Designed by: BD Network - Produced by: Altavia Paris - Published by: Gutenberg networks - Dealer stamp Automobiles RC Paris B 552 144 503 – Printed in the E.U. - Ref: DOI/1E1203 - November 2012

www.peugeot.com AWAITING IMAGE maker With over a century of experience to its name, Peugeot is renowned for its expertise in making road . Across notably the 504, the 505, the 406 and the 508, these Peugeot saloons have all marked their times by combining automotive creativity and passion with reliability and technical performance. Today they are since 1889 considered benchmarks in terms of roadhandling and engine technology.

The sporting achievements of the brand, showcased by the many successes of 404, 504, 405 and 205 in rallies and the various world championship titles won by 206 WRC, are also a testament to this continuous quest for technological excellence.

When it came to designing the 301, Peugeot’s experience, expertise and commitment to innovation therefore took centre stage. Its unmistakable Peugeot styling exudes French elegance, while its impressive road handling and superior fittings makes driving a pleasurable and comfortable experience. Strong outside Generous inside

Sturdy and reliable, Peugeot’s new saloon benefits fully from the technical expertise of the brand, placing its strength in its everyday versatility. Whether driving in the city or on more difficult roads, the 301's impressive handling allows for its best adaptability to driving conditions. The 301 combines strong styling, modern fittings with the roominess of a family car. By opting for the new Peugeot 301, you get the very best of an emotional and reasonable choice.

Cover image and above: daytime lights available depending on the country. Choose your style

When elegance is this attainable, there's no use trying to resist standing out.

By taking on the brand's strong style codes, the 301 commands attention. Its elegant design, eye-catching silhouette and harmonious lines are both modern and sturdy at the same time.

The 301 asserts its identity through its strong front design, refined contours and well-grounded silhouette which further hints at its impressively spacious interiors and excellent road handling. Chrome touches* add an extra note of refinement.

Not only does the 301 want to be pleasurable on the road, but to the eye as well!

*Available on the level Allure.

Daytime lights available depending on the country. Simplify your driving

The 301 comes equipped with a range of equipment designed to make your journeys easier. From its comfortable interior to its driver assistance technology and plush dashboard, the 301 is a perfect blend of style and driving comfort.

INSTRUMENT CLUSTER The 301's instrument cluster comes complete with a monochrome matrix, which displays information about the on-board computer, your journey, and any reports*. And for an added touch of class, go for chrome rimming**.

REAR PARKING ASSISTANCE Rear parking assistance*** uses ultrasound sensors installed in the rear bumper to detect nearby people or objects. The distance of the obstacle is then communicated visually and through sound via the screen of the Bluetooth® audio system.

CRUISE CONTROL AND SPEED LIMITER The speed limiter, working in tandem with the cruise control***, allows you to set a maximum speed limit. A “hard point” in the accelerator pedal lets you know when the set limit has been reached. You can momentarily override the set limit if need be by applying greater foot pressure on the pedal.

HEATED LOWER WINDSCREEN The innovative 301 includes a heating element inserted between the windscreen's two sheets of glass***. This device heats the area around the wiper blades, ensuring they never stick. It is controlled via the same button as the rear windscreen demister and together the two guarantee much needed convenience in cold weather.

*On automatic and semi-automatic gearbox. **Available on Active and Allure. ***Standard, optional or unavailable depending on the version and country. Decidedly inviting With its roomy interior and host of features for added comfort, you'll feel at ease from the moment you get into the 301.

SPACIOUSNESS On board the 301, passengers will enjoy one of the most comfortable and spacious rear cabins in its class. The stylish front seats also offer optimum comfort.

STORAGE Front armrest*, central console, front-door compartments, glove box: no storage solution has been overlooked to make your life on the road easier. And for even greater convenience, you can opt for a mobile ashtray.

AUDIO SYSTEM Set the perfect atmosphere to suit your mood! The 301 comes equipped with a choice of two audio systems: either a CD RDS MP3** system with an auxiliary jack and two front speakers or, for real music lovers, a CD RDS MP3 Bluetooth®** system, complete with four speakers and a visual display, steering-wheel controls, an auxiliary jack/USB slot and a Bluetooth® hand-free kit.

AIR CONDITIONING Choose between manual or electronic air conditioning**. Both offer rear air vents to improve air circulation, and electric heating elements to boost warmth. And for even greater comfort, add heated seats**

*Available on the level Allure. **Standard, optional or unavailable depending on the version and country. Practical features BOOT 301's boot has a total volume of 506 litres to the VDA 210 standard (640 litres of water). Its geometric shape makes it especially easy to access and pack. A handy compartment under the boot floor makes the perfect place for storing everyday or regulatory items (light bulbs, safety triangle, etc.).

MODULAR REAR SEAT The 2/3-1/3 split rear seat*, folds down simply and easily. A single movement of the hand is all it takes, thanks to the fold commands located at the top of both sections of the back seat. This saves time and makes for more optimal use.

*Standard or unavailable depending on the version and country. Committed to road handling

Peugeot's expertise in suspension systems explains then brand’s reputation for excellence in terms of road handling. 301 benefits naturally from this strong heritage. Completely at ease both on winding roads and motorways, the 301 is also great for city driving! Its precise and responsive electric power steering makes it particularly easy to park or get around in urban areas. Q uality design

Strength and quality were at the heart of conception for Peugeot engineers when designing the 301, and make it as best suited to its driving environment. This can be seen in its ground clearance, the special care paid to the system for mounting parts in direct contact with the exterior, and the addition of a double seal to reduce the amount of dust entering the vehicle.

