of "sharing" expertise. Com­ protege of hristopher Sim . He i , say bining the brainpower f the two institu­ Simler, "e tra rdinarily gifted with the tions-one firmly founded in real kinds of comple models rational e. pec­ problem and real action, the other in the tations espou es ." mo t advanced utp st of theory-has Rody Manuelli. An Argentine-b rn put each at the top of its cla .

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©1987 State Capitol Credit Union can't, on average, be better than your the economy under Reagan," ays S ms, average-you can't keep fooling people." " was that some politicians felt hat Neil Wallace sees rational expectations rational expectations gave them an exc 15e. as a concept that spills over from econom­ Rational expectations had debunker so ics into much of political life . "It's a many quantitative models that this ime tremendously obvious idea, in a way. sensible quantitative warnings \ ere When people get up et at Reagan for ignored." ransoming hostages from lebanon, the Wallace thinks that one of the positiVes concern is precisely that it's a shortsighted of the rational expectations revolution wI'1 thing, a quick fix that will get us into be an adherence to longer-term economIC longer-term trouble. Rational expectations policy, as opposed to the short-term focus is the same sort of thing- it arises in all of Keynesianism. "I think it's right that sorts of situations in which the future is we tum to the more permanent aspects of connected to the past." the way we do things. Is floating exchange Rational expectations has two prob­ rates really a good monetary system? Or lems that even its pioneers find difficult to should we have cooperation among Coun­ resolve. One is that the built-in skepticism tries on setting rates? Is deposit insurance of rational expectations serves to discour­ good or bad? Should we let banks do age the very kind of crystal-ball meddling their own thing, or do they need regulat­ that occasionally makes economists ing? These are the questions we're Ju~t famous. Quick fixes can be politically now getting a handle on." popular, Wallace says. The other problem is that rational s FOR THE BUDGET DEFICIT EDWARD expectations makes economic forecasting which looms as the issue of the PR ESC O TT extremely difficult. Simple equations no day, rational expectationlsts longer account for consumer behaviors. A have arrived at no consensus on The models constructed by Sargent, Pres­ when its effects will be felt , or whether cott, and the rest are Goliaths of complex­ the effects are already being felt. The i ue ity that put detailed economics outside the is staggering in its enormity, they say. and understanding of the interested amateur. even the most sophisticated tools of econ· Ironically, rational expectations- which is omists do not d liver definitive answers. all about public understanding of eco­ Sims says that the downfall of the nomic events-is so arcane a discipline Keynesians was in many ways inevitable that the public in general can never hope "At their peak, they were way ov rconfl­ to understand it. dent," he says. 'They truly believed that Sargent has said that economics is they were on the verge of making policy misunderstood as being "apart" from analysis scientific." But comparing the everyday life, anyway. "I like it precisely relatively simple mod Is of Keynesian because it is a mix of different subjects," thinking to the monstrously complex he says. "It's about people, it relates to models concocted by rational expectations political issues, and it also uses technical illustrates just how little is known even things like math. It's a way of saying now about economic behaviors, he says. analytical things about nearly everything Sims's contention is that far from dnv­ in politics." ing a stake in the heart of Keynesi an Christopher Sims draws some distinc­ economics, rational expectations has sim­ tions between himself and the other three. ply caused it to be temporanly "under­ For one thing, he thinks of him elf as rated"-the pendulum, he says, will more of an econometrician than a macroe­ continue to swing. conomist. "And I am not really a rational Will rational expectations, like Keyne­ expectationist, though I work with the sian ism, b pushed aside someday for concepts a lot, and I agree with some of something new? Undoubtedly. But it CHRISTOPHER their principles. I think it was a very won't be a matter of the theory being S I M S important event when Sargent several wrong. So little is known about the com' years ago stated that fiscal policies then in plex subject of human economic interac' effect were incoherent, that it was simply tion, and rational exp ctations is most not possible to keep running large deficits concerned about government policy- not without harmful effects." free-market events such as the st ck mar· At the same time, Sims suggests, ket crash in October. rational expectations must bear some of Until then, says Pr scott, "we'r the the blame for what some call the "voodoo only ball game in town." economics" of concurrent tax cut, unbal­ anced budget, and gross military buildup. Michael Finley is a Twin Cities free- lIIee " One reason the public accept d the writer and former editor of th e Ull itltsity sweepingly different way of approaching of Minnesota's tabloid, Update.

28 MARCH / APRIL ]988 MINNESO TA c L A s 5 N o T E s

Custer, South Dakota. Kenops was previously organization's publication, Grassroots Editor. @C OOL OF AGRICULTURE deputy forest supervisor of the Siuslaw National Forest at Corvallis, Oregon. '70 Stanley Hedeen of Cincinnati has been '34 E. S. (Gandy) Gandrud of Owatonna, named dean of the College of Arts and Sciences Mmllesota, has retired as chief executive officer at Xavier University. of Candy Company. Gandrud, the company IGENERAL COLLEGE founne r, is a recipient of the University of Min­ '70 William Rewak has retired as president of nesota's Alumnus of Distinction Award and has '77 M. Jean Laubach of Bloomfield Hills, Santa Clara University in Santa Clara, California, been Inducted into the Minnesota Inventor's Con­ MichIgan, has been named vice president of after serving as the university's president for ~ Hall of Fame. business development for Morison Asset Manage­ nearly eleven years. ment, a Minneapolis-based investment advisory '43 Myron Brakke of Crete, Nebraska, has firm . Laubach is responsibl'! for marketing Mori­ '71 Ashok Kothari has been appointed presi­ been inducted into the Agricultural Research son Asset Management investment services in dent of PPG Industries Europe in Paris, France. ServIce's Sc,ence Hall of Fame. Brakke is a retired MichIgan. Kothari had previously served as managing direc­ research chemIst for the Wheat and Sorghum tor in Hong Kong for the Asia-Pacific operations Research Unit of the U S. Department of of W. R. Grace Company. Agriculture, IGRADUATE SCHOOL '72 Francis Wang of Huntsville, Alabama, was '67 Barry B. Hunter of California, Pennsylva­ '39 Norman Cromwell of Lincoln, ebraska, named 1986 Aeronautical Engineer of the Year by rua, has receIved the C. B. Wilson Distinguished has received an honorary doctor of science degree the Alabama-Mississippi section of the American Faculty Award from the California University of from the University of ebraska. Cromwell, a Institute of Aeronautics and Astronautics. Wang, Pennsylvania Hunter is professor of biological regents' professor and administrator at the univer­ an engineer with Lockheed Missiles and Space IClenees at the university. sity, was cited for his contribuhons to the univer­ Company, was cited for his work in the area of sity's work in cancer research, academic contamination control for the Hubble Space Tel­ escope Orbital Maintenance Program. ICOLLEGE OF EDUCATION chemIstry, and graduate studies. '55 Jo hn C. Kraft of ewark, Delaware, '76 David E. Youngquist of orth Oaks, Min­ '28 York E. Langton of Minneapolis received received the 1987 Francis Alison Award as an nesota, has joined the Minneapolis firm Camp­ WCCO-TV's Good elghbor Award for his outstanding member of the University of Dela­ bell-Mithun Advertising as director of print Inv Ivem nt in mor than twenty humanitarian ware's faculty. Kraft serves as the H. Retcher services. and ciVIC groups concerned with human rights Brown Professor of Geology at the university. and political problems. In 1986, Langton received '77 Joseph Sahmaunt of Oklahoma City, the Arnold Goodman Award, which recognizes '56 Marshall Lev in of Tucson, Arizona, Oklahoma, has been named permanent athletic lead who make special contributions to the retired In 1986 as director of the Carl Hayden Bee director at Oklahoma Gty University. Sahmaunt United Ndtlons Association of the United States; Research Center, U.S, Agricultural Research Ser­ had preVIously served as interim director and as Langton has s rved as president of the Minnesota vIce. Levin joined the center in 1950 as research dean of Hispanic, Asian, and native American chapter and is an honorary member of the group. entomologist, conducting research on the role of services. honey bees as pollinators of agricultural crops. '65 Jam A. Bragg has been named vice He now represents the Organization of Profes­ '77 Jon R. Campbell of Roseville, Minnesota. president of In htuhonal advancement for orth SIonal Employees in the U.S. Department of has been named chief lending officer for retail Park College and Theological Seminary in Chi­ Agnculture in the Southwest. and business banking in Minnesota for orwest cago, Bragg was preVIously vice president for Corporation. Campbell previously served as sen­ public affairs at Bethel College and Seminary In '60 William S. Caldwell of EI Toro, Califor­ ior regional credit officer for Twin Gties retail Arden Hills, Minnesota. nia, received the Superior Service Award from banking. the U S. Navy for his teaching f college courses '70 Michael Gimmestad of Greeley, Colorado, on board the guided-missile cruiser U $ ,$, Vin­ '77 Mark Pulido has been named co-head of has been appoint d interim dean of the Univ rsity cennes during its deployment to the Arabian Sea . the national board of advisers of the University of orthern Colorado's College of Education, Caldwell, an adjunct professor of Amertcan of Arizona College of Pharmacy in Tucson. Glmmestad formerly served the university as PaCIfic University in Co ta Mesa, California, Pulido is senior vice president for sales and proles or of counseling psychology and a a IS­ teaches at Long Beach aval Station and is d mark.eting of Fo Meyer Corporation in Carroll­ ta nt and associate dean of the College of consultant on education. In addition, he serves a ton, Te. as. Education. director of the Centre for Geopolitical Studies, a research institute he founded to study the p wer 'SO Rand L. Pederson has been named recip­ '70 Steph n . Lundin of Maplewood, Min­ relationship of the major world nations. ient of the Shirley Olofson Memorial Award by nesota, has been appointed associate professor in the Junior lembers Round Table of the American the gradual program of Metropolitan Slate Uni­ '62 Allan M . Benton of Manha et, ew Ubrary Association. Pederson is public services verSl ty . Lundin, an independent busine and York, has been named managing director of the librarian at the Chester Fritz Library. University manageme nt consultant who specializes in the Energy Gr up, Prudential-Bache Capital Funding. of orth Dakota, Grand Fork.s. development f human resource and human Previously Benton served as vice pr ident of the resource systems, is also chair of the Northwe t energy and natural resources group of Salomon '81 Sharon E. Hoffman of 10unt Pleasant, Institute f r Management Studies and an adjunct Br ther . Carolina, has been named professor and prol~ or at the ollege of St. Thoma . dean f the College of ursing at the ledical '68 Michael F. Mee of oncord, Ma chu­ University of South Carolina in Charleston. ~ RESTRY tt , ha been elected vice president of finance and chief financial officer f the manufacturing Carol Fairbanks of Eau laire Wi onsin firm orton ompany. received the 1987 E cellence in cholar hlP '59 Clyde A. humwa f Annandale, ir­ ward from the University of isconsin-Eau glnh ha rec ived the U . Departm nt I Agri­ '68 onald Brod of St. Charles, lllin i , ha Claire. Fairbank.s rves a pro or of Engli h at cullt e' Superi r ervice Award. humway i been named Journali m department chair at the universit . acHr director of the Forest rvice's computer N rthern lllinoi University, a p sition he al SClel e and tel communications taff. held from 1076 to 1981. In addition this p ition Richard B. Jensen of aratoga pring , '63 at the University, Brod erves as e ecutive secre­ ew ork., has been awarded a Fulbright cholar Darr I Ken p has been appointed lor st tary and trea urer of the International oci t f grant to conduct research into political terrorism sup, visor f th Bla k. Hills National F r t at Week.ly New paper Editors and a edit r f that in turn-of-the-century Western Europe.

