LIBERIA’S POLITICAL LANDSCAPE
TOP 7 CANDIDATES TRENDING FOR 2017
TABLE OF CONTENTS 2
9 3 5 7 8 6 4 16 15 10 11 13 14 12
Ngafaun Gbowee
Weah Boakai Konneh
Leymah Joseph Joseph George Taylor Howard Jewel Augustine Augustine Amara Kwame Clement Kwame
– – – – – – –
Group Analysis Analysis
The Khana Khana The
References Conclusion
Candidate Alignment Matrix Alignment Candidate Candidates Analysis Analysis Candidates
Candidates Analysis Analysis Candidates Candidates Analysis Analysis Candidates
Candidates Analysis Analysis Candidates Candidates Analysis Analysis Candidates
Candidates Candidates About About
2017 Landscape Competitive Quadrant Competitive 2017Landscape Candidates Analysis Analysis Candidates
Background & Methodology Background Executive Summary Executive The Khana Group (TKG) is a leading international development advisory firm focusing on ABOUT KHANA THE GROUP Africa. We combine our knowledge of Africa’s economy with specialized expertise in strategy, operations, program management, and monitoring and evaluation across diverse verticals like agribusiness, energy, and banking.
The Khana Group takes a pragmatic, yet strategic approach by creating partnerships with Governments, Corporations, International Agencies, and NGOs to develop innovative solutions that will foster sustainable growth.
From strategy, operations, private equity, research, and risk management to organizational transformation and leadership development, the team at The Khana Group has extensive
client experience with Africa, and other frontier markets, as well as Fortune 500 and Global 1000 companies.
3
EXECUTIVE SUMMARY 4 development and development
Liberia’s Political Political Liberia’s commissioned by a commissioned by . as well as operational in Liberia an international international an strategic, strategic, . As inform inform Liberians, organizations and and is to is to Strategy, Operations, and Risk Management in Risk Management and Operations, Strategy,
based on independent research research onindependent based mitigation, to release its inaugural report on report its inaugural to release
report is report pleased Development,
independent report independent companies companies and organizations working
Top 7 Candidates Trending for 7 2017for Candidates Trending Top
, Managing Partner Managing , –
depth analysis and analysis depth
- primary goal ofthisgoal primary Khana Group (TKG) is (TKG) Group Khana Wongbe
The Khana Group TheKhana Taa
Sincerely, necessarythem thewith provides and helpful thisreport find readers is thatIthope our landscape. political Liberia’s into insight to ensure to political alignment, risk repositioning for The ofthe leadership business projectionsstakeholders and trajectory country ofthe in order client. client. Thisin thewith onagreement based the Group TheKhana by madepublicis being and client landscape of Africa in order to make informed decisions relating to policies, investments policies, to investments decisions relating informed make to order inof Africa landscape social andimpactissues. Evaluation, and Capacity and Evaluation, economic and political ofthe seeking understanding an constantly are clients ourAfrica, Landscape Landscape and Design,Monitoring Project in expertise specialized withfirm consulting corporate The
BACKGROUND & METHODOLOGY 5 - in six six in to develop a to develop in six six in (6)
. Liberians
. 2000 led TKG ledTKG Margibi Margibi , and results depth research depth - , and Liberian business leaders, businessleaders, Liberian - Bassa
Bassa represents a comprehensive analysis based analysis a comprehensive represents , Bong, Grand , The results are organized alphabetically first by , Bong, Grand Bong,Grand , Nimba collected initial data from established research from from research established from data initialcollected ,
Nimba ,
Lofa , Lofa and general perception based on in onbased perception general and , , The Khana Group KhanaGroup The
Monteserrado
– conducted extensive interviews with 20 non interviews extensive conducted Monteserrado
