Capture New Markets: Expand Your Business to Germany! for the Third Time, the Consultinghouse

Market Entry & Expansion Summit Mumbai 2014

Capture new markets: Expand your business to Germany! For the third time, the Consultinghouse Market Entry & Expansion Summit takes place in India. This time at the IGCC in Mumbai. The German Market Entry & Expansion Summit 2014 is held at the IGCC in Mumbai, India. On September 23rd 2014 the German consulting firm Consultinghouse gives a great opportunity for decision makers and entrepreneurs to get inspired on how Indian companies can differentiate themselves from their competitors by entering the German and European market. Along to the various market entry strategies, the attendants get insights on business-culture differences between Germany and Indian and how to source the right business partner in a new market.

As part of the seminar, you will learn about the challenges Indian companies have to face when entering the German market as well as interesting experiences presented in different case studies of companies already doing successful business in Germany. Furthermore, Prashant Choudhari, CEO of TACO GmbH in Germany, a subsidiary of TATA Motors shares his experience on challenges and opportunities in their process of entering the German market. After the presentation, the company representatives come together for a network and get-together and to exchange ideas on the topic of market entry Germany.

The summit is part of Consultinghouse's seven day roadshow through the Indian market

During their trip to India, the Consultinghouse-Team will not only hold this seminar at the IGCC and attend the annual general meeting of the IGCC in Mumbai on the next day. On the following days, the participants of the summit will have the chance to meet the Consultinghouse management team for individual one2one meetings. In those meetings CEOs, decision makers and entrepreneurs have the chance to discuss their individual market entry strategy for Germany with one of the Consultinghouse advisors in person. The participants can talk to the advisors about how Consultinghouse can support Indian businesses and how to grow sustainably in Europe or how they can benefit from the positive image of the business location in Germany.

IGCC and Consultinghouse are looking forward to see you at the German Market Entry & Expansion Summit 2014.

About the event Event date: Tuesday 23. Sept. 2014

Event duration: 5:15 pm – 9:00 pm Venue: Indo-German Training Centre, 2 - B, Vulcan Insurance Building, 2nd Floor, Veer Nariman Road, Churchgate, Mumbai 400 020 India

Fees: 4000 INR (inclusive of service tax)

Agenda: 5:15 pm Registration 5:30 pm Introduction Indo- German Chamber of Commerce Mumbai 5:45 pm Market Entry & Expansion Strategies for the German market  The German Marketplace  Market entry Germany 6:15 pm Tax, labour & immigration law in relation to the German Legislation

6:30 pm Insights of TACO GmbH CEO on their German market entry (Prashant Choudhari)  Overview TACO GmbH  Motivation  Challenges and Opportunities

6.45 pm Business Culture Differences  Germany vs. India  Finding the right business partner

7:15 pm Q&As and Panel Discussion  We are looking forward to answering your questions with regard to market entry strategies for Germany.

7:45 pm Networking & Buffet

REGISTRATION – Please write to Ms. Monaz Desai on [email protected] and Mr. Surjit Suri on [email protected] About the Speakers

Martin Wilke Martin Wilke has been working as a professional accountant and business advisor for more than 40 years. He has worked for German tax authorities and for PWC in Frankfurt, Germany. This time has taught him an exceptionally valuable insight into Germany's intricate business environment. In 1983, Mr. Wilke founded Consultinghouse and since then he has been supporting foreign investors in starting and growing their business operations in Germany and greater Europe.

Ritika Malik Ms. Ritika Malik completed a Master degree in Business administration from the University of Jena, Germany with specialization in Strategy, Management and Marketing. She is Consultinghouse’s leading business development advisor for the Indian market and is focused on our Indian clients. Ever since, Ms. Malik has completed numerous projects of clients coming from India to Germany. She advised international clients on how to structure their individual market entry strategies for the European markets in their very early stages.

Andreas Wilke Andreas graduated from the School of International Business and Entrepreneurship in Berlin, where he specialized in International Business Management. He then spent 2 years working for Deutsche Telekom, where he gained valuable experience engaging with Telekom's internal competence centers in Germany as well as in emerging BRIC countries, especially Brazil & India, with regard to cross-border investment projects. Andreas joined Consultinghouse in 2013 and works in Client Relations to advise foreign investors on strategies to successfully operate their business operations in European markets.