>,E* YEARS )|VY • 1941 THIS L & M.AGGIE S ALLAS . TEXAS trial L^ouon tl5owl ^Dance
INDIVIDUAL PRESENTATION OF AWARDS
TO
FORDHAM AND A. & M. FOOTBALL TEAMS
*
USattie of iVliASic
Featuring
The Famous Aggieland Orchestra and Joseph Sudy
-X
GRAND BALLROOM, ADOLPHUS HOTEL
January 1st, 9 P. M. Til ?
ADMISSION, $1.00 PER PERSON
SPONSORED BY COTTON BOWL ATHLETIC ASSOCIATION OFFICIALS OF THE COTTON BOWL
Sponsored this Under the current set-up, details of operation of the year for the first Cotton Bowl game are handled by the Association. The time by the South Southwest Conference, through President Henry Tran- west Athletic Con tham, is cooperating by naming a representative to play ference through the against the team selected by the Association. The two Cotton Bowl Ath participating teams divide 85 per cent of the gross gate letic Association, the receipts and the remaining 15 per cent is paid as rental Cotton Bowl Classic to the Cotton Bowl stadium. The Conference represen I for 1941 presents tative, however, must pay $5,000.00 of its share of the I the Fordham Rams receipts to the I of Rose Hill in New Southwest Confer York City and the ence with the pro Texas A. & M. Ag viso that this amount gies of College Sta shall not exceed 50 tion — and of all per cent. Texas. Thus, the 1941 In four previous Cotton Bowl Classic years, the Cotton is an enterprise Bowl brought Texas sponsored jointly by DR. HENRY TRANTHAM Christian and Mar the Southwest Ath President quette, Rice and Southwest Athletic Conference letic Conference and Colorado, St. Mary's the Cotton Bowl and Texas Tech, and Clemson and Boston College to Athletic Association. Dallas for the annual classic, the contests being planned Inasmuch as the fu and executed by J. Curtis Sanford, independent oil oper ture will offer con ator of Dallas. tests with outstand During 1940, however, arrangements were completed ing teams from all whereby the Cotton Bowl Athletic Association, headed parts of the nation by President Dan D. Rogers and Director-General James to all member DAN D. ROGERS H. Stewart, would conduct future Cotton Bowl games schools of the Con President Cotton Bowl Athletic Association under the sponsorship of the Southwest Athletic Con ference, it is hoped ference. Rights to the game were purchased by a Dallas that this venture will prove deserving of unqualified custodian group and presented to the Conference. support from the entire Southwest during coming years.
MAJOR J. R. PARTEN JAMES H. STEWART EARL B. SMYTH FRED F. FLORENCE Vice-President Secretary and Treasurer Chairman, Director-General Custodian Committee OFFICIAL COTTON BOWL HEADQUARTERS
QoitofL (BoivJL QambtfwL TONIGHT, 9:00 —JUNIOR BALLROOM Trophy presentations to individual players of Fordham and A & M teams. Favors, Surprises. DANCING TO TWO FAMOUS BANDS OFFICIAL "AGGIELAND" ORCHESTRA Vs. JOSEPH SUDY AND ORCHESTRA IN A BATTLE OF MUSIC dOuoaimtL CENTURY RDDM OPENING AT DINNER, JANUARY 3RD JOE SAUNDERS AND HIS ORCHESTRA HOTEL
H. FULLER STEVENS, Managing Director COTTON BOWL ATHLETIC ASSOCIATION, Inc. Executive Committee
DAN D. ROGERS Dallas DR. HENRY TRANTHAM Waco JOE UTAY Dallas COL. T. H. BARTON El Dorado, Ark. MAJOR J. R. PARTEN Houston JAMES H. STEWART Dallas DR. GAYLORD JOHNSON Houston FRED F. FLORENCE Dallas JAKE L. HAMON . . . Dallas
Board of Birectors
LUTCHER STARK Orange EARL C. HANKAMER Houston MAJOR J. R. PARTEN Houston JORDAN C. OWNBY Dallas D. HAROLD BYRD Dallas E. B. GERMANY Dallas DAN D. ROGERS Dallas JAMES H. STEWART Dallas AMON G. CARTER Fort Worth COL. T. H. BARTON El Dorado, Ark. L. C. (PETE) WRIGHT Fort Worth WAYNE HARDING Ft. Smith, Ark. JOE UTAY Dallas BELOIT TAYLOR Little Rock, Ark. TYREE BELL Dallas HENRY TRANTHAM Waco F. M. LAW Houston FRED F. FLORENCE Dallas D. GAYLORD JOHNSON Houston NATHAN ADAMS Dallas JOHN R. SUMAN Houston R. L. THORNTON Dallas W. W. WHITTINGTON Houston JAKE L. HAMON Dallas A. BAKER DUNCAN Waco J. CURTIS SANFORD Dallas EARL B. SMYTH Dallas FREEMAN W. BURFORD Dallas
Compliments of
GENERAL AMERICAN OIL COMPANY t^