TKG will now present the results of the analysis. Our goal is to convey the key thekey is convey goal Our to analysis. ofthe results the now will present TKG – comprised of 21 potential candidates for 2017. for candidates ofcomprised 21 potential 7 Candidates Trending for 2017 report for Trending 7 Candidates TKG analyzed the information gathered through the interviews, the data collected collected data the theinterviews, through gathered information the analyzed TKG As previously stated, this is an independent report based on qualitative data and in and data onqualitative based report this is independent an stated, As previously Liberians included) Liberians
- Top Top
saw Liberia.in leadersaw next as the Finally, TKG TKG Finally, who they andon Liberia perspective their understand headsto organization and advocates, (6) counties (6) counties list that list over also surveyed TKG candidates, of21Basedlist potentialonthe Data Collection: Data The politicsinterviews. andonLiberian newspapers journals, METHODOLOGY counties counties The stakeholders various and Liberianswith 202000 interviews ofLiberians,over on a survey (non depth analysis. analysis. depth name. findings, SWOT analysis and conclusions. conclusions. and analysis SWOT findings, Reporting: Reporting:
Candidates Trending for 2017”. 2017”. for Trending Candidates relevant categories and ranked the potential candidates which resulted in the “Top 7 thein“Top which resulted candidates thepotential ranked and categories relevant as well as all documentation reviewed. TKG then transformed all qualitative data into into data all qualitative transformed then TKG reviewed. as well as documentation all Analysis: Analysis:
2017 LANDSCAPE COMPETITIVE QUADRANT 6
HIGH Group placed Group winning andbe shouldwinning considered forerunners. a This represents represents thatThis the of a possibilitycandidatehigh has
preliminary list consisted of 21 potential consisted list preliminary
p’s MEDIUM Grou
Khana This represents a represents that This there is for the candidateto possibility butwin more he/she lot has a includingdopoliticalwork to alignment with one of The “Top 7 Candidates Trending 2017 for “.
LOW current trajectory. Candidates that fall within this this within fall thatCandidates not more range will thanlikely they continue if win onthe ABILITY TO WIN BAR ABILITY TO the 21 potential candidates into four categories and developed a quadrant to represent the to represent quadrant a developed and categories four into candidates 21 thepotential candidate. positionsof each potential As stated in our methodology, The methodology, ourin As stated popularity ofrespondents, numberbasedonthe ranked and Once analyzed candidates. TheKhana perceptions, general and competencies levels, education levels,
CANDIDATES PROFILE & SWOT ANALYSIS – AMARA KONNEH 7 was the was
Konneh Konneh HIGH over over Mr.
is athreat majoris
studiedAdministration Public
Ngafaun Ngafaun . the Most within PartyUnity chooses chooses tribalto run, his
relationship with therelationship had the lowest hadthe lowest likeability
d Konneh
Konneh
Konneh Konneh 2007, where he spearheadedinitiatives several -
Min. Augustine Min. to Mr. tendMr. to favor Konneh Failure to reduce the unemployment rate create would challenges for Mr. the since as him of view many“owner” Liberia’s economic strategy andpolicy rating among interviewees rating among interviewees He viewed . is as arrogantandtolerated because simply close his of President If Mr. backgroundbeen has his stated as one of challenges inner even his withincircle with being embraced Difficulty within the Partygrassroots often heUnity is since outsider as anviewed Mr. • • • • • THREATS THREATS WEAKNESSES MEDIUM is the of Finance Minister andis and of Planningthe Minister
, depth -
Konneh
reputation as a “doer” “doer” reputationas a closest advisors and a andclosest advisors
Economic Affairs. Before Before Economicbecoming Affairs. for both Minister Minister posts, also served as DeputyHe of State and Chief Economic of PlanningMinister Affairs. in the Office the of President from 2006 thatincluded reforming the management practices Statethe at of throughMinistry a performance improvement program. Minister HarvardHe graduate University. at a degree holds in Management Information Systems Pennfrom State andundergraduateanUniversity, degree Drexel from University. Amara Amara M.
