OTHELLO TOWN CENTER Urban Design Framework

October 2011

CONTENTS

Contents Introduction ...... 4 othello town Center – the Vision ...... 5 othello town Center - today ...... 7 Achieving the Vision ...... 8 Recommendations...... 10 Land Use and Built Form ...... 10 Circulation ...... 13 streetscape Concepts for the town Center ...... 15 open space and Gateways...... 17 sustainable strategies ...... 22 Implementation ...... 23 Zoning ...... 23 sustainable Development ...... 23 Analyses Requested by City Council ...... 25 Other Implementation Resources ...... 25 Summary of Actions ...... 27 Acknowledgements ...... 29 Appendices ...... 30

List oF FiGURes Figure 1 Opportunities...... 9 Figure 2 Proposed Building Height ...... 12 Figure 3 Proposed Circulation Concept ...... 14 Figure 4 Proposed open space and Gateways ...... 21 Figure 5 Proposed Zoning ...... 24

Othello Town Center Urban Design Framework Page 3 Seattle Department of Planning and Development INTRODUCTION

intRoDUCtion

Since 1998, many members of the Othello community worked together to create the vision for the Othello Town Center through a series of planning processes beginning with the MLK @ S. Holly Street Neighborhood Plan (July 1998). A recent update to the plan (January 2010) identified a need to look more closely at the Town Center. Residents and businesses embraced “Othello” as a new name for their community, and the Town Center will Early concept plan for the Othello help to strengthen the identity of this dynamic community. The Town Center. purpose of this Urban Design Framework is to guide the future work and investment of the community, developers and the City to make that vision a reality. It identifies the existing conditions and specific planning and design strategies necessary to achieve the community’s vision.

The Urban Design Framework focuses on the area referred to in previous plans as the Town Center and the Othello Station Area Overlay District, a special zone to encourage the development of a diverse, mixed-use community with a pedestrian orientation. For the purposes of this Urban Design Framework, the Town Center and the Othello Station Area Overlay District are considered the same area.

Community members at an Othello planning workshop.

OTHELLO OPTION 1: Core 85’ Alternative

January 2010

Othello NEIGHBORHOODCORE 85’ HEIGHT PLAN MAPUPDATE CORE 85’ MODEL

CORE 85’ (LOOKING NW ALONG MLK) DRAFT

Recommendations to City Council

Goals, Policies and Strategies to Achieve the Othello Neighborhood Vision

2010 Neighborhood Plan Update.

Othello Town Center Urban Design Framework Page 4 Seattle Department of Planning and Development INTRODUCTION

othello town Center – the Vision OTHELLO The MLK @ Holly Street Neighborhood Plan (1998) adopted by OPTION 1: Core 85’ Alternative City Council through ordinance number 119298, stated: “We the Residents, Merchants, and Friends of the MLK at S. Holly Street Neighborhood pledge to build and maintain a healthy, safe, and sustainable community. Through our diversity, strength, and cooperation, we will realize our full potential as a thriving social, educational, and business community; a community rich in ethnic and cultural diversity, sustained by a New homes near the Town well defined urban village core and a variety of housing types Center. with various levels of affordability.”

The community goes on to describe more specific aspirations for the Town Center:

“a uniquely identifiable Town Center that is a destination for international food and cultural experiences”

“a variety of open spaces for informal public gathering and recreation”

“dense urban development in the Town Center in a manner that creates a vibrant and active commercial district CORE 85’ HEIGHT MAP supportive of the community, along with residential infill development to increase the housing supply” Othello light rail station. © Oran CORE 85’ MODELViriyincy via Flickr

Outdoor stalls at the Othello A vibrant walkable Town Center. Public Market.

Othello Town Center Urban Design Framework Page 5 Seattle Department of Planning and Development

CORE 85’ (LOOKING NW ALONG MLK) DRAFT 36TH AVE S

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Town Center/ Othello Station Area Overlay District.

Othello Town Center Urban Design Framework Page 6 Seattle Department of Planning and Development INTRODUCTION

othello town Center - today

The Othello Town Center, part of the Rainier Valley, is located south of I-90 and about six miles from downtown Seattle. Its unique multicultural shopping district is surrounded by the neighborhoods of NewHolly, South Beacon Hill and Brighton. The Othello Station is located on Martin Luther King Jr. Way South (MLK Jr. Way S.) just north of S. Othello Street. This section of LINK Light Rail runs at-grade in the median of MLK Jr. Way S. The existing commercial development is a mix of single story retail buildings along MLK Jr. Way S., a collection of small shops in the two-level King Plaza mall, an outdoor/indoor Othello Public Market, and larger format chain stores and banks (Safeway, US Bank, Chase). “Auto-oriented” pattern of streets and buildings before the In the past decade, this Town Center has experienced recent developments. more change than other station areas in Southeast Seattle. In addition to the station-related improvements and the rebuilding of MLK Jr. Way S., auto-oriented commercial development is giving way to new housing, pedestrian- oriented shopping, restaurants and services evolving along a walkable grid of streets. Improvements are also happening at the 7-acre Othello Park close to the Town Center.

Public realm improvements that are part of new mixed-use development near the Othello station.

New housing within a 5-minute View of the Othello Town Center. walk of the light rail station.

Othello Town Center Urban Design Framework Page 7 Seattle Department of Planning and Development INTRODUCTION

Achieving the Vision

In May of 2010, Othello community members and the City of Seattle formed a Town Center action team to assist in the implementation of goals, strategies and action items identified in the recent neighborhood plan update. In October this team met to further define the vision and make specific recommendations on how to change the physical form of the neighborhood to make the Town Center more vital, walkable Othello Neighborhood Plan and economically successful. workshop. This document is a blueprint for cementing community goals, coordinating private and public action, and prioritizing capital investment decisions.

Some of the “big moves” or opportunities to create a vibrant, multi-cultural Town Center are highlighted in Figure 1 and listed below. Many of these opportunities are supported by the existing zoning, but some will require changes (See Figure 1).

• Promote the development of a pedestrian oriented retail, restaurant and entertainment district that occurs east and west of MLK Jr. Way S. between S. Myrtle and S. Othello Streets. • Mark the intersections of MLK Jr. Way S. at the north Comfortable human-scaled retail and south end of the station as important but distinct. street. © Oran Viriyincy via Flickr Differentiate S. Othello Street as the prime corner with a major civic space and high quality new development. (Figure 1 - orange circles) • establish gateways to the town Center on MLK Jr. Way S. near S. Willow Street and Renton Avenue S. (Figure 1 - purple lines) • Catalyze change with the redevelopment of “opportunity sites” around the light rail station for mixed-use development. (Figure 1 - blue areas) • Break down large blocks east and west of the station to a pedestrian-scale. • Connect the town Center to adjacent neighborhoods and open spaces.

This example of a neighborhood gathering place combines a plaza with softer planted landscapes.

Othello Town Center Urban Design Framework Page 8 Seattle Department of Planning and Development INTRODUCTION

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Othello Town Center Urban Design Framework Page 9 Seattle Department of Planning and Development RECOMMENDATIONS

ReCommenDAtions

The community’s ideas for a vibrant Town Center are captured in the Othello Neighborhood Plan. The following Urban Design Framework recommendations refine those ideas. The community’s vision for the Town Center incorporates many of the fundamental urban design principles used to make good streets and vibrant urban places—an interesting mix of retail uses along the street, multiple options for getting around, human-scaled buildings, streets and sidewalks, well designed streetscapes and public space, and a strong local identity. A good urban place is where you want to A comfortable, pedestrian street. stop, get out of your car and walk around because it’s attractive, interesting and buzzing with activity.

The Urban Design Framework recommendations are organized as follows: • Land Use and Built Form • Circulation • Streetscapes • Open Space and Gateways • Sustainable Strategies

The final section, Implementation, includes a summary of how the Urban Design Framework recommendations can be implemented through zoning changes and other tools. An example of mixed-use building for a Town Center. Land Use and Built Form

Existing

The current land use and built form of the Town Center includes both urban and suburban patterns and building types. Some blocks feature auto-oriented, single-story shopping centers with deep setbacks of surface parking. Other blocks are more urban—small shops line the sidewalks or sit in modest strip centers with limited surface parking. Housing types within or directly adjacent to the Town Center includes older single family houses, newer attached housing and a multi-story mixed- use development. Beyond the Town Center, auto-oriented commercial extends north and south. Existing open space within the Town Center is limited, but larger parks and open spaces, such as Othello Park, John C. Little Park, P-Patch, and Chief Banners contribute to sense of place. Sealth Trail, lie close by.