M R H PRIL 10 the College of SI. Thomas in SI. Paul, Arizona John . Ob rt, '48, Arlington, Virginia, Ap 113 \ UNIVERSITY COLLEGE State University, Ph enix College, and Arkansas 1987. A free-lance writer and editor, ( beri State University. worked in the 19605 as press cretary and hie! peech writ r for th U.S. Secretary of AI lcul. '70 Robert E. Cook of Largo, Florida, has Victor Holmsten, '22, Clarenden Heights, lIIinois, received the Distinguished Service Award from tur and lat r as pr s cretary to S. 'ator May 18, 1987. the Ar:nerican. Soci.ety of Heating, Refrigerating, Thomas J. McIntyre, with whom Obert rote and Air- ondltlOn1Og Engineers. Cook, a consul­ Ruby Knut on, '20, Port Angeles, Wa hington, The Fear Brokers, a bo k about N w light tant, is retired director of engineering and retired date unknown. politics that was published in 1979. Ob rt r tired ?irector international of A . O . Smith Corporation from fed ral rvice in 1985 after serving as 'nlor 10 Kankakee, lIIinois. Gertrude Law, '23, '49, Hastings, Minn sota, writ r for the U.S. cr tary of agricultur d a March 7, 1987. press cretary to S nator John M Icher As. free-lance writer and editor, Obert served {ilent> \ VETERINARY MEDICINE William Leeben , Sr" '38, Memphis, Tennes ee, that included a number of past and p' nt June 26, 1987. Leebens retired in 1985 as associate memb r of ongress and such organizati"os as professor of dentistry in the prosth tics depart­ the Wild me s Society, th Roo velt Cent r for '56 Stanley Diesch of Roseville, Minnesota, ment of the University of Tenne se 's College of American Policy Studies, and Democrats fnr tilt has received the American Veterinary Medical Dentistry. During his tenure, he receiv d seven Eighties. Association Public Service Award, Diesch is teaching awards. Prior to his appointm nt at the professor of food hygiene and public health in the university, he was chair and supervisor of the Herman Pederson, '48, Virginia, M10n ota Apnl division of veterinary epidemiology in the depart­ Dental Laboratory Technology Program at 12, 1987. Southern Illinois University in Carbondale. A ment of large animal clinical sciences at the Bertha F. Peik, '19, Mjnneapolis, May 24, 1087 University of Minnesota. World War II veteran, Leebens earned seven battle stars while serving as a ship's dental officer A former member of the Russell Sage ColI~ in the South Pacific and the Aleutian Islands. He faculty, Peik once served on the editorial stall f \ DEATHS was active in several profe sional. fraternal, and Dry Goods Economist magazine 10 New York civic organizations. and had worked in many learung retail store training departments. Edward H . Adams, '21, Bonita, California, April Mark E. Lueben, '75, Morgan, Minnesota, June Victor H. Prehn, '27, Denver, Colorad , Ju ne q 23, 1987. I S, 1986. 1987. Raymond B. Allen, '27, Arlington, Virginia, Harald Hans Lund, '20, Higganum, Connecticut, Donald Ranev, '29, Comfrey, Minnesota, lullt March 15, 1987. Allen retired in the late 19605 as February 8, 1987. 25, 1986. director of research and population dynamics for Mary B. MacDonald, '30, Austin, Te as, date the Pan American Health Organization in Wash­ unknown. Louise Rudebeck, '33, Des Moines, Iowa, Ja nuary ington, D.C., a post he had held since 1961. He 28, 1987 had previously practiced medicine in North Kenneth R. Mcintire, '31, Lorton, Virginia, June Dakota and was a fellow at the Mayo Clinic in 6, 1987. McIntire retired from his position as Paul A. Thuet, '39, SI. Paul, Apnl 9, 1987 Rochester, Minnesota. He later served as dean or inspector in the Training Division of the Federal L. C. (Cap) Timm, '31, Ames, Iowa, August 7 associate dean at the medical schools of Columbia Bureau of Investigation in 1952 and then served 1987. A form r University of M1Onesota ba se~all University, Wayne State University, and the with the State Department's inspector general's coach in the early 1930s, Tlmm became pr of~r Chicago campus of the University of lIIinois. In office and became a training official with now­ of education at Iowa State University and 10 1979 1946, he was named president of the University defunct Capital Airlines. He later joined the was named professor emeritus. Throughout h~ of Washington. In 1949 he took a leave from that Agriculture Department in the mid-1960s and career at Iowa State, Timm coached vanolll university to join the newly unified army, navy, served in its inspector general's office until retiring athletic activities, includ10g football, ba k tbalL and air force medical department and later again in 1971. and baseball, and he was a charter member 0/ became director of a White House agency consist­ the U.S. Ba ball Fed ration. Among hi honors ing of the secretaries of the state and defense E. J. Messner, '28, Sun City, Arizona, May 28, 1987. were a faculty citation from the Iowa State departments and the director of the central intel­ University Alumm As ociation; the Lefty Goroo ligence, which was set up by the president to Arthur X. Nelson, '28, Edina, Minnesota, May Award, pre ented by th National oll tglate improve the focus of U.S. propaganda. In the 10, 1987. Baseball Writers Association; NCAA's 1957 8.J 1950s, Allen served as chancellor at the University ball Coach of the Year; and 1Oduction mto the of California at Los Angeles until joining the Pan Everett P. Nelson, '34, Lake Oswego, Oregon, National Baseball Coaches ASSOCIation Hall 01 American Health Organization. May 22, 1987. Nelson, a p diatrician, retired Fame. Timm rved as a m mber of the U.S from private practice in 1968 and later helped Benjamin Ogilvie Brown, '24 , Midnapore, Olympic ommitl and coached the U.S cham­ Alberta, Canada. Brown farmed near Midnapore launch a campaign to build Mary Bridg Chil­ pionship ba ball team in the 1967 Pan-Amencan for more than 30 years before retiring. After his dren's Medical Center. Games. retirement, he became a partner in the Hallman Leon S. Nergaard, '27, Princeton, New Jersey, Alan Welty, '68, '69, Roswell , Georgia, April 25. Turkey Hatch ry, Langdon Turkey Farm, and April 25, 1987. Nergaard retired from his position 1987. Welty, who headed the Welty Corporation. Brown Pullet farms until retiring again in 1978. as director of the Microwave Research labora­ was an active Mmnesota Alumni Association In recognition of his work in agriculture and tory at RCA in 1970. He was a holder of many volunte r. community involvement, Brown and his family patents and awards, including the David Sarnorf were presented the Master Farm Family Award in Edwin H. Ziegfeld, '46, Claremont, Californ ia and Mervin J. Kelly awards for his contributions September 12, 1987. A former University 01 1955 by the Province of Alberta. Brown was to communications technology. An interest in Minn sota faculty member, Ziegfeld served a; acti ve in several civic and agricultural organiza­ music led him to becom a jazz pianist in th resident director of the Owatonna Art Educat ion tions. 1920s and a classical oboist in the 1940s and Project in the 1930s and in 1939 was appOI nted 1950s. He was active in several community music Charles E. Eckles, '22 , Washington, D.C., March assistant profe or of fine arts at Teachers Col· 18, 1987. Eckles had worked for the U.s. D part­ organizations and scientific soci ties. lege, Columbia University. During World War II ment of Agriculture and for Heurich Brewing Harriett Johnson Norville, '30, La Jolla, Califor­ Ziegfeld served a officer in charge f the U.S Company, where he served as vice president until nia, June 26, 1987. As Harriett Johnson, she Navy's educational ervices section. AIter the the company's closing in 1956. He then founded served as the New York Post's music critic for war, he returned to Teacher College as prolessor th real estate firm C. E. Eckles and Company more than 40 years. After receiving her Ph.D. in of flOe arts and chair of the department 01 nil! and head d it until his retirement in 1977. Eckles music from the Juilliard School. John on Norville and industrial arts, a post he held un til Ius was active in several civic and profe sional organ­ received intensive speciali zed training fr m O lga r tirement in 1970. Ziegfeld was foundin p r ~I' izations. Samaroff Stokowski in teaching and I turing dent of b th th National Arts Education A 00' George Chester (Chet) Furlong, '42, Tullahoma, about music to adult layp r ons and later gave ation and the International Society for Ed (a tion Tennessee, July 4, 1987. hundreds of lectures on mu ic throughout the Through Arts, and authored and edited numeroU United States. From 1939 to 1942, he was the publication in art education. Zie feld w the Eileen Fuste, '44 , San Francisco, California, June official lecturer a t the Philharmonic Symphony recipient of the University of Minne ota Oul' 22, 1987. Leagu and in the arly 1940s had h r wn radio standing A hi vement Award, the highe t 'wnor series. As a compo r, J hnson N rville wrot the Univ rsity best w on its alumni. H w ' also Michael George, '31 , Clinton, Wi consin, date chi ldren's works, many chamb r scores, hymns, h nored through the e tablishment of th U.S unknown. piano music, and son . Before h r death, she Society f r -ducation Through Arts Edwi r Zleg' Byron J. Gibbs, 'SO, Corvallis, Oregon, D cember was preparing a work of music th at r et in the feld S h larship f r outstanding ntribut n5 to 13, 1986. Gibbs had held acad mic positi ns at era of the painter Toul use-Lautrec. internJti nal art ducati n.

30 MAR H / APR IL 1988 MINNES TA - _~ ______~ C~~A~~L __~E ~~N~~D~~A~~R~ ______~

615 Washington Avenue SE, show of the development of the St. ~ CH Minneapolis. Paul campus. Meet with past and current faculty, and attend a dinner 10 College of Biological Sciences 18 M Club Board Meeting and street dance. Registration begins Alumni Society Board Meeting 11 :45 a.m., Radisson University at 11:00 a.m. at the St. Paul Student 7: 00 p.m., 127 Snyder Hall, St. Paul Hotel. 615 Washington Avenue SE, Union. For information, call the ca mpus. MinneapolIs. MAA: 612-624-2323 .

IS Band Alumni Society Board Meeting 19 St. Cloud Alumni Chapter Event 24 College of Home Economics Open 6:30 p.m., Heritage Center/ Steams 4:30 p.m. , call MAA for location: House County Historical Society, St. 612-624-2323. 1:00 p.m., Md\eal Hall, St. Paul Cloud, Minnesota. campus. [APRIL Black Alumni Society Board Meeting Call MAA for details: 612-624-2323 . College of Veterinary Medicine Open House 5 Nursing Alumni Society Board 1:00 p.m., Veterinary Medicine Meeting Building, St. Paul campus. 5·00 p.m., Campus Club, Coffman Memorial Union, Minneapolis 29 Dayton, Ohio, Alumni Chapter campus. Annual Meeting Call MAA for details: 612-624-2323. 8 Sun City Alumni Chapter End-of­ ear Event 30 School of Agriculture l00th Sun City, Arizona. Anniversary Reunion 9:00 a.m., St. Paul campus. Call 9 Kerlan Collection Symposium: MAA for details: 612-624-2323. '1nternational Literature" Co ponsored by the Education Pharmacy Alumni Society Annual Alumni Society and the Kerlan Meeting Collection. 8:30 a.m., Coffman 6:00 p.m., Hotel Sofitel. 5601 West Memorial Union Theater, 78th Street, Bloomington, Minneapolis campus. Minnesota.