forward conflict - has an overall in overall an has
of Liberia’sof economy
Sirleaf’s Konneh’s
LOW
needs to increase his likeability, align himself withhimself the grassroots align onwhat and focus matters needs increase to likeability, tohis
Jobs! Jobs! around post around
- –
and a “job creator” “job a and and focus on job creation initiatives. creation onjobandfocus initiatives. Decreasing the unemployment rate would Mr.bolster Opportunity to align himself Opportunitywithtohimself the align Unity innerPartygrassroots circle and Opportunity to trulyembrace the youth Opportunity to increase his likeability andOpportunity to increase likeabilityhis before rebrand2017 himself instrumental in moving instrumentalmoving in the President’s economic agenda One of Pres. herof part inner circle, has been who theled Has successfully country’seconomic turn Extensive Extensive educationalbackground experience and understanding
Konneh
• • •
• • •
OPPORTUNITIES
STRENGTHS
SWOT ANALYSIS SWOT ABILITY TO WIN ABILITY TO Liberians Mr. BOTTOMLINE
CANDIDATES PROFILE & SWOT – AUGUSTINE NGAFAUN 8 served served
Ngafuan
as
HIGH Ngafaun as well as the as as well
if he decides he decides if run to
Konneh Ngafaun
chooses chooses runto
will continuetowill threat be a Mr. if
Public and private reportsandprivate Public feud with Mr. of Konneh Ngafaun majorAny challenges as postduringhis significantly will of Foreign Minister Affairs impact Min. inefficient andgeneral inefficient perceptions were removed thathe was from of the Ministry Finance because ineffective he was No achievements major except the debt relief which Mr. President were very with involved grassroots His andapproachstudent inhave him often left affiliations political youth withgroups various crosshairs Interviewees Interviewees viewed Mr. • • • • • THREATS THREATS WEAKNESSES MEDIUM is the Minister of Foreign Affairs. Before Before the of Foreign Minister Affairs. is becoming of Minister
the
Ngafuan
years. years. Augustine K. he served Finance Foreign of as Minister Affairs, where he spearheaded HIPCLiberia’s external Liberia’s debt of of relief full for the way paved which completion to Financeof the Priorapproximately USD. Ministry 5 role, Min. billion the General as Director of Bureau of the Budget. Business He Masters of a holds Degree Administration in Finance andAccounting from the Rochester University's Simon GraduateE. in SchoolBusiness Rochester, William of New a Bachelors andYork Business Liberia. the University from of Administration of seven seven ” in Liberian politics andLiberianin politics ” significant financial significant
can leverage leverage cancurrent his office can clearly outline his outlinehis clearly can has the opportunityhas to gained
LOW
been accepted the across widely needs to show that he is an effective needs thatanshow to effective heleader. He is needs youthmend towith various relationships
Ngafaun Ngafaun Ngafaun Ngafuan
to create tocould create that deeper relationships intendshe help to him if run effective Mr. college college daypolitics Mr. accomplishments andprove that canhe be Mr. develop more strategic with relationships the youth grassroots his outsideand of board Interviewees Interviewees as representing him view grassroots and“new he has core leaders hascircle she been of developing over for current Foreign Minister as of role Affairs hasHe theher President’s within andis ears Mr. experience of FinanceMinister and now as experience foreign haspolicy through his
Ngafaun
• • • •
• •
OPPORTUNITIES
STRENGTHS
ABILITY TO WIN ABILITY TO SWOT ANALYSIS SWOT groups organizations.andstudent political Mr. BOTTOMLINE
CANDIDATES PROFILE & SWOT – GEORGE WEAH 9
–
HIGH Senatorial
a radical message message a radical
– holds a Bachelor’s Bachelor’s a holdsdegree in
Montserrado Weah . Prior to. becomingPrior Peace Ambassador, is a threat he stays a is himself. If to
depth experience depthexperience either through - political career career futurepoliticaland
Sirleaf Weah
