Plays Key Role at ORIGIN PASSION and BELIEFS

Top manufacturing quality from the MARCHE and ABRUZZO plays key role at ORIGIN PASSION AND BELIEFS with Rete I.T.S. the production chain for "Denim Made in Italy"

HIGH TECHNOLOGY. The new frontier for product research, textile and accessory production: processing, dyeing and innovative washes

Milan, 14th June 2017 – ORIGIN PASSION AND BELIEFS would never be the same without that gem of Italian manufacturing whose heart is in the Marche and Abruzzo areas and which will play a leading role in Milan with Rete I.T.S., a network of six top quality companies with premises spread over two regions - two per region - and a history in the denim clothing production chain. In the exclusive context of ORIGIN PASSION AND BELIEFS, where the highest level Italian manufacturing world meets, Rete I.T.S. companies will be presenting a collection of clothes that each company along the supply chain has made a contribution to. Networking, in which companies share resources, manpower and information, respect all the environmental and social sustainability rules and produce top quality items in an innovative manner, is the new way of doing business. ORIGIN PASSION AND BELIEFS, which will take place at the same time as Milano Unica, scheduled to run from 11th to 13th July at Milan's Exhibition Centre in Rho, is the Show designed to promote contact between the very best of Italian fashion and accessory manufacture and decision makers (operations manager, style offices) from top brands operating in the international fashion industry.

FOCUS I.T.S. the MARCHE : Itaclab, DIENPI e MAC TEC

At ORIGIN PASSION AND BELIEFS, Itaclab Srl will be presenting items created with the latest generation dyeing techniques, thanks to its expert knowledge of the finishing sector. DIENPI Srl will be displaying unique labels and fashion tags, thanks to its selection of processing techniques and constantly new raw materials: paper, fabric, leather, eco-skins and jacron. Essential and rich creations decorated with studs, strass, embroidery and sewn-on stones. All labels have a lot number so that customers can trace the skin batch from which they came. Some can even be read on a Smartphone.

Mac Tec Srl will be exhibiting denim clothing processed with new water, electricity and gas energy-saving machinery and products treated with ice.

One of the new ideas announced by Rete I.T.S regards the imminent production of silk thread for jeans. The initiative originates from the province of Ascoli Piceno which intends to re-introduce the territory's traditional use of silkworm farming. The companies in the network are partners in the project in collaboration with Piceno Promozione, and, over the next few months, will be presenting jeans with silk thread, created in the territory of origin. FOCUS I.T.S. ABRUZZO: A bbigliamento G.&G., ITV Denim e Wash Italia

At ORIGIN PASSION AND BELIEFS, Abbigliamento G.&G. Srl will be offering products for men and women, all produced and finished in Italy. Denim trousers, jackets and shirts all made with traditional sewing techniques and manual touches throughout every phase of production, thus giving the garments that 'hint' of imperfection that makes them unique and inimitable.

ITV Denim will be proposing textiles that have undergone various treatments: from recycling, to selveging, to 100% pure cotton, interpreted from deep indigo to green cast, typical of the 1990s, with wefts that recall the open hand work of the 1980s.

Wash Italia Spa will be presenting garments characterized by, for example, flame-sprayng or slubs, so reminiscent of Japanese retrò.

Promoted by Italian Exhibition Group Spa – the new trade show pole generated by the merger between Rimini Fiera and Fiera di Vicenza – ORIGIN PASSION AND BELIEFS was created by Fiera di Vicenza in 2014 and, since 2016, has taken place in Milan in partnership with Milano Unica, as part of the Plan to promote Made in Italy devised by the Ministry of Economic Development to give the main Italian production chains, including the fashion system, and the most important trade show events of reference added value.

ORIGIN PASSION AND BELIEFS is the Show that completes Milano Unica and is the first integrated offer platform for high level Made in Italy manufacturing at the service of the fashion industry. www.originfair.com www.iegexpo.it

ITALIAN EXHIBITION GROUP SPA: FOCUS ON

Italian Exhibition Group Spa is a new events company created by the merger of Rimini Fiera and Fiera di Vicenza. The group – which is presided over by Lorenzo Cagnoni, with Matteo Marzotto as executive vice president and Corrado Facco as managing director – closed 2016 with a consolidated pro-form turnover of 124.8 million Euros, a pro-forma EBITDA of 21.9 million and a consolidated net profit of 6.6 million. It is Italy’s second-largest company in terms of turnover volume, with 59 products in its portfolio (including the Food & Beverage, Green, Technology, Entertainment, Tourism, Transport, Wellness, Jewellery and Fashion, Lifestyle & Innovation sectors), and 216 between events and congresses. The Group’s priority is to promote the internationalisation of these sectors and help them fly the flag for beautiful and well-made products around the world. The group already has a solid base in the international market, with a joint venture in the United Arab Emirates, notable presence in USA, China and India and projects launched in South America. IEG is also the leading Italian company in the conference and congress sector. In 2016, IEG attracted a total of 14,593 exhibitors and nearly 2.5 million visitors, at its Rimini and Vicenza-based exhibition and congress facilities.

AGENCY CONTACTS PR and MEDIA RELATIONS IEG – LIFESTYLE & INNOVATION FiloComunicazione, Milano Tel. +39 02 6599155

Katia Cilia, Media PR Specialist Fashion & Lifestyle Mobile: +39 338 6542291 [email protected] Enrica Cremascoli Tel. +39 02 6599155 [email protected]

PRESS CONTACT ITALIAN EXHIBITION GROUP SPA Elisabetta Vitali - head of national media & corporate communication [email protected] Patrizia Rovaris - head of international media & corporate communication [email protected]