NORTH AND SOUTH LANARKSHIRE COUNCILS TOURISM ACCOMMODATION AUDIT June 2015 TOURISM RESOURCES COMPANY Management Consultancy and Research Services 5 LA BELLE PLACE, GLASGOW G3 7LH Tel: 0141-353 1143 Fax: 0141-586 7127 Email:
[email protected] www.tourism-resources.co.uk Lanarkshire Councils Tourism Resources Company Tourism Accommodation Audit June 2015 TABLE OF CONTENTS SECTION PAGE NO 1 INTRODUCTION 1.1 Background 1 1.2 Study Objectives 2 1.3 Report Format 3 1.4 Study Participation Levels 3 2 ACCOMMODATION ESTABLISHMENT SUPPLY ACROSS THE REGION 2.1 Introduction 5 2.2 Establishments / Operations – Current Position 5 3 OVERVIEW OF ROOMS AND BED SPACE SUPPLY 3.1 Introduction 12 3.2 Rooms Supply Overview 12 3.3 Bed Space / Sleeper Capacity 13 3.4 Analysis of Split by Council Areas 20 3.5 Potential Future Additions to the Portfolio of Accommodation in the Region 21 3.6 Properties Considered to Have Ceased Trading in the Recent Past 24 3.7 Analysis of Other Facilities Available 24 4 EXISTING DEMAND IN THE ACCOMMODATION SECTOR 4.1 Introduction 29 4.2 Achieved Annual Bedroom Occupancy Levels and Rates 29 4.3 Market Mix 31 4.4 Source of Demand 31 4.5 Average Achieved Annual Room Rates and Average Published Rates 32 5 QUALITY PROFILE OF ACCOMMODATION SUPPLY ACROSS THE REGION 5.1 Participation Levels 33 5.2 Destination Grading Comparisons 35 5.3 List of Four and Five Star Operations 36 5.4 Operators Willing to Provide Data to TNS 37 5.5 Conclusion 37 6 INTERMEDIARY RESEARCH OVERVIEW 6.1 Introduction 38 6.2 Views of the Local Businesses