Information for Quality Tourism in Italy
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MEDIAKIT – 2019 Information for quality tourism in Italy Member of the Where® International Network In 500,000 rooms of 7,000 top hotels in 100 tourist destinations worldwide MEDIAKIT 1/8 MILANO – The Market Total forecast * for 2018 4,735,579 10,000,000 Visitors to Milan +7.3% compared in the first 6 to the first 6 months of 2018 months of 2017. The 1st city in Italy in terms of increase in number of 30-45* visitors in 2017** The average age of visitors to Milan 70%* The international visitors who in Milan stay in a 5 or 4-star hotel *** 4 billion euros The sum spent by international visitors to Milan in 2017 FONTI: *MILAN CITY COUNCIL **EUROMONITOR ***CISET PROEDI COMUNICAZIONE SRL Via Ezio Biondi, 1 | 20154 Milano – Italia | Tel. +39 02 34995.1 | Fax +39 02 33107015 | [email protected] | www.whereitalia.com MEDIAKIT 2/8 The monthly to get in touch MILAN CITY GUIDE with High-Quality Travelers in Milan PUBLICATION FEATURES Monthly In English Format: 20.7x27.7 cm An average of 30,000 copies distributed per month Tips and news about the best shopping addresses, the most exclusive restaurants, all the unmissable museums and events A COMPLETE GUIDE OF THE CITY PRODUCED BY A LOCAL TEAM TO PROVIDE CONSTANTLY In the rooms and foyers of all the top hotels 105,000 readers per month UPDATED AND USEFUL in Milan – more than 180 5 and 4-star INFORMATION hotels with 20,100 rooms 1,260,000 readers per year PROEDI COMUNICAZIONE SRL Via Ezio Biondi, 1 | 20154 Milano – Italia | Tel. +39 02 34995.1 | Fax +39 02 33107015 | [email protected] | www.whereitalia.com MEDIAKIT 3/8 A complete national network to get in touch with High–Quality Travelers in Italy Milan Venice Florence Turin 2010 2016 2018 EVERY EDITION IS PRODUCED BY A LOCAL TEAM AND INSIDERS TO PROVIDE INFORMATION GUARANTEED BY THOSE In more than 400 top hotels 60,000 copies 210,000 2.5 million WHO KNOW THE CITY (40,500 rooms) in leading Italian distributed readers readers tourist destinations per month per month per year PROEDI COMUNICAZIONE SRL Via Ezio Biondi, 1 | 20154 Milano – Italia | Tel. +39 02 34995.1 | Fax +39 02 33107015 | [email protected] | www.whereitalia.com MEDIAKIT 4/8 Our Web Platforms www.wheremilan.com www.whereitalia.com/venice www.whereitalia.com/florence www.whereitalia.com/turin THE MOST COMPLETE GUIDES TECHNICAL ONLINE, UPDATED DAILY, FEATURES Agenda of the most TO DISCOVER THE CITIES AND ALL THE EVENTS important events In English Search Engines Optimised (SEO) contents Mobile-friendly The best shopping addresses and most exclusive experiences A DEDICATED EDITORIAL TEAM An average of 200,000 2.4 million 23.5% TO ASSURE CONSTANT UPDATES unique visitors unique visitors on-site visitors AND REAL-TIME INFORMATION per month, and rising per year (in Italy) PROEDI COMUNICAZIONE SRL Via Ezio Biondi, 1 | 20154 Milano – Italia | Tel. +39 02 34995.1 | Fax +39 02 33107015 | [email protected] | www.whereitalia.com MEDIAKIT 5/8 E-commerce and social AN EXCLUSIVE E-COMMERCE PLATFORM All the Where® Italia sites The platform makes it possible include an innovative platform to promote and sell services for reservations and sale usable in all the cities of Italy of services and products A CONSTANT ACTIVITY ON THE SOCIAL NETWORKS Real-time updates to reach all market niches NEW! Facebook Instagram Twitter YouTube PROEDI COMUNICAZIONE SRL Via Ezio Biondi, 1 | 20154 Milano – Italia | Tel. +39 02 34995.1 | Fax +39 02 33107015 | [email protected] | www.whereitalia.com MEDIAKIT 6/8 The all-in-one tool to discover the city PUBLICATION I ST E 4 A PARCOB NORD C T D SESTOE SAN GIOVANNIF G H I J K L M N O P Q R BRESSO TOP IN TOWN Malpensa Airport TANGENZIALE NORD (45km) LVIO U WTMMAP•OCT_1 Duomo 1 F C I T Y M A P FEATURES Milan’s cathedral is one of the most important Gothic buildings A detailed in the world. Experience the majestic terraces. 