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THE BASKETBALL LEAGUE REPORT a Data-Driven Digital Analysis Focused on Basketball

THE BASKETBALL LEAGUE REPORT a Data-Driven Digital Analysis Focused on Basketball

THE LEAGUE REPORT A data-driven digital analysis focused on basketball

@2020 IQUII SRL.THE CONTENT OF THIS FILE IS PROPERTY OF IQUII. IT CANNOT BE COPIED, REPRODUCED, PUBLISHED OR DISTRIBUTED, IN WHOLE OR IN PART, IN ANY WAY WITHOUT THE PRIOR WRITTEN CONSENT OF IQUII. 1 / 82 IQUII was born in 2011 and founded by two partners, Mirko and Fabio. The initial activity was focused on IT and security services. Its business model was reorganized in 2012, focusing on new mobile/web technologies.

In 2013 IQUII integrated Digital Marketing and consultancy services in its commercial offer. In 2013 the company started a Wearable-IoT lab in order to position itself in Italy as the development leader of embedded software, mobile software, wearable technologies and User Experience.

Today IQUII is a company which is strongly growing and quickly expanding abroad. From 2016 IQUII is part of the group "Be", a multinational company which is quoted on the Italian stock exchange.

We focus on the key areas of digital projects in order to enable new business models and new opportunities through technologies. We realize creative communication strategies, enhanced by method and experience. We deeply explore trends and opportunities merging We are knowledge, research and extended vision. We lead our clients through innovative paths to Digital Enablers connect people and brands, combining listening skills, engagement and experimentation.

@2020 IQUII SRL.THE CONTENT OF THIS FILE IS PROPERTY OF IQUII. IT CANNOT BE COPIED, REPRODUCED, PUBLISHED OR DISTRIBUTED, IN WHOLE OR IN PART, IN ANY WAY WITHOUT THE PRIOR WRITTEN CONSENT OF IQUII. REPORT SPORT.IQUII.COM #TBLReport 2 / 82 Summary IQUII SPORT 4 Italian Basketball Clubs' Official Apps 67 FANIZE: THE FAN ENGAGEMENT & LOYALTY PLATFORM 6 SPORTXP: THE SPORT PLATFORM FOR CLUBS 7 LBA Serie A: Players 71 PLAYERXP: THE SPORT PLATFORM FOR ATHLETES 8 LNP Serie A2 Ovest: Players 76 EuroLeague 9 LNP Serie A2 Est: Players 81 EuroLeague's Official Apps 19 TBL (R)EVOLUTION 86 LBA Serie A 26

LNP Serie A2 Ovest 36

LNP Serie A2 Est 45

ITALY: Overview 54

@2020 IQUII SRL.THE CONTENT OF THIS FILE IS PROPERTY OF IQUII. IT CANNOT BE COPIED, REPRODUCED, PUBLISHED OR DISTRIBUTED, IN WHOLE OR IN PART, IN ANY WAY WITHOUT THE PRIOR WRITTEN CONSENT OF IQUII. THE BASKETBALL LEAGUE REPORT SPORT.IQUII.COM #TBLReport 3 / 82 SPORT MARKETING & FAN ENGAGEMENT Understanding main stakeholders' strategies and anticipating Sport Industry trends, to engage the fan inside and outside the venue with membership, loyalty, proximity and sport retail strategies.

INNOVATION TECHNOLOGY & SPORT PLATFORMS Outlining the relationship between sport and new technologies, deepening CRM and membership platform development studying technologies for clubs, associations and sports events.

In August 2017 IQUII Sport has been launched, the Business Unit designed to study and deepen four DATA MONETIZATION Sport Industry areas: Developing data-driven strategies to support stakeholders, aiming to create value from data both directly and indirectly, and integrating online and offline touchpoints.

INSIGHTS & REPORTS Collecting and analysing data, producing reports and infographics about clubs, players, events and the new eSports scenario.

@2020 IQUII SRL.THE CONTENT OF THIS FILE IS PROPERTY OF IQUII. IT CANNOT BE COPIED, REPRODUCED, PUBLISHED OR DISTRIBUTED, IN WHOLE OR IN PART, IN ANY WAY WITHOUT THE PRIOR WRITTEN CONSENT OF IQUII. THE BASKETBALL LEAGUE REPORT SPORT.IQUII.COM #TBLReport 4 / 82 Nowadays, the implementation of a strategy needs to be OUR CLIENTS planned with a data-driven approach.

With this in mind, our three reports were born: "The European Football Club" Report for football, "The Basketball League" Report for basketball and "The Volleyball League" Report for volleyball.

These studies deal with the presence of the main stakeholders of the related sports on social media, highlighting variations and overtakes on a monthly basis.

The aim of IQUII Sport is to realize and to offer tools supporting clubs, brands and athletes in the acquisition, engagement, loyalty and monetization of their own fanbases.

@2020 IQUII SRL.THE CONTENT OF THIS FILE IS PROPERTY OF IQUII. IT CANNOT BE COPIED, REPRODUCED, PUBLISHED OR DISTRIBUTED, IN WHOLE OR IN PART, IN ANY WAY WITHOUT THE PRIOR WRITTEN CONSENT OF IQUII. THE BASKETBALL LEAGUE REPORT SPORT.IQUII.COM #TBLReport 5 / 82 @2020 IQUII SRL.THE CONTENT OF THIS FILE IS PROPERTY OF IQUII. IT CANNOT BE COPIED, REPRODUCED, PUBLISHED OR DISTRIBUTED, IN WHOLE OR IN PART, IN ANY WAY WITHOUT THE PRIOR WRITTEN CONSENT OF IQUII. THE BASKETBALL LEAGUE REPORT SPORT.IQUII.COM #TBLReport 6 / 82 @2020 IQUII SRL.THE CONTENT OF THIS FILE IS PROPERTY OF IQUII. IT CANNOT BE COPIED, REPRODUCED, PUBLISHED OR DISTRIBUTED, IN WHOLE OR IN PART, IN ANY WAY WITHOUT THE PRIOR WRITTEN CONSENT OF IQUII. THE BASKETBALL LEAGUE REPORT SPORT.IQUII.COM #TBLReport 7 / 82 @2020 IQUII SRL.THE CONTENT OF THIS FILE IS PROPERTY OF IQUII. IT CANNOT BE COPIED, REPRODUCED, PUBLISHED OR DISTRIBUTED, IN WHOLE OR IN PART, IN ANY WAY WITHOUT THE PRIOR WRITTEN CONSENT OF IQUII. THE BASKETBALL LEAGUE REPORT SPORT.IQUII.COM #TBLReport 8 / 82 Countries included in this overview

TURKISH AIRLINES EUROLEAGUE

10 COUNTRIES 18 CLUBS

@2020 IQUII SRL.THE CONTENT OF THIS FILE IS PROPERTY OF IQUII. IT CANNOT BE COPIED, REPRODUCED, PUBLISHED OR DISTRIBUTED, IN WHOLE OR IN PART, IN ANY WAY WITHOUT THE PRIOR WRITTEN CONSENT OF IQUII. THE BASKETBALL LEAGUE REPORT SPORT.IQUII.COM #TBLReport 9 / 82 EUROPE SnapShot / EuroLeague

18 9 32.7 M + 0.46%* CLUBS BRANDS FANS

Total EuroLeague Total EuroLeague sport Total Facebook, Twitter, Basketball Clubs brands analyzed. Instagram, YouTube fans of the analyzed. Clubs analyzed.

*[from March 05, 2020 to April 06, 2020]

@2020 IQUII SRL.THE CONTENT OF THIS FILE IS PROPERTY OF IQUII. IT CANNOT BE COPIED, REPRODUCED, PUBLISHED OR DISTRIBUTED, IN WHOLE OR IN PART, IN ANY WAY WITHOUT THE PRIOR WRITTEN CONSENT OF IQUII. THE BASKETBALL LEAGUE REPORT SPORT.IQUII.COM #TBLReport 10 / 82 CLUBS FANS % VAR* 01 REAL BALONCESTO 15.5 M -0.20 02 FC 2.3 M -0.20 03 FENERBAHCE BEKO 1.2 M -0.23 04 CRVENA ZVEZDA MTS 448.7 K -0.17 05 OLYMPIACOS 400.4 K -0.05 06 PANATHINAIKOS OPAP 387.1 K -0.07 16.0 M 15.5 M 07 FC BAYERN 296.1 K -0.12 08 ANADOLU EFES SPOR KOLUBU 274.6 K -0.08 EUROLEAGUE Facebook 09 MACCABI FOX TEL AVIV 236.6 K +0.00 10 ZALGIRIS KAUNAS 220.1 K +0.30 11 A|X ARMANI EXCHANGE MILANO 173.8 K -0.00 12 110.8 K -0.05 13 CSKA MOSCA 93.4 K -0.13 14 ALBA 73.0 K +4.77 15 LDLC ASVEL VILLEURBANNE 69.3 K +0.20 12.0 M 16 KIROLBET BASKONIA VITORIA-GASTEIZ 55.1 K +0.05 17 KHIMKI MOSCOW 10.9 K +0.08 TOTAL FANBASE 18 ZENIT ST PETERSBURG 2.5 K +2.94 21.9 M

8.0 M

4.0 M 2.3 M Ranking of the EuroLeague 1.2 M basketball clubs on Facebook. 448.7 K 400.4 K 387.1 K 296.1 K 274.6 K 236.6 K 220.1 K

0

*[from March 05, 2020 to April 06, 2020]

@2020 IQUII SRL.THE CONTENT OF THIS FILE IS PROPERTY OF IQUII. IT CANNOT BE COPIED, REPRODUCED, PUBLISHED OR DISTRIBUTED, IN WHOLE OR IN PART, IN ANY WAY WITHOUT THE PRIOR WRITTEN CONSENT OF IQUII. THE BASKETBALL LEAGUE REPORT SPORT.IQUII.COM #TBLReport 11 / 82 CLUBS FANS % VAR* 935.0 K 01 FENERBAHCE BEKO 748.7 K +0.81 02 638.3 K +0.61 03 FC BARCELONA 553.1 K +0.03 04 CSKA MOSCA 194.5 K -0.11 05 ANADOLU EFES SPOR KOLUBU 192.2 K +0.72 06 VALENCIA BASKET 142.8 K +0.03 748.7 K 07 CRVENA ZVEZDA MTS BELGRADE 98.3 K +0.55 08 ZALGIRIS KAUNAS 96.7 K +0.13 748.0 K EUROLEAGUE Twitter 09 FC BAYERN MUNICH 90.5 K +0.03 10 PANATHINAIKOS OPAP ATHENS 88.5 K +1.47 11 OLYMPIACOS PIRAEUS 88.0 K +1.80 638.3 K 12 KIROLBET BASKONIA VITORIA-GASTEIZ 84.3 K +0.00 13 MACCABI FOX TEL AVIV 61.5 K +0.44 14 A|X ARMANI EXCHANGE MILANO 50.3 K +0.06 553.1 K 15 ALBA BERLIN 36.6 K +0.95 16 LDLC ASVEL VILLEURBANNE 29.5 K +0.49 561.0 K 17 KHIMKI MOSCOW 13.1 K +0.20 TOTAL FANBASE 18 ZENIT ST PETERSBURG 5.7 K 0 3.2 M

374.0 K

194.5 K 192.2 K 187.0 K 142.8 K 98.3 K 96.7 K 90.5 K 88.5 K Ranking of the EuroLeague basketball clubs on Twitter.

0

*[from March 05, 2020 to April 06, 2020]

@2020 IQUII SRL.THE CONTENT OF THIS FILE IS PROPERTY OF IQUII. IT CANNOT BE COPIED, REPRODUCED, PUBLISHED OR DISTRIBUTED, IN WHOLE OR IN PART, IN ANY WAY WITHOUT THE PRIOR WRITTEN CONSENT OF IQUII. THE BASKETBALL LEAGUE REPORT SPORT.IQUII.COM #TBLReport 12 / 82 CLUBS FANS % VAR* 01 REAL MADRID BALONCESTO 2.6 M +1.53 02 FENERBAHCE BEKO 958.2 K +0.59 03 FC BARCELONA 640.5 K +1.34 3.0 M 04 FC BAYERN MUNICH 237.0 K +2.27 05 OLYMPIACOS PIRAEUS 187.1 K +1.26 06 PANATHINAIKOS OPAP ATHENS 185.2 K +0.53 2.6 M 07 CRVENA ZVEZDA MTS BELGRADE 175.1 K +0.07 08 ANADOLU EFES SPOR KOLUBU 134.9 K +1.52 EUROLEAGUE Instagram 09 ZALGIRIS KAUNAS 107.5 K +1.30 2.5 M 10 A|X ARMANI EXCHANGE MILANO 95.0 K +0.37 11 CSKA MOSCA 86.3 K +0.62 12 MACCABI FOX TEL AVIV 81.3 K +2.05 13 VALENCIA BASKET 73.4 K +1.97 14 KIROLBET BASKONIA VITORIA-GASTEIZ 46.6 K +0.82 15 LDLC ASVEL VILLEURBANNE 37.5 K +3.31

2.0 M 16 ALBA BERLIN 37.2 K +1 +18.16 17 KHIMKI MOSCOW 34.2 K -1 +0.73 TOTAL FANBASE 18 ZENIT ST PETERSBURG 24.6 K +0.81 5.8 M 1.5 M

958.2 K 1.0 M

640.5 K

500.0 K 237.0 K Ranking of the EuroLeague 187.1 K 185.2 K 175.1 K 134.9 K basketball clubs on Instagram. 107.5 K 95.0 K

0

*[from March 05, 2020 to April 06, 2020]

@2020 IQUII SRL.THE CONTENT OF THIS FILE IS PROPERTY OF IQUII. IT CANNOT BE COPIED, REPRODUCED, PUBLISHED OR DISTRIBUTED, IN WHOLE OR IN PART, IN ANY WAY WITHOUT THE PRIOR WRITTEN CONSENT OF IQUII. THE BASKETBALL LEAGUE REPORT SPORT.IQUII.COM #TBLReport 13 / 82 CLUBS FANS % VAR* 01 FENERBAHCE BEKO 1.3 M 0 02 ALBA BERLIN 94.1 K +11 +1,649 03 OLYMPIACOS PIRAEUS 91.9 K -1 +0.66 04 PANATHINAIKOS OPAP ATHENS 53.8 K -1 +0.37 1.5 M 05 REAL MADRID BALONCESTO 52.4 K -1 +0.96 06 ZALGIRIS KAUNAS 44.5 K -1 +2.77 1.3 M 07 CRVENA ZVEZDA MTS BELGRADE 30.3 K -1 +1.34 08 MACCABI FOX TEL AVIV 29.2 K -1 +2.10 EUROLEAGUE YouTube 09 CSKA MOSCA 14.7 K -1 +1.38 10 FC BAYERN MUNICH 14.2 K -1 +1.43 1.3 M 11 ANADOLU EFES SPOR KOLUBU 13.4 K +2.29 12 A|X ARMANI EXCHANGE MILANO 13.4 K -2 0 13 VALENCIA BASKET 5.5 K -1 +2.04 14 KIROLBET BASKONIA VITORIA-GASTEIZ 5.1 K +1.40 15 KHIMKI MOSCOW 3.9 K +1.05 16 LDLC ASVEL VILLEURBANNE 3.2 K +3.96 1.0 M 17 ZENIT ST PETERSBURG 453 +3.19 TOTAL FANBASE 18 FC BARCELONA - - 1.8 M 750.0 K