*V a ted s 1 •ttii« tfiv .n£ Se •bMS * soft6
e tfte «°%Lr^ - 0* *«*_.**» **V*«P* ***" . . *M. ^IVt*1^ rf<^ 5 it^er it^i at^;iie»V ous a^ **** e te e SS15 - ^ al ,ie» au$
u e£ MS^r^^.nSTsf^xss r Y° "*e ^ ^ tr ° ^^a^^Vas^^e .sts, efV o* *\*«*8 toYs tro^u reo ia- &r© ^--d to apP t^eY f yoU s iatif -e6piY 0tl6 tea1A ° i* S0^ Xtvs to nfif Id ^ u jses ©Y s eciati° ,etter is \joY ap^ ^ *£\;v «*J*y **££' * t^a^ *" Bat*' ,ri^ YoM *iU t*e .1 a^l^nS'n^SV^ co- ti' otv0 o-at des^e * Vt *?JU4sTcv « t^e f «tU ed*°A " ° leaved a r - x „a»t 1 ;^ ' ii en ® *0r B»l & s ta^' uSt i .0O of V^^ai*'
to 1 and SV& VlMS^eS XV.» & 6 our aYe^ Colorado r •jjaf d} ver, ^SiSne peft"
The William E. Hughes Trust was the first trust account ever on our books. Our administration lasted nearly twenty-three years— twelve years, or more, beyond RETFoTO the average duration of kindred trust accounts If you are interested, our Trust Officers will gladly discuss with you the work ings of such a trust. FIRST NATIONAL BANK
IN DALLAS MEMBER FIDERAL DEPOSiT INSURANCE CORPORATION Brief Texas Aggie Football History
EXAS Aggie football history began in 1893 when the Maroon and White team was organized, but Tno games with out-of-town teams were scheduled. In 1894 the Aggies, then the Farmers, played road games, including the University of Texas, for the first time. The late Dean Emeritus Dr. Charles Puryear, who had joined the faculty in 1898, was the first manager of the football teams, and F. D. Perkins, now a McKinney businessman, was captain and coach of the first three teams. Dean Puryear died at his campus home in July, 1940.
The Aggies played no out-of-town games in 1895 but again played games with other schools in 1896 and have played such schedules ever since. A. & M. was a member of the Texas Intercollegiate Athletic Association until the formation of the Southwest Conference in 1914 and is a charter member of that organization. They have won the conference football championship six times, 1917, 1919, 1921, 1925, 1927 and 1939 and were National Champions in 1939. No team has won the conference title more times than Texas A. & M.
They were undefeated, untied and unscored upon in 1917 and 1919 and undefeated and untied in 1939. They have played total of 357 intercollegiate and two post-season games. Of these they have won both post-season Bowl games, defeating Centre College in 1922 and Tulane in 1940, and have won 227 of their regular season games while losing 104 and tying 26 for a percentage of 672, counting games tied as one-half game won and one-half game lost.
The 1940 season proved the Aggies to be one of the finest teams in the nation, losing only one game to their traditional rival, Texas University.
The Dallas Home of the FORDHAM RAMS
2^> Jack Coffey and "Sleepy Jim" Crowley selected the Stoneleigh Hotel for their team headquarters for the same reasons that so many others have in making the same choice—for the excellent rooms, the quiet surroundings and the fine foods. If you do not stay at the Stoneleigh Hotel we both lose. STONELEIGH HOTEL 2927 MAPLE Don Stewart, Manager DALLAS, TEXAS WBBEBEEEM
JAMES H. CROWLEY Head Coach Fordham University
HOMER H. NORTON Head Coach Texas A. &M. College VERY REVEREND ROBERT I. GANNON, S.J. President, Fordham University New York
THOMAS OTTO WALTON, LL.D. President, Agricultural & Mechanical College of Texas (usse and his O xchestza
The outstanding attraction of the holi day season—the "King of the Trumpet" with an extraordinarily fine group of entertainers. Enjoy the MURAL ROOM at its colorful best!
At Lunch and Dinner hours; dancing every night. m BAKER HOTEL A TEXAS INSTITUTION JOHN F. COFFEY Graduate Manager of Athletics Fordham University
CcntpJifttehtJ c^
The Continental Supply Company
Headquarters in
DALLAS, TEXAS All this points to the importance of Dallas in the nation's quickened industrial pace and in plans for national defense. Here at Republic National we believe the best formula for growth of our bank is the support of good government, industry and service to the community.