Contesting the severely cripple Mr. and losing will seat Weah’s threats come Major partyhis withinfrom through (e.g. breakawaysThe Alternative Congress National(ANC) ) Mr. the on theof past path continuethatdrives Liberians apart, he will path the on losing University in Florida. in University understanding of politics, business andunderstandingbusiness politics,of governing No strategy firm platform for winning and anddrawingon popularity major is focus crowds Losing support partyhis withinfrom money ,Lack resources, of independentand withoutmotives thinkingadvisors Lack of any real experience anyreal experience Lack of and
• • • • • • • THREATS THREATS WEAKNESSES resignation in October October in2012) appointed“Peace resignation was and DeVry
MEDIUM
Gbowee’s
is a international soccer international asoccer is He icon turned politician.is humanitarian and
which served served Standard as Vice Bearer thefor Congress Democratic for Change
experience Leymah Weah population Montserrado year MBA or
- Montserrado Weah youth, youth, as Peace Peace Ambassador as George George the current the Head of(since Commission ReconciliationDecember National 2012, following EllenPresident by JohnsonAmbassador” Mr. the 2011 party(CDC) inpolitical and Standardpresidential elections Bearer for the same the 2005 partyin Mr. presidential elections. Business Management from 7 Candidates Trending
“Top
he decides he decides 2017, to runin
has time has2017 time now untilfrom to is still wildly popular amongst popularwildly still is especially the especially
LOW
appointment for the for
needs needs tobetter surroundwithhimself gain more advisors, in Weah Weah
new new 2017”, if
instead of contesting instead of the seat Senatorial couldbe better for Mr. Weah Seeking oneSeeking a inadmission program MPA reputablea institutionat Mr. develop winningstrategy a Senatorial election in 2014 2014 election the in him Senatorial affords opportunity and togain redefine himself some experience Running and winning in the Runninginand winning His His and couldincrease visibility his there will be there major noformidable will opposition Except for Mr. Liberians, upmakes 65% theof voting
Weah
• • • • • •
OPPORTUNITIES
STRENGTHS
SWOT ANALYSIS SWOT ABILITY TO WIN ABILITY TO further education work experience, or winningandbuilda platform. Mr. BOTTOMLINE CANDIDATES PROFILE & SWOT – JEWEL HOWARD TAYLOR 10
HIGH Top 7 Top Candidates “
,who is a “Top 7 “Top,who a is
Gbowee
Losing her senatorial seat in 2014 Losing her2014 inseat senatorial may be a TaylorMrs. weakness of for signal Another female candidatethe race, in like Leymah Candidates Trending 2017”, for couldbring the individe a women’s votes andhinder chances Taylor Mrs. become a liability. The The “Taylor”name become liability.a couldhauntthe her in general elections Liberia, inparties her many political Like Partyparty,PatrioticNational political dormant outsideis of elections (NPP), season strategy clear Lack of andplatform going 2017 into While her name is an asset, couldasset, While her an is name it also • • • • • THREATS THREATS WEAKNESSES MEDIUM
senator. While
Jewel Jewel theHowardPresident former is Taylor wife Charles of andthe currentTaylor Senior Senator Bongfrom County.to Prior becoming Senior Senator, Sen. was Taylor Deputy the Liberia Bankof Governor National(currently of Central Liberia) of Bank underwriter once aduringtheher financialat also administration and was husband’s National She USA. First of Bank two holdsSenator also two Union MBAs. Taylorholds Bachelor’s degrees; Economicstheone of in Liberia University andfrom other in from InstitutebankingAmerican New degree in Jersey. law a also holdsShe the from Louis ArthurGrimes Lawof atSchool of Liberia. theUniversity experience experience and
LOW
educationalbackground and legislative legislative
Opportunityto develop strategy clear a and 2017 platform before Opportunity to rebrandrefocus her and agendatime infor the 2017 elections Partnering withthe “Top one of 7 Candidates Trending 2017” for helpcould catapulther Deep Deep influence international understanding of finance, economics understandingeconomics finance,of and governing still remains Liberia remains in popular widely still Great Mrs. Taylor is quite bothis as former popularTaylorMrs. anda Taylor’s wife Pres. Taylor convicted inPres. was the Hague, he
• • • • • •
OPPORTUNITIES
ABILITY TO WIN ABILITY TO
STRENGTHS SWOT ANALYSIS SWOT Trending 2017” for strategy platformand andbuilda for winning. Mrs. Taylor should focus on winning another onwinningfocus should term Taylor Mrs. as Senator,herself with two align of the BOTTOMLINE CANDIDATES PROFILE & SWOT – JOSEPH BOAKAI 11 holds a holds