500.0 K

250.0 K

Ranking of the EuroLeague 94.1 K 91.9 K 53.8 K 52.4 K 44.5 K basketball clubs on YouTube. 30.3 K 29.2 K 14.7 K 14.2 K

0

*[from March 05, 2020 to April 06, 2020] The FC Barcelona account has not been considered, since it includes football-related contents only. YouTube subscribers' data are rounded, since the social media provides data in this format. @2020 IQUII SRL.THE CONTENT OF THIS FILE IS PROPERTY OF IQUII. IT CANNOT BE COPIED, REPRODUCED, PUBLISHED OR DISTRIBUTED, IN WHOLE OR IN PART, IN ANY WAY WITHOUT THE PRIOR WRITTEN CONSENT OF IQUII. THE BASKETBALL LEAGUE REPORT SPORT.IQUII.COM #TBLReport 14 / 82 CLUBS FANS % VAR* 01 REAL MADRID BALONCESTO 18.8 M +0.07 02 FENERBAHCE BEKO 4.3 M +0.21 03 FC BARCELONA 3.5 M +0.11 04 OLYMPIACOS PIRAEUS 767.4 K +0.56 05 CRVENA ZVEZDA MTS BELGRADE 752.4 K +0.04 06 PANATHINAIKOS OPAP ATHENS 714.7 K +0.31 16.0 M 18.8 M 07 FC BAYERN MUNICH 637.9 K +0.81 08 ANADOLU EFES SPOR KOLUBU 615.1 K +0.57 EUROLEAGUE Social 09 ZALGIRIS KAUNAS 468.7 K +0.72 10 MACCABI FOX TEL AVIV 408.5 K +0.62 11 CSKA MOSCA 388.9 K +0.10 12 A|X ARMANI EXCHANGE MILANO 332.5 K +0.11 13 VALENCIA BASKET 332.5 K +0.46 14 ALBA BERLIN 241.0 K +1 +68.66 15 KIROLBET BASKONIA VITORIA-GASTEIZ 191.0 K -1 +0.25 12.0 M 16 LDLC ASVEL VILLEURBANNE 139.4 K +1.16 17 KHIMKI MOSCOW 62.1 K +0.52 TOTAL FANBASE 18 ZENIT ST PETERSBURG 33.2 K +0.85 32.7 M

8.0 M

4.0 M 3.5 M Ranking of the EuroLeague 4.3 M basketball clubs based on the 767.4 K 752.4 K 714.7 K 637.9 K 615.1 K 468.7 K 408.5 K

aggregate Facebook, Twitter, 0 Instagram and YouTube fanbases.

*[from March 05, 2020 to April 06, 2020]

@2020 IQUII SRL.THE CONTENT OF THIS FILE IS PROPERTY OF IQUII. IT CANNOT BE COPIED, REPRODUCED, PUBLISHED OR DISTRIBUTED, IN WHOLE OR IN PART, IN ANY WAY WITHOUT THE PRIOR WRITTEN CONSENT OF IQUII. THE BASKETBALL LEAGUE REPORT SPORT.IQUII.COM #TBLReport 15 / 82 SPONSORS FANS % VAR*

25.0 M 01 20.5 M +0.59 02 NIKE 10.1 M +0.20 03 SPORTIVE 615.1 K +0.57 04 ZALGIRIS 468.7 K +0.72 05 EA7 EMPORIO ARMANI 332.5 K +0.11 06 LUANVI 332.5 K +0.46 20.5 M 07 KELME 191.0 K +0.25 08 PEAK 139.4 K +1.16 EUROLEAGUE Brands 20.0 M 09 AIR JORDAN 33.2 K +0.85

15.0 M TOTAL FANBASE 32.7 M 10.1 M

10.0 M

5.0 M

Potential Social Media exposition of the Sport Brands in relation 615.1 K 468.7 K 332.5 K 332.5 K 191.0 K 139.4 K 33.2 K

to the total fanbase of the 18 0 sponsored EuroLeague basketball clubs.

*[from March 05, 2020 to April 06, 2020]

@2020 IQUII SRL.THE CONTENT OF THIS FILE IS PROPERTY OF IQUII. IT CANNOT BE COPIED, REPRODUCED, PUBLISHED OR DISTRIBUTED, IN WHOLE OR IN PART, IN ANY WAY WITHOUT THE PRIOR WRITTEN CONSENT OF IQUII. THE BASKETBALL LEAGUE REPORT SPORT.IQUII.COM #TBLReport 16 / 82 EUROLEAGUE Brands

CLUBS 18

SPORT BRANDS 9

Coverage of the Sport Brands in relation to the 18 sponsored EuroLeague basketball clubs.

*[from March 05, 2020 to April 06, 2020]

@2020 IQUII SRL.THE CONTENT OF THIS FILE IS PROPERTY OF IQUII. IT CANNOT BE COPIED, REPRODUCED, PUBLISHED OR DISTRIBUTED, IN WHOLE OR IN PART, IN ANY WAY WITHOUT THE PRIOR WRITTEN CONSENT OF IQUII. THE BASKETBALL LEAGUE REPORT SPORT.IQUII.COM #TBLReport 17 / 82 CLUBS % VAR* 01 ALBA BERLIN +68.66 02 LDLC ASVEL VILLEURBANNE +1.16 03 ZENIT ST PETERSBURG +0.85 04 FC BAYERN MUNICH +0.81 05 ZALGIRIS KAUNAS +0.72 68.66 06 MACCABI FOX TEL AVIV +0.62 07 ANADOLU EFES SPOR KOLUBU +0.57 69.00% 08 OLYMPIACOS PIRAEUS +0.56 EUROLEAGUE Grown Up 09 KHIMKI MOSCOW +0.52 10 VALENCIA BASKET +0.46 11 PANATHINAIKOS OPAP ATHENS +0.31 12 KIROLBET BASKONIA VITORIA-GASTEIZ +0.25 13 FENERBAHCE BEKO +0.21 14 A|X ARMANI EXCHANGE MILANO +0.11 15 FC BARCELONA +0.11 51.75% 16 CSKA MOSCA +0.10 17 REAL MADRID BALONCESTO +0.07 18 CRVENA ZVEZDA MTS BELGRADE +0.04

34.50%

17.25%

Ranking of the most grown up EuroLeague basketball clubs 1.16 0.85 0.81 0.72 0.62 0.57 0.56 0.52 0.46

based on the aggregate Facebook, 0 Twitter, Instagram, YouTube fanbases.

*[from March 05, 2020 to April 06, 2020]

@2020 IQUII SRL.THE CONTENT OF THIS FILE IS PROPERTY OF IQUII. IT CANNOT BE COPIED, REPRODUCED, PUBLISHED OR DISTRIBUTED, IN WHOLE OR IN PART, IN ANY WAY WITHOUT THE PRIOR WRITTEN CONSENT OF IQUII. THE BASKETBALL LEAGUE REPORT SPORT.IQUII.COM #TBLReport 18 / 82 EUROLEAGUE SnapShot / Official Apps*

1 18 11 10

COMPETITIONS CLUBS iOS ANDROID

Total Leagues analyzed: Total Basketball Clubs analyzed in Total iOS Official Apps analyzed in Total Android Official Apps EuroLeague. EuroLeague. EuroLeague. analyzed in EuroLeague.

*From March 05, 2020 to April 06, 2020. The Official Apps considered have informative features (e.g. fixtures, news, roster, etc.). Other official apps boasting only VR, games, or stadium services' features have not been considered.

@2020 IQUII SRL.THE CONTENT OF THIS FILE IS PROPERTY OF IQUII. IT CANNOT BE COPIED, REPRODUCED, PUBLISHED OR DISTRIBUTED, IN WHOLE OR IN PART, IN ANY WAY WITHOUT THE PRIOR WRITTEN CONSENT OF IQUII. THE BASKETBALL LEAGUE REPORT SPORT.IQUII.COM #TBLReport 19 / 82 IOS ANDROID

EUROLEAGUE

CLUBS 18

Overview of the Official Apps of the basketball clubs playing in EuroLeague. 11 C LUBS 10

*[from March 05, 2020 to April 06, 2020]

@2020 IQUII SRL.THE CONTENT OF THIS FILE IS PROPERTY OF IQUII. IT CANNOT BE COPIED, REPRODUCED, PUBLISHED OR DISTRIBUTED, IN WHOLE OR IN PART, IN ANY WAY WITHOUT THE PRIOR WRITTEN CONSENT OF IQUII. THE BASKETBALL LEAGUE REPORT SPORT.IQUII.COM #TBLReport 20 / 82 Basketball Competitions included in this overview

FIRST DIVISION 17 CLUBS

LBA SERIE A

SECOND DIVISION 14 CLUBS ITALY LNP SERIE A2 OVEST

SECOND DIVISION 14 CLUBS

LNP SERIE A2 EST

@2020 IQUII SRL.THE CONTENT OF THIS FILE IS PROPERTY OF IQUII. IT CANNOT BE COPIED, REPRODUCED, PUBLISHED OR DISTRIBUTED, IN WHOLE OR IN PART, IN ANY WAY WITHOUT THE PRIOR WRITTEN CONSENT OF IQUII. THE BASKETBALL LEAGUE REPORT SPORT.IQUII.COM #TBLReport 21 / 82 ITALY SnapShot / LBA Serie A

17 7 1.4 M + 0.19%* CLUBS BRANDS FANS

Total LBA Serie A Total LBA Serie A sport Total Facebook, Twitter, Basketball Clubs brands analyzed. Instagram, YouTube fans of the analyzed. LBA Serie A Basketball Clubs analyzed.

*[from March 05, 2020 to April 06, 2020]

@2020 IQUII SRL.THE CONTENT OF THIS FILE IS PROPERTY OF IQUII. IT CANNOT BE COPIED, REPRODUCED, PUBLISHED OR DISTRIBUTED, IN WHOLE OR IN PART, IN ANY WAY WITHOUT THE PRIOR WRITTEN CONSENT OF IQUII. THE BASKETBALL LEAGUE REPORT SPORT.IQUII.COM #TBLReport 22 / 82 CLUBS FANS % VAR* 01 A|X ARMANI EXCHANGE MILANO 173.8 K -0.00 02 BANCO DI SARDEGNA SASSARI 118.7 K -0.15 03 SEGAFREDO VIRTUS 58.9 K +0.18 04 DOLOMITI ENERGIA TRENTINO 47.4 K -0.12 05 UMANA 39.7 K +0.02 06 OPENJOBMETIS 38.0 K -0.04 173.8 K 07 HAPPY CASA BRINDISI 29.3 K +0.27

174.0 K 08 GERMANI BASKET BRESCIA 29.2 K +0.36 LBA SERIE A Facebook 09 S.BERNARDO-CINELANDIA CANTÙ 28.2 K +0.00 10 GRISSIN BON REGGIO EMILIA 27.5 K +0.01 11 POMPEA 27.1 K +0.07 12 23.3 K +0.04 13 ALLIANZ PALLACANESTRO 22.1 K +0.25 14 DE' LONGHI TREVISO 20.6 K +0.07 15 VANOLI CREMONA 15.9 K +0.20 16 CARPEGNA PROSCIUTTO PESARO 14.7 K +0.29 130.5 K 118.7 K 17 ORIORA PISTOIA 13.4 K -0.04 TOTAL FANBASE 728 K

87.0 K

58.9 K 47.4 K 39.7 K 43.5 K 38.0 K 29.3 K 29.2 K 28.2 K 27.5 K

Ranking of the LBA Serie A basketball clubs on Facebook.

0

*[from March 05, 2020 to April 06, 2020]

@2020 IQUII SRL.THE CONTENT OF THIS FILE IS PROPERTY OF IQUII. IT CANNOT BE COPIED, REPRODUCED, PUBLISHED OR DISTRIBUTED, IN WHOLE OR IN PART, IN ANY WAY WITHOUT THE PRIOR WRITTEN CONSENT OF IQUII. THE BASKETBALL LEAGUE REPORT SPORT.IQUII.COM #TBLReport 23 / 82 CLUBS FANS % VAR* 62.5 K 01 A|X ARMANI EXCHANGE MILANO 50.3 K +0.06 02 BANCO DI SARDEGNA SASSARI 27.9 K +0.20 03 S.BERNARDO-CINELANDIA CANTÙ 12.4 K -0.12 04 OPENJOBMETIS VARESE 12.3 K -0.04 05 VIRTUS ROMA 12.0 K -0.02 06 UMANA REYER VENEZIA 11.9 K +0.13 50.3 K 07 SEGAFREDO 11.5 K +0.17 08 HAPPY CASA BRINDISI 9.2 K +0.05 LBA SERIE A Twitter 50.0 K 09 GRISSIN BON REGGIO EMILIA 9.1 K -0.14 10 DOLOMITI ENERGIA TRENTINO 8.5 K +0.12 11 VANOLI CREMONA 7.1 K +0.30 12 ORIORA PISTOIA 6.3 K +0.10 13 GERMANI BASKET BRESCIA 4.5 K +0.33 14 ALLIANZ 4.2 K +0.21 15 CARPEGNA PROSCIUTTO PESARO 3.2 K +0.57 16 DE' LONGHI TREVISO 2.0 K +0.64 37.5 K 17 POMPEA FORTITUDO BOLOGNA - - TOTAL FANBASE

192 K 27.9 K

25.0 K

12.4 K 12.3 K 12.0 K 11.9 K 11.5 K 12.5 K 9.2 K 9.1 K 8.5 K

Ranking of the LBA Serie A basketball clubs on Twitter.

0

*[from March 05, 2020 to April 06, 2020]

@2020 IQUII SRL.THE CONTENT OF THIS FILE IS PROPERTY OF IQUII. IT CANNOT BE COPIED, REPRODUCED, PUBLISHED OR DISTRIBUTED, IN WHOLE OR IN PART, IN ANY WAY WITHOUT THE PRIOR WRITTEN CONSENT OF IQUII. THE BASKETBALL LEAGUE REPORT SPORT.IQUII.COM #TBLReport 24 / 82 CLUBS FANS % VAR* 117.5 K 01 A|X ARMANI EXCHANGE MILANO 95.0 K +0.37 02 BANCO DI SARDEGNA SASSARI 67.0 K +0.44 03 SEGAFREDO VIRTUS BOLOGNA 34.1 K +1.37 04 UMANA REYER VENEZIA 31.3 K +0.23 05 POMPEA FORTITUDO BOLOGNA 25.1 K +0.23 06 GRISSIN BON REGGIO EMILIA 24.5 K -0.02 95.0 K 07 GERMANI BASKET BRESCIA 20.6 K +0.74 08 HAPPY CASA BRINDISI 20.1 K +0.65 LBA SERIE A Instagram 94.0 K 09 DOLOMITI ENERGIA TRENTINO 19.1 K +0.10 10 DE' LONGHI TREVISO 14.8 K +0.22 11 S.BERNARDO-CINELANDIA CANTÙ 14.6 K +0.53 12 OPENJOBMETIS VARESE 14.1 K +0.77 13 VANOLI CREMONA 13.2 K +0.46 14 ALLIANZ PALLACANESTRO TRIESTE 13.0 K +0.96 15 VIRTUS ROMA 12.0 K +0.75 67.0 K 16 ORIORA PISTOIA 9.6 K +0.39 70.5 K 17 CARPEGNA PROSCIUTTO PESARO 7.8 K -0.06 TOTAL FANBASE 436 K

47.0 K

34.1 K 31.3 K 25.1 K 24.5 K 20.6 K 23.5 K 20.1 K 19.1 K 14.8 K

Ranking of the LBA Serie A basketball clubs on Instagram.

