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This Is FOXTEL Magazine This is magazine FOXTEL magazine MEDIA KIT 2021 We entertain 280,000 Australians every month*, informing program choice, delivering plot sneak peeks and providing exclusive interviews with the biggest names in the business, including Nicole Kidman, Reese Witherspoon, Catherine Zeta-Jones, Margot Robbie, Chris Hemsworth, Keith Urban and the cast of Wentworth. We inspire people to watch programming across all genres on the world’s most popular channel brands and we promote FOXTEL’s investment in high-quality local content. Our 110,000 paid subscribers** find something on TV they want to watch every time they open FOXTEL magazine for inspiration. We don’t just inform and entertain – we are a part of people’s lives. Our content targets each member of the family through clearly defined and relevant sections to intrigue, excite and inspire everyone to watch FOXTEL. Sources: *Roy Morgan, March 2021 **FOXTEL, June 2021 WENTWORTH | MEDIA KIT FOX SHOWCASE magazine FOX SPORTS FOXTEL is home to the best in entertainment from Australia and around the world, and our magazine plays an important role in keeping our loyal customers informed about the wide range of channels and programs, services and groundbreaking broadcasting innovations Liz Hunter Content Communications Manager, FOXTEL Readership 280,000* - our highest readership figure in five years! Circulation 135,000** copies each month Paid subscription Home delivered to 110,000** FOXTEL subscribers who pay $47.40 annually to receive the magazine High engagement More than half of FOXTEL readers use the magazine every day*** Sources: *Roy Morgan, March 2021 **FOXTEL, June 2021 ***Reader Survey Results July 2016, conducted on behalf of Medium Rare Content Agency by Roy Morgan Research magazine | MEDIA KIT MARE OF EASTTOWN FOX SHOWCASE About our readers* MALES 57% FEMALES 43% 2 in 3 live in capital cities The average age of readers is 47 1 in 4 readers have children under 18 in the home 47% own their home outright • They are big spenders on discretionary items such as entertainment, eating out, and travel • They enjoy wine with their meals and believe that food is an important way to connect with family • They like to keep up to date with new ideas to improve their home • They are keen sporting viewers and sporting participants • They love TV and watch an average of 147 minutes each weekday Sources: *Roy Morgan, March 2021 magazine | MEDIA KIT LOVE IT OR LIST IT AUSTRALIA LIFESTYLE Our readers are highly engaged 86% of readers are reading every issue of FOXTEL magazine* 82 minutes is the average time spent reading each issue* Planning tool 65% of readers wouldn’t know what to watch without FOXTEL magazine* We are helpful 75% of readers find the magazine helpful and informative* They are highly satisfied 84% of readers are very satisfied with the magazine* Source: *Reader Survey Results July 2016, conducted on behalf of Medium Rare Content Agency by Roy Morgan Research VERBATIM READER RESPONSES: “I love the magazine because “It’s an excellent “It has a big influence the features are good and magazine, very on what new programs the knowledge gained helps informative and suit my taste and to know what to view” entertaining to read” therefore what to watch” magazine | MEDIA KIT FOX FOOTY FOX LEAGUE Loose inserts Loose inserts provide a cost-effective, high-impact and targeted solution to advertisers. A strong benefit of loose insert advertising is the ability to segment the subscriber base, allowing for a highly targeted campaign with minimal wastage. Readers can be targeted by: - State - Metro - Region - Postcode We can also target readers by their channel pack, providing an even more effective solution: - HD - Kids - Sport - Movies - Essential - Documentary - Drama - Seniors magazine | MEDIA KIT New sections With a sleek, new and modern design, our variety of dedicated sections offers fresh ways to speak to our highly engaged and valuable readers FOXTEL INSIDER Showcasing the wide variety of Foxtel’s incredible programming content REEL TIME Covering the breadth and depth of our incredible film offerings, including Listings section exclusive interviews with some of Hollywood’s biggest stars SPORT The Listings section is the only place to see FOXTEL’s Up-to-date interviews, live sport listings and information on the programming for every day of the month. sports our readers love 56% of readers refer to the magazine every day* LIFESTYLE Dedicated to food, health, beauty, wellbeing, travel, renovation, home, 83% say the magazine informs them technology, design, gardening, about the must-see programs throughout the month* money and more 65% of readers say they wouldn’t know YOUR GUIDE TO... what to watch without the magazine* Tips and tricks on everything from health, fitness and wellbeing Source: *Reader Survey Results July 2016, conducted on behalf to technologies, products, of Medium Rare Content Agency by Roy Morgan Research services and more magazine | MEDIA KIT Deadlines ISSUE Booking Material Insert Booking Insert Delivery Sent To Homes July 21/05/21 25/05/21 28/05/21 04/06/21 25/06/21 August 18/06/21 22/06/21 29/06/21 06/07/21 26/07/21 September 20/07/21 22/07/21 30/07/21 05/08/21 24/08/21 October 17/08/21 19/08/21 31/08/21 03/09/21 24/09/21 November 16/09/21 20/09/21 28/09/21 01/10/21 25/10/21 December 19/10/21 21/10/21 02/11/21 04/11/21 24/11/21 January 19/11/21 24/11/21 26/11/21 03/12/21 24/12/21 February 07/12/21 09/12/21 13/12/21 17/12/21 24/01/22 March 24/01/22 27/01/22 31/01/22 03/02/22 24/02/22 April 21/02/22 23/02/22 25/02/22 03/03/22 24/03/22 May 22/03/22 24/03/22 28/03/22 01/04/22 26/04/22 June 22/04/22 27/04/22 29/04/22 05/05/22 24/05/22 July 23/05/22 25/05/22 27/05/22 02/06/22 24/06/22 August 23/06/22 27/06/22 27/06/22 05/07/22 24/07/22 September 25/07/22 27/07/22 27/07/22 04/08/22 24/08/22 October 22/08/22 24/08/22 24/08/22 05/09/22 23/09/22 November 22/09/22 26/09/22 26/09/22 06/10/22 24/10/22 December 21/10/22 25/10/22 25/10/22 03/11/22 24/11/22 Advertising rates SIZE Casual x3 x6 x12 Inside Front Cover $19,348 $18,380 $17,461 $16,588 Double Page Spread $14,677 $13,943 $13,245 $12,583 Outside Back Cover $11,587 $11,007 $10,457 $9,934 Inside Back Cover $9,270 $8,806 $8,366 $7,947 Full Page $7,725 $7,338 $6,971 $6,623 Half Page $5,253 $4,990 $4,740 $4,503 Third Page Vertical $3,151 $2,993 $2,843 $2,701 EDITORIAL ENQUIRIES Daily Highlight Box $2,166 $2,057 $1,954 $1,857 ERIN McWHIRTER Editor-in-chief P +61 2 8114 8933 Loadings Insert Rates E [email protected] POSITION Percentage WEIGHT Rates per ’000 WEIGHT Rates per ’000 ADVERTISING ENQUIRIES Right-Hand Page Opposite Contents 25 0-5g $90 21-25g $130 ELLIOTT BARSBY Early Right-Hand Page 20 6-10g $100 26-30g $140 National Advertising Manager P 0450 122 236 Opposite Section Opener 15 11-15g $105 31-36g $160 E [email protected] Advertorial 20 16-20g $120 CHARISSE VILLAMARIA Account Manager All inserts require weight and fulfilment approval. 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