Boakai Boakai’s HIGH
has been a civil servant for close close servant for been civil a has
Boakai
. Previously he served of he. served Minister Previously as
Sirleaf
Continuous challenges Continuouschallenges with the current administrationVP couldhinder chances he decides toif run voting demographic Liberia in Seen as competent buttimes. atlazy Interviewees that joked he sleeps during meetings be a seen will candidacyas His the continuation of current administration becomingwhich is even unpopularthe in community international Huge generation gap with the current • • • • THREATS THREATS WEAKNESSES MEDIUM
perceived perceived nepotism, corruption, etc. and withbuildcloser the ties is currently is President been Liberia Vice and Januaryhas of since 2006,
–
Boakai Joseph Joseph serving under President Johnson Ellen 1983 Agriculture from 1985. to President Vice to 40 served Manager also He years. Resident as the of Liberia Produce Marketing Corporation (LPMC) 1973 from 1980 to and ManagingDirector the Liberia Produce of Marketing Corporation from (LPMC) 1980 to 1982 ManagingDirector of andfinally, the Liberia Petroleum Company Refinery 1992. in (LPRC) President Vice LiberiaBachelor’s University Administration,Business of in
LOW
needs withyounger aneeds andmore tohimself running alignyouthful from mate, separate thehimself
Opportunityto key define accomplishments Opportunitydeeper to build relationships with the grassroots Separate from thehimself current (Corruption,administrationchallenges Nepotism, High Unemployment) Liberia andthe internationalcommunity administration connectedWell the innerin circles of Liberiansmany andby has liked Generally managed to keep a clean image thedespite challenges the currentwithin Currently the Vice President has and immense experience governance in
Boakai • • • • • •
OPPORTUNITIES
STRENGTHS SWOT ANALYSIS SWOT
current challenges theadministration in grassroots. VP
ABILITY TO WIN ABILITY TO BOTTOMLINE CANDIDATES PROFILE & SWOT – KWAME CLEMENT 12
HIGH profit organization. Mr. organization. profit -
Public support of Dual Citizenship in Liberia supportCitizenship Dual inPublicof come may haunt toback since him Dual widely Citizenship is unpopularamong the voting demographic Liberia in living and is notabreast and withis the current political landscape Little experience politicalno to since college Has been outthe country of a time long for
• • • THREATS THREATS WEAKNESSES MEDIUM
Montserrado
experiences in criticizing as well criticizing well in as administration
Kwame Kwame Clement former aLiberian host is news andManagingEditor of anchorand is programtelevision the US. He affairs public serves inas The a World, also African non a Development the (LDG), Liberia of Chairman Group Clement strong a dualis citizenshipmade Liberia inadvocateand of has numerous publicspeeches focused forward and a reconciliation stage tomoving onnew in Liberia’s development. Clement Mr. Bachelor’s holds Science of Economics from the in of Liberia,from J.D. aGeorge University WashingtonUniversity L.L.B.andan the from Louis ArthurGrimes Law.of School sector sector
generally generally fair LOW
as a broadcasteras a
Opportunity to test his ability toOpportunity run toability test and his bywin getting the in involved election Senatorial2014 in Develop thedeep relationships with youth andwomen Opportunity to increase presence Liberia in currently as he is stranger viewed as a and outsideran Has been the currentas praising Ability to reach tribalvoting across Abilitylines andbring people together Great educationalGreat background andsolid andprivate public Still popular amongStill popular manyLiberians from his time
• • • • • • •
OPPORTUNITIES
Trending 2017” for and builddeeper ties withthe grassroots. Mr. Clement Mr. Clement “onthe ground” increase should his presence, one of the 7 “Topwithhimself align Candidates
STRENGTHS ABILITY TO WIN ABILITY TO
SWOT ANALYSIS SWOT BOTTOMLINE CANDIDATES PROFILE & SWOT – LEYMAH GBOWEE 13
holds a M.A. a holds
has
Peace Peace Foundation
HIGH and Yemeni andYemeni
Sirleaf thanmen
Gbowee
is notLiberian a is
Gbowee Gbowee Sirleaf
is also Founder also andPresident is Gbowee
Gbowee Gbowee
Gbowee Foundation. Ms.