•'^••/.:x'v:v:;;::::;::'';':-*.'v-.-;::*/."; We stand ready to work with all Dallas in this important coopera tion for the good of the nation. Y REPUBLIC NATIONAL BANK
MEMBER FEDERAL DEPOSIT OF DALLAS [INSURANCE CORP j The Centenary Year of I'm IIIIJUII University
Director of Publicity ORDHAM UNIVERSITY, one of the large Catholic college opened in September with six students. F educational institutions in the country, is situated The property, when purchased by Bishop Hughes in at the northern extremity of New York City on the lines 1839, was known as Rose Hill Manor, one of several of the New York Central Railroad, Harlem Division, estates or farms which, prior to their division, were about nine miles from the Grand Central station, and known as Fordham Manor. in direct communication with all parts of Greater New The growth of the University has far surpassed the York by elevated and subway lines, having the Fordham fondest hopes of her founder and her early teachers University station of the Interborough Rapid Transit at within the first century of life. Her students have the gate and the 8th Avenue Subway, five blocks away doubled and trebled again in numbers, her schools have at the Grand Concourse. To the north and east of the multiplied and she has been obliged to go beyond the University's seventy acres of ground, a series of splen campus to establish centers of learning at other places did municipal parks stretch for miles, and in close prox in the metropolitan district. imity to the campus are the sections devoted to the great Still there remains in every school and in every class botanical and zoological gardens. room the same unity of purpose, the same ideals that The growth of the University in departments and motivated her founder, the Right Reverend John number of students in recent years has made it necessary Hughes, D.D., and the Kentucky Jesuits who so well to locate the Law School, School of Education, Man nurtured those ideals as to make them a vital part of hattan Division of the Undergraduate Department, Fordham University, and in so doing made this Univer School of Business, and the School of Social Service in sity a lasting monument to Ignatius of Loyola, who the Woolworth Building, 233 Broadway, New York fostered those ideals in education four hundred years City. ago. The University began as St. John's College, Fordham, Fordham, with the rest of Westchester County, was on June 24, 1841. On that date it was formally opened once a portion of the domain ruled by the chiefs of the by the Right Reverend John Hughes, D.D., then Co Mohegans, from whom it was purchased by the Dutch adjutor-Bishop of New York, and later its first Arch and from the heirs of the Dutch owners by John Archer bishop, and the Reverend John McCloskey, subsequently in 1669. Four years later, in 1673, Governor Francis Bishop of Albany, Archbishop of New York and the Lovelace granted the Manor of Fordham to the same first American Cardinal, was appointed President. The John Archer.
On the: "^refreshing side Thirst knows no sea son. So when there's snap and tingle in the air, match it with the tingling life and sparkle of an ice-cold bot tle of Coca-Cola. In the stands or after the game, it's the perfect answer to thirst. Delicious and Refreshing COCA-COLA BOTTLING CO. ADDRESS TELEPHONE ASPHALT for National Defense
In the building of airports, military highways, revet ments and roads, asphalt is playing a leading part in preparations for National Defense.
THE TALCO ASPHALT AND REFINING COMPANY stands ready to do its bit for America in this time of emergency. FLUX OIL —ROAD OIL —ASPHALT from our refinery at Mount Pleasant.
THE TALCO ASPHALT AND REFINING COMPANY MEMBER OF THE NATIONAL ASPHALT INSTITUTE Offices: 508 Continental Building DALLAS, TEXAS COTTON BOWL VISITORS Welcome U halla^ ...and Jas. K. Wilson Home of fine Hart Schaffner & Marx Clothes
LARRY SARTORI LOU DEFILIPPO, Captain TOM BENNETT
IDEALLY LOCATED • PERFECTLY APPOINTED ttOKLi T(T10k< Air-Conditioned Rates Guest Rooms Single Rooms Restaurant from $2 Barber Shop Double Rooms Lobby from $4
BEN F. WHITAKER, Owner TOM E. SWIFT, Manager
"The Official Watch for riming the Cotton Bowl Game is LONGINES—the World's Most Hofiqx^ Watch'9 Teamwork and Timing Also Count In /our Banking Connection
If you feel that a bank service that is readily adjustable in all its phases to your needs can be helpful in your progress, we welcome the opportunity for a dis cussion.
DALLAS nATIOMIL Bfll)K DALLAS. TEXAS
Growing With Dallas and the Southwest Since 1903
MEMBER FEDERAL DEPOSIT INSURANCE CORPORATION Jo the ^raaied and the r\catnd:
As former Southwest Conference foot ball players, may we take this opportunity to wish you both the best of luck in today's
Cotton Bowl game.
