Radio City Corporate Presentation

17 YEARS OF LEADERSHIP

24.5% Market listenership share & No.1 in Bengaluru, 15.9% 1st Private FM 52 Web radio listenership share & No.1in 39 Radio Stations LEADERSHIP broadcaster in India stations , 13.1% listenership share & No.2 in Delhi *Source: RAM

72% Of the population reached after the 21% Increased 9334+ Advertisers acquisition of Friends 111 Strong team of market share in the PROGRESS prefer us 91.9 FM radio jockeys (RJs) 15 air check markets in FY 2017 - 18

67 MN total listenership base REACH 39 CITIES…12 STATES Source: AZ Research Baseline Study 2018

*Mumbai & Bangalore Source RAM, TG: 12+ All, Share%, Mon-Sun 12am-12am, Place of Listening: All, Period: Jan 2013 to Jan 2019 Average *Delhi: Source: RAM, TG: 12+ All, Share%, Mon-Sun 12am-12am, Place of Listening: All, Period: Week 1 2019 to Week 7 2019 Average)

39 CITIES …12 STATES…1 UNIVERSAL TUNE

Radio City Presence No Cities No Cities 1 Mumbai 15 Ahmednagar 2 Delhi 16 Sholapur 3 Bangalore 17 Sangli Jalandhar • Patiala 4 Chennai 18 Nanded Karnal 5 Pune 19 Jalgaon Hissar Delhi Barelly 6 Hyderabad 20 Akola • Bikaner Jaipur Agara 7 Ahmedabad 21 Agra Lucknow • Ajmer 8 Surat 22 Bareilly . Gwalior • Kanpur Gorakhpur • Udaipur 9 Nagpur 23 Gorakhpur • Kota • Patna Ahmedabad Varanasi 10 Lucknow 24 Varanasi Baroda 11 Jaipur 25 Jalandhar Surat Ranchi • Jamshedpur 12 Baroda 26 Ranchi Jalgaon . Kolkata 13 Coimbatore 27 Hissar • Nasik Nagpur Pune Akola 14 Vizag 28 Karnal Mumbai Nanded Ahmednagar Sholapur Hyderabad Vizag Phase 3 Sangli No Cities • Kolhapur 1 Kanpur 2 Patna Bangalore 3 Madurai Chennai 4 Nasik 5 Kolhapur Coimbatore 6 Udaipur 7 Ajmer • Madurai 8 Kota 9 Bikaner Alliances: In Kolkata with „Friends FM‟ and Gwalior with „Suno Lemon‟ 10 Jamshedpur 11 Patiala COMPELLING BRAND PROPOSITION

Jinki rag rag mein city daudti ho, woh aankhon se hi nahin, saanson se, zubaan se aur kaano se bhi city dekh lete hain. Rag rag mein daude city, FM bole toh radio city

Click on the pic above to view the video. *Power of Radio research, 2017 by AC Nielsen MOST INFLUENTIAL & TRUSTED RADIO NETWORK WITH 73 AWARDS & COUNTING…..! LEADERSHIP POSITION IN LARGE MARKETS

Listenership in Listenership in Listenership Across Listenership in Delhi Markets Mumbai Bengaluru In mn In mn In mn In mn 10.4 6.0 67.1 8.6 9.3 55.2 8.2 4.6 4.2 6.6 6.5 6.6 6.3 5.3 34.2 2.9 2.9 31.4

15.8 2.5

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Radio Radio City

Radio Radio One

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Radio Radio Mirchi

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Radio City has been Ranked 1 in Mumbai, Bengaluru and Delhi in terms of number of listeners and have a total number of 67.1 million listeners across all 34 cities covered by AZ Research

Source: AZ Research Report, March 2018 (34 Markets) LEADERSHIP IN MUMBAI AND BENGALURU

Listenership Market Share Data

Mumbai Bengaluru 20.0 30.0

16.0 25.0 20.0

12.0

15.0 8.0

10.0

% Share % % Share % 4.0 5.0

0.0 0.0 2013 2014 2015 2016 2017 YTD 2018* 2013 2014 2015 2016 2017 YTD 2018*

Mirchi One City Red Big Radio Mirchi Radio One Radio City Fever Ishq Nasha Redtro Big Radio Indigo Fever

Amongst the highest average listenership share percentage in Mumbai and Bengaluru

Listenership market share represents the percentage of the total radio listeners that are tuned to a particular station in a given time period. It depends both on the number of individuals who are exposed to the station and the average amount of time spent listening to the station over a defined time period Source: RAM Data (4 Markets) *Jan – Dec 2018 TG: 12+ All, Mon-Sun, 12am-12am, Place of Listening: All

INDUSTRY’S MANY FIRSTS POPULAR LOVE GURU PROGRAMMES Ranked #1 in Mumbai and Bengaluru for more than 7 years. The award-winning show, Radio City's 'Love Guru', has been the go-to- show on relationship counselling, companionship and comfort for the last 17 years. KAL BHI AAJ BHI Ranked#1 in Mumbai for more than 7 years. The most- loved retro show on radio.