0

*[from March 05, 2020 to April 06, 2020]

@2020 IQUII SRL.THE CONTENT OF THIS FILE IS PROPERTY OF IQUII. IT CANNOT BE COPIED, REPRODUCED, PUBLISHED OR DISTRIBUTED, IN WHOLE OR IN PART, IN ANY WAY WITHOUT THE PRIOR WRITTEN CONSENT OF IQUII. THE BASKETBALL LEAGUE REPORT SPORT.IQUII.COM #TBLReport 25 / 82 CLUBS FANS % VAR* 01 A|X ARMANI EXCHANGE MILANO 13.4 K 0 02 BANCO DI SARDEGNA SASSARI 8.1 K +0.37 03 S.BERNARDO-CINELANDIA CANTÙ 2.2 K +0.46 04 UMANA REYER VENEZIA 2.2 K +0.94 05 POMPEA FORTITUDO BOLOGNA 1.8 K +0.56 06 OPENJOBMETIS VARESE 1.6 K 0 14.0 K 13.4 K 07 GRISSIN BON REGGIO EMILIA 1.6 K +0.65 08 DOLOMITI ENERGIA TRENTINO 1.5 K 0 LBA SERIE A YouTube 09 GERMANI BASKET BRESCIA 1.4 K 0 10 CARPEGNA PROSCIUTTO PESARO 1.4 K 0 11 VIRTUS ROMA 1.3 K +0.76 12 SEGAFREDO VIRTUS BOLOGNA 1.2 K +2 +9.26 13 ALLIANZ PALLACANESTRO TRIESTE 1.2 K -1 +1.74 14 HAPPY CASA BRINDISI 1.1 K -1 +0.93 15 DE' LONGHI TREVISO 798 +0.76 10.5 K 16 ORIORA PISTOIA 667 +0.60 17 VANOLI CREMONA 428 -0.47 TOTAL FANBASE 8.1 K 42 K

7.0 K

3.5 K 2.2 K 2.2 K 1.8 K 1.6 K 1.6 K 1.5 K 1.4 K 1.4 K Ranking of the LBA Serie A basketball clubs on YouTube.

0

*[from March 05, 2020 to April 06, 2020] YouTube subscribers' data are rounded, since the social media provides data in this format. @2020 IQUII SRL.THE CONTENT OF THIS FILE IS PROPERTY OF IQUII. IT CANNOT BE COPIED, REPRODUCED, PUBLISHED OR DISTRIBUTED, IN WHOLE OR IN PART, IN ANY WAY WITHOUT THE PRIOR WRITTEN CONSENT OF IQUII. THE BASKETBALL LEAGUE REPORT SPORT.IQUII.COM #TBLReport 26 / 82 CLUBS FANS % VAR* 01 A|X ARMANI EXCHANGE MILANO 332.5 K +0.11 02 BANCO DI SARDEGNA SASSARI 221.8 K +0.09 03 SEGAFREDO VIRTUS BOLOGNA 105.7 K +0.65 04 UMANA REYER VENEZIA 85.0 K +0.14 05 DOLOMITI ENERGIA TRENTINO 76.6 K -0.03 06 OPENJOBMETIS VARESE 65.9 K +0.13 332.5 K 07 GRISSIN BON REGGIO EMILIA 62.7 K -0.01 174.0 K 08 HAPPY CASA BRINDISI 59.6 K +0.38 LBA SERIE A Social 09 S.BERNARDO-CINELANDIA CANTÙ 57.4 K +0.13 10 GERMANI BASKET BRESCIA 55.8 K +0.49 11 POMPEA FORTITUDO BOLOGNA 54.0 K +0.16 12 VIRTUS ROMA 48.6 K +0.22 13 ALLIANZ PALLACANESTRO TRIESTE 40.5 K +0.52 14 DE' LONGHI TREVISO 38.2 K +0.18 15 VANOLI CREMONA 36.6 K +0.30 16 ORIORA PISTOIA 30.0 K +0.14 130.5 K 221.8 K 17 CARPEGNA PROSCIUTTO PESARO 27.0 K +0.20 TOTAL FANBASE 1.4 M

87.0 K

105.7 K 76.6 K 85.0 K 43.5 K 65.9 K 62.7 K 59.6 K 57.4 K 55.8 K

Ranking of the LBA Serie A basketball clubs based on the

aggregate Facebook, Twitter, 0 Instagram and YouTube fanbases.

*[from March 05, 2020 to April 06, 2020]

@2020 IQUII SRL.THE CONTENT OF THIS FILE IS PROPERTY OF IQUII. IT CANNOT BE COPIED, REPRODUCED, PUBLISHED OR DISTRIBUTED, IN WHOLE OR IN PART, IN ANY WAY WITHOUT THE PRIOR WRITTEN CONSENT OF IQUII. THE BASKETBALL LEAGUE REPORT SPORT.IQUII.COM #TBLReport 27 / 82 SPONSORS FANS % VAR* 415.0 K 01 EA7 EMPORIO ARMANI 332.5 K +0.11 02 EYE SPORT 327.7 K +0.12 03 ERREA 272.7 K +0.24 04 171.6 K +0.45 05 ADIDAS 162.8 K +0.26 06 SPALDING 76.6 K -0.03 332.5 K 327.7 K 07 NIKE 54.0 K +0.16 LBA SERIE A Brands 332.0 K

272.7 K

249.0 K TOTAL FANBASE 1.4 M 171.6 K 162.8 K 166.0 K

76.6 K 83.0 K 54.0 K

Potential Social Media exposition of the Sport Brands in relation

to the total fanbase of the 17 0 sponsored LBA Serie A basketball clubs.

*[from March 05, 2020 to April 06, 2020]

@2020 IQUII SRL.THE CONTENT OF THIS FILE IS PROPERTY OF IQUII. IT CANNOT BE COPIED, REPRODUCED, PUBLISHED OR DISTRIBUTED, IN WHOLE OR IN PART, IN ANY WAY WITHOUT THE PRIOR WRITTEN CONSENT OF IQUII. THE BASKETBALL LEAGUE REPORT SPORT.IQUII.COM #TBLReport 28 / 82 LBA SERIE A Brands

CLUBS 17

SPORT BRANDS 7

Coverage of the Sport Brands in relation to the 17 sponsored LBA Serie A basketball clubs.

*[from March 05, 2020 to April 06, 2020]

@2020 IQUII SRL.THE CONTENT OF THIS FILE IS PROPERTY OF IQUII. IT CANNOT BE COPIED, REPRODUCED, PUBLISHED OR DISTRIBUTED, IN WHOLE OR IN PART, IN ANY WAY WITHOUT THE PRIOR WRITTEN CONSENT OF IQUII. THE BASKETBALL LEAGUE REPORT SPORT.IQUII.COM #TBLReport 29 / 82 CLUBS % VAR* 01 SEGAFREDO VIRTUS BOLOGNA +0.65 02 ALLIANZ PALLACANESTRO TRIESTE +0.52 0.75% 03 GERMANI BASKET BRESCIA +0.49 04 HAPPY CASA BRINDISI +0.38 05 VANOLI CREMONA +0.30 0.65 06 VIRTUS ROMA +0.22 07 CARPEGNA PROSCIUTTO PESARO +0.20 08 DE' LONGHI TREVISO +0.18 LBA SERIE A Grown Up 09 POMPEA FORTITUDO BOLOGNA +0.16 10 ORIORA PISTOIA +0.14 11 UMANA REYER VENEZIA +0.14 12 OPENJOBMETIS VARESE +0.13 0.52 13 S.BERNARDO-CINELANDIA CANTÙ +0.13 0.49 14 A|X ARMANI EXCHANGE MILANO +0.11 15 BANCO DI SARDEGNA SASSARI +0.09 0.50% 16 GRISSIN BON REGGIO EMILIA -0.01 17 DOLOMITI ENERGIA TRENTINO -0.03

0.38

0.30

0.22 0.25% 0.20 0.18 0.16 0.14

Ranking of the most grown up LBA Serie A basketball clubs

based on the aggregate Facebook, 0 Twitter, Instagram, YouTube fanbases.

*[from March 05, 2020 to April 06, 2020]

@2020 IQUII SRL.THE CONTENT OF THIS FILE IS PROPERTY OF IQUII. IT CANNOT BE COPIED, REPRODUCED, PUBLISHED OR DISTRIBUTED, IN WHOLE OR IN PART, IN ANY WAY WITHOUT THE PRIOR WRITTEN CONSENT OF IQUII. THE BASKETBALL LEAGUE REPORT SPORT.IQUII.COM #TBLReport 30 / 82 ITALY SnapShot / LNP Serie A2 Ovest

14 9 259 K + 0.56%* CLUBS BRANDS FANS

Total LNP Serie A2 Ovest Total LNP Serie A2 Ovest Total Facebook, Twitter, Basketball Clubs sport brands analyzed. Instagram, YouTube fans of the analyzed. LNP Serie A2 Ovest Basketball Clubs analyzed.

*[from March 05, 2020 to April 06, 2020]

@2020 IQUII SRL.THE CONTENT OF THIS FILE IS PROPERTY OF IQUII. IT CANNOT BE COPIED, REPRODUCED, PUBLISHED OR DISTRIBUTED, IN WHOLE OR IN PART, IN ANY WAY WITHOUT THE PRIOR WRITTEN CONSENT OF IQUII. THE BASKETBALL LEAGUE REPORT SPORT.IQUII.COM #TBLReport 31 / 82 CLUBS FANS % VAR* 27.5 K 01 CAPO D'ORLANDO 22.1 K +0.03 02 GEVI NAPOLI 16.3 K +0.45 03 2B CONTROL TRAPANI 14.5 K +0.32 04 EDILNOL BIELLA 13.6 K +0.13 05 M RINNOVABILI AGRIGENTO 13.1 K +0.02 06 NOVIPIÙ CASALE MONFERRATO 11.7 K +0.07 22.1 K 07 ZEUS ENERGY GROUP RIETI 11.1 K -0.16 08 EUROBASKET ROMA 10.5 K -0.02 LNP SERIE A2 OVEST Facebook 22.0 K 09 BENACQUISTA ASSICURAZIONI LATINA 9.6 K -0.01 10 GIVOVA SCAFATI 7.9 K +0.50 11 BERTRAM TORTONA 7.5 K +0.64 12 BCC TREVIGLIO 5.7 K +0.57 13 REALE MUTUA TORINO 4.6 K +5.75 14 BERGAMO 4.4 K +0.97 16.3 K 16.5 K TOTAL FANBASE 14.5 K 13.6 K 153 K 13.1 K 11.7 K 11.1 K 10.5 K 11.0 K 9.6 K

7.9 K

5.5 K

Ranking of the LNP Serie A2 Ovest basketball clubs on Facebook.

0

*[from March 05, 2020 to April 06, 2020]

@2020 IQUII SRL.THE CONTENT OF THIS FILE IS PROPERTY OF IQUII. IT CANNOT BE COPIED, REPRODUCED, PUBLISHED OR DISTRIBUTED, IN WHOLE OR IN PART, IN ANY WAY WITHOUT THE PRIOR WRITTEN CONSENT OF IQUII. THE BASKETBALL LEAGUE REPORT SPORT.IQUII.COM #TBLReport 32 / 82 CLUBS FANS % VAR* 01 ORLANDINA BASKET CAPO D'ORLANDO 6.5 K -0.15 02 EDILNOL BIELLA 5.0 K -0.10 7.50 K 03 NOVIPIÙ CASALE MONFERRATO 3.5 K -0.08 04 2B CONTROL TRAPANI 2.9 K +0.03 05 BENACQUISTA ASSICURAZIONI LATINA 2.7 K -0.18 06 M RINNOVABILI AGRIGENTO 2.5 K +0.44 6.5 K 07 BCC TREVIGLIO 1.7 K -0.34 08 EUROBASKET ROMA 1.6 K -0.25 LNP SERIE A2 OVEST Twitter 09 GIVOVA SCAFATI 1.6 K +0.63 10 ZEUS ENERGY GROUP RIETI 979 +0.82 6.00 K 11 BERTRAM TORTONA 808 +0.87 12 GEVI NAPOLI 576 +0.17 13 BERGAMO 479 +1.27 5.0 K 14 REALE MUTUA TORINO 287 +3.61

TOTAL FANBASE 4.50 K

31 K 3.5 K

2.9 K 3.00 K 2.7 K 2.5 K

1.7 K 1.6 K 1.6 K

1.50 K 979 Ranking of the LNP Serie A2 Ovest basketball clubs on Twitter.

0

*[from March 05, 2020 to April 06, 2020]

@2020 IQUII SRL.THE CONTENT OF THIS FILE IS PROPERTY OF IQUII. IT CANNOT BE COPIED, REPRODUCED, PUBLISHED OR DISTRIBUTED, IN WHOLE OR IN PART, IN ANY WAY WITHOUT THE PRIOR WRITTEN CONSENT OF IQUII. THE BASKETBALL LEAGUE REPORT SPORT.IQUII.COM #TBLReport 33 / 82 CLUBS FANS % VAR* 01 ORLANDINA BASKET CAPO D'ORLANDO 9.6 K -0.20 02 GEVI NAPOLI 7.0 K +0.99 03 EDILNOL BIELLA 7.0 K +0.43 04 BCC TREVIGLIO 5.7 K +2.62 05 NOVIPIÙ CASALE MONFERRATO 5.5 K +1.64 06 2B CONTROL TRAPANI 4.9 K +1.72 10.00 K 9.6 K 07 ZEUS ENERGY GROUP RIETI 4.1 K +1.55 08 BERTRAM TORTONA 4.1 K +1.46 LNP SERIE A2 OVEST Instagram 09 REALE MUTUA TORINO 4.1 K +4.66 10 BENACQUISTA ASSICURAZIONI LATINA 3.7 K +1.99 11 GIVOVA SCAFATI 3.6 K +0.17 12 BERGAMO 3.6 K +1.25 13 EUROBASKET ROMA 3.0 K -0.77 14 M RINNOVABILI AGRIGENTO 2.4 K +2.04 7.50 K 7.0 K 7.0 K

TOTAL FANBASE 5.7 K 68 K 5.5 K 4.9 K 5.00 K 4.1 K 4.1 K 4.1 K 3.7 K

2.50 K

Ranking of the LNP Serie A2 Ovest basketball clubs on Instagram.

