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Flash 9 Video, MPEG 4 and Quicktime Nick Floro, Sealworks Interactive Studios 402 Flash 9 Video, MPEG 4 and QuickTime Nick Floro, Sealworks Interactive Studios June 5 & 6, 2008 Produced by Selecting, Combining, and Using Authoring Tools Selecting, Combining, and Using Authoring Tools June 5 & 6, 2008 Flash 9 Video, MPEG 4 and QuickTime Nick Floro [email protected] Quick Poll Do you currently use video delivery via the web in your content delivery? 1 Session 402 – Flash 9 Video, MPEG 4 and QuickTime – Nick Floro, Sealworks Interactive Page 1 Studios Selecting, Combining, and Using Authoring Tools June 5 & 6, 2008 QuickTime, Flash, MPEG 4 A file that tells the computer what kind of media to present and when to present it. • Video • Audio • Text • Flash • Interactivity • Tracks Session 402 – Flash 9 Video, MPEG 4 and QuickTime – Nick Floro, Sealworks Interactive Page 2 Studios Selecting, Combining, and Using Authoring Tools June 5 & 6, 2008 Session 402 – Flash 9 Video, MPEG 4 and QuickTime – Nick Floro, Sealworks Interactive Page 3 Studios Selecting, Combining, and Using Authoring Tools June 5 & 6, 2008 ß Session 402 – Flash 9 Video, MPEG 4 and QuickTime – Nick Floro, Sealworks Interactive Page 4 Studios Selecting, Combining, and Using Authoring Tools June 5 & 6, 2008 The Production Process Capture to delivery and beyond Final Video Assets Compression Authoring Delivery Session 402 – Flash 9 Video, MPEG 4 and QuickTime – Nick Floro, Sealworks Interactive Page 5 Studios Selecting, Combining, and Using Authoring Tools June 5 & 6, 2008 A Complete Solution QuickTime takes you from capture to delivery and beyond Delivery Edit and Compose Playback Capture Archive 10 Years Ago 3 Bags of Equipment | Cost $15,000 Session 402 – Flash 9 Video, MPEG 4 and QuickTime – Nick Floro, Sealworks Interactive Page 6 Studios Selecting, Combining, and Using Authoring Tools June 5 & 6, 2008 Today Laptops starting at $1,000, CPUs starting at $600 Quick Poll Do you use a Mac? 2 Session 402 – Flash 9 Video, MPEG 4 and QuickTime – Nick Floro, Sealworks Interactive Page 7 Studios Selecting, Combining, and Using Authoring Tools June 5 & 6, 2008 Standards Matter Surround Video Digital CD Stereo Sound TV DVD Camera Camera MP3/AAC Player Standards Are Everywhere NTSC/P RedBookFMMPEG-2 AL AC-3 DV JPEG MPEG- 1/MPEG- 4 audio Session 402 – Flash 9 Video, MPEG 4 and QuickTime – Nick Floro, Sealworks Interactive Page 8 Studios Selecting, Combining, and Using Authoring Tools June 5 & 6, 2008 Family of MPEG Standards The foundation for all digital media MPEG-1 MPEG-2 MPEG-4 VHS Quality DVD Quality Wireless, Internet 1.5 Mbps 6 Mbps Scalable 1992 1994 1998 MPEG-4: The MPEG for the Internet The standard for the digital media revolution • Original DV 37 sec 133.5mb • MPEG-4 = 230k to 3.9mb • Flash 8+ = 230k to 3.9mb • 60 minutes of Video = 15gb • 60 minutes compressed = 480mb Session 402 – Flash 9 Video, MPEG 4 and QuickTime – Nick Floro, Sealworks Interactive Page 9 Studios Selecting, Combining, and Using Authoring Tools June 5 & 6, 2008 Guidelines for Compression Tips & Hints • Size of Window: 320x240 – 512x384, 240x180, 160x120 • Frame Rate: 15 fps • Key Frames: 4 x fps = 90 • 2 Pass Variable Bit Rate • QuickTime: Sorenson 3 / MPEG 4 / H264 • Flash: Spark / On2 Pro /H264 Flash Adobe Flash CS3 • Flash Video Encoder • On2 Flix Pro • Sorenson Squeeze • Episode • On2 Flix Engine SDK Session 402 – Flash 9 Video, MPEG 4 and QuickTime – Nick Floro, Sealworks Interactive Page 10 Studios Selecting, Combining, and Using Authoring Tools June 5 & 6, 2008 Browser Technologies Adobe Flash Player PC Penetration Worldwide Adobe Flash Player penetration December 2006 March 2007 June 2007 September 2007 Total number of PCs using the Internet (IDC) 765 million 787 million 809 million 831 million Percentage of Mature Markets who can view Flash Player content 98.3% 98.7% 99.3% 99.1% version 6 and higher Percentage of Emerging Markets who can view Flash Player content 95.9% Not surveyed 97.7% Not surveyed version 6 and higher Total Adobe Flash Player penetration - estimate 746 million 769 million 800 million 820 million Session 402 – Flash 9 Video, MPEG 4 and QuickTime – Nick Floro, Sealworks Interactive Page 11 Studios Selecting, Combining, and Using Authoring Tools June 5 & 6, 2008 Choosing the Best Tools Tools improving every 4-6 months • Flash – general video delivery – small installer – 99% Current Browsers • QuickTime – cd / web / dvd / iPod – 67% of Current Browsers • MPEG 4 – H264 - QuickTime / Flash - Adobe Media Player Quick Poll If you are using Flash for Video Delivery, what version does your organization currently support? 