13 institute of Technology Alumni Society Board Meeting This Kerlan Collection original lithograph is from The IMAY 6:00 p.m., call for location: Temble Troll Bird by Ingri and Edgar Parin d'Aulaire. 612-624-2323 . Doubleday, 1976. Used with perm ission. 5 Univer ity of Minnesota Alumni Club Open House 21 Medical Technology Alumni Society 14 Publk Health Alumni Society 3:30-6:00 p.m., University of Annual Meeting Annual Meeting Minnesota Alumni Club, 50th Floor, 6:00 p.m., Women's Club of Rochester, Minnesota. Call MAA for IDS Tower, downtown Minneapolis. details: 612-624-2323. Minneapolis, 410 Oak Grove Street, Minneapolis. 6 Nurse Anesthetist Alumni Society 16 Suncoast Alumni Chapter Meeting Graduation Reception Tampa/ St. Petersburg, Florida. College of Home Economics Alumni Society Board Meeting 5:00 p.m., University of Minnesota 6:00 p.m., 46 McNeal Hall. St. Paul Alumni Club, 50th Floor, IDS "Work and Family: The Dual Role Tower, downtown Minneapolis. of Women" campus. A eminar discussion cosponsored by 23 Nur ing Alumni Society/ College of 12- Third Annual Health Care Public the University Women Alumni Biological Sciences Annual Meeting 13 Policy Conference Society, Education Alumni S ciety, 8:00 a.m., Earle Brown Center, St. "I ues in Health Care Policy: Gold Club, Home Economics Paul campus. Access, Reimbursement, and ew lumni Society, and the Carl n Technol gy." Hubert H. Humphre School of Management. 8:00 a.m. , St. Paul Campus Centennial Alumni Center, West Bank campu . Call Earle Brown Center, St. Paul Celebration MAA f r details: 6U- 24-2323. campus. Celebrate the 100th anniversary of the founding of the ch 01 of 1 M Club Board Meeting lournali m Annual Meeting Agriculture. The day will feature 11:45 a.m., Radi on Uni ersit. Sp aker: Harry Reas ner, CBS campu t urs, department di pIa , a Hotel. 15 Wa hingt n Avenue E, New . Radiss n Univer ity H t I, milking conte t, and a hi torical lide Minn ap Ii.

tAR H PRIL 1088 MI 31 c o M M u N I c A T o N s ] The MacWrite Stuff

BY KARAL ANN MARLING

aybe I was ruined by the comics. By one comic book in particular. Putrescent Slime, it was called, and a single dog-eared copy made Mthe rounds in my neighborhood all one summer, working its way down from the tougher and stronger to the smaller but no less bloodthirsty with the help of substantial bribes. It came into my posses­ sion, I remember, at the tail end of August, after a staggering outlay of treas­ ure on my part, including whole stacks of vintage War Brides and Archies (to say nothing of a pair of perfectly good silver­ flecked yo-yos). It was worth the wait. The pictures were wonderful: partially decomposed monsters stalked every page, going about their disgusting errands in full , lurid color. But what I liked best were the stories­ the words, I mean. Gore was always red and kind of oozy, especially around the vowels. Flesh was the color of underdone liver with a certain severed-limb like qual­ ity in the taller consonants. And then there was slime, the piece de resistance, green and dripping with great, snotty dollops of the stuff. Talk about colorful prose! for Walt Kelly's menagerie, always spoke aesthetes who dismiss the ex uberantly I loved that book, every last nauseating in three-sheet poster type, while his asso­ embellished messages of their acquain­ word of it. ciates, depending on character and situa­ tances, co-workers, and strangers as so The opening of school that year coin­ tion, talked in italics, Old English script, much visual garbage reveal thei r igno­ cided with two other events of equal or tiny sans serifs. "Desktop publishing" rance of the history of modem pictorial significance. First, Frederick Werthan, sen­ is the formal term that covers posters, communication. ior psychiatrist for the New York Depart­ "please post" notices, and communiques They forget Toulouse-Lautrec's letter­ ment of Hospitals, launched a nationwide of all sorts that come bedecked with the ing, writhing as if in time to the beat of crusade against comic books, warning the kinds of lettering that used to be found an unseen dance-hall orchestra. They for­ parents of America that the consumption mainly in the comics. According to the get Life and the Saturday Evening Post, of such literature by their offspring would conventions of the genre, words signifying with picture jostling picture on every result in juvenile delinquency, mental dis­ forward motion-"Zippy's Pizza," "Come thrilling page. orders, and worse. And second, my to Europe"-tip forward at a rakish angle The poster is a phenomenon of the late mother found Putrescent Slime in the and aspire to rush off the page. Events of nineteenth century and the birth of urban bottom of a shoe box, inside a hat box, at a traditional cast, ranging from a Thanks­ mass culture. the very back of my closet, where I had giving dinner to an evening of chamber In Paris, Toulouse-Lautrec pioneered prudently concealed it. The furnace had music, promote themselves with those an art form that, unlike traditional draw­ just been stoked against the first cool squiggly, curlicued, hard-to-read letters ing and painting, would be un-unique, night of autumn, and in went my comic, that signify times past and cultures hal­ easily replicated in the thousands of cop­ consumed by the flames of social reform lowed. Matters of urgency are called to ies, attention-grabbing even amid the vis­ and mother-love- the hottest kind. But attention in big block capitals containing ual distractions of city life, and an effi cient ever since, I've lusted in my secret heart more points than a newspaper headline bearer of information. He created. in of hearts after eccentric, preferably ono­ on D-Day. And every available centimeter short, something not unlike the modern matopoetic, typography. of space not enlivened by such graphic magazine- or the quarterly, computenzed Naturally, then, I love a good 1988- prose is adorned with complementary pic­ newsletter of my condominium, wbch vintage newsletter, the computer-gener­ tures. performs all those functions too, with an ated kind, awash in headlines of Helvetica As with any avant-garde movement, amiable economy. Modem or Franklin Gothic or Eurostyle the MacWrite phenomenon has its critics. And what's more, it didn't require Bold or- gaspl-all of the preceding, after A dubious bunch for the most part (what expensive French talent or the backing of the manner of the old Pogo strip in the kind of person has time to scrutinize junk Time-Life, Inc., to get the thing ou t. All Sunday paper, in which Phineas Bridge­ mail for offenses to good taste, much less the editor needed was a trusty Appl an port, a bear who served as advance man get an ulcer over it?), those fastidious imagination, and twenty minutes at :

32 MARCH I APRIL 1988 MINNESO TA If you think this is all we're about,

you've read us all wrong.

Microfilm Record album ew papers

udio ca ette tape

Lumina ompact di c

lagazine lu ic ore

Mo t P ople know we ha e book . What the don't know i we al 0 have audio-vi ual mat rial , map ,microformat , periodical and newspapers from all over the world. Remember, when you need to know, we're here to erve U. B au e a great universit need a gr at library. lii!1 lIBRARIEsIli\\ For }ollr illjJnnofioll ko's Copies. Today) , and the lion's share of the effort drawings were for sale-Easter bur lies Back in the old days, ca. 1965 P.e. went into playing around with the layout Santas, stars, hands with pointing fir ers' (pre-computer), I was the editor of my and making the headlines. cars that zipped off toward the Igh; college newspaper. "Newspaper" is, per­ That was the creative part-and lots margin-books designed to be cut u~ and haps, too exalted a title to describe a more fun than worrying about spelling pasted into a publication that ra Idly product assembled by the staff out of and syntax. assumed baroque convolutions of nn India ink, rub-off letters, blocks of prose So, when I was asked to put together a and line. typed within narrow penciled margins, newsletter for my condo a couple of years The old methods were fine . Bu the scissors, and rubber cement-lots of rub­ ago, I jumped at the chance and went in new ones let the imaginative artist( run ber cement. The editor of such a publica­ search of a drum of rubber cement. The riot with all manner of fancy typt aces tion had little time to waste on editing technology of do-it-yourself publishing and an endless supply of prefabricat·d I­ copy or crusading in print against the had improved vastly, I discovered. love-you-Valentine hearts and flower latest folly of the faculty; all the news that Rub-off letters no longer stuck to any­ I was recently ousted from the ec.ltOr­ fit, we pasted down and printed (thereby thing except the page, for instance. And ship by a woman with an Apple and a anticipating the modus operandi of USA whole books of cute black-and-white program that cranks out bunnies, hearts, and headlines of elaborate design with truly prodigal abandon. Her work, as a result, can only be described as awesome in its richness, texture, and complexity. Becketwood l And this kind of desktop publishing does have important new social and aesthetic • I every hOl1)e is b!1ilt with dimensions. It is a democratic form of t.hree unIque VIews. communication that turns anybody v.ith iA~ access to a computer into the neighbor­ hood Henry Luce. But the computer is A Sensible View. If you're 55 or over and no longer want the also generating a new artistic style at odds burden of a single family dwelling, Becketwood offers you the ease with the stripped-down, R2-D2 look of and independence of maintenance-free livin~ . As a cooperative the machine itself . The software has residential community, Becketwoods finanCIal advantages make encouraged the proliferation of decorative good sense for your retirement or pre-retirement years. motifs among the vest-pocket Hearsts and Norman Rockwells of modem-day Amer­ A Convenient View. At Becketwood, lifes necessities and ica. A certain wild-eyed too-muchness amenities are virtually at your doorstep: threatens every blank sheet of paper with • 2LJ,hour security and emergency services the specter of obliteration under the sheer • Underground heated garage weight of BOLDFACE, II %(*I@, and • Craft and woodworking facilities bunnies. • Library, solarium, community rooms For my own part, I enjoy this new manner, what I call the " ewsletter • Formal restaurant; guests welcome Techno-F lk Style." Its lushness seems to • Barber, beauty, deli and coffee shops sum up the overdecorated consumerism • Private van service to which American culture has long • MTC bus service; minutes from aspired. shopping, downtown Perhaps it is the ultimate yuppie art, appealing to those whose homes are Only Becketwood provides you with over crammed to overflowing with the stuff of three dozen deluxe services and design features material success. Miami's Fontainbleau for a lifestyle full of social activity as well as privacy. Hotel, alas, has recently been stripped of A Scenic View. Inside and out, Becketwood offers you the its plush and gilt; our cars have lost their charm of an English country manor. Look out your window and tail fins. But the latest bulletin from the office next door, tricked out in every you'll enjoy the beauty of 12 wooded acres along the bluffs of the furbelow and fillip known to the typogra­ Mississippi River. Look about your home and you'll feel the comfort pher's art, almost compensates for the and security of all-new soundproof masonry construction. Plus, a austerity of the postindustrial environ­ wide range of floor plan options including solarium living rooms, ment. vaulted ceilings, balconies, fireplaces and bay windows. Professor and fonner chair of the depart­ Visit Becketwood today. And take in the best view of all - the ment of art history, Karal Ann Marling one from your own two eyes. teaches courses in American popular cul­ ture, including a well-attended undergrad­ Becketwood uate course on the "Art of Walt Disrley.' 4300 West River Parkway _ Minneapolis, MN 554D5 She is the author of Wall-to-Wall America (1982), The Colossus of Roads (1984) and (612) 721-6438 Tom Benton and His Drawings (1 85), and her latest book- G orge Wash in ton Slept Here, Colonial Revivals and A eri­ Open daily 12-5 P.M. Priced from $59,000-$ 174,000 can Culture, 1876-1986-will be pub foslwd Beck twood Is a non·profit. nonsectarian community sponsored by the in September by Harvard Ul1i v( rSlty Episcopal Church Horne or Minn sota. Realtor parll Ipatlon welcome Press. At present, Marling is writ Ig a history of the Mirmesota State Fair.