0

*[from March 05, 2020 to April 06, 2020]

@2020 IQUII SRL.THE CONTENT OF THIS FILE IS PROPERTY OF IQUII. IT CANNOT BE COPIED, REPRODUCED, PUBLISHED OR DISTRIBUTED, IN WHOLE OR IN PART, IN ANY WAY WITHOUT THE PRIOR WRITTEN CONSENT OF IQUII. THE BASKETBALL LEAGUE REPORT SPORT.IQUII.COM #TBLReport 34 / 82 CLUBS FANS % VAR* 01 NOVIPIÙ CASALE MONFERRATO 1.7 K 0 02 ORLANDINA BASKET CAPO D'ORLANDO 1.7 K 0 2.00 K 03 EDILNOL BIELLA 800 +0.38 04 EUROBASKET ROMA 547 +0.37 05 2B CONTROL TRAPANI 512 0 06 BERTRAM TORTONA 300 0 1.7 K 07 BERGAMO 247 +0.82 1.75 K 1.7 K 08 GEVI NAPOLI 234 +2.63 LNP SERIE A2 OVEST YouTube 09 GIVOVA SCAFATI 196 +1.03 10 REALE MUTUA TORINO 118 +1 +12.38 11 M RINNOVABILI AGRIGENTO 117 -1 +2.63

1.50 K 12 BCC TREVIGLIO 95 +5.56 13 BENACQUISTA ASSICURAZIONI LATINA 71 0 14 ZEUS ENERGY GROUP RIETI 47 +4.44

1.25 K TOTAL FANBASE 7 K 1.00 K

800

750

547 512

500

300 247 234 250 196 Ranking of the LNP Serie A2 Ovest 118 basketball clubs on YouTube.

0

*[from March 05, 2020 to April 06, 2020] YouTube subscribers' data are rounded, since the social media provides data in this format. @2020 IQUII SRL.THE CONTENT OF THIS FILE IS PROPERTY OF IQUII. IT CANNOT BE COPIED, REPRODUCED, PUBLISHED OR DISTRIBUTED, IN WHOLE OR IN PART, IN ANY WAY WITHOUT THE PRIOR WRITTEN CONSENT OF IQUII. THE BASKETBALL LEAGUE REPORT SPORT.IQUII.COM #TBLReport 35 / 82 CLUBS FANS % VAR* 27.5 K 01 ORLANDINA BASKET CAPO D'ORLANDO 39.9 K -0.06 02 EDILNOL BIELLA 26.3 K +0.17 03 GEVI NAPOLI 24.2 K +0.62 04 2B CONTROL TRAPANI 22.7 K +0.57 05 NOVIPIÙ CASALE MONFERRATO 22.4 K +0.42 06 M RINNOVABILI AGRIGENTO 18.2 K +0.36 39.9 K 07 ZEUS ENERGY GROUP RIETI 16.2 K +0.34 08 BENACQUISTA ASSICURAZIONI LATINA 16.1 K +0.41 LNP SERIE A2 OVEST Social 22.0 K 09 EUROBASKET ROMA 15.7 K -0.17 10 GIVOVA SCAFATI 13.3 K +0.43 11 BCC TREVIGLIO 13.2 K +1.36 12 BERTRAM TORTONA 12.7 K +0.90 13 REALE MUTUA TORINO 9.1 K +5.27 14 BERGAMO 8.7 K +1.10 24.2 K 16.5 K TOTAL FANBASE 22.7 K 26.3 K 259 K 18.2 K 22.4 K 16.2 K 15.7 K 11.0 K 16.1 K

13.3 K

5.5 K

Ranking of the LNP Serie A2 Ovest basketball clubs based on the

aggregate Facebook, Twitter, 0 Instagram and YouTube fanbases.

*[from March 05, 2020 to April 06, 2020]

@2020 IQUII SRL.THE CONTENT OF THIS FILE IS PROPERTY OF IQUII. IT CANNOT BE COPIED, REPRODUCED, PUBLISHED OR DISTRIBUTED, IN WHOLE OR IN PART, IN ANY WAY WITHOUT THE PRIOR WRITTEN CONSENT OF IQUII. THE BASKETBALL LEAGUE REPORT SPORT.IQUII.COM #TBLReport 36 / 82 SPONSORS FANS % VAR* 01 MACRON 49.3 K +0.52 02 JOMA 42.6 K +0.24 03 LEGEA 39.9 K -0.06 04 ERREA 35.5 K +0.69 05 EYE SPORT 33.3 K +1.85 06 ZEUS 16.1 K +0.41 49.3 K 07 ADIDAS 15.7 K -0.17 50.0 K 08 GIVOVA 13.3 K +0.43 LNP SERIE A2 OVEST Brands 09 ACERBIS 13.2 K +1.36

42.6 K 39.9 K

37.5 K 35.5 K 33.3 K TOTAL FANBASE 259 K

25.0 K

16.1 K 15.7 K 13.3 K 13.2 K

12.5 K

Potential Social Media exposition of the Sport Brands in relation

to the total fanbase of the 14 0 sponsored LNP Serie A2 Ovest basketball clubs.

*[from March 05, 2020 to April 06, 2020]

@2020 IQUII SRL.THE CONTENT OF THIS FILE IS PROPERTY OF IQUII. IT CANNOT BE COPIED, REPRODUCED, PUBLISHED OR DISTRIBUTED, IN WHOLE OR IN PART, IN ANY WAY WITHOUT THE PRIOR WRITTEN CONSENT OF IQUII. THE BASKETBALL LEAGUE REPORT SPORT.IQUII.COM #TBLReport 37 / 82 LNP SERIE A2 OVEST Brands

CLUBS 14

SPORT BRANDS 9

Coverage of the Sport Brands in relation to the 14 sponsored LNP Serie A2 Ovest basketball clubs.

*[from March 05, 2020 to April 06, 2020]

@2020 IQUII SRL.THE CONTENT OF THIS FILE IS PROPERTY OF IQUII. IT CANNOT BE COPIED, REPRODUCED, PUBLISHED OR DISTRIBUTED, IN WHOLE OR IN PART, IN ANY WAY WITHOUT THE PRIOR WRITTEN CONSENT OF IQUII. THE BASKETBALL LEAGUE REPORT SPORT.IQUII.COM #TBLReport 38 / 82 CLUBS % VAR* 01 REALE MUTUA TORINO +5.27 6.25% 02 BCC TREVIGLIO +1.36 03 BERGAMO +1.10 04 BERTRAM TORTONA +0.90 05 GEVI NAPOLI +0.62 5.27 06 2B CONTROL TRAPANI +0.57 07 GIVOVA SCAFATI +0.43 08 NOVIPIÙ CASALE MONFERRATO +0.42 LNP SERIE A2 OVEST Grown Up 09 BENACQUISTA ASSICURAZIONI LATINA +0.41 5.00% 10 M RINNOVABILI AGRIGENTO +0.36 11 ZEUS ENERGY GROUP RIETI +0.34 12 EDILNOL BIELLA +0.17 13 ORLANDINA BASKET CAPO D'ORLANDO -0.06 14 EUROBASKET ROMA -0.17

3.75%

2.50%

1.36 1.10 1.25% 0.90 0.62 0.57 0.43 0.42 0.41 Ranking of the most grown up 0.36 LNP Serie A2 Ovest basketball clubs

based on the aggregate Facebook, 0 Twitter, Instagram, YouTube fanbases.

*[from March 05, 2020 to April 06, 2020]

@2020 IQUII SRL.THE CONTENT OF THIS FILE IS PROPERTY OF IQUII. IT CANNOT BE COPIED, REPRODUCED, PUBLISHED OR DISTRIBUTED, IN WHOLE OR IN PART, IN ANY WAY WITHOUT THE PRIOR WRITTEN CONSENT OF IQUII. THE BASKETBALL LEAGUE REPORT SPORT.IQUII.COM #TBLReport 39 / 82 ITALY SnapShot / LNP Serie A2 Est

14 7 217 K + 0.45%* CLUBS BRANDS FANS

Total LNP Serie A2 Est Total LNP Serie A2 Est Total Facebook, Twitter, Basketball Clubs sport brands analyzed. Instagram, YouTube fans of the analyzed. LNP Serie A2 Est Basketball Clubs analyzed.

*[from March 05, 2020 to April 06, 2020]

@2020 IQUII SRL.THE CONTENT OF THIS FILE IS PROPERTY OF IQUII. IT CANNOT BE COPIED, REPRODUCED, PUBLISHED OR DISTRIBUTED, IN WHOLE OR IN PART, IN ANY WAY WITHOUT THE PRIOR WRITTEN CONSENT OF IQUII. THE BASKETBALL LEAGUE REPORT SPORT.IQUII.COM #TBLReport 40 / 82 CLUBS FANS % VAR* 30.0 K 01 UNIEURO FORLÌ 24.4 K +0.14 02 TEZENIS VERONA 19.5 K +0.19 03 POMPEA MANTOVA 12.6 K +0.11 04 APU OLD WILD WEST UDINE 12.1 K +0.27 05 ALLIANZ PAZIENZA CES. S.SEVERO 8.9 K +0.21 06 XL EXTRALIGHT MONTEGRANARO 8.4 K +0.95 24.4 K 07 SAPORI VERI ROSETO 7.4 K +0.01 08 URANIA MILANO 5.6 K +1.40 LNP SERIE A2 EST Facebook 24.0 K 09 FELI PHARMA FERRARA 5.5 K +1.23 10 ORASÌ RAVENNA 5.2 K +0.90 11 LE NATURELLE IMOLA BASKET 5.1 K +0.06 12 AGRIBERTOCCHI ORZINUOVI 4.6 K +0.46 19.5 K 13 UCC ASSIGECO PIACENZA 4.2 K +0.31 14 SPORTING CLUB JUVECASERTA 3.8 K +0.48

18.0 K TOTAL FANBASE 127 K 12.6 K 12.1 K

12.0 K

8.9 K 8.4 K 7.4 K

5.6 K 5.5 K 6.0 K 5.2 K

Ranking of the LNP Serie A2 Est basketball clubs on Facebook.

0

*[from March 05, 2020 to April 06, 2020]

@2020 IQUII SRL.THE CONTENT OF THIS FILE IS PROPERTY OF IQUII. IT CANNOT BE COPIED, REPRODUCED, PUBLISHED OR DISTRIBUTED, IN WHOLE OR IN PART, IN ANY WAY WITHOUT THE PRIOR WRITTEN CONSENT OF IQUII. THE BASKETBALL LEAGUE REPORT SPORT.IQUII.COM #TBLReport 41 / 82 CLUBS FANS % VAR* 01 TEZENIS VERONA 3.9 K +0.21 02 SPORTING CLUB JUVECASERTA 3.7 K -0.03 4.50 K 03 POMPEA MANTOVA 2.9 K +0.03 04 LE NATURELLE IMOLA BASKET 2.0 K +0.30 05 ORASÌ RAVENNA 1.5 K +1.16 06 APU OLD WILD WEST UDINE 1.2 K +0.94 3.9 K 07 SAPORI VERI ROSETO 1.1 K 0 LNP SERIE A2 EST Twitter 3.7 K 08 XL EXTRALIGHT MONTEGRANARO 926 +0.98 3.75 K 09 UCC ASSIGECO PIACENZA 754 +2.72 10 UNIEURO FORLÌ 722 +0.42 11 FELI PHARMA FERRARA 582 +2.46 12 URANIA MILANO 521 +1.36 13 AGRIBERTOCCHI ORZINUOVI - - 14 ALLIANZ PAZIENZA CES. S.SEVERO - - 2.9 K 3.00 K

TOTAL FANBASE 20 K 2.25 K 2.0 K

1.5 K 1.50 K 1.2 K 1.1 K 926 754 722 750 Ranking of the LNP Serie A2 Est basketball clubs on Twitter.

0

*[from March 05, 2020 to April 06, 2020]

@2020 IQUII SRL.THE CONTENT OF THIS FILE IS PROPERTY OF IQUII. IT CANNOT BE COPIED, REPRODUCED, PUBLISHED OR DISTRIBUTED, IN WHOLE OR IN PART, IN ANY WAY WITHOUT THE PRIOR WRITTEN CONSENT OF IQUII. THE BASKETBALL LEAGUE REPORT SPORT.IQUII.COM #TBLReport 42 / 82 CLUBS FANS % VAR* 15.0 K 01 TEZENIS VERONA 12.2 K +2.19 02 UNIEURO FORLÌ 7.8 K +0.08 03 SPORTING CLUB JUVECASERTA 6.3 K -0.36 04 POMPEA MANTOVA 5.6 K +0.93 05 APU OLD WILD WEST UDINE 5.3 K +0.15 06 XL EXTRALIGHT MONTEGRANARO 4.4 K -0.36 12.2 K 07 URANIA MILANO 3.8 K +0.80 08 ORASÌ RAVENNA 3.3 K +1.15 LNP SERIE A2 EST Instagram 12.0 K 09 SAPORI VERI ROSETO 3.2 K -0.28 10 UCC ASSIGECO PIACENZA 2.8 K -0.25 11 ALLIANZ PAZIENZA CES. S.SEVERO 2.8 K +1.48 12 FELI PHARMA FERRARA 2.7 K +2.37 13 LE NATURELLE IMOLA BASKET 2.6 K +0.69 14 AGRIBERTOCCHI ORZINUOVI 1.9 K +1.44

9.0 K TOTAL FANBASE 7.8 K 65 K 6.3 K 5.6 K 6.0 K 5.3 K

4.4 K 3.8 K 3.3 K 3.2 K 2.8 K 3.0 K

Ranking of the LNP Serie A2 Est basketball clubs on Instagram.

0

*[from March 05, 2020 to April 06, 2020]

@2020 IQUII SRL.THE CONTENT OF THIS FILE IS PROPERTY OF IQUII. IT CANNOT BE COPIED, REPRODUCED, PUBLISHED OR DISTRIBUTED, IN WHOLE OR IN PART, IN ANY WAY WITHOUT THE PRIOR WRITTEN CONSENT OF IQUII. THE BASKETBALL LEAGUE REPORT SPORT.IQUII.COM #TBLReport 43 / 82 CLUBS FANS % VAR* 01 UNIEURO FORLÌ 1.3 K 0 02 TEZENIS VERONA 1.1 K +1.94

1.50 K 03 ALLIANZ PAZIENZA CES. S.SEVERO 706 +0.57 04 SAPORI VERI ROSETO 504 -0.20 05 ORASÌ RAVENNA 418 +1.46 06 POMPEA MANTOVA 363 +0.55 1.3 K 07 XL EXTRALIGHT MONTEGRANARO 240 +1.27 08 URANIA MILANO 179 0 LNP SERIE A2 EST YouTube 09 SPORTING CLUB JUVECASERTA 176 0 1.25 K 10 LE NATURELLE IMOLA BASKET 126 0 11 APU OLD WILD WEST UDINE 117 0 12 UCC ASSIGECO PIACENZA 117 0 1.1 K 13 AGRIBERTOCCHI ORZINUOVI 110 0 14 FELI PHARMA FERRARA 100 +2.04

1.00 K

TOTAL FANBASE 6 K 750 706

504 500 418 363

240 250 179 176 Ranking of the LNP Serie A2 Est 126 basketball clubs on YouTube.