Othello Town Center Urban Design Framework Page 10 Seattle Department of Planning and Development RECOMMENDATIONS

Recommendations

Othello’s reputation as a diverse retail and restaurant destination draws shoppers from a wide geographic area. The unique culturally-diverse businesses of King Plaza and elsewhere in the Town Center are already generating vibrancy within the Town Center. Residential buildings will add more pedestrians, liveliness, and create demand for more businesses and services when fully occupied. New mixed-use development will bring more people to the Town The proposed zoning will allow a continuation of trends Center. exhibited by recent development. Auto-oriented commercial will give way to a richer mix of uses—multi-family housing with ground floor retail and commercial uses. Built form will be more urban—continuous street wall (e.g. buildings are not separated by driveways or surface parking), taller buildings that meet the sidewalk but step back on upper floors. However, new commercial space that is affordable and sized for diverse independent businesses must be part of the mix to preserve Othello as a unique retailing destination and cultural experience. During the planning process for the Othello Neighborhood Plan the community saw a need to increase the existing allowable height limits in the Town Center, as high as 85 feet for sites fronting MLK Jr. Way S.

• main street Retail — Focus pedestrian-oriented retail on MLK Jr. Way S., side streets (S. Othello Street, S. Myrtle Street) and streets parallel to MLK Jr. Way S. (38th Avenue S., 42nd Avenue S.) to create a regional destination for shopping Trees make walking and and eating, as well as a neighborhood destination for retail shopping more comfortable for services and meeting friends and neighbors. pedestrians. • opportunity sites — Redevelop “opportunity sites” (e.g. blocks directly east and west of the station, SHA property, King Plaza) with mixed-use development that includes a high quality pedestrian environment, provides affordable places to live and run a business, and supports existing businesses by bringing more residents and workers to the Town Center. • Building Height — Allow building heights up to 85 feet closest to the station, but provide a transition area of lower height near adjacent single-family housing. (see Figure 2) • Building setbacks and massing — Encourage upper-level setbacks for buildings over 55 feet in height and additional setbacks in some locations to preserve views and maximize sun exposure in public spaces and residences. Upper-level setback.

Othello Town Center Urban Design Framework Page 11 Seattle Department of Planning and Development RECOMMENDATIONS

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0 112.5 225 450 Proposed Building Height Feet No warranties of any sort, including accuracy, Height Increase 65 feet fitness, or merchantability accompany this product. Copyright 2011, All Rights Reserved, City of Seattle 85 feet 35 - 40 feet Prepared September 28, 2011 by DPD-GIS Figure 2 — Proposed Building Height

Othello Town Center Urban Design Framework Page 12 Seattle Department of Planning and Development RECOMMENDATIONS

Circulation

Existing

The Town Center is intersected by three arterials (MLK Jr. Way S., S. Othello Street and Renton Avenue S.). MLK Jr. Way S., a principal arterial and a designated “major truck street,” carries the highest volume of traffic—over 21,000 vehicles a day. In general, the pedestrian infrastructure is good. New sidewalks, street trees and crossings have been built along many streets as part of the light rail construction or new development. But pedestrian connections through the many surface parking lots, King Plaza draws shoppers from a wide area. crossings at some intersections and travelling to destinations beyond the Town Center remain challenging. Bicycle infrastructure is incomplete. Transit is excellent—light rail easily connects residents and businesses to other Rainier Valley communities and downtown Seattle.

Recommendations (see Figure 3)

• Provide bicycle infrastructure. Implement the recommendations of the Seattle Bicycle Master Plan and the Neighborhood Street Fund Project including the creation of a signed bicycle route on S. Othello Street that will link to major open spaces. • make the sidewalk network complete and safe. Implement the recommendations of the Seattle Pedestrian Master Plan and the Southeast Seattle Transportation Study to improve pedestrian crossings, especially intersections along S. Othello Wide sidewalks, street trees, and parking enhance pedestrian Street and MLK Jr. Way S. comfort. • Create mid-block pedestrian paths and crossings where blocks are long. Use mid-block paths to connect, and break down the scale of the large or long blocks west or east of the station.

A Sharrow - a wide travel lane shared with bicycles.

Othello Town Center Urban Design Framework Page 13 Seattle Department of Planning and Development RECOMMENDATIONS

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Station Area Bicycle Pedestrian Existing station area Bike lane New/improved crossing boundary Sharrow Light rail station Shared roadway Chief Sealth Trail Bicycle boulevard Link light rail line Signed bicycle route Mutli-use trail expansion

Figure 3 – Proposed Circulation Concept

Othello Town Center Urban Design Framework Page 14 Seattle Department of Planning and Development RECOMMENDATIONS streetscape Concepts for the town Center

Existing

Streetscape refers to the physical design of the public realm – the space between buildings. It includes not only the road, but also the adjacent sidewalk areas. Much of the streetscape has been improved as part of the station development, the redevelopment of the NewHolly neighborhood and other new development. But, parts of the Town Center remain auto- oriented and challenging to pedestrians, cyclists and transit This streetscape is designed with pervious paving, street trees and patrons. Some areas still lack infrastructure like pedestrian scale other planting—types of green lighting, landscaping, more visible crossings and other street stormwater infrastructure. furnishings. Infrastructure for bicycles is incomplete.

Recommendations

Streetscape improvements to MLK Jr. Way S. were completed as part of the Othello Station construction. Additional improvements can occur with the redevelopment of the blocks directly east and west of the station, and as part of the creation of a civic open space (see Open Space recommendations). Therefore, streetscape recommendations focus on enhancing the three other streets— 39th Avenue S., S. Othello Street, S. Myrtle Street. Different functions and character will guide the detailed streetscape design. Audible signals, tactile/colored paving or other features could be integrated into these streetscape designs to assist mobility impaired pedestrians. Streetscapes that include wide sidewalks, small retail bays, • Enhance the character and function of 39th Avenue S.This awnings, and street trees is a pedestrian-oriented street with generous streetscape encourage walking. and landscape amenities. Vehicle speeds are low, and allow a design that supports periodic street closure for a Farmers Market or other community events. • Enhance the character and function of S. Myrtle Street.As an east/west connector through the Town Center, it is essential for the road right-of-way to accommodate pedestrians, bicycles and vehicles comfortably and safely. Enhancements could include landscaping, pedestrian lighting and street trees.

A unique bike rack adds character to the street.

Othello Town Center Urban Design Framework Page 15 Seattle Department of Planning and Development RECOMMENDATIONS

• Enhance the character and function of S. Othello Street. This street must accommodate a significant amount of traffic, both cars and buses while providing a safe walking and biking connection from adjacent neighborhoods to the station, shopping and other destinations. The existing streetscape can be further enriched with amenities including pedestrian- scale lighting, improved crosswalks, and directional signage. Streetscape elements, such as marked crossings, and curb bulbs, will promote safety and clarity at the intersection of MLK Jr. Way S. and S. Othello Street –the south entry point to the light rail station. Planted curb extensions (or curb • Off Peak Parking on MLK Jr. Way S. should be considered to bulbs) make intersections safer improve the pedestrian environment by providing a buffer and streets more attractive. between traffic and pedestrians, and to support a vibrant business district.

See the following section Open Space for additional and complementary recommendations related to the public realm.

Walking conditions along and across streets with high traffic volumes and high speeds are uncomfortable, especially locations that have long blocks and auto-oriented development. —Seattle Pedestrian Master Plan, September 2009

Parked cars and street trees buffer pedestrians from traffic.

Distinctive tree planting enhance the pedestrian realm. An example of pedestrian scale lighting in the International District/Chinatown.

Othello Town Center Urban Design Framework Page 16 Seattle Department of Planning and Development RECOMMENDATIONS

open space and Gateways

Existing

New transit and residential development has expanded and diversified open space in the Town Center—pocket parks, a P-Patch, gathering places along MLK Jr. Way S. Public art and banners are creating memorable landmarks and reinforcing the identity of Othello, a new name for this dynamic community. But well-defined entrances and a central civic space befitting a Town Center are lacking. Beyond the Town Center are significant community and regional open spaces, such as Othello Park, John C. Little Park, Chief Sealth Trail, Van Asselt Park and Community Center, and pocket parks in NewHolly. “Come Dance with Me” is a popular landmark in Othello. Recommendations (see Figure 4)

The Othello Neighborhood Plan calls for the creation of a variety of open space as well as better connections to existing open spaces. Gateways—highly visible landscape or structural features—can enhance the identity and express civic pride of the Town Center by announcing arrival in a distinct special place. Signage, structures, lighting, landscaping, banners and even buildings can be used to create gateways.

