Burger Cultures: Mcdonaldization and De
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The Concept of Cittaslow As a Marketing Tool for Destination Development: the Case of Mugla, Turkey
American International Journal of Social Science Vol. 4, No. 3; June 2015 The Concept of Cittaslow as a Marketing Tool for Destination Development: The Case of Mugla, Turkey Aydan Bekar Nisan Yozukmaz Çağrı Sürücü Ahmet Metehan Gövce Faculty of Tourism Mugla SitkiKocman University Mugla, Turkey Abstract Akyaka town situated in the southern coast of Aegean Sea in Turkey has gained a different status from other touristic destinations due to its participation in the Cittaslow network in 2011. The process of Akyaka’s participation in this network; the effects of this participation on tourism and its usage as a marketing tool in destination development are the issues dealt in this study. The sample is Akyaka town in Mugla province of Turkey. Interview and observation techniques which are qualitative data collection methods are applied. As a result, it is determined that Cittaslow title has not been used for destination marketing on purpose; but rather it is considered as a factor of sustainability and as a factor increasing life quality and standards of locals. It is found that the priority of local administration is to protect natural environment and the sustainability of natural resources instead of increasing the tourist number. Keywords: Cittaslow; destination development; destination marketing; local administration; Akyaka 1. Introduction One of the most important tools that destination managements use for obtaining competitive advantage by differentiating themselves from others and for attracting more visitors and investors is destination branding (Govers& Go, 2009:5). Having a strong destination brand gives the destination an advantage in the struggle of product differentiation, substitutability and competitiveness regardless of the size or population of the destination (Morgan, Pritchard & Pride, 2011:5). -
The Mcdonaldization of Medicine
Opinion VIEWPOINT The McDonaldization of Medicine E. Ray Dorsey, MD, AsputforthinTheMcDonaldizationofSociety,“theprin- length of patient visits can result in equal care that does MBA ciples of the fast-food restaurant are coming to domi- not address individual needs. Department of nate more and more sectors of American society,”1 The final dimension of McDonaldization is control Neurology, University including medicine (Table). While designed to produce of humans by nonhuman technology,1 which is increas- of Rochester Medical Center, Rochester, a rational system, the 4 basic principles of McDonaldiza- ingly applied to both physicians and patients. In fast- New York. tion—efficiency,calculability,predictability,and control— food restaurants, machines, not workers, control cook- often lead to adverse consequences. Without mea- ing. In medicine, resident physicians now spend far more George Ritzer, PhD, sures to counter McDonaldization, medicine’s most time with computers (40%) than with patients (12%).4 MBA cherished and defining values including care for the Billing codes and policies, which specify the length and Department of Sociology, University of individual and meaningful patient-physician relation- content of visits, dictate the care that patients receive, Maryland, College Park. ships will be threatened. influence clinicians, lead to unnecessary procedures, and McDonaldization’sfirstdimensionisefficiency,orthe can adversely affect patient health. The electronic medi- effort to find the optimal means to any end. While cal record controls interactions between physicians and efficiency is “generally a good thing,”1 irrationalities patients by specifying what questions must be asked and develop in the march toward ever-increasing efficiency. what tasks must be completed, thereby substituting the For example, while the drive-through window is effi- judgment of a computer for that of a physician. -
