TITLE Career Activity File K-12: School-Based Enterprise. PUB DATE 2000-00-00 NOTE 79P.; Produced by the Oklahoma Department of Career and Technology Education
Total Page：16
File Type：pdf, Size：1020Kb
DOCUMENT RESUME ED 473 424 CG 032 174 TITLE Career Activity File K-12: School-Based Enterprise. PUB DATE 2000-00-00 NOTE 79p.; Produced by the Oklahoma Department of Career and Technology Education. AVAILABLE FROM Oklahoma Dept. of Career and Technology Education, Guidance Division, 1500 W. 7th Ave., Stillwater, OK 74074-4364. For full text: http://www.okcareertech.org/guidance/. PUB TYPE Guides Classroom Learner (051) EDRS PRICE EDRS Price MF01/PC04 Plus Postage. DESCRIPTORS Business Education; Career Awareness; *Career Exploration; Creative Thinking; Discovery Learning; Elementary Secondary Education; Employment Potential; *Entrepreneurship; Job Skills; Leadership; Lesson Plans; Marketing; *Marketing Education; Planning; Problem Solving; Program Development; Program Implementation; School Activities; *Student Participation; *Teaching Methods IDENTIFIERS *School Based Enterprises ABSTRACT School-Based Enterprises or SBEs provide work-based learning opportunities to students in communities lacking business and industry involvement. SBEs promote discovery learning and student responsibility in the learning process. They expose students to creative thinking, problem solving, planning and organizational skills, and teamwork. SBEs help young people become business creators rather than job seekers. In a 1994 Gallup poll,7 out of 10 American high school students said they wanted to start their own business. However, the dilemma is that these students aren't getting the kind of education they need to do so. Approximately 85 percent of them indicated they believe it is important to receive entrepreneurship education. This document presents strategies that teachers can use to foster entrepreneurship education in their classrooms, and techniques offering ways of teaching and learning that are appropriate for entrepreneurship. Specific chapters address career awareness, exploration, and preparation for all educational levels and include lesson plans and sample activities.(GCP) Reproductions supplied by EDRS are the best that can be made from the original document. 0 Acknowledgments Special thanks to: Washington Elementary School, Ponca City School District, for sharing the "Greeting Card Manufacturing Company." Oklahoma Department of Career and Technology Education, Marketing Education Division, for sharing "School-Based Enterprises: How to Manage and Operate Your School Store" Grade Level 11-12 DE 1020. Contact: ODCTE Customer Service at 800-654-4502. ERIC Clearinghouse, Adult, Career, and Vocational Education, "Entrepreneurship Success Stories: Implications for Teaching and Learning." (http://ericacve.org/ docgen.asp?tbl=pab&ID=93). Tony Goetz Elementary, Muskogee, school staff and principal, Pam Bradley, for sharing the elementary JEPES program. U.S. DEPARTMENT OF EDUCATION Office of Educational Research and Improvement PERMISSION TO REPRODUCE AND EDUCATIONAL RESOURCES INFORMATION DISSEMINATE THIS MATERIAL HAS CENTER (ERIC) BEEN GRANTED BY This document has been reproduced as received from the person or organization originating it. Minor changes have been made to improve reproduction quality. Points of view or opinions stated in this TO THE EDUCATIONAL RESOURCES document do not necessarily represent INFORMATION CENTER (ERIC) official OERI position or policy. 1 ["We cannot always build the future for our youth, but we can build our youth for the future." Franklin D. Roosevelt www.okcareertech.org/guidance BEST COPY AVAILABLE 0 I, IIig I ' f Table of Contents Introduction Letter Inside Front Cover Acknowledgments i School-Based Enterprise (SBE): Introduction 1 Integration 2-4 Ideas for SBE 5 All Aspects of Industry 6 Resource Center and Bibliography of SBE 7-8 Board and Internet Games 9-10 Teacher Resources, Internet Sites, and Business Plan Competitions 11-14 Career Poster and Poetry Contest 15-16 Career Development Month Activities Career AwarenessElementary Best Practices 17-10 Entrepreneurship...It's Elementary 20 Literature List 21 JEPES: Job Experience Program for Elementary Students 22-36 Cupcake Sale Lesson Plan 37 Promoting An Activity Lesson Plan 38-40 Marketing Survey Lesson Plan 41-42 Career ExplorationMiddle Grades Best Practices 43-45 Greeting Card Manufacturing Company 46-51 Let's Make Money Lesson Plan 52-53 Basic Business Plans 54 Marketing Plans 55 Logo Logic Lesson Plan 56 Career PreparationHigh School Best Practices 57-61 Business Plan Internet Sites and Lessons 62 After the Business Plan Sample Activities 63-69 Ad Sense Lesson Plan 70 Customer Complaints Lesson Plan 71 Bulletin Board Ideas 72 Career Development Products 73-75 www.okcareertech.org/guidance iii o School-Based Enterprise Introduction