• Civic open space – Developing an open space west of the station would accommodate community functions, celebrations, farmers market or other outdoor markets. The recommended location for a civic open space is the corner of Young musicians preform at an Othello Park concert. MLK Jr. Way S. and S. Othello Street—a highly visible location with good southern exposure. The civic open space could be part of redevelopment that occurs on the block west of the station, and would be shaped by the development program. Under any option it is important that the surrounding buildings activate the space at street level with shops, cafes, or restaurants. (see pages 16 and 17)

An example of a civic gathering space.

Othello Town Center Urban Design Framework Page 17 Seattle Department of Planning and Development RECOMMENDATIONS

Option 1 Pocket Park A large open space includes a landscaped park and a plaza that opens to MLK Jr. Way S. The existing Safeway remains.

Option 2 Civic Green A slightly smaller landscaped park has plazas on the north and west sides. Surrounding development includes a new supermarket and housing along S. 32nd Street.

Othello Town Center Urban Design Framework Page 18 Seattle Department of Planning and Development RECOMMENDATIONS

Option 3 Green Plaza A landscaped park occupies the prime corner. Mid-block paths from S. Othello Street, S. Myrtle Street and MLK Jr. Way S. connect to a formal interior plaza that forms a grand entrance for commercial and mixed use development.

Option 4 Market Square This is similar to option one, but the development is denser and parking is underground. A small plaza sits on the north end of the park.

Othello Town Center Urban Design Framework Page 19 Seattle Department of Planning and Development RECOMMENDATIONS

• east Plaza – Enhance and expand the existing plaza east of the station as an informal community gathering space. Trees, seating, art and other elements will add beauty, comfort and usability of this space. • expanded P-Patch – The existing P-Patch is a treasured community asset. Its expansion could be integrated into the development of the Seattle Housing Authority property south of S. Othello Street. This would provide additional gardening space and a green linkage between the station and the adjacent neighborhood, and can be a destination on the signed bicycle route. • Links to Existing Space and Regional Trails – The signed bicycle A civic space for informal route along S. Othello Street/ Myrtle Place/ S. Myrtle Street gatherings. links the major parks and trails adjacent to the Town Center. • Establish Gateways on MLK Jr. Way S. (near S. Willow Street and Renton Avenue S.) — The gateway should be designed for visibility given the speed and volume of traffic on MLK Jr. Way S. Visibility from the light rail cars could be considered because the gateway also marks the arrival at Othello Station.

While most of the North Beacon Hill, MLK@Holly and Rainier Beach residential urban villages are within 1/4 mile of Village NewHolly P-Patch. Open Space, some gaps appear when considering parks within 1/8 mile of locations within those urban villages. —Seattle’s Parks and Recreation 2011 Development Plan

A civic gathering place with a water feature.

Othello Town Center Urban Design Framework Page 20 Seattle Department of Planning and Development RECOMMENDATIONS

Open Space and Gateways

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S MYRTLE

PL 35TH 35TH AVE S

S OTHELLO ST 46TH 46TH AVE S S HOLLY PARK DR

S WEBSTER ST 40TH AVE S S WEBSTER ST

RE S AUSTIN ST NTO

N A 37TH 37TH AVE S S HOLDEN ST V E S

S HOLDEN ST S PORTLAND ST BEA

CON S CHICAGO ST A S CHICAGO ST VE

S S BOZEMAN ST

S KENYON ST S KENYON ST

Station Area Trails / Connections Open Space / Gateway SAOD Boundary Chief Sealth Trail Existing / Expanded P-Patch LINK Station Multi-use Trail Expansion Existing Park LINK Light Rail ine Open Space Connections Civic Plaza Gateway

Figure 4 – Proposed open space and Gateways

Othello Town Center Urban Design Framework Page 21 Seattle Department of Planning and Development RECOMMENDATIONS

sustainable strategies

The Othello Neighborhood Plan affirmed a commitment to creating a community that is socially, economically and environmentally sustainable. Environmental sustainability is implicit in the previous recommendations for urban form, land use, circulation, streetscapes, and open space. With ample opportunity to walk, bike, and take transit current and future Green roof on the new Ballard residents of the Town Center will live a more sustainable life. library. Research by the U.S. Environmental Protection agency found that residents of compact walkable neighborhoods consume half the energy of those who live in conventional suburbs. Additional sustainable strategies can help build an even more sustainable Town Center by integrating green stormwater infrastructure and green building technology to the extent feasible.

Green stormwater infrastructure refers to landscapes that are designed specifically to absorb and manage stormwater— bioretention plantings, permeable paving, green roofs, and rainwater harvesting. These practices keep urban runoff out of storm drains and overloaded combined sewers, and help improve Seattle’s water quality and aquatic habitat. In addition to their functional role, green stormwater infrastructure can be designed as an open space amenity adding interest and beauty to streets Plantings on a roof deck absorb and public spaces. The new Stormwater Code requires Green stormwater and enhance a Stormwater Infrastructure to the ‘maximum extent feasible’ for shared open space. © William Wright Photography new projects throughout the city including the Othello Town Center.

Green stormwater infrastructure should be integrated into the design of future intersection improvements (curb bulbs, curbside planting strips, pavement) and open space (p-patch, plazas, pedestrian connections). These practices should be considered on a site-by-site basis in all new development— buildings, streets, trails and open space. More information at www.seattle.gov/util/About_SPU/Drainage_&_Sewer_System/ GreenStormwaterInfrastructure/index.htm

Green Building technology refers to an array of strategies that result in a building that uses sustainable materials and is highly energy and water efficient. The City has a several incentive programs to encourage green building technology (see Sustainable Development, page 21). Trees and other plantings are part of the green stormwater infrastructure.

Othello Town Center Urban Design Framework Page 22 Seattle Department of Planning and Development IMPLEMENTATION imPLementAtion Implementation refers to the next Continue to Use Neighborhood Commercial steps—the policies, regulations, programs Zoning — The recommended zoning continues and resources that the City can use to to use Neighborhood Commercial to shape an implement recommendations. The Urban active street-level retail environment mixed Design Framework considered a number of with upper level residential use. implementation tools to require or encourage the desired physical form and land uses within increase Height — Increase the allowable the Town Center. heights in the NC zone up to 85 feet for opportunity sites adjacent to the station. Zoning This change will allow more dense mixed-use development, activate the street with street Existing level retail and increase the number of people to live, work or shop in the Town Center. The Town Center currently includes two commercial zones (Neighborhood Commercial Rezone Select Residential Parcels to Expand 2, Neighborhood Commercial 3), two neighborhood Commercial — Parcels residential zones (Lowrise 2, Lowrise 3) and two currently zoned for lowrise residential at the special districts (Station Area Overlay District, southeast and northwest corners of the Town Pedestrian Designation) that affect land use, Center are recommended for rezone to NC3. building types, street-level uses and design, and This change will allow well located parcels parking location and access. See Appendix A close to that station to be redeveloped with a for a brief description of these categories and mix of commercial and residential uses. districts. sustainable Development Recommendations (Figure 5) Much of the desired physical character and The Othello Neighborhood Plan recommends sustainability of the Town Center will be “rezone key opportunity sites to encourage the determined by decisions of private property redevelopment of parcels around the light rail owners. In Seattle, certain sustainable station in a manner that incorporates housing, development practices are required by the commercial services (such as a grocery Land Use, Building and Stormwater codes. store and small businesses) and amenities.” In addition, the City has introduced several The community considered increasing the programs to promote sustainable building and maximum height allowed, as well as some design in new development projects: changes to zoning to attract denser housing and commercial development to the Town Green Factor Center that will bring more vibrancy to the The Green Factor is a landscape requirement area. A detailed description and analysis of designed to increase the quantity and quality rezone recommendations are contained in the of planted areas in Seattle while allowing Director’s Analysis and Recommendation on flexibility for developers and designers to the Othello Rezone Proposal. meet development standards. It currently applies to new development in commercial and neighborhood commercial zones outside

Othello Town Center Urban Design Framework Page 23 Seattle Department of Planning and Development IMPLEMENTATION

C1-40 M L

KING JR WAY S S BRIGHTON ST

LR3 37TH AVE S AVE 37TH S WILLOW ST SF 5000

42ND AVE S AVE 42ND

Rezone LR3 NC3-65 to NC3-65 (2.0) LR2 S FRONTENAC ST Rezone NC3-65 to NC3P-85 (5.75)

H O L L Y S MYRTLE ST P A RK DR LR3

S NC3-65

43RD AVE S AVE 43RD LR2 S NC3P-65 MY Rezone NC3P-65 RT LE to NC3P-85 (5.75) PL S AVE 38TH S OTHELLO ST NC2P-40 LR3 RC

S HOLLY PARK DR S AVE 45TH

Rezone LR2 LR2 to NC3P-85 (1.3)