34 MARCH / APRIL 1988 MINNESOTA r - :______~B __~O ~~O~~K~_S~ ______~ The MFRB (Minnesota Faculty Review of Books)

B Y KEN T B ALE S

hat the faculty reads is remark­ ably various, though similarities exist in the reading done to help escape the daily round of teach, I read (professionally), and write. Those burdened by administrative duties or rac­ ing for publishing deadlines read little beyo nd the immediately useful-much like the superbusy everywhere. "Mainly 1 read memos," reports Craig Swan, profes­ sor of economics and associate dean and execu tive officer of the College of liberal Arts. That's what I read mostly as well, for that's what covers the desk of a depart­ ment chair in a daily avalanche. And if I'm not reading others' memos, I'm proof­ reading my own. So when Swan talks about the half-dozen half-read books, nonacademic, I sympathize. The super­ busy more or less cope with numerous projects, all moving more or less forward, all seemingly half to two-thirds done, until the end seem:. near enough for one of them to make racing to it a good idea . It's even true of bedtime reading. Many Hillel Gershenson, associate professor of "extraordinary impact" of anything she facu lty have a stack of professional arti­ mathematics and director of undergradu­ has read of late. A recurring enthusiasm cles at hand to read in the late hours, and ate studies, and Celia Wolk Gershenson, is the New Yorker. often right next to it a stack of mysteries research associate in psychology and asso­ The New Yorker and the ew York or crime novels. Swan is partial to Rex ciate director of the Institute for Disabili­ Rl!Uiew of Books (NYRB) are the most Stout , John MacDonald, and Georges ties Studies, exchange whodunits and frequently mentioned periodicals read by Simenon . A year's supply of the New poetry, among other things. She has just faculty I interviewed. Marcia Eaton reads Yo rker makes a third pile to be browsed. finished Amanda Cross's No W ord from her NYRB as she rides her stationary I don't know where Morris Eaton, Winifred, he P. D. James's A Taste fo r bicycle; Stephen Gudeman, professor and professor of theoretical statistics, keeps his Death . Rilke's early poems fascinate both chair of anthropology, must read his in Ne'losweeks, but when he's not hard at of them. Celia's current work with Alz­ lots of places, for he finds it the most wo rk preparing for publication his recent heimer's disease makes even popular arti­ useful single kind of reading he does. On lectures on the applications of group the­ cles on the subject obligatory reading, but leave this year, so really reading, Gude­ ory in statistics, he is either taking his she is taking time off to read the newly man is studying medieval and economic weekly dose of mediated reality or reading corrected Ulysses and has just finished historians and the classic economic theo­ recent collections of articles on inductive Joyce Johnson's M inor Characters, a rists, Marx and Adam Smith (the original, inference . This taste for the philosophy of memoir set at her alma mater, Barnard not our best-selling copycat). Hi purpose science, natural enough in a statistician, College, concerning Johnson's relation hip is anthropological: the classical econo­ seems nearly inevitable when you consider with Jack Kerouac. Because of their inter­ mists observed the commonplace, espe­ that he and Marcia Eaton, professor and est in the forties, fifties, and sixties, and cially the rural domestic economy of chair of philosophy, share a home library their New York childhoods, both Ger­ everyday life, and in drawing their infer­ as well as the other usual kinds of com­ shensons find E. l. Doctorow's books ences and conclusions they worked much munity property. like many of us, Marcia fascinating, especially The Book of Daniel as anthropologists do. A specialist in latin doesn' t know how many books she has and the recent World's Fair. Both are set America, Gudeman is trying out the idea bookmarks in, but the nearest in memory in places pictured bright in Hillel's mem­ that the rural economies of places uch a are Beryl Markham's West with the Night, ory: across from his school, and in a Colombia have roots in the Roman agri­ Richa rd Rhodes's The Making of the neighborhood for which he could "draw a cultural economy- and for that rea on he Ato! IC Bomb, Naomi Schor's Reading in map." Celia's current enthusia m is for is reading medieval hi torian uch a Detail: Aesthetics and the Feminine, Pat something quite different: Primo levi's Georges Duby. Hi writing ta k provide Conroy's The Pdnce of Tides, and a Ruth The Pedodic Table, the memoir of an a fa cinating glimp e into how the intellec­ Rendell mystery, Live Flesh . (Eaton al 0 Italian Jewi h chemist, each chapter of tual life can branch frequently and feed Ii k Martha Grimes's mysteries-and which ha as its title the name of a the roots and trunk all the better. ma r y others.) chemical element that organizes levi's Although he works with latin merican , I nother academic couple shares read­ e periences during the H locau t and p asant and their interacti n .vi th Eur - II1g matter-and a taste for mysteries , after. She found it to have the most peans, he ha been asked to give the

MAR H APRIL 10 88 Mt E OTA 35 summary lecture at a conference at the land and museums have in common or notions of poetic inspiration, the fore of Newberry Library on the fur trade in the question of why European intellectuals traditional subjects, the necessity for '1. North America during the seventeenth feel it their responsibility to write for the ers to develop a bag of tricks. and the and eighteenth centuries. So, while his popular press while American intellectuals importance of social and political fat to theoretical apparatus is thought to be well typically find it irresponsible to do so. She all life, including the life of art. fitted to the task, he must master a whole loves novels as well, though reading them I can't close without giving some p gs . new literature for the lecture and for his is usually by some plan. The curr nt one The New York Review of Books an the own betterment. Not ordinarily a novel is to acquaint herself better with writings New Yorker aren't the only estirr hie reader, Gudeman keeps Samuel Pepys's by and about American minorities: John p riodicals. Cultural Critique and H m. Diary by the bed (perhaps along with the Okada's No-No Boy (about a Japanese­ cane Alice: A Feminist Review woul, be NYRB and the London Review of Books, American who wouldn't fight in World mentioned by many of my colleagu , In another favorite)-and also Colombian War II-and went from internment camp English as frequently read. They are novels. Spanish readers wanting sugges­ to prison for his refusal), Leslie Silko's locally produced in Minnesota's En J ish tions can drop him a line. Ceremony, Louise Erdrich's Love Medi­ groves of academe. And colleagues Susan McClary, associate professor of cine, and a local best-seller, Will Weaver's throughout the University (as well as music, gets to read books before they Red Earth , White Earth . around the country) would praise the become books, for she regularly has man­ [ spent nearly two happy days this renascence of the University Press, which uscripts sent her way as a member of the summer reading that book-happy has become one of the leading publIshers advisory committee of the University of because it evoked so many memories for of critical theory and cultural criticism. Minnesota Press and editor of its new me, happy too because they were uninter­ Write or call for a catalog-and see for series in music criticism. As a scholar, she rupted days of reading. (My own pile of yourself. is concerned with performance styles, and to-be-read NYRBs waiting in the corner If you like pictures and words in con· as a critic, she tries to understand how made them even happier.) But what has junction, you might want to get Bill those styles partake of the larger culture. intrigued me of late has been a revival of Watterson's Calvin and Hobbes. I do. I She consequently reads the "newer criti­ narrative poetry as a novel or in novels. did. So have many others, to judge by its cisms," especially critical theories con­ Vikram Seth's The Golden Gate is "a high position on lists of "what they're cerned with the postmodern, such as Hal novel in verse"-Pushkin's Eugene Onegin reading on college campuses," And if you Foster's The Anti-Aesthetic: Essays on verse, to be fairly precise. It makes ordi­ like lyrically reflective books, beautifully Post-Modern Culture. Cultural studies nary life in California interestingly ordi­ printed, read Spillville, text by my col· such as Robert Allen's Channels of Dis­ nary, largely by the power that wit can league Patricia Hampl and engravings by course (on MTV) yield material on such exercise through verse. Narrative poetry Steven Sorman. phenomena as Madonna's popularity, in novels figures prominently in D. M . Happy readingl while Umberto Eco's Travels in Hyper­ Thomas's Ararat series. Here the idea of Reality (which she reads "off and on") recurring international contests among Kent Bales is chair of the EnglISh de­ considers such matters as what Disney- improvisatori welds together romantic partment.

CONf1NU1NG EDUCATION & EXTE 10 ",PROVIDING ADVENTURES FOR THE MIND

.- _-----­ ------

----- CO TI UING EDUCATION AND EXTEI 10 •

77IR University qf . logy. 1966. Homemaker Minnesota if; all equaluppartunily educator and ataJog of noner dit pr grams. aU employer.

36 MARCH / APRIL 1988 MINNESOTA M N N E 5 o T A c A M p A I G N Over the Top

BY MARCY SHERRIFF

s of January 15, the Minnesota Campaign raised $305,739,250, surpassing its $300 million goal. 'We are very grateful to all thoo;e who are contributing their time, ocpertise, and money to the University," says University President Kenneth H . Keller "The real benefits of the campaign will become more and more visible in future years as we watch these gifts at work, improving teaching, learning, and research methods and applications." 'When we announced the ambitious campaign in April 1986, I believed we could achieve our goal," says Curtis L. Carlson, chair of the board of Carlson Companies and University alumnus who serves as national campaign chair, "beca use the irreplaceable value of a strong and excellent University of Minne­ sota is so readily recognized by people, companies, and organizations that benefit from its teaching, research, and service accomplishments. It is their unprecedented generosity that is making this campaign a success. faculty and staff members concluded in Writing. Early stages will involve a com­ Cdmpaign efforts will continue until December 1987 and raised more than $7.9 prehensive assessment of writing and writ­ June 30 to seek contributions for unmet million. ing instruction at all levels, from writing needs in biological sciences, humanities, Recent contributions to the campaign in secondary schools and universities to and other collegiate programs. Personal include gifts from Deluxe Check Printers, writing in sophisticated contexts in busi­ solici tations by more than 250 volunteers Margaret and John G. Ordway, Jr. , the ness and the culture at large. Those find­ currently are in progress, and a phone family of the late Royal D. Alworth, Jr. , ings will be used to develop and pilot test program-the final phase of the cam­ Raymond and Doris Mithun, and Karen curricula that eventually will change the paign-offering more than 90,000 alumni and Stanley S. Hubbard. way writing is taught and used in elemen­ the opportunity to participate in the cam­ Deluxe Check Printers has made a 51 tary school through graduate school. paign was launched in January. million pledge to support a new College Eventually, Writing Across the Curric­ 'We have many volunteers in the com­ of Liberal Arts (CLA) program called ulum is expected to have the most direct munity and around the state actively Writing Across the Curriculum, aimed at impact on 17,000 CLA students. Starting seeking and promoting support for pro­ improving the writing skills of students in in the fall of 1991, all students applying grams that will make the University even a variety of academic disciplines. The gift for CLA admission will be required to better," says Russell M. Bennett, Minne­ will be used for the research portion of submit a portfolio of writing samples from apolis attorney and chair of the campaign the multifaceted program and will be their high school years to be used for execu tive committee. '1t is rewarding to matched with other funds from the placement purposes. All upper-divi ion have met our dollar goal, but the success University. students will be required to develop a of the campaign certainly won't be meas­ "The ability to write clearly and eHec­ portfolio of college writing samples that ured in dollars alone. We want to help tively is essential for success in all walks will be evaluated at several points during the University achieve its goal of being of life," says Harold Haverty, president their undergraduate years. one of the top five public universities in and chief e ecutive officer of Delu e Margaret and John G . Ordway, Jr., the nation. That has been a priority from Check Printers. 'We are pleased to sup­ have pledged $1 million to ~ndow a ch.. ir the beginning, and our work is not yet port the University of Minnesota in this in developmental biology on the Twin finished. " unique program, which will help students Cities campus. Fueled by matching dollars from the of all disciplines develop the writing skills Developmental biology, housed within Pe rm nent Univer ity Fund released by necessary for their cho en fields." the department of genetics and cell biology, the lpgi lature in June 1985, the campaign The program intends to make writing is administerro jointly with the Medical C '

