Fame, Celebrity and Performance: Marina Abramović—Contemporary Art Star

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Fame, Celebrity and Performance: Marina Abramović—Contemporary Art Star FAME, CELEBRITY AND PERFORMANCE: MARINA ABRAMOVIĆ—CONTEMPORARY ART STAR by INDRA K. LĀCIS Submitted in partial fulfillment of the requirements for the degree of Doctor of Philosophy Department of Art History and Art CASE WESTERN RESERVE UNIVERSITY May 2014 CASE WESTERN RESERVE UNIVERSITY SCHOOL OF GRADUATE STUDIES We hereby approve your dissertation of Indra K. Lācis Candidate for the degree of Doctor of Philosophy* Ellen G. Landau (Committee Chair) Elina Gertsman (Committee Member) Martha Woodmansee (Committee Member) Barbara Tannenbaum (Committee Member) March 13, 2013 * We also certify that written approval has been obtained for any proprietary material contained herein ii TABLE OF CONTENTS List of Figures ……………………………………………………………………. iii Acknowledgements ……………………………………………………………… xii Abstract ………………………………………………………………………….. xv Introduction ………………………………………………………………………. 1 Chapter One: Marginal to Mainstream …………………………………………… 15 Chapter Two: Intimate Strangers and the “It-Effect” …………………………… 58 Chapter Three: Celebrity Worship ………………………………………………. 101 Chapter Four: Gunplay and the Riddle of Re-Performance …………………….. 150 Chapter Five: Corporate and Corporeal: The Executive Female Artist …………. 196 Conclusion ……………………………………………………………………….. 245 Figures ……………………………………………………………………………. 257 Bibliography………………………………………………………………………. 382 iii LIST OF FIGURES Figure 1: Marina Abramović, The Artist is Present, 2010 …………………….………257 Figure 2: Marina Abramović, The Artist is Present, May 31, 2010 …………….….....258 Figure 3: Marina Abramović, Luminosity, 1997………………………………………259 Figure 4: Re-performance of Luminosity (1997) during The Artist is Present, 2010……………………………………………………………………………….…....260 Figure 5: Marina Abramović, Rhythm 10, 1973………………………………….…….261 Figure 6: Marina Abramović and Ulay, Nightsea Crossing, 1982 ………………........ 262 Figure 7: Marina Abramović, Balkan Baroque, 1997…………………………….…... 263 Figure 8: Cover of Marina Abramović, Artist Body (1998)……………………………264 Figure 9: Marina Abramović and Jay Z during “Picasso Baby,” July 10, 2013……..…265 Figure 10: Sherrie Levine, After Walker Evans 4, 1981………………………………..266 Figure 11: Walker Evans, Alabama Tenant Farmer Wife, 1936……………………….267 Figure 12: Marina Abramović, Entering the Other Side, 2005………………………...268 Figure 13: Marina Abramović, Entering the Other Side, 2005………………….…......268 Figure 14: Tilda Swinton and Cornelia Parker, The Maybe, 1995……………….…….269 Figure 15: Tilda Swinton, The Maybe, 2013………………………………………..….270 Figure 16: Marina Abramović and Ulay, Relation in Space, July 1976……….…….…271 Figure 17: Steven Meisel’s Crossview layout, Vogue Italia, November 1998……..…..271 Figure 18: Steven Meisel’s Crossview layout, Vogue Italia, November 1998……..…..271 Figure 19: Vogue Italia, November 1998. Cover photo by Steven Meisel……………272 Figure 20: Marina Abramović, Rhythm 0, 1974………………………………………..273 Figure 21: Marina Abramović, Rhythm 0, 1974…………………………….………….274 iv Figure 22: Marina Abramović, Rhythm 0, 1974…………………………………….….275 Figure 23: Abramović and Ulay, Expansion in Space, June 1977……………………. 