Super Size Me and the Conundrum of Race/Ethnicity, Gender, and Class for the Contemporary Law-Genre Documentary Filmmaker
Loyola of Los Angeles Law Review Volume 40 Number 2 Symposium—Access to Justice: Law Article 7 and Popular Culture 1-1-2007 Super Size Me and the Conundrum of Race/Ethnicity, Gender, and Class for the Contemporary Law-Genre Documentary Filmmaker Regina Austin Follow this and additional works at: https://digitalcommons.lmu.edu/llr Part of the Law Commons Recommended Citation Regina Austin, Super Size Me and the Conundrum of Race/Ethnicity, Gender, and Class for the Contemporary Law-Genre Documentary Filmmaker, 40 Loy. L.A. L. Rev. 687 (2007). Available at: https://digitalcommons.lmu.edu/llr/vol40/iss2/7 This Symposium is brought to you for free and open access by the Law Reviews at Digital Commons @ Loyola Marymount University and Loyola Law School. It has been accepted for inclusion in Loyola of Los Angeles Law Review by an authorized administrator of Digital Commons@Loyola Marymount University and Loyola Law School. For more information, please contact [email protected]. SUPER SIZE ME AND THE CONUNDRUM OF RACE/ETHNICITY, GENDER, AND CLASS FOR THE CONTEMPORARY LAW-GENRE DOCUMENTARY FILMMAKER Regina Austin * I. THE INGREDIENTS OF A SUPERSIZED SUCCESS More than other genres of popular culture, documentaries are favorably disposed to what passes as a liberal perspective on social issues, including civil litigation. Newspaper headlines proclaim it, conservatives lament it, and documentarians do not dispute it. Indeed, the premise for Super Size Me,' one of the most popular documentaries of the first half decade of the 21st century, actually originated with the fast-food obesity case Pelman v. McDonald's Corp.2 According to Daily Variety, the idea for the documentary * William A. -
Room Service MENU B
SALATE / SALADS BEZALKOHOLNA PIĆA Food Allergies and Intolerance EAT, DRINK & Cezar salata sa piletinom, inćunima, hrskavom slaninom, krutonima, We welcome enquiries from customers who wish to know whether any meals ALCOHOL FREE BEVERAGES parmezanom contain particular ingredients Cesar salad with chicken, anchovies, crispy bacon, croutons, 1450 RSD Mineralna voda / Mineral water 0,25l 0,75l BE MERRY. parmesan cheese Alergije i netolerancije na hranu Negazirana / Still 350 RSD 650 RSD Dobrodošla su pitanja od strane gostiju koji žele da znaju da li neko jelo sadrži Tuna salata sa paprikama, kukuruzom, pasuljem odredjene sastojke Gazirani sokovi / Sodas POSLUŽITE SE Tuna salad with peppers, sweet corn, beans 1100 RSD Coca Cola, Fanta, Sprite, Tonic, Biter lemon, Coca Cola Zero 380 RSD Red Bull 650 RSD Miks zelenih salata sa kiselim jabukama, čeri paradajzom, Voćni sokovi / Fruit juices I UŽIVAJTE. brusnicama Dostupno/Available 24h Orange, Apple, Black Currant, Peach 380 RSD Mixed green salad with sour apples, cherry tomatoes, cranberries 900 RSD Sveže ceđeni sokovi /Freshly squeezed Orange, Grapefruit, Lemonade 550 RSD LAGANI OBROK / LIGHT MEAL SUPE / SOUPS ALKOHOLNA PIĆA Pršuta sendvič sa Njeguškom pršutom, mocarelom, krem sirom, Kremasta paradajz čorba ALCOHOLIC BEVERAGES čeri paradajzom Creamy tomato soup 600 RSD Proscuitto sandwich with Njegusi prosciutto, mozzarella, 1200 RSD Viski / Whisky 0.04 l Teleća čorba Dostupno/Available 24h cream cheese, cherry tomatoes Johnnie Walker Red Label 600 RSD Veal cream soup 600 RSD Gratinirani sendvič -
Tell Me What You Eat, and I Will Tell Whom to Sue: Big Trouble Ahead for “Big Food"?