MAR H ESOTA J~ important area, but it is also a good example Raymond and Doris Mithun have donated a music collection, valul ! at of collaborative interaction between scien­ pledged $500,000 to endow a chair in more than $400,000, to the Univer .I ty's tists across the University." The program, advertising at the School of Journalism School of Music. The Stanley E. Hut )ard he adds, includes faculty from biological and Mass Communication. The pledge Music library, which includes I /: 000 sciences, medicine, dentistry, veterinary will be matched with $500,000 from the titles from the early part of the c tury medicine, agriculture, home economics, and Permanent University Fund. through the mid-1950s, was collectl I by forestry . "My hope, my dream," says Mithun, Hubbard's father, Stanley E. Hub 'ard A $500,000 endowed professorship in cofounder of the Campbell-Mithun adver­ during the early days of radio. ' international studies, created with a tising agency in 1933, "is that the Univer­ When Stanley E. Hubbard bui! his $250,000 gift from the family of the late sity of Minnesota's School of Journalism first radio station- WAMD- he pro 'lded Duluth philanthropist Royal D . Alworth, and Mass Communication will become his listeners with live music by broa cast. Jr. , and an equal match from the Univer­ the number-one school for advertising in ing the orchestras at the Marigold Ball­ sity of Minnesota's Permanent University America-because it takes the extra step, room. The station's call letters, in fact Fund, has been established at the Univer­ it goes beyond tradition, it creates a great stood for " Where All Minneapoh; sity of Minnesota, Duluth (UMD). reputation for the school. and it takes Dances." later, when the station had The Royal D . Alworth, Jr., Professor­ students up on the mountain where they grown and become KSTP, Hubbard ship in Northern Circle Studies is intended can see beyond the endy of their noses. engaged a full-time music director and to promote and build an awareness of the That will make the TWin Cities a true orchestra, The Stanley E. Hubbard Music culture, geography, and politics of coun­ mecca in advertising that transcends the Library represents the library that KSTP tries that lie basically north of Duluth, temporary glory of anyone advertising developed for its own orchestra dunng including the Soviet Union, the Scandina­ person or anyone adverti ing agency." that time. vian nations, Japan, and Canada. Before the Raymond O . Mithun land­ Some of the cover illustrations in the "Northern Circle studies are relevant Grant Chair is filled , says Dan Wackman, popular sheet music collection are sigrifi· both to the heritage of Minnesotans and executive director of the College of liberal cant works of art that, in many cases to a better understanding of the economic Arts campaign and a faculty member in document prevailing sodal or political and political future of Minnesota," says the School of Journalism and Mass Com­ concerns of the time. The library, which UMD Chancellor lawrence A. Ianni. munication, the school will hold a series is currently housed in Ferguson Hall, also UMD is the third university in the country of lectures within the coming year, bring­ contains several first editions, includmg engaged in a major focus on Northern ing in national experts to talk about " Der Rosenkavalier Suite" and "Der Circle studies. 'Through the endowment advertising as it currently exists in the Rosenkavalier Waltzes" written b ~ we hope to have visiting professors from United States and the world. "These are Richard Strauss and published in 1911 other Northern Circle universi ties at UMD the kinds of people that we would be and 1912, by next winter or spring," says Judith particularly interested in talking to about Gillespie, dean of the UMD College of filling that position," he says. Marcy Sherriff is director of alumm liberal Arts. Stanley S. and Karen Hubbard have development communications,

Liberty'SLegacy Events May 10, 1988 Exhibit preview, 7:30 p.m., A Celebration of 690 Cedar St., featuring Charlene Bickford, editor, The Northwest Ordinance and and Kenneth R. Bowling, associate editor, The United States Constitution Documentary History of First General Congress. On exhibit from May 11 - Minnesota Statehood May 20, 21 Day - through July 4 - Independence Day - at the "The Old Northwest," a symposium featuring lead­ Minnesota Historical Society, 690 Cedar St., next ing history and geography to the State Capitol. professors Paul Murphy, Kathleen Conzen, Jon - Part of the Big Ten Universities' national bicentennial Gjerde, Robert Ostergren, William Gienapp, and celebration. Robert Swierenga. - Sponsored locally by the University of Minnesota Alumni Association, Department of History, and the Minnesota Historical July 4 "A Taste of Liberty," Society. a living history event at th' Minnesota Historical For more information call (612) 296-6126 Society.

38 MARCH / APRIL 1988 MINNESOTA M E o F o u R G R A D u A T E 5 Bowling for Scholars

BY KIMBERL Y Y AMAN

and top-ten lists. The survey, which did not distinguish between private and public schools, asked participants to assess the academic mood of the country and choose the nation's best and most innovative campuses. More than 60 percent, or 760, of the presidents responded; a small num­ ber of others declined to participate in the survey and wrote that they believed that neither they nor their peers were in a position to judge the academic quality of institutions other than their own. The University was not mentioned by any of the presidents as one of the top ten national undergraduate universities in the country; twenty schools were listed. How­ ever, in rankings of professional schools, the University fared a little better: the Law School was mentioned as a top-ten school by 6.3 percent of the participants, earning a rating of nineteen of twenty; and the University's collective engineering pro­ grams on the Twin Cities campuses were named to the top ten by 20.3 percent, earning a rating of fifteen . The University Members of the Un iversity's College Bowl championship team are, from left, Mark Erdah l, Bob Ma ranto, Matt did not make the top-ten medical school Maita, and Bruce Simmons. The team defeated Georg ia Tech. or business school lists.

The University of Minnesota defeated bit of controversy that began when West­ Georgia Tech to win the 1987 national ern Kentucky attempted to purchase War­ "College Bowl" championship in a match ren's boy hood home in Guthrie, televised December 20 on the Disney Kentucky, and relocate it to the Bowling Channel. The championship netted the Green campus. The university planned to Minnesota team $10,000 in scholarships. use the house as a center for Warren's Team members were theater student Mark writings or possibly as quarters for a Erdahl; Bob Maranto, who recently writer in residence. The relocation plan earned a Ph.D. in political science; team was scrapped, however, after meeting ca ptain and the tournament's most valua­ with resistance from many Guthrie resi­ ble player Matt Marta, economics and dents and a cryptic response from Warren English senior; and Bruce Simmon , recent himself, who currently resides in Connect­ reci pient of a bachelor's degree in mathe­ icut. When asked about his reaction to matics. To win the 1987 title, the Minne­ relocation of the house, \ arren said he sota team defeated Cornell, Georgetown, was "surprised, and not entirely pleased" and Western Connecticut State universi­ about the plan but refused to elaborate on ties as they advanced to the top spot the statement. Western Kentucky's War­ among si teen teams in the single-elimi­ ren center will be I cated in an exi ting nation tournament. campus building, which will house ar­ ren b oks, papers, and memorabilia and Western Kentucky Univer ity has estab­ will provide a etting for lectures on lish d the Center for Robert Penn Warren Warren and his writing. Studies to coordinate academic activities honoring Robert Penn Warren, former How doe th reputation of the Uni er ity Jim Ram tad, ' , of Minnetonka, Minne­ Uni 'ersity of Minne ota Engli h profes or of Minne ota fare among the nation's sota, made the cover of the October 1 7 and the nation's first p et laureate. The college and university pre ident 7 In the i ue of Money magazine with hi niece uni ersity will als award it highe t publi hed r suits of a survey of 1,329 U.S. and nephew. The ph to illu trates part of und"rgraduate cholarship and graduate c liege and univer ity pre idents con­ a cover tory on family \ ealth that deal fellc wship to students intere t d in pur u­ ducted by U. . News & World R p rt with d ignated guardian . Ram tad, a ing Varren studies. The center, which will and publi hed in the October 26 and Republican tate senator, i the designated be iedicated April 24 t c incide with N vember 2, 1987, i ue , the University legal guardian of the children f his iter Wa ren's 83rd birthday, ev Ived amid a was ab ent from mo t f the top-twent and br ther-in-law.

1 R H APRIL 10 1111 ESOTA 39 Eight University alumni were listed in Steven J. Keillor, '74, of Askov, ne­ Busin1!ss Week's October 23, 1987, review sota, has published Hjalmar Peters, I of "The Business Week CEO 1000," a direc­ Minnesota : The Politics of Pro VI ciai tory of the chief executives of the 1,000 Independence, a biography of the ' aU­ You. most valuable publicly held U.S. compa­ town editor and politician who servl I for nies. Among them: Michael W. Wright, a brief time as governor of Mine 'SOta The 'U'. '63, of Super Valu Stores; Hugh Alton after the death in office of Floyd B. SOn. Barker, '49, of Public Service Company Keillor says he was inspired to W nt the The world. of Indiana; Jack Field Rowe, '50, of Min­ biography when he moved to A ov nesota Power and Light; Winston R. Wal­ Petersen's hometown. The small- ow~ ... inan hour. lin, '48, of Medtronic; Pierson M. Grieve, milieu works well for the Keillor family. '56, of Ecolab; David A. Norman, '63, of Keillor is the brother of fellow author UNIVERSITY Businessland; A. W. Clausen, '49, of Garrison Keillor, '66, who writes ot the BankAmerica; and Hicks B. Waldron, '44, fictional small town Lake Wobegon, ,~,,~, of Avon Products. Minnesota. Paul Jeffrey Hess, '77, struck it rich as weekdays at 10:30 part owner of a silver mine in northern Idaho and is now an "unemployed mil­ lionaire," he says. 'Thanks to all at the 'U of M'. . . . You made me a different person." Hess entered into the mining enterprise in 1985 after working for the Toro Company and 3M in Washington KUOM7iOAM State. UNIVERSITY PUBLIC RADIO Larry Kutner, '78, of Minneapolis has For a free program schedule call been named psychology columnist for the 625-3500 New York Times. The former health and science reporter for local CBS affiliate Continuing Education and Extension University 01 Minnesota WCCO-TV writes a weekly column on An equal opportunity educator and employer psychology and child rearing called "Par­ ent & Child." His first column appeared in November 1987. Kutner writes his column from Minneapolis, where he runs a video and film production company, The Club is a Health and Science Communications.

delightful place to Curtis L. Carlson, '37, received the Gen­ meet the people I erous American Award from Town & Steven J. Keillor Country, the magazine announced in its know in the business December 1987 issue . The award was M. G. Trend, '68, '70, '76, received a J S. created in 1986 to "salute the achievement Guggenheim Memorial Foundation Fel­ world and an ideal of the country's most outstanding philan­ lowship for his ethnographic and photo­ place to hold meetings. thropist." In a ceremony at the University graphic study of a group of black farme~ of Minnesota Alumni Club December 9, in western Alabama and their urban des­ I belong there. Its part Town & Country presented a Harvey cendants who were among the first bla ck Littleton sculpture to Carlson, who was landowners in their county. Their progres­ of me and my cited as "the man who has inspired the sion from sharecropping was the result of new philosophy of corporate giving" and an experimental project undertaken by thp dedication to the for his challenge to business leaders to use Farm Security Administration in 1937. Alumni Association. company earnings to solve community Because of their independence from thp problems. In 1976, the founder and sole tenant farming system, the group subse­ Irene Kreidberg stockholder of Carlson Companies quently became active in the civil rights Retired from UNTSYS (Sperry) became a founding member of the Min­ movement during the 19605. Trend's pho­ '30 B.B.A., U ofM nesota 5 Percent Club, now known as the tography and interviewing (10,000 fra mes Alumni Club Member since 1963 Minnesota Keystone Awards. The mem­ of 35mm film and more than 300 inter­ bers of the club, one of the nation's most views) will culminate in a book, From successful business-philanthropy organi­ Fields of Promise, and possibly a docu­ zations, pledge to distribute from 2 to 5 mentary film . Trend, a research r with percent- or more-of their annual pretax Auburn University's Auburn Technical profits to philanthropies of their choosing. Assistance Center in Alabama at the limp In addition to Carlson's generous private of his award, is pursuing his r s -arch ---50TH FLOOR IDS TOWER gifts, such as his $25 million donation to across the country. FOR MEMBERSHIP INFORMATION the University, Carlson Companies has PLEASE PHONE (612) 624-2323 donated $30 mi ll ion of profits to charity Kimberly Yaman is editorial assist It for since 1959. Minnesota.