PeaceJam Jewel Jewel Howardcouldbe a Taylor major threat to Ms. Approximately 30% peopleof interviewed thought thatMs. her time lot of a inandspends national andoutside Liberia Ghana negatively negatively impacted Ms. strides make towith the Peace Inability andprocess serving Reconciliationas while the headthe of andReconciliationPeace Commission When surveyed, women seem be to most Ms. critical towards Recent Recent publicfeud with Pres. Karman of the 2011 the 2011 of Karman for for Peace, Nobel Prize
winner winner Ellen Johnsonwith • • • • • - THREATS THREATS WEAKNESSES is co is
MEDIUM Tawakkul Gbowee is a peace activist and former peace aformer is activist andthe Reconciliationof NationalHead
major
Peace Foundation Africa (in Monrovia), FounderMonrovia), Foundation the(in Peace of Liberia Africa all
Jobs! Jobs! While
Gbowee
–
Gbowee Leymah Commission. Ms. activist rights women’s Ms. for Peace. Action Women Liberia Mass of of ,andserves as BoardDirector Initiative Reconciliation of for USA, Nobel and Women’s Initiative Conflict Transformation from Easternin MennoniteUniversity.
who could be seen who couldbe seen an as
and liked across across andliked
LOW
Gbowee popular should highlight her ability to bringhighlightshouldher ability real peace reconciliation,build deeper and ties with women to attract supportinternational
peace is critical topeace Liberia’s future, critical is the unemployment seen as the major is challenge the facing next President through her organizations Rebrandingandthings on thatfocusing matter to the general public Focus on past moving her experience at the Commission andPeace and Reconciliation foster true Peace andReconciliation independent outsider and No political party alignment is a good apartyalignment thing Nois political for Ms. Ability globally Widely voting demographics Nobel Peace Prize winner andactivist for leadingwomen's responsible a peace movement help endto war the civil
Gbowee
• • • • • •
OPPORTUNITIES
ABILITY TO WIN ABILITY TO
STRENGTHS SWOT ANALYSIS SWOT in Liberia, and increase her visibility in Liberia and injustLiberia,not andMonrovia.in increase her visibility Ms. Ms. BOTTOMLINE CANDIDATE ALIGNMENT MATRIX 14
HIGH HIGH HIGH HIGH HIGH
MEDIUM MEDIUM MEDIUM MEDIUM MEDIUM
LOW LOW LOW LOW LOW
the 21 candidates researched as part of this study. This ofstudy. as thispart researched 21 thecandidates of
Responses for the Candidate Alignment Matrix to a potential running mate were only were mate running a potential to Matrix Alignment Candidate the for Responses Note: Note: below. mentioned (5) candidates onthefive available respondents. respondents. The Candidate Alignment Matrix shows a candidate’s ability to win if he or she partners and orwin he if partners sheto ability shows a candidate’s Matrix Alignment TheCandidate with one hisherself aligns or withdiscussions and interviews on basedwin to ability theiralso shows analysis CONCLUSION 15 -
first first thisin
for the for (first elected (first
, and gone through one gone through of the “Top 7 “Top ofthe Sirleaf the country has thecountry entering therace entering
can conclude that one that conclude can ” in all likelihood will be Liberia’s next President. next will beLiberia’s ” all inlikelihood The Khana Group Group TheKhana appears to be maturing as maturingbe to appears and also demonstrated through the consolidation of over twenty (20) (20) twenty ofover consolidation the through also demonstrated and landscape landscape
the civil war) exiting office, new faces new faces office, exiting civil thewar)
0 years, Liberia will be going through a government transition process. process. transition a government through begoing will Liberia 0 years, 3 research and analysis, analysis, and research depth 2017 for Trending Candidates through 2017,in however, candidates (10) presidential more or beten may There president after after president over timein President with Liberia for 2017landmarkyear and will critical bea Liberia’s political political Liberia’s election peaceful . parties political “Biography of Vice President Joseph N. Boakai.” Executive Mansion, Republic of Liberia. Retrieved from
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16 “Nobel Laureate Leymah Gbowee to Address Barnard Graduates.” Barnard College. March 4, 2013. Retrieved from
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