0

*[from March 05, 2020 to April 06, 2020] YouTube subscribers' data are rounded, since the social media provides data in this format. @2020 IQUII SRL.THE CONTENT OF THIS FILE IS PROPERTY OF IQUII. IT CANNOT BE COPIED, REPRODUCED, PUBLISHED OR DISTRIBUTED, IN WHOLE OR IN PART, IN ANY WAY WITHOUT THE PRIOR WRITTEN CONSENT OF IQUII. THE BASKETBALL LEAGUE REPORT SPORT.IQUII.COM #TBLReport 44 / 82 CLUBS FANS % VAR* 30.0 K 01 TEZENIS VERONA 36.6 K +0.90 02 UNIEURO FORLÌ 34.2 K +0.13 03 POMPEA MANTOVA 21.5 K +0.32 04 APU OLD WILD WEST UDINE 18.8 K +0.28 05 XL EXTRALIGHT MONTEGRANARO 14.0 K +1 +0.54 06 SPORTING CLUB JUVECASERTA 13.9 K -1 -0.04 34.2 K 07 ALLIANZ PAZIENZA CES. S.SEVERO 12.4 K +0.52 08 SAPORI VERI ROSETO 12.3 K -0.07 LNP SERIE A2 EST Social 24.0 K 09 ORASÌ RAVENNA 10.4 K +1.04 10 URANIA MILANO 10.0 K +1.15 11 LE NATURELLE IMOLA BASKET 9.8 K +0.28 12 FELI PHARMA FERRARA 8.9 K +1.67 13 UCC ASSIGECO PIACENZA 7.9 K +0.33 36.6 K 14 AGRIBERTOCCHI ORZINUOVI 6.6 K -1.01

18.0 K TOTAL FANBASE 217 K 21.5 K 18.8 K

12.0 K

12.4 K 14.0 K 12.3 K 13.9 K 10.0 K 6.0 K 10.4 K

Ranking of the LNP Serie A2 Est basketball clubs based on the

aggregate Facebook, Twitter, 0 Instagram and YouTube fanbases.

*[from March 05, 2020 to April 06, 2020]

@2020 IQUII SRL.THE CONTENT OF THIS FILE IS PROPERTY OF IQUII. IT CANNOT BE COPIED, REPRODUCED, PUBLISHED OR DISTRIBUTED, IN WHOLE OR IN PART, IN ANY WAY WITHOUT THE PRIOR WRITTEN CONSENT OF IQUII. THE BASKETBALL LEAGUE REPORT SPORT.IQUII.COM #TBLReport 45 / 82 SPONSORS FANS % VAR* 77.5 K 01 ERREA 62.2 K +0.07 02 ADIDAS 46.6 K +0.95 03 SPALDING 39.5 K +0.69 04 MACRON 23.8 K +0.43 05 NIKE 18.8 K +0.28 06 GIVOVA 13.9 K -0.04 62.2 K 07 EFFESPORT 12.4 K +0.52 LNP SERIE A2 EST Brands 62.0 K

46.6 K

46.5 K TOTAL FANBASE 39.5 K 217 K

31.0 K

23.8 K

18.8 K

13.9 K 15.5 K 12.4 K

Potential Social Media exposition of the Sport Brands in relation

to the total fanbase of the 14 0 sponsored LNP Serie A2 Est basketball clubs.

*[from March 05, 2020 to April 06, 2020]

@2020 IQUII SRL.THE CONTENT OF THIS FILE IS PROPERTY OF IQUII. IT CANNOT BE COPIED, REPRODUCED, PUBLISHED OR DISTRIBUTED, IN WHOLE OR IN PART, IN ANY WAY WITHOUT THE PRIOR WRITTEN CONSENT OF IQUII. THE BASKETBALL LEAGUE REPORT SPORT.IQUII.COM #TBLReport 46 / 82 LNP SERIE A2 EST Brands

CLUBS 14

SPORT BRANDS 7

Coverage of the Sport Brands in relation to the 14 sponsored LNP Serie A2 Est basketball clubs.

*[from March 05, 2020 to April 06, 2020]

@2020 IQUII SRL.THE CONTENT OF THIS FILE IS PROPERTY OF IQUII. IT CANNOT BE COPIED, REPRODUCED, PUBLISHED OR DISTRIBUTED, IN WHOLE OR IN PART, IN ANY WAY WITHOUT THE PRIOR WRITTEN CONSENT OF IQUII. THE BASKETBALL LEAGUE REPORT SPORT.IQUII.COM #TBLReport 47 / 82 CLUBS % VAR* 01 FELI PHARMA FERRARA +1.67 2.00% 02 URANIA MILANO +1.15 03 ORASÌ RAVENNA +1.04 04 TEZENIS VERONA +0.90 05 XL EXTRALIGHT MONTEGRANARO +0.54 1.67 06 ALLIANZ PAZIENZA CES. S.SEVERO +0.52 07 UCC ASSIGECO PIACENZA +0.33 08 POMPEA MANTOVA +0.32 LNP SERIE A2 EST Grown Up 09 APU OLD WILD WEST UDINE +0.28 10 LE NATURELLE IMOLA BASKET +0.28 11 UNIEURO FORLÌ +0.13 1.50% 12 SPORTING CLUB JUVECASERTA -0.04 13 SAPORI VERI ROSETO -0.07 14 AGRIBERTOCCHI ORZINUOVI -1.01 1.15 1.04

1.00% 0.90

0.54 0.52

0.50% 0.33 0.32 0.28 0.28

Ranking of the most grown up LNP Serie A2 Est basketball clubs

based on the aggregate Facebook, 0 Twitter, Instagram, YouTube fanbases.

*[from March 05, 2020 to April 06, 2020]

@2020 IQUII SRL.THE CONTENT OF THIS FILE IS PROPERTY OF IQUII. IT CANNOT BE COPIED, REPRODUCED, PUBLISHED OR DISTRIBUTED, IN WHOLE OR IN PART, IN ANY WAY WITHOUT THE PRIOR WRITTEN CONSENT OF IQUII. THE BASKETBALL LEAGUE REPORT SPORT.IQUII.COM #TBLReport 48 / 82 ITALY SnapShot / Overview

3 45 13 1.9 M + 0.27%* COMPETITIONS CLUBS BRANDS FANS

Total Competitions analyzed: LBA Total LBA Serie A, LNP Serie A2 Total LBA Serie A, LNP Serie A2 Total Facebook, Twitter, Serie A, LNP Serie A2 Ovest and Ovest and LNP Serie A2 Est Ovest and LNP Serie A2 Est sport Instagram, YouTube fans of the LNP Serie A2 Est. Basketball Clubs analyzed. brands analyzed. LBA Serie A, LNP Serie A2 Ovest and LNP Serie A2 Est Basketball Clubs analyzed.

@2020 IQUII SRL.THE CONTENT OF THIS FILE IS PROPERTY OF IQUII. IT CANNOT BE COPIED, REPRODUCED, PUBLISHED OR DISTRIBUTED, IN WHOLE OR IN PART, IN ANY WAY WITHOUT THE PRIOR WRITTEN CONSENT OF IQUII. THE BASKETBALL LEAGUE REPORT SPORT.IQUII.COM #TBLReport 49 / 82 CLUBS FANS % VAR* 01 A|X ARMANI EXCHANGE MILANO 173.8 K -0.00 02 BANCO DI SARDEGNA SASSARI 118.7 K -0.15 03 SEGAFREDO VIRTUS BOLOGNA 58.9 K +0.18 04 DOLOMITI ENERGIA TRENTINO 47.4 K -0.12 05 UMANA REYER VENEZIA 39.7 K +0.02 06 OPENJOBMETIS VARESE 38.0 K -0.04 173.8 K 07 HAPPY CASA BRINDISI 29.3 K +0.27

174.0 K 08 GERMANI BASKET BRESCIA 29.2 K +0.36 ITALY Facebook 09 S.BERNARDO-CINELANDIA CANTÙ 28.2 K +0.00 10 GRISSIN BON REGGIO EMILIA 27.5 K +0.01 11 POMPEA FORTITUDO BOLOGNA 27.1 K +0.07 12 UNIEURO FORLÌ 24.4 K +0.14 13 VIRTUS ROMA 23.3 K +0.04 14 ALLIANZ PALLACANESTRO TRIESTE 22.1 K +1 +0.25 15 ORLANDINA BASKET CAPO D'ORLANDO 22.1 K -1 +0.03 16 DE' LONGHI TREVISO 20.6 K +0.07 130.5 K 118.7 K 17 TEZENIS VERONA 19.5 K +0.19 TOTAL FANBASE 18 GEVI NAPOLI 16.3 K +0.45 19 VANOLI CREMONA 15.9 K +0.20 1.0 M 20 CARPEGNA PROSCIUTTO PESARO 14.7 K +0.29

87.0 K

58.9 K 47.4 K 39.7 K 43.5 K 38.0 K 29.3 K 29.2 K 28.2 K 27.5 K

Ranking of the TOP 20 most followed basketball clubs on

Facebook, playing in LBA Serie A, 0 LNP Serie A2 Ovest and LNP Serie A2 Est.

*[from March 05, 2020 to April 06, 2020]

@2020 IQUII SRL.THE CONTENT OF THIS FILE IS PROPERTY OF IQUII. IT CANNOT BE COPIED, REPRODUCED, PUBLISHED OR DISTRIBUTED, IN WHOLE OR IN PART, IN ANY WAY WITHOUT THE PRIOR WRITTEN CONSENT OF IQUII. THE BASKETBALL LEAGUE REPORT SPORT.IQUII.COM #TBLReport 50 / 82 CLUBS FANS % VAR* 62.5 K 01 A|X ARMANI EXCHANGE MILANO 50.3 K +0.06 02 BANCO DI SARDEGNA SASSARI 27.9 K +0.20 03 S.BERNARDO-CINELANDIA CANTÙ 12.4 K -0.12 04 OPENJOBMETIS VARESE 12.3 K -0.04 05 VIRTUS ROMA 12.0 K -0.02 06 UMANA REYER VENEZIA 11.9 K +0.13 50.3 K 07 SEGAFREDO VIRTUS BOLOGNA 11.5 K +0.17 08 HAPPY CASA BRINDISI 9.2 K +0.05 ITALY Twitter 50.0 K 09 GRISSIN BON REGGIO EMILIA 9.1 K -0.14 10 DOLOMITI ENERGIA TRENTINO 8.5 K +0.12 11 VANOLI CREMONA 7.1 K +0.30 12 ORLANDINA BASKET CAPO D'ORLANDO 6.5 K -0.15 13 ORIORA PISTOIA 6.3 K +0.10 14 EDILNOL BIELLA 5.0 K -0.10 15 GERMANI BASKET BRESCIA 4.5 K +0.33 16 ALLIANZ PALLACANESTRO TRIESTE 4.2 K +0.21 37.5 K 17 TEZENIS VERONA 3.9 K +0.21 TOTAL FANBASE 18 SPORTING CLUB JUVECASERTA 3.7 K -0.03 19 NOVIPIÙ CASALE MONFERRATO 3.5 K -0.08 20 CARPEGNA PROSCIUTTO PESARO 3.2 K +0.57 243 K 27.9 K

25.0 K

12.4 K 12.3 K 12.0 K 11.9 K 11.5 K 12.5 K 9.2 K 9.1 K 8.5 K

Ranking of the TOP 20 most followed basketball clubs on

Twitter, playing in LBA Serie A, LNP 0 Serie A2 Ovest and LNP Serie A2 Est.

*[from March 05, 2020 to April 06, 2020]

@2020 IQUII SRL.THE CONTENT OF THIS FILE IS PROPERTY OF IQUII. IT CANNOT BE COPIED, REPRODUCED, PUBLISHED OR DISTRIBUTED, IN WHOLE OR IN PART, IN ANY WAY WITHOUT THE PRIOR WRITTEN CONSENT OF IQUII. THE BASKETBALL LEAGUE REPORT SPORT.IQUII.COM #TBLReport 51 / 82 CLUBS FANS % VAR* 117.5 K 01 A|X ARMANI EXCHANGE MILANO 95.0 K +0.37 02 BANCO DI SARDEGNA SASSARI 67.0 K +0.44 03 SEGAFREDO VIRTUS BOLOGNA 34.1 K +1.37 04 UMANA REYER VENEZIA 31.3 K +0.23 05 POMPEA FORTITUDO BOLOGNA 25.1 K +0.23 06 GRISSIN BON REGGIO EMILIA 24.5 K -0.02 95.0 K 07 GERMANI BASKET BRESCIA 20.6 K +0.74 08 HAPPY CASA BRINDISI 20.1 K +0.65 ITALY Instagram 94.0 K 09 DOLOMITI ENERGIA TRENTINO 19.1 K +0.10 10 DE' LONGHI TREVISO 14.8 K +0.22 11 S.BERNARDO-CINELANDIA CANTÙ 14.6 K +0.53 12 OPENJOBMETIS VARESE 14.1 K +0.77 13 VANOLI CREMONA 13.2 K +0.46 14 ALLIANZ PALLACANESTRO TRIESTE 13.0 K +0.96 15 TEZENIS VERONA 12.2 K +2.19 67.0 K 16 VIRTUS ROMA 12.0 K +0.75 70.5 K 17 ORIORA PISTOIA 9.6 K +1 +0.39 TOTAL FANBASE 18 ORLANDINA BASKET CAPO D'ORLANDO 9.6 K -1 -0.20 19 UNIEURO FORLÌ 7.8 K +0.08 569 K 20 CARPEGNA PROSCIUTTO PESARO 7.8 K -0.06

47.0 K

34.1 K 31.3 K 25.1 K 24.5 K 20.6 K 23.5 K 20.1 K 19.1 K 14.8 K

Ranking of the TOP 20 most followed basketball clubs on

Instagram, playing in LBA Serie A, 0 LNP Serie A2 Ovest and LNP Serie A2 Est.