40 MARCH I APRIL 1988 MINNESOTA The Alumni Factor

BY KIMBERLY YAMAN

brain drain in Minnesota? Accord­ ing to a Star Tribune study pub­ lished in July 1987, two-thirds of a select group of Minnesota's bright­ est hIgh school students of the 1970s left the state to obtain their college degrees. And once they left, most didn't come back but Instead continued to live and work outsIde of Minnesota, often near the col­ leges and graduate schools they attended. In response to concerns that Minnesota may be losing a key factor in its quest to become a brainpower state, the University has made high-ability student recruitment one of its top priorities. And the Univer­ sity admissions office is utilizing the alumni resources of the Minnesota Alumni Association (MAA) to make the Univer­ sity of Minnesota the college of choice for those who graduated in the top 5 to 10 percent of their high school class. Just why are high-ability students so vital to the state and the University? }uhn Printz, associate director of the Having his questions answered by alumni at an association event helped persuade Mike Hattery, a National University's Office of Admissions, says Merit Scholar from Rochester. Minnesota, to attend the University. that high-ability students are invaluable because of the multilevel contributions scholarships," says Printz. "Maybe that The chapters invite the top 5 percent they make-both as students and, later, isn't the way for the University of Minne­ of the area's high school students and their as alumni. "As students, they stimulate sota to recruit, but we need to let students parents to talk about the University with discussions and raise the level of interac­ know that we really want them." alumni and current students. "It's a very tion in the classrooms," says Printz. It takes a lot of contact with potential realistic approach to recruiting," says "High-ability students often get involved students to let them know how much Peterson. "The potential students we're in student organizations, student govern­ they're wanted. "One college admissions talking about already have invested a lot ment, and the University community and officer," says Printz, "reports that a stu­ of time looking at college choices. They makE' an impact on the University in that dent who enrolls at his college has seven­ have very specific questions they want to Way. High-ability students are also impor­ teen college contacts before the student ask, and we bring along with us just the tant as alumni because people who are enrolls-of course, that comprises a lot of people to answer those questions. keenly interested in learning, as they are, elements: direct mail, applications, phone 'When students talk with students and contribute to the community by getting calls, visits to campus, financial-aid quer­ parents talk with parents," she says, involved in pure research or by becoming ies," he adds. "But the University doesn't "that's where you see succes . Hearing teachers themselves. They tend to be have the personnel it takes to make a lot about the University from a peer makes it leaders and often achieve positions of of personal contact with potential stu­ much more credible." distinction. . . ." dent -and that's the kind of contact that Mike Hattery readily attests to that. A High-ability students "reflect well on really matters." student who graduated in the top 10 the state and on their alma mater," says And that's where the MAA comes in. percent of his high school cla , Hattery Printz . "A Seymour Cray who graduates MAA chapter pr gram director Peg was undecided between attending the Uni­ from the University and then founds a Peterson has been coordinating the versity of Minnesota or the University of leading computer research firm , makes a MAA's involvement with the admis ions Notre Dame in the fall of 1986. An MAA­ degree from the University of Minnes ta office in the high-ability student recruit­ spon ored recruitment event held in hi even more valuable and makes Minne ta ment program, which works hand in hand hometown of Roche ter, Minnesota, the place where things happen." with the MAA' various alumni chapters. helped him make his decision, he sa A. admissions ass ciate director, Printz Peterson pects that the chapter ' recruit­ "r knew that the University has a bea r~ the onus of the Univer ity' charge ment events may touch as many as 500 strong curriculum and a g od academic to a.tract more high-ability students. It's a students this y ar. reputation, " ays Hattery, a ational diffir ult responsibility, because competi­ "OUI br ad bjectives for this ear are Merit Scholar. "But I ,a a little con­ tion among univer ities for high-ability have each f the ten chapters in the cerned about the University's ize. I talked stuc nt has become fi rce. "s me sch Is state h Id a recruitment event," ays about that with one of the tudents who call he potentia l students, invite them and Peterson. "Even utside of Minnesota, came who was involved in the greek thel families to campus, take them and me chapters are u ing student recruit- stem," he say , "and he told me that he the, fami li es out to di nner, Her them ment a a peg for their alumni gatherings." saw the University' ize a an advan- M R H PRlL lQ t.1I TA u tage-that with a school so big, th are bound to be others with the same int rests that I have. He said that it's ea f to overturn the fear of the University size Informative. by thinking of it in terms of a bi. city composed of neighborhoods of I ople with similar interests. Accessible. "Talking to people about my sl 'cific questions and getting the answers I n eded Human. relieved me of a lot of anguish abod my choice of college," says Hattery. "A recruitment event like this, wher high TALKING schoolers can discuss interests and con. cerns with real students and people In the community who are University al unuu SENSE and have already gone through the expe­ rience, is a real advantage over the usual 11:30 a.m. to 3:30 p.m. brochures and letters that you get." weekdays hare in the pirit Hattery is now a sophomore at t~e University of Minnesota. He is entenng of di covery premed but is also pursuing a liberal arts Join a Univer ity research team, degree, possibly in physiology. He tS the upport important re earch, and scholarship chair of the Kappa Sigma share in the spirit of discovery. fraternity and, as a peer mentor in the Through Re earch Explorations, honors program, helps high-ability frl'Sh· you can work ide by ide with men get adjusted to University life. KUOM7iOAM niversity faculty and re earchers It's difficult to gauge how many other UNIVERSITY PUBLIC RADIO on project around the tate and high-ability students have enrolled as a For a free program schedule call around the world, including the result of the joint effort between the admis­ 625-3500 foUowing: sions office and the MAA. But admissions associate director Printz says that the Uni· Continuing Education and Extension Ruffed Grou e Drumming versity has seen "rather dramatic increases University 01 Minnesota An equal opportunity educator and employer (behavior, population studies); in the numbers of applicants to the Univer· Lake MiUe Lacs and loquet sity in the areas where the MAA has gOl1f' Early History of the Rockies out and held recruitment receptions." (geological field urvey); Denver Despite the apparent success of the Industry and Town Formation in MAA's recruitment efforts, Printz says New England ( ite urvey, that alumni are still a relatively untapped excavation); Portland, Maine resource. "If given the funds and the direct Children' Folklore and ulture (sociological study, data collection, mandate, we could, when coupled with interviews); Twin itie the MAA, attract many more high-ability Chronobiology-The Rhythm of students-even those from outside of our Life (medical data collection, immediate region." Right now, he says. analysis); Minneapolis campus the University is "spending more of its The Fine Homes of rchitect resources developing the product-and Edwin Lundie (data collection­ education is a very precious product." photography, design drawing , Still, he says, "even this product goes interview); Twin itie, Wi con in, hand in hand with marketing, and no one Lake Superior can market the University as enthusiasti· Fish Diets and Feeding Behavior cally as its alumni can. ( ampling, data co llection); Lake "A well-known aphorism says that if Itasca you build a better mousetrap, the world "] always enjoy taking guests Participation co t are tax will beat a path to your door," says to the Alumni Club because deductible (to the extent permitted Printz. 'Well, that's not so. People make by law). decisions based on perceptions as much as on data and assessment. And they might of its magnificent view." For complete de criptions of all know that the University provid the Curtis L. arlson Re earch Exploration , contact: hairman of the Board best education for the best price, bul arl n ompani e, In . Research xplorations unless we make them feel it, we're going '37 B.A. conomies, U of M University of Minnesota to continue to see Minnesota's high-ability Alumni lub Member Si nce 1978 180 Wesbrook Hall students leave. 77 Pleasant t. . . "But with a program such as the one Minneapoli , MN 55455 we're working on now, I don't thi that (612) 626.{)2 14 is going to be a problem. Wh n y use ontinuing Education and xten ion the human factor in an equation likl this, University of Minnes ta the opportunities are limitless." 50TH FLOOR IDS TOWER an equal opportunity educator and employer FOR MEMBERSHIP INFORMATION Kimberly Yaman is editorial assista t for PLEA E PHONE (612) 624-2323 Minnesota.

42 MAR H I APRJL 1988 MINNESOTA H E s p o R T 5 p A G E Grappling with Success

BY BRIAN OSBERG

the all-time winningest Gopher wrestler with a record of 154-30-1. 'With a strong coaching staff. we have something concrete to show our recruits that our dream of a national champion­ ship is realistic," says Robinson. The Gophers are recruiting throughout the country, but Robinson expects to get half of his wrestlers from Minnesota. He is concentrating on the 126, 150, and 190 weight classes. 'We hope never to have a rebuilding year," says Robinson, who will be an assistant coach for the U.S. Olympic team for the fourth consecutive time. The "Pearl" Retires The voice of the Minnesota Gophers retired this year after 60 years as the University's public address announcer. Julius Oulie) Perlt began announcing foot­ ball games in 1927 and did not miss a game until this fall when he missed two J Robinson's team was ranked among the top teams in the country this season. He hopes to 1..It"''''

MAR H PRIL 19 bureaus of the St. Paul and Minn ohs chambers of commerce. Though Perlt has some "pretty j Ood memories" at Memorial Stadium, Sl h as Provocative. the great Bierman teams, he thi n ~ the move to the Metrodome was nee >ary, Responsive. However, his fans miss hearing Perl belt out the starting lineup at the Brickh 'l5e Usable. "I was unhappy to miss the l a ~' two games," says Perlt. "Paul Giel [Univ -rsity athletic director] says lowe him two games," KUOM Julie's fans wish him a happy retire­ SATURDAY ment and say thanks for the memones. Beginning at noon Wrestling Notes and featuring: - University Courses A big surprise for me while researching On-the-Air the wrestling story was the discovery Itat - The Best of Verne Gagne, 1944, 1947-49, local profes­ TALKING SENSE sional wrestling hero, was a two-time NCAA national champion for the Univer­ Family Fun sity. A golf tournament honoring Gagne Dye an egg' will be held on June 27 at the Rolling Build a bird h()u~c ' Green Country Club. The tournament ~ Playa Game sponsored by the University of Minnesota KUOM="AM 'malenal, fcc Wrestling Alumni Committee. UN I V ER S ITY P U BLI C RADIO For a free program schedule call Gopher Notes 625-3500 Bell Museum of alUral History t""tll & L' ni\'l: r~ i r )' Ave:, S.E Tragedy struck the women's alpine slo Continuing Education and Extension Ifl"'tIlIIJ. ~tinneap() l b club in January when two team members University 01 Minnesota .. 62~ - 7085 An equal opportunity educator and employer were killed in an automobile accident. Senior MicheUe Tibbets and her si ler Renee, a freshman, died on their way to a club meet at Welch Ski Village. A mem(} rial fund in their honor has been estab­ lished to benefit alpine skiing. Donations ONE can be sent to the Lakeland Branch of the First National Bank of Stillwater, We­ ETHICAL Iand, Minnesota. The accident occurred OF THE only a week after the team captured the INVESTMENTS Michigan Governor's Cup in competition Sociall y Respons ibl e In vestment Counseling BENEFITS that starred both Michelle and Renee. • Julius Perlt and quarterback lUckey Fo!;" gie were honored at the Seventh Annual OF Sports A ward Dinner for the March of • Portfolio Analysis Dimes. • The opening home game for the LIFE. women's softball team is April 15 against • Fi nancial Planning Indiana. • Responsible Mutual Funds Alumni News • Investment Management Ra ndy Rasmussen , 1980-83 , former Gopher football center, played with the M in nesota Vikings this past season, • Alternative Investments Another former center, Ray Hitchcock, 1983-86, made the Washington Reds kirtl • Personal Management team . • Former Gopher basketball star Jim Brewer, 1971-73, is now an assistant coach for North western U niv (sity, Gel this engraved brass Alumni Gold • Paul Holmgren, 1975, former opher Card Iree, when you become a Llle Member 01 Ethical Investments, Inc. the Minnesota Alumni AsSOCiation now Just call , hockey player and member of thf 1980 430 First Ave N #204 John E. Sc hultl U.S. O lympic team, is an assistant eoach Minn ea poli s. M 5540 1 (612) 339-3939 for the Philadelphia Ayers of the N,tionai THE M INNES TA Hockey League. ALUMNI A OeIATION 612-624-2323 Brian Osberg, '73, '86, is Min sota 's sports co lumnist,