Sincerely,
>nen
L^nanie rvlalcone
Stmo-n jbauld
Your Food Stylist
• W
FOODS AND WINES for DISCRIMINATING PATRONS
4311 Oak Lawn DALLAS Phone 5-4121 : «„> * A IP **' w
:: 'MM •••'"• i;i 1
: •l^^vi^H' M': • ••'C.xS'W--v^"- i
THE MAROON ^Crott'y Qufnn'0 Right) ' P°niat0wski' Kellagher, Daley, Mclntyre, Hudacek, Matsko, Krivik, Fitzgerald, Noble, Herrmann,
^^zfri^BlumenstoeL02' SantiUi' SZOt' MacDoUga11' Kuzraan> Denne^ CaPl- DeFilippo, Eshmant, Ungerer, Lucas, Lewczyk,
^Manager BrTan6' Walling' Sabasteanski> Shedlosky, Principe, Millham, Bennett, Sartori, Serpe, Bazis, Sheyka, DeConcini,
FWPezzellT Manager FiliPowicz> Heam> By™e, Metrulis, Witkoski, Pierce, Ritinski, Delaney, Maryanski, Boudreau, O'Brien,
VLJest {/wishes for a ^Mappa and
P?wspewviS v lew ijear- w
The National Bank of Commerce of Dallas
MEMBER FEDERAL DEPOSIT INSURANCE CORPORATION fomplwwrfA.
American Transfer & Storage Co.
American Wrecking Co.
Your plans for the New Year might well be furthered by an insurance program in the
Great Southern Life Insurance Co.
DALLAS AGENCY Fuller C.Bray James F.Patrick Roy Bryan A. C. Raines, Jr. R. F. Bryant Jr. Layden L.Stroud Ed. Dean Geo. G. Wells MILE ICE CREAM
JIMMY BLUMENSTOCK STEVE FILIPOWICZ JIMMY NOBLE
WATCH ToStOl PUT IT OVER! A $100,000 business deal to put over ... or a 20c birth day greeting to send, you can always depend on Postal Telegraph to do its part. For Postal Telegraph offers faster, friendlier service at lower cost. Charges for tele grams telephoned in appear on your phone bill.
F,RST WHEN Call Postal Telegraph Tnt\ &1~/y 1 " To Send BIRTHDAY GREETINGS { %/ij L%4^1 SECONDS COUNT!' CONGRATULATORY WIRES MONEY ORDERS RESERVATIONS SINGING TELEGRAMS TRAVEL MESSAGES Telegraph The "Fordham Rams 99 Drink KNOX GELATINE
ATHLETES in leading universities throughout the country now drink Knox Gelatine regularly, because they have found this to be a food that fights fatigue and builds endurance. TRAINERS of about 200 college athletic teams have found that while Knox can not make a team win, it builds up endurance, helps their men recover more quickly from hard competition.
WHAT CAN KNOX DO for you? Look at these reports of tests made on twenty-three different occupational groups who volunteered to follow the Knox 28-Day Build-Up Plan.
BUSINESS EXECUTIVES, housewives, policemen, models, truck drivers, engineers were included in these tests. From 2 out of 3 who started, and 9 out of 10 who com pleted the Knox test came the amazing report: Knox definitely reduces tiredness.
IF YOU ARE TIRED, perhaps you don't get enough protein in your daily meals. Why don't you try drinking Knox? Knox is all protein. Send for free details on the Knox 28-Day Build-Up Plan. Knox Gelatine A Food That Fights Fatigue •
—;:'--
TEAR THIS OUT AS A REMINDER
THIS WAY: Empty 1 en v. Knox CAUTION" Be sure you use pure, Gelatine in glass % full of cold unflavored Knox Gelatine. Only water or fruit juice (or half water, Knox was used in the scientific ex half fruit juice). Let liquid absorb periments. Ready-flavored gelatine gelatine. Stir briskly, drink rapidly desserts which are about 85% sugar or it will thicken. Take 4 en v. a day and only about 10% gelatine will for 2 weeks, then 2 env. a day. (Be not do. Free Booklet on energy fore or after meals.) Try it for a feeding. Write to Knox Gelatine Co., month. Notice the difference. Johnstown, New York. Ql&etUi*fb j/i04fi the, CITY TRANSPORTATION CO. LAWRENCE NICHOLS LEONARD NICHOLS HOUSTON NICHOLS J. B. NICHOLS
3>e Jluxe ^atu ^>Ui4iApjOJdti£to4i
LEN ESHMONT JIM LANSING JOHN KUZMAN
Comfort and Friendliness Await You at the UJHIT6-PLAZA H0T6L AIR CONDITIONED Also . . . The PLAZA H0T6L CORPUS CHRISTI Single Rates: $2.00—$2.50—$3.00 DALLAS TEXAS YOU SMOKf THE C/O
Texas A & M L. E. L. T. L. G. C. R. G. R. T. R. E. Sterling Pannell Robnett Vaughn Henke Routt Simmons 67 54 43 60 38 58 29 L. H. Q.B. R. H. Conatser Pugh Thomason 49 30 47 F. B. Kimbrough 39
SQUAD LIST
