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Company Overview Who Is Sms Audio

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Company Overview Who Is Sms Audio COMPANY OVERVIEW WHO IS SMS AUDIO SMS Audio is dedicated to provide an exceptional listening experience through innovative technology, iconic style and studio mastered sound. SMS Audio’s brand promise is to provide world-class studio mastered sound to music enthusiasts that live active lifestyles. To deliver on this promise, SMS Audio headphones are acoustically engineered to provide superior performance with unique signature sound suitable for all music genres. All SMS Audio products provide best-in-class sound performance, unique design features, unmatched fashion and durability. COMPANY OVERVIEW 2 “There had to be something better – If I couldn’t find it, I wanted to create it.” CURTIS “50 CENT” JACKSON HOW DID IT HAPPEN? Founded by Curtis “50 Cent” Jackson in 2011 (acquired KonoAudio in 2011) and released initial line of headphones late 2011 and early 2012. Headquartered in Delray Beach, FL with outsourced international manufacturing and logistics capabilities COMPANY OVERVIEW 3 STYLE SOUND STRENGTH Curtis ‘50 Cent’ Jackson Tim “Timbaland” Mosley Carmelo ‘Melo’ Anthony Founder, CEO Investor, Advisor Investor, Advisor SMS Audio has built a legacy on performance not posturing. These professionally tuned headsets and speakers set the standard and lead the world in style, sound quality and strength. SMS Audio is Studio Mastered Sound. COMPANY OVERVIEW 4 TIMELINE OVER-EAR WIRED IN-EAR WIRED DJ PRO DJ PAULY D ON-EAR Star Wars™ CARMELO ON-EAR INTEL PARTNERSHIP IN-EAR BIOSPORT™ Star Wars™ SECOND EDITION WIRED JOINS AS WIRELESS FIRST EDITION ANTHONY WIRED ANNOUNCED POWERED BY INTEL® ON-EAR WIRED AMBASSADOR JOINS AS SPORT ON-EAR WIRED ALANA BLANCHARD PARTNER/INVESTOR JOINS AS AMBASSADOR AMBASSADOR 2011 2012 2013 2014 2015 ROB GRONKOWSKI JOINS AS AN AMBASSADOR TIMBALAND BOYZ II MEN, & DISNEY ALLIANCE, LAUNCH REEBOK, PORTABLE JOINS AS IN-EAR ON-EAR HELIO CASTRONEVES IN-EAR MARVEL MARVEL, NEW ANC, OVER-EAR WIRELESS PARTNER/INVESTOR WIRED WIRELESS JOIN AS WIRELESS & & WRAP AROUND 0VER-EAR WIRELESS ON-EAR WIRED WIRED ANC SPEAKER AMBASSADOR SPORT SPORT AMBASSADORS SPORT REEBOK HEADPHONES PARTNERSHIP COMPANY OVERVIEW 5 MARKETING, MERCHANDIZING & SUPPORT OUT OF HOME PRINT TELEVISION INTERNET PR & SOCIAL DISPLAY Momentum... SMS Audio continues to maximize every opportunity to expand awareness and capture market share. COMPANY OVERVIEW 6 MARKETING, MERCHANDIZING & SUPPORT: PRINT Gross World Wide Impressions 100,000,000 + SMS Audio continues to use print media as a method to raise awareness for new partnerships, product improvements and general brand elevation. These are driven by a constant motion of innovation and product developments. COMPANY OVERVIEW 7 MARKETING, MERCHANDIZING & SUPPORT: OOH From the G-Tron in New York City’s Time’s Square to the world’s largest headphone attached to the Heineken Music Hall in Amsterdam, SMS Audio is always focused on spreading product and brand awareness while driving foot traffic for our retail partners. OOH opportunities based on planned activities include: NBA All Star Weekend In-Airport Signage Boston Marathon In-Stadium(s) Signage Coachella Indy 500 COMPANY OVERVIEW 8 MARKETING, MERCHANDIZING & SUPPORT: TELEVISION The premium headphone customer has an appetite for TV/Movies/Videos that is often satisfied through the consumption of online media. This creates an opportunity to entertain, engage, and influence a consumer segment. SMS Audio uses product placement, original content and commercial video traditionally and via online channels. COMPANY OVERVIEW 9 MARKETING, MERCHANDIZING & SUPPORT: WEB The premium headphone customer considers themself a power user of all things online. From branding initiatives to direct marketing support and consumer education, SMS Audio maintains programs throughout the year to support products and partners. Outlets include: Display Networks Individual Publishers Search Traffic Retargeting Geo Fencing Site Takeovers COMPANY OVERVIEW 10 MARKETING, MERCHANDIZING & SUPPORT: SOCIAL Curtis “50 Cent” Jackson Tim “Timbaland” Mosley Carmelo Anthony 1.3B+ Views / 1.8m+ Subscribers 579K+ Views / 392K+ Subscribers 1m+ Views / 17K+ Subscribers 7.5m+ Followers 1.5m+ Followers 6m+ Followers 41m+ Likes 5m+ Likes 5m+ Likes COMPANY OVERVIEW 11 MARKETING, MERCHANDIZING & SUPPORT: CHAMPIONS CHAMPIONS: Alana Blanchard - Professional Surfer SMS Audio works with some of the most influential product ambassadors in the industry. The athletes, celebrities and Rob Gronkowski - All Pro Tight End artists that join our ranks are champions of Studio Helio Castroneves - 3-Time Indy 500 Champion DJ Pauly D - Professional DJ Mastered Sound. COMPANY OVERVIEW 12 THE SPORT COLLECTION WIRED WIRELESS COMPANY OVERVIEW 13 THE CORE COLLECTION WIRELESS WIRED COMPANY OVERVIEW 14 KIDZSAFE COMPANY OVERVIEW 15 STAR WARS™ 1ST EDITION REBEL ALLIANCE STORMTROOPER™ BOBA FETT™ GALACTIC EMPIRE COMPANY OVERVIEW 16 STAR WARS™ 2ND EDITION R2-D2™ CHEWBACCA™ TIE FIGHTER™ DARTH VADER™ COMPANY OVERVIEW 17 .
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