5 www.duomomilano.it. Rho Fairgrounds - M1 M3 M1 Rho Fieramilano Piazza Duomo. - Duomo. Map M7 V I A L E Galleria Vittorio Emanuele II RHO An elegant four-storey arcade housing luxury cafés and shops known 2 as the “living room” of the Milanese. Don’t miss the Highline Galleria, an exclusive panoramic walkway. Piazza Duomo-Piazza della Scala. M1-M3 Duomo. Map L6/L7-M6/M7 NOVATE Lazzati Industria Grafica, “The Last Supper” in Santa Maria delle Grazie church map Leonardo da Vinci’s mural painting is one of the most famous 500 m attractions in the world. Reservation compulsory. A8 MILANO LAGHI A4 TORINO MILANO Printed by (Varese) Sempione Casorate www.cenacolovinciano.net G Piazza S. Maria delle Grazie, 2. 500 m 3 H M1-M2 Cadorna FN, M1 Conciliazione. Map I6 A I Z Montenapoleone District ST Milan’s Luxury Fashion District and one of the most prestigious E precincts in the city. I N PARCO NORD T M1 San Babila, M3 Montenapoleone. Map M5/M6-N5/N6 V Monthly ST of the city IA E Navigli District G L E M O N I T A network of canals perfected by Leonardo da Vinci and currently UDIT PARCO NORD LVIOSESTO SAN GIOVANNI one of the main hubs of the Milanese “movida”. 4 U BRESSO VIA F M2 Porta Genova FS. Map J10 and surroundings T A I P T ON LVIO TANGENZIALE NORD AS I C VI RO DE A A Piazza della Scala A LIA R U T G GANINI VIA SBARB A BI F The perfect location for the new Gallerie d’Italia Art Museum V and the premiere opera house Teatro alla Scala. VIA BRUSUGLIOI V F A CH IAL LI E ES V I A L E NO PERI ZA A www.gallerieditalia.com - www.teatroallascala.org I VIA Cover image: Pablo Picasso, Porta fiori a forma Collezionedi uccello (1950-1951). privata AN Piazza della Scala M1-M3 Duomo. Map L6-M6 VIA C I TEATRO A VI I I N A ARCIMBOLDI O GREGOROV TA HIER ELLIN O VOC M PELLE D V I A L E A4 TORINO MILANO NE VIA A AR N VI V 5 O Ambrosiana Art Gallery and Library A NE IA I OT VIA MO E V R IU . MAJOR V TE S Exhibition of several works of art from the 15th through 17th centuries. N I À A GR I O I V M AZIO DA L H OZZI C VIA SEMERIA V VIA AN IA I The Library contains one million books including manuscripts I N O O I IO O RA VIA V A ORI D C T I A VIA GILINO ANA T ZUOLI ASTR A IN VIA BALZ Z RE R A E RHO R PO M CCONI VIA B K R P VIA P O I VIA CISLAGHIDON C M B A O A A I C VIA GR C and prints. O V V Z C O R A I IA DEI I 6 VI A A V VIA R GI UCELLA VI Z VIA ZAMBRINI I R V I V H TÜ A CI I MAS E SCH AR DU N A S A NN V I I A I A E V R I V Z VIA DEM V A A LO PORR Z V I I EBO TI È ’ B www.ambrosiana.it A A A A L C ATI O R VIA SANT P I O N S V L VIA LIN N P E O T A R IG I A I C A I I P S A GI I A IA V C ON O V VI ARSELLIN A A . VIA DON LU IGI GUA NELLA VIA S V TE VI V S C M1 M3 VI A N Piazza Pio XI, 2. - Duomo. Map L7 I B V I O A T R E SI . O T 5 O I P T DEL V IA S L E L R A A E A A POMPE V I VI I E E E O MORE CO A I N E VIA FRATELLI BRESSAN N L N AL DI FIEMM C VI V D O VIA V I L A U VIA GALL V E A AS A S I VEN P V IA T O 10 R A CI A I A VIA VAL DI NON A ERI P L B I A Castello Sforzesco A MONCALI V O A C NOVATE I I SAN B L V G O O O RLO VA V D T E S VI A ZI A R S ORDO A L I I C N LI CHER I A G A VA EST VI R RI A 15th century seat for Milan’s ducal family. Today, its museums L U Z RE CAMONICA L MAIRA A R M L VAL D DE V ALDIN VIA I A F SIL EROD OTO PIAZZALE A IA C RI A B VI 500 m V VI E B. GR A A CANDO A A OZ MARTESANA O E N VIA T O O S I E contain masterpieces by famed artists. 6 AL VI RCA O VIA VIA A T A A VIGLI V UZZA L I OLI B A M ITÀ IA D EM V MILI . TRE E AT I V VIA DON C VIA I M IL C V CAR In and VI A A IO ORE A PRIV VIA I V R V CI A www.milanocastello.it English Italian VIA DO I A TIN S VIA A8 MILANO LAGHI A4 TORINO MILANO EMPL LE O RENZA CI S VI VI O C A I R B A VI T PIANEL POLLINI VIA OCRITO PIN I T E I CÀ G V VI O IA ISOCRATE E AL T A AU A A T R LLA MEU D I CAS M1 M2 M1 M2 VIA TE N A Piazza Castello, 1.