University of Kentucky UKnowledge Law Faculty Scholarly Articles Law Faculty Publications 2005 Tell Me What You Eat, and I Will Tell Whom to Sue: Big Trouble Ahead for “Big Food"? Richard C. Ausness University of Kentucky College of Law, [email protected] Follow this and additional works at: https://uknowledge.uky.edu/law_facpub Part of the Torts Commons Right click to open a feedback form in a new tab to let us know how this document benefits ou.y Recommended Citation Richard C. Ausness, Tell Me What You Eat, and I Will Tell Whom to Sue: Big Trouble Ahead for “Big Food"?, 39 Ga. L. Rev. 839 (2005). This Article is brought to you for free and open access by the Law Faculty Publications at UKnowledge. It has been accepted for inclusion in Law Faculty Scholarly Articles by an authorized administrator of UKnowledge. For more information, please contact [email protected]. Tell Me What You Eat, and I Will Tell Whom to Sue: Big Trouble Ahead for “Big Food"? Notes/Citation Information Georgia Law Review, Vol. 39, No. 3 (2005), pp. 839-893 This article is available at UKnowledge: https://uknowledge.uky.edu/law_facpub/83 TELL ME WHAT YOU EAT, AND I WILL TELL YOU WHOM TO SUE: BIG PROBLEMS AHEAD FOR "BIG FOOD"? Richard C. Ausness* TABLE OF CONTENTS I. INTRODUCTION ................................. 841 II. PELMAN v. McDONALD'S CORP. ................... 844 III. LIABILITY THEORIES ............................. 850 A. THE DEFECT REQUIREMENT ...................... 851 B. DEFECTIVE DESIGN ............................ 852 1. The Consumer Expectation Test ....... 852 2. The Risk-Utility Test . ....................... 855 C. PRODUCT CATEGORY LIABILITY ............. -
An Introduction to Mcdonaldization
Ritzer-ch01.qxd 1/22/02 11:05 AM Page 7 1 An Introduction to McDonaldization George Ritzer cDonald’s is the basis of one of the most influential developments in Mcontemporary society. Its reverberations extend far beyond its point of origin in the United States and in the fast-food business. It has influenced a wide range of undertakings, indeed the way of life, of a significant portion of the world. And that impact is likely to expand at an accelerating rate. However, this is not . about McDonald’s, or even about the fast-food business. Rather, McDonald’s serves here as the major example, the paradigm, of a wide-ranging process I call McDonaldization—that is, the process by which the principles of the fast-food restaurant are coming to dominate more and more sectors of American society as well as of the rest of the world. As you will see, McDonaldization affects not only the restaurant business but also . virtually every other aspect of society. McDonaldization has shown every sign of being an inexorable process, sweeping through seem- ingly impervious institutions and regions of the world. Editor’s Note: Excerpts from “An Introduction to McDonaldization,” pp. 1–19 in The McDonaldization of Society, 3rd ed., by George Ritzer. Copyright © 2000, Pine Forge Press, Thousand Oaks, CA. Used with permission. 7 Ritzer-ch01.qxd 1/22/02 11:05 AM Page 8 8 Basics, Studies, Applications, and Extensions The success of McDonald’s itself is apparent. “There are McDonald’s everywhere. There’s one near you, and there’s one being built right now even nearer to you. -
Efficiency and Calculability
3 Efficiency and Calculability Consumers 1 distribute or hapter 2 dealt largely with the organizations and systems that have been C the precursors of the process of McDonaldization. As we saw, they include bureaucracies, concentration camps, industrial organizations, suburban communities, shopping centers, and, of course, fast-food restaurants. Needless to say, people exist in these settings.post, It is the norm to distinguish between two types of people in these settings: consumers (or customers, clients) and produc- ers (or workers). We will adhere to that norm in the next four chapters. This chapter and the next will deal with consumers, while Chapters 5 and 6 will be devoted to producers. However, more and more scholars are rejecting the binary distinction betweencopy, producers and consumers and thinking more in terms of “prosumers,” or those who both produce and consume.1 We will have more to say about prosumers at several points in this book, but for the time being we will set that concept aside and deal separately with consumers and producers.not This chapter deals with consumers in terms of two of the four basic dimen- sions of McDonaldization: efficiency and calculability. Chapter 4 does the same withDo the other two dimensions of McDonaldization: predictability and control. While the focus is on the consumer, workers—the producers—will inevitably be touched on in these chapters and discussions. We will deal with a wide array of consumers in the next two chapters includ- ing tourists, students, campers, diners, patients, parents, mothers-to-be, shop- pers (including cybershoppers), dieters, exercisers, and those looking for dates (or for only sex). -
A Netnographic Study on the Slow Fashion Online Community
Content with less: A netnographic study on the Slow Fashion online community Bárbara Cardoso 152118121 Dissertation written under the supervision of Pedro Oliveira Dissertation submitted in partial fulfilment of requirements for the MSc in Management with specialization in Strategic Marketing, at the Universidade Católica Portuguesa, January 2020. 1 Title: Content with less: A netnographic study on the Slow Fashion online community Author: Bárbara Cardoso Abstract The slow fashion movement is gaining prominence as consumers have become alerted to the fashion industry’s practices. In a fast-fashion dominated industry, slow fashion proposes a holistic outlook on fashion, considering garment’s movement throughout the supply chain. It advocates an ethically conscious and environmentally aware fashion, ensuring transparent production systems. The present dissertation aims to study the slow fashion online community resorting to netnography. Deviating from previous academic research focused on slow fashion definition, the present research uncovers slow fashion’s meaning to its advocates and common practices. Results demonstrate how slow fashion’s adoption is consensually perceived as a journey and identified its drivers and barriers. The slow movement weights circular fashion and anti-consumerism principles aiming for self-contentment with less. It contributes to current academic discussion on fashion brand’s trust, unveiling skeptical and defrauded consumers that resort to alternative means to evaluate corporations’ credibility. Mistrust in brands is aggravated by the inexistence of an organization nor government body which regulates fashion industry guidelines. Transparency was appointed to lessen the perceived deception greenwashing exerts on brand attitude and perceived company performance. Implications suggest a strategy focused on transparent communication and consumer education, namely on how to increase garments durability. -
The Mcdonaldization of Academic Libraries?