24 Reeves, G 43 Robnett, G 62 Hauser, T 25 Spivey, B 44 Bucek, R.,G 63 Wesson, T 26 Bando, B 45 Rothe, B 64 Joeris, T 27 Richardson, G 46 Zapalac, B 65 Ruby, T 28 Jeffrey, B 47 Thomason, B 66 Motley, G 29 Simmons, E 48 Webster, B 67 Sterling, E 30 Pugh, B 49 Conatser, B 68 Bucek, F., G 32 Smith, B 50 Rahn, G 69 Cowley, E 33 Sibley, C 52 Knight, E 70 Drake, B 34 Force, B 53 Abbott, B 72 Mulhollan, G 35 Henry, G 54 Pannell, T 73 Rankin, C 36 Browder, G 55 Henderson, E 74 Shelton, C 37 Brewer, T 56 Dawson, E 75 Williams, M., E 38 Henke, G 57 Buchanan, E 76 Wilson, E 39 Kimbrough, B 58 Routt, T 77 Thompson, G 40 Kimbrough, E 59 Herman, C 78 Teubner, E 42 Moser, B 60 Vaughn, C Mansfield, B
OFFICIALS Head Linesman Eddie Dyer, Rice Field Judge . . . Calvin L. Bolster, unattached
Copyright 1940, LIGGETT & MYERS TOBACCO CO. ARETTE THAT
THATS COOLER...BETTER-TASTING DEFINITELY MILDER
Fordham
L.E. L.T. L. G. C. R. G. R. T. R. E. Dennery Kuzman Bennett DeFilippo Sartori Ungerer Lansing 52 24 11 13 10 14
L. H. Q.B. Eshmont Noble 2 12
F. B. Filipowicz 25
SQUAD LIST
24 Kuzman, T 45 MacDougall, B 25 Filipowicz, B 46 Sabasteanski, C 26 Ritinski, E 48 Witkowski, E 27 Hearn, B 50 Menapace, G 29 Shedlosky, B 51 Blumenstock, B 30 Kellagher, B 52 Dennery, E 34 Krivik, B 54 Maryanski, G 35 Santilli, T 59 Pieculewicz, B 36 Delaney, T 61 Fitzgerald, G 43 Lucas, G 63 Lewczyk, B
OFFICIALS .... Jeff Farris, Hendrix Russell B. Goodwin, W. and J. mf
MJf/M Pick a Winner for YOUR Bank
Our friends, appreciating our record
of service, have more than doubled our
assets in a period of less than four years.
You, too, will find here every banking
facility. Also, folks who are glad to help
whenever and wherever good banking
has a place in your plans.
The Liberty State Bank*Dallas MEMBER FEDERAL DEPOSIT INSURANCE CORPORATION Brief Sketch of Texas A & M College (Bi^ dfyAotv (xlm&JbzajtL Director of Information
HE Agricultural and Mechanical Col Dr. T. O. Walton, LL.D., appointed to his T lege of Texas, one of the Land Grant present office in 1925, is the institution's Colleges, opened its doors on October 4, thirteenth executive to serve as president. Enrollment at Texas A. & M. is limited 1876, with six students enrolled. However, to young men who live in dormitories on by the end of the 1876-77 school year the the campus. Military training and organi enrollment totaled 106, compared to an zation prevails at the college which has estimated enrollment of 6600 for the 1940- one of the largest senior R.O.T.C. units in 1941 school year. Registration this past the United States. The teaching organiza school year (1939-1940) totaled 6400 young tion includes five schools, Agriculture, En men drawn from 42 states, the District of gineering, Arts and Sciences, Veterinary Columbia, Hawaii, Puerto Rico, Canal Medicine and Graduate School. During its Zone and nine foreign countries in Europe, history the college has awarded 9781 de Asia and Central America as well as sev grees. eral students from South America. The physical plant of the main college at College Station (exclusive of the prop From its tiny beginning the college has erty of the three branch colleges, under grown until this past year it had the larg the supervision of the Board of Directors, est schools of agriculture and veterinary and located in different parts of the state) medicine in the country, the largest de BYRON WINSTEAD exceeds $12,500,000 in value compared with partment of petroleum engineering in Amer $200,000 when the college was opened. The ica and the second largest school of engineering in the United main campus takes in approximately 450 acres while adjoining States, on the basis of enrollment. In 1940 its Reserve Officers agricultural lands increase the total to about 4000 acres. An Training Corps graduating class of 355 was the largest in the extensive building program, including 12 dormitories and dining nation. A total of 685 students received degrees this past June. hall and costing over $2,000,000 was completed in 1939.