*[from March 05, 2020 to April 06, 2020]

@2020 IQUII SRL.THE CONTENT OF THIS FILE IS PROPERTY OF IQUII. IT CANNOT BE COPIED, REPRODUCED, PUBLISHED OR DISTRIBUTED, IN WHOLE OR IN PART, IN ANY WAY WITHOUT THE PRIOR WRITTEN CONSENT OF IQUII. THE BASKETBALL LEAGUE REPORT SPORT.IQUII.COM #TBLReport 52 / 82 CLUBS FANS % VAR* 01 A|X ARMANI EXCHANGE MILANO 13.4 K 0 02 BANCO DI SARDEGNA SASSARI 8.1 K +0.37 03 S.BERNARDO-CINELANDIA CANTÙ 2.2 K +0.46 04 UMANA REYER VENEZIA 2.2 K +0.94 05 POMPEA FORTITUDO BOLOGNA 1.8 K +0.56 06 NOVIPIÙ CASALE MONFERRATO 1.7 K 0 14.0 K 13.4 K 07 ORLANDINA BASKET CAPO D'ORLANDO 1.7 K 0 08 OPENJOBMETIS VARESE 1.6 K 0 ITALY YouTube 09 GRISSIN BON REGGIO EMILIA 1.6 K +0.65 10 DOLOMITI ENERGIA TRENTINO 1.5 K 0 11 GERMANI BASKET BRESCIA 1.4 K 0 12 CARPEGNA PROSCIUTTO PESARO 1.4 K 0 13 VIRTUS ROMA 1.3 K +0.76 14 UNIEURO FORLÌ 1.3 K 0 15 SEGAFREDO VIRTUS BOLOGNA 1.2 K +2 +9.26 10.5 K 16 ALLIANZ PALLACANESTRO TRIESTE 1.2 K -1 +1.74 17 HAPPY CASA BRINDISI 1.1 K -1 +0.93 TOTAL FANBASE 18 TEZENIS VERONA 1.1 K +1.94 8.1 K 19 EDILNOL BIELLA 800 +0.38 54 K 20 DE' LONGHI TREVISO 798 +0.76

7.0 K

3.5 K 2.2 K 2.2 K 1.8 K 1.7 K 1.7 K 1.6 K 1.6 K 1.5 K Ranking of the TOP 20 most followed basketball clubs on

YouTube, playing in LBA Serie A, 0 LNP Serie A2 Ovest and LNP Serie A2 Est.

*[from March 05, 2020 to April 06, 2020] YouTube subscribers' data are rounded, since the social media provides data in this format. @2020 IQUII SRL.THE CONTENT OF THIS FILE IS PROPERTY OF IQUII. IT CANNOT BE COPIED, REPRODUCED, PUBLISHED OR DISTRIBUTED, IN WHOLE OR IN PART, IN ANY WAY WITHOUT THE PRIOR WRITTEN CONSENT OF IQUII. THE BASKETBALL LEAGUE REPORT SPORT.IQUII.COM #TBLReport 53 / 82 CLUBS FANS % VAR* 01 A|X ARMANI EXCHANGE MILANO 332.5 K +0.11 02 BANCO DI SARDEGNA SASSARI 221.8 K +0.09 03 SEGAFREDO VIRTUS BOLOGNA 105.7 K +0.65 04 UMANA REYER VENEZIA 85.0 K +0.14 05 DOLOMITI ENERGIA TRENTINO 76.6 K -0.03 06 OPENJOBMETIS VARESE 65.9 K +0.13 332.5 K 07 GRISSIN BON REGGIO EMILIA 62.7 K -0.01 174.0 K 08 HAPPY CASA BRINDISI 59.6 K +0.38 ITALY Social 09 S.BERNARDO-CINELANDIA CANTÙ 57.4 K +0.13 10 GERMANI BASKET BRESCIA 55.8 K +0.49 11 POMPEA FORTITUDO BOLOGNA 54.0 K +0.16 12 VIRTUS ROMA 48.6 K +0.22 13 ALLIANZ PALLACANESTRO TRIESTE 40.5 K +0.52 14 ORLANDINA BASKET CAPO D'ORLANDO 39.9 K -0.06 15 DE' LONGHI TREVISO 38.2 K +0.18 16 VANOLI CREMONA 36.6 K +0.30 130.5 K 221.8 K 17 TEZENIS VERONA 36.6 K +0.90 TOTAL FANBASE 18 UNIEURO FORLÌ 34.2 K +0.13 19 ORIORA PISTOIA 30.0 K +0.14 1.9 M 20 CARPEGNA PROSCIUTTO PESARO 27.0 K +0.20

87.0 K

105.7 K 76.6 K 85.0 K 43.5 K 65.9 K 62.7 K 59.6 K 57.4 K 55.8 K

TOP 20 most followed LBA Serie A, LNP Serie A2 Ovest and LNP Serie

A2 Est basketball clubs, based on 0 the aggregate Facebook, Twitter, Instagram and YouTube fanbases.

*[from March 05, 2020 to April 06, 2020]

@2020 IQUII SRL.THE CONTENT OF THIS FILE IS PROPERTY OF IQUII. IT CANNOT BE COPIED, REPRODUCED, PUBLISHED OR DISTRIBUTED, IN WHOLE OR IN PART, IN ANY WAY WITHOUT THE PRIOR WRITTEN CONSENT OF IQUII. THE BASKETBALL LEAGUE REPORT SPORT.IQUII.COM #TBLReport 54 / 82 40 K [TOTAL FANS]

71 K [TOTAL FANS]

ITALY Clubs

CLUBS 45

LEAGUES 3

Social Media coverage of the 3 leagues based on the presence 1.4 M [TOTAL FANS] of their related basketball clubs in the "Italian TOP 20 most followed teams" chart.

*[from March 05, 2020 to April 06, 2020]

@2020 IQUII SRL.THE CONTENT OF THIS FILE IS PROPERTY OF IQUII. IT CANNOT BE COPIED, REPRODUCED, PUBLISHED OR DISTRIBUTED, IN WHOLE OR IN PART, IN ANY WAY WITHOUT THE PRIOR WRITTEN CONSENT OF IQUII. THE BASKETBALL LEAGUE REPORT SPORT.IQUII.COM #TBLReport 55 / 82 SPONSORS FANS % VAR* 462.5 K 01 ERREA 370.4 K +0.26 02 EYE SPORT 361.0 K +0.27 03 EA7 EMPORIO ARMANI 332.5 K +0.11 04 MACRON 244.7 K +0.46 05 ADIDAS 225.0 K +0.37 06 SPALDING 116.1 K +0.21 370.4 K 07 NIKE 72.7 K +0.19 361.0 K 08 JOMA 42.6 K +0.24 370.0 K ITALY Social Brands 09 LEGEA 39.9 K -0.06 332.5 K 10 GIVOVA 27.2 K +0.19 11 ZEUS 16.1 K +0.41 12 ACERBIS 13.2 K +1.36 13 EFFESPORT 12.4 K +0.52

277.5 K TOTAL FANBASE 244.7 K 225.0 K 1.9 M

185.0 K

116.1 K

92.5 K 72.7 K

42.6 K 39.9 K Potential Social Media exposition 27.2 K of the Sport Brands in relation

to the total fanbase of the 45 0 sponsored basketball clubs.

*[from March 05, 2020 to April 06, 2020]

@2020 IQUII SRL.THE CONTENT OF THIS FILE IS PROPERTY OF IQUII. IT CANNOT BE COPIED, REPRODUCED, PUBLISHED OR DISTRIBUTED, IN WHOLE OR IN PART, IN ANY WAY WITHOUT THE PRIOR WRITTEN CONSENT OF IQUII. THE BASKETBALL LEAGUE REPORT SPORT.IQUII.COM #TBLReport 56 / 82 ITALY Sport Brands

CLUBS 45

SPORT BRANDS 13

Sport Brands coverage in relation to the 45 sponsored basketball clubs.

@2020 IQUII SRL.THE CONTENT OF THIS FILE IS PROPERTY OF IQUII. IT CANNOT BE COPIED, REPRODUCED, PUBLISHED OR DISTRIBUTED, IN WHOLE OR IN PART, IN ANY WAY WITHOUT THE PRIOR WRITTEN CONSENT OF IQUII. THE BASKETBALL LEAGUE REPORT SPORT.IQUII.COM #TBLReport 57 / 82 CLUBS % VAR* 01 REALE MUTUA TORINO +5.75 02 URANIA MILANO +1.40 03 FELI PHARMA FERRARA +1.23 04 BERGAMO +0.97 05 XL EXTRALIGHT MONTEGRANARO +0.95 5.75 06 ORASÌ RAVENNA +0.90 6.00% 07 BERTRAM TORTONA +0.64 08 BCC TREVIGLIO +0.57 ITALY Facebook 09 GIVOVA SCAFATI +0.50 10 SPORTING CLUB JUVECASERTA +0.48 11 AGRIBERTOCCHI ORZINUOVI +0.46 12 GEVI NAPOLI +0.45 13 GERMANI BASKET BRESCIA +0.36 14 2B CONTROL TRAPANI +0.32

4.50% 15 UCC ASSIGECO PIACENZA +0.31 16 CARPEGNA PROSCIUTTO PESARO +0.29 17 APU OLD WILD WEST UDINE +0.27 18 HAPPY CASA BRINDISI +0.27 19 ALLIANZ PALLACANESTRO TRIESTE +0.25 20 ALLIANZ PAZIENZA CES. S.SEVERO +0.21

3.00%

1.40 1.23 1.50% 0.97 0.95 0.90 0.64 0.57 0.50 0.48 Ranking of the Italian TOP 20 most grown up basketball clubs

on Facebook. 0

*[from March 05, 2020 to April 06, 2020]

@2020 IQUII SRL.THE CONTENT OF THIS FILE IS PROPERTY OF IQUII. IT CANNOT BE COPIED, REPRODUCED, PUBLISHED OR DISTRIBUTED, IN WHOLE OR IN PART, IN ANY WAY WITHOUT THE PRIOR WRITTEN CONSENT OF IQUII. THE BASKETBALL LEAGUE REPORT SPORT.IQUII.COM #TBLReport 58 / 82 CLUBS % VAR* 01 REALE MUTUA TORINO +3.61 02 UCC ASSIGECO PIACENZA +2.72 03 FELI PHARMA FERRARA +2.46 04 URANIA MILANO +1.36 4.00% 05 BERGAMO +1.27 3.61 06 ORASÌ RAVENNA +1.16 07 XL EXTRALIGHT MONTEGRANARO +0.98 08 APU OLD WILD WEST UDINE +0.94 ITALY Twitter 09 BERTRAM TORTONA +0.87 10 ZEUS ENERGY GROUP RIETI +0.82 11 DE' LONGHI TREVISO +0.64 12 GIVOVA SCAFATI +0.63 13 CARPEGNA PROSCIUTTO PESARO +0.57 3.00% 2.72 14 M RINNOVABILI AGRIGENTO +0.44 15 UNIEURO FORLÌ +0.42 2.46 16 GERMANI BASKET BRESCIA +0.33 17 LE NATURELLE IMOLA BASKET +0.30 18 VANOLI CREMONA +0.30 19 ALLIANZ PALLACANESTRO TRIESTE +0.21 20 TEZENIS VERONA +0.21

2.00%

1.36 1.27 1.16 0.98 0.94 0.87 0.82 1.00%

Ranking of the Italian TOP 20 most grown up basketball clubs

on Twitter. 0

*[from March 05, 2020 to April 06, 2020]

@2020 IQUII SRL.THE CONTENT OF THIS FILE IS PROPERTY OF IQUII. IT CANNOT BE COPIED, REPRODUCED, PUBLISHED OR DISTRIBUTED, IN WHOLE OR IN PART, IN ANY WAY WITHOUT THE PRIOR WRITTEN CONSENT OF IQUII. THE BASKETBALL LEAGUE REPORT SPORT.IQUII.COM #TBLReport 59 / 82 CLUBS % VAR* 01 REALE MUTUA TORINO +4.66 02 BCC TREVIGLIO +2.62 03 FELI PHARMA FERRARA +2.37 04 TEZENIS VERONA +2.19 05 M RINNOVABILI AGRIGENTO +2.04 5.00% 4.66 06 BENACQUISTA ASSICURAZIONI LATINA +1.99 07 2B CONTROL TRAPANI +1.72 08 NOVIPIÙ CASALE MONFERRATO +1.64 ITALY Instagram 09 ZEUS ENERGY GROUP RIETI +1.55 10 ALLIANZ PAZIENZA CES. S.SEVERO +1.48 11 BERTRAM TORTONA +1.46 12 AGRIBERTOCCHI ORZINUOVI +1.44 13 SEGAFREDO VIRTUS BOLOGNA +1.37 14 BERGAMO +1.25 3.75% 15 ORASÌ RAVENNA +1.15 16 GEVI NAPOLI +0.99 17 ALLIANZ PALLACANESTRO TRIESTE +0.96 18 POMPEA MANTOVA +0.93 19 URANIA MILANO +0.80 2.62 20 OPENJOBMETIS VARESE +0.77 2.37 2.50% 2.19 2.04 1.99 1.72 1.64 1.55 1.48

1.25%

Ranking of the Italian TOP 20 most grown up basketball clubs

on Instagram. 0

*[from March 05, 2020 to April 06, 2020]

@2020 IQUII SRL.THE CONTENT OF THIS FILE IS PROPERTY OF IQUII. IT CANNOT BE COPIED, REPRODUCED, PUBLISHED OR DISTRIBUTED, IN WHOLE OR IN PART, IN ANY WAY WITHOUT THE PRIOR WRITTEN CONSENT OF IQUII. THE BASKETBALL LEAGUE REPORT SPORT.IQUII.COM #TBLReport 60 / 82 CLUBS % VAR* 01 REALE MUTUA TORINO +5.27 6.25% 02 FELI PHARMA FERRARA +1.67 03 BCC TREVIGLIO +1.36 04 URANIA MILANO +1.15 05 BERGAMO +1.10 5.27 06 ORASÌ RAVENNA +1.04 07 BERTRAM TORTONA +0.90 08 TEZENIS VERONA +0.90 ITALY Social 09 SEGAFREDO VIRTUS BOLOGNA +0.65 5.00% 10 GEVI NAPOLI +0.62 11 2B CONTROL TRAPANI +0.57 12 XL EXTRALIGHT MONTEGRANARO +0.54 13 ALLIANZ PAZIENZA CES. S.SEVERO +0.52 14 ALLIANZ PALLACANESTRO TRIESTE +0.52 15 GERMANI BASKET BRESCIA +0.49 16 GIVOVA SCAFATI +0.43 17 NOVIPIÙ CASALE MONFERRATO +0.42 3.75% 18 BENACQUISTA ASSICURAZIONI LATINA +0.41 19 HAPPY CASA BRINDISI +0.38 20 M RINNOVABILI AGRIGENTO +0.36

2.50%

1.67 1.36 1.15 1.10 1.04 1.25% 0.90 0.90 0.65 0.62 Ranking of the Italian TOP 20 most grown up basketball clubs

on social media. 0

*[from March 05, 2020 to April 06, 2020]

@2020 IQUII SRL.THE CONTENT OF THIS FILE IS PROPERTY OF IQUII. IT CANNOT BE COPIED, REPRODUCED, PUBLISHED OR DISTRIBUTED, IN WHOLE OR IN PART, IN ANY WAY WITHOUT THE PRIOR WRITTEN CONSENT OF IQUII. THE BASKETBALL LEAGUE REPORT SPORT.IQUII.COM #TBLReport 61 / 82 ITALY SnapShot / Official Apps*

3 45 12 12

COMPETITIONS CLUBS iOS ANDROID

Total Leagues analyzed: LBA Serie Total Basketball Clubs analyzed in Total iOS Official Apps analyzed in Total Android Official Apps A, LNP Serie A2 Ovest and LNP LBA Serie A, LNP Serie A2 Ovest LBA Serie A, LNP Serie A2 Ovest analyzed in LBA Serie A, LNP Serie Serie A2 Est. and LNP Serie A2 Est. and LNP Serie A2 Est. A2 Ovest and LNP Serie A2 Est.

*From March 05, 2020 to April 06, 2020. The Official Apps considered have informative features (e.g. fixtures, news, roster, etc.). Other official apps boasting only VR, games, or stadium services' features have not been considered.