248 College & Research Libraries May 2000 The McDonaldization of Academic Libraries? Brian Quinn George Ritzer, a sociologist at the University of Maryland, has proposed an influential thesis that suggests that many aspects of the fast food industry are making their way into other areas of society. This article explores whether his thesis, known as the McDonaldization thesis, is applicable to academic libraries. Specifically, it seeks to determine to what extent academic libraries may be considered McDonaldized, and if so, what effect McDonaldization may be having on them. It also investi gates some possible alternatives to McDonaldization, and their implica tions for academic libraries. n 1993, George Ritzer, a soci chy of functionaries performing nar ologist at the University of rowly defined roles according to pre Maryland, wrote a book titled scribed rules.3 Weber was careful to point The McDonaldization of Society.1 out that although rationalized social in It caused considerable controversy in the stitutions such as bureaucracies had the field of sociology and in academia gener advantage of being efficient, if carried to ally, sold many copies, and inspired sev extremes, they could lead to their own eral articles and even a book to be writ form of irrationality, which he termed an ten about the subject.2 In his book, Ritzer “iron cage.” The iron cage metaphor re argued that the principles of the fast-food ferred to Weber’s belief that extremely industry had gradually come to pervade rationalized institutions could be dehu other areas of society. manizing and stultifying to both those In The McDonaldization of Society, who work in them and those they serve. -
Evidence from Serbia Tatjana Brankov, Slavica Zec, Claudia Elena Gafare, Dario Gregori, Koviljko Lovre
ARCHIVOS LATINOAMERICANOS DE NUTRICIÓN Vol. 67 Suppl. 1, 2017 Órgano Oficial de la Sociedad Latinoamericana de Nutrición Long term interaction between dietary patterns and disease incidence: Evidence from Serbia Tatjana Brankov, Slavica Zec, Claudia Elena Gafare, Dario Gregori, Koviljko Lovre Faculty of Economics Subotica, University of Novi Sad (Serbia). Unit of Biostatistics, Epidemiology and Public Health, Department of Cardiac, Thoracic and Vascular Sciences, University of Padova (Italy). Department of Nutrition, University of Buenos Aires and Food and Diet Therapy Service, Acute General Hospital Juan A. Fernàndez, Buenos Aires, Argentina. SUMMARY: The objective of this study was to evaluate RESUMEN. La interacción a largo plazo entre los hábitos the relationship between dietary pattern and incidence of alimentarios y la incidencia de enfermedades: La evidencia nutrition-related non-communicable diseases in Serbia, de Serbia. El objetivo de este estudio fue evaluar la relación entre los patrones de dieta y la incidencia de las enfermedades a country which has experienced a significant shift in no transmisibles relacionadas con la nutrición en Serbia, nutrition and lifestyle habits, guided by its particular un país que ha experimentado un cambio significativo en historical background and its rapid transition to liberal los hábitos de nutrición y estilo de vida, guiado por sus economy. Data was collected from annual reports antecedentes históricos particulares y su rápida transición published by the Statistical Office of the Republic of hacia una economía liberal. Se recogieron datos de los Serbia and the Institute of Public Health. It provides a informes anuales publicados por la Oficina de Estadística de focus on the timeframe of 1997-2014, in order to capture la República de Serbia y el Instituto de Salud Pública. -
Mcdonald's and the Rise of a Children's Consumer Culture, 1955-1985