S

E

V

A S WEBSTER ST

H

C H 39T R IE E F N S AUSTIN S T T S S AVE 40TH ON LR2

E S AVE 44TH

A S DR ROCKERY L A TH V E T LR3 NC2-40 S R L

S HOLDEN S LR3 RC T

Station Area Overlay District Boundary 0 155 310 Rezone Area Feet

Figure 5 – Proposed Zoning

Othello Town Center Urban Design Framework Page 24 Seattle Department of Planning and Development IMPLEMENTATION

of downtown, and multifamily residential Design Framework. Complete analyses, zones. The requirement is designed to discussions and recommendations regarding encourage larger plants, permeable paving, these items are included in the Director’s green roofs, vegetated walls, preservation Analysis and Recommendation on Othello of existing trees, and layering of vegetation Rezone Proposal. Findings are summarized along streets and other areas visible to below: the public. Bonuses are provided for food • Development capacity under existing and cultivation, native and drought-tolerant proposed zoning. The proposed rezones plants, and rainwater harvesting. are anticipated to add 105 housing units over the next 20 years. Priority Green • Proposed incentive structures for public Priority Green is a suite of green permitting benefits. The recommended maximum incentives to assist projects that use smart building heights of 65 feet allows the use approaches to design and construction and of incentive zoning provisions where 100% innovative practices. of the bonus floor area could be used to • Priority Green eXPeDiteD shortens review provide affordable housing. times for projects that meet typical green building standards and have less code • transfer of development rights. complexity. Participation in a transferable development rights program is not recommended due • Priority Green FACiLitAteD assists all to potential conflicts with City policy and innovative project types that will serve as community priorities, as well as the high visible models of high performance and transactions costs that would be incurred. sustainability. • minimum density. The use of minimum • Priority Green tooLs provides additional densities is not recommended because code incentives to assist applicants in under current market conditions, this developing green projects. requirement may be a disincentive to • the Living Building Pilot Program new development and the expansion of assists projects attempting to meet existing businesses. the requirements of the Living Building Challenge—a green building rating system to recognize buildings meeting the highest Other Implementation Resources level of sustainability. The Pilot Program allows flexibility in development standards Multi-Family Tax Exemption Program to accommodate innovative technologies The Multifamily Property Tax Exemption or design approaches that might otherwise (MFTE) Program provides a tax exemption on be discouraged or prohibited. the residential improvements on multifamily projects in exchange for the provision of affordable housing. The current rules allow a Analyses Requested by City Council tax exemption for 12 years if 20% of the units are set aside for moderate-wage workers to City Council Resolution 31204 requested that rent or buy. Rental units are income restricted the Department of Planning and Development based on the average household median (DPD) study and analyze some specific income (AMI). The 2011 income limits for implementation tools as part of the Urban rental units are 65% of the AMI for a studio

Othello Town Center Urban Design Framework Page 25 Seattle Department of Planning and Development IMPLEMENTATION

($39,520 for an individual, $45,175 for a services and economic development. The couple), 75% of the AMI for a one-bedroom toolkit can be viewed on the Commission’s ($45,600 for an individual, $52,125 for a website at http://www.seattle.gov/ couple), and 85% of the AMI for a two- planningcommission/projects/transit.htm. bedroom or larger ($51,680 for an individual, $59,075 for a couple). The 2011 income limits Public investments in streetscape for sale units are 100% of the AMI for a studio improvements or one bedroom ($60,800 for an individual, Many of the recommendations for streetscape $69,500 for a couple), and 120% of the AMI improvements could be implemented by SDOT for a two-bedroom or larger ($72,960 for an as part of the Pedestrian Master Plan and the individual, $83,400 for a couple). Bicycle Master Plan, although when funding would be available is uncertain. A key next Funding and Implementation Toolkit for step in the streetscape improvement process Transit Communities would be the development of a Street Design The Seattle Planning Commission created this Concept Plan that would become part of the online toolkit to provide decision makers, Seattle Right-of-Way Improvement Manual. private partners and community groups Streetscape improvements can be helpful with information about funding programs, in attracting private investment to the Town implementation and planning tools commonly Center. used to develop the essential components that create vibrant, lively transit communities. The toolkit focuses on three broad categories of “livability elements”: infrastructure, community development and parks/open space. The toolkit includes local, state and federal sources from small programs, like the Opportunity Fund for community initiative park development, to larger sources, like federal Community Block Grants that fund affordable housing, neighborhood revitalization, community facilities and

Othello Town Center Urban Design Framework Page 26 Seattle Department of Planning and Development IMPLEMENTATION

Summary of Actions

Building a successful Town Center requires the coordinated effort of the community, the City, private development and a range of other public and private entities. The following matrix describes the likely time frame for completion and the responsible parties for Urban Design Framework recommendations.

ACtions

 = 1 to 3 years  = 3 to 5 years  = more than five years City of Seattle Community County King Metro Private Development Sound Transit

Land Use + Built Form

Focus “main street” retail on MLK Jr. Way S.,    side and parallel streets.

Encourage the redevelopment of opportu-     nity sites to mixed-use that builds on the international character.

Increase allowable heights. 

Consider upper level setbacks to preserve  views and maximize sunlight.

Circulation

Improve bicycle infrastructure. 

Make the pedestrian network complete and    safe.

Improve pedestrian and bicycle access to    the Light Rail Station.

Create mid-block pedestrian paths.  

Othello Town Center Urban Design Framework Page 27 Seattle Department of Planning and Development IMPLEMENTATION

ACtions

 = 1 to 3 years  = 3 to 5 years  = more than five years City of Seattle Community County King Metro Private Development Sound Transit

streetscapes

Enhance 39th Avenue S., S. Myrtle Street,   and S. Othello Street.

Allow off-peak parking on MLK Jr. Way S.  

Make S. Othello Street a pedestrian street.  

open space and Gateways

Create a civic plaza east of the station.  

Enhance the existing plaza east of the station.   

Expand the P-patch.  

Improve pedestrian and bicycle linkages to  significant open spaces.

Establish gateways.  

sustainable strategies

Integrate green stormwater infrastructure   into design of streetscapes and open space.

Promote green building technology in new   development.

Zoning

Implement proposed zoning changes to al-  low more density and mixed use.

Othello Town Center Urban Design Framework Page 28 Seattle Department of Planning and Development ACKNOWLEDGEMENTS

ACKNOWLEDGEMENTS

Mayor Mike McGinn, City of Seattle Othello Community Action Team Members Diane Sugimura, Director Department of Charleete M. Black Planning & Development Michael Bnbaye DPD Planning Team Andy Borja Bert Caoili Marshall Foster, City Planning Director Mona Lee Lyle Bicknell Mao Meang Mark Braseth Vilma N. Mendoza Moon Callison Asari Mohamath Patrice Carroll Conrado V. Saturay Nora Liu Daphne Schneider Liza Stacishin Seattle Planning Commission Tony To Seattle Design Commission Thank you to all the community members who GGLO, LLC have generously given their time and energy since 1998 to plan the future of Othello. Mithūn, Inc Great City Seattle City Council Council President Richard Conlin Councilmember Sally Bagshaw Councilmember Tim Burgess Councilmember Sally J. Clark Councilmember Jean Godden Councilmember Bruce Harrell Councilmember Nick Licata Councilmember Mike O’Brien Councilmember Tom Rasmussen

Othello Town Center Urban Design Framework Page 29 Seattle Department of Planning and Development APPENDICES