@2020 IQUII SRL.THE CONTENT OF THIS FILE IS PROPERTY OF IQUII. IT CANNOT BE COPIED, REPRODUCED, PUBLISHED OR DISTRIBUTED, IN WHOLE OR IN PART, IN ANY WAY WITHOUT THE PRIOR WRITTEN CONSENT OF IQUII. THE BASKETBALL LEAGUE REPORT SPORT.IQUII.COM #TBLReport 62 / 82 IOS ANDROID

LBA SERIE A

CLUBS 17

Overview of the Official Apps of the basketball clubs playing in LBA Serie A. 5 C LUBS 6

*[from March 05, 2020 to April 06, 2020]

@2020 IQUII SRL.THE CONTENT OF THIS FILE IS PROPERTY OF IQUII. IT CANNOT BE COPIED, REPRODUCED, PUBLISHED OR DISTRIBUTED, IN WHOLE OR IN PART, IN ANY WAY WITHOUT THE PRIOR WRITTEN CONSENT OF IQUII. THE BASKETBALL LEAGUE REPORT SPORT.IQUII.COM #TBLReport 63 / 82 IOS ANDROID

LNP SERIE A2 OVEST

CLUBS 14

Overview of the Official Apps of the basketball clubs playing in LNP Serie A2 Ovest. 5 C LUBS 5

*[from March 05, 2020 to April 06, 2020]

@2020 IQUII SRL.THE CONTENT OF THIS FILE IS PROPERTY OF IQUII. IT CANNOT BE COPIED, REPRODUCED, PUBLISHED OR DISTRIBUTED, IN WHOLE OR IN PART, IN ANY WAY WITHOUT THE PRIOR WRITTEN CONSENT OF IQUII. THE BASKETBALL LEAGUE REPORT SPORT.IQUII.COM #TBLReport 64 / 82 IOS ANDROID

LNP SERIE A2 EST

CLUBS 14

Overview of the Official Apps of the basketball clubs playing in LNP Serie A2 Est. 2 C LUBS 1

*[from March 05, 2020 to April 06, 2020]

@2020 IQUII SRL.THE CONTENT OF THIS FILE IS PROPERTY OF IQUII. IT CANNOT BE COPIED, REPRODUCED, PUBLISHED OR DISTRIBUTED, IN WHOLE OR IN PART, IN ANY WAY WITHOUT THE PRIOR WRITTEN CONSENT OF IQUII. THE BASKETBALL LEAGUE REPORT SPORT.IQUII.COM #TBLReport 65 / 82 Overview about the TOP 20 LBA Serie A players

LBAITALY Serie A

@2020 IQUII SRL.THE CONTENT OF THIS FILE IS PROPERTY OF IQUII. IT CANNOT BE COPIED, REPRODUCED, PUBLISHED OR DISTRIBUTED, IN WHOLE OR IN PART, IN ANY WAY WITHOUT THE PRIOR WRITTEN CONSENT OF IQUII. THE BASKETBALL LEAGUE REPORT SPORT.IQUII.COM #TBLReport 66 / 82 RK CLUBS PLAYERS 0 96.0 K 192.0 K 288.0 K % VAR*

01 TEODOSIC MILOS 286.3 K -0.19 02 RODRIGUEZ SERGIO 243.8 K -0.17 03 DAYE AUSTIN 51.2 K -0.23 PLAYERS Facebook 04 GENTILE ALESSANDRO 33.4 K -0.14 05 ARADORI PIETRO 26.3 K -0.12 06 CERELLA BRUNO 22.3 K -0.02 07 MUSSINI FEDERICO 21.8 K -0.18 08 MOSS DAVID 21.5 K +0.02 09 DELLA VALLE AMEDEO 21.1 K -0.18 10 SCOLA LUIS 18.5 K +0.03 11 CINCIARINI ANDREA 14.6 K -0.10 12 VOJVODA DÁVID 10.2 K -0.26 13 TAMBONE MATTEO 10.2 K -0.08 14 GENTILE STEFANO 8.1 K -0.52 15 D'ERCOLE LORENZO 7.3 K -0.16 16 TONUT STEFANO 7.0 K +0.13 Ranking of the TOP 20 most followed 17 MORASCHINI RICCARDO 6.7 K +0.09 LBA Serie A basketball players 18 ROK STIPCEVIC 6.2 K +0.63 on Facebook. 19 ALIBEGOVIC AMAR 6.2 K 0.00 20 POETA GIUSEPPE 6.1 K +0.03

*[from March 05, 2020 to April 06, 2020] The players considered for the analysis are the ones featuring in the roster section of the clubs' official websites, as at the date of publication

@2020 IQUII SRL.THE CONTENT OF THIS FILE IS PROPERTY OF IQUII. IT CANNOT BE COPIED, REPRODUCED, PUBLISHED OR DISTRIBUTED, IN WHOLE OR IN PART, IN ANY WAY WITHOUT THE PRIOR WRITTEN CONSENT OF IQUII. THE BASKETBALL LEAGUE REPORT SPORT.IQUII.COM #TBLReport 67 / 82 RK CLUBS PLAYERS 0 159.0 K 318.0 K 477.0 K % VAR*

01 RODRIGUEZ SERGIO 475.9 K -0.09 02 SCOLA LUIS 469.0 K -0.23 03 TEODOSIC MILOS 80.6 K -0.25 PLAYERS Twitter 04 DAYE AUSTIN 69.5 K -0.27 05 NEDOVIC NEMANJA 62.3 K -0.01 06 CRAFT AARON 43.2 K +2.25 07 ARADORI PIETRO 36.1 K -0.16 08 MANCINELLI STEFANO 33.8 K -0.21 09 DELLA VALLE AMEDEO 31.4 K -0.29 10 BLACKMON JAMES 31.1 K -0.36 11 GOUDELOCK ANDREW 29.6 K -0.58 12 MARBLE DEVYN 29.0 K -0.40 13 POETA GIUSEPPE 27.7 K -0.08 14 WHITE JAMES 26.5 K -0.14 15 JOHNSON-ODOM DARIUS 23.1 K -0.40 16 TRICE TRAVIS 22.2 K -0.34 Ranking of the TOP 20 most followed 17 HAPP ETHAN 21.1 K +0.23 LBA Serie A basketball players 18 HICKMAN RICKY 18.2 K -0.55 on Twitter. 19 RICHARDSON MALACHI 17.0 K -0.64 20 CINCIARINI ANDREA 14.1 K +1 -0.44

*[from March 05, 2020 to April 06, 2020] The players considered for the analysis are the ones featuring in the roster section of the clubs' official websites, as at the date of publication

@2020 IQUII SRL.THE CONTENT OF THIS FILE IS PROPERTY OF IQUII. IT CANNOT BE COPIED, REPRODUCED, PUBLISHED OR DISTRIBUTED, IN WHOLE OR IN PART, IN ANY WAY WITHOUT THE PRIOR WRITTEN CONSENT OF IQUII. THE BASKETBALL LEAGUE REPORT SPORT.IQUII.COM #TBLReport 68 / 82 RK CLUBS PLAYERS 0 73.0 K 146.0 K 219.0 K % VAR*

01 RODRIGUEZ SERGIO 218.4 K -0.33 02 SCOLA LUIS 192.2 K +0.08 03 TEODOSIC MILOS 179.9 K -0.76 PLAYERS Instagram 04 GENTILE ALESSANDRO 93.4 K -0.69 05 NEDOVIC NEMANJA 84.2 K -0.45 06 ARADORI PIETRO 68.9 K +1 -0.37 07 BURNS CHRISTIAN 63.7 K -1 -14.22 08 DAYE AUSTIN 60.3 K -0.65 09 MOSS DAVID 60.1 K -0.87 10 CERELLA BRUNO 59.4 K -0.37 11 CINCIARINI ANDREA 57.5 K +0.37 12 RICHARDSON MALACHI 49.2 K -1.10 13 DELLA VALLE AMEDEO 49.0 K -0.45 14 BLACKMON JAMES 45.7 K -0.49 15 POETA GIUSEPPE 43.5 K +0.39 16 TRICE TRAVIS 40.9 K -0.56 Ranking of the TOP 20 most followed 17 CRAFT AARON 40.9 K -0.33 LBA Serie A basketball players 18 GENTILE STEFANO 40.7 K -0.43 on Instagram. 19 HAPP ETHAN 40.2 K -1.39 20 MANCINELLI STEFANO 36.3 K -0.35

*[from March 05, 2020 to April 06, 2020] The players considered for the analysis are the ones featuring in the roster section of the clubs' official websites, as at the date of publication

@2020 IQUII SRL.THE CONTENT OF THIS FILE IS PROPERTY OF IQUII. IT CANNOT BE COPIED, REPRODUCED, PUBLISHED OR DISTRIBUTED, IN WHOLE OR IN PART, IN ANY WAY WITHOUT THE PRIOR WRITTEN CONSENT OF IQUII. THE BASKETBALL LEAGUE REPORT SPORT.IQUII.COM #TBLReport 69 / 82 RK CLUBS PLAYERS 0 159.0 K 318.0 K 477.0 K % VAR*

01 RODRIGUEZ SERGIO 938 K -0.17 02 SCOLA LUIS 680 K -0.13 03 TEODOSIC MILOS 547 K -0.39 PLAYERS 04 DAYE AUSTIN 181 K -0.38 05 NEDOVIC NEMANJA 147 K -0.26 06 ARADORI PIETRO 131 K -0.26 07 GENTILE ALESSANDRO 127 K -0.55 08 DELLA VALLE AMEDEO 102 K -0.34 09 MOSS DAVID 94 K -3.47 10 CERELLA BRUNO 87 K -0.28 11 CINCIARINI ANDREA 86 K +0.15 12 CRAFT AARON 84 K +0.98 13 POETA GIUSEPPE 77 K +0.19 14 BLACKMON JAMES 77 K -0.44 15 MANCINELLI STEFANO 70 K +1 -0.28 16 RICHARDSON MALACHI 66 K +1 -0.98 Ranking of the TOP 20 most followed 17 BURNS CHRISTIAN 64 K -2 -14.22 LBA Serie A basketball players based 18 TRICE TRAVIS 63 K -0.48 on the aggregate Facebook, Twitter 19 HAPP ETHAN 61 K -0.84 and Instagram fanbases. 20 GENTILE STEFANO 57 K -0.42

*[from March 05, 2020 to April 06, 2020] The players considered for the analysis are the ones featuring in the roster section of the clubs' official websites, as at the date of publication

@2020 IQUII SRL.THE CONTENT OF THIS FILE IS PROPERTY OF IQUII. IT CANNOT BE COPIED, REPRODUCED, PUBLISHED OR DISTRIBUTED, IN WHOLE OR IN PART, IN ANY WAY WITHOUT THE PRIOR WRITTEN CONSENT OF IQUII. THE BASKETBALL LEAGUE REPORT SPORT.IQUII.COM #TBLReport 70 / 82 Overview about the TOP 20 LNP Serie A2 Ovest players

LNPITALY Serie A2 Ovest

@2020 IQUII SRL.THE CONTENT OF THIS FILE IS PROPERTY OF IQUII. IT CANNOT BE COPIED, REPRODUCED, PUBLISHED OR DISTRIBUTED, IN WHOLE OR IN PART, IN ANY WAY WITHOUT THE PRIOR WRITTEN CONSENT OF IQUII. THE BASKETBALL LEAGUE REPORT SPORT.IQUII.COM #TBLReport 71 / 82 RK CLUBS PLAYERS 0 2.0 K 4.0 K 6.0 K % VAR*

01 MONALDI DIEGO 5.1 K -0.26 02 BOLPIN RICCARDO 4.3 K -0.35 03 BORRA JACOPO 4.0 K -0.10 PLAYERS Facebook 04 EASLEY TONY 2.5 K -0.20 05 PASSERA MARCO 1.6 K -0.06 06 DE NICOLAO GIOVANNI 1.5 K -0.20 07 BENETTI GABRIELE 1.5 K 0.00 08 LAUTIER-OGUNLEYE 1.3 K -0.22 09 AKOS KELLER 1.1 K 0.00 10 DONZELLI DANIEL 1.1 K 0.00 11 SANDRI DANIELE 911 +0.33 12 CASELLA ANDREA 812 +0.50 13 SHERROD BRANDON 808 +2.02 14 ALIBEGOVIC MIRZA 529 +0.76 15 RODERICK TERRENCE 508 -0.39 16 RAUCCI DAVIDE 391 +1.82 Ranking of the TOP 20 most followed 17 ROMEO GABRIELE 282 0.00 LNP Serie A2 Ovest basketball players 18 IANNUZZI ANTONIO 209 +0.48 on Facebook. 19 SACCAGGI LORENZO 185 0.00 20 BUSHATI FRANKO 139 +2.96

*[from March 05, 2020 to April 06, 2020] The players considered for the analysis are the ones featuring in the roster section of the clubs' official websites, as at the date of publication

@2020 IQUII SRL.THE CONTENT OF THIS FILE IS PROPERTY OF IQUII. IT CANNOT BE COPIED, REPRODUCED, PUBLISHED OR DISTRIBUTED, IN WHOLE OR IN PART, IN ANY WAY WITHOUT THE PRIOR WRITTEN CONSENT OF IQUII. THE BASKETBALL LEAGUE REPORT SPORT.IQUII.COM #TBLReport 72 / 82 RK CLUBS PLAYERS 0 7.0 K 14.0 K 21.0 K % VAR*

01 19.3 K -0.61 02 ELMORE JON 6.2 K +0.13 03 SIMS DESHAWN 5.5 K -0.22 PLAYERS Twitter 04 CARROLL JEFFREY 4.3 K -0.09 05 JAMES CHRISTIAN 3.7 K -0.75 06 EASLEY TONY 3.0 K -0.30 07 CORBAN COLLINS 2.8 K -0.46 08 DESHAWN STEPHEN 2.7 K -0.63 09 GAINES KENNETH 2.5 K -0.47 10 PEPPER DALTON 2.4 K -0.08 11 CHESSA MASSIMO 2.3 K -0.13 12 TAYLOR JR. STEVE 1.7 K -0.24 13 PIAZZA ALESSANDRO 1.7 K +0.12 14 CANNON JALEN 1.6 K +0.37 15 LAGANÀ MARCO 1.5 K -0.46 16 CORBETT LAMARSHALL 1.5 K -0.73 Ranking of the TOP 20 most followed 17 GIANCARLI MARCO 1.5 K -1.02 LNP Serie A2 Ovest basketball players 18 MUSSO BERNARDO 1.3 K -0.08 on Twitter. 19 SANDERS JAMARR 1.2 K +0.56 20 CASELLA ANDREA 1.2 K -0.16

*[from March 05, 2020 to April 06, 2020] The players considered for the analysis are the ones featuring in the roster section of the clubs' official websites, as at the date of publication

@2020 IQUII SRL.THE CONTENT OF THIS FILE IS PROPERTY OF IQUII. IT CANNOT BE COPIED, REPRODUCED, PUBLISHED OR DISTRIBUTED, IN WHOLE OR IN PART, IN ANY WAY WITHOUT THE PRIOR WRITTEN CONSENT OF IQUII. THE BASKETBALL LEAGUE REPORT SPORT.IQUII.COM #TBLReport 73 / 82 RK CLUBS PLAYERS 0 11.0 K 22.0 K 33.0 K % VAR*

