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Radio Replay Every Number -One Record from 1960 to the Present

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Radio Replay Every Number -One Record from 1960 to the Present RedioWort 111111111=1111111110 Robin Shine, late night. SHORT WAVES: Lou Simon, MD at WAYS, Charlotte,recently completed a 37 -hour on -the -air marathon during which he played Radio Replay every number -one record from 1960 to the present. Listeners were invited to count the records, and the one who came closest won a true record freak's dream, the entire library of number -one singles. By PHIL DIMAURO does a radio He also gave away "I Survived the Lou Simon WAYS Marathon" T- MI AFTER ALL, THEY ARE BOTH BREAST MEN: What shirts. (P.S. Lou did take a short break after 30 hours, but it was well has the top -rated morning show in America's station do when it within the standard Guinness Book of World Records allowance) . leave town number one market, and its morning man suddenly has to To celebrate the platinum certification of their double live LP, "Cap- faced WNBC in New for a couple of days? That was the question that tured," Columbia recording artists Journey will begin their 1981 world York when Don Imus decided to escape to a speaking engagement tour with a mammoth nationwide radio contest. Two prizewinners ata Northern California Broadcastersmeeting. After a long brain- from each of the 25 top markets, plus the PD of each participating storming session, WNBC vice president and general manager Bob station and a guest, will be flown to Journey's opening tour date at that Sherman, Imus and program director Kevin Metheny decided the three day Mountain Air Festival in Calaveras County, California on Frank Perdue, the man who hawks his own chickens on TV, and Tom June 12. Representatives of the American and international press will Carvel, the soft ice cream franchise czar who insists on violatingall would be also be there. Journey's office says it's their way of saying "thank you" of Madison Avenue's standards when he sells his product, to American radio. the perfect replacements. "They're both highly visible personalities on New York radio and (Continued from page 16) television," Metheny told Radio Replay, "and while some people AOR Rating Rise might find their advertisements irritating, there's no doubt they're infighting,"said Gorman. "It's While Gorman says that WMMS effective." Perdue did the Thursday (6) show, but unfortunately, athe law of the jungle. AORs havehas "continued to evolve" with hip injury prevented Carvel from manning the mike on Friday, so an learnedfromthemistakesof the time, he's happy that the sta- Imus character, Geraldo Santana (the official vice president and gen- KSAN and others who were nottion has been able to achieve the eral manager of the "Imus In The Morning" show, played by enter- abletomaintaintheirprojec- big numbers without any radical tainer Larry Chance) filled in. tions." Gorman said he feels that changesintightness of playlist, Imus has also been making news while he's on the air. He recentlyArbitron's quarterly measurement rotation or any other aspects of played an underground parody of the NBC-TV "Proud As A Peacock" system, where stations are rated programming philosophy. "We'll jingle over the air, which included lineslike "We're gonna screw over a three-month period rather still throw an old Motown record around and run this network in the ground, the Peacock's dead, so than one month, had also helped on now and then," he said. "We thank you Fred." Ahem. NBC television respectfully asked that the WMMS. "You're forced to rely on try to maintain a great diversity, tape never be aired again, and astoitsorigin, Metheny quoted your programming over the long playing the misses as well as the Betty Hudson, vice president of corporate relations at NBC, who said, run," he said. "The beautiful mu- hits, and going on new records "We don't know where it came from. We think it was probably some sic and pop adult stations that re- early. There are ways to do this studio singers fooling around." lied heavily on the blitzkrieg ad-kind of a format and win, and P.S. Watch for National Lampoon's motion picture version of "The vertising approach didn't fare aswe're proud of the way we did Joy of Sex," co -written by Imus and his partner Charlie McCord. well this time around." it." MORE FROM THE NUMBERS GAME: More Arbitron advance winter ratings arein,representing average quarter hour shares for total I // persons, 12+. Among thehighlights:In Cleveland, album rocker WMMS had one of its only number -one periods, increasing by two shares to 8.5 from 10.5. Country station WHK dropped three shares, from 8.5 to 5.3 . In Houston, black music station KMJQ held the number one position (10.8 to 11.0), while country station KIKK-FM remained at two while dipping from 10.5 to 9.0. Mass appeal rocker KRBE stayed at number three, rising 5.6 to 6.9 . In Washington, D.C., A/C formatted WMAL stayed in the lead while advancing from a 10.9 to an 11.0 share, while contemporary top 40 station WRQX moved up from 7.2 to 8.6. The combined WPGC AM and FM dropped from 7.7 to 5.5 . In San Jose, the top music station was album rocker KOME, which took a good leap from 5.4 to 6.8. Black music station KSOL stayed steady (5.7 to 5.5), while KYUU (A/C) moved up nicely from 2.6 to 4.1. MOVES: Tony Berardini has been promoted from PD to general manager at WBCN, Boston-he's the first person to hold that title at the station. The new program director is full-time air personality and sometime rock 'n roll club spinner Oedipus. Both will continue their present airshifts ... Mike McVay has left WAKY and WVEZ, Louis- ARB ville, to join his colleague George Francis at WWWE in Cleveland. Francis who had been general manager at WAKY-WVEZ, is now presi- WINTFJ2 'at dent and GM at the Cleveland station. McVay will assume the post of vice president of operations at WWWE . Denny Adkins has been promoted to senior vice president of Drake-Chenault Enter- prises . General manager Les Elias has left WLUP in Chicago to form his own consulting firm. Jim De Castro, who was most recently general sales manager for WXKS in Boston, will be his replacement. ":1911fi/JAIVIr fe.o, Elias' departure comes amidst rumors that the Loop is contemplating a changing in consultants ... Ross Holland is the new MD at KMJQ, Houston, having earned the title after a stint as acting MD following the departure of Robert Vinton, who is now on the air at Plough Broadcasting's WHRK, Memphis . New York's country stereo station WKHK, has announced new additions to its one -the -air lineup including Tim Byrd, afternoons; Steve Warren, early evenings; and ". .. but is it a Good Book?" RECORD WORLD MAY 16, 1981 29.
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