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Their Voices Heard Operations FREE ANIMAL EQUALITY’S MAGAZINE Nº 9 - WINTER 2019/2020 THE SILENT SUFFERING OF FISH And Why We Are Making Noise ROONEY MARA THE PLANT-BASED SPEAKING OUT AGAINST FACTORY FARMS REVOLUTION Takes the World by Storm DEFORESTATION OF THE AMAZON Animal Ag Destroying the World’s Largest Forest CONTENT EDITORIAL Dear Friend, EDITORIAL INVESTIGATIONS INVESTIGATOR INTERVIEW Just like you, I love animals. I always have. My life changed when I was 21 and I first read the story of Luna, a baby cow who was separated from her mother 3 A letter from our president 14 The horror of Mexican backyard 28 The person behind the camera minutes after she was born and whose life was cut short by the cruelty of the slaughterhouses dairy industry. Luna’s mother was sent to slaughter when she couldn’t produce any more milk and was of no value to the dairy industry. Luna would also follow the same fate as her mother—after she could no longer make money for the SUCCESSES 10 BRAZIL INVESTIGATIONS industry, she was sent to slaughter. 4 Round-up of great successes This story changed me forever. I immediately ditched dairy and decided to dedicate my life to saving animals. Speaking out against animal cruelty and suffering became my life’s mission. I co-founded Animal Equality in 2006 for animals like Luna. Luna was also on my mind as I headed into one of my first investigations on a dairy farm with LIFESTYLE calves that were just weeks old. As I walked through the rows of young calves crying out for their mothers, they reached out to me in hopes of getting their The plant-based revolution 6 Rooney Mara joins Animal Equality How animal agriculture is mother’s milk—something they would never receive. I was brokenhearted. 16 to investigate factory farms 29 burning down our rainforest That experience will stay with me forever. It drives me to tell the animals’ stories. It drives me to expose the horror, suffering, and cruelty animals en- dure on factory farms. FOOD POLICY Investigations have always been at the heart of Animal Equality’s work. In Food policies for a more CORPORATE OUTREACH CAMPAIGN 2019, Animal Equality presented seventeen undercover investigations around 7 sustainable and compassionate the world and surpassed an important milestone: over 100 investigations re- world 20 Progress for hens and chickens 30 Campaigning to end animal leased since our founding in 2006. By exposing the truth of the suffering that sacrifice at the Gadhimai festival animals endure, Animal Equality can convince companies, legislators, and the public to change policies and make more compassionate decisions. While I write these lines, a brave undercover investigator, armed with nothing but a camera and her sense of justice for animals, is getting ready to go into INVESTIGATIONS FISH WELFARE a farm and film, and our team in India is waking up at dawn to document the SUPPORTER INTERVIEW brutal ritual killing that takes place at the Gadhimai festival in Nepal. 8 Babyhell freezes over for calves at Nebraskan farm 32 Katarina Kuckuckna and Igor Draskovic During those long days and many sleepless nights of remembering what they witnessed, our investigators have told me that they believe they can change things for animals. They also say that it’s only because of your sup- port that they can do what they do. LEGAL ADVOCACY 22 Underwater suffering exposed There is still much work to be done. As you will read throughout the magazine, OUTREACH 2019 has been a great year, but we need to work harder in 2020. Animals need more from us! We are committed to doing so and with you by our side, we know 34 Animal protection in action we will continue to change and save lives. 14 Thank you, LIFESTYLE COLLABORATION 10 Changing laws for animals worldwide Animal allies 35 Sharon Núñez President Far reaching change through 26 Eddie Garza - Compassionate Animal Equality 12 legal advocacy meals con sabor 2 3 SUCCESSES J U LY Animal Equality releases an investigation that reveals cruel and illegal practices at egg farms across India. NOVEMBER Animal Equality co-represents nonprofit consumer groups in a lawsuit filed against Tyson alleging deceptive mar- keting practices. An investigation from Animal Equality filmed inside a British sheep slaughterhouse is released and de- SEPTEMBER tails unimaginable cruelty and immense suffering Animal Equality’s first U.S. investigation is released, at Farmers Fresh Wales, a supplier for customers showing shocking cruelty at a calf ranch that supplies in the U.K. and across continental Europe. Bel Brands, producer of Babybel. With Just Salad announcing a commitment to use only cage-free eggs by 2024, our U.S. corporate outreach department secures its sixth commit- Animal Equality releases its second investigation In collaboration with Italy’s national media outlet, Tg2, ment from a major corporation in 2019, a list that of 2019 in Mexico, focusing on the country’s illegal Animal Equality publishes an investigation exposing includes policy changes from Denny’s, Sun