Parducci Wine Cellars

MENDOCINO WINE CO.

GREEN INITIATIVES Parducci - the oldest winery in Mendocino County - was founded in 1932 and bonded in 1933. In 2004 the Dolan and Thornhill families formed Mendocino Wine Co. and purchased the Parducci winery and estate vineyards. From the outset, the partners have dedicated their business to responsible land stewardship, sustainable viticulture and green business practices that yield superior wines while protecting the environment and supporting local farmers. Parducci is America’s greenest winery and the first in the United States to become carbon neutral.

Partners: The families of Paul Dolan, Tim Thornhill, Tom Thornhill and Tommy Thornhill Appellation: Mendocino County Certified Vineyards: 340 acres: – 160 acres Biodynamic® (Demeter) & organic (CCOF) – 40 acres organic (CCOF) and in transition to Biodynamic (Demeter) – 60 acres organic (CCOF) and Fish Friendly Farming – 80 acres in transition to organic (CCOF), already Fish Friendly Farming

Winery Certifications: Certified Organic processor in 2003 by CCOF; Certified Biodynamic processor in 2005 by Demeter USA

Green Energy: 100 % green energy The winery supplements its on-site solar installation with purchased wind power. Overall reduction in energy use Water Conservation: An on-site constructed wetlands and wildlife habitat recycle 100% of the wine cellar wastewater Overall reduction in water use Carbon Neutrality: In 2007, using the Climate Action Registry Protocol, Parducci calculated its emissions of greenhouse gases, then mitigated the carbon footprint with: solar installation; conversion of company vehicles and farm equipment to bio-diesel; energy and carbon credits purchased from companies dedicated to wind energy and forest conservation; efficiencies and upgrades resulting from an energy audit in partnership with Pacific Gas & Electric Other Green Practices: Reduce-reuse programs include on-site vineyard composting, recycling projects and earth-friendly packaging Awards and Accolades:  2009 and 2007 Governor's Environmental and Economic Leadership Award (GEELA). This citation is California's most distinguished environmental honor.  2009 Climate Champion Award from the California Climate Action Registry  2008 Published The Green Winegrowing Handbook  2007 Achieved Carbon Neutral Status

 2006 Green Entrepreneur Award from SAFE - BIDCO  2006 Environmental Business Leader Award from Organic Farming and Research Foundation Brands: Parducci Family Farmed , Parducci Sustainable Red and White, Parducci Signature Series, True Grit Petite Sirah Coro Mendocino, Paul Dolan Vineyards Varietals: Chardonnay, Sauvignon Blanc, Pinot Grigio, Pinot Noir, Petite Sirah, Cabernet Sauvignon, Merlot, Zinfandel, Port Website: www.parducci.com, www.pauldolanvineyards.com, www.mendocinowineco.com

2 March 2010 Media Contact: Jan Mettler 707/433-5846 [email protected] m

3 March 2010