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FAN GUIDE 2016 GET INSIDE the GAME! LETTER from the COMMISSIONER NFL Experience Driven by Hyundai, the NFL’S the Road to Super Bowl 50 Is Here

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FAN GUIDE 2016 GET INSIDE the GAME! LETTER from the COMMISSIONER NFL Experience Driven by Hyundai, the NFL’S the Road to Super Bowl 50 Is Here MOSCONE CENTER, NORTH & SOUTH BUILDINGS | JAN 30 – FEB 7, 2016 FAN GUIDE 2016 GET INSIDE THE GAME! LETTER FROM THE COMMISSIONER NFL Experience Driven by Hyundai, the NFL’s The Road to Super Bowl 50 is here. interactive theme park, is coming to the San Francisco HOURS OF OPERATION We are honored to be in the San Francisco Bay Area. Bay Area! Located at Moscone Center North and South, Saturday January 30 10AM-10PM NFL Experience promises to give fans the experience Welcome to Super Bowl 50..This week is the culmination of a year-long celebration of the Super Bowl – Sunday January 31 10AM-8PM of a lifetime! honoring the past, recognizing the present and looking ahead to the next 50 years. The NFL began the road to Monday February 1* 3PM-10PM Super Bowl 50 this season in San Francisco at Kickoff and will conclude on February 7 at Levi’s® Stadium. The theme park is a dream come true for NFL fans who will have the chance to kick a field goal, throw Tuesday February 2 3PM-10PM like pro, get free autographs from current NFL players and NFL Legends, learn how footballs are made Wednesday February 3 3PM-10PM The Super Bowl is more than a game – it’s a week-long experience that honors our teams, players, fans and the and take a photo with the Vince Lombardi Trophy. Fans can also visit the NFL Play 60 Zone presented game that we love. “Super Bowl Week” kicks off with the 2016 Pro Bowl and finishes with the biggest day in Thursday February 4 3PM-10PM by Danimals and learn from the pros at NFL FLAG clinics. sports and entertainment – Super Bowl Sunday. Friday February 5 3PM-10PM NFL Experience also will debut new attractions in San Francisco including personalized digital Saturday February 6 10AM-10PM One of the most popular fan events of the week is the NFL Experience Driven by Hyundai, which lands in the photos, upgraded 40-yard dash and vertical jump against NFL players on LED screens, a virtual reality ROGER GOODELL San Francisco Bay Area for the first time on January 30..From its modest beginnings 24 years ago inside a experience, an enhanced Super Bowl rings display and a new NFL Draft set! Sunday February 7 10AM-2PM NFL COMMISSIONER small convention center in Minneapolis to Super Bowl 50, the NFL Experience has evolved into the interactive Join us in celebrating this great game as NFL Experience marks its 23rd year of entertaining the *San Francisco 49ers & Oakland Raiders and expansive set-up inside the Moscone Center that fans from across the country and the world will enjoy Fan Appreciation Day greatest fans in the world. Doors open Saturday, January 30 at 10AM. The memories are waiting. this week. NFL Experience box office is located at Moscone West TICKETS and opens two hours before doors open each day. With new attractions and technology added each year, including live game action viewing using virtual reality technology and customizable 3D sharable imagery, NFL Experience presents a unique opportunity for fans to Tickets can be purchased at SuperBowl.com, by calling 866.TIX.4NFL (849.4635) or at the get closer to the game they love. box office. To avoid lengthy lines at the box office, the pre-purchase of tickets online or over the phone is recommended.* Ticket prices include all games and attractions. We extend special thanks to the York family, the San Francisco 49ers, the San Francisco Bay Area Super Bowl Adults – $35 50 Host Committee, and all of the communities and organizations from the Bay Area that have devoted their Children 12 and under – $25 time and energy to making this event so special. NFLXtra (fast pass) – $50 for children 12 and under; $60 for adults We join Hyundai and many other partners in welcoming you to the NFL Experience. *All advance ticket purchases are subject to Ticketmaster convenience charge. Thank you for your support and enjoy the week. RAIDERS 49ERS STAY CONNECTED! · Download the ROAD TO 50 app for access to Super Bowl 50 celebrations leading up to the game. FAN APPRECIATION DAY · Visit NFL.com/SBApp for more information on all Super Bowl 50 app experiences. · Visit SuperBowl.com and follow @SuperBowl for more information on all events. · To share your Super Bowl experience, tag your posts and photos with #SB50. DOWNLOAD THE • $5 off ticket price when wearing Raiders or 49ers gear! Questions about gameday or Super Bowl week events? Tag your posts with #SBQuestions ROAD TO 50 APP! Monday, February 1, 2016 • Ticket discount applies at on-site NFL Experience box office only THE ONLY NFL APPROVED RESALE SITE WHERE FANS CAN BUY & SELL VERIFIED AUTHENTIC SUPER BOWL 50 