44 MARCH / APRIL 1988 MINNESOTA L ~_ __ ------~A~~L~~U~~M~~N~~I------~ A Brief Case for Cartooning

B Y K E V I N QUI N N

ehind every successful woman stands a pile of dirty laundry. At least that's what cartoon char­ acter Sally Forth says. She should know. She appears daily in more than 200 newspa pers in the United States-signifi­ cantly more than your average cartoon character. With her schedule as a middle­ level manager, wife, and mother, she may not have a lot of time to do her laundry. But that's up to her creator, University of Minnesota graduate Greg Howard. He has a lot of empathy for her. "There's more of me in Sally than anyone else in the strip," says Howard, 43, who began work toward development of his present cartoon strip approximately nine years ago. Take the strip's name. "Sally" means salty wi tticism, which fits the lead character in Howard's comic as much as it does Howard. Howard, Sally Forth, and the other characters express themselves and act with wit, shrewdness, and boldness. Apparently, some of what Howard is like may have leaked out through his pen. Less than ten years ago, he was a partner Greg Howard gave up a successful career as a lawyer to be a cartoonist. Then he learned to draw. in the Minneapolis law firm of Faegre and Benson, holding a secure, high-income When it was first syndicated in early 1982, his wife and family, but most come from job. Yet he says he decided to leave the it appeared in approximately 50 newspa­ researching magazines such as Ms., Work­ job because he was dissatisfied with the pers. Today that figure is 200. Accompa­ ing Woman, Working Mother, and ews­ lengthy litigation time of some cases and nying growth in syndication has come a week. From these publications, he gathers with some of the situations he had to face growth in licensing and requests to use ideas that will help fuel Sally's activities as a lawyer. His decision created a stir, Howard's strip for fund-raisers, calendars, and that his audience, a majority of whom says Howard, who eamed both a B.A. in theater plays, and even a proposed TV are female, will enjoy, he says. psychol gy and a J.D . in law at the sitcom. "A producer in Hollywood would Howard had experimented with two University in 1969. "Some of my law like to tum Sally Forth into a situation earlier strips before beginning Sally Forth. colleagues and friends thought that I was comedy and has made a preliminary The first one, about a judge, was not crazy or that I would come crawling back agreement with the Disney people," says pursued because Howard thought the sub­ on down the road." Howard, who has been hired as a consult­ ject might not have a broad enough Howard faced a formidable challenge ant by the producer. appeal. "The second strip was about a as he attempted to gain attention in the Unlike some cartoonists, Howard crazy family . It was not one of my world of cartooning- he couldn't draw. strives to maintain a typical office-job prouder moments," he says. Then How­ "I had read somewhere that in a comic schedule. "I keep fairly regular hours," he ard got a break by showing the strip to a strip the writing was 80 to 90 percent [of says. "Barring interruptions, I work eight­ colleague. Sally was one of the characters the humorous effect] and that the drawing to nine-hour days. I have to work to build in the strip, and Howard's colleague sug­ was 10 to 20 percent," says Howard. "I up vacation time because I don't get gested that Sally be plucked out of the ill­ naively took that at face value. That any .... I am two to three months ahead conceived strip and made the focus of a formu la presupposes that you can draw." of publication but only about two to three second strip. Howard agreed, and that Developing a marketable drawing style weeks ahead of deadline. My first year, I was the genesis of Sally in Sally Forth . too~ him two years, he says. He then worked scven days a week, fourteen hours The comic strip Sally Forth may con­ fac d another major hurdle: his writing. a day-but I've gotten faster. Some car­ tinue for a long time, Howard says. Then Howard had b en trained to write a a toonists are right on the edge-they're again, he may sally forth in an ther la er, not as a cartoonist. A a lawyer notorious for this. They will get a long direction. "I don't know if I will do Sally ac stomed to writing serious 50-page way behind and then get this tremendous Forth for the rest of my life. I will do bri~ s, he was forced t condense the burst of creative energy. That would drive something related to it, though. I like the dial1gue in each strip to 60 words or Ie s me crazy." life-style it permits me to lead. On the an t make it hum rous. Howard generates his ideas in a imi­ stress meter, it's relatively low." "oward's succ s as a cartoonist can larly businesslike manner. Some ideas be ~auged by th growth of his strip. come from personal e periences and fr m Kevin Quinn is a free-lan ce wn'ter.

1 R H PRIL 1088 Ml ESOTA 45 F A c u L T y Triage

BY BJ(Z)RN SLETTO

he helicopter sweeps over the dense forest in the damp tropical night, its probing searchlights filling bomb Tcraters with harsh shadows and bathing the landing platform in a flood of yellow light. The medical team rushes through the swirling dust toward the wounded soldiers strapped to the helicop­ ter runners. In the deafening roar of engines, the staff makes decisions that can spell life or death for the victims of war. Which soldier can wait for his operation? Which soldier is dying and needs immedi­ ate attention? A whole generation of Americans grew up watching scenes like this in the televi­ sion series "M *A *S*H." The triage, or sorting process, that took place when war casualties arrived at the field hospital was often an important part of the story line. But according to Sheila Corcoran, associ­ ate professor in the School of Nursing, most viewers didn't seem to notice that both doctors and nurses made the all­ important triage decisions-that in this Associate nursing professor Sheila Corcoran traveled to Scotland last summer to present her resea rch on series, nurses were not just the stereotypi­ nursing triage decision making allhe international Nursing Honor Society's research congress. cal doctors' aides so well known from "General Hospital." ask questions clearly so people understand decisions The triage process is a major part of them. You have to be able to interpret In her study, Corcoran used fo ur nurses' responsibilities, Corcoran says, what people say, to probe a little further nurses who worked at a large metropoli· one that has great potential impact on to get a little more description, to know tan hospital. She confronted them wi th patients' health-even on their lives. But whether people are describing their situa­ different hypothetical situations in which in real life the general public often over­ tions accurately. people would call the hospital saying they looks the importance of hospital nurses, "More and more nurses are doing this needed medical attention. In one e ample even if they often have to make triage kind of sorting in clinics and in health an elderly woman complained about chest decisions that demand different and maintenance organizations," Corcoran pain. Faced with this problem, two of the greater skills than those of "M *A *S* H's" continues, "and there's a lot of difficult nurses in Corcoran's study used two dif· Margaret Hoolihan and her nursing staff. decision making that goes along with it. ferent lines of reasoning. Both nu rses Because unlike the M*A *S*H nurses, who There's a lot of pressure from institutions initially assumed the woman was having could examine their patients in person, to save money and not bring in people a heart attack and proceeded to collect nurses in a clinic often have to make a who don't need to be brought in . And information to confirm their theory. life-or-death decision based only on a there's a lot of litigation-people who are But Corcoran had included a piece of telephone interview with the patient. suing because they should have been data that didn't fit the usual heart-attack Ever since finishing her doctorate in brought in, and later something hap­ condition. In her example, the woman educational psychology and philosophy at pened, and they weren't brought in . The said she had felt the chest pain for two the University in 1983, Corcoran has decision whether to bring someone in is days. This is unusual for most people, but studied how nurses make triage decisions. difficult and an interesting one to study." not as uncommon in the elderly. One of She specifica lly has focused on the diffi­ To be able to accurately research the the nurses, who had worked with elderly culties nurses experience arriving at the way nurses gather information over the people in the past, recognized the symp­ right decision in telephone triages. When telephone and arrive at triage decisions, tom. She included this seemingly disparate all the information about a patient has to Corcoran had to take a step backward piece of information in her reasoning and be gathered over the phone instead of in and establish a new unit of analysis-a decided the woman was having a hearl person, symptoms and background infor­ way of depicting the decision-making pro­ attack and needed to be brought int the mation have to be described explicitly, she cess. The units that have been used in the hospital immediately. says. But when nurses can see the patient, past have not been very useful, she says, The other nurse, however, con lude

46 MARCH I APRIL 1988 MINNESOTA ,e apparently divergent data that stul ed the nurse was part of Corcoran's attf ,pt in her pilot study to define com­ pIe y as a variable and to use it in her stUl -'5 of decision making. 'We often talk abo t complex decisions and decisions mal under conditions of complexity," she ys, "but not many people have real operationalized it. We still don't Summers Rolled knc, " what complexity means or what • hap, ~n s when a task is more or less comFlex. in some of my earlier studies, I looked at complexity as a variable, and I Around am continuing to try to define that and mantpulate it to see what happens in the deCISion-making process." Last summer Corcoran presented her research at the annual international Nurs­ ing Honor Society's research congress in Edinburgh, Scotland. Although she won that honor after intense competition with nu rses from allover the world, it was not the most important outcome of her research . Her studies can bring substantial benefits to nursing staff development and recrUitment in the future and can have an amc ______impact on the very foundation of nursing. AJJrcss ______"Very often there's not enough time In ______gi ven to help nurses grow further in their posItions ," Corcoran explains. "They are .. end to MmnCSOLl Tra,d Information oriented to the setting, but not much L .. H5 Jalks n 'meet, 250 . kp\.l) LC\d, t. Paul, M. 55101 I more. So I've proposed using my data ------'I ::" Utb:C:(I ~ _ t;Jf\ ~,,.. collection methods for instruction. By thi nking through their decision making, becoming aware of it, and looking at wha t works and what doesn't, nurses will grow In the decision-making process. This will help Increase the speed with which they develop their e pertise. "There's al 0 a big shortage of nurses now," she continues, "and a lot of bright high school students don't consider nurs- Minnesota's largest Ethnic Celebration 109 as a major because they don't think April 29, 30, May 1 it's cholarly or that it requires much intelligE'nce. There's a public image com­ St. Paul Civic Center ing from TV that all nurses do is follow doctors' orders. People don't think nurses make independent decisions. If we can A GOOD TIME FOR ALL! explicate and codify the decision-making ~ process nurses follow, we can represent • 43 authentic cafe nu rsi ng in a more scholarly way." • Ethnic dance performance In Corcoran's future tudies of deci­ • Cultural e hibit sions made by cardi vascular nurses, she • Folk art demon_tration says she will build on the results of the • International bazaar pilot study and on her earlier tudie of • p cial gue t entertai ner telephone triage and comple ity and con­ ti nue her quest to make nursing a • aturalization Ceremon respected vocation. Because, as Corcoran point out, nursing is a demanding profes­ sion that is not at all like the image Pr ent d b the International In titut of Minne ota in cooperation perpetuated in soap operas and popular with 70 ethnic group , Cit of t. Paul and ~\Rl " li tera ture. Even the gritty p rtrayal f nu r' es in "M "A "S"H" cannot measure up d ance Tickets: 5 adults -+ 'outh (5 to 1(,) J",lIlable at Oa ton' II c l- et otflce~ . -t Paul i\ I enter lid.et to ·ality. For in real life, a nur e' deci­ ott lce and Int rnatlonal In titute (612) ·r-01'l1 or sio often doe mean the difference Ge nera l Pu bli Hours: Irom partl IPJtll1~ ethJ1lt group, throu~h \ pnl 28th bet ,e n life and death. r n pr 2 -1 pm to I I pm -- .It \ pr ~O . II am to II pm Tic l- et at the door: .50 adul t , -1 outh un \\.1) 1 11 am to ~ p111 BiI/ /I Sletto is a fr e-Iall ce writer and Fre fo r hddren under 5 a ompanled b'r parent fOI le r Minnes ta intern .

