D6.2 Initial Communication and Dissemination Plan

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D6.2 Initial Communication and Dissemination Plan DeepCube Explainable AI pipelines for big Copernicus data D6.2 Initial Communication and Dissemination plan This project has received funding from the European Union’s Horizon 2020 research and innovation programme under grant agreement No 101004188 Deliverable Information D6.2 Initial Communication and Dissemination plan Work Package: WP6 Communication, Dissemination and Engagement Lead partner: National Observatory of Athens (NOA) Souzana Touloumtzi (NOA), Alkyoni Baglatzi (NOA), Ioannis Papoutsis (NOA), Mara Sdraka (NOA), Spyros Kondylatos (NOA), Nikolaos Bountos (NOA), Eva Sevillano Marco (UVEG), Maria Piles (UVEG), Alejandro Díaz Bolívar (MURM), Theofilos Kakantousis Author(s): (LC), Georgios Stamoulis (UoA), Manolis Koubarakis (UoA), Chiara Gervasi (TREA), Amèle Benamara (GAEL), Eleni Kamateri (INFALIA), Ioannis Tsampoulatidis (INFALIA), Christian Requena Mesa (MPG) Due date: 31 March 2021 Version number: 1.0 Status: Final Dissemination level: Public Project Number: 101004188 Project Acronym: DeepCube Project Title: EXPLAINABLE AI PIPELINES FOR BIG COPERNICUS DATA Start date: 1 January 2021 Duration: 36 months Call identifier: H2020-SPACE-2020 Topic: DT-SPACE-25-EO-2020 Big data technologies and Artificial Intelligence for Copernicus Instrument: Innovation Action (IA) This project has received funding from the European Union's Horizon 2020 Page 2 / 44 research and innovation programme under grant agreement No 101004188 Revision History Revision Date Author(s) Description 0.1 03/03/2021 NOA Table of Contents 0.2 10/03/2021 NOA First draft version 0.3 22/03/2021 NOA Pre-final version 1.0 29/03/2021 ΝΟΑ Final version Quality Control Role Date Reviewer(s) Approved/Comment Internal review 25/03/2021 UVEG Approved Quality review 26/03/2021 NOA Approved This project has received funding from the European Union's Horizon 2020 Page 3 / 44 research and innovation programme under grant agreement No 101004188 Disclaimer This document has been produced in the context of the DeepCube Project. The DeepCube project is part of the European Community's Horizon 2020 Program for research and development and is as such funded by the European Commission. All information in this document is provided ‘as is’ and no guarantee or warranty is given that the information is fit for any particular purpose. The user thereof uses the information at its sole risk and liability. For the avoidance of all doubts, the European Commission has no liability with respect to this document, which is merely representing the authors’ view. This project has received funding from the European Union's Horizon 2020 Page 4 / 44 research and innovation programme under grant agreement No 101004188 Executive Summary The Initial Communication and Dissemination plan describes the activities that will be implemented by the DeepCube partners during the first half of the project’s lifecycle, to reach and engage its scientific target audiences in the domains of Artificial Intelligence and Earth Observation, as well as the end-users and stakeholders of the pilot Use Cases. It includes guidelines on how to communicate the project objectives and its impact to the diverse target groups, providing examples of key communication messages and lists of representative organizations per identified target community. In addition, the communication plan defines the DeepCube visual identity and describes the social media strategy, the online communication channels, and the printable materials that will be designed for the promotion of the project. The dissemination plan focuses on the description of the activities that will be implemented to promote the project’s results and ensure their uptake by the scientific community. These activities include the organization of DeepCube events and workshops, the participation in high-impact third-party events and international conferences of the space industry and Artificial Intelligence and Earth Observation communities, and the establishment of synergies with EU-funded projects and relevant initiatives that share common interests with DeepCube. The plan includes a list of the project deliverables that will be disseminated, and a list of academic dissemination channels, namely journals and conferences, for the scientific publications that will be produced throughout the project implementation. Lastly, the deliverable defines the key performance indicators that will be used for the evaluation of the impact of communication and dissemination activities and also provides basic information to the partners for compliance with H2020 guidelines on the visibility of EU funding, as well as with data protection regulations. This project has received funding from the European Union's Horizon 2020 Page 5 / 44 research and innovation programme under grant agreement No 101004188 Table of Contents Executive Summary .................................................................................................................................. 5 1. Introduction ...................................................................................................................................... 9 1.1. The DeepCube project .............................................................................................................................. 9 1.2. Description of the deliverable ................................................................................................................. 10 2. Communication & dissemination strategy ..................................................................................... 12 2.1. Communication objectives ...................................................................................................................... 12 2.2. DeepCube positioning ............................................................................................................................. 12 2.3. Target audiences ..................................................................................................................................... 13 2.3.1. Scientific target communities ............................................................................................................................ 14 2.3.2. Use Case end-users & stakeholders ................................................................................................................... 15 2.4. Key communication messages ................................................................................................................ 18 2.5. Roles & responsibilities ........................................................................................................................... 20 2.5.1. Communication & Dissemination Manager ....................................................................................................... 20 2.5.2. Project Communication Team ........................................................................................................................... 21 3. Communication plan ....................................................................................................................... 22 3.1. Online communication channels ............................................................................................................. 22 3.1.1. DeepCube website ............................................................................................................................................. 22 3.1.2. DeepCube social media ..................................................................................................................................... 23 3.2. Communication materials ....................................................................................................................... 25 3.2.1. Visual identity .................................................................................................................................................... 25 3.2.2. Project brochure ................................................................................................................................................ 29 3.2.3. Use Case leaflets ................................................................................................................................................ 29 3.2.4. Newsletter ......................................................................................................................................................... 29 3.2.5. Videos & explainable animations....................................................................................................................... 29 3.3. Press releases .......................................................................................................................................... 30 4. Dissemination plan ......................................................................................................................... 31 4.1. Dissemination events .............................................................................................................................. 31 4.1.1. DeepCube events & workshops ......................................................................................................................... 31 4.1.2. Participation in third-party events ..................................................................................................................... 32 4.1.3. COVID-19 and health considerations ................................................................................................................. 33 4.2. Synergies with
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