276 Figure 24: Marina Abramović and Ulay, Rest Energy, 1980…………………………. 277 Figure 25: Marina Abramović and Ulay, The Great Wall Walk, 1988……….…...….. 278 Figure 26: Re-performance of Marina Abramović and Ulay’s Imponderabilia, 1977/2010……………………………………………………………………………... 279 Figure 27: Marina Abramović and Ulay, Imponderabilia, June 1977…………………280 Figure 28: Marina Abramović, The Artist is Present, 2010……………………………281 Figure 29: Installation view of The Artist is Present, 2010……………………………282 Figure 30: Marina Abramović, House with the Ocean View, 2002…………………... 283 Figure 31: Marina Abramović, House with the Ocean View, 2002…………………... 283 Figure 32: Marina Abramović, House with the Ocean View, 2002……………………283 Figure 33: Marina Abramović, House with the Ocean View, 2002…………………... 284 Figures 34: Screen shot, Sex and the City’s parody of House with the Ocean View…. 285 Figures 35: Screen shot, Sex and the City’s parody of House with the Ocean View.… 285 Figures 36: Screen shot, Sex and the City’s parody of House with the Ocean View…. 285 Figures 37: Screen shot, Sex and the City’s parody of House with the Ocean View…. 285 Figure 38: Kim Cattrall and Marina Abramović, Drawn Together, V Magazine, 2013…………………………………………………………………………………… 286 Figure 39: Marina Abramović in Vogue, November 2005…………………………… 287 Figure 40: Marina Abramović re-performing Bruce Nauman’s Body Pressure (1974) at the Solomon R. Guggenheim, 2005…………………………………………………288 Figure 41: Marina Abramović re-performing Vito Acconci’s Seedbed (1972) at the Solomon R. Guggenheim, 2005………………………………………………… 289 Figure 42: Marina Abramović re-performing VALIE EXPORT’s Action Pants/Genital Panic (1969) at the Solomon R. Guggenheim, 2005………………………………….. 290 v Figure 43: Marina Abramović re-performing Gina Pane’s The Conditioning (1973) at the Solomon R. Guggenheim, 2005…………………………………………….…... 291 Figure 44: Marina Abramović re-performing Joseph Beuys’s How to Explain Pictures to a Dead Hare (1965) at the Solomon R. Guggenheim, 2005……….……... 292 Figure 45: Marina Abramović, Lips of Thomas, 1975/2005…………………….…..... 293 Figure 46: Marina Abramović The Artist is Present, 2010………………………….… 294 Figure 47: Examples of Marco Anelli’s photographs of Abramović’s sitters, 2010...... 295 Figure 48: Andy Warhol, Screen Tests (Bob Dylan and Salvador Dali), 1964-66….… 296 Figure 49: DVD cover for Marina Abramović: The Artist is Present, 2010………….. 297 Figure 50: Abramović and Ulay reunite during The Artist is Present, 2010………….. 298 Figure 51: Screen shot of the tumblr site, Marina Abramović Made Me Cry…………. 299 Figure 52: Examples of Marco Anelli’s photographs reproduced Marina Abramović Made Me Cry tumbrl site ……………………………………………………………... 300 Figure 53: Abramović walking the red carpet at the closing of The Artist is Present, 2010…………………………………………………………………………………… 301 Figure 54: Marina Abramović, Dragon Heads, 1990 …………………………………301 Figure 55: Anya Liftig communing with Abramović during The Artist is Present, 2010…………………………………………………………………………………… 302 Figure 56: Chris Burden, Shoot, 1971……………………………………………....... 303 Figure 57: Tehching Hsieh, One Year Performance 1978-1979…………………….. 304 Figure 58: Tehching Hsieh, One Year Performance 1980-1981………………………305 Figure 59: Tehching Hsieh, One Year Performance 1981-1982………………………306 Figure 60: Tehching Hsieh, Rope Piece, 1983-1984…………………………………. 