Basket, backyard slaughterhouses and bringing to light the atrocities inside an Italian pig farm. Blue Sushi, Legends Hospitality, and &pizza. cruel treatment and slaughter of lambs and sheep. JUNE AUGUST OCTOBER DECEMBER Animal Equality releases a new in- In collaboration with other groups, Ani- After devastating fires set by cattle farmers de- Animal Equality works with local authorities to vestigation with footage of horrify- mal Equality files an amicus brief in the stroyed large areas of the Amazon Rainforest, end animal sacrifice at the Gadhimai festival, ing conditions and extreme animal District of Columbia Court of Appeals Animal Equality sent investigators to Northern where every five years tens of thousands of ani- suffering on three chicken farms in in support of a false-advertising lawsuit Brazil to document the area’s increased deforest- mals are violently transported and brutally killed Lincolnshire, England. against Hormel Foods, which alleges ation and the connection to animal agriculture. during the two-day event held in Southern Nepal. the company is misleading consumers through deceptive marketing. Animal Equality, joined by a trio of Animal Equality releases a new investigation Animal rights activist and actress Rooney Mara public interest groups, challenges which documents the horrors of buffalo mozza- joins Animal Equality for an investigation called Arkansas’ Ag-Gag law in an effort to Animal Equality releases an investiga- rella production in Italy, showing intense suffering, “With My Own Eyes,” going inside two factory remove the veil of secrecy over the tion inside an Italian slaughterhouse including male buffalo calves left to die of hunger farms to reveal animals living in horrific conditions. SUCCESSES state’s factory farms. showing the brutal killing of pigs, re- and thirst after being torn from their mothers. sulting in a petition asking for better oversight that gathers over 140,000 signatures in just a few weeks. 4 5 LIFESTYLE FOOD POLICY In just three years (from 2014 to 2017) --- Food Policies the number of people who eat plant-based for a more in the United States KFC announced a partnership rose by 600 percent. with Beyond Meat and tested sustainable and their vegan fried chicken for one day only in Atlanta. The compassionate result? Lines that stretched around two blocks for hours. world After testing out their Beyond sausage breakfast sandwich in After analyzing food choices in public and private dining New York, Dunkin’ debuted the rooms across Mexico, Animal Equality has launched a new new menu item in all locations. organization, Alianza Alimentaria. The enterprise aims to make food sustainability more attractive for the country’s corporations and institutions by connecting food choices THE with public health and environmental protection. PLANT-BASED REVOLUTION lianza Alimentaria, which translates to Food The launch of Alianza Alimentaria creates new opportunities to im- Alliance, has based its strategy on the United Na- pact the lives of farmed animals. By shifting companies and insti- tions’ Food and Agriculture Organization’s (FAO) tutions away from the use of harmful animal products, we will not Le Pain Quotidien has begun offer- Wendy’s quietly added a plant-based burger called the concept of a “sustainable diet,” defined as “diets only provide customers with more sustainable and healthier food ing a Belgian style “tartine” using Plantiful to some of its restaurant menus in Canada. with low environmental impacts which contribute choices, but also reduce the suffering of farmed animals used in Treeline cheese, as well as an egg- to food and nutrition security and to healthy life for the global food supply. free frittata made with mung bean- present and future generations. Sustainable diets based egg replacer JUST Egg. are protective and respectful of biodiversity and ecosystems, cultural- To learn more, please visit: ly acceptable, accessible, economically fair and affordable; nutrition- alianzaalimentaria.org The once elusive plant-based burger ally adequate, safe and healthy; while optimizing natural and human from Impossible Foods, the Impos- resources.” (FAO 2012)1 sible Burger, is now available in super- markets and even at Burger King. Alianza Alimentaria’s goal is to implement programs aligned with this concept of sustainability and address two different action items: climate change and consumer health. By reducing the use of animal products, as well as other foods that negatively impact the environ- Giacomazzi Dairy, one ment and public health, companies and institutions can positively affect their communities. Simultaneously, it will lessen the suffering of the oldest dairy farms of farmed animals, who are being bred for human consumption. on the West Coast, has announced that they’re To ensure that Alianza Alimentaria’s recommendations are successfully leaving the dairy business implemented, we are developing our policies to be culturally ac- ceptable, affordable, and easy to adopt.
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