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OPEN TEST CIRCUIT of the AMERICAS FEBRUARY 11-12 2020 NTT INDYCAR SERIES Schedule of Events ALL START TIMES EASTERN / SCHEDULE SUBJECT to CHANGE
OPEN TEST CIRCUIT OF THE AMERICAS FEBRUARY 11-12 2020 NTT INDYCAR SERIES Schedule of Events ALL START TIMES EASTERN / SCHEDULE SUBJECT TO CHANGE 1 March 15 Streets of St. Petersburg 3:30 pm 2 5 Barber Motorsports Park 4:15 pm 3 April 19 Streets of Long Beach 4:45 pm 4 26 Circuit of The Americas 4:10 pm 5 May 9 Indianapolis Motor Speedway Road Course 3:50 pm 6 24 Indianapolis 500 Mile Race 12:30 pm 7 30 Streets of Detroit - Race 1 3:50 pm 8 31 Streets of Detroit - Race 2 3:50 pm 9 June 6 Texas Motor Speedway 8:45 pm 10 21 Road America 12:50 pm 11 27 Richmond Raceway 8:15 pm 12 July 12 Streets of Toronto 3:40 pm 13 18 Iowa Speedway 9:00 pm 14 Aug. 16 Mid-Ohio Sports Car Course 12:45 pm 15 22 World Wide Technology Raceway at Gateway 8:45 pm 16 6 Portland International Raceway 3:40 pm 17 Sept. 20 WeatherTech Raceway Laguna Seca 3:25 pm Oval Street/Road Course NTT INDYCAR SERIES · Trackside 2020 2 Open Test at Circuit of The Americas Table of Contents THE NTT INDYCAR SERIES TRACKSIDE BOOK IS NOW AVAILABLE AS AN INTERACTIVE PDF: Along with a traditional printed version of this publication, an interactive PDF edition with active tabs and live links similar to an Internet website also will be available throughout the 2020 season. With just a click, the tabs at the top of each page will take you directly to a specific section, as well as return you to the Table of Contents. -
A Preliminary Examination of Sponsorship Motivations and Leveraging in Motor Sports
Georgia Southern University Digital Commons@Georgia Southern Association of Marketing Theory and Practice Association of Marketing Theory and Practice Proceedings 2020 Proceedings February 2020 A Preliminary Examination of Sponsorship Motivations and Leveraging in Motor Sports Carol L. Bruneau University of Montana, [email protected] Follow this and additional works at: https://digitalcommons.georgiasouthern.edu/amtp- proceedings_2020 Part of the Marketing Commons Recommended Citation Bruneau, Carol L., "A Preliminary Examination of Sponsorship Motivations and Leveraging in Motor Sports" (2020). Association of Marketing Theory and Practice Proceedings 2020. 17. https://digitalcommons.georgiasouthern.edu/amtp-proceedings_2020/17 This conference proceeding is brought to you for free and open access by the Association of Marketing Theory and Practice Proceedings at Digital Commons@Georgia Southern. It has been accepted for inclusion in Association of Marketing Theory and Practice Proceedings 2020 by an authorized administrator of Digital Commons@Georgia Southern. For more information, please contact [email protected]. A Preliminary Examination of Sponsorship Motivations and Leveraging in Motor Sports Carol L. Bruneau University of Montana ABSTRACT Sports sponsorships have become an increasingly large investment for many organizations. IEG (2018) has forecast that in 2018, total global sponsorship spending would be approximately $65.8 billion, with US sponsors contributing $24.28 billion. Close to 70%, or almost $46 billion, of total sponsorship spending will be directed towards the sponsoring of sports events, leagues, teams and individual sports personalities. This paper is a exploratory examination of sponsorships in INDYCAR racing based on participant observation over nine years of viewing INDYCAR races live and on television. Four specific sponsorship examples will be discussed to highlight sponsors’ motivations for sponsorship and how they activate the sponsorships to achieve marketing goals with both consumer and business markets. -
2021 All-Star Media Guide
NASCAR CAMPING TABLE OF CONTENTS TRACK INFORMATION NASCAR CUP SERIES NASCAR XFINITY SERIES WORLD TRUCK SERIES NTT INDYCAR SERIES NASCAR CAMPING TABLE OF CONTENTS TRACK INFORMATION NASCAR CUP SERIES NASCAR XFINITY SERIES WORLD TRUCK SERIES NTT INDYCAR SERIES TRACK INFORMATION Table of Contents 2021 Schedule of Events .............................................................................. 3 Marcus Smith, President and CEO, Speedway Motorsports ....................... 4 O. Bruton Smith, Executive Chairman, Speedway Motorsports ................. 5 Eddie Gossage, President & General Manager, Texas Motor Speedway ... 6 Facility Fast Facts ........................................................................................ 7 Big Hoss ...................................................................................................... 8 THE TEXAS MOTOR SPEEDWAY MEDIA GUIDE Speedway Club, Lone Star Tower, Busch Restart Bar, Turn One Terrace, IS NOW AVAILABLE AS AN INTERACTIVE PDF: Burnout Alley, Pit Stop Park, Lil’ Texas Motor Speedway ............................ 9 This interactive PDF edition with active tabs and Texas Traditions ......................................................................................... 11 live links similar to an Internet website is now Track History ............................................................................................. 13 available. With just a click, the tabs at the top of Texas Motorsports Hall of Fame ............................................................... 31 each -
0818 Newsletter
© The Official Newsletter Of The American Auto Racing Writers and Broadcasters Association Sept/Oct 2018 Vol. 51 No. 7 American Auto Racing Writers & Broadcasters Association, Inc. (www.aarwba.org) “Dedicated To Increasing Media Coverage Of Motor Sports” By Patrick Reynolds for www.speedwayreport.com Friends… Family… Racers… … Three separate groups that frequently blur lines be- tween them in auto racing. In both the grandstands and pit areas of superspeedway to local grassroots short tracks, people form close personal connections- the kind Family which bring high emotion to the surface and then bond- I found Santos to say hello as he was dressed in his firesuit ing in their hearts. during driver introductions on the frontstretch stage. We spoke about me watching his grandfather race Modifieds at the The grid was already pushed into place when I arrived at Thompson Speedway in Connecticut in the 1970s. Indiana's Anderson Speedway for the Little 500. The "Wow, that's unbelievable," said Santos. "How old are you?" high-banked quarter-mile oval was hosting its 70th run- I guessed I pulled off a younger age in my appearance to San- ning of this dramatic pavement sprint car race. The line- tos. up staged 11 rows of three cars for the 33-car field, mimicking its main event in which it served as a Memori- Strolling over to Santos' infield pit area for the 500, I continued al Day undercard for- the Indianapolis 500. to chat with crewmembers about the uniqueness of this event. His Dad describes their pit equipment and logistical setup. Driver names popped to a short track nerd like me- Eric The Little 500 features live infield pitting for tires and fuel.