Axis Communications
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Welcome to Axis Communications. Jeroen Kouwenhoven, Business Development Manager ADP/ TPP (Region Middle Europe) www.axis.com Axis strategy www.axis.com The market leader in network video Employees* Total sales** SEK USD . billion million 1984 – founded 70,000 partnerships Own offices in more as IT company in 179 countries than 40 countries *Q3 2014 **December 31, 2013 www.axis.com Axis ecosystem www.axis.com IPS & Axis in facts > ADP (Software Partner) relationship started in 2005 > First ACAP application for Q1602 was ready in 2011 > IPS received Axis EMEA Innovative Solution Award in 2011 > Delivered many joint projects in Europe with their VMS & Analytics software > 5 ACAP Applications available > GOLD ADP relationship since 2014 (Highest Level in the program) > IPS is perceived by Axis Communications as a very reliable, stable and dedicated Partner! www.axis.com Joint project in Switzerland > End User: La Roche, Switzerland, Pharmaceutical medicines > Integrator: Securiton AG (CH) > Solution: Perimeter Protection and person identification > Axis Products: Thermal, Fixed Box, Fixed Dome and PTZ Domes > Axis Features: ACAP, Multi-stream > IPS Products: Auto Dome Tracking, Outdoor detection, 3D Camera input, NVR-PRO, 3D client viewer www.axis.com Innovative product portfolio Axis – continuously driving innovation 1998 2008 2010 2012 2012 AXIS Camera Companion: First H.264 First thermal Unique high- unique small World’s first compression network performance installation standard for video encoder network camera camera WDR camera solution 1996 1999 2004 2009 2011 2012 2013 First network World’s first World’s first First MPEG-4 cameras with Lightfinder First network Physical HDTV, and with network network video and Motion JPEG technology camera with Access compression remote focus & camera chip camera zoom functions active cooling Control www.axis.com Benefits of network video vs. analog Easy network installation High image quality Future-proof technology www.axis.com Benefits of Axis network video Open platforms with easy integration Exceptional image quality (HDTV) Extreme light sensitivity Robustness and high quality standards Optimized ASIC platform development www.axis.com The market’s broadest portfolio Fixed Thermal Encoders/ cameras cameras decoders Fixed dome Onboard Software & cameras cameras recording Physical PTZ cameras Accessories access control www.axis.com AXIS Camera Application Platform ACAP ARTPEC www.axis.com M, P and Q-line Q-line: Top class products P-line: Best compromise M-line: Affordable but still professional www.axis.com Analytics in the portfolio Q-line: Top class products P-line: Best compromise Analytics M-line: Affordable but still professional www.axis.com The ARTPEC chip family Lightfinder General purpose technology Image Quality CPU for ACAP application add- processing ons > Image scaler CPU > Dewarping Video > Crypto accelerator Motion JPEG & H. Encoding > Ethernet controller 264 encoding > SD card controller www.axis.com Axis WDR Technology ARTPEC 5 www.axis.com Axis Technology WDR Forensic Capture ARTPEC 5 - Q1615 & Q3505 Capability in focus: WDR – Forensic Capture > Clear images of scenes with strong variations in light – Ensures that no area is too dark or too bright > Clear identification of people WDR off – Close to entrances and large windows – In other areas with bright sunlight and dark shadows WDR on www.axis.com With WDR – Forensic Capture Camera without WDR www.axis.com Existing WDR vs Forensic Capture Intense sidelight www.axis.com It makes a difference P1355 Q1614 Q1615 www.axis.com Existing WDR vs Forensic Capture Intense sidelight www.axis.com It makes a large difference P1355 Q1614 Q1615 www.axis.com Axis Technology EIS ARTPEC 5 - Q1615 & Q3505 www.axis.com Electronic Image Stabilization - EIS www.axis.com EIS – How it works Stabilization of radial movements Plain config parameter www.axis.com Axis Technology Barrel Distortion correction ARTPEC 5 - Q1615 & Q3505 Barrel Distortion www.axis.com Axis Technology Blurred Privacy Mask ARTPEC 5 - Q1615 & Q3505 Blurred Privacy Mask www.axis.com Physical Access Control. PACS Axis A1001 www.axis.com AXIS A1001 Network Door Controller Open and flexible, powered by IP > A smart independent device that is installed by each door > A non-proprietary platform for access management > Meets the requirements of small installations as well as advanced enterprise systems www.axis.com AXIS A1001 – an open platform for integration Video Management Software Enables access control events to trigger video, e.g. recording when access has been denied at a door Access Control Software Scales the system to large enterprise access control solutions for customers demanding advanced functionality and redundancy AXIS A1001 PSIM Physical Security Integrated software platform allowing Integration Management management of different security systems such as (PSIM) video, access and intrusion through one common user interface www.axis.com Ease of installation > A smart independent device installed at each door > PoE support to simplify cabling > Color coding and hardware configuration wizard to verify installation > Instant feedback of missing data > Support for most reader types www.axis.com AXIS Entry Manager Eliminates the need for a central server > Redundant system data, credential data and configurations are automatically synced between all units in the system Built-in web-based software easy accessible from any computer www.axis.com A1001 and Axis Entry Manager New > Axis Entry Manager supports 33 A1001 Q4 2014 controllers and 400 users > A1001 supports 2 readers > The product will perform best at around: - 10 doors - 100-150 users > Planned availability end Nov 2014 www.axis.com AXIS A4011-E Reader Generic touch-free reader with keypad > Compatible only with AXIS A1001 Network Door Controller > Designed for both indoor and outdoor use > Ergonomic design with illuminated keypad and clearly visible symbols > Supports touch-free entry with most entry card formats www.axis.com AXIS A4011-E Reader Additional features: New Q1 2015 > Support for most 13,56 MHz card formats such as MIFARE Classic, MIFARE Plus, MIFARE DESFire EV1, iCLASS och SEOS > Built-in tamper switches between housing and wall > High reading speed > Operating conditions: -25ºC to +70ºC > IP54 rated www.axis.com AXIS A4011-E Reader – A joint cooperation > Designed to perfectly match AXIS A1001 Network Door Controller > Based on proven technology from Assa Abloy > “powered by Assa Abloy” logo on reader > Planned availability Jan 2014 www.axis.com 4K First smartphone Broadcom bringing UHD to your with 4K camera cable box GoPro camera Sony Handycam with 4K with 4K More affordable World Cup 2014 4K TV sets from in Brazil Samsung and Sony, 55” below 4K USD shot in 4K www.axis.com 4K or Ultra High Definition > Standard by ITU-R* > 3840 x 2160 pixels (8.3 MP, 16:9) > 24 fps up to 120 fps > 4K driven by consumer electronics just like HDTV > Several TV sets introduced during 2013 from 1500 $ * International Telecommunication Union, Radio communication sector www.axis.com But what about image quality for video surveillance? www.axis.com 4K – Status for security > Sensors: Few available 4K Ultra High-Definition > CPU power: Achievable, still difficult > Lenses: Limited availability 1080p > H.264 works, better compression 720p standards in progress > Bandwidth needs to be considered > Light sensitivity: Limited > WDR: Limited www.axis.com AXIS P1428-E – 4K Ultra HD resolution for exceptional details 8.3 MP with 3840x2160 pixel resolution www.axis.com AXIS P1428-E – Example image www.axis.com Axis view on 4K / Ultra-HD IP-Camera Storage Network Viewer 4K 4K 2K 2K 2K 4K www.axis.com Summary Axis strategy www.axis.com www.axis.com .