Les feux diurnes sont disponibles selon les destinations. Les feux diurnes sont disponibles selon les destinations. Engines

Match the 301 to your personality by choosing the engine that makes driving the most enjoyable for you!

1.2L VTi 72BHP This 1199 cm3 , with a manual or semi-automatic 5 speed gearbox, combines a next-generation 3 cylinder engine with total control of the vehicle's weight. It achieves a perfect balance between pleasant driving and fuel efficiency.

1.6L VTi 115BHP This 1587 cm3 petrol engine, with a manual 5 speed or automatic 4 speed gearbox, is the descendent of a generation of engines that have earned a name for themselves across the entire Peugeot range. It offers such technical improvements as better fuel efficiency and underscores the vitality of the 301.

1.6L HDi 92BHP This 1560 cm3 , with a manual 5 speed gearbox, offers a perfect compromise between efficiency, ease of use and fuel efficiency. It is a real pleasure to drive. Fuel consumption (in l / 100 km)*

Gear box Urban Extra-urban Mixed C02 (g/km)

1,2L VTi 72bhp Petrol BVM5 7,0/6,9** 4,3/4,2** 5,3/5,2** 124/119**

1,2L VTi 72bhp Petrol BVMP5 6,3/6,4** 4,6/4,3** 5,2/5,1** 119/116**

1,6L VTi 115bhp Petrol BVM5 8,8/8,7** 5,3/5,1** 6,5/6,4** 151/148**

1,6L VTi 115bhp Petrol BVA4 10,0/10,0** 5,6/5,5** 7,3/7,1** 168/164**

1,6L HDi 92bhp Diesel BVM5 4,9/4,8** 3,9/3,7** 4,3/4,1** 112/108**

Engines available depending on the version and country. *In accordance with Directive 99/100/EC. **Vehicle fitted with energy saving tyres. BVM = manual gearbox / BVMP = semi-automatic gearbox / BVA = automatic gearbox . Fuel consumption and emissions shown correspond to Euro5 engines. See the technical specifications for your vehicle's emissions standard. The fuel consumption levels stated in the table above correspond to the official figures in accordance with the European regulations applicable to all manufacturers and all private cars sold in Europe. These figures allow you to compare vehicles and guide your choice: - The urban consumption is obtained over an urban-type route of approximately 4 kilometres. - The extra-urban consumption is obtained over an extra-urban route of approximately 7 kilometres. - The combined consumption is obtained over both the urban and extra-urban route, i.e. approximately 11 kilometres. These figures are obtained under strict test conditions (temperature, mass, roller test bench characteristics, etc.) with a very stable driving profile. The actual driving conditions, weather conditions, vehicle load status, driving style, tyre pressure, presence of driving rack (even without load), significant use of the air-conditioning and/or heating, and the state of vehicle may lead to consumption levels which differ from the official levels. You can find Eco Driving tips to get the most out of your vehicle on www.peugeot.com. All-round safety

The 301's active and passive safety systems mean you can have confidence in your car when taking proper precautions as a driver.

ESP® The Electronic Stability Program* groups together 5 features: ABS brakes, Electronic Brakeforce Distribution (ABFD) and Emergency Brake Assist (EBA), plus Anti-Slip Regulation (ASR) and Dynamic Stability Control (DSC), which help the driver get the vehicle back on course within the limits of physics.

AIRBAGS The 301 can be fitted with up to 4 airbags**: driver airbag, passenger airbag and front head-chest airbags.

SEATBELTS AND ISOFIX ATTACHMENTS Front seatbelts can be fitted with pyrotechnic pretensioners***, depending on the trim level. In the event of impact, these seatbelts tighten the occupant against the seat by setting off a pyrotechnic cartridge. The 301 can be fitted with a driver seatbelt warning sound and light. The warning sound is activated if the driver's seatbelt has not been fastened.

The 301 can be fitted with ISOFIX attachments for the two rear side places, depending on the level and country.

AUTOMATIC HAZARD LIGHTS In the event of heavy breaking, the hazard lights come on automatically**, allowing you to stay focused on the road. They turn off once you start accelerating again.

*Standard or unavailable depending on version and location. **Standard, optional or unavailable depending on the version and country. *** Standard or optional depending on the version and country.

Daytime lights available depending on the country. Available depending on the country. Available depending on the country. Interior trims 01 ISAR MISTRAL 02 OLINE LAMA Available depending on the country. Available depending on the country.

03 OLINE MISTRAL 04 OZA LAMA Colours METALLIC (Optional)

SHARK GREY KYANOS BLUE HAZELNUT RICH OAK

SOLID

ALUMINIUM GREY ONYX BLACK BIANCA WHITE

Colours available depending on the country. Rims

Available depending on the country.

BORE 15" HOBART 15" HARVEY 15" SPA 16" 05 OZA MISTRAL HUB CAP* HUB CAP* ALUMINIUM RIM* ALUMINIUM RIM*

*Standard, optional or unavailable depending on the version and country.