Planning Your Incentive Design

The A Healthier You portal points program is a powerful engagement tool in which certain behaviors and actions result in a certain number of points. These points can be redeemed for multiple entries to sweepstakes and accrued for internal employer-sponsored rewards such as premium differentials, health savings account contributions, or merchandise awards (mugs, t-shirts, activity trackers, etc).

The website provide easy navigation of the portal by prompting members to complete specific actions based on their health goals. The vertical navigation bar on the right hand side of the dashboard provides an easy link to “What’s Next” which will promote engagement opportunities that encourage members to stay informed and participate in the A Healthier You program

Best practices for incentive design are for the participant to engage in the program, complete care plans and health actions while improving their health. Below is an illustration of how an employer can use the portal to support completion of certain activities such as the Health Risk Assessment and establish a points-based initiative.

Having Trouble? Our staff can help. Call A Healthier You at 816-395-2121, Monday through Friday, 8 a.m. to 5 p.m. Central time. Blue Cross and Blue Shield of Kansas City is an independent licensee of the Blue Cross and Blue Shield Association. Cancer Screenings – Age and Gender Based Activity Potential Healthy Points Breast Cancer Screening 500 Cervical Cancer Screening 500 Colon Cancer Screening 500

Care Plan Fitness – Goal established by individual when configuring Care Plan Activity Potential Healthy Points Connect a Device 100 Goal 5,000 Steps per day (5 points) 1825 Goal 7,500 Steps per day (10 points) 3650 Goal 10,000 Steps per day (20 points) 7300 Connect a Weight Scale 100 Weekly Weight Tracking (2 points) 104

Care Plan Education – Content is dynamic and personalized to the individual. Numerous opportunities exist to earn credit throughout the program year. Activity Potential Healthy Points Education – Videos, Articles, Interactive tools 50 Daily Log In 365

Having Trouble? Our staff can help. Call A Healthier You at 816-395-2121, Monday through Friday, 8 a.m. to 5 p.m. Central time. Blue Cross and Blue Shield of Kansas City is an independent licensee of the Blue Cross and Blue Shield Association.