Joel Lulla 222 West Avenue, #2612, Austin, TX 78701 512-471-9616 (office) 512-394-6527 (home) [email protected]

Curriculum Vitae

EDUCATION

University of North Carolina School of Law Chapel Hill, NC Juris Doctor, with Honors (member of UNC Law Review) 1982

The State University of New York at Binghamton Binghamton, NY Bachelor of Arts, Psychology (Varsity Tennis) 1979

ACADEMIC AND PROFESSIONAL EXPERIENCE

Lecturer, University of Texas at Austin Austin, TX 2012-Present

Created and Taught the Following Courses: Business of Sports Television (Spring semester of 2012- 18), College Sports Media (Fall semester of 2013-19), Sports Contract Negotiation Techniques (Fall, 2013, Spring and Fall, 2014-19, Spring 2019), Wide World of Sports Business (Fall, 2017 and 2018, Spring 2018).

Adjunct Professor, University of Texas School of Law Austin, TX 2017-Present

Sports Law, Fall semester, 2017-19

Editorial Advisory Board, Texas Review of Entertainment and Sports Law

President, Joel Lulla, LLC New York, NY 1994-Present Media Consultant and Entertainment Law Services Client Roster of Media Entities includes , Western Athletic Conference, Sun Belt Conference, Fiesta Bowl, Buffalo Wild Wings Bowl, University of Nebraska Athletic Department, Boise State University, University of Texas Athletic Department, University of Pittsburgh Athletic De- partment, NBC Olympics, Little League Baseball, Madison Square Garden Network, Radio City Music Hall, Univision Network Sports, International Federation of Competitive Eating. Client Roster of Individuals has included former college coaches, media executives, on-air personali- ties, directors, producers, musicians, authors and actors.

New York Counsel, International Management Group New York, NY 1991-94 Lead NY Counsel with responsibility for supervising and managing Legal and Business Affairs Depart- ment for IMG’s New York-based television, talent representation, classical music, publishing, model- ing, licensing, sales, marketing and international divisions.

General Attorney, American Broadcasting Companies, Inc. 1984-91 Head Counsel with responsibility for supervising ABC Sports Legal and Business Affairs Department with oversight of programming and talent acquisitions, planning and supervision of litigation, copy- right and trademark protection, ancillary revenue streams including international sales licensing, mer- chandising, publishing and music. Also counsel to several local television and radio stations owned by ABC.

PRIOR EDUCATIONAL BOARD POSITIONS

Chairman, Committee on Professional Sports, New York State Bar Association, Entertainment, Arts and Sports Law Section

Trustee, University of North Carolina Alumni Association, Metropolitan Section

Member of Board of Directors, University of North Carolina School of Law Alumni Association

ACADEMIC AND PROFESSIONAL APPEARANCES

Panelist on “A View from the Top: Insights from Industry Leaders on the State of College Ath- letics.” Panel discussion was part of 2011 College Sports Research Institute Conference at the University of North Carolina.

Panelist on “Modern Sports Broadcasting: From Digital Audiences to the .” Panel discussion was part of 2012 Texas Review of Entertainment and Sports Law Symposium.

Created and organized 2013 conference co-sponsored by University of Texas Department of Ad- vertising and Public Relations and Texas Program in Sports and Media on issues facing the Big 12 Conference. Procured all participants, selected topics and moderated the panel discussions, including feature panel with Commissioner and former Commissioner Dan Beebe.

Created and organized 2018 University of Texas Intercollegiate Athletics Media Symposium. Procured all participants, including Big 12 Commissioner Bob Bowlsby, Big East Commissioner Val Ackerman, UT Athletics Director Chris Del Conte, University of Alabama Athletics Director Greg Byrne, New York Times Deputy Sports Editor Matt Futterman, IMG College President Tim Pernetti and former Big 12 Commissioner Dan Beebe. Moderated Panel with Mr. Pernetti.

Interviewed by and quoted in numerous publications including The New York Times, Interna- tional Business Times, ESPN.com, CBS Sports.com, Sports Business Daily, Sports Business Jour- nal, Las Vegas Review-Journal, USA Today, Texas Tribune, Austin American-Statesman, Pub- lisher’s Weekly.