BABBER SHER Award-winning sparkler Babber Sher has been running successfully on-air for more than a decade INDUSTRY’S MANY FIRSTS TENT-POLE GIG CITY SEASON 3 PROPERTIES Radio City, announced the launch of Gig City Season 3, to entertain 6.7 Cr Indians with riveting performances from the best of the music industry including Sachin-Jigar, Sukhwinder Singh, . Armaan Malik, . RADIO CITY SUPER SINGER SEASON 10 Radio City Super Singer got grander this year with the contest reaching across 39 markets. The season witnessed people participation of 4.06 lakh.

RADIO CITY FREEDOM AWARDS 5.0 This platform is meant to recognise, honour and celebrate the essence of independent music across genres and languages. INDUSTRY’S MANY FIRSTS PIONEERING VIDEOCITY MOVES India's first video FM, VideoCity- A platform that allows listeners to consume FM in a video format.

RC Joke Studio From the House of Babber Sher comes another laughter riot – featuring India’s best Comics and their Sketches

CITY CINE AWARDS To recognise and applaud the stars of regional film fraternities, Radio City hosted City Cine Awards in Telugu, Tamil, , Gujarati, Bhojpuri, Marathi, and Punjabi. COLLABORATION APPLE MUSIC Radio City became the first Indian radio network to offer curated playlists on Apple Music.

PARTNERSHIP WITH LUCKNOW METRO RAIL CORPORATION (LMRC] and Noida MTERO RAIL CORPORATION(NMRC) RADIO CITY HAS BEEN UNDISPUTED NO.1 IN WEEKEND LISTENERSHIP!

WEEKEND LINE UP TARGETING DIFFERENT CLIENT CATEGORIES

Bharat ki Amar Har City Ke Techno-Talk Game Point Khaana Gaana Kahaaniyaan Kone Kone se • 9am – 10am • 10am – 11am • 11am – 12 • 12 noon – • 4pm – 5pm NYF Finalist Gizmo Show noon Weekly 1pm Cookery A glimpse of 2015 Children with Digit.in Sports Show Show with the Cities of Drama Series Editors Chef Sanjeev India Kapoor

Ye Hai Meri Night Out With Kitaabi Keeda RC Joke studio Kissa Crime Ka Kahaani Love Guru • 5pm – 6pm • 6pm – 7pm • 8pm – 9pm • 10 – 11pm • 11 pm to Show featuring NYF Finalist Crime Drama Morning dedicated to Kishore Kaka Show Series Sunday, Full books Celebrity Talk Night with Show Love Guru

Source: RAM, Mumbai, TG: 12+ All, Share%, Sun 12am-12am, Place of Listening: All, Week 1 2016 to Week 40 2018 Our Vision Mission & Values

Vision

To be the most influential audio entertainment network across the country!

Influencing opinions and bringing about a positive change across the industry, trade, listeners, employees, society and shareholders.

Mission

By being the leader offering the most credible, efficient & glocal infotainment network that enriches‟ peoples lives.

Values Digital Media Assets – YTD FY19

Web Online Radios & Playlists

60 Million Avg. 52 11 1,000+ Listenership Stations Languages Playlists (Streams)

www.radiocity.in & .radiocity.in

4.29 Million Likes Apps 2.99 Lac Followers

0.88 Lac Followers

6.36L Total Installs 101 Million Views

*April to Jan’19 RANKED NO. 8TH AMONGST INDIA‟S BEST COMPANIES TO WORK FOR - 2018 GREATTO PLACES WORKACHIEVEMENTS 2011

Most premium Indian Music Frequency at School Frequency6th Global HR2009 Music Summit Indianby Amity Business premiumMost

“HR ExcellenceSchool Award” 2011 Summit HR by Amity @ 8th Business Annual 2012 Ranked Top 25 Recognition employees) (up to 1000 Companies Companies Ranked 43 Reward & in Top 50 Top 10

HR Leadership AwardLeadershipHR by

2013 Engaging Engaging Frontline Media Industry Management Performance Recognition Companies Fairnessin Ranked 32 Reward & in Top 50 Rank 5 Rank 5 Rank 3 Rank 1 Staff

2014 Media Industry Frontline Staff in Top 50 Performance Management Asia PacificAsia Congress2012 HRM Recognition Fairnessin Reward & Engaging Engaging

Rank 25 Rank 3 Rank 2 Rank 3 Rank 1

Co’s

2015

Participation & Media Industry in Top 50 Performance Management Involvement Welcoming Fairnessin Hiring and Employee Employee

Rank 18 Rank 3 Rank 2 Rank 1 Rank 1

Co’s

2017 Among Among the Best India’s Top 50 Companies in Industry Ranked in

2018 8th amongst The Best Mediain & Places to work Top 100 Great Entertainment Best Careerin management

Industry

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