APPenDiCes

Othello Town Center Urban Design Framework Page 30 Seattle Department of Planning and Development Appendix A — Zones and Districts within the neighborhood. Typical land uses include: Town Center medium-sized grocery stores, drug stores, coffee shops, medical or dental facilities and Below are descriptions of zones and districts apartments. that are existing and/or proposed within or adjacent to the Town Center. Neighborhood Commercial 3 (NC3) — This zone provides a larger pedestrian-oriented Single Family 5000 (SF5000) — This zone shopping district serving the surrounding provides for a detached house with a single neighborhood and a larger community, dwelling unit, or one principal unit and one citywide or regional clientele. This type of accessory unit. The minimum lot area for retail district allows comparison shopping this zone is 5000 square feet. among a range of businesses. Typical land uses include: supermarkets, restaurants, offices, Lowrise 2 (LR2) — This zone provides a hotels, clothing shops, business support variety of multifamily housing types in existing services, and residences that are compatible multifamily neighborhoods and along arterial with the area’s mixed use character. streets. A mix of small scale to multifamily housing such as townhouses, rowhouses and Commercial 1 (C1) — This zone provides apartments are encouraged. an auto-oriented, primarily retail/service commercial area that serves the surrounding Lowrise 3 (LR3) — This zone provides a neighborhood as well as a citywide or variety of multifamily housing types in existing regional clientele. Typical lands uses include multifamily neighborhoods of moderate large supermarkets, building supplies and scale. LR3 accommodates residential growth household goods, auto sales and repairs and within growth areas (urban centers, urban apartments. villages and Station Area Overlay District). A mix of small to moderate scale multifamily Station Area Overlay District (SAOD) – The housing is encouraged including apartments, SAOD designation is intended to discourage townhouses and rowhouses. auto-oriented development and increase opportunities for housing and mixed-use Lowrise 3 Residential Commercial (LR3 development near light rail stations. All RC) — This zone serves as a transitional existing legal businesses and uses are allowed zone between commercial zones and single to remain and maintain existing structures family residential zones. It provides a variety and sites. New development of certain of multifamily housing types and small commercial and industrial businesses--such commercial uses at street level in existing as drive through businesses, warehouses, multifamily neighborhoods and along arterial manufacturing, etc.—are prohibited. streets. A mix of small to moderate scale multifamily housing is encouraged including Pedestrian Designation (P) — The P apartments, townhouses and rowhouses. designation preserves and encourages an intensely retail and pedestrian-oriented Neighborhood Commercial (NC2) — This shopping district where non-auto modes zone provides a moderately-sized pedestrian- of transportation are strongly favored. oriented shopping district with a full range of The P designation restricts street level use retail sales and services for the surrounding to pedestrian-friendly commercial uses that enliven the sidewalk environment. A pedestrian designation can be applied to any neighborhood commercial zone along principal pedestrian designated streets. The designation preserves and encourages a pedestrian–oriented shopping district by limiting building setbacks, reducing retail parking requirements, and controlling the location of parking lots and their access to behind, in, or under a building fronting on a principal pedestrian street. Appendix B Council Resolution Number 31204

Appendix C Othello Neighborhood Plan OTHELLO OPTION 1: Core 85’ Alternative

January 2010

Othello NEIGHBORHOODCORE 85’ HEIGHT PLAN MAPUPDATE CORE 85’ MODEL

CORE 85’ (LOOKING NW ALONG MLK) DRAFT

Recommendations to City Council

Goals, Policies and Strategies to Achieve the Othello Neighborhood Vision Executive Summary

The following is the Vision State- The goals of the Neighborhood Plan both provide services for their own ment of the 1998 MLK @ Holly Update 2009, to create a safe and people and also share concerns and Street Neighborhood Plan; it still vibrant Town Center that supports celebrations with others. Finally, holds true in 2009: “We the Resi- the economically and culturally the community sought develop- dents, Merchants, and Friends of diverse community of Othello, con- ment of this neighborhood as an the MLK at Holly Street Neighbor- firm and refine the goals of 1998. employment center for residents hood pledge to build and maintain Refinements include a greater em- – a place with family-wage jobs and a healthy, safe, and sustainable phasis on making the Town Center opportunities for training and edu- community. Through our diversity, pedestrian-friendly, especially with cation for youth and adults. In sum, strength, and cooperation, we will Link Light Rail now operational. In people sought a safe and vibrant realize our full potential as a thriv- addition, there is a need to cre- neighborhood where they could ing social, educational, and busi- ate good access and connections live, work, shop and play. In updat- ness community; a community to transit and maintain the com- ing the neighborhood plan there rich in ethnic and cultural diversity, mercial center as one that serves was strong community consensus sustained by a well defined urban the very diverse community – the that the urban village be renamed village core and a variety of housing economic and cultural diversity was from MLK @ Holly Street to Othel- types with various levels of afford- often mentioned as a treasured lo. Hereafter the MLK @ Holly ability.” characteristic of the neighborhood. Street Neighborhood Plan will be A shared multicultural community referred to as the Othello Neighbor- center was in high demand – a place hood Plan where ethnic communities can

How the Update Community Engagement – Sustainability – provides a discus- describes the process through sion of environmental and socio- Is Organized which community members pro- economic sustainability and its vided guidance and invaluable inherent relevance to neighborhood This document incorporates various information, including the various planning. components that together com- methods used to reach out to and prise the update. The following is a engage as many neighbors as pos- description of the different compo- sible. nents:

www.seattle.gov/dpd/planning/neighborhood_planning I www.seattle.gov/neighborhoods/npi Introduction Introduction

In the 1990s, community members discussions with the community— Over the past year, dedicated from 38 neighborhoods across the to confirm the neighborhood Vision, community members worked with city created a 20-year vision for refine the plan Goals and Policies in City staff to assess and address how each of their neighborhoods order to take into account changed those conditions that have changed would grow. This work was done as conditions, and to update work since the 1998 MLK @ Holly Street part of the Seattle Comprehensive plans to help ensure that each Neighborhood Plan. New neigh- Plan initiative, a citywide effort that community’s vision and goals are bors and new voices joined those sought to “preserve the best quality achieved through the implementa- who participated ten years ago. of Seattle’s distinct neighborhoods tion of the strategies and actions. Together, community members while responding positively and cre- discussed what they value in the atively to the pressures of change The Othello Neighborhood Plan neighborhood, and outlined their and growth.” The Neighborhood was chosen by the Mayor and City shared goals and ideas about how Plans developed strategies to en- Council as one of three plans to be to achieve those goals. sure that the “creative response” to updated in 2009. The arrival of light growth was informed by both City rail service brings increased de- These new Goals and Policies will be expertise and local knowledge and velopment interest and new resi- incorporated into the City’s Com- priority-setting. dents to the neighborhood. These prehensive Plan. The plan update changes present great opportuni- also creates a shared work plan for In the decade after the plans were ties to expand Othello’s identity as the community and City (see ap- completed, there were significant a vibrant, transit-oriented commu- pendix). The strategies and actions changes in Seattle and its neighbor- nity, one in which residents, busi- will be incorporated in a living docu- hoods, including growth in housing nesses and visitors enjoy the lively, ment that defines shared priorities and major investments in public diverse, and distinctive character of and responsibilities for next steps. amenities. Also, during this time the neighborhood. This plan update the population of the city greatly articulates community goals so that diversified, requiring new strategies the City, developers and neighbor- for civic engagement. Therefore, in hood residents can all work togeth- 2008, the Mayor and City Council er to bring about the neighborhood recognized the need to revisit the vision. plans through broad and inclusive

Vision, Goals, Policies Goals are organized into two broad Appendices – The appendix of and Strategies – are the key com- categories: Creating Choices for the update has several important ponents of this update. The Vision is Living, Working and Playing; and resource documents including a from the 1998 Neighborhood Plan Shaping a Transit-Oriented Town shared work plan for the City and and holds true today. The Goals, Center. With each Goal are its neighborhood to guide implemen- Policies and Strategies build upon associated Policies and Strategies tation and the original one another to help fulfill the Othel- and a discussion that incorporates Neighborhood Plan. lo Vision. They are a distillation of the community input and feedback what we heard from the community that shaped the recommended and will guide the City’s work as well strategies. as inform future development that occurs in the neighborhood. The