3 GOOD TIMES TO ENJOY LIFE MORE // FRESH-UP"
"Fresh-Up" with genuine 7up—and get a
new taste sensation. 7up has a zestful,
delicious, perfectly balanced flavor that
everyone enjoys. Get a bottle of 7up
RIGHT NOW!
. . . we proudly tell you what #UP contains
Pure carbonated water, citric acid, lithium, sodium citrates, and a small amount of sugar. Its delicious thirst-quenching ^\ flavor is obtained from lemon and lime oils. PROUDLY SERVE u
Try serving 7up to your guests. Its sparkling, effervescing deliciousness pleases both young and old.... When friends drop in, have frosty bottles of 7up in the refrigerator ready for them. SEVEN UP DALLAS CO., Inc. THE ALL AROUND FAMILY DRINK HONORABLE HERBERT H. LEHMAN Governor of the State of New York
HONORABLE FIORELLO H. LA GUARDIA Mayor of the City of New York The official watch for timing the COTTON BOWL FOOTBALL GAME IS
THE WORLDS MOST HONORED WATCH DEAN E. J. KYLE Longines Watches, selected as official watch by the 1940 Olympic Committee, is also official watch Chairman Athletic Council for timing the football games for more than 100 Texas A. & M. College leading colleges; timed 20 of the leading track meets of 1940 and the major intercollegiate basket ball games. Longines is also official watch for the National Professional Football League and was worn by all umpires officiating at American and National League baseball games of 1940 including the World Series. Among the 104 national and international sports and contest bodies for which Longines is official watch are National Aeronautic Association, American Automobile Association, National Power Boat Association, International Federation du Skii, American Lawn Tennis Asso ciation, and U. S. Polo Association. The world-leadership of Longines Watches is further attested by 10 world's fair grand prizes, 28 gold medals and more honors for accuracy than any other timepiece. Truly Longines is . . . the world's most honored watch. Watches of accuracy and elegance by Longines
The skill, experience and workmanship necessary for the construction of Longines Watches for precision timing, aviation, and navigation is reflected in the greater accuracy of every Longines Watch at any price. Longines- Wittnauer jewelers show Longines personal watches of distinction priced $40 upward; Wittnauer watches from $24.75. JOHIN W. (DOUGH) KOLL11NS LONGINES-WITTNAUER WATCH CO., Inc. Business Manager of Athletics and Assistant Coach 580 FIFTH AVENUE, NEW YORK, N. Y. Texas A. & M. College (pAmapaL QithiA, in. J SOMA. •o* ®* OX 9 /^ \ MARION PUGH, JIM STERLING TOMMIE VAUGHN ODELL HERMAN Captain Compliments of JULIUS and JAKE G0LMA1V Baker* ctf CLIPf MAID ECEAD "The Official Watch for Timing the Cotton Bowl Game is LONGINES—The World's Most Honored Watch1' DERACE MOSER MARTIN RUBY CHIP ROUTT CHARLES HENKE Comes Aew. to TEXAS CIENCE is finding new uses for of the word. Texas abounds in agri S Texas farm products ... uses cultural raw materials and in loca which call for factories to turn farm tions for factories to use these farm products into manufactured articles. products. The sympathetic, enthusi Pines and gums, alfalfa, sweet po astic attitude of Texans; and, the tatoes, corn, cotton, cottonseed, car availability of low-cost, dependable rots, onions, peanuts, soy beans, cas electric power are other factors tor beans, and many other field and which tend to hasten the farm-and- forest products will gain new im factory partnership in Texas. portance as "ready money crops" as The Texas Power & Light Com this industrial program goes for pany invites inquiry regarding in ward. Farm and factory will become dustrial opportunities in the rich closer neighbors in the truest sense and varied area it serves. TEKRS POWER & LIGHT [OmPMlV A Double Sweetheart Double your Cigarette thrills With the new Flavor-Rich OLD GOLDS! n~: A blend of finest Domestic and Turkish tobaccos, Enriched