tAR H PRlL }Q MI ESOTA 4 Improving the Student Experience

My overall educational experience at the have many positive aspects. The broad University of Minnesota might be range of the curriculum, the numerous described in the course catalog as Coping outstanding extracurricular activities, and Skills 101 (Advanced-see prerequisites). the opportunities to encounter and learn I still remember standing in registration from distinguished scholars are recognized line for an hour, only to find that the key and appreciated by students. The commit­ class I had to take that quarter was filled . tee also endorsed Commitment to Focus Searching for a parking place within a because it holds promise of enriching the half-hour's walking distance was an education and lives of students. Although adventure. It was a shock to learn that the committee found that many of the Political Science 1021 derived its numeri­ problems I vividly remember from my cal designation from the number of stu­ experience of many years ago have been Fred Friswold, national president of the Mm nesota Alumni Association, is president of Dain Bosworth. dents taking the class. Finding the status dramatically reduced through improved He has been an alumni association member for eight of a student loan in process before the organization, upgraded systems, and com­ years and has served on the board of directors school year was over was a worthy task puterization, some problems-such as for the CIA, and trying to locate a key increased study space and improved finan­ gram to 30 and eventually 39 other uru· book in the library system was good cial aid-persist and need further atten­ versities. The foundation's executive training for search and destroy missions. tion. director at the time wrote that the pro­ For some, these problems were insur­ Most important, however, the commit­ gram was one of the most outstandmg mountable obstacles. For others of us, tee concluded that no other single feature programs in the aid to education and they were minor inconveniences in an of the student experience can contribute lauded the impressive way the program otherwise stimulating and rewarding per­ more to true satisfaction than superior was handled at the University. It contm­ sonal experience. The successful students teaching and advising. The committee's ues to be an outstanding program. H OI;· became graduates and then underwent primary recommendation was that the ever, b ause of the financial uncertainties metamorphosis. Ultimately, from the stu­ University should establish incentives and of the oil industry, Amoco was forced last dent body came alumni. rewards for superior teaching performance year to discontinue its support of tlus After evolving from student to alum­ and that more resources should be award. nus, I became involved with the Minne­ devoted to the advising functions. Th MAA was able to look at Amocos sota Alumni Association (MAA). One of As this study was ending, the MAA decision as both a problem and an oppor· the earliest things I learned at the MAA was appalled to learn that the only Uni­ tunity. If we truly believed what we had had to do with membership development: versity-wide award program for excellence said about the importance of teaching and graduates who had had a poor student in undergraduate teaching and advising advising in creating a good student expe­ experience rarely became active and was being threatened with e tinction. The rience, could we just stand by and watch involved alumni . Recognition of this Horace T . Morse-Amoco Award was this valued recognition program proc~ important relationship between student started by a gift from the Standard Oil to e tmction? It was time to decide if we experience and alumni attitudes has led us Foundation (now the Amoco Foundation) would "walk or talk" - and walk we did. at the MAA to focus on the quality of the and granted every year since 1965. At our last board meeting, the MAA student experience. During the 23-year history of the committed to underwrite the program and Obviously, the MAA's "job descrip­ award, the number and monetary value $13,500 was appropriated for the 1987-88 tion" does not include hiring the faculty of awards have varied. But those who awards, which will be presented in April. or developing curricula. On the other have received the prestigious awards were It will be renamed the Horace T . Morse­ hand, anything we can do as alumni to always nominated and selected by faculty Minne ota Alumni Association Award, improve the student experience will and students, and were judged on the but will probably become better known strengthen the University, attract quality basis of their outstanding contributions to as the Morse-Alumni Award. students to the institution, and help create undergraduate education in the areas of We hope that our support f this supportive alumni of the future . teaching and advising, innovation and award will provid continued focus and With this in mind, the public policy academic program development, and edu­ visibility to the importance of excellence committee of the MAA focused its atten­ cational leadership. in undergraduate teaching and advl ing. tion on a study of the student experience Last year, nine faculty members were We also hope that it will serve as a last year. This blue-ribbon group of con­ honored for excellence and received constant reminder that there must be a cerned alumni examined a variety of writ­ $1,500 and a bronze limited-edition com­ conscious desire, embedded in poli and ten materials, interviewed University memorative sculpture created in 1981 by actively implemented, to assure that Lom' administrators, and met with a broad the late Katherine E. Nash, University mitment to Focus carrie with tan cross section of students. Based on infor­ professor of studio arts and her elf a enhanced and enriched e perien , for mation gathered from the study, the com­ Morse-Amoco Award winner. undergraduate students at the Univ I ity. mittee came up with a number of In 1968, the success of th awards The MAA believes that the Uni . rsity observations and recommendations. program at the University of Minnesota must also make a conscious, delib· rate, The student experience was found to prompted Standard Oil to extend its pro- and erious commitmellt to carillg.

48 MARCH / APRIL 1988 MINNESOTA ITHOUT YOUR MEMBERSHIp, THIS YEAR'S ANNUAL MEETING MIGHT NOT TURNOUT.

And that would be truly unfortunate. E pecially the worse and eli appear altogether. when the guest speaker is a eli tingui h d public figure But it doe n't have to be that way. such a Thd Koppel or Art Buchwald. lust call the Minne ota Alumni As ociation It's your annual membership that continue to collect at 612-624-2323 and renew your annual support and strengthen fuM alumni program and events. membership. Without it, program such a th annual Do it now. Becau e we can't afford to tart m eting could turn out to be a bore. Or take a turn for meeting without you. THE UNIVERSITY OF MINNESOTA ALUMNI ASSOCIATION 100 Morrill Hall, 100 Church treet S.E., Minneapoli , MN 55455 • (612) 624-2323 When Dreams Count

It had been one of those hectic weeks visible form." when I had a breakfast meeting every Hodapp says that according to educa­ morning and a meeting every night. What tional psychologists, students make deci­ I really wanted to do on that hot August sions about career choices and education evening was to head home, turn up the at two points in their lives. The first is at air conditioner, and tune in an old movie the fourth-grade level when they decide on television . But the modest gray invita­ whether school as a whole has anything tion to a reception for the Health Sciences for them or whether they're just going to Minority Summer Program made me curi­ be in residence until they find a job. The ous. second is at the eighth-grade level when I was unfamiliar with the program, but they decide whether higher education has Margaret Sughrue Carlson is executive director of lhe my intention was only to make an appear­ anything in store for them. Minnesota Alumni Association. ance, then leave. By the time I arrived, There weren't enough resources to start the auditorium was packed with nearly at the fourth-grade level. so a career graduated from the University's h alth 300 students, teachers, parents, and pathway program that begins in the eighth profession's schools. friends . I had taken one of the few open grade and continues through college and Statistics on the first three years of this seats, nearly in the front row, so departing professional school was created. program show that 37 of the 38 students early was out of the question. But minutes In 1987, of 159 eighth-grade applicants who had a summer research opportunity after the program began, you couldn't who expressed an interest in a health are in college. have paid me to leave. career, 36 were chosen for a thirteen-day " We think that this is a fabulous Student after student came to the summer program designed to excite them record," says Hodapp. 'We can't take podium and shared their personal stories about math and science and expose them credit for all that, but we are jOining d Stl about their experiences as participants in to a wide variety of health careers. While of forces that is helpmg to produce a cadre the minority summer program. most of the eighth graders initially of students who are academically pre­ I was later to learn from program expressed an interest in a career in medi­ pared and motivated for college. director Bill Hodapp that the program cine, the challenge was to introduce them 'We believe in a hard-love approach to was started in 1968 when a group of to other medical careers. all students. We don't think we're domg Medical School faculty concerned about The eighth graders are introduced to minority students any favors if we try to the lack of minority programs here, dug hands-on experiences in the health profes­ convince them they can succeed when into their own pockets to provide schol­ sions. In the medical technology course, they really haven't done the hard wor~ arships for minority students going to they look through microscopes; in nurs­ that's necessary to prepare them lves for Medical School. Federal funds were ing, they lift each other onto beds with a succe s. Our job is to give them the sought in 1972, but funding was unrelia­ harness device; in pharmacy, they make opportunities for that hard work and !o ble. "By the fall of 1983, we were out of an ointment; in dentistry they work with try to find ways they can motivate them­ federal funds and had very little support," dental models. At the ninth- and tenth­ selves in order to succeed. says Hodapp. "I went to the vice presi­ grade levels, career internships are devel­ "We provide significant support for dent and deans and said, 'Gentlemen and oped. Students volunteer their time or them so that they can build a cohesiven ladies, we either have to paint or get off work for a minimum wage in positions in as a group of minority students who art the ladder.' We needed to have some core which they have intimate contact with working in an essentially white atmos­ support for our program that would con­ practicing professionals at si tes such as the phere, so that they can support each tinue whether or not we had federal University Heart Hospi tal , veterinary clin­ other. We spend a lot of time doing seU­ support. To their great credit these people ics, or neighborhood health clinics. At the awareness, self-concept sorts of things so sat, listened, and decided that indeed they junior and senior levels, students have the that they will build a sense of positive would paint. They agreed to fund a core opportunity to spend eight weeks working self-awareness. We want them to be proud program and gave me a fifteen-year com­ on campus in a resea rch laboratory under of being minority students who are mitment to the project." the guidance of a volunteer faculty mem­ succe ding." With a decade and a half to make a ber. On that hot Augu t evening, as the difference, Hodapp wondered where to At the posthigh school level in 1987, students spoke, I watch d them as well as begin. seventeen graduated high school seniors their parents, who had been introduc I'm "Most of our minority children come spent an intensive five-week program on not overly emotional, but I had to fi g;1t to from families where probably no one has campus getting a head start on courses keep the tears from my eyes as I saw the ever gone to coll ege before," says they wi ll take in their freshman year of prid and determination on their fa l No Hodapp. "They don't have a father or a college. Thirteen students compl ted a one seemed to worry about the twelv leafS mother or an acquaintance who is a health postfreshman program; fifteen students it tal< to becom a doctor, or th ighl professional, so they have to dream an completed a postsophomore program; five years t be a d nti t. Parents and stt JenlS entirely new dream. Part of our job is to undergraduate students completed under­ alike had dreamed a n w dr am. Am they place that dream in front of them in graduate internships; and twenty senior wer u cessfull y tuming it into reaJit)

50 MARCH I APRIL 1988 MINNESOTA How To Fee150 Years Younger In One Day.

Renew memories and time-h n red friend hip with th wh graduated in 1 and th se from all previou cla e. \1 at h ur mail 6 r a per nal invltation, or call the 1inne ota lumni A, iation at (612) 6...4-2 _3 f, r m re inf< rmati n. 1988 Emeriti Reunion ME ORlli I ROO GOLD !:! MINNESOTA ALUMNI NONPROFIT OR ASSOCIATION U.S. POSTAGI lOO MORRILL HALL PAID LONG PRAIRIE. M. b347 100 HURCH ST .E. PERMIT 0 MI EAPOLIS. MN 55-155

This Ad Was Designed To Create A Little Suspense Over Who This )ear's Speaker Will Be.

End the suspense. Call anytime, 612- 626- 2001.

1988 Annual Meeting THE UNIVERSITY OF MINNESaI'A ALUMNI ASSOCIATION 100 Morrill Hall . 100 Church Street S.E .. Minneapoli s. MN 55455 · (612) 624 -2323