Othello Neighborhood Plan Update 3 Community Engagement

Over the course of the past year, This intensive effort was necessary March and April workshops. Neigh- a broad cross section of commu- in order to build relationships with bors worked through hands-on exer- nity members engaged with the those who were new to the plan- cises to identify gaps and opportuni- City through both innovative and ning discussion, and to provide ties for improving mobility around time-tested tools. From hands- sufficient background information and through the neighborhood as on workshops and smaller-scale to help them participate effectively. well as to explore the relationships interactive meetings with com- POLs went beyond translation and among the number of households munity-based organizations, to interpretation to create culturally- in the neighborhood, retail des- online updates and questionnaires, appropriate opportunities for tinations, parks and walkability. neighbors used a variety of ways to dialogue about planning and create The POLs replicated the exercises; get and stay involved. Reaching a deeper understanding of the issues working with their respective com- broad range of those who live and and richer input. munities. The community’s goals work in Othello, including those and desired improvements within who have been historically under- In March 2009, neighbors engaged the neighborhood grew from this represented in the planning process, in the first phase of the update pro- second phase of meetings. was a primary objective of the plan cess through the Othello Baseline update process. During 2009, and Issues Identification Workshop. In September 2009, commu- community members expressed They discussed neighborhood- nity members attended two open their views at 53 neighborhood and initiated planning efforts since the houses to review draft goals and City-sponsored meetings and events 1998 Neighborhood Plan as well recommendations that grew from in Othello. Long-time veterans of as how to build on that work given the themes, issues, goals and neighborhood planning, stewards changing conditions. Neighbors desired improvements voiced by of the important work begun in described how they live, work and the community throughout the the 1990s, and a new generation play in their neighborhood, what preceding months. Outreach con- of neighborhood planners came makes it unique, what they value in tinued through the final months of together to build a broader base of the community and how they see it the year, including the POLs, who civic engagement. Bicultural and/or changing in the next several years. reached out to their communi- bilingual Planning Outreach Liaisons Neighbors also described how they ties through the end of the year to (POLs) connected with 13 under- move around and through the com- summarize the draft plan recom- represented communities. The POLs munity, the kinds of places they go mendations and to encourage their hosted 43 community workshops to and how they value those places, engagement in neighborhood plan where historically underrepresented especially parks and open space. implementation. Throughout the Othello community members Embedded in these discussions were plan update process, the workshops participated—strengthening the their identified needs for a healthy and meetings have been structured bridge between the City of Seattle, and vital neighborhood. POLs ex- to engage community discussion residents, community organizations, tended this conversation into their and guidance, followed by reporting and businesses. respective communities throughout back, all of which has informed the March and April. Othello’s impor- next steps of drafting and finalizing tant issues and priorities emerged recommendations. This broad en- from all these conversations. gagement and detailed recording of community comments throughout In May, neighbors and City staff the process created ongoing trans- worked together at a town hall parency that serves as the underpin- meeting at New Holly to address ning of this update to the original themes that emerged from the neighborhood plan.

www.seattle.gov/dpd/planning/neighborhood_planning I www.seattle.gov/neighborhoods/npi Sustainability Introduction

Sustainability refers to the long- a fundamentally sustainable ap- training support environmental and term social, economic and environ- proach because it can significantly social sustainability. mental health of our community. reduce the number of automo- Seattle’s Comprehensive Plan states bile trips by locating housing and As the Neighborhood Plan Updates this as four core values — commu- services near one another and by move forward, the City will con- nity, environmental stewardship, linking the neighborhood residents tinue to work with communities to economic opportunity and security, to job centers through good transit. further assess indicators of sustain- and social equity. In addition, the existing plan, and ability, from the availability of fresh, the update, also call for sustaining healthful food, to the green infra- A core principle of Seattle’s ap- cultural and economic diversity, structure of trees and open space. proach to sustainability is that it valuing the fact that people from These may become useful tools for must be addressed at a neighbor- around the world live, work, wor- next steps to implement the strate- hood level, and that it is critical to ship and shop in this neighborhood. gies identified here. At the same directly engage the people who time, through the update process, live, work, and visit our communi- The 2009 update to the Othello it became clear that sustainability ties to shape a sustainable future. neighborhood plan recommends issues do not have to be set out as In Othello, there are extraordinary specific ways t0 support the eth- separate and apart from overall resources to continue and expand nic diversity of the residents and recommendations, because com- this work, from the transportation merchants while also creating a safe munities see them as integral to the infrastructure of light rail to the and vibrant Town Center around the overall vision shaping their future. green infrastructure of the Chief new light rail station. A part of this Sealth Trail to social sustainability effort will explore how to increase ranging from the diverse business the density in the Town Center community to the programs of core in a manner that respects and the New Holly Community Center. enhances the existing fabric and Through the update process, the leverages the public investment of community articulated the im- light rail to benefit the community. portance of sustainability for their Community recommendations for community. increased walkability and con- nections to transit combined with In Othello, the existing plan calls for those for local family-wage jobs and a well-defined urban village. This is

Othello Neighborhood Plan Update 5 Vision, Goals, Policies and Strategies

Creating Choices for Living, Working and Play

From the MLK @ Holly Street This section of the update describes goals of community members to Neighborhood Plan preserve, enhance and in some cases improve the day-to-day life of July, 1998 residents and merchants in the Othello community. It also outlines strategies and actions to help achieve these goals. “We the Residents, Merchants, and Friends of the MLK at Holly The Othello community values the diversity of culture reflected in its Street Neighborhood pledge to neighbors and businesses, and the diversity of ages, having one of the build and maintain a healthy, highest percentages of children in Seattle. Community assets such as the safe, and sustainable com- Filipino Community Center and the Lao Highland Association, as well as the munity. Through our diversity, redevelopment of New Holly, also distinguish the Othello neighborhood. strength, and cooperation, we Finally, Othello stakeholders recognize with the opening of Link Light will realize our full potential as Rail that there is an opportunity to market the unique character of their a thriving social, educational, community and to make it known that Othello is the place to go for and business community. We international goods and services. visualize: • The successful integration of Note: Numbers in parentheses (such as (MLK-P14)) after Goals and Policies open space with residential refer to the 1998 Neighborhood Plan Goals and Policies as they were and commercial development. incorporated in the Comprehensive Plan. Refer to the appendix to see how the • Partnerships to encourage the proposed Comp Plan Amendment updates the Neighborhood Plan with new location of retail and service and revised goals and policies that emerged from the 2009 update process. outlets within the community. • A neighborhood that provides education and social resources Places and Connections for youth and adults. • Mixed-use housing with op- portunities for affordable private 0wnership. • A coalition of merchants and residents who actively promote a safe and secure environment. • An accessible transit system that will adequately serve a diverse, growing community.”

www.seattle.gov/dpd/planning/neighborhood_planning I www.seattle.gov/neighborhoods/npi Creating Choices for Living, Working and Play Introduction

1.C. Develop strategies that keep • Encourage membership in local Goal 1 commercial space affordable for business associations. Ethnic diversity of Othello mer- small businesses, especially cultur- • Encourage peer support and men- chants, a key asset of this neigh- ally based businesses. toring. borhood, is supported and main- • Promote the location of cultural tained over the years. 1.D. Encourage retail and services community centers and services Discussion that are destination businesses for in the neighborhood. customers from the Rainier Valley • Promote opportunities for cross- The community is the most ethni- and beyond, as well as those that cultural meetings among the cally diverse in the city and the support the culturally specific daily business owners as well as among existing businesses represent that needs of the community. the broader community. diversity. Community members • Encourage new and existing mod- expressed a desire to better com- 1.E. Support culturally inclusive els of financing mixed-use de- municate to the neighborhood the local business associations that sup- velopment projects that provide great resource of having such a port the vitality of a business district long-term affordable commercial variety of small businesses in the that serves the entire community. space as well as affordable hous- Town Center. There was a strong ing in City-funded mixed-use desire expressed to keep a grocery 1.F. Support key cultural assets such projects. store in the Town Center, and to as the Filipino Community Center, • Encourage ability to provide ensure that commercial rents are Lao Highland Community Center, incentives for established busi- kept affordable so as not to price and cultural media. nesses to stay in the area. out the small and immigrant-owned • Promote use of limited-equity businesses that are a defining Strategies commercial condos to maintain characteristic of the community. 1. Better communicate to the affordable commercial space in Many community members recog- broader region the great resource of support of the multicultural com- nized that more people moving into having such a variety of small busi- mercial district. the neighborhood could result in nesses in the Town Center. Develop more customers for the small and business district communication/ 5. Explore strategies to retain or add immigrant-owned businesses in the marketing materials to target cur- affordable commercial space to sup- Town Center. rent as well as future residents. port multicultural character. Poten- Policies tial partners include: 2. In partnership with local business • SCORE/Small Business Develop- 1.A. Support a vibrant and attrac- associations, implement recommen- ment Center, tive multicultural Town Center in dations of the Southeast Retail Study. • UW Entrepreneurial Law Clinic, providing a range of goods for those • Rainier Valley Community Devel- who live, work and shop in the 3. Encourage property and business opment Fund, and neighborhood. owners to enhance and maintain • HomeSight. the cleanliness and appearance of 1.B. Support implementation of co- residential and commercial areas. 6. Modify station area overlay zon- ordinated long-term strategies for (MLK-P22) ing to retain or add affordable com- commercial district improvement mercial space. (continued) including support for existing or ex- 4. Support existing small businesses to panding small businesses and ethni- maintain the multicultural character. cally based businesses to maintain • Provide technical and financial the multi-cultural character. support to small businesses, es- pecially ethnic or culturally based businesses.