by A special Imported tobacco Noted for its Pleasing aroma /£> Copyright, 1938, by And lasting flavor * .' P. Lorillarc! Co., Inc. The new Flavor-Rich OLD GOLDS NOW ON SALE EVERYWHERE KJ LJ v_ (jnetinqA — To the Best Bowl Game Anywhere! MAY THE BEST TEAM WIN D. HAROLD BYRD JACK FROST STOP HITLER SAVE HUMANITY AND DEMOCRACY HELP THE STRICKEN AND THE SUFFERING of ENGLAND Make a Donation — Become a Member! Knit — Give Used Clothing — Sew! THE BRITISH WAR RELIEF SOCIETY, INC. DALLAS CHAPTER 1601 Commerce Street Knox and McKinney This Announcement Paid for by a Friend FORDHAM UNIVERSITY COACHING STAFF Left to Right: Ed Franco, Glen Carberry, Ed Kosky, Head Coach Jim Crowley, Earl Walsh, Nat Pierce. W elcome COTTON BOWL VISITORS ALEXANDER MOTOR CO. ERNEST ALEXANDER, Owner "Largest Dodge Dealer in Entire South" 2121 Pacific Avenue 'ill II WJccome TD FORDHAM AND TEXAS A &M DALLAS ATHLETIC CLUB Official Press Headquarters for the COTTON BOWL GAME JhsL QotibwL (BOJLVL $amsL What's the magic inspiration That he fails to feel the bruises In this football game today, Or the stabbing, throbbing pain Gripping ev'ry Pigskin Hero Of the "charley horse" he's riding As he battles play by play? As he rips the line in twain? Is his love for Alma Mater Does a heritage of conquest, All-sufficient cause alone Handed down through all the race For the lad to risk an ankle By the warrior in combat Or a broken collarbone? And the huntsman in the chase, Do the rousing cheers of rooters Work him up to heights of fervor Who are out to get a thrill, For a fight without recoil And the challenge of his rivals As his bright and shining garments Who compete against his skill, Quickly grime with sweat and soil? And the scintillating beauty These may often be the reasons Of the girl who's all-in-all Why a fellow gives his all, Spur him on to brilliant stardom As he charges down the gridiron Like a stirring bugle call? Clinging grimly to the ball. Do the martial strains of music But TODAY he plays his heart out As the drums begin to roll, Just to carve on mem'ry's scroll: And the pep-talks of the coaches 66 In the land of 'Old King Cotton So enthuse his eager soul We ivere Champions of the Bowl!" —PHIL H. RYAN. RIDE STREET CARS AND COACHES Jo qo cuujwlwiSL in. (DatlaA. — 3JDW JahsOu —jA&qwuit, CowifyfdablsL S&JWUJL DALLAS RAILWAY & TERMINAL COMPANY to- the The teamwork displayed by the Southwest Dallas is proud to be the host city to the many Conference in taking over and going forward thousands of sports-loving people attending with the Cotton Bowl Classic is typical of the the game, and on behalf of the people of cooperative spirit that has built the Southwest. Dallas, and our own organization, we are happy Off to a great start with two of the nation's to say, "Howdy, neighbor — hope you enjoy outstanding football teams meeting before a being here as much as we enjoy having you." capacity crowd, we know that each succeeding year will add to the high prestige and recogni tion that already endows this original game President, under Conference sponsorship. MERCANTILE NATIONAL BANK AT DALLAS MEMBER FEDERAL DEPOSIT INSURANCE CORPORATION A HAPPY NEW YEAR Welcome A&M FORDHAM SAMMY'S Two Fine Restaurants Greenville, between Bryan and Ross Highland Park Shopping Village /" "\ BILL HENDERSON MARSHALL ROBNETT BILL CONATSER ERNIE PANNELL JAGGARS - CHILES - STDVALL- INC. K^ompodltlotp n - ivla u stereo* tofpes DALLAS, TEXAS HONORABLE W. LEE O'DANIEL Governor of the State of Texas HONORABLE J. WOODALL RODGERS Mayor of the City of Dallas FAIR-WAY Putting Course Slain Jai/L oflL J&xaA, ^Aou/ufa. opens April 1st VINCE DENNERY JOE UNGERER JOE SEBASTEANSKI Famous from Coast to Coast FINEST CUISINE AIR CONDITIONED for Your Comfort Home of the Big Baked Potato and Planked Steak LUNCH and DINNER 1417 COMMERCE Near Baker and Adolphus MR. PAUL BATHIAS Fordham AU-Time Record Year Won