Loyola University Chicago Loyola eCommons Dissertations Theses and Dissertations 1994 Small Fry, Big Spender: McDonald's and the Rise of a Children's Consumer Culture, 1955-1985 Kathleen D. Toerpe Loyola University Chicago Follow this and additional works at: https://ecommons.luc.edu/luc_diss Part of the History Commons Recommended Citation Toerpe, Kathleen D., "Small Fry, Big Spender: McDonald's and the Rise of a Children's Consumer Culture, 1955-1985" (1994). Dissertations. 3457. https://ecommons.luc.edu/luc_diss/3457 This Dissertation is brought to you for free and open access by the Theses and Dissertations at Loyola eCommons. It has been accepted for inclusion in Dissertations by an authorized administrator of Loyola eCommons. For more information, please contact [email protected]. This work is licensed under a Creative Commons Attribution-Noncommercial-No Derivative Works 3.0 License. Copyright © 1994 Kathleen D. Toerpe LOYOLA UNIVERSITY OF CHICAGO SMALL FRY, BIG SPENDER: MCDONALD'S AND THE RISE OF A CHILDREN'S CONSUMER CULTURE, 1955-1985 A DISSERTATION SUBMITTED IN CANDIDACY FOR THE DEGREE OF DOCTOR OF PHILOSOPHY DEPARTMENT OF HISTORY BY KATHLEEN D. TOERPE CHICAGO, ILLINOIS MAY, 1994 Copyright by Kathleen D. Toerpe, 1994 All rights reserved ) ACKNOWLEDGEMENTS I would like to thank McDonald's Corporation for permitting me research access to their archives, to an extent wider than originally anticipated. Particularly, I thank McDonald's Archivist, Helen Farrell, not only for sorting through the material with me, but also for her candid insight in discussing McDonald's past. My Director, Lew Erenberg, and my Committee members, Susan Hirsch and Pat Mooney-Melvin, have helped to shape the project from its inception and, throughout, have challenged me to hone my interpretation of McDonald's role in American culture. -
Alternative Approaches to Resource Conflicts
Vanclay, J.K., 2005. Gunns, Greens and Silk: alternative approaches to resource conflicts. Paper to “Burning Issues in Forestry ”, 22 nd biennial conference of the Institute of Foresters of Australia, 10-14 April 2005, Mount Gambier S.A. Gunns, Greens and Silk: alternative approaches to resource conflicts Jerome K. Vanclay Southern Cross University, PO Box 157, Lismore NSW 2480 Summary Many Australian foresters remain unaware of the McLibel case, a 15-year public relations disaster that followed a litigation attempt by the McDonald’s hamburger chain. Recent litigation by Gunns Limited against 20 environmental activists appears to ignore the lessons from that case. The McLibel litigation led to a costly lose-lose outcome, whereas reforms by McDonald’s following a critical movie created a win-win situation in which McDonald’s improved their reputation and their customers gained better food. Parallels that may contribute to such win-win outcomes in forestry are examined. Adaptive collaborative management informed by participatory modelling may be a more productive approach than litigation, and should produce a more durable outcome. Keywords: litigation, negotiation, adaptive collaborative management, McLibel, Gunns20 Introduction In his best-selling book ‘Guns, germs and steel’, Jared Diamond (1997) examined a question posed by one of his PNG colleagues: “Why is it that you white people developed so much cargo ... ?”. Diamond argued that the underlying reason for the good fortune enjoyed by some cultures was geography, because large land masses facilitated the development of societies better able share technologies and learn from their experiences. The title of this paper is a parody of Diamond’s title, because I explore “Why is it that Gunns have initiated so many lawsuits?”, referring to the litigation initiated recently by the forestry company Gunns (White 2005).