Othello Neighborhood Plan Update 7 Creating Choices for Living, Working and Play

9. Support the continued presence 12. Support the MLK Business Asso- (continued) Goal 1 of a grocery store. ciation and the African Business As- sociation to be a venue for business 7. Explore legislative changes 10. Work with new and existing owners to work together and for its needed to remove structural barriers organizations who can support and members to raise their concerns to to supporting affordable commercial recruit new businesses that are the City as well as pursue grants and space. reflective of the cultural groups in technical assistance. Rainier Valley. 8. Explore means to allow home- 13. Consider rezoning from single- based businesses in some parts of 11. Encourage new small busi- family to commercial/mixed use the urban village. nesses that add to the multicultural adjacent to the Filipino Community character. Center so it can provide housing for its elders. (See appendices.)

2.C Encourage partnerships among 5. Enliven temporarily vacant sites Goal 2 businesses to create a safe and with local artwork or other activi- This neighborhood is, and feels, active commercial district. ties. safe for people and businesses – from crime as well as from 2.D Seek opportunities for the 6. Explore the formation of a Busi- accidents while walking, biking community and the Seattle ness Improvement Area (BIA). and driving. Police Department to strengthen Encourage property and business partnerships. owners to enhance and maintain Discussion the cleanliness and appearance of Public safety has concerned Othello Strategies residential and commercial areas. residents for years. There are safety 1. Encourage more pedestrian traf- (MLK-P22) concerns both about potential fic and “eyes on the street” in both violence, as well as walking and the commercial and residential 7. Encourage positive relation- driving along the streets and portions of new developments by ships between the community and around the new light rail line. encouraging dense development in the Seattle Police Department. the Town Center. Establish a cross-cultural training Policies program to educate police officers 2.A Create a secure environment 2. Use Crime Prevention Through on the various cultures and develop for people to walk and gather. Environmental Design (CPTED) protocol and awareness necessary principles to help create a more when assisting members of Othel- 2.B Create a secure environment secure environment for people to lo’s diverse community. Educate for people and businesses. walk and gather. the various cultural groups on police procedures, duties, etc. 3. Provide pedestrian lighting on all streets in multifamily and mixed- 8. Provide interpretation and trans- use areas and on some walkways lation services for grassroot and through parks, especially the Chief resident-led community groups. Sealth trail.

4. Activate public spaces with ven- dors.

www.seattle.gov/dpd/planning/neighborhood_planning I www.seattle.gov/neighborhoods/npi Creating Choices for Living, Working and Play

3.C Support low-income, senior and 8. Support homeowners who are Goal 3 disabled renters and homeowners low-income, senior and disabled A neighborhood that supports the with supportive services that will through programs such as the broad economic, cultural and family- allow them to continue to live in the City’s Homewise Home Repair and size diversity of this neighborhood neighborhood. Weatherization programs as well as by keeping housing affordable with through the County’s property tax a balance of both single-family and Strategies exemption program. multifamily housing for both renters 1. Encourage and require a mix and owners. of home prices and sizes through 9. Achieve a balance of affordable the active use of incentive, direct rental and homeownership housing Discussion City funding, and surplus property through incentives, direct funding, Community members expressed programs. and surplus property programs. a desire to maintain as well as augment existing affordable 2. Leverage public funds to support 10. In partnership with local, state, housing in the neighborhood, some affordable housing in the urban vil- and federal agencies, ensure the expressing concern that affordable lage, especially close to the light rail preservation of a supply of subsi- housing options would disappear station. dized housing units in the neighbor- with new development. The hood. (MLK-P7) importance of a range of housing 3. Use City funding to leverage prices and sizes, especially for other funding to preserve existing 11. Encourage lenders to design larger families, as well as housing and create new subsidized hous- mortgage programs, products, and both for rent and for sale, was ing throughout the Othello Urban educational materials that meet the noted. Community members Village. needs of a diverse neighborhood. acknowledged the strong potential (MLK-P5) for light rail to bring renewed 4. Apply Comprehensive Plan af- development interest in the Othello fordable housing targets to the neighborhood. Along with the Othello Urban Village and periodi- benefits of new neighbors, some cally evaluate progress. Set afford- expressed the concern about the able housing objectives and use potential reduction in housing incentives, direct City funding, and affordability, specifically around the surplus property programs to fill light rail station. gaps.

Policies 5. Within mixed-use zones in the 3.A Maintain and augment affordable Station Area Overlay District, con- housing to keep a range of housing sider minimum residential densities prices and unit sizes and a balance of (related to the zoning designations). rental and owner-occupied housing. 6. Use programs such as revolving 3.B Encourage development of loan funds and land trusts to keep housing available in a range of prices owner-occupied housing affordable. and sizes, including affordable family-sized homes with amenities 7. Encourage affordable family- for families. sized homes through incentives, direct City funding, and surplus property programs.

Othello Neighborhood Plan Update 9 Creating Choices for Living, Working and Play

Policies can Business Association to expand Goal 4 4.A Support family-wage jobs in the employment opportunities for area Othello has vibrant commercial neighborhood. residents. Other potential partners areas with diverse economic include: opportunities for area residents, 4.B Support innovative • SEED, and including family-wage jobs and a employment opportunities, • Center for Career Alternatives. variety of employment. including green businesses and training programs. 2. Promote zoning designations Discussion that allow home-based businesses A number of community members 4.C Support programs that as economic opportunities. expressed their desire to have help residents be successful in access to jobs and job training their jobs including training and 3. Seek sites that are appropriate within or near their community. apprenticeships. for green business opportunities.

Strategies 4. Promote and develop programs 1. Encourage local hiring by local through the Office of Education and institutions and community organi- the Human Services Department. zations. Work with business orga- nizations such as the Rainier Valley 5. Promote job training through Chamber of Commerce, the MLK programs such as the Seattle Voca- Business Association and the Afri- tional Institute.

Strategies Goal 5 Policies 1. Support programs such as the Othello offers positive and safe 5.A Support the growth of jobs for Student-Teen Employment Prepa- activities for youth, including teenagers in the neighborhood. ration (STEP) program designed apprentice programs, recreation to provide youth with education, opportunities, and jobs 5.B Enhance community pride job skills and career development specifically for teens. through multicultural community training. festivals, youth mentoring and other Discussion youth programs. 2. Support programs such as the Se- Job opportunities and apprentice attle Youth Employment Program, programs specifically for teens were a year-round academic support suggested as a means to provide and job training program for youth neighborhood youth with positive ages 14-21 that helps youth gradu- activity options. ate from high school, move on to college or trade school, and develop job skills.

www.seattle.gov/dpd/planning/neighborhood_planning I www.seattle.gov/neighborhoods/npi Creating Choices for Living, Working and Play

and refugee families in order to courses for English-speaking and Goal 6 maintain the cultural diversity that non-English-speaking adults and To support cultural diversity, there the neighborhood values. youth seeking to improve their is improved access to education literacy and employability skills and employment training Policies in order to transition to college opportunities for all, including 6.A Encourage local institutions or entry-level employment. The support specifically for immigrant to meet the needs of the residents South Seattle Community College and refugee families. through opportunities for life-long New Holly Learning Center provides learning in the neighborhood. ESL and Family Literacy Programs, Discussion Placement Testing, ABE/GED prepa- Many neighbors lamented the Strategies ration, and limited worker retraining. closure of public schools in 1. Work with South Seattle Commu- Southeast Seattle as well as the nity College to expand job training 2. Improve transit connections to perceived inadequate amount programs at New Holly Learning educational opportunities and train- of ESL classes offered in the Center, a community resource ing programs at Seattle Community neighborhood. Community for southeast Seattle. This center Colleges. members recognize the importance offers an array of programs and of additional support to immigrant

Discussion Policies Goal 7 Many community members 7.A Provide recreational and The Othello Residential Urban indicated the diversity of the cultural programs and activities Village has parks, recreational neighborhood as one of the most in parks and community centers facilities, and open spaces that important characteristics of the that are relevant to the diverse are designed and programmed neighborhood and suggested that population. to accommodate users of diverse parks and open space could support ages, interests and cultures, this. Strategies and that allow for informal OTHELLO STREETSCAPE1. Increase CONCEPT Seattle Parks and interactions of people from Recreation programming of parks different cultures. for recreational and cultural activi- ties that are relevant to the diverse population at John C. Little Sr. Park and Othello Playground.

2. Pursue the addition of a play feature at Othello Playground that is attractive to a diversity of ages.

3. Hire multilingual Parks program staff.

Streetscape Concept: S Othello St MLK Jr. Way S to Rainier Ave S (See discussion on page 16.)

Othello Neighborhood Plan Update 11

DRAFT www.seattle.gov/dpd/planning/neighborhood_planning I www.seattle.gov/neighborhoods/npi Othello Neighborhood Plan Update 13 Vision, Goals, Policies and Strategies

Shaping a This section of the update describes goals of community members to strengthen its core Town Center around the light rail station while preserving Transit-Oriented the diversity of residents and merchants. It also outlines strategies and Town Center actions to help achieve these goals.