Lost Tied Pts. Scored Opp. Pts, Year Won Lost Tied Pts. Scored Opp. Pts. 1883 0 1 0 6 12 1914 6 3 1 124 46 1885 0 2 0 0 05 1915 4 4 0 73 82 1886 11 0 0 36 12 1916 6 1 1 216 20 1887 2 0 0 21 0 1917 7 2 0 216 53 1888 1 2 0 4 60 1918 4 1 0 61 26 1889 1 2 0 34 82 1920 4 3 0 151 105 1890 1 3 1 30 96 1921 4 3 2 191 108 1891 1 2 1 10 50 1922 3 5 2 93 152 1892 2 2 0 50 34 1923 2 7 0 84 133 1893 4 0 0 164 0 1924 6 2 0 148 53 1896 1 0 0 14 0 1925 8 1 0 294 45 1897 2 1 1 52 0 1926 3 4 1 119 132 1898 1 1 2 12 43 1927 3 5 0 82 139 1899 3 1 0 57 17 1928 4 5 0 121 130 1900 2 1 1 43 15 1929 7 0 2 176 19 1901 2 1 1 27 13 1930 8 1 0 215 29 1902 2 4 1 29 93 1931 6 1 2 205 36 1903 1 1 0 15 43 1932 6 2 0 192 28 1904 4 1 1 70 12 1933 6 2 0 195 40 1905 5 2 0 74 67 1934 5 3 0 165 92 1906 5 3 0 139 39 1935 6 1 2 134 41 1907 6 1 1 239 25 1936 5 1 2 128 33 1908 5 1 0 96 29 1937 1 0 1 182 16 1909 5 1 2 86 22 1938 6 1 2 186 30 1912 4 4 0 57 99 1939 6 2 0 125 48 1913 3 3 1 89 199 1940 7 1 0 150 49 TOTALS 196 100 31 5380 2697 UJ&ddbu ftneAt dfoihsLdu, avmJbdblsL onh^ at The fabrics possess a richness of texture and distinction of weave that bespeaks definite superior quality . . . the handsome lines and the easy drape of the garments bespeak the care and skill of master tailoring. Hickey-Freeman superb clothes speak well of you and are the dominant favorites of busy executives and pro fessional men everywhere. 58.50 up Dreyfuss & Son CAPTAIN LOU DE FILIPPO OF FORDHAM AND RAMESES XII, MASCOT WELCOME! iHeet 1fcaf 9rie*u(j at DUNTON'S CAFETERIA Recommended by Duncan Hines ..in.. "ADVENTURES IN GOOD EATING" 1609 ELM through to 1620 PACIFIC JOHN KIMBROUGH Texas Aggie All-American Fullback What U HYDRAMATIC? OLDSMOBILE LONE STAR OLDS-CADILLAC CO. 2301 Ross Avenue Phone 2-7221 DALLAS Congratulations and a Happy New Year to the Ford ham Rams and Texas Aggies, to Dallas and the Cotton Bowl Association and to our many friends and dealers. Add to your enjoyment of the greatest game ol the year by drinking a tasty bottle of NuGrape-Soda or Suncrest Orange. NuGrape Bottling Company DALLAS, TEXAS JOE LUCAS STEVE HUDACEK CHARLIE PIERCE HaU pff to Ihm Rogers..Dick Andrade..Jimmie Stewart.. Joe Utay and all other Cotton Bowl Officials—for the success of this year SeJt c(f (jteettyA tc cut aueAU, THE FORDHAM RAMS SeM luck tc cut cm AGGIES Burton's Orchids and Flowers DALLAS W. B. KEITH, Owner Winners Wear • * * • L.N 1940 the Winners in the Rose Bowl, the Cotton Bowl, the Orange Bowl and the Sugar Bowl all wore "Durene" football jerseys. Again in 1941 "Durene" jerseys will be worn in all four of these spectacular Bowl games. When great teams meet on the gridiron there is always a question as to which will win. But there is NO question that "Durene" is best for athletes—famous coaches everywhere agree that "Durene" protects against chill, colds and muscular stiffness. The double absorbing and evaporating power of Durene yarn make it ideal not only for football jerseys and athletic garments of many types, but for everyday wear as well. "Durene" is available in knitted undershirts and shorts, pullovers, polo shirts, socks and many other items of apparel. Remember, what is best for athletes is good for everyone! DURENE ASSOCIATION OF AMERICA 470 Fourth Avenue, New York • Dean Hill, President * Durene is "tops" in cotton— it is always a ply yarn, combed and mercerized, FORDHAM A & M FOOTBALL VISITORS ... WELCOME TO DALLAS After the Game Visit Skillern's MUSTANG ROOM Dallas' Newest Cafeteria in Downtown Dallas HOME OWNED and ^Kll I KHIVI'K 26 CONVENIENT HOME OPERATED SKILLERN'uJ\lJLJjILni\ SU STORES TO SERVE YOU —A Texas Owned Institution Since 1895- JAMES THOMASON WILLIAM DAWSON BUCK BUCHANAN JOHN KIMBROUGH Aluta^A in the SeSt KcuUI TENNESSEE DAIRY MILK "Ike Wnlfa £afat Milkn Ljreetlnad fom the PIONEER SHOWMEN OF TEXAS W INTERSTATE CIRCUIT, INC. AND TEXAS CONSOLIDATED THEATRES, INC.