Single Board Computers Easing the Make Vs. Buy Decision
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Power PC COMExpress like TM November 2010 Single Board Computers Easing the Make vs. Buy Decision TM Freescale, the Freescale logo, AltiVec, CodeWarrior and PowerQUICC are trademarks of Freescale Semiconductor, Inc., Reg. U.S. Pat. & Tm. Off. QorIQ and QUICC Engine are trademarks of Freescale Semiconductor, Inc. All other product or service names are the property of their respective owners. The Power Architecture and Power.org word marks and the Power and Power.org logos and related marks are trademarks and service marks licensed by Power.org. © 2010 Freescale Semiconductor, Inc. Easing the Make vs Buy Decision The Technology, Products and Decisions ► Introduction and Purpose • Market Dynamics • Form Factor Definition ► Freescale SBC Initiative • Enablement strategy ► Technology challenge of designing microprocessors ► Roadmap of Power Architecture ® Communication Processors • Power Architecture roadmap ► Freescale SBC Ecosystem – • Form Factors and SBC Ecosystem for Freescale Processors • COM Express details with Power Architecture ► Summary and Q&A • SBC Web site and selector guide. • Q&A Freescale, the Freescale logo, AltiVec, CodeWarrior and PowerQUICC are trademarks of Freescale Semiconductor, Inc., Reg. U.S. Pat. & Tm. Off. QorIQ and QUICC Engine are trademarks of Freescale Semiconductor, Inc. All other product or service names are the property of their respective owners. The Power Architecture and Power.org word marks and TM the Power and Power.org logos and related marks are trademarks and service marks licensed by Power.org. © 2010 Freescale Semiconductor, Inc. 2 Make vs. Buy Considerations ► Time to Market • Processor complex complete – the most difficult part of the process is complete ► Resources • Availability of hardware engineering resources • Deploy them on areas of differentiation ► Complex design consideration • High speed IO and signal integrity – PCIe, GigE, memory subsystem • Power – Sequencing and Decoupling • Clocking schemes – signal integrity • Parts obsolescence – designing for longevity ►Software Development – parallel development • OS Choices • Application Development Freescale, the Freescale logo, AltiVec, CodeWarrior and PowerQUICC are trademarks of Freescale Semiconductor, Inc., Reg. U.S. Pat. & Tm. Off. QorIQ and QUICC Engine are trademarks of Freescale Semiconductor, Inc. All other product or service names are the property of their respective owners. The Power Architecture and Power.org word marks and TM the Power and Power.org logos and related marks are trademarks and service marks licensed by Power.org. © 2010 Freescale Semiconductor, Inc. 3 Single Board Computing Market Dynamics ► OEM dynamics • Hardware engineering resources are at 25% of OEM’s. Software and Systems engineers now make up the majority. This is at a historical low. • Complexities of processors increasing rapidly o Multicore processors with memory subsystems, high speed IO, hardware acceleration on a single device o High speed IO • Memories have moved from DDR1 to DDR3 in just a few years. • PCI to PCIe gen 1 to PCIe gen 2. (5 GHz) • On board Gigabit Ethernet and 10G Ethernet. • Need to get more products to the market faster with more capability at lower development cost. ► SBC Ecosystem Dynamics • Has the expertise to deal with high speed design and multicore processor. • Module offering provide customers semicustom capability to make their products unique for a variety of markets. • Module standardization allow for multi-performance capability • Improves the time to market and lowers the development cost Freescale, the Freescale logo, AltiVec, CodeWarrior and PowerQUICC are trademarks of Freescale Semiconductor, Inc., Reg. U.S. Pat. & Tm. Off. QorIQ and QUICC Engine are trademarks of Freescale Semiconductor, Inc. All other product or service names are the property of their respective owners. The Power Architecture and Power.org word marks and TM the Power and Power.org logos and related marks are trademarks and service marks licensed by Power.org. © 2010 Freescale Semiconductor, Inc. 4 Typical Design Cycle Training on the processor Software development Preliminary design Software test Schematic capture Errata determination Proto-build Re-spin Initial bring up Production GA 9-15 GA Months Freescale Chips Customer Boards Freescale, the Freescale logo, AltiVec, CodeWarrior and PowerQUICC are trademarks of Freescale Semiconductor, Inc., Reg. U.S. Pat. & Tm. Off. QorIQ and QUICC Engine are trademarks of Freescale Semiconductor, Inc. All other product or service names are the property of their respective owners. The Power Architecture and Power.org word marks and TM the Power and Power.org logos and related marks are trademarks and service marks licensed by