01 TARENCE KINSEY 32.8 K +1.33 02 FRAZIER J.J. 19.6 K -0.58 03 SANDRI DANIELE 18.5 K -0.08 PLAYERS Instagram 04 MOLLURA MARCO 17.0 K -0.09 05 PUTNEY RAPHIAEL 17.0 K +0.15 06 GOINS KENNETH 16.6 K +0.08 07 CORBETT LAMARSHALL 12.2 K +0.30 08 MONALDI DIEGO 12.2 K +0.26 09 GAINES KENNETH 11.9 K -0.94 10 TAYLOR JR. STEVE 9.9 K -0.54 11 CARROLL JEFFREY 9.2 K +1 -0.64 12 LUSVARGHI MARCO 9.1 K +1 -1.27 13 JAMES CHRISTIAN 9.0 K +1 -1.38 14 CASELLA ANDREA 8.7 K +1 -0.71 15 OMOGBO EMMANUEL 7.9 K +1 -0.47 16 JANELIDZE GIGA 7.5 K +1 +0.01 Ranking of the TOP 20 most followed 17 ELMORE JON 7.2 K +1 -0.24 LNP Serie A2 Ovest basketball players 18 ALIBEGOVIC MIRZA 7.1 K +1 -0.80 on Instagram. 19 MARRA ALESSANDRO 6.9 K +1 -0.98 20 DONZELLI DANIEL 6.6 K +1 -0.18

*[from March 05, 2020 to April 06, 2020] The players considered for the analysis are the ones featuring in the roster section of the clubs' official websites, as at the date of publication

@2020 IQUII SRL.THE CONTENT OF THIS FILE IS PROPERTY OF IQUII. IT CANNOT BE COPIED, REPRODUCED, PUBLISHED OR DISTRIBUTED, IN WHOLE OR IN PART, IN ANY WAY WITHOUT THE PRIOR WRITTEN CONSENT OF IQUII. THE BASKETBALL LEAGUE REPORT SPORT.IQUII.COM #TBLReport 74 / 82 RK CLUBS PLAYERS 0 11.0 K 22.0 K 33.0 K % VAR*

01 TARENCE KINSEY 52 K +0.60 02 SANDRI DANIELE 20 K -0.06 03 FRAZIER J.J. 20 K -0.58 PLAYERS 04 MONALDI DIEGO 18 K +0.04 05 PUTNEY RAPHIAEL 18 K +0.15 06 MOLLURA MARCO 17 K -0.09 07 GOINS KENNETH 17 K +0.08 08 GAINES KENNETH 14 K +1 -0.85 09 CORBETT LAMARSHALL 14 K +1 +0.18 10 CARROLL JEFFREY 14 K +1 -0.46 11 ELMORE JON 13 K +1 -0.07 12 JAMES CHRISTIAN 13 K +1 -1.20 13 TAYLOR JR. STEVE 12 K +1 -0.50 14 EASLEY TONY 11 K +1 +0.12 15 CASELLA ANDREA 11 K +1 -0.55 16 LUSVARGHI MARCO 9 K +1 -1.27 Ranking of the TOP 20 most followed 17 BOLPIN RICCARDO 9 K +1 -0.67 LNP Serie A2 Ovest basketball players based 18 BORRA JACOPO 8 K +1 +1.08 on the aggregate Facebook, Twitter 19 OMOGBO EMMANUEL 8 K +1 -0.47 and Instagram fanbases. 20 DESHAWN STEPHEN 8 K +1 -0.75

*[from March 05, 2020 to April 06, 2020] The players considered for the analysis are the ones featuring in the roster section of the clubs' official websites, as at the date of publication

@2020 IQUII SRL.THE CONTENT OF THIS FILE IS PROPERTY OF IQUII. IT CANNOT BE COPIED, REPRODUCED, PUBLISHED OR DISTRIBUTED, IN WHOLE OR IN PART, IN ANY WAY WITHOUT THE PRIOR WRITTEN CONSENT OF IQUII. THE BASKETBALL LEAGUE REPORT SPORT.IQUII.COM #TBLReport 75 / 82 Overview about the TOP 20 LNP Serie A2 Est players

LNPITALY Serie A2 Est

@2020 IQUII SRL.THE CONTENT OF THIS FILE IS PROPERTY OF IQUII. IT CANNOT BE COPIED, REPRODUCED, PUBLISHED OR DISTRIBUTED, IN WHOLE OR IN PART, IN ANY WAY WITHOUT THE PRIOR WRITTEN CONSENT OF IQUII. THE BASKETBALL LEAGUE REPORT SPORT.IQUII.COM #TBLReport 76 / 82 RK CLUBS PLAYERS 0 4.0 K 8.0 K 12.0 K % VAR*

01 MARINO TOMMASO 10.8 K +0.63 02 VISCONTI RICCARDO 6.3 K -0.25 03 PENNA LORENZO 5.6 K -0.21 PLAYERS Facebook 04 JONES BOBBY 4.5 K -0.02 05 ANTONUTTI MICHELE 3.4 K +0.53 06 MONTANO MATTEO 2.8 K -0.11 07 HASBROUCK KENNY 1.4 K +0.43 08 OXILIA TOMMASO 933 -0.11 09 SWANN ISAIAH 824 +0.12 10 ROTNEI CLARKE 569 0.00 11 VIGORI ALESSANDRO 286 +1.42 12 VALENTINI ANDREA 280 +0.72 13 PETROLATI ALESSIO 273 +7.48 14 EBELING MICHELE 243 +1 +8.48 15 POTTS GIDDY 236 -1 0.00 16 RUSH ERIK 217 +0.46 Ranking of the TOP 20 most followed 17 PANNI ALESSANDRO 178 +1 +7.23 LNP Serie A2 Est basketball players 18 RODRIGUEZ 173 -1 -1.14 on Facebook. 19 CUSIN MARCO 166 +0.61 20 BALDASSARRE PATRICK 110 +1 +3.77

*[from March 05, 2020 to April 06, 2020] The players considered for the analysis are the ones featuring in the roster section of the clubs' official websites, as at the date of publication

@2020 IQUII SRL.THE CONTENT OF THIS FILE IS PROPERTY OF IQUII. IT CANNOT BE COPIED, REPRODUCED, PUBLISHED OR DISTRIBUTED, IN WHOLE OR IN PART, IN ANY WAY WITHOUT THE PRIOR WRITTEN CONSENT OF IQUII. THE BASKETBALL LEAGUE REPORT SPORT.IQUII.COM #TBLReport 77 / 82 RK CLUBS PLAYERS 0 4.0 K 8.0 K 12.0 K % VAR*

01 ROTNEI CLARKE 10.9 K -0.36 02 ALLEN SETH EDWIN 5.2 K -0.29 03 OGIDE ANDY 4.2 K +5.09 PLAYERS Twitter 04 MARINO TOMMASO 3.7 K +1.57 05 WATSON JR. MAURICE 3.5 K +0.23 06 JONES BOBBY 3.2 K +9.41 07 LYNCH REGGIE 2.7 K -0.47 08 POTTS GIDDY 2.5 K -0.28 09 FULTZ ROBERT 1.8 K -0.50 10 TARIN SMITH 1.7 K -0.94 11 RUSH ERIK 1.7 K -0.06 12 BOWERS 1.6 K +0.87 13 CROMER TJ 1.6 K +0.88 14 AMATO ANDREA 1.4 K -0.57 15 CAMPBELL FOLARIN 1.2 K -0.32 16 LAWSON JR. KENNY 1.2 K +0.34 Ranking of the TOP 20 most followed 17 POLETTI MITCHELL 1.1 K +0.95 LNP Serie A2 Est basketball players 18 RASPINO TOMMASO 1.0 K -0.20 on Twitter. 19 BEVERLY GERALD 791 +0.38 20 CARLSON MICHAEL 632 +1.44

*[from March 05, 2020 to April 06, 2020] The players considered for the analysis are the ones featuring in the roster section of the clubs' official websites, as at the date of publication

@2020 IQUII SRL.THE CONTENT OF THIS FILE IS PROPERTY OF IQUII. IT CANNOT BE COPIED, REPRODUCED, PUBLISHED OR DISTRIBUTED, IN WHOLE OR IN PART, IN ANY WAY WITHOUT THE PRIOR WRITTEN CONSENT OF IQUII. THE BASKETBALL LEAGUE REPORT SPORT.IQUII.COM #TBLReport 78 / 82 RK CLUBS PLAYERS 0 21.0 K 42.0 K 63.0 K % VAR*

01 LOSCHI FEDERICO 62.6 K +0.83 02 MARINO TOMMASO 59.3 K -0.95 03 NDOJA KLAUDIO 23.2 K -1.20 PLAYERS Instagram 04 CUSIN MARCO 20.4 K -1.05 05 ANTONUTTI MICHELE 11.3 K -0.34 06 VENUTO MARCO 11.2 K -0.18 07 EPIFANI ANDREA 10.3 K -1.09 08 WIGGS SEKOU 9.4 K +1.15 09 VISCONTI RICCARDO 9.3 K +0.89 10 WATSON JR. MAURICE 8.3 K -0.51 11 AMATO ANDREA 8.1 K -0.89 12 LATTIN KHADEEM LAMB 8.0 K -0.29 13 PICCOLI MATTEO 7.9 K -0.91 14 LYNCH REGGIE 7.8 K -1.03 15 SWANN ISAIAH 7.5 K -0.19 16 ROTNEI CLARKE 7.3 K +0.62 Ranking of the TOP 20 most followed 17 ALLEN SETH EDWIN 7.1 K -0.67 LNP Serie A2 Est basketball players 18 IHEDIOHA FRANCESCO 6.9 K +0.66 on Instagram. 19 ITALIANO NAZZARENO 6.2 K +0.10 20 JONES BOBBY 5.9 K +4 +1.60

*[from March 05, 2020 to April 06, 2020] The players considered for the analysis are the ones featuring in the roster section of the clubs' official websites, as at the date of publication

@2020 IQUII SRL.THE CONTENT OF THIS FILE IS PROPERTY OF IQUII. IT CANNOT BE COPIED, REPRODUCED, PUBLISHED OR DISTRIBUTED, IN WHOLE OR IN PART, IN ANY WAY WITHOUT THE PRIOR WRITTEN CONSENT OF IQUII. THE BASKETBALL LEAGUE REPORT SPORT.IQUII.COM #TBLReport 79 / 82 RK CLUBS PLAYERS 0 21.0 K 42.0 K 63.0 K % VAR*

01 MARINO TOMMASO 74 K -0.60 02 LOSCHI FEDERICO 63 K +0.83 03 NDOJA KLAUDIO 23 K -1.20 PLAYERS 04 CUSIN MARCO 21 K -1.04 05 ROTNEI CLARKE 19 K +0.03 06 VISCONTI RICCARDO 16 K +0.41 07 ANTONUTTI MICHELE 15 K -0.14 08 JONES BOBBY 14 K +2.76 09 ALLEN SETH EDWIN 12 K -0.51 10 WATSON JR. MAURICE 12 K -0.30 11 VENUTO MARCO 11 K -0.17 12 LYNCH REGGIE 11 K -0.88 13 PENNA LORENZO 10 K +1 -0.47 14 EPIFANI ANDREA 10 K -1 -1.09 15 WIGGS SEKOU 10 K +1.10 16 AMATO ANDREA 9 K -0.85 Ranking of the TOP 20 most followed 17 MONTANO MATTEO 9 K -0.23 LNP Serie A2 Est basketball players based 18 POTTS GIDDY 9 K -0.19 on the aggregate Facebook, Twitter 19 PICCOLI MATTEO 8 K -0.89 and Instagram fanbases. 20 SWANN ISAIAH 8 K -0.16

*[from March 05, 2020 to April 06, 2020] The players considered for the analysis are the ones featuring in the roster section of the clubs' official websites, as at the date of publication

@2020 IQUII SRL.THE CONTENT OF THIS FILE IS PROPERTY OF IQUII. IT CANNOT BE COPIED, REPRODUCED, PUBLISHED OR DISTRIBUTED, IN WHOLE OR IN PART, IN ANY WAY WITHOUT THE PRIOR WRITTEN CONSENT OF IQUII. THE BASKETBALL LEAGUE REPORT SPORT.IQUII.COM #TBLReport 80 / 82 7th Edition - December 2019 UPDATE Updated data and monthly variations

The Basketball League 6th Edition - November 2019 UPDATE (R)evolution Updated data and monthly variations

5th Edition - June 2019 NEW ENTRY Italian Basketball Clubs' Official Apps

11th Edition - April 2020 4th Edition - May 2019 UPDATE NEW ENTRY Updated data and monthly variations TOP 20 LNP Serie A2 Est Players

10th Edition - March 2020 3rd Edition - April 2019 NEW ENTRY NEW ENTRY EuroLeague's Official Apps TOP 20 LNP Serie A2 Ovest Players SEE YOU IN MAY 12th Edition 9th Edition - February 2020 2nd Edition - March 2019 NEW ENTRY NEW ENTRY Keep following us to discover it! Euroleague TOP 20 LBA Serie A Players

8th Edition - January 2020 1st Edition - February 2019 UPDATE Updated data and monthly variations LBA Serie A, LNP Serie A2 Ovest and LNP Serie A2 Est clubs and brands

@2020 IQUII SRL.THE CONTENT OF THIS FILE IS PROPERTY OF IQUII. IT CANNOT BE COPIED, REPRODUCED, PUBLISHED OR DISTRIBUTED, IN WHOLE OR IN PART, IN ANY WAY WITHOUT THE PRIOR WRITTEN CONSENT OF IQUII. THE BASKETBALL LEAGUE REPORT SPORT.IQUII.COM #TBLReport 81 / 82 Edition 11 Methodology and Specs

Version 1.0 - 10.04.20 Data are collected through proprietary tools and concern Italian [first release] Basketball Clubs participating in LBA Serie A, LNP Serie A2 Ovest and LNP Serie A2 Est. Logos and all rights are reserved to their respective owners.

The collection of the data has been carried out on April 06, 2020. The report update will be done on a monthly basis.

The data refers to the Facebook, Twitter, Instagram, YouTube accounts. Logos and all rights are reserved to their respective owners.

Although we are committed to providing accurate and timely information, there can be no guarantee that such information will be accurate at the time of publication or will continue to be in the future.

Texts and designs are made by the IQUII team.

The IQUII name and logo are registered trademarks of IQUII. ©2020 IQUII s.r.l. All rights reserved.

@2020 IQUII SRL.THE CONTENT OF THIS FILE IS PROPERTY OF IQUII. IT CANNOT BE COPIED, REPRODUCED, PUBLISHED OR DISTRIBUTED, IN WHOLE OR IN PART, IN ANY WAY WITHOUT THE PRIOR WRITTEN CONSENT OF IQUII. THE BASKETBALL LEAGUE REPORT SPORT.IQUII.COM #TBLReport 82 / 82