SALES UPDATE Memo 2016-33 / October 20, 2015 (Embargoed till Oct. 20, 1:30 p.m. EST)

LEICA SL (Typ 601) The new professional camera system.

Leica Camera presents the Leica SL (Typ 601), the new professional camera system which pairs cutting-edge mirrorless technology with speed and optical performance. The Leica SL is a new generation of a true Leica which promises to challenge the status quo of modern photography.

Featuring a 4.4 MP EyeRes Electronic (EVF) with a 0.8 magnification, the Leica SL’s autofocus is the fastest in the full-frame camera category. In addition to the new SL lenses, the Leica SL can be used with the S, R, M, T & Cine lenses with the appropriate adaptor.

If you look through the Leica SL’s EyeRes Viewfinder, you see the future of photography.

Leica Camera will begin shipping the Leica SL in mid-November. The Leica SL has a two-year warranty.

1 Leica SL (Typ 601) 2 Leica SL (Typ 601) FEATURES & BENEFITS AT A GLANCE > Largest, fastest & highest resolution EVF (4.4 MP@60FPS / X 0.8 magnification) > Fastest burst rate: 11 fps@ 24 MP, 1080p@120 fps, 4 k (UHD) @ 30 fps & Cine4K @ 24 fps > Fastest AF in full frame system cameras > 24-MP CMOS sensor: ISO 50-50,000 for highest performance under every lighting condition > Best in class image quality with all supported Leica lenses (SL, S, R, M, T & Cine) > Fastest SD standard (UHS2) with a secondary (UHS1) back up SD card slot > Best video quality: 4k at 30 fps (Super 35), 1080HD@120fps (FF) (10 bit via HDMI out) > Weather sealed to protect from spray water and dust > speed from 30 min (bulb) - 1/8,000s (mechanical) > Ultrasonic sensor cleaning > Latest generation of Leica Professional user interface with hybrid touch operation > Integrated WiFi and GPS module > State of the art connectivity: Remote control, Viewer & Sharing App for iOS & Android > Made in Germany & milled from solid blocks of aluminum

LEICA SL - The New Leica Experience Easy, reduced, functional - Leica professional

The Leica SL is the perfect tool for professional photographers and gives the photographer complete control be it nature, sports, action or press photography. The integrated 4.4 megapixel electronic viewfinder gives the photographer a huge field of view with the highest resolution and a bright and clear overview of the scene. The intuitive operating menu allows a straightforward handling of technical functions. Combined with its fast autofocus and high speed burst rate of 11 fps at full resolution, the photographer will never miss a decisive moment.

With its full-frame sensor, the Leica SL sets new standards in professional camera systems category thanks to the combination of outstanding speed and unrivaled optical performance. With the fastest autofocus in its class and the exceptional Leica image quality, photographers always achieve brilliant imaging results - in still images and in 4k video.

Made in Germany, the Leica SL is milled from aluminum and the Leica SL lenses have the water repellant Aqua Dura coating. In addition to the SL lenses, the Leica SL can be used with other Leica lenses (S, R, M, T & Cine) and 3rd party lenses via adapters even for video applications, making it ideal for any photographic situation.

3 Leica SL (Typ 601) Craftsmanship and Design

The body of the Leica SL is machined from two solid blocks of aluminum and hand-finished to create a unique piece of work. The material used in the construction of the Leica SL guarantees exceptional endurance. The Leica SL and its lenses are sealed against dust and water. This ensures that the SL system is reliable under the toughest conditions.

Video Recording

The Leica SL allows video recordings in FullHD & 4k for professional movie footage. It offers 1080p @ up to 120 fps, 4k (UHD) @ 30 fps & 4k (cine) @ 24 fps. The Leica SL records high-quality moving pictures on the internal SD cards in 4:2:0 8 bit. The HDMI delivers 4:2:2 10 bit for external recorders. With the PL Adapters, the cinematographer Free Leica SL App: for pictures over a wireless Internet link to smartphone or tablet can use the Leica -C and Leica -C Cine lenses.

▶ The Leica SL has an integrated Wifi module. WiFi, SL App

▶ The versatile app transforms the phone or tablet into a remoteThe Leica control SL has for an Leica integrated SL set WiFi module. the shutter speedThe Leica and aperture SL App is and available capture as a free the scene. Thisdownload makes fromit easy the to Apple shoot App from Store or the Google Play Store The App allows the user to unusual angles and avoid camera shake remotely control the camera via a phone or when shootingtablet. with The longer user shutterwill be able to set the shutter speeds. speed and aperture and capture the scene via the tablet or phone. This makes it easy to ▶ Share imagesshoot to www.leica remotely from-fotopark.com unusual angles.

▶ Free download of iOS and Android version in Apple App Store or Google Play Store.

4 Leica SL (Typ 601) 24-megapixel full-frame CMOS sensor

The Leica SL has a 24-megapixel full-frame CMOS sensor. The newly developed processor from the Leica Maestro II series processes the data arriving from the sensor with such speed that it allows continuous shooting at a rate of 11 frames per second at full resolution, much faster than other comparable cameras.

The full frame CMOS sensor offers the best picture and the following benefits:

> Fastest frame rate of 11 fps at full resolution of 24 MP

> Fastest SD Standard UHS II, unlimited burst shooting in JPEG mode

> Ultrasonic Sensor Cleaning

> Best video quality with Full HD & 4K video recordings

> Optimized for all Leica lenses

5 Leica SL (Typ 601) Leica SL Lenses

The Leica SL lenses are full-frame AF lenses designed for professional needs. With the highest image performance at every aperture and distance, the new Leica SL Autofocus is the fastest AF available for full-frame system cameras. The SL lenses are silent and offer precise AF. All SL lenses have an AquaDura hydrophobic coating on the outer lens elements. The lenses are sealed to protect from dust and water. Leica Vario--SL 24-90/f2.8-4 ASPH With a super versatile focal length from 24 mm - 90 mm, the Leica Vario-Elmarit-SL is discrete, precise and with a fast auto-focus. The lens offers the highest image performance at every aperture and distance and Leica Optical Image Stabilization. The lens offers excellent close focus distance at 0.3 m / 1 foot. The Leica Vario-Elmarit-SL 24-90/f2.8-4 ASPH is available from mid-November 2015 and weighs 1150 g or 40.57ounces.

Leica APO-Vario-Elmarit-SL 90-280/f2.8-4 The Leica APO-Vario-Elmarit-SL 90-280/f2.8-4 offers the highest image performance at every aperture and distance. It is precise and has a fast auto-focus with Leica Optical Image Stabilization. With a focal length from 90-280 mm, the lens can focus closely at 0.81 m or 2.7 feet. It has a detachable tripod mount and click stops at 90º. The Leica APO-Vario-Elmarit-SL is expected to be available in June 2016.

Leica Summilux-SL 50/f1.4 ASPH This professional SL prime lens sets new standards for optical performance. With a unique combination of performance and usability, the Leica Summilux-SL 50/f1.4 ASPH is the best 50 mm AF lens. It is expected to be available in December 2016.

6 Leica SL (Typ 601) Leica L-Mount

The Leica SL and the share the same , now named the Leica L-Mount. The Leica T and future Leica TL lenses are compatible with the Leica SL camera. The SL changes the sensor format automatically to APS-C size. Leica SL lenses can be used in the future on Leica T cameras.

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