Media Advisory February 22, 2017
Dallas Mavs St. Patrick’s Parade & Festival presented by the Dallas Mavericks Press Conference
Former Dallas Chief of Police Brown will be Announced as 2017 Grand Marshal!
The Greenville Avenue Area Business Association (GAABA) will host its annual press conference for the 2017 Dallas Mavs St. Patrick’s Parade & Festival presented by the Dallas Mavericks on Thursday, March 9, at 10 a.m. The event will take place at Comerica Bank’s Greenville & Lovers Banking Center (the old Blockbuster location). New to 2017, Comerica Bank is serving as “Official Bank” of the Parade. The 2017 Grand Marshal, Former Dallas Chief of Police David O. Brown, will be declared to the rapt audience of Dallas-area dignitaries, Greenville Avenue Business Owners, Professional Bagpipers, Dallas Mavericks Cheerleaders and 2017 Parade Premier Sponsor Representatives. The Dallas Mavs St. Patrick’s Parade & Festival is celebrating its 38th year of being a time honored Dallas tradition for thousands to enjoy family friendly pageantry against the backdrop of food, spirits and community. It is the largest St. Patrick’s Day parade in the Southwest.
WHEN/WHERE: Thursday, March 9, 2017 10:00am - Press Conference 10:00am-Noon Open House Comerica Bank’s Greenville & Lovers Banking Center 5302 Greenville Ave. Dallas, TX 75206
WHO: Grand Marshal, Retired Dallas Chief of Police David O. Brown Kevin Vela, Chairman of the Board GAABA Peter Sefzik, Texas Market President, Comerica Bank Dallas Council Member, Philip T. Kingston, City Council District 14 Representative(s) from the Dallas Mavericks, DART, City of Dallas Office of Special Events, Dallas Convention and Visitors Bureau and Dallas Police, Fire and Rescue, invited. BACKGROUND: The Dallas Mavs St. Patrick’s Parade & Festival has grown to be one of the largest St. Patrick's Parades in the country, with over 125,000 attendees and more than 100 parade entries. Proceeds benefit the GAABA Scholarship Funds benefiting Dallas ISD Seniors. More than $100,500 in scholarships has been awarded. More information can be found at http://www.dallasstpatricksparade.com, on Twitter @DallasStPats or Facebook at DallasStPatricksParade. The Greenville Avenue Area Business Association (GAABA) was formed in 1987 to help unify area business and promote the Greenville Avenue area. Its first objective is and always will be the presentation of the annual Dallas Mavs St. Patrick’s Parade & Festival.
About Comerica: Comerica Incorporated (NYSE: CMA) is a financial services company headquartered in Dallas, Texas, and strategically aligned by three business segments: The Business Bank, The Retail Bank, and Wealth Management. Comerica focuses on relationships, and helping people and businesses be successful. In addition to Texas, Comerica Bank locations can be found in Arizona, California, Florida and Michigan, with select businesses operating in several other states, as well as in Canada and Mexico. Comerica reported total assets of $73 billion at December 31, 2016. To find us on Facebook, please visit www.facebook.com/Comerica. Follow us on Twitter at @ComericaCares.
About the Dallas Mavericks: The Dallas Mavericks play in the Southwest Division of the Western Conference of the National Basketball Association (NBA) and began as an expansion franchise in 1980. The Mavs have won three division titles (1987, 2007, and 2010) two conference championships (2006, 2011) and under the leadership of owner Mark Cuban, Head of Basketball Operations/GM Donnie Nelson and Head Coach Rick Carlisle, the team won its first NBA Championship in 2011. In addition to on-court success, the Mavs are committed to making a difference in North Texas through outreach programs and the Dallas Mavericks Foundation. For more information on Dallas Mavericks players, staff, stats and tickets, please visit mavs.com.
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MEDIA CONTACT:
Christine Finnegan [email protected] (214) 566-8764