2017
A DEVOTION TO BUILDING AND RIDING BIKES Our philosophy is pretty simple. We build bikes we want to ride. Since our inception in 1985, our ride-focused mindset simplifies the process and allows the best ideas to rise to the top, uncompromised by egos or titles. Mechanics often see things our engineers don’t. Pro riders feel things that only great riders can feel. These are all relevant. Some ideas that come out of this process are big and others amount to small detail changes, but the collective sum of these ideas is substantial and defines our bikes when you get them on the dirt. YETI TRIBE
Those who make up the Yeti Tribe come from a multitude of backgrounds, lifestyles and countries, but a common thread runs through us all — our love for mountain biking. Riding always comes first. That is evident in our bike design and when our office closes daily for our company lunch ride (nope, it’s not a myth). Or when we gather once a year for our annual Tribe Gathering with our fellow Yeti Freaks to ride the trails of Colorado and now trails around the world. Our obsession with mountain biking makes us who we are as individuals and as a company. We are RIDE DRIVEN. NEW FOR 2017 For 2017, Yeti Cycles continues to add depth and variety to our high-performance line of mountain bikes and apparel. With the introduction of the TURQ Series, Yeti now offers all our bikes in 2 carbon levels with multiple kit options. Within this new lineup are the all-new SB5 and SB5 Beti, both featuring a new sleek frame design, internal cable routing, and improved kinematics. Additionally, we added an all-new model with the SB5+, bringing plus-sized tires to the performance market. All three bikes are equipped with Switch Infinity Technology and ready to rip. TURQ SERIES Turquoise is and has always been our signature color. Over the years, it has come to represent the Yeti brand and what we do — create uncompromising, high-quality, mountain bike products proven to perform flawlessly. As a nod to our iconic color, we’re branding our most premium products with the TURQ Series label.
Every TURQ Series product is engineered with the most advanced materials and progressive designs in the industry. Tried and tested by our professional racers, internal testing team, and global ambassadors, TURQ Series products are honed in the most extreme environments and harshest conditions. Whether it’s the toughest enduro tracks in the world, during our famously brutal daily lunch rides, or on expeditions from Iceland to New Zealand, you can be sure that the TURQ Series mark on any product means it’s been put to the test in the toughest environments and performs to the high standards. Put simply, TURQ Series is the best of the best. TURQ SERIES CARBON SERIES TURQ Series bikes are made with the highest quality By utilizing less high modulus carbon than we carbon fiber available and offer a perfect balance of do in our TURQ Series bikes, the Carbon Series ride quality and weight savings, shaving off anywhere maintains Yeti’s award winning ride quality and between 400 and 250 grams off the Carbon Series technology standards only sacrificing weight. bikes. The result is a smooth, solid, and aggressive ride. Every model in our line now includes Carbon Each model is tested by the best racers in the world, Series frames paired with individually chosen including EWS World Champion Richie Rude, our in- components to balance performance and price. house testing team, and ambassadors around the world. Based on the feedback they provide, we fine tune every detail down to the most minute component in order to deliver maximum performance for its intended use. SWITCH INFINITY Switch Infinity utilizes a patented translating pivot that switches direction as the bike moves through its travel. This provides excellent anti-squat characteristics for superior pedaling performance as the pivots translates upward. As the system reaches the inflection point, the main pivot translates downward. The result is ideal suspension characteristics deeper into travel, creating a controlled and bottomless suspension feel.
All Yeti bikes, but the ASR, are equipped with Switch Infinity. The SB6 is built to excel on the toughest enduro tracks in the world and earned the 2015 EWS World Championship title under Yeti factory rider Richie Rude. Although it screams gravity, this bike is light, SB6 pedals well, and is tons of fun on the lifts or grinding out big days in the backcountry. SB6 GEOMETRY