Able to Wver More Live News Events Through Use of Their Live Trucks Or Helicopter. (The Converse Is Also True: on Numerous Occas
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able to wver more live news events through use of their live trucks or helicopter. (The converse is also true: on numerous occasions, Telemundo has helped NBC cover stories where its reporters had access to Spanish-speakers in covering news events, thus enabling KNTV to broaden its coverage of issues that affect the entire community.) KSTS‘s commitment to localism also extends to entertainment programming. For decades, much of prime time Spanish-language programming shown in the United States has been imported from other countries. This “outsourcing” of programming has meant little opportunity for Americans to develop television programming that addresses the uniqueness of U.S. Spanish-language audiences. Now, the Telemundo Network has launched an ambitious - cost estimates for the last several months equal or exceed $50 million - effort to develop more primetime Spanish-language programming, including telenovelas, here in the United States. In contrast to other major Spanish- language networks, which still acquire most of their prime time programming from Mexican or South American programmers, Telemundo produces more than half of its prime time programming in-house. And with renewed focus on domestic production. Telemundo intends to develop Spanish-language programming that truly speaks to American audiences. The result is the best of both worlds: a strong local station that has access to extensive resources and quality programming. both locally and nationally. In addition to programming, KSTS routinely involves itself in local community efforts. For example, the Station sponsors the San Jose America‘s Festival to benefit emergency housing and shelter, broadcasts the San Francisco Carnival Parade to benefit the Mission Neighborhood Center‘s Headstart Programs, and hosts weekly ‘Foros de Inmigracion’ (Immigration Forums) to address immigration concerns. The 23 Station also maintains strong relationships both with many non-profit community and cultural agencies serving the Latino population throughout its coverage area and with local business leaders through the 15 Hispanic Chambers of Commerce, from Sonoma County in the North to the Concord and Alameda Counties in the East to Monterey in the South. CONCLUSION The experience of NBC compellingly demonstrates that stations can better determine how to serve their local audiences than can the federal government. For the foregoing reasons, the Commission should not substitute centralized national government cookie-cutter mandates for the current system, which enables local statins to determine how best they can employ their limited resources to serve their local communities. Respectfully submitted, NBC TELEMUNDO LICENSE CO. By: zw2L /L F. William LeBeau Its Assistant Secretary and Senior Regulatory Counsel 1299 Pennsylvania Avenue, NW Washington, D.C. 20004 (202) 637-4535 Attachments 24 APPENDIX A (NBC Stations’ Surveys) WNBC New York (For Period October 1,2003 to September 30,2004) Local News and Public Interest Programming. 1. k+wsPfvgramm'M. How many hours of local news do you air weekly? 27 2. Community Programming. Please provide examples of important local stories during the past year within your news that inform the community, including consumer affairs, expos&, investigatory pieces, and issues of importance to minority, disabled and other special local Interest groups. We have a number of ongoing special reports within our broadcasts that are aimed at serving the many diverse communities across the TrCState, they include: Reality Check (ongoing series looking at proposals by politicians and whether it can work or not) What Matters (ongoing series: in-depth look at issues that maller to people, i.e. War, Jobs, Education, Healthcare and etc.) Are You Better Ow) (ongoing series: people answer the usual question from politicians, are you better off today from 4 years ago) On Broadway (local version of Voice of the Voter) Voice of the Voter (What voters in battleground states are thinking) Family Matters (weekly serii on any issue pertaining to families, Le. bullying, education, drinking, etc.) Ask Asa (consumer reporter helps viewrs solve problems). Homeless Investigation (series of indepth reporting on problems with NYC's Emergency Assistance Unit.) FDNY series (series of in-depth reporting on problems within the NYC's Fire Department) African American Burial Ground series Terror Threat Security (on-going series of reports) Newsforum (a weekly political show with newsmakers) Viziones (a weekly repoct on issues impomnt to the Hispanidlatinocommunities) Positively Black ( a weekly report on issues important to the Black community) 100 Years of Flight (a special tribute to the tri-state's contribution to avialion) Tribeca Film Festival (a series of reports and specials supporting the new film festival aimed at helping lower Manhattan rebuild after 911 1,) National Black Sports & Entertainment Hall of Fame (special reports and a special honoring the outstanding contributions