Chef Specials What defines success? The Secret Ingredients Breaking New Ground THE SPIRIT OF “NEVER DONE BEFORE”
ANIMATRONICS MULTI-LINGUAL NEW GENRES M18 Stories with Strong Appeal GRIPPING STORIES | HIGH PRODUCTION VALUES
High Viewership Recognized by Industry Experts
*Top local drama FY20/21 Scale EXPANDING THE IP UNIVERSE Scale LANGUAGING | REVERSIONING FOR NEW AUDIENCES
• Filmed in English, dubbed in Mandarin • Filmed in English & Malay • Released on meWATCH, YouTube, Ch5, • Released on meWATCH, YouTube, Ch5 & Ch8 & Suria What’s The Appetite? What are we looking for? Broad Evaluation Criteria
40% 30% 20% 10%
CREATIVITY ENGAGEMENT BUDGET KEY CREATIVES
How unique and What about your concept Do the demands of the Who are the key innovative is your concept will keep the audience concept execution justify creatives/personnel who and treatment? glued to their screens? the proposed budget? will be central to delivering the desired outcome? Are the characters distinct? Will it appeal to your primary target audience? Will the cast resonate with the audience? Do you have twists and cliff hangers that will leave the audience wanting more? Create Your Own Story CREATE YOUR OWN STORY Scripted CONTENT CLASSIFICATIONRATING* YOU YOU PROPOSE TARGET AUDIENCE LANGUAGE* PLATFORM* BUDGETS FORMAT* seasonsof past No returning content BOLD BOLD So… think big.. think new.. | Inventive | *reversions *reversions be may required Limitlesssss We want Choose Your Base TARGET AUDIENCE: 01 MASS | YOUTH: STUDENTS [13-24] | MILLENNIALS: YOUNG WORKING ADULTS [25- 39] | MATURE: GEN X [40-55]
Pick Your Toppings GENRES: 02 ACTION | ADVENTURE | COMEDY | DAY-IN-THE-LIFE| THRILLER | MEDICAL | MUSICAL | SCI-FI | FANTASY | SURPRISE US Create Select Your Sauce CRAZY | CONTROVERSIAL | WHIMSICAL | NON-CONFORMING | ROFL | 03 PROVOKING | STARTLING | INCONCEIVABLE | EDGY | UNEXPECTED | SURPRISE Your Own US Set Meal? (optional) Story COLLABORATION WITH OTHER CREATIVE SECTORS | CROSS-MEDIUM 04 POTENTIAL | CONTENT EXTENSIONS | CO-PRO OPPORTUNITIES | COMMERCE EXTENSIONS Unscripted Content Can you tell your story in more than one language? What opportunities can your content create? You decide the genre & treatment!
More Languages Partnerships Contemporary More Content!! Do you have affiliations with Themes companies to create content? Volume of content is Key! Could Stories like Food, Dance, Dating, Examples: Media Agencies your programme format be Health & Wellness & Lifestyle (MasterChef SG), Brands, Govt produced in different languages? never go out of style! Agencies (Amarkala Deepavali), or (Example: Body SOS is an IP even locations! created in numerous languages) We’re open to chat & collaborate! Timeline
11 JULY 2021 30 JULY 2021 Call Closed Shortlisted submissions notified
11 JUNE 2021 OCT 2021 Onwards Call Launched Commissions Confirmed, Results Announced
From 23 AUG 2021 SEP 2021 Face-to-face Pitch Greenlighting Submit your ideas by 11 JULY 2021
Please submit your ideas via www.mediacorp.sg/commissioning THANK YOU