Press Release Electrolux Professional April 2014

Best of the Best: Electrolux Professional secures highest distinction in the Red Dot Award 2014! thermaline M2M - Made to Measure by Electrolux Professional won over the 40-member expert jury for the Red Dot Award: Product Design 2014. In one of the world’s largest and most renowned product competitions, the company proved its design excellence with its Swiss-made premium professional cooking solution. The thermaline M2M - Made to measure stood out from 4,815 entries and received the Red Dot: Best of the Best for highest quality and ground-breaking design. In 2014, only 1.5% of all entries in the competition received the coveted top award. Thus, Electrolux Professional ranks among the best in international product design.

After a decision process lasting several days, the Red Dot jury awarded the highest accolade of the internationally renowned competition to thermaline M2M - Made to measure. This success will be duly celebrated: On 7 July 2014, in front of around 1,200 guests from all around the world, Electrolux Professional will be presented with its deserved trophy during the awards ceremony at the Aalto-Theater in Essen, Germany. After the Red Dot Gala, the winners’ exhibition will be opened in the Red Dot Design Museum Essen, where the thermaline M2M - Made to measure will be showcased for four weeks before it enters the permanent exhibition.

The simple, but stunning design of this extraordinary cooking line, grants it an appearance that can only be matched by its unrivalled quality. The extremely functional glass control panel has been designed to increase visibility and precision in temperature setting, which can be fixed with an accuracy of up to 1°, making the user’s life much easier. Electrolux Professional, the world-renown leader of professional kitchen and laundry solutions, offers a complete range of high-performing products with excellent features and services that meet the needs of even the most demanding professionals. The exclusive insight gained by working among top- ranked and talented chefs from all over the world, has led Electrolux to the development of innovative and thoughtful solutions that improve the everyday business of restaurants around the world and help consumers experience culinary enjoyment. One professional brand with unique expertise within each business, Electrolux Professional supplies more than one third of the star-winning restaurants on the continent and remains a strong market leader in the professional laundry business.

“We are extremely honored to have won one of the most International and well-known Design awards in the world, an extraordinary quality label for excellence in design assigned in the past to world renown design firms like Apple, Audi, Porsche” says Michele Cadamuro, Design Director at Electrolux Group Design. “The International jury conferred us with the highest category "Best of the Best" because of the distinctive design quality and groundbreaking design among thousands of great and well-designed products; this is confirming our dedication to excellence when it comes to design and it also represents the right tribute to the hard work and collaborative approach of the whole Team.”

Further information at: www.red-dot.de/press Press contact: [email protected]

Electrolux Professional offers food service and laundry solutions to a wide variety of customers around the world, from restaurants and hotels to healthcare and other service facilities. Our 2,000 service partners in 140 countries ensure that our resource-efficient equipment, leading in innovation and design, improve our customer's everyday business. In 2013, Electrolux Professional had sales of EUR 640 million, 2.600 employees, 7 factories and over 1.000 dealers.For more information, visit www.electrolux.com/professional