in the areas of sports and entertainment) UNCF Telethon (partner with local United Negro College Fund chapters lo produce the annual telethon) Subway Centennial (a series of rem leading to a special that chronicles the people and communities that played a ole in the development of NYC's Transit system. St. Palricks Day Parade ( a series of reports leading to our coverage of the annual Irish Parade) Columbus Day Parade (a series of reports leading to our coverage of the annual Italian Parade) Puerto Rican Day Parade (a series of reports leading to our coverage of the annual Parade) Republican National Convention ( a serii of reports leading to our live daily broadcasts from Madison Square Garden during the convention.) Weekend Today in New Yorlc Remotes - (a serh of live broadcasts from community based events: i.e. Colombian Independence Day Festival, Hong Kong Dragon Boat Race, Cimde Mayo celebration, MS Walk, Breast Cancer Run, AIDS walk.) Medial - Daily reports from Dr. Max Gomez on a wide-ranging number of health topics. Central Park Conservancy (a series of reports leading to a special broadcast on the efforts to preserve and restore one of New York's greatest assets.) Belmont StakedUS Open (a series of reports on the impact these events have on the local communities, including Ihe economic and congestion) 3. EmpncyprOSrammming. Please list instances during the past year where the station has intempted regular programming to cover local, regional or national disasters of interest to the community. List any instances you know of in which cable andlor DBS was off the air but our station was still broadcasting. On average we break info regular pmgmmming about four limes a monfh. Weather and fmffic disruptions am he most common mason, but we also have broken in for Presidential Speeches 8nd the Wl 1mml& mpd this past year. 4. Public Affairs Programming. Please list names of public affairs shows, number of hours per week aired, and the sorts of stories covered. News Forum - newsmakers on current events Positively Black Segment - issues important to the Black Community Visiones Segment - issues important to the Latin Community 5. Pdhl Prognrmming. Please estimate approximate minutes of coverage of political issues during daily newscasts and public affairs programming. broken down by topic. In the month leading up to the 2004 Presidential Election, our political unit ratcheted up our total coverage of national and local pditics to approximately five hours spread cut of the wendays of the week. We did profiles of he W msand candidates, as well as daily updates on the presidential campaign. But our signature coverage was of the issues, what the voters worried about, what the candidates were saying and what the reality truly was. These were covered in multiple ongoing series titled: What Matters Are You Better Oft? Reality Check Voice d the Voter On Broadway (see specific descriptions in question #2) 3 We also were dogged in our pursuit of the canddates in the primaries. We traveled to New Hampshire for the first primary and we had daily reports from our political team in every broadcast for a total of less than about two and a half hours per week. 6. Speck/ Po/Jice/Pfcgmmiflg. Please list special or extended political coverage of debates, conventions. town hall meetings and other public forums. What Matters Series (see question #2) Are You Better Ofl? (see question #2) Reality Check (see question #2) Your Voice, Your Vote (90 minute election issues Spacial) October 3191 National GOP Convention: August 28 -September 1,2004 7. WmYear Polifical Pfcgmmming. Please list any additional time provided lo candidates or special periodic programming during the 60 days prior to election. WNBC, New York (For Perlod October 1,2003 to September 30,2004 (contlnued)) Communi& Setvke and Wreath. 1. Public Service Announcements. In a typical Sept-Oct 2004 week, WNBC offered approximately 4 minutes of Unpaid PSA', which included Race for the Cure AIDS Awareness Campaign City Harvest Lupus New York Cares Day pUBLlC SERVICE ANNOUNC EMENTS fProdUced Bv NBC4) Kids Night On Broadway January Noche Tropical (PRFamily Foundation) Februaty Hispanic Heritage Youth Awards April AIDS Awareness Campaign Kickoff April Cinco De Mayo Festival May MS Bike Tour May AIDS WALK May REMON Cancer Walk May MS Walk May Tour De Cure (Diabetes) June New York Int'l Film Festival July Cuban Oay Parade of New Jersey June Colombian Day Parade July Hong Kong Dragon Boat Festival August Susan G. Komen Race For the Cure September New York Cares Day October National Latino AIDS Awareness Day October Lupus Walk October New York Cares Coat Drive December QN AIR VIGNFTTES Black Heritage Month February Women's Heritage Month March Jewish Heritage Month April Asian Paafic Heritage Month May Hispanic Heritage Month sepuoct Paid PSAs: Wednesday's Child Museum of Natural History The More You Know Vignattes Taste of the Nahn (City Harvest) River to River Shop 4 Class 5 2. Community Programming. Non-news cwnmunity programming of panicular interest to the community includes: Jane’s New York (Series) JaniDec. Hispanics Today JanlDec. UNCF Parade of Stars January St.