Strategies 5. Using neighborhood design guide- Goal 8 lines, an urban design framework The core Town Center, around the 1. Officially rename the neighbor- plan, and street design plans, estab- light rail station, is economically hood from MLK @ Holly Street to lish the context for, and characteris- strong and serves the multicultural Othello. tics of, a dense, pedestrian-friendly community who live, work and Town Center with a vibrant commer- shop here. 2. Use the City’s Neighborhood Busi- ness District Fund and Neighborhood cial core that addresses Town Center Discussion Street Funds, which are available to growth. The framework may more clearly define issues such as Othello has growing recognition as a neighborhoods through a competi- • the location of the retail district, community, and is more readily ac- tive application process, to establish and nonretail commercial areas, cessible now with the arrival of light its identity as the place to go for in- and home-business areas; rail service. ternational shopping. Work with the community to identify projects and • multifamily residential areas; Policies initiatives in which the community’s • building characteristics such as height, and frontage along 8.A Support a uniquely identifiable effort would be matched by funds sidewalks (including upper-level Town Center that is a destination from the Neighborhood Matching setbacks); for international food and cultural Fund. Improvements may include • pedestrian streets and sidewalk experiences. • streetscape amenities, such as benches and banners; widths; • open spaces and parks; 8.B Support the creation of a variety • activating public spaces with • key neighborhood assets such as of open spaces for informal public vendors; King Plaza, or creating a pedes- gathering and recreation, including • business district marketing map trian-oriented commercial, or an open space in the Town Center and brochure; and market street, along the 38th and/ that can be used for community • establishing its identity as the place or 39th Ave S corridor between functions such as a farmers’ market to go for international shopping. S. Myrtle and S. Othello Streets and cultural celebrations. 3. Create a civic space in the Town (If along 38th Ave. S, consider im- pacts to new transit service that 8.C Encourage dense urban de- Center and accentuate the connec- will use 38th Ave S.); velopment in the Town Center in a tions to high-quality open spaces • gateway features; and manner that creates a vibrant and including Othello Playground, John • provisions for public safety. active commercial district support- C. Little Sr. Park, Chief Sealth Trail, ive of the community, along with Van Asselt Park and Community Cen- 6. Through processes that engage residential infill development to ter, and the pocket parks and open community members, consider and increase the housing supply. spaces within New Holly. evaluate the application of zoning 4. Use the P-Patch program as a designations and related develop- means of increasing open space and ment regulations that are most likely neighborhood amenities. (MLK-P14) to achieve the urban design frame-

www.seattle.gov/dpd/planning/neighborhood_planning I www.seattle.gov/neighborhoods/npi Shaping a Transit-Oriented Town Center Introduction

work plan. Include evaluation of new 9. Explore re-zone of block between 12. Promote retail, restaurant and regulatory and programmatic tools MLK Jr. Way S. and 43rd Ave. S. entertainment uses that are pedes- as they become available. from S. Othello to S. Webster to 65’ trian-oriented and provide a high height, especially along S. Othello level of street activity. (MLK-P16) 7. Rezone key opportunity sites to to create consistent frontage along encourage redevelopment of parcels Othello Park. (See pages 12 and 13.) 13. Encourage well-designed resi- around the light rail station in a dential infill development to increase manner that incorporates housing, 10. Maintain ongoing collaboration the housing supply. (MLK-P1) commercial services (such as a gro- with Sound Transit, property owners, cery store and small businesses) and and community members to pursue 14. Encourage well-designed mul- amenities. (See pages 12 and 13.) redevelopment opportunities in the tifamily development to contribute station area. to the development of a mixed-use 8. Evaluate proposed height and Town Center development. (MLK-P2) land use changes within the Town 11. Proactively assess utility capac- Center. (See pages 12 and 13.) ity within the Town Center to ensure that it can support the desired future density.

nicities represented in the neighbor- Strategies Goal 9 hood, create a common and flexible A shared gathering space appropri- 1. Prioritize the acquisition of land gathering place. ate for the range of cultures living and resources for development of a multicultural gathering space. in the neighborhood. Policies 9.A Seek opportunities and partner- 2. Work with ethnic communities Discussion ships to create a shared cultural cen- Many community members ex- to create design and development ter that could accommodate offices pressed a desire for a gathering place guidelines for a shared multicultural and gathering/performance space that could accommodate specific gathering venue. Include flexibility for various multicultural and interest cultural and interest groups. Given that can accommodate a variety of groups. the diversity of cultures and eth- gatherings and activities rather than a multitude of separate venues.

community members expressed 10.B Promote development Goal 10 a strong desire for access to the standards that accommodate a The neighborhood has a safe station to be improved, specifically vibrant pedestrian environment and effective network of buses to and from the east and west. throughout the Town Center. and trains that supports land use goals and adequately serves the Policies 10.C Design streets for pedestrian community. 10.A Create safe pedestrian and safety, especially at light rail bicycle access to light rail and bus crossings. Discussion service, and to the business district, In order for the light rail service especially from the east and west. (continued) to better serve the community,

Othello Neighborhood Plan Update 15 Shaping a Transit-Oriented Town Center

3. Implement the Southeast Trans- and widening. Complete the side- (continued) Goal 10 portation Study (SETS), which serves walk network to make better con- as the blueprint for programming nections between destinations. 10.D Encourage King County Metro transportation improvements in to provide effective bus service Southeast Seattle. Priority items 5. Explore on-street parking alter- through the neighborhood to the may include the following: natives such as off peak parking on light rail station and surrounding • SETS Project #8: Improve safety MLK Jr. Way S., and parking on one community facilities. at the intersection of S. Othello St. side of the street. and 43rd Ave. S. 10.E Provide nonmotorized • SETS Project #9: Improve safety at 6. Improve nonmotorized connec- connections to open spaces. intersections of Renton Ave. S. and tions to open spaces with lighting 43rd Ave. S. and S. Holden St. /43rd and benches. Strategies Ave. S./S. Renton Ave. and create 1. Work with King County Metro to a safe pedestrian/bicycle route to 7. Work with community to identify restore bus connections along MLK the light rail station. measures for residential streets, such Jr. Way S. and Renton Ave S. be- as traffic circles, on-street parking, tween light rail stations and to create 4. Use the Pedestrian Master Plan and street trees to mitigate impacts new routes making connections, as a tool for prioritizing pedestrian from nearby arterials. (MLK-P20) especially east-west, to the stations. improvements and Neighborhood Street Fund projects to improve 2. Use the Bicycle Master Plan as a walkability through sidewalk repair tool for prioritizing bicycle improve- ments.

Appendices Meeting Materials and Notes Planning Outreach Liaisons The appendices are posted from the March, May and September Somali speaking community online at www.seattle.gov/dpd/ 2009 meetings and Planning Outreach Amharic speaking community NeighborhoodPlanUpdates Liaison (POL) meetings. Oromiffa speaking community Tigrinya speaking community Work Plan Acknowledgments African American community The attached work plan adds Actions to In acknowledgment of the participation Vietnamese speaking community the Goals, Policies and Strategies and of thousands of committed Seattleites. Tagalog speaking community formats them into a document that can be Chinese speaking community used to guide the Community’s and City’s Including: Khmer speaking community work to achieve the community’s goals. Seniors & People Living with Disabilities Othello Neighborhood Association Youth Glossary (ONA) Native American & Alaskan Native Othello Station Community Advisory communities Updating the Comprehensive Plan Team (OSCAT) Spanish speaking community This document shows how the revised Rainier Valley Chamber of Commerce Othello Neighborhood Plan Element of Southeast District Council Commissions the City’s Comprehensive Plan updates MLK Business Association Seattle Planning Commission and weaves together the Goals and African Business Association Seattle Design Commission Policies from the 1998 Neighborhood Rainier Valley Community Development Plan and those that emerged from this Fund City of Seattle Lead Participants 2009 Update process. Feet First Department of Planning and Great City Development Recommended Changes to the City’s International Sustainable Solutions Department of Neighborhoods Comprehensive Plan Scan Design Foundation Seattle Department of Transportation Sound Transit Seattle Parks and Recreation Neighborhood Plan University of Washington, College of Office of Housing completed in 1999 Built Environments Neighborhood Planning Advisory The City of Seattle Interdepartmental Baseline Report Committee Team incorporated the contributions of dated March 2009 includes highlights of over 20 agencies and departments. the 1999 Neighborhood Plan and 2009 statistics www.seattle.gov/dpd/planning/neighborhood_planning I www.seattle.gov/neighborhoods/npi January 2010