TICKETS (UP TO KICKOFF ON SUPER BOWL SUNDAY). VISIT NFLTICKETEXCHANGE.COM DINE WITH US AT “ON THE 50” AND ENJOY A CHARITABLE FOOD EXPERIENCE. FEBRUARY 1-7 The NFL is partnering with the WHAT’S ON THE MENU: NFL Foundation alongside world · Unrivaled menu with Super Bowl renowned Chef Michael Mina to team culinary specials create a charitable dining experience · Daily player appearances LOCATED IN THE MOSCONE at Super Bowl 50 in San Francisco. · C hance to buy autographed WEST BUILDING On the Fifty is located in the heart of memorabilia to take home with you downtown San Francisco at RN74, · P lace to “see and be seen” Open: 301 Mission Street, San Francisco, during Super Bowl week Saturday January 30-Saturday, February 6 CA 94105. · Opportunity to give back every day 10AM-10PM Sunday, February 7 10AM-2PM Open for lunch and dinner daily. 415.543.7474 for reservations. MOSCONE CENTER MAP NORTH SECURITY CHECKPOINT RESTROOMS GAMES CONCESSIONS EXHIBITS INFORMATION/LOST & FOUND SPONSORS HALL D FAN ADA RAMP N MOBILE PASS NFL SHOP E REGISTRATION WHEELCHAIR RENTAL W S ESCALATOR ELEVATOR FIRST AID NFL FILMS FOOD THEATRE COURT FAN DOWN TO MOBILE PASS NORTH HALLS FAN REGISTRATION HALL OF FAME SECURITY MOBILE PASS CHECKPOINT REGISTRATION TICKET KIOSK THIRD STREET & SB50 PRIZE NORTH BUILDING ENTRY REDEMPTION NORTH BUILDING EXIT ENTRY HOWARD STREET MINNA STREET SECURITY CHECKPOINT FOURTH STREET SOUTH VINCE EXIT HALLS A-C LOMBARDI TROPHY NORTH & SOUTH BUILDINGS SOUTH BUILDING ENTRY EXHIBIT LEVELS FIFTH STREET MEDIA SOUTH BUILDING HOWARD STREET ENTRY ENTRY BOX OFFICE ENTRY WEST BUILDING LEVEL 1 HOWARD STREET ATTRACTIONS FAN MOBILE PASS (FMP) REQUIRED – Register for FAN MOBILE PASS at NFL.com/FanMobilePass for access to all of the action at NFL Experience Driven by Hyundai! GAMES Under Armour 3 Cone Drill FMP Kids’ Extra Point Kick FMP NFL Virtual Reality NFL Draft Set FMP Breast Cancer Awareness Exhibit Hyundai FMP Oikos Truck Test your ability to change directions by Test your ability to kick a field goal through Experience NFL games using virtual reality Take your spot at the podium with your favorite The NFL’s A Crucial Catch Campaign, an exhibit Visit Hyundai at NFL Experience where fans When you need a tasty protein snack, visit the NFL Extra Points Kick Issued by maneuvering 3 cones at various yardage. scaled down NFL uprights. technology! team’s #1 jersey. featuring pink items used by players, coaches will have the opportunity to meet current NFL Oikos Triple Zero truck to sample the official Barclaycard FMP and officials throughout October to support players and NFL Legends during multiple yogurt of the NFL! Test your kicking skills by attempting to convert Under Armour Broad Jump FMP NFL PLAY 60 Zone Obstacle Course FMP Health and Safety NFL Pro Bowl Breast Cancer Awareness month. autograph sessions each day. Also, using an extra point through NFL uprights. Test your lower-body explosion, balance Kids can race through agility drills just like the Learn about the evolution of player safety, See exciting video highlights, historical records digital technology, guests will be able to Bud Light’s Build-a-Bar and lower-body strength at the broad jump! pros, testing their high jump abilities, leaping from rules changes to equipment advances, and images from the NFL Pro Bowl. NFL Experience Autograph Stage interact with virtual NFL Legends on screen The best place to drink a cold beer and cheer Bridgestone Punt, Pass and Kick FMP over obstacles and bobbing and weaving in an interactive exhibit.. presented by Panini FMP and then share a picture on their social media your team to victory! A replica of the annual nationwide competition Under Armour Vertical Jump FMP through mini tackling dummies. Year of the Super Bowl XLIX Champion Get free autographs from current NFL players accounts via Fan Mobile Pass. Guests can for youngsters consisting of one Punt, Pass Take your position at the vertical jump, and find NFL Locker Room Exhibit and NFL Legends. also check out the latest vehicles Hyundai RISE Fan Photo Booth FMP and Kick. out the differential between your reach and NFL PLAY 60 Quarterback Toss FMP Come visit our two replica AFC and NFC From the moment the clock hit zero in has to offer and win great prizes after taking The Ross Initiative in Sports for Equality the flag you hit, just like at the NFL Scouting An interactive activity that allows kids to throw locker rooms as they appear on gameday. Arizona to the start of the 2015 season, Look Like A Pro a brand survey. (RISE) is a nonprofit organization dedicated Castrol Strength to Perform Challenge FMP Combine! passes at a game simulator as they try to lead Experience the sights and sounds of the real follow the Super Bowl XLIX Champions, the Step inside a uniformed body-cast mold to harnessing the unifying power of sport Take a handoff and run through read-and-react their team to a touchdown.
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