307 Figure 61: Abramović photographed for The Economist, Sept. 10, 2012 ……………308 Figure 62: Marina Abramović, Portrait with Potatoes, 2008 ……………………….. 309 vi Figure 63: Marina Abramović, Spirit Cooking, 1997…………………………………. 310 Figure 64: Marina Abramović, The Kitchen I, 2009……………………………….….. 311 Figure 65: Marina Abramović, The Kitchen IV, 2009………………………..………. 312 Figure 66: Marina Abramović, The Onion, 1995…………………………….……...... 313 Figure 67: Abramović photographed in Harper’s Bazaar, March 2012…….………... 314 Figure 68: Abramović photographed in Harper’s Bazaar, March 2012…..………..... 315 Figure 69: Marina Abramović and Riccardo Tisci, Visionaire, Summer 2011…….…. 316 Figure 70: Joseph Beuys and Andy Warhol, New York, 1979/printed 1982-83……… 317 Figure 71: Chris Burden, Transfixed, 1974 ………………………………………...… 318 Figure 72: Chris Burden featured in the New York Times, September 2, 1973 …...…. 319 Figure 73: Chris Burden, Five Day Locker Piece, 1971………………….……….…. 320 Figure 74: Chris Burden, Bed Piece, 1972……………………...……….……….…… 321 Figure 75: Chris Burden, Jaizu, 1972…………………………...………….………… 322 Figure 76: Chris Burden, Jaizu (relic), 1972……………………………….………… 323 Figure 77: Chris Burden, Oh Dracula, 1974…………………….…………………… 324 Figure 78: Chris Burden, White Light/White Heat, 1975. ………….........………...… 325 Figure 79: Joseph Beuys, I like America and America Likes Me, 1974….………...… 326 Figure 80: Marco Anelli, Skin, Portrait of Marina Abramović, 2007 ………………... 327 Figure 81: VALIE EXPORT, Action Pants/Genital Panic, 1969 ……………………. 328 Figure 82: VALIE EXPORT, Action Pants/Genital Panic, 1969 ……………………. 328 Figure 83: VALIE EXPORT, Action Pants/Genital Panic, 1969 ……………………. 328 Figure 84: VALIE EXPORT, Action Pants/Genital Panic, 1969 ……………………. 328 Figures 85: VALIE EXPORT, Action Pants/Genital Panic, 1969 …………………… 329 vii Figures 86: VALIE EXPORT, Action Pants/Genital Panic, 1969 …………………… 329 Figure 87: VALIE EXPORT, Action Pants/Genital Panic, Installation in public space in Berlin, 1994/95 ……………………………………………………………………….. 330 Figure 88: Lynda Benglis, Artforum advertisement, November 1974 ………………... 331 Figure 89: Marina Abramović, Art Must be Beautiful, Artist Must be Beautiful, 1975 …………………………………………………………………………………… 332 Figure 90: Hannah Wilke, S.O.S. Starification Series, 1974-5 ……………………….. 333 Figure 91: Marina Abramović, Lips of Thomas, 1975 ……………………………...... 334 Figure 92: Newswire photographs of female Yugoslavian Partisans published in the Chicago Tribune ………………………………………………………………………. 335 Figure 93: Danica Abramović, Belgrade, 1946 …………………………………...….. 336 Figure 94: Hannah Wilke, Beware of Fascist Feminism, 1977 ……………….……… 337 Figure 95: Hannah Wilke, Venus Envy, with Richard Hamilton, 1980 ………………. 338 Figure 96: Hannah Wilke, So Help Me Hannah series, 1978 …………………...……. 339 Figure 97: Hannah Wilke, So Help Me Hannah series, 1978 …………………...……. 339 Figure 98: Hannah Wilke, So Help Me Hannah series, 1978 …………………...……. 339 Figure 99: Hannah Wilke, So Help Me Hannah series, 1978 …………………...……. 339 Figure 100: Patty Hearst on videotape robbing Sunset Branch, Hibernia Bank, San Francisco, April 15, 1974 …………………………………………………………
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