3 Session 402 – Flash 9 Video, MPEG 4 and QuickTime – Nick Floro, Sealworks Interactive Page 12 Studios Selecting, Combining, and Using Authoring Tools June 5 & 6, 2008 Web Delivery: HTTP Streaming Fast Start Development Standard Web Server Clients Session 402 – Flash 9 Video, MPEG 4 and QuickTime – Nick Floro, Sealworks Interactive Page 13 Studios Selecting, Combining, and Using Authoring Tools June 5 & 6, 2008 Session 402 – Flash 9 Video, MPEG 4 and QuickTime – Nick Floro, Sealworks Interactive Page 14 Studios Selecting, Combining, and Using Authoring Tools June 5 & 6, 2008 Web Delivery: RTP/RTSP Streaming QuickTime Streaming Server Web Server Client Development Streaming Server Compressing Content QuickTime Pro Sorenson Squeeze Telestream Episode Final Cut Pro Flash 9 Pro On2Flix Pro Session 402 – Flash 9 Video, MPEG 4 and QuickTime – Nick Floro, Sealworks Interactive Page 15 Studios Selecting, Combining, and Using Authoring Tools June 5 & 6, 2008 QuickTime Pro An incredibly powerful authoring and editing tool • Play movies in full screen • Save movies from the web • Edit as easily as cut • and paste • Create slideshows • Create Media Skins • Transcode media • Adjust and save audio and • video settings QuickTime Pro Dozens of professional features • Hint movies for streaming • Automate with AppleScript • Edit movie clips from digital cameras • Convert and resize pictures • Enhance movies and stills with filters and effects Session 402 – Flash 9 Video, MPEG 4 and QuickTime – Nick Floro, Sealworks Interactive Page 16 Studios Selecting, Combining, and Using Authoring Tools June 5 & 6, 2008 QuickTime Pro Author your own MPEG-4 files quickly and easily • Provides ISO-compliant MPEG-4 video and AAC audio authoring • Includes enhanced export dialog for easy authoring • Supports adherence to ISMA profiles Sorenson Squeeze One Tool for Everything • MPEG-4 • Flash SWF • Flash FLV • QuickTime • Real media • MPEG 1/2 • MP3 Audio Session 402 – Flash 9 Video, MPEG 4 and QuickTime – Nick Floro, Sealworks Interactive Page 17 Studios Selecting, Combining, and Using Authoring Tools June 5 & 6, 2008 Telestream Episode One Tool for Everything • MPEG-4 • Flash SWF • Flash FLV • QuickTime • Real media • MPEG 1/2 • MP3 Audio Flash Professional Authoring & Delivery • Flash SWF • Flash FLV Session 402 – Flash 9 Video, MPEG 4 and QuickTime – Nick Floro, Sealworks Interactive Page 18 Studios Selecting, Combining, and Using Authoring Tools June 5 & 6, 2008 Flash Professional 8 Authoring • Flash SWF • Flash FLV Flash Professional 8 Authoring • Flash SWF • Flash FLV Session 402 – Flash 9 Video, MPEG 4 and QuickTime – Nick Floro, Sealworks Interactive Page 19 Studios Selecting, Combining, and Using Authoring Tools June 5 & 6, 2008 Flash Professional 8 Authoring • Flash SWF • Flash FLV Flash Professional 8 Authoring • Flash SWF • Flash FLV Session 402 – Flash 9 Video, MPEG 4 and QuickTime – Nick Floro, Sealworks Interactive Page 20 Studios Selecting, Combining, and Using Authoring Tools June 5 & 6, 2008 Flash Professional 8 Authoring • Flash SWF • Flash FLV Flash Professional 8 Authoring • Flash SWF • Flash FLV Session 402 – Flash 9 Video, MPEG 4 and QuickTime – Nick Floro, Sealworks Interactive Page 21 Studios Selecting, Combining, and Using Authoring Tools June 5 & 6, 2008 Flash 8 Video Encoder Authoring • Batch • Flash FLV Flix Pro Compression • Batch • Flash SWF • Flash FLV Session 402 – Flash 9 Video, MPEG 4 and QuickTime – Nick Floro, Sealworks Interactive Page 22 Studios Selecting, Combining, and Using Authoring Tools June 5 & 6, 2008 Final Cut NLE • Batch • QuickTime • Effects • Filters • Tools Client Installation Session 402 – Flash 9 Video, MPEG 4 and QuickTime – Nick Floro, Sealworks Interactive Page 23 Studios Selecting, Combining, and Using Authoring Tools June 5 & 6, 2008 Installing QuickTime Installing QuickTime Standalone Installer Session 402 – Flash 9 Video, MPEG 4 and QuickTime – Nick Floro, Sealworks Interactive Page 24 Studios Selecting, Combining, and Using Authoring Tools June 5 & 6, 2008 Installing Flash Resources Session 402 – Flash 9 Video, MPEG 4 and QuickTime – Nick Floro, Sealworks Interactive Page 25 Studios Selecting, Combining, and Using Authoring Tools June 5 & 6, 2008 Resources Create Your Own YouTube http://www.onlamp.com/pub/a/php/2007/05/24/cre ating-mytube-with-flex-and-php.html?page=1 Resources Create Your Own YouTube http://www.on2.com/products/flix/publisher/ Session 402 – Flash 9 Video, MPEG 4 and QuickTime – Nick Floro, Sealworks Interactive Page 26 Studios Selecting, Combining, and Using Authoring Tools June 5 & 6, 2008 Resources QuickTime for the Web •Steven Gulie Resources Apple Pro Training Series: QuickTime Pro Quick-Reference Guide •Brian Gary, Steve Martin, Jem Schofield Session 402 – Flash 9 Video, MPEG 4 and QuickTime – Nick Floro, Sealworks Interactive Page 27 Studios Selecting, Combining, and Using Authoring Tools June 5 & 6, 2008 Resources QuickTime: Visual QuickStart Guide •For Windows and Macintosh
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