Power.org. © 2010 Freescale Semiconductor, Inc. 5 Accelerated Design Cycle With Freescale QorIQ-based Processor on Modules GA GA Freescale Chips 3-9 Months Processor on Modules Final Design • Application -ready solutions – Latest Freescale architectures – QorIQ processor module release with processor – OS release module Designers that use board-level solutions get to the application 3-9 months earlier Freescale, the Freescale logo, AltiVec, CodeWarrior and PowerQUICC are trademarks of Freescale Semiconductor, Inc., Reg. U.S. Pat. & Tm. Off. QorIQ and QUICC Engine are trademarks of Freescale Semiconductor, Inc. All other product or service names are the property of their respective owners. The Power Architecture and Power.org word marks and TM the Power and Power.org logos and related marks are trademarks and service marks licensed by Power.org. © 2010 Freescale Semiconductor, Inc. 6 Typical Embedded Motherboards Desktop style formats Computer on Module (COM) Small Form Factor (SFF) Advance Mezzanine Card (AMC) Freescale, the Freescale logo, AltiVec, CodeWarrior and PowerQUICC are trademarks of Freescale Semiconductor, Inc., Reg. U.S. Pat. & Tm. Off. QorIQ and QUICC Engine are trademarks of Freescale Semiconductor, Inc. All other product or service names are the property of their respective owners. The Power Architecture and Power.org word marks and TM the Power and Power.org logos and related marks are trademarks and service marks licensed by Power.org. © 2010 Freescale Semiconductor, Inc. 7 Embedded Motherboard Attributes - Desktop ► Price sensitive ► Supplied with sockets for CPU and memory ► Has standard PC connections for USB/VGA/Ethernet etc ► Expansion usually via plug in cards at 90º Freescale, the Freescale logo, AltiVec, CodeWarrior and PowerQUICC are trademarks of Freescale Semiconductor, Inc., Reg. U.S. Pat. & Tm. Off. QorIQ and QUICC Engine are trademarks of Freescale Semiconductor, Inc. All other product or service names are the property of their respective owners. The Power Architecture and Power.org word marks and TM the Power and Power.org logos and related marks are trademarks and service marks licensed by Power.org. © 2010 Freescale Semiconductor, Inc. 8 Embedded Motherboard Attributes - SFF ► Option for fanless, low noise operation ► CPU soldered on ► Provides standard PC connections USB/VGA etc ► Limited expansion via plug in card Freescale, the Freescale logo, AltiVec, CodeWarrior and PowerQUICC are trademarks of Freescale Semiconductor, Inc., Reg. U.S. Pat. & Tm. Off. QorIQ and QUICC Engine are trademarks of Freescale Semiconductor, Inc. All other product or service names are the property of their respective owners. The Power Architecture and Power.org word marks and TM the Power and Power.org logos and related marks are trademarks and service marks licensed by Power.org. © 2010 Freescale Semiconductor, Inc. 9 AdvancedTCA 280.00 ► Plugs into 8U Subrack Rack ► Module height is 6HP ► Can be self contained or support up to 4 AMC slots 322.25 ► IO connections to AMCs via AMC slot ► IO connections to Backplane via ATCA specified connectors Freescale, the Freescale logo, AltiVec, CodeWarrior and PowerQUICC are trademarks of Freescale Semiconductor, Inc., Reg. U.S. Pat. & Tm. Off. QorIQ and QUICC Engine are trademarks of Freescale Semiconductor, Inc. All other product or service names are the property of their respective owners. The Power Architecture and Power.org word marks and TM the Power and Power.org logos and related marks are trademarks and service marks licensed by Power.org. © 2010 Freescale Semiconductor, Inc. 10 AdvancedMC Module Type Height Width Single Compact 13.88 73.80 Single Mid--Size 18.96 73.80 Single Full--Size 28.95 73.80 Double Compact 13.88 148.80 Double Mid--Size 18.96 148.80 Double Full--Size 28.95 148.80 ► Plugs into AdvancedTCA Carrier or 180.60 MicroTCA chassis ► Components typically soldered directly Double Width to board ► Mezzanine on AMC basecard feasible ► Full, Mid and Compact heights ► Defined Multiple High 148.50 Speed/bandwidth SerDes connections Single Width via backplane AMC connector ► Custom IO via front panel 73.50 Freescale, the Freescale logo, AltiVec, CodeWarrior and PowerQUICC are trademarks of Freescale Semiconductor, Inc., Reg. U.S. Pat. & Tm. Off. QorIQ and QUICC Engine are trademarks of Freescale Semiconductor, Inc. All other product or service names are the property of their respective owners. The Power Architecture and Power.org word marks and TM the Power and Power.org logos and related marks are trademarks and service marks licensed by Power.org. © 2010 Freescale Semiconductor, Inc. 11 Embedded Motherboard Attributes - COM COM Express Formats ► Plugs onto custom carrier to provide embedded PC functionality ► CPU soldered down and sometimes memory too ► All connections including custom I/O are via the