School-Based Enterprise (hereafter referred to as SBE) is defined as a class- related activity that engages students in producing goods or services for sale or use to people other than the participating students themselves that is directly linked to the curriculum. School-Based Enterprises or SBEs Make classrooms student-centered. provide work-based learning Integrate content and context. opportunities to students in communities lacking business and industry Become a coach and mentor. involvement. SBEs promote discovery Require collaboration and teamwork. learning and student responsibility in the learning process. They expose students to Require students to achieve high creative thinking, problem solving, intellectual standards. planning and organizational skills, and Engage students in exploration, teamwork. SBEs help young people inquiry, problem solving, and reflection. become business creators rather than job seekers. These techniques offer new ways of teaching and learning that are In a 1994 Gallup poll, 7 out of 10 appropriate for entrepreneurship. American high school students said they wanted to start their own business. The following characteristics are However, the dilemma is that these commonly attributed to entrepreneurs. students aren't getting the kind of Perceptive Confident education they need to do so. Approximately 85 percent of them Innovative Collaborative indicated they believe it is important to Creative Persevering receive entrepreneurship education. Self-directed Following are several strategies that Action-Oriented/Risk Taker teachers can use to foster entrepreneurship education in their Decisive/Problem Solver classrooms: Situate learning in the context of its real-world application. Require in-depth understanding of a concept or issue. Provide learning activities that enable students to engage in their preferred styles of learning. www.okcareertech.org/guidance 1 4 , : I Integration Integration blends content and best charge of the various jobs on the island. instructional practices with another Hold elections. Identify how products discipline or subject area. The resulting will be created and exchanged by the curriculum provides a meaningful inhabitants. learning context, reduces redundancy in Envision an early American dry goods the learning experience, and enhances store in the West. In small groups, student interest and learning. SBEs have students decide on marketing, involve many subject areas. The high goods available, location, etc. school business plan is a major research and writing project that involves English, Establish a mini-store in class and math, social studies, science, and allow students to make products to sell. computer technology. Ask students to write their "adult" resumes. Offer job applications for Starting with their own fields of students to apply for the jobs of cashier, expertise, teachers working with SBEs marketer, accountant, manufacturer, can make integration a reality. The warehouse manager, business following suggestions for student consultant, teacher, etc. activities were contributed by teachers in a brainstorming activity at the New Research the necessary legal steps to Jersey School-to-Work Coordinators' open a new business. Meeting. Science and Entrepreneurship Social Studies and Entrepreneurship Choose an important nutritional In a unit on "Workplace Yesterday, concept. Develop an advertising plan to Today, and Tomorrow," talk to parents sell the idea. Develop a product line of and/or grandparents and note changes nutritional snacks and decide how to in technology, communications, sell them. Establish and name a transportation, and skills needed. company that will market the Identify the cost of products in 1900 nutritional snacks. Organize the versus cost of products in 2000. Explain company. Identify positions and how wages are also part of the price. possible careers. Discuss a business that reflects Ask students to locate food ads in a products from times past that are still magazine, mount them on index cards, able to be sold and how to market such and evaluate their nutritional content. products. Make a bulletin board display. Discuss Map out a voyage. The ship is the role of advertising in promoting destroyed by a storm, but all nutrition. passengers survive on an island. What Do bacterial tests around school. are the needs and possible results? Set Collect data and generate a report. Sell up a government on the island and put antibacterial soap or wipes for students together a plan for obtaining food, to use before lunch, etc. clothing, etc. Decide who will be in www.okcareertech.org/guidance 2 Study crystal formation by making Create school postcards students rock candy. Discuss how a new product photograph various school scenes/ might be created from crystal activities, and then market the formations. postcards within school and Experiment